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Direct Foreign Investment in Asia and the Pacific
by Peter DrysdaleThis volume appears at a time when there is tremendous interest in direct investment of one country in the industry of another. It brings together papers by leading economists from North America, Australia and Asia, and provides an excellent introduction to this currently important economic issue. The contributions include original and comprehensive surveys of experience with, and policies towards, direct foreign investment in the Asian-Pacific region. Of particular interest are the discussion of investment within and from Japan and the synthesis of studies on North America, Australia, and the developing Asian countries. The book is a valuable guide for policy-makers and businessmen, and should serve as an essential text for students of foreign investment. General readers will find answers here to many questions on the economics of countries which encourage foreign investment or invest considerably outside their own shores.
Direct From Dell
by Catherine Fredman Michael DellAt nineteen, Michael Dell started his company as a freshman at the University of Texas with $1,000 and has since built an industry powerhouse. As Dell journeys through his childhood adventures, ups and downs, and mistakes made along the way, he reflects on invaluable lessons learned. Michael Dell's revolutionary insight has allowed him to persevere against all odds, and Direct from Dell contains valuable information for any business leader. His strategies will show you effective ways to grow your business and will help you save time on costly mistakes by following his direct model for success.
Direct Licensing and the Music Industry
by Ivan L. PittThis book discusses the economics of the music industry in the context of the changing landscape brought about by innovation, technological change, and rapid digitization. The ability of digital technology to reduce the transaction costs of music copyright licensing has all but destroyed the traditional media business models of incumbent Performance Rights Organizations (PROs), music publishers, record labels, and radio and television stations. In a climate where streaming services are rapidly proliferating and consumers prefer subscription models over direct ownership, new business models, such as direct licensing, are developing. This book provides an overview of the economics of the traditional music industry, the technology-induced changes in business models and copyright law, and the role of publishers, copyright holders and songwriters in the emerging direct licensing model. In Part One, the author examines the economic aspects of direct licensing as an alternative to the traditional blanket license for copyrighted musical compositions, with an emphasis on the often monopolistic nature of PROs. In Part Two, the author focuses on the music publisher and the role direct licensing and competition may play in the changing business models in the music industry and the potential benefits this may bring to copyright holders, such as songwriters. To compliment this model, the author proposes a maximum statutory fixed-rate for musical performances to further streamline the royalty process, especially where distributors such as Google and YouTube are concerned. This book adds to the growing body of literature on the economics of music licensing in the digital age. It will be useful to those in the fields of economics and law, as well as music executives, musicians, songwriters, composers, and other industry professionals who are interested in understanding how technology, innovation and competition have reshaped the music industry.
Direct Mail Mastery: Direct Mail Insight That Will Increase Your Expertise and Make You Money!
by T. J. RohlederT.J. Rohleder is a direct mail expert who has mailed tens of millions of direct mail pieces. This book gives you some of the greatest tips, tricks and strategies he has used to generate a fortune for him and his clients. You really can be next! Keep this book close by and refer to it often - then be sure to use the little-known methods you discover. If you do this, you'll be on your way to making all the money you've ever wanted.
The Direct Mail Solution
by Dan S. Kennedy Craig SimpsonReported in 2013 as the marketing channel that "delivers the best ROI for customer acquisition and retention" by Target Marketing's Seventh Annual Media Usage Forecast survey of B2C, direct mail is surprisingly outdated and under-represented on the marketing bookshelves for small business owners - authors Simpson and Kennedy change that. Millionaire-maker Dan S. Kennedy and direct mail marketing specialist Craig Simpson urge small business owners to drive the momentum built via social media and other marketing avenues into the mailboxes of their target consumers. Unlike other direct mail marketing books on the shelf that specialize in one aspect of preparing a campaign such as copywriting or design, this comprehensive solution covers all - the organizational, technical, and creative including designing, budgeting, tracking, and assessing effectiveness. Also covered is how direct mail can be used in today's online marketing funnels. Benefiting from the authors' combined 30 years in direct marketing, business owners are given the guidelines for what works and what doesn't, illustrated by real-life business campaigns that show step-by-step how to build a results-producing promotional campaign that pushes the envelope for new business and sales.
Direct Marketing in Practice (Marketing Ser.)
by Brian Thomas Matthew HousdenDirect Marketing in Practice is a practical manual for all managers and marketers getting to grips with the powerful techniques available to skilled direct marketers. The book shows how to:· Plan a direct marketing campaign· Integrate new technology with conventional direct marketing practice· Maximise the impact, efficiency and return on investment of your activites· Evaluate the success of a campaign - and improve on it next time!Accessible and illuminating, each chapter in the book includes review questions and exercises to help you practice what you have learnt. In addition, the authors have used their considerable experience in the field to assemble many examples of best practice worldwide. These place the theory in a practical, real-world context, and demonstrate what a dramatic effect direct marketing can have on sales and profitability.Those contemplating or starting a career in direct marketing will find Direct Marketing in Practice an invaluable guide to contemporary practice. It is essential reading for all undergraduate students of marketing and business, as well of those undertaking professional examinations in this area.
Direct Marketing In A Week: Maximize Sales Through Direct Mail In Seven Simple Steps
by Patrick ForsythDirect marketing just got easierPicking the right promotional mix is not easy. Whatever is done it must be effective, and also cost-effective, and both budgets and time are no doubt limited. Business does not arrive unbidden (or very little of it does), nor does it magically arrive just by crossing your fingers and shouting 'Promotion!'; so something must be done and time and effort must be expended to make sure it works.Even in this electronic age, direct mail remains a popular form of promotion. It can certainly find and hold customers and do so cost-effectively too. But, you may have noticed, it does not have the best image - the words 'junk mail' are frequently used in relation to direct mail offerings! However, used carefully, it can work for seller and buyer alike. This book sets out how to utilize direct marketing formaximum benefit for both.If you position the use of direct mail effectively within the totality of your promotional mix, and make it work well - and that means systematically making sure that every element of it works well, from a letter and brochure to an envelope and much more - it can be an important part of your business generating process. In this book, in seven succinct chapters,we review how to make that so.Each of the seven chapters in Direct Marketing In A Week covers a different aspect:- Sunday: The recipients: database considerations- Monday: The core elements of direct mail- Tuesday: The component mix- Wednesday: Creatively enhancing persuasiveness- Thursday: Follow-up activity- Friday: Email approaches: as easy as 'click'- Saturday: Future campaigns
Direct Pay: A Simpler Way to Practice Medicine
by Divya Srinivasan SridharDirect Pay: A Simpler Way to Practice Medicine examines the direct pay business model as a policy alternative and potential policy solution to the economic, technological, and sociocultural problems that have emerged for practicing physicians as a result of the Affordable Care Act. Based on a research study conducted by the author, the book address
Direct Sales and Direct Faith in Latin America
by Peter S. CahnSince 1990, direct sales have attracted over two million recruits in Mexico and are characterized by a belief in the power of positive thinking. Through an ethnographic portrait, Peter S. Cahn demonstrates that the quasi-religious commission of self-empowerment accounts for the explosive growth of commission-based sales in the developing world.
Direct Selling Channels
by Bert RosenbloomHere is the first book to examine direct selling--the distribution of consumer products and services through personal, face-to-face sales away from fixed business locations. Direct selling has long been a major marketing channel for companies around the world. In the U.S. alone, by the start of the present decade, direct selling accounted for $12 billion in sales volume produced by almost five million independent direct salespeople. In this fundamental resource, leading authorities who have spent years studying direct selling channels provide in-depth insights, analyses, and research findings on such key topics as customer response patterns, sales motivation, personal selling methods, minority participation, multinational direct selling, and directions for future research in direct selling.This marketing channel continues to thrive and grow and Direct Selling Channels prepares readers for the challenges of the twenty-first century by providing the latest and most in-depth thought, analysis, and research on direct selling that is not available from any other source. The breadth and depth of coverage of direct selling found in this volume will help readers gain knowledge, insight, and practical wisdom about an area of marketing where superficial, stereotypical myths have so often been passed off as truth. The material presented is directly relevant to both long-range strategic planning and day-to-day management issues so it can be put to immediate use for managing direct selling channels more effectively.Direct Selling Channels represents the state-of-the-art thought and research in this area. Reader’s understanding of direct selling channels will be enriched by chapters that explore: the salient issues facing direct selling today research findings on consumers’attitudes toward direct selling methods the reasons why people become direct salespeople innovative concepts such as trust-based relationship selling the relationship between sex-role self concept and sales performance how to identify international markets for new products sold through direct selling channels
Direct Selling For Dummies
by Belinda EllsworthBecome a direct sales success story with this insider guide to making it big Direct Selling For Dummies is the perfect resource for anyone involved or interested in direct sales. Written by a 35-year veteran of this booming industry, this useful guide teaches you everything you need to know to achieve and maintain lasting success. You'll learn the insider tips that only the pros know, and how to structure your business, your time, and your customer relationships to optimize sales and achieve your goals. Compare party plans, multi-level marketing, and hybrid models to see where your talents fit best, and discover the most effective ways to promote your products and get people interested. You'll leverage social media as one of the most powerful tools in modern sales, and gain new ideas for recruiting, booking, and time management. With clear guidance and a fun, friendly style, this book gives you the strategies you need to be a direct sales success. The direct sales industry is going strong, with more participants now than any time in the past, yet with less face-to-face engagement. Businesses are operating online, people are shopping online, and more people are recruiting through platforms like social media. If you hope to be a direct sales success, now is the time to get up to speed on what that means today. This book shows you everything you need to know, and gives you the tools you need to put your ideas into action. Choose the right direct sales model Secure bookings and manage your time Recruit and drive interest in the product and company Harness the power of social media to make sales Direct sales can be your ticket to independence. Stop punching the clock and become your own boss -- and watch your income grow. With Direct Selling For Dummies, you'll have the skills and information you need to be a success.
Direct Selling For Dummies
by Belinda EllsworthGet ready to sell like you&’ve never sold before! Ever wonder if your next job didn&’t have to feel so much like a…well, job? Then you might be ready for direct selling, where you remove the middleman and sell products directly to consumers! In Direct Selling For Dummies, you&’ll tap into your entrepreneurial spirit and learn the basics of how to get started, pick the best selling model, and achieve success in this rapidly growing industry. You&’ll also discover: Expanded info on online and social media selling, which has replaced in-home selling as the predominant sales method A guide to transforming your home office into a productivity dream Instructions on how to host online or Facebook-hosted direct-selling parties Perfect for anyone looking to join the 7.7 million direct sellers already working in North America, Direct Selling For Dummies can help you break into a fun, exciting, and lucrative new industry! Are you ready?
Direct Selling Success: From Amway to Zombies
by Randy GageThe eagerly awaited sequel to the worldwide bestseller How to Build a Multi-Level Money Machine from Direct Selling icon and Hall of Famer Randy Gage Randy Gage revolutionized the Direct Selling profession with the bestselling phenomenon How to Build a Multi-Level Money Machine, translated into more than 20 languages. Now he’s at it again with the long-waited sequel: Direct Selling Success. This all-new book is the ultimate textbook on creating success in the business. You’ll learn everything from choosing the right company, finding the best candidates, becoming a rock star recruiter—to advanced skills like making powerful presentations, becoming a leader, and creating a leadership factory on your team. Since Randy’s previous book took the profession by storm, there have been significant changes to the business that demand a fully up-to-date sequel: Regulatory oversight of the industry has increased dramatically, it’s now much trickier to make simple product or income claims, and distributors are hungry for the right information on how to get it done. The business model has gained widespread public acceptance—it’s now common for industry companies to secure naming rights for sports arenas and sponsor major league teams. Even Warren Buffet and Forbes Magazine promote the business. More and more people are taking on side hustles and are considering or already in the business.Maybe the biggest change is the impact of e-commerce, social media, and mobile apps on the business today. Randy’s up-to-the-minute book explains how you can become successful in this new environment. The need for expert, proven guidance on the Direct Selling and Network Marketing profession has never been greater than right now. Direct Selling Success will help you: Choose the best company for you Locate the best candidates Become a Rock Star recruiter Design your system to create maximum duplication Employ the latest e-commerce and social media marketing techniques to grow your business Conduct powerful persuasive presentations Become a positive, dynamic leader for your team The Direct Selling industry continues to experience robust growth. The opportunity to generate passive income and create complete financial freedom is immense under current conditions. Direct Selling Success is a must-have resource for anyone who wants to build a team of customers and distributors that will generate residual income for years to come.
Direct Store Delivery
by Andreas Otto Ramin Shariatmadari Franz Josef SchoppengerdDirect Store Delivery (DSD) is a key method of selling and distributing products for a variety of industries. In the consumer products industry, DSD is one of the strategic key growth areas, as the process delivers a broad range of business benefits to all parties of the value chain. Today, 24 of the world's Top 30 Fast Moving Consumer Goods companies employ the DSD business process. Although DSD is gaining major and steadily increasing attention in the market, it has hardly been covered by literature and empirical studies. For the first time and including the input of both practitioners and academics, this book throws light on the topic of DSD from different perspectives, providing fresh insights and benefits. The book covers diverse topics. Among others, it delivers a deeper understanding of the DSD business process and why companies use it. Furthermore, the global status quo of DSD usage and details of its implementation will be illustrated and multi-level insights (strategic, operational) will be discussed.
The Direct to Consumer Playbook: The Stories and Strategies of the Brands that Wrote the DTC Rules
by Mike StevensBuild your DTC brand by learning from the best. As consumer buying habits continue to shift, more and more brands are turning their attention to e-commerce and selling direct. However, few manage to succeed at scale.Overcome the challenges of the ever-increasing cost of marketing, the demands of customer service, complicated logistical requirements and the perils of selecting the right technology by learning from the DTC pioneers who have got it right. Read the founding stories, strategies, failures and eventual success of DTC brands such as Huel, graze, Snag, tails.com, Who Gives a Crap, Casper, Lick, allplants, Bloom & Wild and more to discover: · How they got started, what worked then and what works now· The importance of building a community and how to use data· When to consider going multichannel· Why you need a bulletproof brand· Navigating funding, margins, growth, customer service and product development and moreFor the first time, the best in class of DTC share their playbooks so that you can understand and build on their successes.
Direct to Customer: An Atomic E-Business Model
by Peter Weill Michael R. VitaleThis chapter uses the case study of cdnow.com to explore the direct-to-customer e-business model, illustrating the critical success factors and core competencies necessary to maximize this deceptively simple model.
Directing the ERP Implementation: A Best Practice Guide to Avoiding Program Failure Traps While Tuning System Performance (Resource Management)
by Michael W. PelphreyAlthough many books outline approaches for successful ERP implementations, the data shows that most ERP efforts yield minimal return on investment (ROI), with most projects failing. Directing the ERP Implementation: A Best Practice Guide to Avoiding Program Failure Traps While Tuning System Performance supplies best practices along with a proven ro
Directional Living: A Transformational Guide to Fulfillment in Work and Life
by Megan HellererA guide for creating a life of maximum fulfillment and purpose, by the career coach whose approach has helped hundreds re-orient their careers and lives The traditional approach to career is failing us. Determine what you want to do with your life, it says, and methodically make your way toward that destination. We&’re taught that once we get there, no matter how fraught and fatiguing the path is, we&’ll find fulfillment. This is the 5-year plan, it&’s setting the &“right&” goals, it&’s one of the first questions we ask kids: what do you want to be when you grow up? The problem is this advice simply doesn&’t work. It&’s outdated and based on a world that doesn&’t exist anymore, if it ever did. And, it&’s created a generation of Underfulfilled Overacheivers, who have leaned in, climbed the ladder of success, did everything they were supposed to do, and yet feel burned out and unfulfilled. In the last decade, career coach Megan Hellerer, herself a recovering Underfulfilled Overachiever, has worked with hundreds of these women, from CEOs and bestselling authors to award-winning scientists and activists, helping them get unstuck and discover meaningful, purpose-driven work. Directional Living comes from Megan&’s innovative paradigm, one based on the premise that a fulfilling, purpose-filled career and life is built by following your inner sense of direction, not pursuing a fixed destination. Through this revolutionary new blueprint, we learn to find the work we are uniquely well-suited to do in the world, move from misery to meaning, and transform our careers on the way to transforming our lives. Directional Living is both a philosophy and a practical guide to creating not just a great life, but your great life—one full of genuine purpose, meaning, ease and authenticity.
Directions in Person-Environment Research and Practice (Routledge Revivals)
by Jack L. Nasar Wolfgang F.E. PreiserFirst published in 1999, this book presents a fresh and diverse set of perspectives representing key directions of research and practice in the field of environmental design research. Leading researchers in various areas of person-environment research, such as privacy, children’s environment, post-occupancy evaluation, environmental cognition, environmental aesthetics, crime prevention, housing and environmental protection and environmental design present what they consider their best work. The book argues for the value of a multi-disciplinary and interdisciplinary approach to problem-solving and outlines many important directions for methods, research and practice.
Directivos que sirven: El Método del Caso aplicado al desarrollo de la capacidad directiva
by Pablo Regent Joaquín RamosEste libro condensa treinta años de actividad docente y profesional, donde el Método del Caso ha sido protagonista en la formación de directivos y profesionales. «Llevábamos casi una hora reunidos, sin poder avanzar. Cinco profesionales, discutiendo temas distintos, sin escucharnos, sin atender el problema que nos había convocado en primer lugar. Entonces llegó el gerente. En menos de diez minutos nos ayudó a ver con extrema claridad la decisión que había que tomar. Propuso alternativas, al tiempo que iba explicando lo bueno y lo no deseado de cada una de ellas para resolver el problema en cuestión. “No hay solución ideal para esto”, expresó, quitándonos un peso de encima, “nos toca decidir hoy, esperando que este arreglo no genere problemas mayores mañana”. Y decidimos. Diez minutos para demostrar un realismo admirable ante la situación, un foco agudo para no distraerse de lo esencial, creatividad y practicidad para proponer planes de acción, y una capacidad impresionante para imaginar escenarios y reacciones de todos los stakeholders que podrían verse afectados por nuestra decisión. Cuando le conté a mi jefe, admirado, lo que había presenciado, solamente dijo: “Domina el Método del Caso”». Para quienes lo conocen, supone una oportunidad de profundizar en conceptos de aplicación inmediata. Para quienes no están familiarizados con el método, ofrece la posibilidad de participar en un diálogo, con el objetivo de generar aprendizajes valiosos en su vida profesional y personal.
Directors' and Officers' Liability Insurance (Lloyd's Insurance Law Library)
by Adolfo Paolini Deepak Nambisan“With the ever increasing number of claims against directors and officers, this book provides a very welcome addition to the bookshelves which hitherto have lacked books on this important area” - Alison Green, Chairman of the Trustees of the BILA Charitable Trust. This book scrutinises the origins and the rationale underlying D&O insurance, and provides answers to the question of protecting directors against the potential liabilities they may face. It provides clear understanding about D&O policies wording, exclusions and issues of misrepresentation. The information contained in this new book includes Nature and Legality of D&O Liability Insurance, D&O Exclusions, Directors’ and Officers’ Liability to Third Parties, Directors’ Liability at Civil Law, D&O: Defence Costs Cover and Allocation, Aggregation Principles and D&O Cover and the Reinsurance of D&O Policies.
Directors as Guardians of Compliance and Ethics Within the Corporate Citadel
by Michael D. GreenbergRAND convened a symposium on the perspective and role of corporate boards of directors in overseeing their firms' ethics and compliance matters. These conference proceedings summarize the event and the discussions, which focused on oversight challenges that directors face, board responsibility for corporate culture, and steps that business leaders and policymakers might take to better encourage and empower directors in their oversight role.
Directors' Decisions and the Law: Promoting Success (Routledge Research in Corporate Law)
by Alice BelcherDirectors are key decision-makers in any organisation, whether it is in the public sector, a family business or a transnational company. The UK Companies Act 2006 codified directors’ duties for the first time and describes the director as the ‘most likely to promote the success of the company for the benefit of its members as a whole’. This book addresses key tensions and problems involved in the duties and responsibilities of the director in promoting success, including corporate culture and credibility, trust, risk and uncertainty, collective responsibility, and the degree of control. The book considers directors’ decision-making in both private and public sector organisations and explicitly examines aspects of decision-making during periods of financial distress. The book compares the legal contexts of director’s decisions in the UK to those of the USA, Germany and Australia, and takes an interdisciplinary approach in its combination of management theory, economic theory and behavioural studies. In doing so the book addresses issues key to the understanding of corporate governance in light of recent financial crises.
A Director's Guide to Governance in the Boardroom: Across the Private, Public, and Voluntary Sectors
by Arturo LangaThis book is a practical guide for executive and non-executive directors and aspiring directors to lead, govern, and steer UK-based organisations to long-term sustainable success. In today’s turbulent environment, corporate governance is increasingly scrutinised, and this book will consider how directors can ‘bring the future forward’ with respect to responsible and ethical governance and leadership against the challenging political, environmental, and economic backdrop. While other books discuss UK corporate governance, this one uniquely demonstrates how the work of directors can build an organisation’s antifragility, and offers a view of stewardship approaches to every sector and type of UK organisation, from large premium listed companies to start-ups, the public sector, not-for-profits, partnerships, and family-owned and private-equity-backed organisations. Aspiring and experienced directors will each benefit from this book as well as those who provide board evaluation services, professional advisers, auditors, and those who provide training and other support for board members.