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Agile Learning Environments amid Disruption: Evaluating Academic Innovations in Higher Education during COVID-19
by Md Golam Jamil Dawn A. MorleyThis edited collection addresses the need of evaluating innovative or non-traditional academic schemes for understanding their feasibility in extraordinary educational environments. The individual chapters are enriched with robust appraisals of policies and practices linked to academic innovations in higher education during the unprecedented COVID-19 pandemic. The case studies report wide-ranging teaching, learning and academic support practices within online, open, blended and distance learning models. The findings supply two domains of scholarship: evidence-based scenarios through real-world case studies, and a critical evaluation of educational quality through research-informed argument. The evidence gathered from countries, such as Australia, Bangladesh, Canada, China, India, Malaysia, Nepal, Saudi Arabia, Thailand, and the UK show empowering and deterring elements of academic innovation amid disruptions. Although this book highlights academic innovations in disruptive situations, they emerge as powerful tools and approaches to be considered in traditional face to face learning.
Agile Management: Leadership in an Agile Environment
by Ángel MedinillaIf you have tried to implement Agile in your organization, you have probably learned a lot about development practices, teamwork, processes and tools, but too little about how to manage such an organization. Yet managerial support is often the biggest impediment to successfully adopting Agile, and limiting your Agile efforts to those of the development teams while doing the same old-style management will dramatically limit the ability of your organization to reach the next Agile level. Ángel Medinilla will provide you with a comprehensive understanding of what Agile means to an organization and the manager's role in such an environment, i.e., how to manage, lead and motivate self-organizing teams and how to create an Agile corporate culture. Based on his background as a "veteran" Agile consultant for companies of all sizes, he delivers insights and experiences, points out possible pitfalls, presents practical approaches and possible scenarios, also including detailed suggestions for further reading. If you are a manager, team leader, evangelist, change agent (or whatever nice title) and if you want to push Agile further in your organization, then this is your book. You will read how to change the paradigm of what management is about: it is not about arbitrary decisions, constant supervision and progress control, and the negotiation of changing requirements. It is about motivation, self-organization, responsibility, and the exploitation of all project stakeholders' knowledge. We live in a different world than the one that most management experts of the 20th century describe, and companies that strive for success and excellence will need a new kind of manager - Agile managers.
Agile Markenführung: Wie Sie Ihre Marke stark machen für dynamische Märkte
by Annette Bruce Christoph JerominDieses Buch zeigt, wie eine agile Markenführung in dynamischen Märkten gelingen kann. Die digitale Welt zwingt Unternehmen dazu, die reine Stabilitäts- und Kontinuitätsfunktion der Markenpositionierung um Freiräume für Agilität und Anpassungsfähigkeit zu erweitern. Die Autoren stellen sehr anschaulich die Erfolgsfaktoren des agilen Marken-Managements vor, um den geforderten Paradigmenwechsel meistern zu können. Jeder der Erfolgsfaktoren wird mit einer ausführlichen Handlungsempfehlung verbunden, die der Leser für seine Berufs- und Managementpraxis nutzen kann. Die gesamte Argumentation wird dabei von Praxisbeispielen illustriert und unterstützt. Volatilität und Unsicherheit sind zwei Begriffe, die in der aktuellen wirtschaftlichen Diskussion von großer Bedeutung sind. Das Marketing ist durch die Veränderungen auf technologischer, kommunikativer und gesellschaftlicher Ebene besonders stark betroffen. Das Konsumentenverhalten, die Wettbewerbs-Situation und die veränderte Medien- und Vertriebslandschaft haben das unternehmerische Aktionsfeld komplett verändert. Die über Jahrzehnte bewährten Techniken und Prinzipien der Markenführung und -positionierung müssen deutlich weiter entwickelt werden.
The Agile Marketer
by Roland SmartThe marketer's guide to modernizing platforms and practices Marketing in the digital era is a whole new game: it's fundamentally about competing on the customer experience. Marketers must integrate a complex set of technologies to capture the customer's digital body language--and thereby deliver the right experiences, at the right times, via the right channels. This approach represents a formidable technological and practical challenge that few marketers have experience with. The methods that enable marketers to meet this challenge are emerging from an unexpected place: the world of software development. The Agile methodologies that once revolutionized software development are now revolutionizing marketing. Agile provides the foundation for alignment between the marketing and product management sides. It can unleash a whole array of new marketing opportunities for growth hacking as well as for "baking" marketing directly into your products or services. Beyond that, as a discipline it can serve as a bridge to strategic alignment, positioning the chief marketing officer alongside the chief product officer as the two primary drivers of the business. Written by a premier practitioner of modern marketing, this book will provide you with: Insights on the evolution of product development and management in the organization--and why marketing must partner with them in the new era An understanding of Agile methods and their application to marketing A plan for integrating Agile with your traditional methods Tactics to drive alignment with product management A pathway to becoming the steward of customer experience Rich with examples, case studies, illustrations, and exercises drawn from the author's wide-ranging experience (from startups to a top global technology company), The Agile Marketer will help you transform marketing in your organization, in spirit and practice--and help realize its critical roles in product management and the customer experience.
Agile Marketing: Marketing in dynamischen Zeiten: Mindset – Methoden – Tools
by Jens Kröger Stefanie MarxDieses Buch vermittelt einen umfassenden Überblick zu relevanten Basics, Methoden und Tools, wie Sie Ihre Marketingarbeit und -teams durch Agilität erfolgreich und effizient aufstellen können.Agilität – hinter diesem Begriff verbirgt sich mehr als nur Spontaneität und Flexibilität. Es geht vor allem um ein Mindset, radikal kundenzentrierte Kommunikation, eine bewegliche Aufbauorganisation, um crossfunktionales Arbeiten über Abteilungsgrenzen hinweg sowie um permanente Erfolgsmessung und Anpassung. Bei erfolgreicher Umsetzung kann damit eine wegweisende und starke Rolle der Marketingabteilung im Gesamtunternehmen erreicht werden.Die Autoren geben Ihnen konkrete Ansätze, wie Sie sich im Marketingalltag agil aufstellen können. Am Ende des Buches werden Sie wissen, was Agile Marketing ist, welche agilen Methoden Sie dabei unterstützen können, wie sich die Team-Organisation und die Zusammenarbeit ändern wird und wie Sie durch Customer Centricity den zentralen Erfolgs- und Anerkennungsfaktor für Ihr Marketingteam schaffen.Aus dem Inhalt Wieso Agile Marketing eine geeignete Antwort auf dynamische Zeiten istWas verbirgt sich hinter dem Begriff „Agile Marketing“ Was ist ein Agile Mindset und wie kann es entwickelt werdenWerte und Prinzipien für erfolgreiches Agile MarketingMit diesen Methoden und Tools können Sie Ihr Marketing agil aufstellenEine pragmatische Starthilfe für Ihren Weg zum Agile MarketingVerankerung der Fachabteilung in der OrganisationDie „neue“ Rolle des CMOs und des Fachbereichs
Agile Marketing: Unlock Adaptive and Data-driven Marketing for Long-term Success
by Neil PerkinCreate and apply responsive and adaptive marketing principles and practices with this guide to redesigning marketing structures, processes and culture, to be fit for purpose in today's changeable environment. Agile Marketing is an essential and practical roadmap to transforming your marketing by applying agile principles at scale and overcoming mindset and culture challenges to enable greater efficiency and quicker response times. Covering areas such as putting data and automation at the centre of agility, measuring success and creating and maintaining space for innovation, it features a range of invaluable frameworks, practical guidance and insightful examples from organizations such as Dell and Pepsi. Written by a recognized agile expert and marketing thought-leader who has worked with marketing teams in some of the largest global organizations, Agile Marketing also explores how to empower high-performing marketing teams and develop and pivot agile campaigns and content. Featuring tips and tools throughout and a step-by-step agile marketing transformation blueprint, it is a crucial resource for creating effective and streamlined marketing today and into the future.
Agile Marketing Performance Management: 10 Success Factors for Maximizing Marketing ROI Dynamically (Management for Professionals)
by Sascha Stürze Markus Hoyer Claudio Righetti Matthias RasztarThis book helps marketing decision makers in allocating their budget to diverse communication channels and different business units in an ROI-optimal way, and to adapt it in an agile manner. The optimal allocation of resources in marketing is not very complex in theory, but in practice a variety of questions arise, for example: How do you find the optimal mix, even across brands and product lines, and how do you adjust it dynamically? What is the right balance between image and performance marketing? How do you tackle strategic data management and other organizational challenges?The authors guide the reader through the entire process from data collection to marketing mix modeling and campaign tracking to tool selection. The book strikes the right balance between theoretical sophistication and necessary pragmatism, with numerous concrete recommendations for decision makers.
Agile Marketing Strategies: New Approaches to Engaging Consumer Behavior
by RajagopalThis book discusses the analysis of consumer behavior as a fundamental tool to build agility in business models and strategies. Exploring recent scientific developments in neurobehavioral research, this book argues that the development of agile marketing strategies requires an examination of neurobehavioral experiences in visual merchandising, shopping, and consumption, and an understanding cognitive synchronization with emotions, such as eye movements, gestures, verbal manifestation, and encoding behavior among consumers. The author discusses possible approaches to measure neuro-responses during a consumer’s shopping experience, both in-store and online. Such approaches will help firms to understand real-time neurobehavioral effects and improve the marketing capabilities of the firm accordingly.Discussing new strategies suitable to co-create agile business models in association with the market players and consumers, this interdisciplinary work engages scholarship on business agility, consumer behavior, social intervention, collective intelligence, decision-making, and stakeholder values.
Agile Mastery in der Praxis: Leitfaden für Scrum Master, Product Owner und andere Führungskräfte
by Dominik Maximini Juliane PilsterUngefähr 94% aller Unternehmen setzen heute bereits agile Methoden ein. Das ist kaum verwunderlich, denn Agilität kann die Performance eines Unternehmens erheblich verbessern und nur Unternehmen, die agil aufgestellt sind, werden dem Veränderungsdruck des 21. Jahrhunderts standhalten können. Getragen wird eine agile Kultur durch die Menschen, die sie leben, also zum Beispiel Scrum Master, Kanban Master, Agile Coaches, Release Train Engineers, agile Projektleiter und disziplinarische Führungskräfte oder People Leads. Diese Personen müssen zu Agile Mastern werden, um ihre Aufgaben herausragend erfüllen zu können.Agile Master zu sein bedeutet, Agilität zu leben, die richtigen Methoden einzusetzen und dabei eine agile Haltung einzunehmen. Dieses Buch vermittelt entlang der "Pyramide der Impediments" eine Vielzahl von Methoden zur Schaffung von Transparenz, Inspektion und Adaption. Dabei erklären die Autoren nicht nur die Methoden praxisnah, sondern illustrieren auch die benötigte Haltung und erläutern häufige Fallstricke. Dieses Buch ist Dein ständiger Begleiter im agilen Praxisalltag!
Agile Methods: 10th Brazilian Workshop, WBMA 2019, Belo Horizonte, Brazil, September 11, 2019, Revised Selected Papers (Communications in Computer and Information Science #1106)
by Paulo Meirelles Maria Augusta Nelson Carla RochaThis book constitutes revised selected papers from the 10th Brazilian Workshop on Agile Methods, WBMA 2019, held in Belo Horizonte, Brazil, in September 2019. The 6 full and 4 short papers presented in this volume were carefully reviewed and selected from 21 submissions.Accepted papers focus on agile methods; experimental studies with agile; software engineering education with agile; agile project management.
Agile Methods: 7th Brazilian Workshop, WBMA 2016, Curitiba, Brazil, November 7-9, 2016, Revised Selected Papers (Communications in Computer and Information Science #680)
by Tiago Silva da Silva Bernardo Estácio Josiane Kroll Rafaela Mantovani FontanaThis book constitutes revised selected papers from the 7th Brazilian Workshop on Agil Methods, WBMA 2016, held in Curitiba, Brazil, in November 2016. The 10 full and 4 short papers presented in this volume were carefully reviewed and selected from 35 submissions. The papers present empirical results and literature reviews on agile implementation in government and distributed environments, design thinking and projects inception, testing and technical debt, motivation and gamification, training, modeling and project management, maturity models and quality assurance.
Agile Methods: 9th Brazilian Workshop, WBMA 2018, Campinas, Brazil, October 4, 2018, Revised Selected Papers (Communications in Computer and Information Science #981)
by Graziela Simone Tonin Bernardo Estácio Alfredo Goldman Eduardo GuerraThis book constitutes revised selected papers from the 9th Brazilian Workshop on Agile Methods, WBMA 2018, held in Campinas, Brazil, in October 2018. The 6 full and 1 short papers presented in this volume were carefully reviewed and selected from 18 submissions. Accepted papers in this edition present empirical results and literature reviews on agile requirements validation in Brazilian software development companies; a survey on Brazilian software processes about to be agile or not; an evaluation of an agile maturity model; strategies to increase customer value in agile software development; an agile development environment and scrum in a strongly hierarchical organization.
Agile Methods: 8th Brazilian Workshop, WBMA 2017, Belém, Brazil, September 13–14, 2017, Revised Selected Papers (Communications in Computer and Information Science #802)
by Viviane Almeida dos Santos Gustavo Henrique Lima Pinto Adolfo Gustavo Serra Seca NetoThis book constitutes revised selected papers from the 8th Brazilian Workshop on Agile Methods, WBMA 2017, held in Bel#65533;m, Brazil, in September 2017. The 10 full and 2 short papers presented in this volume were carefully reviewed and selected from 19 submissions. The papers present empirical studies on agile values and principles; agile practices; agile adoption; agile testing and quality; metrics; conceptual studies; cultural aspects on agile business; organizational transformation and future trends.
The Agile Mind: How Your Brain Makes Creativity Happen
by Estanislao BachrachA publishing sensation in Argentina that has sold over 200,000 copies and topped the bestseller charts for a record-breaking two years, now available in English for the first time!The Agile Mind is about the most precious mental talent we have: the ability to imagine things which have never existed and to create new ideas. This book demystifies the preconceptions we often have about how our brains function to show how creativity really works, and how we can make it work even better.We used to think that creativity diminished through the lifespan, but we now know this is not the case. The brain can regenerate and continue learning until the last days of our lives. We can all become more creative if we use the right methods and techniques to stimulate our brains and broaden our minds.Join us on a fun and amazing journey into the deepest reaches of your brain and discover an incredible range of tips and tools to be more creative and happier in all parts of your life.
The Agile Mindset: Developing Employees, Shaping the Future of Work
by Svenja HofertBecoming more agile - that's what many companies want in order to remain successful in the digital age. But new processes, working methods and open-plan offices alone are not enough. The attitude, the mindset of the employees and, above all, of the managers is decisive for sustainable change. This attitude is characterized by a way of thinking and acting that productively copes with comprehensive changes and that not only takes people along but lets them grow. Svenja Hofert defines the term "mindset" and uses concrete approaches from developmental psychology as well as many checklists, case studies and interviews to show how managers develop their employees in a targeted manner in order to drive change forward together.This book is a translation of the original German 1st edition Das Agile Mindset by Svenja Hofert, published by Springer Fachmedien Wiesbaden GmbH, part of Springer Nature in 2018. The translation was done with the help of artificial intelligence (machine translation by the service DeepL.com). A subsequent human revision was done primarily in terms of content, so that the book will read stylistically differently from a conventional translation. Springer Nature works continuously to further the development of tools for the production of books and on the related technologies to support the authors.
Agile Network Businesses: Collaboration, Coordination, and Competitive Advantage
by Vivek Kale"A highly readable and yet comprehensive book on network businesses that have become governable with the advent of cloud and big data computing. Vivek Kale is a master of simplifying the complex world of network theory and its relevance to business."—Jagdish N. Sheth, Charles H. Kellstadt Professor of Marketing, Emory University Agile Network Businesses: Collaboration, Coordination, and Competitive Advantage reflects the shift from traditional networks to virtual and agile networks that enable businesses to operate dynamically, thereby representing markets more closely. This book enables IT managers and business decision-makers to understand clearly what network businesses and enterprises are, what they can do for them, and how to realize them. Customers in geographically dispersed markets are demanding higher quality products in a greater variety, at lower cost, and in a shorter time. Thus, enterprises have moved from a few centralized and vertically integrated facilities to geographically dispersed networks of capabilities, competencies and resources, which are the core of network businesses. Enterprises are now constructing more fluid network businesses in which each member facility focuses on differentiation and relies increasingly on its partners, suppliers, and customers to provide the rest. Network businesses have emerged as an organizational paradigm for collaboration and coordination across loosely connected individual organizations. This pragmatic book: Introduces network solutions and distributed systems that are a first step towards enabling a network enterprise. It also gives a detailed description of networks and agent system that have paved the road to network enterprises. Describes the basics of service-oriented architecture (SOA), cloud computing, and big data that are essential to network enterprises. Details the distinguishing aspects of network enterprises, which include virtual enterprises, management of network enterprises, and collaborative network enterprises. Covers such major application areas as supply, manufacturing, e-business, platform, social and wireless sensor networks. Introduces decision networks in the context of supply chain networks This book reinterprets the traditional supply chain in terms of the flow of decisions, information, and materials, which leads to reconfiguring the traditional supply chain network into mutually separate decision networks (e.g., fourth-party logistics or 4PL), information networks (e.g., wireless sensor networks), and logistics networks (e.g., third-party logistics or 3PL).
Agile objektorientierte Software-Entwicklung: Schritt für Schritt vom Geschäftsprozess zum Java-Programm
by Karl-Heinz RauDieses Lehrbuch zeigt anhand eines durchgängigen Fallbeispiels wie Anwendungssoftware zur Optimierung von Geschäftsprozessen agil entwickelt werden kann. Auf der Basis eines agilen Vorgehensmodells werden Geschäftsprozesse modelliert, Anwendungsfälle und User Stories abgeleitet sowie in iterativer Weise die Softwarelösung methodisch entworfen und auf der Java EE Plattform beispielhaft implementiert. Dabei kommen Prinzipien und Praktiken agiler Vorgehensweisen zur Anwendung. Nach einer leichtgewichtigen Vorbereitungsphase steht die Entwicklungsphase mit zeitlich festgelegten Iterationen im Mittelpunkt. Die Anforderungen werden als User Stories gut verständlich beschrieben, deren Kontext durch die Anwendungsfälle des Geschäftsprozesses vorgegeben ist. Statische und dynamische UML-Modelle unterstützen die Kommunikation beim Entwurf der User Stories. Die identifizierten System-Operationen werden mit Hilfe von Mustern in systematischer Weise Klassen zugeordnet, Entwurfsmuster werden an Beispielen vorgestellt und praktisch eingesetzt, so dass ein Software-System mit geringer Kopplung und hoher Wartbartkeit entsteht. Das durchgängige Beispiel zeigt dem Leser anschaulich den Weg von der Problemstellung im Geschäftsprozess bis zur Java-Software-Lösung Schritt für Schritt auf. Zu jedem Kapitel werden Wiederholungsfragen und Aufgaben angeboten. Online stehen Quellcode und ergänzende Lernhilfen zur Verfügung.
Agile objektorientierte Software-Entwicklung: Schritt für Schritt vom Geschäftsprozess zum Java-Programm
by Karl-Heinz Rau Thomas SchusterDieses Lehrbuch zeigt anhand eines durchgängigen Fallbeispiels wie Anwendungssoftware zur Optimierung von Geschäftsprozessen agil entwickelt werden kann. Auf der Basis eines agilen Vorgehensmodells werden Geschäftsprozesse modelliert, Anwendungsfälle und User Stories abgeleitet sowie in iterativer Weise die Softwarelösung methodisch entworfen und auf der Jakarta EE Plattform beispielhaft implementiert. Dabei kommen Prinzipien und Praktiken agiler Vorgehensweisen zur Anwendung. Nach einer leichtgewichtigen Vorbereitungsphase steht die Entwicklungsphase mit zeitlich festgelegten Iterationen im Mittelpunkt. Die Anforderungen werden aus den Anwendungsfällen der Geschäftsprozesse abgeleitet und gut verständlich als User Stories beschrieben. Statische und dynamische UML-Modelle unterstützen die Kommunikation beim Entwurf der User Stories. Mit Hilfe von Entwurfsmustern werden identifizierte System-Operationen systematisch umgesetzt. Die Entwurfsmuster werden an Beispielen vorgestellt und praktisch eingesetzt, so dass ein Software-System mit geringer Kopplung und hoher Wartbartkeit entsteht.Das durchgängige Beispiel zeigt anschaulich den Weg von der Problemstellung im Geschäftsprozess bis zur Java-Software-Lösung Schritt für Schritt auf. Zu jedem Kapitel werden Wiederholungsfragen und Aufgaben angeboten. Online stehen Quellcode und ergänzende Lernhilfen zur Verfügung.
Agile Office 365: Successful Project Delivery Practices for an Evolving Platform
by Haniel CroitoruPlan, deploy, and run Office 365 using an agile project management approach. This soup-to-nuts guide teaches you how to apply agile techniques in order to make your Office 365 implementation a success, even as the Microsoft Office 365 platform continues to evolve and introduce new features.The author's approach to teaching time- and resource-saving concepts mirrors the process a team might typically encounter in delivering software projects. Learning begins with an overview of Office 365 and Agile. From there, you delve into topics correlating to product conception, execution, and deployment. The book wraps up with a comprehensive discussion on how Office 365, straight out of the box, can be used as a tool to manage Office 365 deployments and other types of projects.What You'll LearnUnderstand what Office 365 is and why it is the world’s most popular online business appAdapt your delivery process to work with Office 365 and its regular update scheduleRecognize potential risk areas and develop mitigation strategiesDiscover the tools that are available to make your life easierManage the transition from deployment to operationsFollow end-to-end guidance packed with useful case studies and tools to make your job easierWho This Book Is ForProject managers, business analysts, IT managers, and other team members involved in managing Office 365 in order to deliver solutions for their organization. While not required, a basic understanding of Agile methodologies and Office 365 is useful.
The Agile Organization
by Linda Holbeche“Agility” is the ability to continuously adapt to rapidly changing circumstances, while “resilience” is being able to bounce back from setbacks. Resilience is essential if a company’s benefits are to endure in the long run and if their employees’ loyalty is to be kept. The Agile Organization focuses on how to build both agility and resilience at individual, team, and organizational levels. Author Linda Holbeche puts the process of developing agile strategy, structures, and processes into the big picture context. This book provides OD/HR practitioners with ways to be effective in a 24/7 business culture, to recognize and avoid the pitfalls of achieving agility without also building organizational resilience, and to understand the importance of involving people in transforming organizations for greater agility. Combining case studies, self-assessment tools, guidelines, and practical checklists with theory, Holbeche explains how to achieve organizational agility while also maintaining and enhancing employee engagement and resilience.
The Agile Organization: How to Build an Engaged, Innovative and Resilient Business
by Linda HolbecheIn today's volatile and ambiguous world, organizations need to have the capacity and flexibility to respond rapidly to changes in their environment, both internally and externally. The key to retaining this competitive advantage is agility, a set of capabilities that help organizations adapt with the full co-operation of their employees. Packed with helpful checklists, tips and advice, The Agile Organization is a practical blueprint to building both agility and resilience at individual, team and organizational levels. This revised second edition of The Agile Organization contains a new chapter on the latest approaches to agile organization design in light of digitization and customer-centricity, as well as new and updated case studies from the University of California, Berkeley, the UK National Health Service (NHS), SNC-Lavalin's Atkins business and General Electric (GE). It remains the 'go to' guide for HR and OD specialists, senior leaders and managers who want to help bring about organizational transformation and build a sustainably agile business while enhancing employee engagement and resilience.
The Agile Organization: How to Build an Engaged, Innovative and Resilient Business
by Linda HolbecheThe key to retaining competitive advantage in a volatile business world is agility. The third edition of The Agile Organization shows how to develop capabilities across the organization to adapt.With helpful checklists, tips and advice, this is a practical blueprint to building both agility and resilience at individual, team and organizational levels. It covers how to design agile organizations as well as how to implement agile models into existing organizations and people practices. There is guidance on how agility can be applied to talent management, flexible working patterns and the importance of mobilizing and energizing employees for change.This edition contains new material on agile mindsets and enterprise agile planning, alongside how hybrid forms of working can enhance resilience. There is also extended material on how inclusion and wellbeing initiatives can support individual resilience and innovation to improve performance across the organization. Case studies include ING, the University of California, Berkeley, the UK National Health Service (NHS) and SNC-Lavalin's Atkins business. This book is an essential read for HR and OD specialists, senior leaders and managers who want transform their organization and build an agile business.
The Agile Pocket Guide
by Peter SaddingtonThe Agile Pocket Guide explains how to develop products, services, and software quickly and efficiently, without losing the main components of the framework so effective in streamlining the creating of these products and for making positive change within a company. It includesThe basic tennets of the Scrum frameworkHow to apply the processes and steps required to become agileThe dynamics of a successful agile environmentThe very basics of Scrum and how to employ them quicklyPractical questions to ask the Team Leader as well as the TeamHow to build an environment of communication and collaboration for the entire organization
Agile Portfolio Management: A Guide to the Methodology and Its Successful Implementation “Knowledge That Sets You Apart”
by Klaus NielsenAgile portfolio management deals with how an organization identifies, prioritizes, organizes, and manages different products. This is done in a streamlined way in order to optimize the development of value in a manner that’s sustainable in the long run. It ensures that a company provides their clients with the best value for their investment. A good portfolio manager understands and follows the agile principles while also considering the various factors needed to successfully manage numerous teams and projects. The project management office of many organizations are faced with the reality of more and more agile deliverables as part of agile transformations, however they lack the knowledge to perform these tasks. Researchers and practitioners have a good understanding of project, program and portfolio management in a planned based perspective. They have common standards from Axelos, PMI and such, so they know the best practices. The knowledge of agile on a team level is fairly mature and the knowledge of more agile teams (scaling) are increasing. However, the knowledge of agile portfolio management is still limited. The aim of this book is to give the reader an understanding of portfolio management of a portfolio of agile deliverables, what the options are (theory), what we know (research) and what others are doing (practice). Many organizations in banking, insurance to name a few are in the middle of major agile transformations with limited knowledge of the practice. In this book, the author collects and analyzes common practices in varies industries. He provides both theory and through case studies the practical aspects of agile portfolio management.
Agile PR: Expert Messaging in a Hyper-Connected, Always-On World
by Marian Salzman THE TEAM AT HAVAS PRBloggers, influencers, citizen journalists...today's news landscape is crowded and constantly changing. As a PR professional, how do you match your message to the medium and ensure that it gets heard above the noise?Public relations maverick Marian Salzman goes behind the scenes of creative power house Havas PR, revealing the newest, most effective tactics for championing brands, organizations, and causes. Punctuated by case studies from the United Nations Foundation, Wyclef Jean, Sears, and other campaigns, Agile PR reveals how to:Use newscrafting to help clients be the newsPersonalize pitches to reporters and bloggersMaster the art of storytellingBreak through Web clutterCreate branded hashtags that get sharedBump clients to the top of online searchesGain exposure at SXSW, TED, and other key conferencesAvert and resolve crisesMeasure the impact of media placementsAnd moreAmbitious media plans call for cutting-edge tools. Agile PR unlocks industry secrets sure to help anyone broaden their reach and increase their impact.