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Objetivo: La vía para reconocer y superar nuestros auténticos retos
by Edurne Pasabán Angélica del CarpioLa confianza es aprender a equivocarte sin abandonar tu sueño, y sin dejar de ser tú mismo. ¿En qué consiste el éxito auténtico? ¿Cómo podemos mantener la confianza incluso cuando las circunstancias que nos rodean se vuelven adversas? Edurne Pasabán y Angélica Del Carpio, su coach desde hace años, nos muestran a través de Objetivo: confianza cómo podemos encarar los puntos de inflexión en la vida y en nuestras carreras, sin perder de vista nuestros verdaderos sueños. En el libro revivimos la famosa expedición de Edurne al Everest en 2011, sin oxígeno, en la que se enfrentó a situaciones muy comprometidas que le obligaron a tomar decisiones que afectaban al destino de su equipo a la vez que ponían en peligro el éxito de la expedición. A través de las vivencias de la alpinista y la interpretación que nos ofrece Angélica Del Carpio, descubriremos que la mejor brújula para orientarnos en la incertidumbre resulta ser la quereside en nosotros mismos, y que ser fiel a uno mismo y saber definirnos por lo que somos y no por los resultados que obtenemos nos llevará al éxito verdadero. Objetivo: confianza es, por lo tanto, una llamada a la responsabilidad de cada persona de ser dueña de su destino y de recuperar la confianza en su capacidad y talento. El verdadero compromiso de las personas con sus proyectos, y con los objetivos y programas de las organizaciones donde trabajan, es el factor clave para encarar el futuro que queremos. Reseñas:«Edurne y Angélica reflexionan en este libro sobre algo que es de gran actualidad para las empresas: la aceptación de la inseguridad y del cambio permanentes. Y cómo, a través de la confianza, los valores de innovación y flexibilidad que pedimos en las empresas, nos los debemos pedir a nosotros mismos para apasionarnos con lo que hacemos.»Josep Moragas, consejero delegado, ACC1Ó «Esta experiencia de coaching singular es una lección de cómo la confianza en lo que hacemos, nuestras competencias y la pasión nos pueden ayudar a tomar decisiones creativas e innovadoras en situaciones de crisis. ¡Gracias, Edurne y Angélica, por vuestra generosidad al compartirlo!»Pilar Rojo, executive coach y profesora de dirección de personas y coaching del IE Business School «Una muestra real del arte del coaching, que nos aporta una nueva perspectiva de la responsabilidad y del compromiso. Este es un libro práctico, cercano y directo con el que se identificarán personas y organizaciones que quieran afrontar el futuro de manera constructiva.»Manuel Carreras Fisas, presidente de Sport Cultura Barcelona y coach por el IE Business School «Encontramos en este original ejemplo de buen coaching una mirada profunda que analiza la realidad, y que nos propone -y reta- a los individuos y a las empresas a ser protagonistas y creadores de nuevos escenarios, capaces de estar en armonía con los valores y desafíos de una nueva sociedad.»Ramón Agenjo, secretario patrón, Fundación Damm
El Objetivo del Jugador: La Suite Ejecutiva
by Pastor John Martha MauriPara ganar en la vida, incluso en los negocios, es necesario que sepas quién eres, qué has hecho o qué ha hecho alguien para ayudarte a definir quién eres y diseñar quién debe ser para que tu empresa funcione a tu favor. Tu lugar de trabajo puede ser una iglesia, un almacén, un centro comercial o las oficinas principales de un conglomerado internacional. La gente lo dirige. ¿Puedes ser una de estas personas? Eres inteligente y hábil, pero ¿eres eficiente? Tu CEO es el jugador entre iguales; elegido por sus iguales. El Jugador entre los jugadores astutos con la espada aún desenvainada. ¿Estás en la lista de El Jugador de a quién vigilar? Objetivo del Jugador: la Suite Ejecutiva lo ayuda a comprender la forma en que la política eficaz de las personas mejora tus habilidades para convertir la ambición en un logro. Siempre se trata de personas. Este libro te enseña cómo las personas te impulsan a la suite ejecutiva y te mantienen allí. Es posible que nunca hayas pensado en ser el CEO, la inspiración se inicia aquí. Si alguna vez pensaste que eres lo bastante inteligente, he aquí un espejo, una lista de verificación para tu evaluación. Los CEO también cultivan a sus reemplazos: ¿mi lista coincide con la tuya? Es hora de descubrir quiénes son los prospectos frente a los verdaderos jugadores. Tienes que jugar para ganar, pero solo EL Jugador gana siempre.
Obliging Need: Rural Petty Industry in Mexican Capitalism
by Scott Cook Leigh BinfordFor centuries throughout large portions of the globe, petty agriculturalists and industrialists have set their physical and mental energies to work producing products for direct consumption by their households and for exchange. This twofold household reproduction strategy, according to both Marxist and neoclassical approaches to development, should have disappeared from the global economy as labor was transformed into a producer as well as a consumer of capitalist commodities. But in fact, during the twentieth century, only the United States and Britain seem to have approximated this predicted scenario. Tens of millions of households in contemporary Asia, Africa, and Latin America and millions more in industrialized capitalist economies support themselves through petty commodity production alone or in combination with petty industry wage labor. Obliging Need provides a detailed and comprehensive analysis of small-scale peasant and artisan enterprise in the Oaxaca Valley of Mexico. The authors show how commodity production is organized and operates in different craft industries, as well as the ways in which it combines with other activities such as household chores, agriculture, wage labor, and petty commerce. They demonstrate how--contrary to developmentalist dogma--small-scale capitalism develops from within Mexico's rural economy. These findings will be important for everyone concerned with improving the lives and economic opportunities of countryfolk in the Third World. As the authors make clear, political mobilization in rural Mexico will succeed only as it addresses the direct producers' multiple needs for land, credit, more jobs, health insurance, and, most importantly, more equitable remuneration for their labor and greater rewards for their enterprise. For centuries throughout large portions of the globe, petty agriculturalists and industrialists have set their physical and mental energies to work producing products for direct consumption by their households and for exchange. This twofold household reproduction strategy, according to both Marxist and neoclassical approaches to development, should have disappeared from the global economy as labor was transformed into a producer as well as a consumer of capitalist commodities. But in fact, during the twentieth century, only the United States and Britain seem to have approximated this predicted scenario. Tens of millions of households in contemporary Asia, Africa, and Latin America and millions more in industrialized capitalist economies support themselves through petty commodity production alone or in combination with petty industry wage labor. Obliging Need provides a detailed and comprehensive analysis of small-scale peasant and artisan enterprise in the Oaxaca Valley of Mexico. The authors show how commodity production is organized and operates in different craft industries, as well as the ways in which it combines with other activities such as household chores, agriculture, wage labor, and petty commerce. They demonstrate how--contrary to developmentalist dogma--small-scale capitalism develops from within Mexico's rural economy. These findings will be important for everyone concerned with improving the lives and economic opportunities of countryfolk in the Third World. As the authors make clear, political mobilization in rural Mexico will succeed only as it addresses the direct producers' multiple needs for land, credit, more jobs, health insurance, and, most importantly, more equitable remuneration for their labor and greater rewards for their enterprise.
Obliquity
by John KayA leading economist charts the indirect road to happiness and wealth. Using dozens of practical examples from the worlds of business, politics, science, sports, literature, even parenting, esteemed economist John Kay proves a notion that feels at once paradoxical and deeply commonsensical: The best way to achieve any complex or broadly defined goal-from happiness to wealth to profit to preventing forest fires-is the indirect way. As Kay points out, we rarely know enough about the intricacies of important problems to tackle them head-on. And our unpredictable interactions with other people and the world at large mean that the path to our goals-and sometimes the goals themselves-will inevitably change. We can learn about our objectives and how to achieve them only through a gradual process of risk taking and discovery-what Kay calls obliquity. Kay traces this pathway to satisfaction as it manifests itself in nearly every aspect of life. The wealthiest people-from Andrew Carnegie to Bill Gates-achieved their riches through a passion for their work, not because they set materialistic goals. Research has shown that companies whose goal (as declared in mission statements) is excellent products or service are more profitable than companies whose stated goal is increasing profits. In the personal realm, a large body of evidence shows that parenthood is on a daily basis far more frustrating than happy- making. Yet parents are statistically happier than nonparents. Though their short-term pleasure is often thwarted by the demands of childrearing, the subtle-oblique-rewards of parenthood ultimately make them happier. Once he establishes the ubiquity of obliquity, Kay offers a wealth of practical guidance for avoiding the traps laid by the direct approach to complex problems. Directness blinds us to new information that contradicts our presumptions, fools us into confusing logic with truth, cuts us off from our intuition (which is the subconscious expression of our experience), shunts us away from alternative solutions that may be better than the one we're set on, and more. Kay also shows us how to acknowledge our limitations, redefine our goals to fit our skills, open our minds to new data and solutions, and otherwise live life with obliquity. This bracing manifesto will convince listeners-or confirm their conviction-that the best route to satisfaction and success does not run through the bottom line.
OBQ! The Question Behind the Question: Practicing Personal Accountability in Business and in Life
by John G. MillerThe covers the subject of personal accountability, with a surprisingly questions that we ask ourselves. For example, "why is this happening again?" "Who is responsible," and "When will this improve?" which determines our emotional response to the difficult situations that life presents.
Obra selecta
by Salomón KalmanovitzEste libro reúne por primera vez los ensayos más influyentes de Salomón Kalmanovitz en el que se analiza el país desde una acertada perspectiva económica. Salomón Kalmanovitz es uno de los principales historiadores de la economía colombiana este libro constituye una mirada en conjunto en la que destaca una historia de la economía y de las ideas, así como sólidas hipótesis sobre la lenta construcción del Estado colombiano, la macroeconomía marxista, el desarrollo financiero y la inestabilidad financiera aplicada a la realidad colombiana. Este libro abre con una autobiografía intelectual y un ensayo dedicado al orden social y la construcción del Estado en Colombia, escritos especialmente para el volumen. En total son doce artículos cuya escala temporal comprende desde el siglo XVIII hasta primera década del Siglo XXI.
Obroni and the Chocolate Factory: An Unlikely Story of Globalization and Ghana's First Gourmet Chocolate Bar
by Steven WallaceWhat country makes the best chocolate? Most people would answer "Switzerland," or, if they're discerning, "Belgium" or "France." But, how many cocoa trees grow in Zurich? Lyon? Antwerp? Shouldn't the country known for growing the best cocoa beans be the one that makes the best chocolate? So, captivated by theories of international trade but with precious little knowledge of cocoa or chocolate, Steven Wallace set out to build the Omanhene Cocoa Bean Company in Ghana—a country renowned for its cocoa and where Wallace spent part of his youth—in a quest to produce the world's first export-ready, single-origin chocolate bar. What followed would be the true story of an obroni—white person—from Wisconsin taking on the ultimate entrepreneurial challenge. Written with sensitivity and devastating self-awareness, Obroni and the Chocolate Factory is Steven's chaotic, fascinating, and bemusing journey to create a successful international business that aspired to do a bit of good in the world. This book is at once a penetrating business memoir and a story about imagining globalism done right. Wallace's picaresque journey takes him to Ghana's residence for the head of state, to the Amsterdam offices of a secretive international cocoa conglomerate, and face-to-face with key figures in the sharp-elbowed world of global trade and geopolitics. Along the way he'll be forced to deal with bureaucratic roadblocks, a legacy of colonialism, corporate intrigue, inscrutable international politics, a Bond-esque villain nemesis, and constant uncertainty about whether he'll actually pull it off. This rollicking love letter to both Ghana and the world of business is a rare glimpse into the mind of an unusually literate and articulate entrepreneur.
Obscene Profits: Entrepreneurs of Pornography in the Cyber Age
by Frederick S. LaneSex sells. Already a ten-billion dollar business-and growing-most sex businesses require relatively low start-up costs and minimal equipment. No wonder retired porn stars, homemakers, college students, and entrepreneurs of every stripe are eager to jump on the smut band wagon. Following the money trail, or in this case, the telecom routes, the author reveals how some big phone companies are cashing in too. Obscene Profits offers a startling and entertaining new look at this very old business, and shows why pornography, in all of its variations--videos, magazines, phone-sex, spy cameras, etc.-- is one of the most profitable and popular new careers to come out of the electronic age.
Observations on the President's Fiscal Year 1999 Federal Science and Technology Budget
by Committee on Science Engineering Public PolicyA report on Observations on the President's Fiscal Year 1999 Federal Science and Technology Budget
Observations on the President's Fiscal Year 2002 Federal Science and Technology Budget
by Institute of MedicineFourth in a series of annual reports, this study provides observations on the Administration's FY 2002 budget proposal for federal science and technology (FS&T) programs. The report comments first on approaches to tabulating federal spending on FS&T and endorses the Administration's method for developing an FS&T budget cross-tabulation for inclusion in its budget proposal. The report then provides observations on the FY 2002 FS&T budget proposal, identifying changes in FS&T investments by federal agencies from the prior year; and assessing the longer-term impacts of these FS&T proposals in various fields.
Observeren en registreren van vitale functies: Werkcahier Kwalificatieniveau 3, Basiszorg deel 3 (Skillslab-serie)
by Johan van 't Wout Cees Van Stipdonk Geerard SiereveldObserveren en registreren van vitale functies: Werkcahier Kwalificatieniveau 3, Basiszorg deel 3 (Skillslab-serie)
Observing Acceleration: Uncovering the Effects of Accelerators on Impact-Oriented Entrepreneurs
by Peter W. Roberts Saurabh A. Lall Randall KempnerThis book summarizes five years of learning from data collected as part of the Global Accelerator Learning Initiative. The authors present data describing impact-oriented ventures and accelerators that operate in both high-income countries and in emerging markets. Blending survey data with insights from sector experts, their various analyses shed light on the basic structure of accelerators, showing where they are having their most promising results. Unlike previous studies, this book does not focus on a few high-profile accelerators (like TechStars and Y Combinator) and startups (like AirBnB and Uber). Instead, it compares a range of accelerator programs that target specific impact areas, challenging regions, and marginalized entrepreneurs. Therefore, it serves as a valuable tool for scholars, policymakers, and practitioners interested in the effectiveness of accelerator programs as tools that unleash the economic potential currently trapped in entrepreneurial dead spaces.
Obsessed: Building a Brand People Love from Day One
by Emily HeywardThe cofounder and chief branding officer of Red Antler, the branding and marketing company for startups and new ventures, explains how hot new brands like Casper, Allbirds, Sweetgreen, and Everlane build devoted fan followings right out of the gate.We're in the midst of a startup revolution, with new brands popping up every day, taking over our Instagram feeds and vying for our affection. Every category is up for grabs, and traditional brands are seeing their businesses erode as hundreds of small companies encroach on their territory, each hoping to become the next runaway success. But it's not enough to have a great idea, or a cool logo. Emily Heyward founded Red Antler, the Brooklyn based brand and marketing company, to help entrepreneurs embed brand as a driver of business success from the beginning. In Obsessed, Heyward outlines the new principles of what it takes to build and launch a brand that has people queuing up to buy it on opening day. She takes you behind the scenes of the creation of some of today's hottest new brands, showing you: • How Casper was able to upend the mattress industry by building a beloved brand where none had existed before • How the dating app Hinge won a fanatical user base and great word-of-mouth with the promise that the app was "designed to be deleted" • Why luggage startup Away, now valued at $1.4 billion, could build their brand around love of travel by launching with just one product--a hard-shell carry-on suitcase--rather than a whole range of luggage offerings.Whether you're starting a new business, launching a new product line, or looking to refresh a brand for a new generation of customers, Obsessed shows you why the old rules of brand-building no longer apply, and what really works for today's customers.
Obsessives, Pioneers, and Other Varieties of Minor Genius: Part One from What the Dog Saw
by Malcolm GladwellWhat is the difference between choking and panicking? Why are there dozens of varieties of mustard-but only one variety of ketchup? What do football players teach us about how to hire teachers? What does hair dye tell us about the history of the 20 th century? In the past decade, Malcolm Gladwell has written three books that have radically changed how we understand our world and ourselves:The Tipping Point;Blink; andOutliers.Now, inWhat the Dog Saw, he brings together, for the first time, the best of his writing fromTheNew Yorkerover the same period. Here is the bittersweet tale of the inventor of the birth control pill, and the dazzling inventions of the pasta sauce pioneer Howard Moscowitz. Gladwell sits with Ron Popeil, the king of the American kitchen, as he sells rotisserie ovens, and divines the secrets of Cesar Millan, the "dog whisperer" who can calm savage animals with the touch of his hand. He explores intelligence tests and ethnic profiling and "hindsight bias" and why it was that everyone in Silicon Valley once tripped over themselves to hire the same college graduate. "Good writing," Gladwell says in his preface, "does not succeed or fail on the strength of its ability to persuade. It succeeds or fails on the strength of its ability to engage you, to make you think, to give you a glimpse into someone else's head."What the Dog Sawis yet another example of the buoyant spirit and unflagging curiosity that have made Malcolm Gladwell our most brilliant investigator of the hidden extraordinary.
The Obsolete Employee: How Businesses Succeed without Employees -- and Love It!
by Michael J. RusserThe New Way to Get Things Done! If you've ever been frustrated with employee problems, unable to find or afford exceptional talent, or consider yourself managerially challenged - get this book now! In this groundbreaking book, you'll discover how to tap into the incredible new world of "Virtual Outsourcing" where, in just minutes, you can find amazing talent that's very affordable and consistently reliable.
The Obstacle Is the Way: The Timeless Art of Turning Trials into Triumph
by Ryan HolidayThe Obstacle is the Way has become a cult classic, beloved by men and women around the world who apply its wisdom to become more successful at whatever they do. Its many fans include a former governor and movie star (Arnold Schwarzenegger), a hip hop icon (LL Cool J), an Irish tennis pro (James McGee), an NBC sportscaster (Michele Tafoya), and the coaches and players of winning teams like the New England Patriots, Seattle Seahawks, Chicago Cubs, and University of Texas men’s basketball team.The book draws its inspiration from stoicism, the ancient Greek philosophy of enduring pain or adversity with perseverance and resilience. Stoics focus on the things they can control, let go of everything else, and turn every new obstacle into an opportunity to get better, stronger, tougher. As Marcus Aurelius put it nearly 2000 years ago: “The impediment to action advances action. What stands in the way becomes the way.” Ryan Holiday shows us how some of the most successful people in history—from John D. Rockefeller to Amelia Earhart to Ulysses S. Grant to Steve Jobs—have applied stoicism to overcome difficult or even impossible situations. Their embrace of these principles ultimately mattered more than their natural intelligence, talents, or luck.If you’re feeling frustrated, demoralized, or stuck in a rut, this book can help you turn your problems into your biggest advantages. And along the way it will inspire you with dozens of true stories of the greats from every age and era.From the Hardcover edition.
The Obstacle is the Way: The Ancient Art of Turning Adversity to Advantage
by Ryan HolidayOVER ONE MILLION COPIES SOLDThe Obstacle is the Way has become a cult classic, beloved by men and women around the world who apply its wisdom to become more successful at whatever they do.The book's many fans include a former governor and movie star (Arnold Schwarzenegger), a hip hop icon (LL Cool J), an Irish tennis pro (James McGee), the World Number 1 golfer (Rory McIlroy) and the coaches and players of winning teams like English Rugby National Team, Seattle Seahawks and Chicago Cubs.The book draws its inspiration from stoicism, the ancient Greek philosophy of enduring pain or adversity with perseverance and resilience. Stoics focus on the things they can control, let go of everything else, and turn every new obstacle into an opportunity to get better, stronger, tougher. As Marcus Aurelius put it nearly 2000 years ago: 'The impediment to action advances action. What stands in the way becomes the way.'Ryan Holiday shows us how some of the most successful people in history-from John D. Rockefeller to Amelia Earhart to Ulysses S. Grant to Steve Jobs-have applied stoicism to overcome difficult or even impossible situations. Their embrace of these principles ultimately mattered more than their natural intelligence, talents, or luck.If you're feeling frustrated, demoralized, or stuck in a rut, this book can help you turn your problems into your biggest advantages. And along the way it will inspire you with dozens of true stories of the greats from every age and era.
The Obstacle is the Way: The Timeless Art of Turning Trials into Triumph
by Ryan HolidaySince bestselling author Ryan Holiday introduced Stoicism to the world with The Obstacle Is the Way in 2014, this simple but powerful philosophy for life has become a global phenomenon. From professional athletes and world leaders to entrepreneurs and creatives just starting out, this brilliant and engaging book has been an invaluable source of wisdom for anyone who wants to become more successful at what they do. Now, Holiday has updated and expanded this modern classic with a new introduction and new chapters featuring a diverse set of inspiring characters.Unpacking lessons from the lives of historical icons, and reframing them for today's world, this book gives us an infinitely elastic formula for turning our toughest trials into triumphs. Success for the world's greatest men and women has often come in the shape of their biggest obstacles - Stoicism, and this invaluable book, shows this can be true for us all.
The Obstacle is the Way Expanded 10th Anniversary Edition: The Timeless Art of Turning Trials into Triumph
by Ryan HolidayAn updated and expanded edition of the book that launched a global phenomenon, The Obstacle Is the Way presents an infinitely elastic formula for turning our toughest trials into our greatest triumphs.Since bestselling author Ryan Holiday introduced Stoicism to the world with The Obstacle Is the Way in 2014, this simple but powerful philosophy for life has taken the world by storm. This brilliant and engaging book is an invaluable source of wisdom for anyone who wants to become more successful at what they do, whether you&’re a student, a parent, a professional athlete, or a world leader. Now, Ryan Holiday has updated and expanded this modern classic with a new introduction and new content featuring a diverse set of inspiring characters.Icons of history—from Epictetus and Demosthenes to Amelia Earhart and Richard Wright—followed a simple formula to achieve greatness. They were not exceptionally brilliant, lucky, or gifted. Their success in overcoming extreme obstacles was the result of a timeless set of philosophical principles that the greatest men and women have always pursued.In The Obstacle Is the Way, Ryan Holiday unpacks those lessons and reframes them for today's world, giving us an indispensable formula for turning our toughest trials into triumphs. This new edition is a chance for old fans to revisit a classic and for a new generation to discover the power of Stoicism.
Obstacles to Ethical Decision-Making
by Michael S. Pritchard Patricia H. Werhane Laura Pincus Hartman Crina Archer Elaine E. EnglehardtIn commerce, many moral failures are due to narrow mindsets that preclude taking into account the moral dimensions of a decision or action. In turn, sometimes these mindsets are caused by failing to question managerial decisions from a moral point of view, because of a perceived authority of management. In the 1960s, Stanley Milgram conducted controversial experiments to investigate just how far obedience to an authority figure could subvert his subjects' moral beliefs. In this thought-provoking work, the authors examine the prevalence of narrow mental models and the phenomenon of obedience to an authority to analyse and understand the challenges which business professionals encounter in making ethical decisions. Obstacles to Ethical Decision-Making proposes processes - including collaborative input and critique - by which individuals may reduce or overcome these challenges. It provides decision-makers at all levels in an organisation with the means to place ethical considerations at the heart of managerial decision-making.
Obstacles Welcome
by Ralph De VegaRalph de la Vega, President and CEO of AT&T Mobility and Consumer Markets, shares the lessons learned in business and in life along the journey from Cuba to Corporate America. Ralph de la Vega arrived in the United States from Cuba in 1962. He was alone. He was scared. He was 10. Separated from his parents by Cuban authorities just moments before they were to board a plane to Miami, de la Vega was baptized early--and abruptly--in the waters of adversity. It would be four long years before his mother, father, and sister gained legal passage to America. But while the boy would never have chosen such circumstance, it's the man who can look back and say he would not have changed it. In Obstacles Welcome, de la Vega recounts his journey as a young Cuban immigrant to president and CEO of AT&T Mobility and Consumer Markets, a subsidiary of AT&T Inc. (NYSE: T). A frontliner in the converging worlds of technology and communications, de la Vega takes readers behind the scenes of the Internet revolution, shares insights from the nation's top technology companies, and chronicles the incredible obstacles intrinsic to successfully merging the largest wireless operations in U.S. history--those of Cingular Wireless and AT&T Wireless. Obstacles Welcome is an innovation manifesto for those committed to bigger thinking and greater results both professionally and personally. He clearly defines how to: * Create a detailed action plan to boost success * Identify and take calculated risks without fear * Create a values-centric, decisive leadership style * Transform vision into measurable results * Recognize opportunities and overcome obstacles * Communicate well and build alignment * Unlearn thinking that hinders innovation * Dream big and throw off mental limits once and for all Opening a powerful cache of business strategy and in-the-trenches wisdom, de la Vega illustrates that within each obstacle we encounter, there's an opportunity that carries the potential to transform our thinking, our organizations, our communities, and our world. PRAISE FOR OBSTACLES WELCOME ". . . [T]hrough his compelling story, Ralph shows how to turn almost any challenge into the opportunity of a lifetime. This is great insight for any professional or any young person aspiring to learn how to overcome obstacles and accept new challenges." -- Randall Stephenson, Chairman & CEO, AT&T, Inc. "I recommend this book to those looking to improve their opportunities, as well as those providing leadership in this diverse society." -- Ambassador Andrew Young, former U.S. Ambassador to the United Nations, former Mayor of Atlanta, former president of the National Council of Churches "His journey is an inspirational story of leadership vision and the ability to achieve success in the face of enormous challenges and obstacles." -- Gerry Czarnecki, President, CEO & Managing Partner, O2Media "This book is a must-read for anyone not afraid to make your dreams come true, regardless of where you are in your professional or personal life." -- Ernest Bromley, Chairman and CEO, Bromley Communications, LLC "Without a doubt, this is one of the most inspiring books and one of the best business publications that I've read in my 40-plus years in the communications business." -- John Graham, Chairman, Fleishman-Hillard Inc. "Ralph de la Vega tells an All-American story for our times." -- Henry Cisneros, Executive Chairman, CityView; former U.S. Secretary of Housing and Urban Development; former Mayor of San Antonio
Obstructive Marketing: Restricting Distribution of Products and Services in the Age of Asymmetric Warfare
by Maitland HyslopIn Obstructive Marketing, Maitland Hyslop deals with a very negative kind of activity which embraces activities, legal or otherwise, designed to prevent or restrict the distribution of a product or service, temporarily or permanently, against the wishes of the product manufacturer, service provider or customer. When the author defined this phenomenon as Obstructive Marketing and started to research it more than a decade ago, it was seen as a valid concept that was perhaps ahead of its time. The World has moved on and in the era of globalization a study of this negative aspect of marketing is now required. Obstructive Marketing is now seen as the business equivalent of asymmetric warfare, which is increasingly understood because the rise of the South and East at the expense of the North and West has brought some Obstructive Marketing stratagems into sharp focus. Using the author’s own research, this book explains what Obstructive Marketing is and why it is not called Anti-Marketing. The author explains who practises Obstructive Marketing, where, when and how; and why businesses are particularly vulnerable when entering new markets and engaging in change and innovation. Intriguing concepts such as cultural risk are illuminated along with formal links between Obstructive Marketing, asymmetric warfare and terrorism. This all leads to identification of the need for a strong Government/Business partnership to counter the effects of this darkest kind of marketing.
Obtaining Information for Effective Management (Institute of Learning & Management Super Series)
by Institute of Leadership & ManagementSuper series are a set of workbooks to accompany the flexible learning programme specifically designed and developed by the Institute of Leadership & Management (ILM) to support their Level 3 Certificate in First Line Management. The learning content is also closely aligned to the Level 3 S/NVQ in Management. The series consists of 35 workbooks. Each book will map on to a course unit (35 books/units).
Obtaining Life-Cycle Cost-Effective Facilities in the Department of Defense
by Constantine Samaras Abigail Haddad Clifford A. Grammich Katharine Watkins WebbThe Department of Defense (DoD) constructs, operates, and maintains a large number of facilities. DoD incorporates life-cycle cost-effective practices into many aspects of the military planning and construction processes. This report provides RAND’s description and assessment of the process used to obtain life-cycle cost-effective facilities and how that affects DoD construction options and choices.