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Inspire People: Find Your Voice and Connect with People's Hearts to Lead Adaptive Change
by Alexander Grashow Marty Linsky Ronald HeifetzDo you inspire people? To lead your organization through adaptive change, you need the ability to inspire. Inspiration is not an innate quality reserved for the rare and gifted charismatic individual. With practice, anyone can strengthen the skill and deploy it for leadership. This chapter explains how to find and use your own voice, shaped by the purposes that move you, the particular challenges facing your organization and the world, and your own style of communication. This chapter was originally published as chapter 21 of "The Practice of Adaptive Leadership: Tools and Tactics for Changing Your Organization and the World."
Inspire Responsibly: The Interplay between Aspirational Talk and Corporate Responsibility (Schriftenreihe der HHL Leipzig Graduate School of Management)
by Marie SchwimmerAspirational talk has gained increasing research attention as a compelling concept theoretically explaining the potential of talk-action discrepancies in corporate responsibility communication to instigate organizational change. Under certain conditions, aspirational talk can facilitate discourse, agreement, reframing, and corporate reflexivity. However, perceived talk-action discrepancies can negatively affect organizational members, leading to disengagement, and demotivation, causing emotional exhaustion, exposing employees to vulnerabilities, and even catalyzing unethical or illicit behaviors. Thus, this book focuses on how aspirational talk becomes irresponsible in an organizational context, and how it can be avoided. The author proposes that aspirational talk becomes irresponsible if it creates expectations that lead to illegitimate harm to employees or involved stakeholders. A framework is derived, constituting the finding that it takes two types of investments into performativity and responsibility conditions, to avoid the irresponsible use of aspirational talk – and thus, to inspire responsibly.
Inspire: Motivate and Train Your Sales Team to Grow Your Business
by Yazmin Torres PadillaIn Inspire, bestselling author Yazmin Torres Padilla shows entrepreneurs how to grow their sales team by serving with love, engaging their team’s passions, and refining their skills. It can be difficult to find salespeople who make important deals and maintain customer relationships. Yazmin Torres Padilla has much experience in this line of work and uses her expertise to help those whose sales teams are having difficulties scaling up and keeping the customer in mind at the same time. In Inspire, Yazmin shows readers the leadership team needed to manage high performing teams. Inspire is the best way to adapt one’s small or medium business to a personalized and integrated sales structure that includes a specific selection process, a training program, and a loyalty and reward plan for the sale department. All this will make one’s sales increase at least twenty percent more, making their business grow and expand. Within Inspire, readers learn how to:Choose the right person to work in the sales team and get rid of inefficient staffSet commercial goals that make their business grow Train and coach the commercial team to make them reach goals Evaluate performance and reward members of their sales team Identify the service their client will love and communicate it Yazmín draws from her years of experience in solving the most common organizational problems to show readers how to retake control of their business. Inspire is the key to take one’s business to the next level towards sales success.
Inspire: The Universal Path for Leading Yourself and Others
by Adam GalinskyTwo kinds of leaders populate the world: those who inspire and those who infuriate. Which will you be?Whether you’re a leader, a member of a team, a spouse, or a parent, this engaging and rigorous exploration unpacks the science of inspiration. Through compelling stories, fascinating research, and practical tips for addressing the common dilemmas we face daily, Inspire reveals how all of us, regardless of status or circumstance, can be more inspiring more often. Social psychologist and leadership expert Adam Galinsky has spent three decades building a method for determining when we are inspiring versus infuriating, and where various leaders—presidents, CEOs, coaches, teachers, parents, and a wealth of others—currently land on that spectrum. Galinsky shows how inspiring leaders can fill us with a wellspring of hope and possibility as they guide us to become better versions of ourselves. In contrast, infuriating leaders disappoint and annoy, fueling seething cauldrons of rage. But both types of leaders are deeply connected—together, they represent a universal continuum that is rooted in the very architecture of the human brain. This means that inspiring leaders aren’t born—instead, we can inspire or infuriate in any given moment through our behavior, words, or presence. In this captivating book, Galinsky identifies the three universal archetypes of truly great leaders and explains how each of us can develop these characteristics within ourselves to become more inspiring:Visionaries offer a big-picture, optimistic, and engaging vision of the future;Exemplars are courageous and calm protectors who authentically express their passion while remaining consistent in word and deed;Mentors encourage, empower, and elevate others while challenging them to reach their potential.Inspire is an essential guide to becoming not only a better leader but also an effective decision-maker, a dynamic problem-solver, a value-creating negotiator, and an inclusive innovator.
Inspired & Unstoppable
by Tama Kieves“You are meant to succeed in the work you love. Your desire will take you all the way. ” — Tama J. Kieves What if everything you thought you needed to do to succeed was actually standing in the way of your success? Tama Kieves, Harvard-lawyer-turned-career-coach, has spent the last decade crossing the United States and Canada, speaking to tens of thousands of people and sharing her inspiring story of moving from a career that was killing her to a life that has uplifted her, chronicled in her first book, This Time I Dance!: Creating the Work You Love. She has mentored thousands of people who, with her help, have followed their passion, and now live their dream lives. And now she takes us to the next step in our journey… Within you is your purpose—your destiny—that will lead you to your greatest fulfillment, and your greatest success. What Kieves discovered in her own journey is that the way to success is an inspired path, not a linear one. She brings her mentoring ideas and actions together in her latest work, Inspired and Unstoppable. In this motivating book, Kieves teaches that it is only in unleashing this purpose that you can become truly happy and satisfied. Through these teachings, she will help you move into your “brilliant power. ” She shares the mental and emotional impact of this journey—the fears, doubts, and boogeymen that arise—and how to become an unstoppable warrior for your life’s work and desires. This book will help you stay connected to your desires and shift your innermost thinking. When you do, inspired actions will seem to fall directly out of the sky, and onto your plate. You will naturally outpace anything any expert could ever tell you. You don’t need the steps, when you have the moves. Beautifully written, Inspired & Unstoppable also includes success stories from Tama’s life and the lives of others who have made their dreams their reality, as well as practices that will create positive momentum, and “Inspired Successisms”—delightful, quick bites of wisdom peppered throughout the book. It also includes guidelines on how to create your own “Inspired Success Circle”—a way of moving forward with the support of friends and loved ones. Practical, empowering, inspirational, galvanizing—Inspired & Unstoppable is the touchstone to (finally) living your wildest dreams and greatest desires. .
Inspired Finance
by Michael LooftInspired Finance argues that much of the world's poor need access to financial services through vehicles such as microfinance rather than a continued reliance on charity. It demonstrates how modern microfinance traces its roots to various religious traditions, exploring the tension between charity and self-reliance in those traditions. Through thoughtful investigation and engaging case studies, Inspired Finance examines the impact these historical religious legacies have had on designing and developing financial services for the poor. Ultimately, Inspired Finance challenges you to consider how these religious influences can be restructured to help a rapidly growing industry target the poor in a way that truly helps them rise out of poverty, while at the same time respecting their inherent worth and dignity.
Inspired Finance: The Role of Faith in Microfinance and International Economic Development
by M. LooftBy tracing an arc of thought and action from both historical and religious figures up through modern microfinance practitioners, Looft illustrates the many ways religious inspiration continues to remain at the crux of international economic development–while raising compelling questions around God and Mammon working together to help the poor.
Inspired Leadership: How You Can Achieve Extraordinary Results in Business
by Kevin GaskellElevate your leadership to achieve the extraordinary Inspired Leadership is the essential guide to performing at the highest level every day. As CEO of Porsche, author Kevin Gaskell led the company from near-bankruptcy to the most profitable car company. During his four years at BMW, the company saw 80% growth in sales and 500% increase in profitability. Good leaders get results and great leaders get great results—but Inspired Leaders get extraordinary results, turn around companies, ensure people development and turn brands into household names. This book shows you how to become an Inspired Leader. Workable strategies, practical frameworks, and real-world essential skills give you a concrete curriculum for success, while anecdotes and examples drawn from the author's experiences illustrate important concepts in action. Inspirational, aspirational, and deeply instructional, this guide will become your go-to resource for navigating the leader's role. From tricky situations to everyday interactions, you'll learn the skills and outlook you need to take your leadership to the next level. Learn what Inspired Leadership looks like in terms of results Discover the key factors that separate Inspired leaders from the merely "great" Adopt the tools and processes that get extraordinary results in the real world Understand the essential core of high performance, and incorporate it into your day-to-day Quality leadership is the difference between success and failure, but Inspired Leadership is the difference between success and world-class performance. It requires 360-degree attention, laser focus, authentic relationships, and a rock-solid understanding of the leader's role. When you're ready to achieve the extraordinary, Inspired Leadership is the resource to keep within arm's reach.
Inspired Philanthropy
by Suze Orman Nancy Adess Kim Klein Tracy GaryThis newest edition of the classic book shows how anyone can align and integrate values, passions, and dreams for their communities and families into their plans. Inspired Philanthropy explains how to make a difference by creating giving and legacy plans, tells what questions to ask nonprofits, and spells out how to help partner with advisors and nonprofit leaders for inspired outcomes. In addition to overall updates to statistics, the new edition includes a discussion of the implications of the Buffett gift to the Gates Foundation; new legacy planning tools; expanded resources on youth, giving circles, and communities of color; key questions for advisors and donors; and worksheets and resources available on the enclosed CD.
Inspired by Finance
by Yuri Kabanov Marek Rutkowski Thaleia ZariphopoulouThe present volume is dedicated to Marek Musiela, an eminent scholar and practitioner who is perhaps best-known for his important contributions to problems of derivative pricing, theory of term structure of interest rates, theory of defaultable securities and other topics in modern mathematical finance. It includes 25 research papers by 47 authors, established experts and newcomers alike, that cover the whole range of the "hot" topics in the discipline. The contributed articles not only give a clear picture about what is going on in this rapidly developing field of knowledge but provide methods ready for practical implementation. They also open new prospects for further studies in risk management, portfolio optimization and financial engineering.
Inspired to Soar!: 101 Daily Readings for Building Your Vision
by T. D. JakesBring your unique personal vision to life and ignite your entrepreneurial spirit with 101 daily readings based on T.D. Jakes' #1 New York Times bestseller Soar.In Inspired to Soar!, Bishop T. D. Jakes' 101 daily readings will motivate you to kickstart your entrepreneurial drive. With the practical business sense of a successful CEO and the soulful encouragement of a life coach and pastor, T.D. Jakes will challenge you to unlock your God-given potential. Whether you're a busy professional or just beginning your career, each of these readings is designed to fit into your schedule, while providing Biblical wisdom, reflections, and inspiration. Buckle your seat belt; you have been cleared to fly beyond your fears and absolutely soar!
Inspired!
by Vik VenkatramanThe definitive reference guide for developing, launching, and rolling out a new productEach year, thousands of new products are introduced to market. Most fail. What's worse is it doesn't have to be this way. The fact is product failure is rarely the result of either a lack of need or desire for a product, but, rather, is due to an entrepreneur who lacks the know-how to successfully develop, launch and rollout his or her product. Inspired! Take Your Product Dream from Concept to Shelf helps entrepreneurs to successfully navigate the marketplace, avoiding the common mistakes most people make, while finding traction faster, and building an attractive brand that players across the value chain will want will want to buy.Provides readers with inspiring true stories and anecdotes, as well as insightful interviews with top entrepreneurs and merchandisersPresents invaluable research as to producers, designers, distributors, and retailersDivided into three easy-to-follow sections - Development, Launch, and RolloutWith unemployment hovering around 10%, many individuals are turning to the world of entrepreneurship. Now more than ever individuals, start-ups, and small businesses need expert guidance on how to bring their products from concept to shelf. Inspired! provides that guidance.
Inspired: Understanding Creativity: A Journey Through Art, Science, and the Soul
by Matt Richtel"Remarkable. This profound volume informs and inspires." —PW, STARRED reviewFrom the Pulitzer Prize–winning New York Times science reporter acclaimed for “bring[ing] scientific concepts to life” (Bill Gates), a pathbreaking new investigation into the mysteries of human creativity How does creativity work? Where does inspiration come from? What are the secrets of our most revered creators? How can we maximize our creative potential?THIS IS THE STORY OF HOW WE CREATE.Creativity defines the human experience. It sparks achievement and innovation in art, science, technology, business, sports, and virtually every activity. It has fueled human progress on a global level, but it equally is the source of profound personal satisfaction for individual creators. And yet the origins of creative inspiration and the methods by which great creators tap into it have long been a source of mystery, spoken of in esoteric terms, our rational understanding shrouded in complex jargon. Until now.Inspired is a book about the science of creativity, distilling an explosion of exciting new research from across the world. Through narrative storytelling, Richtel marries these findings with timeless insight from some of the world’s great creators as he deconstructs the authentic nature of creativity, its biological and evolutionary origins, its deep connection to religion and spirituality, the way it bubbles in each of us, urgent and essential, waiting to be tapped.Many of the questions Richtel addresses are practical: What are the traits of successful creators? Under which conditions does creativity thrive? How can we move past creative blocks? The ultimate message of Inspired is that creativity is more accessible than many might imagine, as necessary, beautiful, and fulfilling as any essential part of human nature.
Inspired: Wie Sie Tech-Produkte entwickeln, die Ihre Kunden lieben werden
by Marty CaganVollständig überarbeitete Neuauflage! Wie definieren, designen und entwickeln die heute erfolgreichsten Technologie-Firmen - Amazon, Google, Facebook, Netflix, Tesla - Produkte, die buchstäblich von Milliarden Kunden weltweit geliebt werden? Überraschenderweise geschieht das dort vielleicht komplett anders als bei der großen Mehrheit der Technologie-Unternehmen. In "Inspiriert" liefert der Vordenker im Bereich Technologie-Produktmanagement, Marty Cagan, einen Meisterkurs darüber, wie zum einen eine erfolgreiche und effektive Produkt-Organisation strukturiert und mit dem richtigen Personal versehen werden kann; und wie zum anderen technologische Produkte entdeckt und an Kunden geliefert werden können, die diese lieben. Themen, die in den einzelnen Abschnitten behandelt werden, sind: - Zusammenstellung der richtigen Leute und Fähigkeiten, - Schaffen eines effektiven und dennoch "leichtgewichtigen" Prozesses, - Skalierung der Produktorganisation und -gestaltung, - Entwicklung einer starken Produktkultur. Egal, ob die Leser in einem Start-up arbeiten und ein neues Produkt zur Marktreife entwickeln wollen, oder in einem wachsenden Unternehmen, dessen Organisation angepasst werden soll, oder aber ob sie in einer alteingesessenen Firma tätig sind, die versucht, ihre Fähigkeit wiederzugewinnen, dem Kunden ständig neuen Nutzen zu bieten - "Inspiriert" wird sie und ihre Organisation auf das nächste Level der Kundenbeziehung, Innovation und des Business-Erfolgs bringen. Das Buch ist gefüllt mit zahlreichen persönlichen Geschichten des Autors und Profilen der aktuell erfolgreichsten Produktmanager und Technologie-Unternehmen, wie z. B. Adobe, Apple, BBC, Google, Microsoft und Netflix.
Inspiriert: Wie Sie Tech-Produkte entwickeln, die Ihre Kunden lieben werden
by Marty CaganWie definieren, designen und entwickeln die heute erfolgreichsten Technologie-Firmen - Amazon, Google, Facebook, Netflix, Tesla - Produkte, die buchstäblich von Milliarden Kunden weltweit geliebt werden? Überraschenderweise geschieht das dort vielleicht komplett anders als bei der großen Mehrheit der Technologie-Unternehmen. In "Inspiriert" liefert der Vordenker im Bereich Technologie-Produktmanagement, Marty Cagan, einen Meisterkurs darüber, wie zum einen eine erfolgreiche und effektive Produkt-Organisation strukturiert und mit dem richtigen Personal versehen werden kann; und wie zum anderen technologische Produkte entdeckt und an Kunden geliefert werden können, die diese lieben. Themen, die in den einzelnen Abschnitten behandelt werden, sind: - Zusammenstellung der richtigen Leute und Fähigkeiten, - Schaffen eines effektiven und dennoch "leichtgewichtigen" Prozesses, - Skalierung der Produktorganisation und -gestaltung, - Entwicklung einer starken Produktkultur. Egal, ob die Leser in einem Start-up arbeiten und ein neues Produkt zur Marktreife entwickeln wollen, oder in einem wachsenden Unternehmen, dessen Organisation angepasst werden soll, oder aber ob sie in einer alteingesessenen Firma tätig sind, die versucht, ihre Fähigkeit wiederzugewinnen, dem Kunden ständig neuen Nutzen zu bieten - "Inspiriert" wird sie und ihre Organisation auf das nächste Level der Kundenbeziehung, Innovation und des Business-Erfolgs bringen. Das Buch ist gefüllt mit zahlreichen persönlichen Geschichten des Autors und Profilen der aktuell erfolgreichsten Produktmanager und Technologie-Unternehmen, wie z. B. Adobe, Apple, BBC, Google, Microsoft und Netflix.
Inspiring Green Consumer Choices: Leverage Neuroscience to Reshape Marketplace Behavior
by Michael E. SmithWhile many consumers profess a desire to help end climate change by engaging in more sustainable behaviors, consumer behavior experts note the "say-do" gap between expressed intention and behavior. How do we explain this? What, if anything, can consumers be encouraged to do to close this gap and purchase sustainable products and services? Inspiring Green Consumer Choices explains the factors that underlie the discrepancy between consumers' expressed preferences and their incongruous behavior in the marketplace. Drawing from advances in neuroscience, behavioral economics and experimental psychology, the author reveals how marketplace behavior is not always rational. Instead it is frequently the product of mental shortcuts, triggered by situational cues and colored by implicit emotional responses. In making purchasing decisions, routine consumer behavior is governed less by intention than by mental habits and unconscious response biases.These tendencies are difficult (but not impossible) to change. Inspiring Green Consumer Choices outlines how techniques such as psychological framing, design of choice architectures and pricing strategy can be used to disrupt habits and promote sustainable behavior. The author also addresses the role that legislative policy and changing social norms can play in accelerating and sustaining behavior change. Illustrated with case studies and filled with best practices, Inspiring Green Consumer Choices helps marketers understand how consumers make purchase decisions in order to shift consumption choices towards a more sustainable future.
Inspiring Leaders
by Cary Cooper Ronald J. BurkeWe exist in an era of great change and widespread uncertainty in which course-determining decisions lie with organizational leaders; in this continually shifting climate we require their courage to take action. Billions of dollars are spent annually on developing leaders, yet despite these efforts, most organizations report a shortage of leaders - a leadership gap - and estimates of leadership failures approach fifty per cent. Authored by some of the best names in the subject area, this book addresses this issue and provides readers with an innovative approach to learning leadership skills, merging theory with practice to enable a better understanding of this complex and significant subject. It emphasizes a balance of skills, the critical role of feedback in learning and development, and innovative thoughts on developing women leaders. Taking an international perspective, this outstanding text will be an invaluable resource for those studying leadership, organizational behaviour and human resource management as well as those on specialist masters and MBA courses, and will be especially useful for those undertaking the difficult task of leading within organizations.
Inspiring Stewardship
by Ong Boon Hwee Didier CossinTransform from leader to steward to drive growth and make an impact Inspiring Stewardship helps leaders drive sustainable development and growth by balancing short- and long-term objectives amidst competing interests. By examining a range of exceptional individual and organisational stewards alongside insights from quantitative studies, this book unlocks the contributions you can make to enhance your influence and secure your legacy. Profiles of leaders from Ratan Tata to Bill Gates illustrate what stewardship really means, and the attributes and characteristics of steward leaders. Are they fundamentally different? Where do they get their exceptional drive and resilience? Why do they shoulder such huge responsibility? Risks, rewards, motivations and actions are explored in depth to give you a real-world view of stewardship, and to show you how to embody these principles in your own everyday life. The notion of stewardship has never been more relevant to business than it is today, as managers struggle to balance present and future interests. This book provides clarity, direction and guidance for more purpose-driven action. Understand the concepts and principles of stewardship Discover characteristics of steward leaders across cultures Learn how stewards have shifted the course of their organisations Examine the capabilities that deepen organisational resilience Today, ownership of firms is increasingly fragmented, investment structures are more and more complex and the time horizons of investors, executives and owners do not always coincide. Inspiring Stewardship helps you break through the tension and drive sustainable growth through adaptability and good leadership.
Inspiring Sustainable Behaviour: 19 Ways to Ask for Change
by Oliver PayneWhat is the answer to inspiring sustainable behaviour? It starts with a question – or nineteen. With this simple and inspiring guide you'll learn how to ask for persistent, pervasive, and near-costless change by uncovering our hidden quirks, judgmental biases, and apparent irrationalities. The only change you'll need to make is how you ask. Businesses, larger or small, will soon have to cut costs and cut carbon, irrespective of the products they sell, or the services they perform. National government has structural policy and legislative needs, and local government has implementation and documentation needs. Indeed, the new UK government coalition’s approach to transport is simply ‘cut costs and cut carbon’. Set against this there is an increasing sense that popular culture and popular science are congregating around a desire to understand who we are and how we behave. The recent rise of behavioural economics is a testament to this as well as the relevance of environmental psychology. Allied to this is a sense that big business is forging ahead with plans to account for and mitigate carbon emissions without the marketing and communications departments being able to help or communicate this effectively either through their own efforts or those of their communication agencies. The ‘19 Different Ways to Ask for Change’ offer a solution to all these needs by pulling them together and showing that changing how we ask is near-costless, but its effects could be near-priceless. This book shows that simplification isn’t always the solution, an action can be the most successful question, and a default answer can be the most important. It explores why short-term memory tasks change our behaviour, how singing roads regulate speed, and that commitment gaps change outcomes; how our worry-profile is the same as an Argentinean farmer's, why knowledge of what kills you is irrelevant but asking about behaviour that kills is deadly, and what a chimpanzee’s tea-party tells us about the effect of ownership on decision-making. This timely book will be of great value to scholars and practitioners whose work relates to reducing carbon emissions with a particular emphasis on environmental psychology, behavioural economics, project design, and psychology. It offers practical solutions for policy makers and professionals in marketing and communications departments.
InstaDeep: AI Innovation Born in Africa (A)
by Esel Cekin Shikhar GhoshKarim Beguir and Zohra Slim were the co-founders of InstaDeep, a deep tech startup focusing on artificial intelligence (AI) solutions. Instadeep was one of the few companies globally that were partnering with DeepMind, an AI subsidiary of Google [Alphabet Inc.]. InstaDeep employed DeepMind's reinforcement learning approach in its business solutions. When Beguir and Slim founded the company in 2014, it was a web design company that aimed to build a globally competitive enterprise and create impact by hiring talent in Africa. Beguir, a mathematician by training, figured out that AI could be employed to solve century-long industrial problems such as container packing or route optimization, so the duo shifted the company's focus to AI in 2017. They then had the option to either apply for proprietary IP and monetize their intellectual property rights or to publish the idea as a research article on an open access platform, which would allow all scientists to benefit from it. By 2021, InstaDeep had created two major branded products: DeepPCB, an AI-powered printed circuit board routing system, and DeepChain, an AI-based protein design system to speed time to market for new drugs being developed by scientists. They had two other products in development, and the possibility of developing many more verticals was in the cards. But Beguir and Slim had to decide whether to position InstaDeep as an extremely horizontal AI company that could push innovation in a multitude of verticals, or to focus on just a few. The former would create big impact by fully leveraging the capabilities of the AI team in a wide range of fields. But focusing on a few verticals and managing fewer customers had its advantages, too. What should they do?
InstaDeep: AI Innovation Born in Africa (B)
by Esel Cekin Shikhar GhoshKarim Beguir and Zohra Slim were the co-founders of InstaDeep, a deep tech startup focusing on artificial intelligence (AI) solutions. Instadeep was one of the few companies globally that were partnering with DeepMind, an AI subsidiary of Google [Alphabet Inc.]. InstaDeep employed DeepMind's reinforcement learning approach in its business solutions. When Beguir and Slim founded the company in 2014, it was a web design company that aimed to build a globally competitive enterprise and create impact by hiring talent in Africa. Beguir, a mathematician by training, figured out that AI could be employed to solve century-long industrial problems such as container packing or route optimization, so the duo shifted the company's focus to AI in 2017. They then had the option to either apply for proprietary IP and monetize their intellectual property rights or to publish the idea as a research article on an open access platform, which would allow all scientists to benefit from it. By 2021, InstaDeep had created two major branded products: DeepPCB, an AI-powered printed circuit board routing system, and DeepChain, an AI-based protein design system to speed time to market for new drugs being developed by scientists. They had two other products in development, and the possibility of developing many more verticals was in the cards. But Beguir and Slim had to decide whether to position InstaDeep as an extremely horizontal AI company that could push innovation in a multitude of verticals, or to focus on just a few. The former would create big impact by fully leveraging the capabilities of the AI team in a wide range of fields. But focusing on a few verticals and managing fewer customers had its advantages, too. What should they do?
InstaStyle: Curate Your Life, Create Stunning Photos, and Elevate Your Instagram Influence
by Tezza (a.k.a. Tessa Barton)Gain Instagram followers, grow your personal brand, and influence others with your authentic personality, beautiful photography, and stunningly curated grid.Whether your passion is fitness, fashion, food, or anything in between, you can turn that passion into a business that will inspire and influence others! Instagram is the place where trends break, tastes are made, and brands are launched, and it&’s packed with insightful analytics and handy business tools that will help you elevate your social media presence to the next level. But how do you get there? InstaStyle is a must-have guide for any Instagrammer who aspires to become an influencer. You&’ll learn to create your brand, connect with others, and share the way you see the world! Tezza (@tezza) and other well-known Instagram influencers will show you how they&’ve procured their platforms, and teach you how to tell compelling visual stories that will help your build your own brand.Here is what you'll find in InstaStyle: • Beautiful imagery and easily understood guides to help you achieve your Instagram goals • Tips for creating an immediately recognizable grid aesthetic and showcasing your life, all while still remaining true to your personal brand • Expert advice and tips for creating beautiful photography, telling compelling visual stories, finding management representation, and creating successful brand engagement strategies • Inspiration and guidance from other influencers, including: @emily_luciano - fashion @travel_inhershoes - travel @thewoodenskillet - food @xandervintage - beauty @amberfillerup - family @alexajeanfitness - fitness @annemariebarton - interior design @designbyaikonik - flat lays and products
Instabeat - Crossing the Finish Line
by Shikhar Ghosh Nicole Tempest Keller Alpana ThaparAn examination of the strategic, operational, and personal challenges facing the founder of a startup in the "wearable" technology space.
Instabeat - One More Lap?
by Shikhar Ghosh Nicole Tempest Keller Alpana ThaparThis case follows Lebanese entrepreneur, Hind Hobeika, an engineer and competitive swimmer who spends seven years trying to launch a wearable heartrate monitor and motion sensor to help swimmers track their performance while swimming. While the Beirut-based entrepreneur gained initial traction soon after founding her company Instabeat in September 2011, winning $150,000 in prize money from business plan competitions and raising $100,000 from a local venture capital firm, Hobeika soon faced a series of set-backs in trying to manufacture the product. Given the complexity of the hardware product she was trying to build, Hobeika had invested a significant amount of capital in the manufacturing design and had faced continuous delays. In addition, the product was not proving to be economically viable. By early 2016, Hobeika was out of money and had to let her team go. The business issues had also taken a toll on her personal life. However, Hobeika saw a potential path forward. The VC who had originally backed her was closing a new round of funding and was willing to discuss another potential round. More importantly, while in London, she had recently met Alex Asseily, a prominent Lebanese-British entrepreneur who encouraged her to stay the course. He suggested that she relocate to San Francisco, where he would soon be based, and offered to help her. Would it be worthwhile to leave everything behind, relocate, and rebuild the business? Hobeika had to decide: should she continue or not? If so, under what circumstances? If not, what would she do next?
Instacart and the New Wave of Grocery Startups
by John Deighton Leora KornfeldInstacart is testing an Uber-style solution to the challenge of building a home-delivered grocery business. It is backed by $220 million of venture funding. Will this model succeed where businesses like Webvan failed? What are the questions that this exploratory venture needs to answer?