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The Digital Innovation Playbook
by Nicholas J. WebbA complete and practical road map to achieving unprecedented business success through digital innovation excellenceIn this breakthrough book, world-renowned innovation strategist Nicholas J. Webb uncovers the secrets of the world's best innovators. And what he found is that there is a new phenomenon that he calls "Digital Innovation" which is sweeping the world. In this powerful book, Webb clearly defines innovation as "the process of delivering exceptional value through active listening." His case studies show how great organizations like Kodak, IndyCar, U.S. Army, and Southwest Airlines have used Digital Innovation to drive colossal success. Webb also discusses how Dell Computers has set up their own Digital Command Center to monitor over 70,000 keywords in over 11 languages to listen, to learn, and to ultimately invent world-class technologies. He predicts that Digital Innovation will replace the term Open Innovation and that ultimately every successful organization in the world will hire a Chief Listening Officer (CLO).Demystifies the hyper-complex world of Digital InnovationPresents comprehensive case examples of how organizations both large and small have deployed Digital Innovation methodologies to grow both sales and profitShows how organizations are using digital media, Web 2.0, and social media to connect to their customer communities and internal stakeholders alikeWith free online training that will help you put theory into practice, The Digital Innovation Playbook prepares you to implement a Digital Innovation culture into your corporate life.
The Digital Innovation Race: Conceptualizing the Emerging New World Order
by Cecilia Rikap Bengt-Åke LundvallThis book develops new theoretical perspectives on the economics and politics of innovation and knowledge in order to capture new trends in modern capitalism. It shows how giant corporations establish themselves as intellectual monopolies and how each of them builds and controls its own corporate innovation system. It presents an analysis of a new form of production where Google, Amazon, Facebook, Apple and Microsoft, and their counterparts in China, extract value and appropriate intellectual rents through privileged access to AI algorithms trained by data from organizations and individuals all around the world. These companies’ specific form of production and rent-seeking takes place at the global level and challenges national governments trying to regulate intellectual monopolies and attempting to build stronger national innovation systems. It is within this context that the authors provide new insights on the complex interplay between corporate and national innovation systems by looking at the US-China conflict, understood as a struggle for global technological supremacy. The book ends with alternative scenarios of global governance and advances policy recommendations as well as calls for social activism. This book will be of interest to students, academics and practitioners (both from national states and international organizations) and professionals working on innovation, digital capitalism and related topics.
Digital Innovations, Business and Society in Africa: New Frontiers and a Shared Strategic Vision (Advances in Theory and Practice of Emerging Markets)
by Richard Boateng Sheena Lovia Boateng Thomas Anning-Dorson Longe Olumide BabatopeFor African enterprises, entrepreneurs and governments to take full advantage of new digital opportunities, they need a shared strategic understanding of where they are, what they have, and what they may need to have for the future. This book presents this shared strategic vision to guide future coordinated actions of African enterprises, entrepreneurs, consumers/citizens and governments in using new and emerging digital technologies. It showcases how consumers/citizens, entrepreneurs, organisations, institutions and governments are leveraging new and emerging digital innovations to disrupt and transform value creation and service delivery in Africa.
Digital Innovations for a Circular Plastic Economy in Africa (Routledge Studies in Sustainability)
by Muyiwa OyinlolaPlastic pollution is one of the biggest challenges of the twenty-first century that requires innovative and varied solutions. Focusing on sub-Saharan Africa, this book brings together interdisciplinary, multi-sectoral and multi-stakeholder perspectives exploring challenges and opportunities for utilising digital innovations to manage and accelerate the transition to a circular plastic economy (CPE). This book is organised into three sections bringing together discussion of environmental conditions, operational dimensions and country case studies of digital transformation towards the circular plastic economy. It explores the environment for digitisation in the circular economy, bringing together perspectives from practitioners in academia, innovation, policy, civil society and government agencies. The book also highlights specific country case studies in relation to the development and implementation of different innovative ideas to drive the circular plastic economy across the three sub-Saharan African regions. Finally, the book interrogates the policy dimensions and practitioner perspectives towards a digitally enabled circular plastic economy. Written for a wide range of readers across academia, policy and practice, including researchers, students, small and medium enterprises (SMEs), digital entrepreneurs, non-governmental organisations (NGOs) and multilateral agencies, policymakers and public officials, this book offers unique insights into complex, multilayered issues relating to the production and management of plastic waste and highlights how digital innovations can drive the transition to the circular plastic economy in Africa.
Digital Insurance: Business Innovation In The Post-crisis Era (Palgrave Studies In Financial Services Technology Ser.)
by Bernardo NicolettiBusiness Innovation In The Post-crisis Era
Digital Interaction Hubs für B2B-Kundeninteraktionen: Innovativer Zugang für digitalen Vertrieb und Marketing
by Anna SelentDieses Buch befasst sich mit dem B2B-Softwarekauf, den relevanten Buyer Personas, den kaufbezogenen digitalen Interaktionen und deren Knotenpunkten („Hubs“). Die Autorin präsentiert eigene Forschungserkenntnisse aus der Industrie und leitet daraus praxisnahe Konzepte und Inhalte ab.Mehr als zwei Drittel der Interaktionen im B2B-Kaufprozess werden heute digital und vorzugsweise autonom ausgeführt. Der späte Einstieg der Vertriebsbeauftragten in den Kaufprozess schwächt die Einfluss- und Erfolgschancen des persönlichen Vertriebs. Digitale Kundeninteraktionen gewinnen an hoher Bedeutung. Dutzende von Touchpoints und eine Vielfalt an Interaktionsoptionen – wie z. B. Beiträge in sozialen Medien und Fach-Communitys, Testversionen, YouTube-Videos, Webinare, Whitepapers, Kundenstimmen etc. – fließen in die B2B Buyer's Journey ein und überfordern Anbieter bei ihrem Versuch, die potenziellen Käufer online zu erreichen.Anna Selent identifiziert neun Digital Interaction Hubs (DIHs) im B2B-Kauf und -Verkaufsprozess, die einen innovativen Zugang zu den relevantesten Anbieter-Käufer-Interaktionen darstellen und die Komplexität reduzieren. Diese bilden das Grundgerüst für einen käuferadäquaten Online-Auftritt der Webseite des Anbieters und seiner digitalen Vertriebs- und Marketingaktivitäten auf externen Plattformen. Sie zeigt, wie Gestaltungs- und Handlungsempfehlungen dem Anbieter dabei helfen, die DIHs schrittweise auf- und auszubauen und optimal im Vertriebs- und Vermarktungsprozess der B2B-Angebote zur Kundengewinnung einzusetzen. Damit erreichen die Anbieter ihre potenziellen Käufer während des gesamten Kaufzyklus, und zwar unabhängig davon, wann und wie die einzelnen Buyer's Journeys von relevanten Buyer Personas verlaufen. Das Buch ist ein Leitfaden für den Aufbau oder Relaunch der Webseite mit konkreter inhaltlicher Ausgestaltung und vertrieblicher Schwerpunktsetzung. Marketing- und Vertriebsverantwortliche erhalten wertvolle Einsichten und Impulse zu den Themen der digitalen Kundeninteraktionen.„Eine Arbeit, die wirklich relevant ist für das Industriemarketing und die mit den Digital Interaction Hubs einen wesentlichen Schritt im ganzen Dschungel des digitalen Marketings weiterführt“. Prof. em. Dr. Christian Belz, Universität St.Gallen
Digital Interactions in Developing Countries: An Economic Perspective (Routledge Studies in Development Economics #99)
by Jeffrey JamesJeffrey James is one of the relatively few academics to have systematically taken on the topic of IT and development. In this timely book he undertakes a methodological critique of prominent topics in the debate. Challenging the existing literature by international and governmental institutions, the book looks not only at the digital divide but also at issues such as digital preparedness, leapfrogging and low-cost computers. James also raises important issues which have been largely neglected in the literature, such as the implications for poverty in developing countries and the macroeconomics of mobile phones. The book argues that benefits from IT are captured in a different form in developing as opposed to developed countries. In the latter, gains come from technology ownership and use, whereas in the former, benefits cannot be captured as much in this way because ownership is more limited. Interestingly, the author shows that developing countries have responded to this distinction with a series of local innovations which are often low-cost and pro-poor. This finding contradicts the widely held view that poor countries are unable to generate major innovations within their own borders. Accessible and clearly written, this book will be of great interest to scholars of development economics and development studies, and is relevant to both policy-makers and academics.
Digital International Relations
by Andrey Baykov Elena ZinovievaThe book is the beginning of new interdisciplinary research series at the intersection of international relations, diplomacy, law, economics, and politics on the basis of global digital transformation. Digital international relations form a new mode of interaction between states and in terms of solving the most pressing problems of modernity. Law, economics, diplomacy and education are selected as key areas of human activity that can become the sphere of perspective research of digital international relations. This book will interest diplomats, scholars of international relations, and of international law.
Digital Journalism
by Janet Jones Lee SalterHow can we make sense of the ongoing technological changes affecting journalism and journalists today? Will the new digital generation break down barriers for journalism, or will things just stay the same? These and other pertinent questions will be asked and explored throughout this exciting new book that looks at the changing dynamics of journalism in a digital era. Examining issues and debates through cultural, social, political and economic frameworks, the book gets to grip with today′s new journalism by understanding its historical threats and remembering its continuing resilience and ability to change with the times. In considering new forms of journalistic practice the book covers important topics such as: • truth in the new journalism • the changing identity of the journalist • the economic implications for the industry • the impact on the relationship between the journalist and their audience • the legal framework of doing journalism online. Vibrant in style and accessible to all, Digital Journalism is a captivating read for anyone looking to understand the advent of a new journalism that has been altered by the latest digital technologies.
The Digital Journey of Banking and Insurance, Volume I: Disruption and DNA
by Volker Liermann Claus StegmannThis book, one of three volumes, showcases the effective transformation of companies providing banking and insurance services. This first volume gives a business-oriented introduction to the setting and the current challenges of fintech, regtech, and insurtech and provides an outlook on what will be needed in the future. Specific sub-departments in financial services are examined with a view to accounting, risk, and regulatory segments. The book also addresses the importance of cultural aspects of the coming digital transformation with an eye to requirements that will enable a digital bank or insurance company to thrive in 2025. The angle shifts over the volumes from a business-driven approach in “Disruption and DNA” to a strong technical focus in “Data Storage, Processing and Analysis”, leaving “Digitalization and Machine Learning Applications” with the business and technical aspects in-between.
The Digital Journey of Banking and Insurance, Volume II: Digitalization and Machine Learning
by Volker Liermann Claus StegmannThis book, the second one of three volumes, gives practical examples by a number of use cases showing how to take first steps in the digital journey of banks and insurance companies. The angle shifts over the volumes from a business-driven approach in “Disruption and DNA” to a strong technical focus in “Data Storage, Processing and Analysis”, leaving “Digitalization and Machine Learning Applications” with the business and technical aspects in-between. This second volume mainly emphasizes use cases as well as the methods and technologies applied to drive digital transformation (such as processes, leveraging computational power and machine learning models).
The Digital Journey of Banking and Insurance, Volume III: Data Storage, Data Processing and Data Analysis
by Volker Liermann Claus StegmannThis book, the third one of three volumes, focuses on data and the actions around data, like storage and processing. The angle shifts over the volumes from a business-driven approach in “Disruption and DNA” to a strong technical focus in “Data Storage, Processing and Analysis”, leaving “Digitalization and Machine Learning Applications” with the business and technical aspects in-between. In the last volume of the series, “Data Storage, Processing and Analysis”, the shifts in the way we deal with data are addressed.
Digital Kenya: An Entrepreneurial Revolution in the Making (Palgrave Studies of Entrepreneurship in Africa)
by Bitange Ndemo Tim WeissPresenting rigorous and original research, this volume offers key insights into the historical, cultural, social, economic and political forces at play in the creation of world-class ICT innovations in Kenya. Following the arrival of fiber-optic cables in 2009, Digital Kenya examines why the initial entrepreneurial spirit and digital revolution has begun to falter despite support from motivated entrepreneurs, international investors, policy experts and others. <p><p> Written by engaged scholars and professionals in the field, the book offers 15 eye-opening chapters and 14 one-on-one conversations with entrepreneurs and investors to ask why establishing ICT start-ups on a continental and global scale remains a challenge on the "Silicon Savannah". The authors present evidence-based recommendations to help Kenya to continue producing globally impactful ICT innovations that improve the lives of those still waiting on the side-lines, and to inspire other nations to do the same. This book is open access under a CC BY license.
Digital Knowledge Maps in Education
by Dirk Ifenthaler Ria HanewaldDigital knowledge maps are 'at a glance' visual representations that enable enriching, imaginative and transformative ways for teaching and learning, with the potential to enhance positive educational outcomes. The use of such maps has generated much attention and interest among tertiary education practitioners and researchers over the last few years as higher education institutions around the world begin to invest heavily into new technologies designed to provide online spaces within which to build resources and conduct activities. The key elements of this edited volume will comprise original and innovative contributions to existing scholarship in this field, with examples of pedagogical possibilities as they are currently practiced across a range of contexts. It will contain chapters that address, theory, research and practical issues related to the use of digital knowledge maps in all aspects of tertiary education and draws predominantly on international perspectives with a diverse group of invited contributors. Reports on empirical studies as well as theoretical/conceptual chapters that engage deeply with pertinent questions and issues raised from a pedagogical, social, cultural, philosophical, and/or ethical standpoint are included. Systematic literature reviews dealing with digital knowledge mapping in education are also an integral part of the volume.
Digital Labour Markets in Central and Eastern European Countries: COVID-19 and the Future of Work (Routledge Studies in Labour Economics)
by Beata Woźniak-Jęchorek Kamilla Marchewka-BartkowiakThis book examines the impact of the COVID-19 pandemic on changing labour markets and accelerating digitalisation of the workplace in Central and Eastern Europe. It provides an innovative and enriching take on the work experience from the pandemic times and discusses the challenges of ongoing changes in labour markets and workplaces in a way that is not covered by the extant literature. The impact of the COVID-19 pandemic and digitalisation on labour market outcomes is analysed throughout 12 chapters, by 34 labour market experts from various CEE countries. Most chapters are based on empirical methods yet are presented in an easy-to-follow way to make the book also accessible for a non-scientific audience. The volume addresses the three key goals: to better understand the impact of the COVID-19 pandemic on the adoption of workplace digitalisation in the selected labour markets in CEE countries and the potential trade-offs facing those who do and do not have access to this benefit to complement the labour market research by incorporating the outputs of changing demand for skills to contribute new insight into policies and regulations that govern the future of work The book argues that the recent COVID-19 pandemic was a sombre reminder of the relevance and necessity of digital technology for a variety of sectors and market activities. It concludes that to downside the risks of vanishing jobs, as well as to minimise the threats and maximise the opportunities of digitalisation in CEE countries, labour market partners need to consider an effective governance tool in terms of inclusive access to the digital environment, re-skilling, and balanced regulations of the more problematic facets of digital work. The book will be of interest to postgraduate researchers and academics in the fields of labour economics, regional economics, and macroeconomics. Additionally, due to the broader policy implications of the topic, the book will appeal to policymakers and experts interested in labour economics. The Introduction, Chapters 4 and 12 of this book are freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license.
The Digital Leader: Finding a Faster, More Profitable Path to Exceptional Growth
by Ram Charan Raj B. VattikutiDigitally transform your organization, one manageable step at a time In The Digital Leader: Finding a Faster, More Profitable Path to Exceptional Growth, a team of visionary entrepreneurs delivers an authoritative and engaging roadmap demonstrating how to digitalize your business by taking small, achievable steps that yield measurable, near-term results. In this handbook of concrete strategies and methods, the authors show you how to pinpoint and implement bite-sized projects that sync up with your business priorities. You&’ll learn how to find and choose between the digital enablement options available to you while discovering the tools you need to explain their value to stakeholders and get much-needed buy-in from executives, managers, and employees. You&’ll also: Learn about the value of experimentation, continuous innovation, and how to generate dramatic transformation by using incremental changes to your advantage Find out how to digitalize one piece of your business at a time, instead of taking on a gargantuan transformation all at once that is destined for failure Discover how to straddle the technology and business worlds and help define each of them to the otherA can&’t-miss resource for executives, managers, and other business leaders, The Digital Leader also belongs in the bookshelves of IT and data professionals seeking to maximize their impact on the businesses around them.
Digital Leadership: Evidence from Theory and Practice (Routledge Studies in Leadership Research)
by Ahmad M. SalihIn the evolving landscape of leadership, factors from both environmental and cultural dimensions play a crucial role. In the contemporary era of digitalisation and globalisation, the impact on leadership has expanded significantly. This places greater pressure on leaders to succeed. The integration of technology and knowledge management adds complexity, demanding not only effectiveness but also cultural adaptability for navigating digital organisational changes. Effective leadership prerequisites endure, regardless of technological influence. Amid the push for digital leadership in modern organisations, it's essential to acknowledge the complexity of defining and analysing leadership. This treatise emphasises adaptability and intelligence as foundational for digital leaders and followers. Organisational ambidexterity underscores the simultaneous need for digital alignment and adaptability in effective leadership. This book emphasises followership's natural evolution in individual growth. It delves into the intricate interplay between leadership and followership within the globalised, digital context. Core to the narrative is the 'intelligently learning organization,' a concept explored throughout and conclusively in Chapter 7. While technological prowess benefits leaders, it's vital to recognise its limitations in achieving organisational growth. The text highlights 'digital dexterity,' a concept evaluating internal capacities for embracing digital trajectories. This nascent concept is vital for modern digital leaders to embody.
Digital Leadership, Agile Change and the Emotional Organization: Emotion as a Success Factor for Digital Transformation Projects (Future of Business and Finance)
by Martin KupiekThis book shows an innovative way for managers to gain a better understanding of emotions in teams and organizational units and thus positively influence agile development in the context of digital transformation of companies. Digitalization does not just lead to technical changes. It dramatically changes the way employees work with each other as well as how executives play their roles. In an agile working environment, middle management in particular loses power, influence, and relevance, and customer relationships are subject to greater affectivity. The result is an increased emotionalization of the actors, which should be recognized and understood prior to designing the emotional landscape of the organization and to developing and implementing successful business models. The author introduces various conventional and AI-based instruments based on current research for handling emotions, supported by practical concepts.
Digital Leadership, Agile Change und die Emotion Economy: Emotion als Erfolgsfaktor der digitalen Transformation
by Martin KupiekDieses Buch zeigt einen innovativen Weg auf, wie Führungskräfte Emotionen in Teams und Organisationseinheiten besser verstehen und somit die agile Entwicklung im Rahmen der digitalen Transformation von Unternehmen positiv beeinflussen können.Die Digitalisierung führt nicht nur zu technischen Veränderungen. Es ändert sich die Zusammenarbeit der Mitarbeiter und die Rolle der Führungskräfte dramatisch. Insbesondere verliert das mittlere Management in einer agilen Arbeitswelt an Macht, Einfluss und Relevanz und Kundenbeziehungen unterliegen einer stärkeren Affektivität. Das Resultat ist eine zunehmende Emotionalisierung der Akteure, die man verstehen sollte, bevor die Emotionslandschaft der Organisation gestaltbar wird und erfolgreiche Geschäftsmodelle entwickelt und eingeführt werden können. Der Autor stellt verschiedene analoge und KI-basierte Instrumente auf der Basis der aktuellen Emotionsforschung für den Umgang mit Emotionen vor begleitet von praxisnahen Konzepten.
Digital Leadership im Tourismus: Digitalisierung und Künstliche Intelligenz als Wettbewerbsfaktoren der Zukunft
by Marco A. Gardini Guido SommerDieses Buch bietet einen Überblick über den State of the Art zum Thema Digitalisierung und Künstliche Intelligenz im Tourismus und in den damit verbundenen wesentlichen Gestaltungs- und Handlungsfeldern. Die Autoren diskutieren Entwicklungen in folgenden Kontexten: digitale Transformation, digitale Geschäftsmodelle, digitaler Wettbewerb, digitales Mindset und digitale Führungskompetenzen. Außerdem werden Fragen zur Rolle der Digitalisierung und Künstlichen Intelligenz im Spannungsfeld zwischen Effektivität, Effizienz und Ethik im Kontext einer Digital-Leadership-Perspektive betrachtet. Die instrumentelle und inhaltliche Bandbreite digitaler Technologien und digitaler Arbeitsformen in verschiedenen touristischen Teilbranchen und deren Akteure werden beleuchtet und es wird gezeigt, wie in diesem Themenkomplex Veränderung erfolgreich gestaltet werden kann. Denn Digitalisierung und Künstliche Intelligenz als Treiber des zukünftigen Unternehmenserfolgs sind einerseits Top-Themen in zahlreichen touristischen Branchen, andererseits zeigen viele aktuelle Unternehmenskonzepte, dass das Thema bislang für den Tourismussektor kaum analysiert und systematisiert wurde und in der Praxis vielfach unzureichend konzeptionell und organisatorisch verankert ist.Der Autoren-Mix aus Wissenschaft und Unternehmenspraxis macht den Sammelband zu einem Nachschlagewerk für jeden, den das Thema Digitalisierung und Künstliche Intelligenz im Tourismus bewegt.
Digital Learning: Was es ist und wie es praktisch gestaltet werden kann
by Bodo Möslein-Tröppner Willi BernhardDieses Buch gibt dem Leser einen Einblick in die vielfältigen Möglichkeiten, die das Digital Learning bietet. Diese kann er sogleich ausprobieren und selber anwenden. Die Autoren zeigen, wie sich 360-Grad-Lernen im virtuellen Raum umsetzen lässt (Immersive Learning) oder welche nützlichen digitalen Tools beim Lernen und in der virtuellen Zusammenarbeit (Digital Collaboration) verwendet werden können. Der Einsatz der Blockchain-Technologie in der Bildung wird genauso behandelt wie die Umsetzung praktischer digitaler Unterrichtsformen wie der Hybridunterricht als Lernform der Zukunft. Einen weiteren Schwerpunkt bildet die Künstliche Intelligenz (KI) im Digital Learning. Dazu zählen die Anwendung digitaler Sprachassistenten und wissensbasierter Applikationen zur Lösungsfindung ebenso wie die Überprüfung von Home-Based-Prüfungen. Ergänzt werden die vielfältigen Möglichkeiten des digital unterstützten Lernens durch die Anwendung des Digital Storytelling und des spielbasierten Lernens. Nach dem Lesen des Buchs weiß der Leser, was Digital Learning ist und wie es gestaltet werden kann. Für die verschiedensten Ideen und Anforderungen, die sich aus der individuellen Lern- bzw. Lehrsituation ergeben, finden sich einfach umsetzbare digitale Lösungen.
Digital Learning based Education: Transcending Physical Barriers (Advanced Technologies and Societal Change)
by Amitava Choudhury Arindam Biswas Sadhan ChakrabortiThis book presents the systematic evolution of digitized education: trends, advances, challenges encountered and their solutions toward the use of advanced technologies. The book mainly covers variety of areas such as blended learning in modern education, flipped classroom, ICT-based education, digital transformation of education. Explosion of information and communication technologies has transformed the way we live, learn, work and socialize. This heavy intervention of technologies in the modern world has triggered us to think how we engage and interact with each other and how we make use of these digital tools and communications channels. And consequent upon which societies are transforming into digitized education where datafication, platformization and algorithmic governance are a common vocabulary.
Digital Learning in Organizations: Help your Workforce Capitalize on Technology
by Steve WheelerTechnology holds vast potential for learning and development (L&D) practitioners. It can improve performance, productivity, engagement and knowledge retention. However, if employees aren't able to leverage the potential of these technologies, any investment in them is futile. Digital Learning in Organizations shows L&D professionals how to make sure that their workforce is 'digitally ready' and has the skills, capabilities and understanding needed to capitalize on the opportunities created by learning technologies and feel confident in their ability to get the most out of them. It includes guidance on how technologies can be used to improve both social and personal learning, how the increased flexibility created by technology enables a multi-located workforce to develop simultaneously and discussion of how to ensure that technology really does facilitate employee development and doesn't become a distraction. Digital Learning in Organizations also includes comprehensive coverage of the ways in which L&D practitioners can engage with learning technologies and digital capabilities such as mobile learning, wearable technology, learning analytics, virtual presence tools as well as augmented, mixed and virtual reality. Packed with insights from leading L&D practitioners, this an essential read for all L&D practitioners needing to improve employee and company performance in a digital world.
Digital Listening für Unternehmen: Entscheiderwissen für Corporate Security, Personenschutz, Market Intelligence und Personalmarketing
by Martin GrotheDieses Buch zeigt für Entscheider auf, wie Unternehmen die Inhalte im digitalen Raum erschließen und so ihre Sicherheit und Wettbewerbsposition entscheidend stärken. Digital Listening heißt, das Internet als Meinungs- und Informationsraum ernst zu nehmen und durch qualifizierte Analysen die eigene Sicht zu verbessern.Martin Grothe erklärt mit einem durchgängigen Prozessleitfaden sowie den notwendigen Hintergründen und Tools, wie Sie mit Digital Listening Ihr Sicherheitslagebild, eine Früherkennung von Bedrohungen, die Zielgruppenkommunikation, das Personalmarketing sowie den Schutz exponierter Persönlichkeiten wegweisend ausbauen.Führungskräfte erhalten Einblicke in mehrere Fachbereiche, aber auch den notwendigen Überblick: Sie finden einen strukturierten Zugang zu verfügbaren Tools, blicken in das Darknet, nehmen Reporting-Formate als Vorlagen auf, schlüpfen in die Rolle der dunklen Seite, hören Influencern zu und deklinieren einen Strategiefahrplan zum Engagement-Aufbau als Arbeitgeber durch. Wer Entwicklungen früher erkennt, Kontexte genauer versteht und Kommunikation passgenauer formuliert, der kann die Zukunft aktiver gestalten.Aus dem Inhalt Sicherheit und Wettbewerb in digitalen Zeiten: Digital Listening und die dunkle SeiteIntelligence Cycle: Vorgehen und Tools (Open Source, Advanced)Unternehmenssicherheit: Desinformation, Data-Breaches und der G20-CasePersonenschutz: Angriffsvektoren und SichtbarkeitsanalysenMarket Intelligence: Personalmarketing, Influencer, AI, CounterintelligenceGestaltungsaufgabe für das Management: Integration und AusblickViele Case Studies und Skizzen mit konkreten EinsatzszenarienMit Gastbeiträgen vonHeinz-Werner Aping (Direktor beim BKA a.D.)Prof. Dr. Peter Gentsch (Intelligence Group)Friedrich Christian Haas (AKE Group)Jerry Hoffmann (Counteraction)Udo Hohlfeld (INFO + DATEN)Samira Mousa (healthy content)Chris West (Counteraction)Klaus Pfeifer (Pinkerton)
Digital Literacy and Socio-Cultural Acceptance of ICT in Developing Countries
by Emmanuel Eilu Rehema Baguma John Soren Pettersson Ganesh D. BhutkarThis book discusses the role of human computer interaction (HCI) design in fostering digital literacy and promoting socio-cultural acceptance and usage of the latest ICT innovations in developing countries. The book presents techniques, theories, case studies, and methodologies in HCI design approaches that have been used to foster digital literacy, break the socio-cultural barriers to ICT adoption, and promote the widespread usage of the latest innovations in the health, agriculture, economic, education and social sectors in developing countries. The authors provide insights on how crossing disciplines in HCI such as usability design, user centered design, user experience, anticipated user experience, technology acceptance design, persuasive design, philosophical designs, motivational design, social-cultural oriented designs, and other HCI design approaches have promoted digital literacy and stimulated socio-cultural acceptance and the usage of the latest ICT innovations. The book is relevant in academic, industry and government.Presents theoretical, practical, and socio-cultural approaches to digital literacy challenges in developing countries;Discusses recent ICT and HCI innovations used to transform the health, agriculture, economic, education and social sectors in developing countries;Provides insights on design opportunities and challenges presented in countries where digital literacy is very low and with complex socio-cultural dynamics.