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Plattformökonomik (Studienwissen kompakt)
by Henrique SchneiderDieses Lehrbuch führt kompakt und präzise in die Grundlagen der Plattformökonomik ein. Plattformen sind strukturierte Geschäftsmodelle, die solide in der ökonomischen Theorie verankert sind. Das Buch zeigt auf, wie Plattformen funktionieren, indem es auf die Ökonomik der Bestandteile dieser Geschäftsmodelle eingeht. Es ist praxisorientiert geschrieben und enthält zahlreiche Beispiele, Fallstudien, Experimente und Übungsaufgaben, um vor allem Studierenden im Bachelorstudium die Plattformökonomie praxisnah zu vermitteln. Gleichzeitig befähigt es dazu, Elemente der Plattform-Geschäftsmodelle praxisorientiert zu anzuwenden. Es eignet sich damit sowohl als Unterlage für Vorlesungen und Seminare als auch für eine praxisorientierte Ausbildung etwa in Akademien oder innerbetrieblich.Zusätzliche Fragen per App: Laden Sie die Springer-Nature-Flashcards-App kostenlos herunter und nutzen Sie exklusives Zusatzmaterial, um Ihr Wissen zu prüfen.
Play: Encouraging the Cycle of Excellence-Help Your People Achieve Peak Performance by Engaging Their Imaginations
by Colleen Kaftan John J. Gabarro Edward M. HallowellPlay is the most creative activity of the human brain. It allows you to dream up fresh ideas and question old ones. In play, the brain totally lights up. Play drives creativity, and creativity, in turn, drives profits. Without play, peak performance is impossible-workers become robotic, doing what they are asked to do but no more. In this chapter, bestselling author ("Driven to Distraction") and practicing psychiatrist Edward Hallowell focuses on "Play" as the third step in the Cycle of Excellence. He explains how a culture of imaginative engagement encourages the people who work for you to voice their ideas, think creatively, and discover talents they didn't know they had-and this applies to everyone on your team, not just the "creative" types. Using as an example a life-or-death encounter from his own work as a physician, Hallowell demonstrates how the human brain, given the freedom to improvise and invent, can almost literally save the day. The chapter concludes with a list of ten practical suggestions for how you, as a manager, can help your people stay imaginatively engaged, thus bringing out the best in them-every day. This chapter was originally published as Chapter 4 of "Shine: Using Brain Science to Get the Best from Your People."
Play a Bigger Game: How to Achieve More, Be More, Do More, Have More
by Rowdy McleanThe tricks and tools you need to get more out of life than you ever thought possibleEveryone wants more of something: more fun, more money, more time, more love, more friends, more knowledge, and "Play A Bigger Game: Achieve More, Be More, Do More, Have More" is the book you need to achieve--and exceed--these goals. A motivational resource and practical guide for helping individuals, companies, and organisations to realise their full potential, the book breaks down the challenges that can get in the way of success into easy to implement ideas and action plans. Written by one of Australia's most successful motivational speakers, Rowdy McLean, a man who has spent the last decade studying the key drivers of success and achievement, the book contains more than just goal "setting" advice, it's a definitive guide to goal "kicking," helping you not only define what you want but providing the tools and resources you need to turn those dreams into reality. Packed with real-life examples that illustrate the concepts and practices presentedIncludes unique chapter-specific videos accessible by QR codesThe definitive guide to getting what you wantFilled with simple tools and strategies designed to help you get more out of life, "Play A Bigger Game" has everything you need to get where you want to go.
Play at Work: How games inspire breakthrough thinking
by Adam L. PenenbergOnce thought to be nothing more than diversions for children and nerds, games have become an integral part of everyday life. Educators are trying to make learning more fun by introducing games into the classroom while cutting-edge managers are doing the same in the workplace. Doctors, scientists, and entrepreneurs are deploying games to help solve some of the world's most pressing problems.But according to Adam Penenberg, it's not the games themselves that improve our lives, but rather smart game design and its impact on the brain that can lead us to become immersed in a task we find enjoyable. The individuals and institutions that have used games to achieve this effect are often rewarded with astounding results.Examples include:* A software developer who changed Microsoft's mind-numbing code review process into a fun, team based game.* Google, which indexed its massive image database with unpaid volunteers by turning the process into a game.* A medical student who created a simple game that helped her overcome distractions and dramatically increased her productivity.Drawing on the latest brain science on attention and engagement plus his own firsthand reporting, Penenberg shows how organizations like Google, Microsoft, hospitals, and the military have used game design in bold new ways.
Play at Work: How Games Inspire Breakthrough Thinking
by Adam L. PenenbergDo games hold the secret to better productivity? If you've ever found yourself engrossed in Angry Birds, Call of Duty, or a plain old crossword puzzle when you should have been doing something more productive, you know how easily games hold our attention. <P><P>Hardcore gamers have spent the equivalent of 5. 93 million years playing World of Warcraft while the world collectively devotes about 5 million hours per day to Angry Birds. A colossal waste of time? Perhaps. But what if we could tap into all the energy, engagement, and brainpower that people are already expending and use it for more creative and valuable pursuits? Harnessing the power of games sounds like a New-Age fantasy, or at least a fad that's only for hip start-ups run by millennials in Silicon Valley. But according to Adam L. Penenberg, the use of smart game design in the workplace and beyond is taking hold in every sector of the economy, and the companies that apply it are witnessing unprecedented results. "Gamification" isn't just for consumers chasing reward points anymore. It's transforming, well, just about everything. <P> Penenberg explores how, by understanding the way successful games are designed, we can apply them to become more efficient, come up with new ideas, and achieve even the most daunting goals. He shows how game mechanics are being applied to make employees happier and more motivated, improve worker safety, create better products, and improve customer service. For example, Microsoft has transformed an essential but mind-numbing task-debugging software-into a game by having employees compete and collaborate to find more glitches in less time. Meanwhile, Local Motors, an independent automaker based in Arizona, crowdsources designs from car enthusiasts all over the world by having them compete for money and recognition within the community. As a result, the company was able to bring a cutting-edge vehicle to market in less time and at far less cost than the Big Three automakers. These are just two examples of companies that have tapped the characteristics that make games so addictive and satisfying. Penenberg also takes us inside organizations that have introduced play at work to train surgeons, aid in physical therapy, translate the Internet, solve vexing scientific riddles, and digitize books from the nineteenth century. Drawing on the latest brain science as well as his firsthand reporting from these cutting-edge companies, Penenberg offers a powerful solution for businesses and organizations of all stripes and sizes. .
Play Ball: The Life and Troubled Times of Major League Baseball
by John FeinsteinAn inside look at the world of major league baseball draws on interviews with the players, umpires, managers and coaches, owners, and others to discuss behind-the-scenes intrigues, financial manipulations, controversies, and personalities.
Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets
by Dave Peterson Al Ramadan Christopher Lochhead Kevin ManeyThe founders of a respected Silicon Valley advisory firm study legendary category-creating companies and reveal a groundbreaking discipline called category design.Winning today isn't about beating the competition at the old game. It's about inventing a whole new game--defining a new market category, developing it, and dominating it over time. You can't build a legendary company without building a legendary category. If you think that having the best product is all it takes to win, you're going to lose.In this farsighted, pioneering guide, the founders of Silicon Valley advisory firm Play Bigger rely on data analysis and interviews to understand the inner workings of "category kings"-- companies such as Amazon, Salesforce, Uber, and IKEA--that give us new ways of living, thinking or doing business, often solving problems we didn't know we had.In Play Bigger, the authors assemble their findings to introduce the new discipline of category design. By applying category design, companies can create new demand where none existed, conditioning customers' brains so they change their expectations and buying habits. While this discipline defines the tech industry, it applies to every kind of industry and even to personal careers.Crossing the Chasm revolutionized how we think about new products in an existing market. The Innovator's Dilemma taught us about disrupting an aging market. Now, Play Bigger is transforming business once again, showing us how to create the market itself.
Play Bigger: How Rebels and Innovators Create New Categories and Dominate Markets
by Al Ramadan Dave Peterson Christopher Lochhead Kevin ManeyIn today's world, it's no longer enough to create great new products; rather companies now must create whole new categories that destroy old ones. Uber created a new personal transportation category and destroyed taxis and limos. Salesforce.com created a new category of cloud-base sales automation, dethroning the old CRM industry. Airbnb, Workday, Tesla and Netflix are all winning by creating entirely new business categories that destabilise old ones.The category is the new strategy.The conclusion: If you want to build a legendary company, you need to design and build a legendary category at the same time, and dominate it over time. Your company needs to be a Category King. And if you don't design a Category King, you're creating a failure. Drawing on examples from within and beyond our own practice, PLAY BIGGER shows both entrepreneurs and established enterprises how to define, develop and rule a category over time.
Play A Bigger Game!
by Rowdy McleanThe tricks and tools you need to get more out of life than you ever thought possibleEveryone wants more of something: more fun, more money, more time, more love, more friends, more knowledge, and Play A Bigger Game: Achieve More, Be More, Do More, Have More is the book you need to achieve--and exceed--these goals. A motivational resource and practical guide for helping individuals, companies, and organisations to realise their full potential, the book breaks down the challenges that can get in the way of success into easy to implement ideas and action plans.Written by one of Australia's most successful motivational speakers, Rowdy McLean, a man who has spent the last decade studying the key drivers of success and achievement, the book contains more than just goal setting advice, it's a definitive guide to goal kicking, helping you not only define what you want but providing the tools and resources you need to turn those dreams into reality.Packed with real-life examples that illustrate the concepts and practices presentedIncludes unique chapter-specific videos accessible by QR codesThe definitive guide to getting what you wantFilled with simple tools and strategies designed to help you get more out of life, Play A Bigger Game has everything you need to get where you want to go.
Play Directing: The Basics (The Basics)
by Damon KielyPlay Directing: The Basics introduces theatre students to a step-by-step process for directing plays, including advice on devising. Beginning with a historical overview of directing, this book covers every aspect of the director’s job from first read to closing night. Practical advice on finding plays to produce, analysing scripts, collaborating with the design team, rehearsing with actors, devising company creations, and opening a show are peppered with advice from working professionals and academic directors. A practical workbook, short exercises, helpful websites, and suggested reading encourage readers towards a deeper study of the art of directing. This book empowers high school and early college students interested in theatre and directing to find their own voice, develop a practice, and refine their process.
Play Like a Man, Win Like a Woman
by Gail EvansWomen make up almost half of today's labor force, but in corporate America they don't share half of the power. Only four of the Fortune 500 company CEOs are women, and it's only been in the last few years that even half of the Fortune 500 companies have more than one female officer.A major reason for this? Most women were never taught how to play the game of business. Throughout her career in the supercompetitive, male-dominated media industry, Gail Evans, one of the country's most powerful executives, has met innumerable women who tell her that they feel lost in the workplace, almost as if they were playing a game without knowing the directions.She tells them that's exactly the case: Business is indeed a game, and like any game, there are rules to playing well. For the most part, Gail has discovered, women don't know them.Men know these rules because they wrote them, but women often feel shut out of the process because they don't know when to speak up, when to ask for responsibility, what to say at an interview, and a lot of other key moves that can make or break a career.Now, in her book Play Like a Man, Win Like a Woman, Gail Evans reveals the secrets to the playbook of success and teaches women at all levels of the organization--from assistant to vice president--how to play the game of business to their advantage.Sharing with humor and candor her years of lessons from corporate life, Gail Evans gives readers practical tools for making the right decisions at work. Among the rules you will learn are:* How to Keep Score at Work* When to Take a Risk* How to Deal with the Imposter Syndrome* Ten Vocabulary Words That Mean Different Things to Men and Women* Why Men Can be Ugly, and You Can't* When to Quit Your JobEvans is not saying that every woman has to play exactly by men's rules--not at all. Women bring many inherent traits to the workplace that can provide them with a potential advantage over men, such as a woman's ability to form relationships, or her intuition. But women do need to know the basic rules so that they can understand the full consequences of their every action and how it makes an impact on their career.An honest and practical handbook that reveals important insights into relationships between men and women and work, Play Like a Man, Win Like a Woman, is a must-read for every woman who wants to leverage her power in the workplace.
Play My Game: A Stark Ever After Novella (Stark Series #17)
by J. KennerNew York Times bestselling author J. Kenner continues her beloved Stark series with an emotionally charged Stark Ever After novella for Nikki and Damien Stark and the story of their first Valentine's Day as newlyweds. For fans of Fifty Shades of Grey, Sylvia Day, Meredith Wild and Jodi Ellen Malpas.Happy Ever After is just the beginning... I never imagined that anything could top our honeymoon, but life as Mrs Damien Stark is sweeter than any fantasy. We are forever bound by our love and our desire. His touch is my greatest treasure - and is purely mine alone. Yet no matter where we go, the ghosts of our pasts follow. We can't escape our secrets, or the people who desperately want to bring us down. Even on Valentine's Day, neither of us is safe. I'll do whatever it takes to protect Damien, to fulfill his every need. His kiss is my calling, his passion my truest bliss. The dangers we face, we now face together - and nothing can make me run. Includes a preview of Say My Name, the first novel in J. Kenner's Stark International series, and its hero Jackson Steele...Find out how it all began for Damien and Nikki in J. Kenner's hot and addictive bestselling Stark series: Release Me, Claim Me, Complete Me, Take Me, Have Me, Play My Game, Seduce Me and Unwrap Me.Don't miss J. Kenner's sizzling Most Wanted series of three enigmatic and powerful men, and the striking women who can bring them to their knees: Wanted, Heated and Ignited.
Play My Game: A Stark Ever After Novella (Stark Series #17)
by J. KennerNew York Times bestselling author J. Kenner continues her beloved Stark series with an emotionally charged Stark Ever After novella for Nikki and Damien Stark and the story of their first Valentine's Day as newlyweds. For fans of Fifty Shades of Grey, Sylvia Day, Meredith Wild and Jodi Ellen Malpas.Happy Ever After is just the beginning... I never imagined that anything could top our honeymoon, but life as Mrs Damien Stark is sweeter than any fantasy. We are forever bound by our love and our desire. His touch is my greatest treasure - and is purely mine alone. Yet no matter where we go, the ghosts of our pasts follow. We can't escape our secrets, or the people who desperately want to bring us down. Even on Valentine's Day, neither of us is safe. I'll do whatever it takes to protect Damien, to fulfill his every need. His kiss is my calling, his passion my truest bliss. The dangers we face, we now face together - and nothing can make me run. Includes a preview of Say My Name, the first novel in J. Kenner's Stark International series, and its hero Jackson Steele...Find out how it all began for Damien and Nikki in J. Kenner's hot and addictive bestselling Stark series: Release Me, Claim Me, Complete Me, Take Me, Have Me, Play My Game, Seduce Me and Unwrap Me.Don't miss J. Kenner's sizzling Most Wanted series of three enigmatic and powerful men, and the striking women who can bring them to their knees: Wanted, Heated and Ignited.(P)2015 Random House Audio
Play Nice: After All That Time Alone, Can Gamers Be Great Team Players?
by John C. Beck Mitchell WadeEvery manager wants employees who are competitive, good at solving problems, and at least a little driven. According to the authors, these are all qualities that a generation of young people has developed playing video games. But no matter how competitive the industry, you also want people who know how to collaborate. Has the gamer generation spent too much time in isolation to play well with others? This chapter explains why the answer is no. This chapter is excerpted from "The Kids Are Alright: How the Gamer Generation Is Changing the Workplace."
Play Nice: Playground Rules for Respect in the Workplace (The Sandbox Series)
by Brigitte Gawenda Kimichik JR TomlinsonAn accessible guide to understanding what qualifies as sexual harassment and how to combat it, using the simple rules children learn on the playground.One of today’s most hotly discussed topics is sexual harassment in the workplace: what it looks like, how to prevent it, and what to do about it. So many people don’t realize that they have been victims of sexual harassment or that they have a right to speak up and demand different treatment. Many don’t realize that they are committing it, thanks certain behaviors being dismissed, forgiven, or ignored for many years when they should have been corrected long ago. In the heat of today’s #MeToo movement, Brigitte Gawenda Kimichik, JD, and J.R Tomlinson take things back to basics by applying the rules we all learned on the playground to the modern-day workplace, thus making clear to everyone what is and what isn’t OK.Play Nice: Playground Rules for Respect in the Workplace is an indispensable resource—both for empowering those who wish to reassert their boundaries and for teaching allies how to help in this fight.Praise for Play Nice“Chock full of smart, strategic advice to help anyone suffering from toxic behavior in the workplace. When you finish this book, you will realize that equal rights for women is not some far-off ideal but a reality that that soon can be achieved.” —Skip Hollandsworth, Executive Editor, Texas Monthly“For real change to occur, it is imperative that we all start holding ourselves responsible for ensuring everyone is treated respectfully. Play Nice is a giant step in the right direction. This book should be mandatory reading for all organizations and parents.” —Vanessa FoxCorp. VP, Chief Development Officer, Jack in the Box“This is a must-read for any human resources executive, any woman embarking on her professional career, and any bystander (male or female) who is not sure what to do when faced with bad behavior.” —Joel L. Ross, former General Counsel of Trammell Crow Company and retired partner of Vinson & Elkins LLP
Play Nice: The Rise, Fall, and Future Of Blizzard Entertainment
by Jason SchreierA NEW YORK TIMES BESTSELLER AND AN NPR BEST BOOK OF 2024 From a New York Times bestselling author and investigative journalist comes The Social Network for the video game industry, a riveting examination of Blizzard Entertainment's rise and shocking downfall. For video game fans, the name Blizzard Entertainment was once synonymous with perfection. The renowned company behind classics like Diablo and World of Warcraft was known to celebrate the joy of gaming over all else. What was once two UCLA students' simple mission — to make games they wanted to play — launched an empire with thousands of employees, millions of fans, and billions of dollars. But when Blizzard cancelled a buzzy project in 2013, it gave Bobby Kotick, the infamous CEO of corporate parent Activision, the excuse he needed to start cracking down on Blizzard's proud autonomy. Activision began invading Blizzard from the inside. Glitchy products, PR disasters, mass layoffs, and a staggering lawsuit marred the company's reputation and led to its ultimate reckoning. Based on firsthand interviews with more than 300 current and former employees, Play Nice chronicles the creativity, frustration, beauty, and betrayal across the epic 33-year saga of Blizzard Entertainment, showing us what it really means to "bleed Blizzard blue." Full of colorful personalities and dramatic twists, this is the story of what happens when the ruthless pursuit of profit meets artistic idealism.
Play Nice But Win: A CEO's Journey from Founder to Leader
by Michael Dell James KaplanFrom Michael Dell, renowned founder and chief executive of one of America&’s largest technology companies, the inside story of the battles that defined him as a leaderIn 1984, soon-to-be college dropout Michael Dell hid signs of his fledgling PC business in the bathroom of his University of Texas dorm room. Almost 30 years later, at the pinnacle of his success as founder and leader of Dell Technologies, he found himself embroiled in a battle for his company&’s survival. What he&’d do next could ensure its legacy—or destroy it completely. Play Nice But Win is a riveting account of the three battles waged for Dell Technologies: one to launch it, one to keep it, and one to transform it. For the first time, Dell reveals the highs and lows of the company's evolution amidst a rapidly changing industry—and his own, as he matured into the CEO it needed. With humor and humility, he recalls the mentors who showed him how to turn his passion into a business; the competitors who became friends, foes, or both; and the sharks that circled, looking for weakness. What emerges is the long-term vision underpinning his success: that technology is ultimately about people and their potential. More than an honest portrait of a leader at a crossroads, Play Nice But Win is a survival story proving that while anyone with technological insight and entrepreneurial zeal might build something great—it takes a leader to build something that lasts.
The Play of Your Life: Your Program for Finding the Career of Your Dreams--And a Step-by-Step Guide to Making It a Reality
by Colleen A. Sabatino<p><i>Play of Your Life</i> is not just a how-to it is your own portable career-coach. While other books may promise to help you land the job of your dreams, Colleen Sabatino trumps that. She opens your eyes to the possibilities you've not yet imagined. The book offers a 2-step program. Part One guides readers through a series of engaging self-assessment quizzes and diagnostic steps to help each individual recognize their dream and translate that into a career path. Part Two is master class on the tactical steps toward making that dream a reality. <p>Colleen Sabatino is enjoying nationwide recognition as a career counselor. Her seminars and corporate consulting sessions are so popular that MBA programs are planning to adopt her book as part of their curriculum. From setting the stage, to crafting the life-script that will open the necessary doors, Sabatino's program affords the secret to becoming a star in your own life.</p>
Play Time Toy Co.
by Thomas R. PiperThe president of a toy company is considering the adoption of level production in a business characterized by highly seasonal sales. The issues include balancing the cost savings and the inventory risk, estimating the seasonal financing need, and determining the appropriate approach to the bank. A rewritten version of an earlier case.
Play to Submission: Gaming Capitalism in a Tech Firm
by Tongyu WuGames are often a fun perk of a tech company job, and employees can “play to win” in the competition to succeed. But in studying “Behemoth” (a pseudonym for a top American tech company), Tongyu Wu discovered that gaming work culture was far more insidious. Play to Submission shows how Behemoth’s games undermined and manipulated workers. They lost their work-life balance and the constant competition made labor organizing difficult. Nonetheless, many workers embraced management’s games as a chance to show off their “gamer” identities and create a workplace culture with privileged insiders and exiled outsiders, with female and migrant workers usually in the latter group. Moreover, Wu indicates this may be the future of work for high- and low-skilled and, creative workers in an environment where capitalists have heightened demands for technology and creativity. Drawing from 13 months of ethnographic work, Wu presents a persistent reality in which the company reaps the reward of surplus productivity, leaving employees themselves in a highly competitive and sometimes precarious work position.
Play to Your Team's Strengths
by Joann Warcholic Ashman Susan ShellyThe Manager's Guide to Boosting Innovation, Productivity, and Profitability
Play to Your Team's Strengths: The Manager's Guide to Boosting Innovation, Productivity, and Profitability
by Susan Shelly JoAnn Warcholic AshmanWhy is it a struggle for managers to get their staff to meet or exceed their goals? The answer is simple: employees are working at jobs that are not based on their individual strengths. JoAnn Warcholic Ashman and Susan Shelly, seasoned management consultants, show managers how to tap into the true potential of their staff and create the workplace that keeps them challenged and working at peak efficiency by using the latest strength-based management principles and techniques.
Play Your Best Hand
by Faith RalstonThe number of knowledge workers has doubled in the last decade. Unlike yesterday's workers their value is not measured in hours logged, but in how much quality and innovation they create for your organization. Talent is the new wildcard in today's competitive marketplace. If you want to tap your employee's full potential you have to manage differently. Play Your Best Hand shows you how to align knowledge worker's talents with strategic business goals. Using practical exercises and assessments, managers learn to apply strength-based leadership principles to leverage individual and team talents.Play Your Best Hand also covers:the four employee talent typeskey challenges of managing knowledge workers - and recommended solutionsthe five talent-based leadership principles and how to apply themand more!Play Your Best Hand is the innovative leadership approach you need to keep today's knowledge workers motivated and productive!
Play Your Best Hand: How to Manage the Four Types of Knowledge Workers--and Stack the Odds for Maximum Success
by Faith RalstonThe number of knowledge workers has doubled in the last decade. Unlike yesterday's workers their value is not measured in hours logged, but in how much quality and innovation they create for your organization. Talent is the new wildcard in today's competitive marketplace. If you want to tap your employee's full potential you have to manage differently. Play Your Best Hand shows you how to align knowledge worker's talents with strategic business goals. Using practical exercises and assessments, managers learn to apply strength-based leadership principles to leverage individual and team talents.Play Your Best Hand also covers:the four employee talent typeskey challenges of managing knowledge workers - and recommended solutionsthe five talent-based leadership principles and how to apply themand more!Play Your Best Hand is the innovative leadership approach you need to keep today's knowledge workers motivated and productive!
Play Your Best Hand
by Faith RalstonDo you know how today's employee wants to be managed? The number of knowledge workers has doubled in the last decade. Unlike yesterday's workers, their value is not measured in hours logged, but in how much quality and innovation they create for your organization. Talent is the new wildcard in today's competitive marketplace. If you want to tap your employee's full potential you have to manage differently.