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How to Expect the Unexpected: The Science of Making Predictions—and the Art of Knowing When Not To
by Kit YatesA &“vivid, wide-ranging, and delightful guide&” (bestselling author Tim Harford) for understanding how and why predictions go wrong, with practical tips to give you a better chance of getting them right How can you be 100 percent sure you will win a bet? Why did so many Pompeians stay put while Mount Vesuvius was erupting? Are you more likely to work in a kitchen if your last name is Baker? Ever since the dawn of human civilization, we have been trying to make predictions about what the world has in store for us. For just as long, we have been getting it wrong. In How to Expect the Unexpected, mathematician Kit Yates uncovers the surprising science that undergirds our predictions—and how we can use it to our advantage. From religious oracles to weather forecasters, and from politicians to economists, we are subjected to poor predictions all the time. Synthesizing results from math, biology, psychology, sociology, medicine, economic theory, and physics, Yates provides tools for readers to understand uncertainty and to recognize the cognitive biases that make accurate predictions so hard to come by. This book will teach you how and why predictions go wrong, help you to spot phony forecasts, and give you a better chance of getting your own predictions correct.
How to Expedite Your Career Through Publishing
by Lisa L. MorganThere are a lot of books dedicated to career building and a lot of books dedicated to writing. Some will teach you how to write better resumes, business letters, or business plans. Yet, none really focus on how to build a career through publishing. That's what this book is all about. Clear examples; lots of resources.
How to F*ck Up Your Startup: The Science Behind Why 90% of Companies Fail--and How You Can Avoid It
by Kim HvidkjaerWALL STREET JOURNAL BESTSELLER Every business owner dreams of success, but the majority of businesses are doomed to fail. This book offers a journey through the pitfalls that cause 90% of companies to crash—and the crucial remedies entrepreneurs can use to avoid (or fix) them. Kim Hvidkjær was 29 years old when he became a millionaire. Two years later, after a cluster of disasters, he found himself basically broke. Now, having rebuilt his fortune as the founder of several successful enterprises and studied thousands of failed startups, Hvidkjær has become an expert in failure: what it means, what it looks like, and the strategies that business owners can use to prevent it. In How to F*ck Up Your Startup, he takes us on an entertaining and enlightening journey through the complex patterns of failure in the life cycle of a business, covering: Attitude mistakes Business model missteps Market research snafus Funding and financial blunders Product development errors Organization oversights Sales slip-ups Growing pains Most important, he tackles what to do when your business has gone wrong. Hvidkjær fleshes out a tangible, usable blueprint for entrepreneurs looking to learn (the easy way) from the mistakes of businesses gone before. Chock-full of easy-to-follow business lessons that will keep you from f*cking up your startup, this down-to-earth guide offers crucial, actionable advice for seasoned business owners and startup founders alike. A masterclass in failure, How to F*ck Up Your Startup is required reading for reaching success.
How to Fail at Almost Everything and Still Win Big
by Scott AdamsScott Adams has likely failed at more things than anyone you've ever met or anyone you've even heard of. So how did he go from hapless office worker and serial failure to the creator of Dilbert, one of the world's most famous syndicated comic strips, in just a few years? In How to Fail at Almost Everything and Still Win Big, Adams shares the strategy he has used since he was a teen to invite failure in, to embrace it, then pick its pocket. No career guide can offer advice for success that works for everyone. As Adams explains, your best bet is to study the ways of others who made it big and try to glean some tricks and strategies that make sense for you. Adams pulls back the covers on his own unusual life and shares what he learned for turning one failure after another into something good and lasting. Adams reveals that he failed at just about everything he's tried, including his corporate career, his inventions, his investments, and his two restaurants. But there's a lot to learn from his personal story, and a lot of humor along the way. While it's hard for anyone to recover from a personal or professional failure, Adams discovered some unlikely truths that helped to propel him forward. For instance:* Goals are for losers. Systems are for winners. * "Passion" is bull. What you need is personal energy. * A combination of mediocre skills can make you surprisingly valuable. * You can manage your odds in a way that makes you look lucky to others. You won't find a road map to success in this audiobook. But Adams hopes you can laugh at his failures while discovering some unique and helpful ideas on your own path to personal victory. As he writes: "This is a story of one person's unlikely success within the context of scores of embarrassing failures. Was my eventual success primarily a result of talent, luck, hard work, or an accidental just-right balance of each? All I know for sure is that I pursued a conscious strategy of managing my opportunities in a way that would make it easier for luck to find me. "
How to Fail at Almost Everything and Still Win Big: Kind of the Story of My Life
by Scott AdamsBlasting clichéd career advice, the contrarian pundit and creator of Dilbert recounts the humorous ups and downs of his career, revealing the outsized role of luck in our lives and how best to play the system. Scott Adams has likely failed at more things than anyone you’ve ever met or anyone you’ve even heard of. So how did he go from hapless office worker and serial failure to the creator of Dilbert, one of the world’s most famous syndicated comic strips, in just a few years? In How to Fail at Almost Everything and Still Win Big, Adams shares the game plan he’s followed since he was a teen: invite failure in, embrace it, then pick its pocket. No career guide can offer advice that works for everyone. As Adams explains, your best bet is to study the ways of others who made it big and try to glean some tricks and strategies that make sense for you. Adams pulls back the covers on his own unusual life and shares how he turned one failure after another—including his corporate career, his inventions, his investments, and his two restaurants—into something good and lasting. There’s a lot to learn from his personal story, and a lot of entertainment along the way. Adams discovered some unlikely truths that helped to propel him forward. For instance: • Goals are for losers. Systems are for winners. • “Passion” is bull. What you need is personal energy. • A combination of mediocre skills can make you surprisingly valuable. • You can manage your odds in a way that makes you look lucky to others. Adams hopes you can laugh at his failures while discovering some unique and helpful ideas on your own path to personal victory. As he writes: “This is a story of one person’s unlikely success within the context of scores of embarrassing failures. Was my eventual success primarily a result of talent, luck, hard work, or an accidental just-right balance of each? All I know for sure is that I pursued a conscious strategy of managing my opportunities in a way that would make it easier for luck to find me.”
How to Feed Your Whole Family a Healthy, Balanced Diet with Very Little Money: and hardly any time, even if you have a tiny kitchen, only three saucepans (one with an ill-fitting lid) and no fancy gadgets - unless you count the garlic crusher… Simple, wholesome and nutritious recipes for family meals
by Gill HolcombeThis book provides simple, wholesome and nutritious recipes for family meals; quick lunches, tasty puddings and cakes and you don t have to spend hours slaving over a hot stove, or spend a fortune at the supermarket. There are menu plans, recipes, shortcuts and dozens of ideas for every meal, together with tried and tested tips to help you save your valuable time and money.
How to Feed Your Whole Family a Healthy, Balanced Diet with Very Little Money: and hardly any time, even if you have a tiny kitchen, only three saucepans (one with an ill-fitting lid) and no fancy gadgets - unless you count the garlic crusher… Simple, wholesome and nutritious recipes for family meals
by Gill HolcombeThis book provides simple, wholesome and nutritious recipes for family meals; quick lunches, tasty puddings and cakes and you don t have to spend hours slaving over a hot stove, or spend a fortune at the supermarket. There are menu plans, recipes, shortcuts and dozens of ideas for every meal, together with tried and tested tips to help you save your valuable time and money.
How to Feed the World
by Jessica Eise Dr Ken FosterBy 2050, we will have ten billion mouths to feed in a world profoundly altered by environmental change. How can we meet this challenge? In How to Feed the World, a diverse group of experts from Purdue University break down this crucial question by tackling big issues one-by-one. Covering population, water, land, climate change, technology, food systems, trade, food waste and loss, health, social buy-in, communication, and, lastly, the ultimate challenge of achieving equal access to food, the book reveals a complex web of factors that must be addressed in order to reach global food security.How to Feed the World unites contributors from different perspectives and academic disciplines, ranging from agronomyand hydrology to agricultural economy and communication. Hailing from Germany, the Philippines, the U.S., Ecuador, and beyond, the contributors weave their own life experiences into their chapters, connecting global issues to our tangible, day-to-day existence. Across every chapter, a similar theme emerges: these are not simple problems, yet we canovercome them. Doing so will require cooperation between farmers, scientists, policy makers, consumers, andmany others.The resulting collection is an accessible but wide-ranging look at the modern food system. Readers will not only get asolid grounding in key issues, but be challenged to investigate further and contribute to the paramount effort to feed theworld.
How to Fight Inequality: And Why That Fight Needs You
by Ben PhillipsInequality is the crisis of our time. The growing gap between a few at the top and the rest of society damages us all. No longer able to deny the crisis, every government in the world is now pledged to fix it – and yet it keeps on getting worse. In this book, international anti-inequality campaigner Ben Phillips shows why winning the debate is not enough: we have to win the fight. Drawing on his insider experience, and his personal exchanges with the real-life heroes of successful movements, he shows how the battle against inequality has been won before, and he shares a practical plan for defeating inequality again. He sets a route map for us to overcome deference, build our collective power, and create a new story. Most books on inequality are about what other people ought to do about it – this book is about why winning the fight needs you. Tired of feeling helpless in the face of spiralling inequality? Want to know what you can do about it? This is the book for you.
How to Figure Out What to Do with Your Life (Next)
by Jennifer Turliuk“An amazing and brilliant instruction manual on how to find purpose, build a career, and live a life of fulfillment.” – DEEPAK CHOPRA A surefire guide to planning your next career move and discovering the job you really want.Jennifer Turliuk was dissatisfied in her corporate job, so she quit. But she had no idea what to do next. After university, she, like so many graduates, focused on just getting a job rather than figuring out the career she really wanted. Instead of getting another degree or going back to school to change her career path, Turliuk embarked on a “self-education journey,” interviewing and shadowing some of the world’s leading professors, founders, and investors from Silicon Valley companies such as Airbnb, Square, and Kiva. What she discovered was not only a way to find out what she really wanted to do with her own life, but also a career-design process that would help others do just the same. Turliuk’s career-prototyping framework uses tested strategies and exercises, including quantified self, design thinking, and lean methodology to help everyone from recent graduates to mid-career workers looking for a change. Let this book be your guide to finding a satisfying and passion-driven career that is right for you.
How to File for Chapter 7 Bankruptcy
by Stephen Elias Albin Renauer Cara O'NeillIf you have more debt than you can possibly pay off, the bankruptcy system is there to help -- and with How to File for Chapter 7 Bankruptcy, you'll find the clear and user-friendly information, advice, and step-by-step instructions youâ TMll need to get through the entire process. First, the book will help you determine whether you qualify for Chapter 7 -- and whether it is the best way to deal with your debts. Then you'll find out how to: stop wage garnishments and attachments cancel as much debt as possible deal with secured debts keep the maximum amount of property keep your home, if possible ebuild credit after bankruptcy The 19th edition is revised to include instructions on filling out the new means test forms, changes to state exemption laws (that determine what property bankruptcy filers may keep), and the latest court decisions. Plus, state and federal charts let you quickly find your state's exemption laws. Please note: This book does not cover business bankruptcies, farm reorganizations, or individual repayment plans (Chapter 13). For Chapter 13 bankruptcy, see Nolo's Chapter 13 Bankruptcy.
How to File for Chapter 7 Bankruptcy
by Stephen Elias Albin Renauer Cara O'NeillIf you’re overwhelmed by debt, the bankruptcy system can help. How to File for Chapter 7 Bankruptcy provides the clear information and step-by-step instructions you’ll need to get through the entire process without an attorney. The book will help you determine whether you qualify for relief and whether filing for Chapter 7 bankruptcy will help you solve your debt issues. You’ll also learn how to: stop wage garnishments and lawsuits wipe out as much debt as possible deal with debts you’ve secured with collateral keep as much property as possible, and rebuild credit after bankruptcy The 20th edition is revised to include instructions that will help you complete the new user-friendly bankruptcy forms, changes to state exemption laws (which determine what property bankruptcy filers can keep), and important legal updates. Please note: This book does not cover business bankruptcies, farm reorganizations, or individual repayment plans (Chapter 13). For Chapter 13 bankruptcy, see Nolo's Chapter 13 Bankruptcy.
How to File for Chapter 7 Bankruptcy, 17th Edition
by Stephen EliasFind debt relief by filing bankruptcy with this all-in-one-book! If you have more debt than you can possibly pay off, the bankruptcy system is there to help -- and with How to File for Chapter 7 Bankruptcy, you'll find the clear and user-friendly information, advice and forms you need to get through the entire process. First, the book will help you determine whether you qualify for Chapter 7 -- and whether it is the best way to deal with your debts. Then you'll find out how to: stop wage garnishments and attachments cancel as much debt as possible deal with secured debts keep the maximum amount of property keep your home, if possible rebuild credit after bankruptcy The 17th edition is revised to include sample forms and figures, changes to state exemption laws (which determine what property bankruptcy filers may keep), and the latest court decisions. Plus, state and federal charts let you quickly find your states' exemption laws. Please note: This book does not cover business bankruptcies, farm reorganizations or individual repayment plans (Chapter 13). For Chapter 13 bankruptcy, see Nolo's Chapter 13 Bankruptcy.
How to File for Chapter 7 Bankruptcy, 18th Edition
by Stephen Elias Albin RenauerFile bankruptcy and find debt relief with this all in one book! When you have more debt than you can possibly pay off, the bankruptcy system is there to help and with How to File for Chapter 7 Bankruptcy, you'll find the clear and user friendly information, advice and forms you need to get through the entire process. If you're considering bankruptcy, the reliable, up to date information in How to File for Chapter 7 Bankruptcy will help you successfully complete your bankruptcy claim without breaking the bank. First, you'll find out how to determine whether you qualify for Chapter 7 and whether it's the best way to deal with your debts. Then you'll find out how to: - stop wage garnishments and attachments - fill out and file all the forms - cancel as much debt as possible - deal with secured debts - keep the maximum amount of property - keep your home, if possible - rebuild credit after bankruptcy This edition has been revised to reflect changes to state exemption laws, which determine what property you'd get to keep in bankruptcy, and the latest court decisions. You'll also get up to date legal forms, including the line by line instructions you need to fill them out. Easy to use charts make looking up your state's laws a snap. Please note: This book does not cover business bankruptcies, farm reorganizations or individual repayment plans (Chapter 13). For Chapter 13 bankruptcy, see Nolo's Chapter 13 Bankruptcy: Keep Your Property & Repay Debts Over Time.
How to File for Chapter 7 Bankruptcy: By Stephen Elias, Albin Renauer And Robin Leonard
by Albin Renauer Cara O'NeillIf you’re overwhelmed by debt, the bankruptcy system can help. How to File for Chapter 7 Bankruptcy provides the clear information and step-by-step instructions you’ll need to get through the entire process without an attorney. The book will help you determine whether you qualify for relief and whether filing for Chapter 7 bankruptcy will help you solve your debt issues. You’ll also learn how to: stop wage garnishments and lawsuits wipe out qualifying debt deal with debts you’ve secured with collateral keep as much property as possible, and rebuild credit after bankruptcy. The 21st edition includes revised instructions for all of the new user-friendly bankruptcy forms, changes to state exemption laws (which determine what property bankruptcy filers can keep), and important legal updates. Please note: This book does not cover business bankruptcies, farm reorganizations, or individual repayment plans (Chapter 13). For Chapter 13 bankruptcy, see Nolo's Chapter 13 Bankruptcy.
How to Find Fraud and Corruption: Recipes for the Aspiring Fraud Detective
by Nigel IyerIn a typical working environment in which 'fraud and corruption' is as normal as a headache or as common as a cold, everyone in the organization has a role to play in finding and deterring fraudsters. Despite universal acknowledgement that these things may be illegal but still prevalent, managers still treat them as 'someone else's problem' or 'something that happens to other businesses, not ours’. This book shows, in simple terms, how everybody can become a successful fraud detective. A series of proven and easy-to-follow recipes show how to find the tell-tale signs of fraud and corruption and work with colleagues to deal with fraud smartly, keeping the organization you work for healthy and clean. The skills taught in this book are based on over 25 years’ experience of successfully finding and dealing with fraud and corruption, all around the world. How to Find Fraud and Corruption offers wayfinding techniques for identifying and recognizing common frauds such as: suppliers who charge too much; sharp business partners and consultants who are taking you for a ride; customers who take but prefer not to pay. It also shows how to spot and unravel more complex but equally serious and common frauds: hidden connections to dirty money centres (the illegitimate side of tax havens); bribes paid as a shortcut to get business; creative numbers fraud (inflation of sales figures or suppression of costs); conflicts of interest involving individuals inside or outside the business. The final chapter is a short story (based on a real case) which illustrates a fraud detective’s challenges, whether they are a reluctant whistleblower, someone who cannot turn a blind eye even if they would prefer to, or even the accused. Accessible and practical, this book is for everyone who wants to stop fraud, including those working in accounting and finance, management, specialist functions, such as audit, compliance and security, and anyone else who aspires to be a fraud detective and stop fraud and corruption.
How to Find Your Mission in Life (Parachute Library)
by Richard Nelson BollesNow in Paperback!In this intimate treasury of wit and wisdom, Richard Bolles, author of the job-hunting bible: WHAT COLOR IS YOUR PARACHUTE?, explores the spiritual aspects of finding one's place in the work world. For anyone who has ever wondered how to make the most of their unique natural gifts, or how to find a vocation that is both socially responsible and personally fulfilling, this enlightening and empowering little volume provides immeasurable guidance. Originally appearing as an appendix in PARACHUTE, this book has led countless people through life's most difficult passages and is sure to inspire anyone who is either new to the job market or reconsidering their place in it. A guide to exploring the spiritual aspects of finding one's mission in the workplace. Previous editions have sold 85,000 copies.
How to Find a Job After 50: From Part-Time to Full-Time, from Career Moves to New Careers
by Betsy CummingsFor all the job market uncertainty today, opportunities have never been better for Americans over fifty. So whether you've been shown the door or have decided to change your career, there is an endless array of options-if you know where to look. In this unique hands-on guide, business journalist Betsy Cummings provides even the most befuddled fifty-something with the motivation and resources that make the process painless and productive. Exploit your experience, capitalize on your contacts, and learn how to: Land an interview from an online job board, Home in on those industries and companies friendly to workforce veterans, Revamp your resume to highlight your proven track record, Find a new job at your old company, Refresh your skills with low-cost, even no-cost training, Use computer technology and the Internet to start a new career, Network among colleagues, clients, and friends, Sell your age as an asset (even if your interviewer is the age of your child!). Book jacket.
How to Find the Career You've Always Wanted: How to take control of your career plan and make it happen
by Jonathan BlackFrom the Financial Times careers adviser, this book of wisdom will help you feel more empowered about your career. You can read it from beginning to end, or dive into specific sections for immediate advice on, for example, writing your CV. 'We will certainly be recommending the book to all our parents. It's quite simply the best available' - George Fussey, Head of Career Education, Eton College'One of the most practical and comprehensible career guides ever produced' - Baroness Gillian ShephardHow to Find the Career You've Always Wanted is made up of three sections:Stepping Back - What's this all about? The bigger issues that frame the whole area of your career and jobs; looking down on your career map from 10,000 feet. Practicalities - What do I do on Monday morning? CVs, applications, interviews and all the other details on your map. Along the Way - Or, how do I keep going? How to cope with the hurdles and challenges that you might encounter while you're travelling along your route It includes an extensive set of real examples to bring it all alive, and is grounded with helpful statistics and sociological research.Jonathan Black is Director of the Careers Service at the University of Oxford. He himself has had many different jobs, including: management consultant, professional publisher, co-found of a start-up company, finance director, aerospace engineer, computer salesman and strategy direct. In this book, he dispenses wisdom accrued in the course of a long and varied career, in which he has helped many thousands find the career of their dreams.'Indispensable, inviting and engaging' - Prof Dame Carol Black, DBE, FRCP, FMedSci'A book about how to lead a happy life' - James Hodgson, Bedford School'A uniquely powerful guidebook' - Mark Byford, Egon Zehnder'The definitive careers guide' - David Palfreyman, OBE'Wise, calming and pragmatic' - Emma Jacobs, FT'A true career design compendium' - Caroline Konrad, Ryerson University'Winningly combines anecdotes, surveys and years of professional experience' - Dr Tim Hands, Winchester School'Elegant, light and humorous style' - Prof Dame Carol Black, DBE, FRCP, FMedSci'From an expert at the top of his game' - David Palfreyman, OBE
How to Find the Career You've Always Wanted: How to take control of your career plan – and make it happen
by Jonathan BlackFrom the Financial Times careers adviser, this book of wisdom will help you feel more empowered about your career. You can read it from beginning to end, or dive into specific sections for immediate advice on, for example, writing your CV. 'We will certainly be recommending the book to all our parents. It's quite simply the best available' - George Fussey, Head of Career Education, Eton College'One of the most practical and comprehensible career guides ever produced' - Baroness Gillian ShephardHow to Find the Career You've Always Wanted is made up of three sections:Stepping Back - What's this all about? The bigger issues that frame the whole area of your career and jobs; looking down on your career map from 10,000 feet. Practicalities - What do I do on Monday morning? CVs, applications, interviews and all the other details on your map. Along the Way - Or, how do I keep going? How to cope with the hurdles and challenges that you might encounter while you're travelling along your route It includes an extensive set of real examples to bring it all alive, and is grounded with helpful statistics and sociological research.Jonathan Black is Director of the Careers Service at the University of Oxford. He himself has had many different jobs, including: management consultant, professional publisher, co-found of a start-up company, finance director, aerospace engineer, computer salesman and strategy direct. In this book, he dispenses wisdom accrued in the course of a long and varied career, in which he has helped many thousands find the career of their dreams.'Indispensable, inviting and engaging' - Prof Dame Carol Black, DBE, FRCP, FMedSci'A book about how to lead a happy life' - James Hodgson, Bedford School'A uniquely powerful guidebook' - Mark Byford, Egon Zehnder'The definitive careers guide' - David Palfreyman, OBE'Wise, calming and pragmatic' - Emma Jacobs, FT'A true career design compendium' - Caroline Konrad, Ryerson University'Winningly combines anecdotes, surveys and years of professional experience' - Dr Tim Hands, Winchester School'Elegant, light and humorous style' - Prof Dame Carol Black, DBE, FRCP, FMedSci'From an expert at the top of his game' - David Palfreyman, OBE
How to Find the Combination: Meteorite Crashes and Code Breakers--Strategies for Generating Intersectional Ideas
by Frans JohanssonOnce you have broken down the associative barriers that limit out-of-the-box thinking, you will increase the chances of generating random combinations of concepts that cross fields. This chapter shows how various individuals and teams have produced truly intersectional ideas.
How to Find the Work You Love
by Laurence G. BoldtTechnological advances and the global marketplace are changing the way we live and work. Doing the work you love is the critical factor to personal fulfillment and economic success. No one understands this more than Laurence G. Boldt, whose Zen and the Art of Making a Living helped many carve out new and rewarding career paths. But how do you find the courage to start the search for a new career? And how do you tap into your own best resources to discover what you want to do and what you're good at? This remarkable guide offers simple yet profound strategies to help you answer those questions by focusing on four key elements to be sought in any life's work: Integrity, Service, Enjoyment, and Excellence. Boldt has reduced the quest for meaningful work to its essence and will lead you to an understanding of what you could and should be doing with your life. .
How to Fix Your Credit
by Luis Cortes Karin Price MuellerYou're not alone. About 51 million American households carry credit card debt at an average balance of nearly $12,000. Credit trouble is a problem you can't ignore. No matter how much money you earn or where you live, if you've made mistakes with credit in the past, those mistakes will haunt you -- unless you empower yourself to fix them. And you can. Managing your credit can be a complicated issue, but the Reverend Luis Cortés Jr. provides an easy-to-follow guide to help you handle the process. Any amount of debt, no matter how scary the number, can be paid off with a little planning and a lot of determination. The sooner you begin, the easier your task will be. Let Reverend Cortés help you today before your situation becomes worse tomorrow.
How to Fix the Future: Staying Human In The Digital Age (Books That Changed the World)
by Andrew KeenFrom data breaches to disinformation,a look at the digital revolution’s collateral damage with “practical solutions to a wide-range of tech-related woes” (TechCrunch).In this book, a Silicon Valley veteran travels around the world and interviews important decision-makers to paint a picture of how tech has changed our lives—for better and for worse—and what steps we might take, as societies and individuals, to make the future something we can once again look forward to.“A truly important book and the most significant work so far in an emerging body of literature in which technology’s smartest thinkers are raising alarm bells about the state of the Internet, and laying groundwork for how to fix it.”?Fortune“After years of giddiness about the wonders of technology, a new realization is dawning: the future is broken. Andrew Keen was among the first and most insightful to see it. The combination of the digital revolution, global hyperconnectivity, and economic dysfunction has led to a populist backlash and destruction of civil discourse. In this bracing book, Keen offers tools for righting our societies and principles to guide us in the future.”?Walter Isaacson, New York Times-bestselling author of Steve Jobs and Leonardo Da Vinci“Comparing our current situation to the Industrial Revolution, he stresses the importance of keeping humanity at the center of technology.”?Booklist“Valuable insights on preserving our humanity in a digital world.”?Kirkus Reviews (starred review)
How to Fly a Horse: The Secret History of Creation, Invention, and Discovery
by Kevin AshtonAs a technology pioneer at MIT and as the leader of three successful start-ups, Kevin Ashton experienced firsthand the all-consuming challenge of creating something new. Now, in a tour-de-force narrative twenty years in the making, Ashton leads us on a journey through humanity's greatest creations to uncover the surprising truth behind who creates and how they do it. From the crystallographer's laboratory where the secrets of DNA were first revealed by a long forgotten woman, to the electromagnetic chamber where the stealth bomber was born on a twenty-five-cent bet, to the Ohio bicycle shop where the Wright brothers set out to "fly a horse," Ashton showcases the seemingly unremarkable individuals, gradual steps, multiple failures, and countless ordinary and usually uncredited acts that lead to our most astounding breakthroughs.Creators, he shows, apply in particular ways the everyday, ordinary thinking of which we are all capable, taking thousands of small steps and working in an endless loop of problem and solution. He examines why innovators meet resistance and how they overcome it, why most organizations stifle creative people, and how the most creative organizations work. Drawing on examples from art, science, business, and invention, from Mozart to the Muppets, Archimedes to Apple, Kandinsky to a can of Coke, How to Fly a Horse is a passionate and immensely rewarding exploration of how "new" comes to be.