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Makroökonomie für Dummies (Für Dummies)
by Hanno Beck Aloys PrinzVerstehen, wie moderne Volkswirtschaften funktionieren In diesem Buch wandern Hanno Beck und Aloys Prinz mit Ihnen durch die Vielfalt der makroökonomischen Theorien, insbesondere der Konjunktur- und Wachstumsmodelle. Sie bringen Ihnen die makroökonomische Bedeutung von Geld näher und zeigen Ihnen, wie die Volkswirtschaftliche Gesamtrechnung aufgebaut ist. Das Buch vermittelt den Lehrstoff, den ein Bachelorstudium abdeckt, und lässt dabei auch kritische Fragestellungen nicht außen vor, sodass Sie dieses Buch umfassend über Makroökonomik informiert und gleichzeitig zu einer kritischen Auseinandersetzung damit motiviert und befähigt. Sie erfahren Wissenswertes über Beschäftigung, Preisstabilität und Wachstum Was Sie über die Volkswirtschaftliche Gesamtrechnung wissen sollten Welche wichtigen makroökonomischen Theorien es gibt
Makroökonomie im Wandel: Inflation, Zinspolitik und die Auswirkungen des Ukraine-Konflikts auf Bilanzposten und inhärente Risiken
by Tatjana Derr Chris HeilerDieses Buch analysiert, wie sich gegenwärtige Geschehnisse – die Covid-19-Pandemie, der Ukraine-Konflikt, die Inflation und die Leitzinsanpassungen – auf inhärente Risiken und Bilanzposten von Unternehmen auswirken. Der Schwerpunkt liegt auf einer theoretisch-deskriptiven Analyse, welche die tiefgreifenden Auswirkungen dieser makroökonomischen Phänomene auf inhärente Risikofaktoren umfassend beleuchtet. Danach folgt eine empirische Untersuchung ausgewählter Unternehmen des DAX-40-Index, um die in der Theorie vorhergesagten ökonomischen Entwicklungen zu validieren. Durch diese Verknüpfung von Theorie und Empirie werden nicht nur abstrakte Konzepte verstehbar gemacht, sondern auch die konkreten Auswirkungen auf Unternehmen und deren Bilanzen. Es unterstützt damit Wissenschaftler und Praktiker, Herausforderungen und Chancen in einem komplexen wirtschaftlichen Umfeld besser zu verstehen und etwaige Handlungsbedarfe für Unternehmen abzuleiten.
Makroökonomik - Schnell erfasst (Wirtschaft – Schnell erfasst)
by Robert RichertAnschaulicher, leicht nachvollziehbarer, kompakter Überblick über die traditionelle Makroökonomik. Neben der (neo)klassischen Theorie behandelt der Autor keynesianische Modelle wie das IS-LM-, das Blinder-Solow- und das Mundell-Fleming-Modell. Mit Kapiteln zur neoklassischen Synthese als integrativem Ansatz von angebots- und nachfrageorientierten makroökonomischen Theorien und zur Phillips-Kurven-Diskussion. Plus: Überblick über die Prinzipien der sozialen Marktwirtschaft. Sehr gut geeignet zum Selbststudium: Zusammenfassungen, Wiederholungsfragen, Aufgaben mit Lösungen zu jedem Kapitel, zahlreiche Grafiken und ausführliche Kommentare.
Makroökonomik: Wirtschaftstheorie für das 21. Jahrhundert
by Dirk EhntsIn diesem Buch geht es um die Makroökonomik, um Geldschöpfung und -vernichtung, Vollbeschäftigung, Preisstabilität und nachhaltige Ressourcenbewirtschaftung. Dabei wird mikrofundiert mit einem Bilanzansatz die Geldschöpfung der Banken, Nichtbanken, Zentralbanken und der Bundesregierung vorgestellt und ihr Zusammenspiel im Wirtschaftskreislauf erklärt. Der gewählte Ansatz beinhaltet die neuesten Erkenntnisse und auch aktuelle Entwicklungen wie Sondervermögen, TARGET2-Salden und Energiepreisinflation. Fallstudien und anwendungsbezogene Beispiele zeigen praxisnah, wie privater, staatlicher Sektor und der Rest der Welt auf der gesamtwirtschaftlichen Ebene miteinander interagieren. Mithilfe einfacher Verhaltensannahmen können die Interaktionen in einem grafischen Modell nachvollzogen werden, in welchem konjunkturelle Schwankungen genauso wie wirtschaftspolitische Maßnahmen der Geld- und Fiskalpolitik simuliert werden können. Ein besonderer Schwerpunkt liegt dabei auf Deutschland und der Eurozone. Kapitel zu Beschäftigung und Inflation sowie Deflation runden das Buch ab.
Maladaptive Consumer Behavior: Theory, Research, and Intervention (Palgrave Studies in Marketing, Organizations and Society)
by David W. Stewart Ingrid M. MartinThis edited volume provides a marketing perspective on maladaptive consumer behavior, especially behavior with dysfunctional consequences that does not have its origins in physical addiction. It brings together contributions of leading scholars who have expertise in various forms of maladaptive consumption. The chapters address specific manifestations of maladaptive consumption, such as those related to food, alcoholic beverages, online gaming, and media consumption, among others, with an emphasis on behaviors that are not traditionally regarded as arising from physical addiction. Further, the book includes chapters that focus more broadly of definitional and conceptual issues, methodological approaches, implications for intervention and regulation, and the value judgments inherent in the identification and classification of behaviors as “maladaptive." It examines numerous alternative theories of maladaptive consumption and places such behavior in a larger market context. Taken together, the contributions in this volume (1) describe the general phenomenon of maladaptive consumption, (2) describe specific manifestations of maladaptive consumption, (3) identify issues of research methodology and definition related to the study of maladaptive consumption, and (4) address relevant interventions, regulations, and public policy issues. It will appeal to scholars interested in maladaptive consumption behaviors and their treatments as well as consumer behavior more generally across multiple fields, including marketing, clinical psychology, social work, and public health.
Malaysia and the Development Process: Globalization, Knowledge Transfers and Postcolonial Dilemmas (Studies in International Relations)
by Vanessa C.M. ChioDrawing on recent deconstructions in anthropology, postcolonial studies, and critical sociology, Malaysia and the Development Process situates and explores the phenomenon of international knowledge transfers within the context of globalization. Based on primary and secondary research, and a series of 'experiential' reflections, fieldwork was conducted in two foreign electronics multinationals and a variety of public and semi-public institutions. The findings reassess issues of knowledge, power, subjectivity and agency, and the relations between the West and the non-West, as they are negotiated between and within multinational workplaces and local agencies in Malaysia.
Malaysia: An "Asian Tiger" Reawakens
by Richard H.K. VietorOn May 9th, 2018, in an extraordinary upset, Mahathir Mohamad again became Malaysia's Prime Minister. Najib Razak, who had headed the government since 2009, had been swept up in the 1MDB scandal - perhaps the biggest state-corruption incident in history. Although Malaysia's growth had remained solid since the financial crisis, the scandal undermined the budget, the country's debt position, and foreigners' willingness to invest. What was it in the history, culture and institutional structure of the country that had allowed 1MDB to happen. And could the 93 year-old Mahathir get the country back on track?
Malaysia: Capital and Control
by Laura Alfaro Rawi AbdelalOn September 1, 1998, the government of Malaysia imposed currency and capital controls in response to the financial crisis that had swept Asia. The controls sparked an enormous controversy in the world of international finance. Some celebrated the controls for insulating the Malaysian economy from the unstable international financial system. Others criticized the controls for trapping investors and allowing the government to protect the interests of "cronies." This debate also raised the central question about the future of the international financial architecture: What is the appropriate balance between financial market freedom and government discretion in the management of the global economy?
Malaysia: From Crisis to Recovery
by Kanitta MeesookThis publication takes stock of economic developments in Malaysia since the Asian economic crisis of 1997. It looks at the aspects of economic performance, policy and reform that contributed to the strong recovery. The individual papers include: a comparative review of policies and performance; potential output and inflation; challenges to fiscal management; capital controls in response to the Asian crisis; financial sector issues; corporate performance and reform.
Malaysia’s Leap Into the Future: The Building Blocks Towards Balanced Development (Dynamics of Asian Development)
by Rajah Rasiah Kamal Salih Cheong Kee CheokThis book presents the future development of Malaysia. It puts together building blocks to achieve a better future. These blocks are poverty and income inequality, population, demography and urbanization, growth and technological progress, education, human capital and skills, finance, labor, the environment, and health care. It examines the reasons for the decline in the agricultural sector with an emphasis on food security. It discusses Malaysia’s economic growth and structural change compared to some of the Northeast East Asian and Southeast Asian countries. It explains the projections of population and demographic change and its bearing on government policies. It evaluates the country’s education sector and discusses the strategies to improve its role in the country further. It argues for replacing ethnic-based approaches with a needs-based system for the future direction to build a plural Malaysia. This insightful book is of interest across several fields, including demography, economic development, and urbanization.
Malcolm McDonald on Key Account Management
by Malcolm Mcdonald Beth RogersMalcolm McDonald on Key Account Management explores the challenges of winning, retaining and developing key accounts. Key accounts are customers who help their suppliers grow, and consequently, they wield significant power. Although they are the key to market share and revenue growth, the costs of serving key accounts can erode profitability unless they are thoroughly understood and managed. Malcolm McDonald on Key Account Management takes a step-by-step approach to presenting best practice in key account management. Whether your business is starting up or well-established, there is always more to discover about improving the way value is created between you and your most important customers. Malcolm McDonald and Beth Rogers have spent over twenty years researching, teaching and consulting on key account management, and have condensed their knowledge into this book, focusing on making it clear, concise and easy to use.
Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy
by Malcolm McdonaldA primer for marketing professionals and students, the second edition of Malcolm McDonald on Marketing Planning provides a clear guide to marketing planning. Focussing on the practical application of marketing planning this book will guide readers through the production of a marketing plan that has real world application. Key content includes defining markets and segments, setting marketing objectives and strategies, advertising and sales promotion strategies, and price and sales strategies.With an emphasis on practicality this fully revised second edition has been thoroughly overhauled to contain new content on the essentials of marketing planning and the strategic marketing process.
Malcolm McDonald on Value Propositions: How to Develop Them, How to Quantify Them
by Malcolm McDonald Grant OliverA value proposition is an innovation or feature that clarifies a company's core purpose and identity. In the same way profit lies at the heart of every business, so does the value proposition, communicating how its service or products fulfill the needs of their customers. While many organizations understand the importance of having a clearly defined value proposition to help them become more profitable, many businesses struggle to use them effectively. Malcolm McDonald on Value Propositions is a step-by-step guide to understanding exactly why financially quantified value propositions will help readers to increase revenue and deliver tangible results.Highly practical and filled with useful tools and checklists, this succinct guide explains the process of developing a value proposition from start to finish, how to use segmentation appeal to the relevant key accounts, and to ensure it is both financially grounded and has resonance with customers. From understanding how buying decisions are made, through to financial dashboards and value quantification tools, Malcolm McDonald on Value Propositions is perfect for anyone looking to integrate financial success into their proposition, and gain understanding of how it can be used to deliver and communicate value.
Malcolm Turner at Vanderbilt
by David G. Fubini James BarnettMalcolm Turner becomes the new athletic director at Vanderbilt University, tasked with increasing athletics-related revenue and improving on-field performance, while maintaining Vanderbilt's academic rigor for student-athletes.
Malden Mills (A)
by Nitin Nohria Bridget Gurtler Thomas R. PiperCEO Aaron Feuerstein of Malden Mills decided to pay idled workers after a massive fire at his mill in 1995. Focuses on the decisions made post-fire and the rebuilding process and eventual bankruptcy of the company. Also outlines creditors' struggle to decide whether to lend Feuerstein additional funds to enable him to regain control of the company after emerging from bankruptcy.
Malden Mills (A) (Abridged)
by Nitin Nohria Thomas R. PiperCEO Aaron Feuerstein of Malden Mills decided to pay idled workers after a massive fire at his mill in 1995. Focuses on the decisions made post-fire and the rebuilding process and eventual bankruptcy of the company. Also outlines creditors' struggle to decide whether to lend Feuerstein additional funds to enable him to regain control of the company after emerging from bankruptcy.
Malenti Strings: Intrapreneurship within FLG, Inc.
by David A. Garvin Rachel GordonThis case follows Jenica Fletcher as she rebuilds her company's guitar strings division from the ground up. Convinced that she could turn the division around if given complete independence from corporate headquarters, Fletcher relocated the group, rebranded it as Malenti Strings, repositioned the guitar strings as high-performance products, and transformed Malenti into a fast-growing, profitable business. The case traces Fletcher's key steps in rebuilding the organization, including the development of a team of committed, interdependent employees. Students learn about Fletcher's values and unique management philosophy, as well as her managerial practices and daily activities. The case also discusses the role and development of the partnerships that helped solidify and grow the business. Coming off its high-end success, Malenti must now decide whether to move into the mid-priced market with a new line of electric guitar strings called True.
Malevolent Managers: Insights using Executive Impression Management
by Terry A. SheridanDr Terry A. Sheridan employs a new and unique theoretical perspective to examine how malevolent, tyrannical and mediocre managers commonly use violence in the workplace, not necessarily physical violence, but bullying, overt and covert emotional abuse - all forms of negative behaviour that are damaging to individuals and organisations. The theoretical basis for the author’s analysis and prescriptions is the new perspective of Executive Impression Management, which stems from Dr Sheridan’s research into the differences between a number of types of executives from their co-workers’ point of view. That investigation developed indicators to identify different negative management types and also helped define what has been called respectful management - the sort exercised by those managers who are good stewards. What makes this book unusual is that it is derived from qualitative research and covers an area where hardly any scholarly work has been produced. The author argues that the research methodology employed has resulted in a better understanding of impression management than has hitherto been possible. It addresses the confusion that often abounds regarding who is a good or bad manager and the fact that we can identify bad management through measures of company or organisational performance, but not how and why it went wrong. It will assist the leadership of organisations to make the right decisions about recruitment and promotion and to identify and challenge poor performance effectively.
Mali: Poverty Reduction Strategy Paper
by International Monetary FundA report from the International Monetary Fund.
Malicious Bots: An Inside Look into the Cyber-Criminal Underground of the Internet
by Ken Dunham Jim MelnickOriginally designed as neutral entities, computerized bots are increasingly being used maliciously by online criminals in mass spamming events, fraud, extortion, identity theft, and software theft. Malicious Bots: An Inside Look into the Cyber-Criminal Underground of the Internet explores the rise of dangerous bots and exposes the nefarious methods of "botmasters". This valuable resource assists information security managers in understanding the scope, sophistication, and criminal uses of bots. With sufficient technical detail to empower IT professionals, this volume provides in-depth coverage of the top bot attacks against financial and government networks over the last several years. The book presents exclusive details of the operation of the notorious Thr34t Krew, one of the most malicious bot herder groups in recent history. Largely unidentified by anti-virus companies, their bots spread globally for months, launching massive distributed denial of service (DDoS) attacks and warez (stolen software distributions). For the first time, this story is publicly revealed, showing how the botherders got arrested, along with details on other bots in the world today. Unique descriptions of the criminal marketplace - how criminals make money off of your computer - are also a focus of this exclusive book! With unprecedented detail, the book goes on to explain step-by-step how a hacker launches a botnet attack, providing specifics that only those entrenched in the cyber-crime investigation world could possibly offer. Authors Ken Dunham and Jim Melnick serve on the front line of critical cyber-attacks and countermeasures as experts in the deployment of geopolitical and technical bots. Their work involves advising upper-level government officials and executives who control some of the largest networks in the world. By examining the methods of Internet predators, information security managers will be better able to proactively protect their own networks from such attacks.
Mallard: How the ‘Blue Streak’ Broke the World Speed Record
by Don HaleThe smooth outline of streamlined A4 Pacific locomotive Mallard is instantly recognisable, an icon of railway history resplendent in blue. Famously reaching a top speed of 126mph on 3 July 1938 on the East Coast main line, this world record for steam locomotives still stands today. Don Hale tells the full story of how the record was broken, from the rivalry of the nineteenth-century London–Scotland speed race, to similarities in Mallard’s futuristic design to the Bugatti car, and the influence of Germany’s nascent Third Reich in propelling the train into an instrument of national prestige. Mallard’s designer, Sir Nigel Gresley, is celebrated as one of Britain’s most gifted engineers. Updated with new appendices and extra photographs, this classic book remains the perfect tribute to one of British technology’s finest hours.
Malled
by Caitlin KellyOne woman's midcareer misadventures in the absurd world of American retail. After losing her job as a journalist and the security of a good salary, Caitlin Kelly was hard up for cash. When she saw that The North Face-an upscale outdoor clothing company-was hiring at her local mall, she went for an interview almost on a whim. Suddenly she found herself, middle-aged and mid-career, thrown headfirst into the bizarre alternate reality of the American mall: a world of low-wage workers selling overpriced goods to well-to-do customers. At first, Kelly found her part-time job fun and reaffirming, a way to maintain her sanity and sense of self-worth. But she describes how the unexpected physical pressures, the unreasonable dictates of a remote corporate bureaucracy, and the dead-end career path eventually took their toll. As she struggled through more than two years at the mall, despite surgeries, customer abuse, and corporate inanity, Kelly gained a deeper understanding of the plight of the retail worker. In the tradition of Nickel and Dimed, Malled challenges our assumptions about the world of retail, documenting one woman's struggle to find meaningful work in a broken system. .
Mallorca and Tourism
by R. J. BuswellIn the popular imagination, Mallorca is the archetypal mass tourism resort, one of the world's pioneers of mass tourism, linking the resources of the Mediterranean to the supply of tourists from northern and western Europe. It is now attempting to better manage the ubiquitous transformational environmental and socio-economic impact of the industry. The book identifies and examines critically the major socio-economic and political forces that have played a significant part in the formation of the industry; the development of tourism as a business and efforts to diversify the tourism product as it move into the uncertainties of the 21st century.