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Elon Musk
by Walter IsaacsonThe #1 New York Times and global bestseller from Walter Isaacson—the acclaimed author of Steve Jobs, Einstein: His Life and World, Benjamin Franklin, and Leonardo da Vinci—is the astonishingly intimate story of the most fascinating, controversial innovator of modern times. For two years, Isaacson shadowed Elon Musk as he executed his vision for electric vehicles at Tesla, space exploration with SpaceX, the AI revolution, and the takeover of Twitter and its conversion to X. The result is the definitive portrait of the mercurial pioneer that offers clues to his political instincts, future ambitions, and overall worldview. When Elon Musk was a kid in South Africa, he was regularly beaten by bullies. One day a group pushed him down some concrete steps and kicked him until his face was a swollen ball of flesh. He was in the hospital for a week. But the physical scars were minor compared to the emotional ones inflicted by his father, an engineer, rogue, and charismatic fantasist. His father&’s impact on his psyche would linger. He developed into a tough yet vulnerable man-child, prone to abrupt Jekyll-and-Hyde mood swings, with an exceedingly high tolerance for risk, a craving for drama, an epic sense of mission, and a maniacal intensity that was callous and at times destructive. At the beginning of 2022—after a year marked by SpaceX launching thirty-one rockets into orbit, Tesla selling a million cars, and him becoming the richest man on earth—Musk spoke ruefully about his compulsion to stir up dramas. &“I need to shift my mindset away from being in crisis mode, which it has been for about fourteen years now, or arguably most of my life,&” he said. It was a wistful comment, not a New Year&’s resolution. Even as he said it, he was secretly buying up shares of Twitter, the world&’s ultimate playground. Over the years, whenever he was in a dark place, his mind went back to being bullied on the playground. Now he had the chance to own the playground. For two years, Isaacson shadowed Musk, attended his meetings, walked his factories with him, and spent hours interviewing him, his family, friends, coworkers, and adversaries. The result is the revealing inside story, filled with amazing tales of triumphs and turmoil, that addresses the question: are the demons that drive Musk also what it takes to drive innovation and progress?
Elon Musk
by Walter IsaacsonFrom the author of Steve Jobs and other bestselling biographies, this is the astonishingly intimate story of the most fascinating and controversial innovator of our era—a rule-breaking visionary who helped to lead the world into the era of electric vehicles, private space exploration, and artificial intelligence. Oh, and took over Twitter.Australian Financial Review Top 20 Read for 2023 When Elon Musk was a kid in South Africa, he was regularly beaten by bullies. One day a group pushed him down some concrete steps and kicked him until his face was a swollen ball of flesh. He was in the hospital for a week. But the physical scars were minor compared to the emotional ones inflicted by his father, an engineer, rogue, and charismatic fantasist. His father&’s impact on his psyche would linger. He developed into a tough yet vulnerable man-child, prone to abrupt Jekyll-and-Hyde mood swings, with an exceedingly high tolerance for risk, a craving for drama, an epic sense of mission, and a maniacal intensity that was callous and at times destructive. At the beginning of 2022—after a year marked by SpaceX launching thirty-one rockets into orbit, Tesla selling a million cars, and him becoming the richest man on earth—Musk spoke ruefully about his compulsion to stir up dramas. &“I need to shift my mindset away from being in crisis mode, which it has been for about fourteen years now, or arguably most of my life,&” he said. It was a wistful comment, not a New Year&’s resolution. Even as he said it, he was secretly buying up shares of Twitter, the world&’s ultimate playground. Over the years, whenever he was in a dark place, his mind went back to being bullied on the playground. Now he had the chance to own the playground. For two years, Isaacson shadowed Musk, attended his meetings, walked his factories with him, and spent hours interviewing him, his family, friends, coworkers, and adversaries. The result is the revealing inside story, filled with amazing tales of triumphs and turmoil, that addresses the question: are the demons that drive Musk also what it takes to drive innovation and progress?
Elon Musk - Biographie d'un génie et d'un titan des affaires moderne
by Nate WhitmanElon Musk est indéniablement un titan des affaires. Il contrôle des entreprises gigantesques telles que Tesla et SpaceX et a cimenté sa place dans l'histoire de l'humanité - mais combien connaissez-vous vraiment l'homme qui se trouve derrière tout cela ? Dans ce livre détaillé de la vie et de la carrière d’Elon Musk, vous découvrirez son enfance et ses études en Afrique du Sud, ses modestes débuts sur le continent américain et ses premiers pas dans le monde des affaires. Des débuts de Zip2 et X.com qui ont marqué les débuts de la carrière de Musk à SpaceX et Tesla que nous connaissons aujourd'hui, vous découvrirez comment une idée inconnue et modeste a conduit à la fondation de SpaceX, à la révolution que Tesla a apporté aux voitures électriques, et comment ces entreprises (et Musk lui-même) continuent de résister malgré tout. Mais au-delà du commerce, vous aurez également la chance d’avoir un aperçu de l'homme lui-même - l'image publique polarisante de Musk, ses innombrables bizarreries et des sensations célèbres telles que Not-A-Flamethrower et le site d'évaluation des médias Pravduh. Depuis les opinions politiques et religieuses de Musk jusqu'à son apparition dans des sous-cultures Internet clés, Elon Musk : Biographie d'un génie et d'un titan des affaires moderne donne un aperçu unique et puissant de l'un des hommes les plus célèbres du monde.
Elon Musk and the Quest for a Fantastic Future Young Readers' Edition
by Ashlee VanceAn in-depth look into the extraordinary life of the world’s most important entrepreneur, Elon MuskThis fascinating and easily accessible young readers’ adaptation of Ashlee Vance’s New York Times bestselling Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future features black-and-white photographs throughout and an epilogue. The version for adults has been praised as “riveting” (The Financial Times), “spirited” (The Wall Street Journal), and “masterful” (Vice). Now younger readers can read about this innovative leader who is revolutionizing three industries at once: space, automotive, and energy.There are few people in history who could match Elon Musk’s relentless drive and vision. A modern combination of famous inventors and industrialists like Thomas Edison, Henry Ford, and Steve Jobs, Elon is the man behind companies such as SpaceX, Tesla Motors, SolarCity, and PayPal that are transforming the way we live.Written with exclusive access to Elon, his family, and his friends, this book traces Elon’s journey from a kid in South Africa to a young man in the United States, his dramatic technical inventions, and his world-changing companies. Elon has sparked new levels of innovation in the world, and this book gives young readers a detailed but fast-paced look at his story. A Junior Library Guild Selection!
Elon Musk's Big Bets
by David B. Yoffie Eric BaldwinBetween late 2014 and late 2016, Tesla and CEO Elon Musk undertook several major, and risky, initiatives that would dramatically expand the scale and scope of Tesla's business. In late 2014, Tesla began construction on a $5 billion "gigafactory" that would manufacture lithium-ion batteries used in Tesla's electric vehicles on an unprecedented scale. In early 2015, Tesla announced a new product line of battery packs designed for large-scale energy storage for residential, commercial, and utility-scale installations. In 2016, the company acquired SolarCity, a leading solar energy firm, creating what Musk called "a vertically integrated energy company." These moves, representing billions of investment and extension into new industries, came at a time when Tesla was still losing money and struggling to scale up production of its electric vehicle lines to meet ambitious delivery targets. Meanwhile, Musk was also CEO of SpaceX, which was, while growing its business of launching satellites and cargo into space for commercial and governmental clients, preparing to take astronauts into space, pioneering the use of reusable rockets, and announcing plans to colonize Mars. Would Musk be able to realize his ambitious goals or was he taking too many risks with his investors' money?
Elon Musk's Big Bets Update, 2019
by David B. Yoffie Daniel FisherThis short case provides an update to Elon Musk's strategy and tactical moves with Tesla, Solar City, and SpaceX from 2016-2019.
Elon Musk: A Biografia de um Gênio Moderno e Titã dos Negócios
by Nate WhitmanElon Musk é, sem dúvida, um titã dos negócios. Ele controla empresas gigantes, como a Tesla e a SpaceX, e se consolidou na História, para sempre - mas quanto você realmente sabe sobre o homem por trás de tudo isso? Nesse relato detalhado sobre a vida e a carreira de Elon Musk, você aprenderá sobre sua infância e vida escolar na África do Sul, seu humilde começo no continente americano, e seus primeiros empreendimentos nos negócios. Partindo das antigas Zip2 e X.com, as quais marcaram o início da carreira de Musk, às empresas de ponta SpaceX e Tesla, pelas quais chegamos a conhecê-lo, você descobrirá como uma ideia obscura e despretenciosa levou à fundação da SpaceX, como a Tesla revolucionou carros elétricos, e como essas empresas (e o próprio Musk) continuam a sobreviver a todas as dificuldades. Mas, além dos negócios, você também terá a chance de observar o próprio homem - A polarizada imagem pública de Musk, suas incontáveis brincadeiras, e famosas sensações, como o Not-A-Flamethrower e o site de avaliação de mídia, Pravduh. Das visões política e religiosa de Musk à sua aparição em estruturas-chave da Internet, Elon Musk: A Biografia de um Gênio Moderno e Titã dos Negócios oferece uma perspectiva única e poderosa em um dos homens mais famosos do mundo.
Elon Musk: A Mission to Save the World
by Anna Crowley ReddingElon Musk, visionary behind SpaceX and CEO of both the electric car company Tesla and the social media platform Twitter, is constantly generating headlines. But how did he get there? This riveting and beautifully designed YA biography shows how a once-bullied school boy became a figure the New York Times described as "arguably the most important and successful entrepreneur in the world." Online banking, reusable rockets, electric sports cars, improved solar power, colonizing Mars—Elon Musk is full of unique, daring, and highly-publicized ideas that he believes will help save the world. But behind his legendary drive and the mind-blowing headlines seen on CNN, Forbes, or The Wall Street Journal is the story of a bullied and beaten school boy who, through creativity and determination, decided to rewrite his narrative and find groundbreaking ways to make the world a better place. With the sense of fun and style that he has become so well-known for, of course.From hosting raves to pay for college to rewriting the rules on space travel, Elon Musk has always gone his own way, to either the dismay or admiration of the general public. And now, award-winning investigative journalist Anna Crowley Redding takes readers on a well-researched trip through Elon's life and accomplishments.
Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future
by Ashlee Vance<p>In the spirit of Steve Jobs and Moneyball, <i>Elon Musk</i> is both an illuminating and authorized look at the extraordinary life of one of Silicon Valley's most exciting, unpredictable, and ambitious entrepreneurs--a real-life Tony Stark--and a fascinating exploration of the renewal of American invention and its new "makers". <p>Ashlee Vance spotlights the technology and vision of Elon Musk, the renowned entrepreneur and innovator behind SpaceX, Tesla, and SolarCity, who sold one of his Internet companies, PayPal, for $1.5 billion. Ashlee Vance captures the full spectacle and arc of the genius's life and work, from his tumultuous upbringing in South Africa and flight to the United States to his dramatic technical innovations and entrepreneurial pursuits. <p>Vance uses Musk's story to explore one of the pressing questions of our age: can the nation of inventors and creators who led the modern world for a century still compete in an age of fierce global competition? He argues that Musk--one of the most unusual and striking figures in American business history--is a contemporary, visionary amalgam of legendary inventors and industrialists including Thomas Edison, Henry Ford, Howard Hughes, and Steve Jobs. More than any other entrepreneur today, Musk has dedicated his energies and his own vast fortune to inventing a future that is as rich and far-reaching as the visionaries of the golden age of science-fiction fantasy. <p>Thorough and insightful, <i>Elon Musk</i> brings to life a technology industry that is rapidly and dramatically changing by examining the life of one of its most powerful and influential titans.</p> <p><b>A New York Times Bestseller</b></p>
Els salaris de la ira: L’empobriment de molts amenaça la democràcia de tots
by Miquel Puig RaposoL'estancament dels salaris d'ençà de la dècada dels anys vuitanta. A partir d'una anàlisi exhaustiva dels postulats del liberalisme econòmic i d'un recorregut històric farcit d'exemples il·lustratius, coneixerem les causes de l'estancament dels salaris d'ençà dels anys vuitanta. La desindustrialització, el comerç internacional i la immigració són els tres eixos que articulen la descompensació i que fan emergir la figura, única i potent, del rendista o propietari com a aglutinador de la riquesa. L'autor proposa la intervenció de l'Estat com a garant del benestar i del progrés i com l'única via que li queda, a la democràcia, per plantar cara als autoritarismes i a les manifestacions ultraliberals i totalitàries que han tret el nas els darrers anys.
Elterliche Skills in Organisationen: Ressourcenzentrierte Führung und Mitarbeit
by Joachim E. Lask Nina M. JunkerElterliche Skills in Organisationen - Ressourcenzentrierte Führung und Mitarbeit Basierend auf aktuellen wissenschaftlichen Erkenntnissen verdeutlicht „Elterliche Skills in Organisationen“, wie sich Organisationen und jeder Einzelne die aus der Elternrolle erworbenen Kompetenzen ressourcenorientiert nutzbar machen können. Denn es ist nachgewiesen, dass zahlreiche Ähnlichkeiten zwischen der Elternrolle und der Rolle als Mitarbeitende und Führungskräfte bestehen. Dadurch kann beachtlicher gegenseitiger Kompetenzerwerb ermöglicht werden. Wie dies möglich ist, welche Skills für Führungskräfte besonders relevant sind und wie der positive Transfer der Kompetenzen aus der Elternrolle unterstützt und für die Tätigkeit im Unternehmen noch besser eingesetzt werden kann, erfahren Sie in diesem Buch. Zielgruppen: Führungskräfte, HRM-Fachleute, Coaches, TrainerInnen, PsychologInnen, WirtschaftswissenschaftlerInnen, sowie Eltern. Zu den Autoren: Dipl.-Psych. Joachim E. Lask, Wirtschafts- und Familien-Psychologe und Leiter des WorkFamily-Instituts, berät Organisationen und forscht zum Work-Family Enrichment. Dr. Nina M. Junker, Associate Professor an der University of Oslo, ist Arbeits- und Organisationspsychologin. Sie forscht und publiziert unter Berücksichtigung sozialpsychologischer Konzepte seit vielen Jahren zur Schnittstelle von Beruf und Privatleben.
Elusive Development: From Dependence to Self-Reliance in the Arab Region
by Yusif A. SayighFirst published in 1991. Routledge is an imprint of Taylor & Francis, an informa company.
Elvis and the Colonel: An Insider's Look at the Most Legendary Partnership in Show Business
by Greg McDonald Marshall TerrillA fresh biography of legendary entertainment manager Colonel Tom Parker, with a contrarian and corrective point of view.Colonel Tom Parker, often reviled in his time, led the strategy from the earliest days of Elvis's career. Together, they built the most legendary partnership in show business. For the first time, Colonel Parker's story is told by an insider, Greg McDonald, who worked under Parker for years. Never-before-heard stories of Parker's collaboration with Elvis reveal the man behind the legend and the strategies that made Elvis a commercial groundbreaker.Ingrained lore has it that Parker took advantage of "poor country boy" Elvis to sign the singer who became "The King". But Elvis and the Colonel shows that Elvis was not foolish when it came to business arrangements. This book is full of stories of innovations Parker made with his star client, including:--ingenious merchandising (eg, selling both "I love Elvis" and "I hate Elvis" buttons)--licensing and branding, from suits to toys, ashtrays to guitars--establishing The King as an artist-in-residence in Las Vegas--creating televised concert events, like Elvis' Christmas specialMany of the practices Parker established are still deployed today by most major agencies. Parker's experience as a carny and an immigrant shaped his management style when he was at his peak, showing how he adapted big top practices to the big time. The heart of Elvis and the Colonel is the long, strong, warm and complex relationship between two iconic men.
EmQuest: Travel Distribution in the Digital Era
by Gamze Yucaoglu Karim R. LakhaniEmQuest, Emirates Group's travel distribution company, must decide what to do with its contract with the global distribution system it uses, Sabre. Since its founding in 1988, EmQuest, was servicing travel agents in the MENA region by providing a connection to over 400 airlines as well as numerous other travel suppliers. EmQuest mainly relied on Sabre to provide this service to the agents, and its contract was coming to an end. In the last decade years, since the beginning of EmQuest's Sabre contract, while EmQuest grew, a lot happened in the travel industry: the Internet transformed customer habits, low-cost carriers emerged, and the Middle East experienced a boom in tourism. The conditions under which EmQuest had first signed its contract with Sabre a decade before were much different in 2017. With change happening so rapidly and impacting the fundamentals of the travel business model so dramatically, it was a real challenge to predict where the industry would be in the next decade. Yet the management needed to make a decision regarding the Sabre contract in 2017, amidst such a whirlwind in the market.
Emaar: The Center of Tomorrow, Today
by Esel Cekin Sid Yog Marc HomsyStarting in 1997, Mohammad Alabbar, Chairman of Emaar, has been largely associated with Dubai's most renowned real estate projects: the world's tallest building, largest mall and biggest fountain show. Emaar's pioneering success attracted a large number of private sector entrepreneurs as well as the Government of Dubai to follow in its footsteps. Consequently, land at prime locations in Dubai was not as readily available as it used to be. Emaar tried to venture outside of Dubai, but later faced challenges in choosing the right partners and maintaining control over management. Being 'stuck' between an overcrowded competitive landscape in Dubai and challenging conditions abroad, Alabbar wondered how he could maintain his company's growth while staying prepared for any upcoming financial downturn.
Email Marketing By the Numbers
by Chris Baggott Ali SalesPraise for EMAIL MARKETING by the NUM8ERS "At last-a book that marketers can use to gain real respect from CFOs and CEOs who care about the bottom line. Baggott, author of the award-winning blog 'Email Marketing Best Practices,' clearly explains how to make your campaigns perform measurably better. The secret's in your test results. " -Anne Holland, President, MarketingSherpa "Despite its proven power, email marketing receives a fraction of the attention given to other, fancier media. This week you'll probably hear far more about mobile videocasting (or some such fashion) than you will about email marketing. You can help correct this imbalance by reading this book. " -Rory Sutherland, Vice Chairman, Ogilvy Group, London, UK "Baggott's wonderful new direct marketing book is loaded with practical advice and recommendations from some of the best minds in the industry. Email Marketing by the Numbers should be read by everyone in the industry who wants to profit from acquiring and retaining customers. " -Arthur Middleton Hughes, Vice President/Solutions Architect, Knowledge Base Marketing, and author of Strategic Database Marketing "Amidst the confusion and changing landscape of the Web, Baggott is one of the clear thinkers who can cut through the hype and help you understand how to drive revenues through the use of marketing technology. " -Scott Burkey, Business Development Executive, Definition 6 "Baggott is the ultimate Web 2. 0 entrepreneur who takes Email 2. 0 to a new level. In Email Marketing by the Numbers, he gives marketers instructions for creating one-to-one conversations with prospects and customers. This book should be on the desk of every marketer in every company, big or small. " -Scott Maxwell, founder, OpenView Venture Partners
Email and Commercial Correspondence: A Guide to Professional English (Guides to Professional English)
by Adrian WallworkIf you write emails and letters as part of your work, then this book is for you. By applying the suggested guidelines, you will stand a much greater chance of getting the desired reply to your emails in the shortest time possible.Some of the key guidelines covered include:Write meaningful subject lines - otherwise recipients may not even open your mail.Always put the most important point in the first line - otherwise the reader may not read it.Be concise and only mention what is truly relevant. Write the minimum amount possible - you will also make fewer mistakes!Be a little too formal than too informal - you don’t want to offend anyone.If you have two long important things to say, say them in separate emails.Give clear instructions and reasonable deadlines.If you need people to cooperate with you, it is essential to highlight the benefits for them of cooperating with you.Empathize with your recipient's busy workload.Never translate typical phrases literally - learn equivalent phrases.The book concludes with a chapter of useful phrases. There is also a brief introduction for trainers on how to teach Business / Commercial English.
Email marketing: La guida imprenditoriale alla creazione di un business fiorente di email marketing
by Adidas WilsonIl mercato online è in continua evoluzione. Una tattica di marketing può essere efficace oggi e obsoleta domani. L'email, tuttavia, continua a superare tutti gli altri canali di marketing. Perché l'email è così potente? Cosa lo fa rimanere al potere? È facile trascurare l'email come canale di marketing. Potresti non trovarlo alla moda ed eccitante come Facebook, ma presenta vantaggi chiave rispetto ad altri canali. Dai un'occhiata ai dati demografici delle piattaforme di social media più popolari. Pinterest è usato soprattutto dal genere femminile, mentre Snapchat è per le giovani generazioni. D'altra parte, quasi tutti hanno un indirizzo email. Le persone che danno volentieri i loro indirizzi email, ovviamente si aspettano di ricevere email da te. La buona predisposizione dei tuoi abbonati aumenta notevolmente i tuoi tassi di conversione. Se Facebook va in blocco, perdi tutto il tuo seguito. L'email marketing ti consente di possedere i tuoi contatti. Usa i social media per aumentare la tua lista di email. La tecnologia di marketing automatizzato continua a migliorare costantemente ed è per questo che l'email marketing è così efficace. La possibilità di personalizzare l'esperienza di un cliente e inviare contenuti mirati ai consumatori genera più conversioni e vendite per le aziende. La personalizzazione della posta elettronica ha notevolmente contribuito all'aumento delle percentuali di apertura e di clic e la tecnologia di marketing ha reso il compito, altrimenti lungo e noioso, di personalizzare le email molto semplice.
Emancipating the Banking System and Developing Markets for Government Debt
by Maxwell FryMonetary policy in developing countries is largely based on a system introduced in the 1960s. Emancipating the Banking System and Developing Markets for Government Debt illustrates how this outdated system has led to financial repression and suggests some alternatives. Maxwell Fry is one of the leading experts in this area. His book will provide a
Emancipatory Feminism in the Time of Covid-19: Transformative resistance and social reproduction (Democratic Marxisms)
by Vishwas Satgar Christine Bischoff Jacklyn Cock Ruth Ntlokotse Hawzhin Azeez Asanda Benya Jane Cherry Samantha Hargreaves Inge Konik Jane Mbithi-Dikgol Courtney Morgan Sonia Phalatse Busi Sibeko Dineo SkosanaThe Covid-19 pandemic showed that a patriarchal capitalist socio-economic system is unable to address the socio-ecological reproduction need of societies. This volume foregrounds the possibilities emancipatory feminism creates by resisting neo-liberalism through grassroots and indigenous activism.The Covid-19 pandemic threw into stark relief the multi-dimensional threats created by neoliberal capitalism. Government measures to alleviate the crisis were largely inadequate, leaving women – in particular working-class women – to carry the increased burden of care work while at the same time placing themselves in direct risk as frontline workers.Emancipatory Feminism in the Time of Covid-19, the seventh volume in the Democratic Marxism series, explores how many subaltern women – working class, peasant and indigenous –challenge hegemonic neoliberal feminism through their resistance to ordinary capitalist practices and ecological extractivism. Contributors cover women’s responses in a wide range of contexts: from women leading the defence of Rojava – the Kurdish region of Syria, to approaches to anti-capitalist ecology and building food secure pathways in communities across Africa, to championing climate justice in mining affected communities and transforming gender divisions in mining labour practices in South Africa, to contesting macro-economic policies affecting the working conditions of nurses. Their practices demonstrate a feminist understanding of the current systemic crises of capitalism and patriarchal oppression. What is offered in this collection is a subaltern women’s grassroots resistance focused on advancing and enabling solidarity-based political projects, deepening democracy, building capacities and alliances to advance new feminist alternatives.
Emarketing Excellence: Planning and Optimizing your Digital Marketing
by Pr Smith Dave ChaffeyNow in its fourth edition, the hugely successful Emarketing Excellence is fully updated; keeping you in line with the changes in this dynamic and exciting field and helping you create effective and up-to-date customer-centric e-marketing plans. A practical guide to creating and executing e-marketing plans, it combines established approaches to marketing planning with the creative use of new e-models and e-tools. This new edition seamlessly integrates social media technology like Facebook check-in, social networking, tablets and mobile applications into the mix, demonstrating how these new ways to reach customers can be integrated into your marketing plans. It also includes brand new sections on online marketing legislation and QR codes, plus an expanded section on email marketing, the most commonly used e-marketing tool. Offering a highly structured and accessible guide to a critical and far-reaching subject, Emarketing Excellence 4e provides a vital reference point for all students of business or marketing and marketers and e-marketers involved in marketing strategy and implementation and who want a thorough yet practical grounding in e-marketing.
Embargoed Science
by Vincent KiernanThe popular notion of a lone scientist privately toiling long hours in a laboratory, striking upon a great discovery, and announcing it to the world is a romanticized fiction. Vincent Kiernan's Embargoed Science reveals the true process behind science news: an elite few scholarly journals control press coverage through a mechanism known as an embargo. The journals distribute advance copies of their articles to hundreds and sometimes thousands of journalists around the world, on the condition that journalists agree not to report their stories until a common time, several days later. When the embargo lifts, airwaves and newspaper pages are flooded with stories based on the journal's latest issue. In addition to divulging the realities behind this collusive practice, Kiernan offers an unprecedented exploration of the embargo's impact on public and academic knowledge of science and medical issues. He surveys twenty five daily U.S. newspapers and relates his in-depth interviews with reporters to examine the inner workings of the embargo and how it structures our understanding of news about science. Kiernan ultimately argues that this system fosters "pack journalism" and creates an unhealthy shield against journalistic competition. The result is the uncritical reporting of science and medical news according to the dictates of a few key sources.
Embarrassment of Product Choices 2: Towards a Society of Well-being
by Michel MillotProduct information is excessively commercial and technical. There is no single best product for all, and the price/quality ratio can be deceptive. Word of mouth is growing with opinions shared on the internet. This book calls for the reinvention of a new economy based on real requirements, not only for profit or “technology” but for qualities of use and the environment. A product’s use is its purpose. An innovation must always be an improvement to qualities of use. The emergence of new technologies, such as connected objects and the autonomous car, form a new trap for innovation, and progress has been limited to the perfection of technique. Marketing must no longer confuse the consumer (the customer) and the user. Complete with methodology for the reader to follow, this book describes how the ecology of use can become the main wealth of an economy based on quality of life and well-being.
Embassy To The Eastern Courts: America's Secret First Pivot Toward Asia, 1832-37
by Andrew C. JampolerIn the aftermath of the Napoleonic Wars, the U. S. found its merchants and traders locked out of their traditional markets in Europe and the Caribbean. Hoping for new and profitable American trade relationships, President Andrew Jackson dispatched an unemployed ship-owner and merchant with no diplomatic experience on a secret mission to negotiate with Eastern potentates in their courts. Edmund Roberts’ mission was to formalize American trade with these exotic places--Oman, Siam, Cochin China, and Japan--on a most favored nation basis, allowing for American consuls to openly advance and protect American interests and citizens in their host country. After sailing almost 70,000 miles in five years in the ill-fated USS Peacock, Roberts was successful in negotiating treaties with Oman and Siam, but he failed in Cochin China, and he died before setting sail to Japan. Peacock, first flagship of the Navy’s new East Indies Squadron, forerunner of the U. S. Seventh Fleet, outlived him by only a few years.
Embed Analytics in Business Processes: A How-To Guide
by Thomas H. Davenport Jeanne G. Harris Robert MorisonIf you really want to put analytics to work in your organization, you need to make them an integral part of everyday business decisions and business processes. A cross-functional process perspective enables you to appreciate how different parts of the business work together (or fail miserably in doing so) and to identify all the ways analytics might be used to create a better outcome for the enterprise. In this chapter, the authors of Competing on Analytics guide you through embedding analytics into every aspect of your business. They outline the ideal characteristics of analytically enabled business processes, the three fundamental approaches to determining how automated your analytically enabled decisions should be, IT's role in embedding analytics into business processes, and how to overcome sticking points to embedding analytics in your company's day-to-day operations. This chapter was originally published as Chapter 7 of Analytics at Work: Smarter Decisions, Better Results.