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Sell Without Selling: Lessons from the Jungle for Sales Success
by Terri Levine&“Her colorful and descriptive narrative lays out one of the classic truths of sales: Sell yourself sincerely before trying to sell anything else&” (The Home-Based CEO). Sell without Selling is a delightful fable that tackles the issue many salespeople face daily—in their hearts they hate to sell. It instantly engages anyone who sells with the story of a young business student named Christina and her struggle to learn a way to sell with ease. In the Krenker Business School of Practical Sales Advice, she learns that while sales methods have changed, good sales tactics have not. There, she learns to say goodbye to the hard sell and opens her eyes and ears to selling without selling. Entrepreneurs, solo-preneurs, small-business owners, sales executives, managers, and sales people need this highly effective yet simple story to show them how to create more sales while giving up the sales &“tricks&” that won&’t work with today&’s savvy buyers. Times have changed and to generate sales, you must, too! What you&’re about to read might buck the trend, but it sure works! Find out for yourself. Buy and read Sell without Selling today! Praise for Terri Levine&’s Turbo Charge: &“This brilliant must-read book provides the keys to the new era. It&’s priceless for those who want to transform their business as a Heart-repreneur®.&” —Dr. Joe Vitale, author of Attract Money Now &“It is, simply stated, the best book on entrepreneurship that I have ever read. When Terri speaks hearts are opened.&” —Forrest Willett, #1-bestselling author of Baseballs Don&’t Bounce
Sell Your Business for an Outrageous Price: An Insider's Guide to Getting More Than You Ever Thought Possible
by Kevin ShortToo many businesses sell for far less than they should! After pouring time, energy, and money into their company, owners deserve to squeeze every last dollar they can from that hard-earned investment. Sell Your Business for an Outrageous Price is the playbook they need to win big at the closing table. Readers will discover how to: Prepare their companies and themselves for sale * Recognize the best time to go to market * Minimize their risk * Identify, attract, and motivate deep-pocketed buyers * Determine their company's competitive advantage and leverage it for the best offer * Find a transaction advisor with the skills and experience to guide them through the M&A jungle * Ascertain whether the advisor has what it takes to get top dollar * Maintain confidentiality * Foil buyers' attempts to undermine sale price * And much more Featuring real-life case studies and an appendix of indispensable tools--including due diligence lists, sample nondisclosure agreements, a sales readiness assessment, and a sample engagement letter--this insightful guide reveals how anyone can get a positively outrageous price for their company.
Sell Yourself First
by Thomas A. FreeseToday more than ever, the biggest thing that separates you from your competitors is you. According to Thomas A. Freese, whose Question-Based Selling system has been adopted and implemented by thousands of salespeople in companies all over the world, YOU are the biggest differentiator between you and your competitors. Given the current business climate, sellers should no longer count on their product or service to sell itself because their toughest competitors are out there with similar products they claim are better. Instead, it's more likely that in closely contested sales, the decision will come down to whichever salesperson offers the best service, is the most responsive, or displays any number of other highly intangible attributes, such as credibility, expertise, helpfulness, and integrity. The challenge for sellers is to convey these qualities in a way that promises value to customers. Freese explains how to maximize a value proposition and ultimately win more sales through strategies that include: ? managing conversational dynamics ? influencing the customer's buying criteria ? justifying costs ? creating curiosity about your product .
Sell Yourself!
by Thomas Steenburgh Michael I. NortonHelps students develop an effective sales pitch for their greatest asset--themselves. Also, broadens their understanding of how salespeople sell products and services. Before class, students are asked to interview a potential employer and to develop a preliminary sales pitch. Once in class, students work through an exercise that helps them refine the sales pitch and better understand several key marketing principles. Leads to an engaging and thought-provoking discussion.
Sell Yourself!
by Thomas Steenburgh Michael I. NortonHelps students develop an effective sales pitch for their greatest asset--themselves. Also, broadens their understanding of how salespeople sell products and services. Before class, students are asked to interview a potential employer and to develop a preliminary sales pitch. Once in class, students work through an exercise that helps them refine the sales pitch and better understand several key marketing principles. Leads to an engaging and thought-provoking discussion.
Sell the Feeling: The 6-Step System that Drives People to Do Business with You
by Larry Pinci Phil GlossermanSell the Feeling has a crucial message for anyone who wants to attract more clients, customers, or repeat business: "People buy based on feelings." Sell the Feeling shows readers how evoke the essential feelings that motivate people to do business. It is the first book of its kind that deals with the critical role of feelings in the selling and buying process. Sell the Feeling lays out a simple six-step process of influence for salespeople, advisors, and professionals--even those who don't consider themselves in sales. Written as an entertaining and inspiring story and illustrated with off-the-wall cartoons, this book makes the process easy to grasp and retain. Many professionals are hindered by their own negative emotions and attitudes about selling. Sell the Feeling shows readers not only how to master their buyers' psychology, but how to master their own "inner game" of selling. Sell the Feeling is destined to become a classic work on sales and influence.
Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale
by Paul SmithDespite the high-tech tools available to salespeople today, the most personal method still works best. Through storytelling, a salesperson can explain products or services in ways that resonate, connect people to the mission, and help determine what decisions are made.A well-crafted story can pack the emotional punch to turn routine presentations into productive relationships. In Sell with a Story, organizational storytelling expert and author Paul Smith focuses his popular and proven formula to the sales arena.Smith identifies the ingredients of the most effective sales stories and reveals how to:Select the right story Craft a compelling and memorable narrative Incorporate challenge, conflict, and resolution• And more Learning from model stories, skill-building exercises, and enlightening examples from Microsoft, Costco, Xerox, Abercrombie & Fitch, Hewlett-Packard, and other top companies, you will soon be able to turn their personal experiences into stories that introduce yourself, build rapport, address objections, add value to the product, bring data to life, create a sense of urgency…and most importantly, sell!If you want to become a better communicator and transform your sales results, Sell with a Story is for you.
Sell: The Art, the Science, the Witchcraft
by Subroto BagchiAn inspiration to a generation of entrepreneurs, Subroto Bagchi considers himself a career salesman, of products, services and ideas. In his new book, Sell, Bagchi presents the concepts of selling and salesmanship from his unique perspective. Through stories and anecdotes drawn from his repertoire of experiences, extensive reading and the careers of ace professionals he has encountered in his life, Bagchi touches on each stage of the traditional selling process and elaborates on the skills, tools and nuances that he believes can take the profession to the realm of art ? and sometimes even wizardry. Dip into this book to get insights into: ? How knowing about the life-cycle of the coho salmon will help you prospect better; ? Distinguishing real customers with purchasing power from time-wasters who will merely give you the runaround; ? How creating a playbook well in advance can guarantee you a sale; ? The transformational effect of believing in the value of your product and how you can bring your customer around to share your vision; ? Why the power of persuasion ranks higher than the power to convince, and why persistence tends to become meaningless after a point. Marked by Bagchi?s characteristic wisdom and practicality, Sell is a rich, illuminating and contemporary treatise on salesmanship that dispels a narrow view of the act of selling and redefines it as a skill every professional needs to succeed in their career.
Sell: Trust-Based Professional Selling
by Thomas N. Ingram Ramon A. Avila Charles H. Schwepker Michael R. Williams Raymond W. LaForgeMaster today's most effective professional selling concepts and skills with SELL, 7E by 4LTR Press. Updated, streamlined chapters cover the most relevant topics and current industry selling practices. This edition covers recent technology, including artificial intelligence, for use in the selling process. New or expanded coverage addresses storytelling in sales, customer engagement and the customer experience. This edition's visual presentation is complemented with new chapter-opening vignettes and new coverage of the latest ethical dilemmas and virtual selling strategies. Study tools and activities like case studies and role play videos help you prepare for real-world situations. MindTap digital resources let you read or listen to chapters and study with flashcards and practice quizzes. When it's time to review, you can easily gather everything you've flagged or noted into a guide you organize. Track your scores so you know where to focus efforts to reach your learning goals.
Selling & Sales Management: Developing Skills for Success
by Lisa SpillerPacked with engaging examples and case studies from companies including Amazon, IBM, and Pepsi, as well as unique insights from sales professionals across the globe, this comprehensive textbook balances research, theory, and practice to guide students through the art and science of selling in a fast-changing and digital age. The text highlights the emerging role of storytelling, sales analytics and automation in a highly competitive and technological world, and includes exercises and role plays for students to practice as they learn about each stage of the selling process. As well as its focus on selling, the text also provides students with essential sales management skills such as onboarding, coaching, mentoring, and leading salespeople, as well as managing sales pipelines, territories, budgets, systems, and teams when not in the field. Online resources are included to help instructors teaching with the textbook, including PowerPoint slides and a testbank. Chapter overviews and teaching notes for the roleplays included in the text and suggested course projects and worksheets are also provided for instructors. Suitable for courses on selling and sales management at all college and university levels.
Selling & Sales Management: Developing Skills for Success
by Lisa SpillerPacked with engaging examples and case studies from companies including Amazon, IBM, and Pepsi, as well as unique insights from sales professionals across the globe, this comprehensive textbook balances research, theory, and practice to guide students through the art and science of selling in a fast-changing and digital age. The text highlights the emerging role of storytelling, sales analytics and automation in a highly competitive and technological world, and includes exercises and role plays for students to practice as they learn about each stage of the selling process. As well as its focus on selling, the text also provides students with essential sales management skills such as onboarding, coaching, mentoring, and leading salespeople, as well as managing sales pipelines, territories, budgets, systems, and teams when not in the field. Online resources are included to help instructors teaching with the textbook, including PowerPoint slides and a testbank. Chapter overviews and teaching notes for the roleplays included in the text and suggested course projects and worksheets are also provided for instructors. Suitable for courses on selling and sales management at all college and university levels.
Selling 101: What Every Successful Sales Professional Needs to Know
by Zig ZiglarHere in a short, compact and concise format is the basics of how to persuade more people more effectively, more ethically, and more often. Ziglar draws from his fundamental selling experiences and shows that while the fundamentals of selling may remain constant, sales people must continue learning, living, and looking: learning from the past without living there; living in the present by seizing each vital moment of every single day; and looking to the future with hope, optimism, and education. His tips will not only keep your clients happy and add to your income, but will also teach you ideas and principles that will, most importantly, add to the quality of your life. Content drawn from Ziglar on Selling.
Selling ASAP: Art, Science, Agility, Performance
by Eli Jones Larry Chonko Fern Jones Carl StevensSelling ASAP combines both timely and timeless components of selling to help professionals achieve their sales objectives in today's fast-paced business world. As the authors demonstrate, rapidly changing customer expectations have led to a dramatic shift in the business of selling. Customers no longer want product experts -- they want trusted advisors. This invaluable guide stresses the importance of viewing a sale not as a one-time encounter but as an opportunity to build a long-lasting, mutually beneficial relationship. Utilizing sound academic research and solid business practices, the authors provide strategies for better anticipating client needs and prescribing solutions that build value over time. The professional edition of Selling ASAP includes numerous practical tips, such as how to behave during a sales call, what language to use or avoid, and how to complete a transaction and begin a profitable business relationship. In addition to covering the fundamentals, Selling ASAP offers innovative sales techniques -- backed by extensive research -- for the modern salesperson.
Selling Above and Below the Line: Convince the C-Suite. Win Over Management. Secure the Sale.
by William MillerMost salespeople work hard to become proficient in reaching the frontline managers in their markets. However, a salesperson who wishes to achieve long-lasting success with a client will learn how to also appeal to top-level executives from an &“above the line&” perspective.Master sales trainer Skip Miller shows how to simultaneously sell to both the frontline manager as well as the executive who is more concerned with profit/loss indicators such as ROI, time saved, risk lowered, and productivity improved – a strategy used by Google, Apple, Cisco WebEx, and other powerhouses.In Selling Above and Below the Line, you will learn how to:Create energy by including executives early in the sales process.Ask the right questions and pinpoint big-picture financial needs.Keep &“below the line&” managers from feeling bypassed.Uncover value propositions that target each set of decision-makers.Sales that seem locked in will stall or go dark.Customers who have been loyal to you suddenly back out of the relationship due to decisions made above the manager&’s head. This often could have been avoided had the salesperson been intentional to sell both the technical and financial fit.In Selling Above and Below the Line, learn to effectively communicate both, leading to more successful and lucrative deals than ever before.
Selling All-in-One For Dummies
by Consumer DummiesTried-and-true information and tips for selling like a proAre you looking to enter the world of sales, or are you already a salesperson who's looking for new tips and tactics to expand your business? Whether you're in charge of your own selling career or you're responsible for training and managing a professional sales force, Selling All-In-One For Dummies features everything you need to know to improve your results.This valuable selling resource includes new ways to effectively network and prospect through the power of all the social media networking sites such as LinkedIn, Twitter, and Facebook, as well as ways to optimize sales success through Webinars; the latest tips and advice to build an appealing image; proven questioning methods that close sales; updated advice on keeping clients' business and building their loyalty; and how to adapt presentations and techniques. Proven methods and techniques that will lead to bigger sales and more loyal customersAdvice on separating yourself from the packPlus four chapters on selling in specialized areas from biotechnology to real estateSelling All-In-One For Dummies is the authoritative guide to navigating the ever-changing and growing sales arena.
Selling America Short
by Richard C. SauerAn industry insider reveals the inner workings of our financial system and the agencies who attempt to control itDuring his dozen years as an SEC attorney, author Richard Sauer opened and supervised some of its most notable financial cases-investigations that took him to a dozen countries and returned hundreds of millions of dollars to American investors. While a partner at a major law firm and, later, a hedge fund manager, he saw firsthand the follies and failures of our system. Now, in Selling America Short, he shares his extraordinary experiences with you.Selling America Short is a gripping chronicle of crooked companies, financial philanderers and hapless enforcers told through the eyes of personal experience. Page by page, it shows the damage wrought by the deep biases and lack of worldly experience common among those who hold the reins of our capital markets.Sheds light on the inner workings of our financial systemTakes you on a fascinating journey of a rogue's gallery of crooked executives, professional fraud enablers, and squirrelly technocratsOffers a firsthand account of the many ways contrarian views of public companies are suppressed and punished, depriving the market of critical information With the capital markets in turmoil, people are fascinated with what is happening on Wall Street. This book provides a unique look at the forces and events that led directly to financial tragedy and continue to wreak havoc.
Selling Art Without Galleries: Toward Making a Living from Your Art
by Daniel GrantThe first guide to selling art independently. This comprehensive resource shows artists how to make a living from their art-without relying on galleries. Through interviews with a range of successful artists, readers will learn how to write about their own work, how to arrange and curate exhibits, how to work in nonprofit arts spaces, how to determine when and if to advertised artwork for sale, and how to exhibit in non-art spaces. Artists will also find useful information for marketing their work, including photographing and framing, selling at art fairs, getting into juried shows, and selling over the Internet. Selling Art Without Galleries empowers artists everywhere to take control over their careers and find a market for their art. Easy-to-follow, in-depth advice on the marketing of art Follow-up to The Business of Being an Artist-35,000 copies sold! Exclusive information on "thinking outside the gallery" from other artists
Selling Art without Galleries: Toward Making a Living from Your Art
by Daniel Grant“Not simply a how-to book, Selling Art without Galleries is a hands-on guidebook to daily life in the complex and sometimes murky world of the art market.” —Sculpture Magazine The days in which artists must get their work into galleries in order to gain success and recognition are long over. With that in mind, Daniel Grant gives readers advice on the multitude of options artists now have for marketing their work as well as how to sell work in a host of nontraditional venues, such as online, through open studio events, and in hospitals, restaurants, and art fairs. In this updated and revised edition, Grant provides new chapters on such topics as: Publicity and social media Public art loan programs Meeting prospective buyers at museums “Handmade” and “Made in America” Artists’ estates and private foundations The benefits of donating artwork In addition, Grant includes tips on disaster preparedness, workspaces, housing and residencies, emergency funds, and legal assistance. For any artist looking to explore success outside of a gallery, Selling Art without Galleries is a comprehensive and invaluable guide.
Selling Beauty: Cosmetics, Commerce, and French Society, 1750–1830 (The Johns Hopkins University Studies in Historical and Political Science)
by Morag MartinAn “enjoyable” history of the French cosmetic industry and the evolution of beauty standards and commercial culture during a revolutionary era (European History Quarterly).As the French citizenry rebelled against the excesses of the aristocracy, there was a parallel shift in consumer beauty practices. Powdered wigs, alabaster white skin, and rouged cheeks disappeared in favor of a more natural and simple style.Selling Beauty challenges expectations about past fashions and offers a unique look into consumer culture and business practices. Morag Martin introduces readers to the social and economic world of cosmetic production and consumption, recounts criticisms against the use of cosmetics from a variety of voices, and examines how producers and retailers responded to quickly evolving fashions.Martin shows that the survival of the industry depended on its ability to find customers among the emerging working and middle classes. But the newfound popularity of cosmetics raised serious questions. Critics—from radical philosophes to medical professionals—complained that the use of cosmetics was a threat to social morals and questioned the healthfulness of products that contained arsenic, mercury, and lead. Cosmetic producers embraced these withering criticisms, though, skillfully addressing these concerns in their marketing campaigns, reassuring consumers of the moral and physical safety of their products.Rather than disappearing along with the Old Regime, the commerce of cosmetics, reimagined and redefined, flourished in the early nineteenth century—as political ideals and Enlightenment philosophies radically altered popular sentiment.
Selling Big to China
by Morry MorganThis book is a complete sales and negotiating guide for mainland China and includes practical and measurable techniques that have been tested and proven to work with Fortune 500 companies operating in the 'Middle Kingdom'. It is divided into four main areas: The Knowledge The Sales Call The Negotiation The Maintenance The book is the result of my 8 years of training in sales and negotiation skills across mainland China, as well as running a multi-city, multicultural company in the 'World's Most Stressful Country' (according to Newsweek). The book includes a collection of anecdotes from this experience, as well as case studies developed by working closely with leading companies in China. Some of these companies include Rockwell Automation, Microsoft, Thomson, SAP, and NBC. Sales and negotiating is not easy, particularly when done in a country with completely new values and rules of engagement. The purpose of this book is to lay the rules out clearly, and provide the reader with an easy to understand strategy to doing business in mainland China.
Selling Biovail Short
by Aldo Sesia Malcolm P. Baker Christopher J. LombardiHedge fund SAC Capital and analysts from Gradient Analytics and Banc of America face charges of stock price manipulation from Biovail, a Canadian pharmaceutical company. Gradient and BofA produced negative reports on Biovail's earnings quality. At the same time, SAC built a large short position in the stock. The defendants must consider specific and general strategic responses to these allegations.
Selling Boldly: Applying the New Science of Positive Psychology to Dramatically Increase Your Confidence, Happiness, and Sales
by Alex GoldfaynIF YOU’RE IN SALES, FEAR HAS COST YOU MILLIONS OF DOLLARS, AND THIS BOOK IS FOR YOU. Fear is the reason most salespeople don’t like to pick up the phone (salespeople average just four hours per week on the phone, and our job is to talk to humans!). Fear is the reason we don’t ask for the business more, even though our customers want to buy from us. Fear is the reason we don’t offer our customers additional products and services, even though they would love to buy more from us. This book deals with that fear. You will learn exactly how to overcome this destructive fear in sales, and replace it with confidence, optimism, gratitude, joy, and proactive sales work. These are the powerful principles in the new field of positive psychology which are transforming how we work and succeed. Selling Boldly is the first book that leverages positive psychology to help you sell more. You’ll also learn a series of fast, simple sales-growth techniques—like how to add on to existing orders; and how to close 20% more quotes and proposals instantly; and how to properly ask for and receive referrals—that will grow your sales…dramatically and quickly. Alex Goldfayn’s clients grow their sales by 10-20% annually, every year, as long as they apply his simple approaches. IF YOU’RE IN SALES, FEAR HAS COST YOU MILLIONS OF DOLLARS, AND THIS BOOK IS FOR YOU. Fear is the reason most salespeople don’t like to pick up the phone (salespeople average just four hours per week on the phone, and our job is to talk to humans!). Fear is the reason we don’t ask for the business more, even though our customers want to buy from us. Fear is the reason we don’t offer our customers additional products and services, even though they would love to
Selling Contemporary Art: How to Navigate the Evolving Market
by Edward WinklemanA sophisticated examination of today’s contemporary art market from an art dealer’s point of view, this new book focuses on recent changes in the quickly evolving market. With an emphasis on how the market responded to the global recession that began in 2008, gallery owner Edward Winkleman moves from an examination of the factors beyond the individual dealer’s command to those that the dealer can control. Sections cover: The rise of the art fair The rise of the mega gallery New online competition Models of post-brick-and-mortar art dealing Art dealers as art fair organizers Collaboration in a new era Coverage is also given to the specifics of contracts contemporary art dealers may need, including an examination of a variety of contracts for representation, consignment, and new forms of contemporary art. Exhibiting a wide range of interviews with international experts including dealers, collectors, art-fair directors, journalists, and online art entrepreneurs, Selling Contemporary Art is a must-read for gallery owners, dealers, and artists affected by the rapid innovations in the art-dealing industry.
Selling Continuously: Paid to Think
by David GoldsmithYou sell all day every day ... to your board members, front-line staff, vendors, lenders, public, customers, colleagues, significant others, and more in order to realize the types of successes your organization depends on you to achieve. Yet, selling for the leader is much different than it is for the salesperson of goods and services, and that means you need to add a different set of skills and tools, such as those provided here, to gain buy-in and cooperation from others and to reach your desired outcomes.
Selling De-Radicalisation: Managing the Media Framing of Countering Violent Extremism (Routledge Studies in Countering Violent Extremism)
by Gordon Clubb Daniel Koehler Jonatan Schewe Ryan O'ConnorThis book examines how de-radicalisation programmes have been portrayed in the media and details the role of public relations (PR) strategies employed by such programmes and Countering Violent Extremism (CVE) to create positive coverage of their work. CVE and de-radicalisation programmes have seen a significant rise in recent years and are now cornerstones of many countries’ counterterrorism strategies. Despite the increased importance of these tools to counter violent radicalisation leading to terrorism, they remain controversial and sometimes receive fierce public criticism and opposition. This work looks at how CVE and de-radicalisation programs are able to influence a country’s discourse on de-radicalisation, and how far governmental programs differ from non-governmental initiatives in terms of their PR strategies. The book also provides a theoretical basis of how the discourse on CVE is constructed in the media. As major case studies, this book examines the United Kingdom, Germany and Nigeria. For these countries, the authors have gathered and assessed roughly 3,000 newspaper articles on de-radicalisation programmes over a decade to provide an empirical base. This book will be of much interest to students of countering violent extremism, de-radicalisation, and terrorism studies.