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Promoting Integrity in the Work of International Organisations: Minimising Fraud and Corruption in Projects (Contributions to Finance and Accounting)
by Duncan SmithThis book is an in-depth study of how to promote integrity and avoid fraud & corruption in the work of international organisations, in particular multilateral development banks, such as the European Investment Bank, World Bank, Asian/Inter-American/African Development Banks and European Bank for Reconstruction and Development. A number of issues are reviewed, including procurement, compliance, corporate governance, business ethics, anti money laundering and a number of relevant case studies highlighted. In addition, effective methods and tools of prevention, proactive monitoring and detection are reviewed and, if misconduct is identified, sanctioning the perpetrators of such misconduct is discussed.
Promoting Nonprofit Organizations: A Reputation Management Approach
by Ruth Ellen KinzeyPromoting Nonprofit Organizations is a practical guide to developing and implementing a strategic public relations program to enhance a nonprofit’s reputation. The ways in which businesses – both for-profit and not-for-profit – communicate with customers has changed dramatically in recent years. Coupled with economic uncertainty, nonprofits have had to adopt a leaner operational mode, further underlining the need for organizations to take advantage of all the promotion strategies available to them. This book: Discusses why public relations and reputation management go hand-in-hand with marketing efforts Offers a step-by-step guide to develop a public relations strategy Considers the importance of nonprofit sustainable citizenship Provides tips for reputation enhancement using a range of tools, such as social media and board ambassadorship Guides the reader in developing a reputation approach to crisis communication management Highly practical in its approach, this book is a great guide for students in public relations and nonprofit management courses, as well as for professionals seeking to enhance the success of their nonprofit organization.
Promoting Property: Insight, Experience and Best Practice
by Penny Norton Liz MaleThis book explores the wide-ranging elements of property PR in the UK, with a strong emphasis on communications theory, strategy and technique. The editors begin with an introduction to the property cycle and the role of property PR within it; consideration of the changes and challenges facing the industry; various structures of property communications; and the need for a strategic approach. Subsequent chapters provide perspectives and lessons from contributors in a variety of property sectors including commercial property, estate agency, social housing, property consultancy, proptech, retail and homebuilding. The book concludes with insight into future change, both for the property industry and for the communication function within it. This book is recommended reading for all property PR teams, for students studying for property, PR or marketing degrees, and for anyone working in the built environment sector who needs to consider PR and marketing as part of their role.
Promoting Rental Housing Affordability in European Cities: Learning from the Cases of Milan and Vienna (SpringerBriefs in Applied Sciences and Technology)
by Marco PeveriniThis book investigates policies for the promotion of housing affordability in the rental sector of attractive cities in Europe. Affordability links the housing situation to the economic situation of households, referring to conditions of access to housing and to the role of housing in determining poverty or wealth. The book examines the current affordability crisis and frames it in the ongoing process of urban restructuring and devolution of welfare. From the perspective of the Foundational Economy, the book calls for a proactive and effective role of public administrations in making the rental sector an affordable and stable alternative to housing financialization and commodification. By intertwining theory construction and real-world data collected through case studies in Milan and Vienna, the book provides an original framework for the analysis of public policies that promote rental affordability in a multi-level setting. Through the analysis, it highlights critical nodes of the different (housing, urban, and social) policy domains at stake in the promotion of rental affordability in attractive cities. The book proposes a shift from the currently dominant supply-side argument to an integrated, intersectoral and multi-scalar policy system for making cities more affordable.
Promoting Service Leadership Qualities in University Students
by Daniel T.L. SHEK Po ChungThis book outlines the development of service leadership curricula, programs and materials designed for university students in Hong Kong. In addition, it includes evaluation studies and specific service leadership programs, making it a pioneering book that integrates service leadership and student wellbeing for Chinese university students. In view of the transformation of industries resulting in shifts from manufacturing economies to service economies, the book takes a holistic approach to leadership development, focusing on three basic components of effective service leadership that are closely related to student wellbeing: leadership competencies such as emotional intelligence and resilience, moral character, and a caring disposition. This approach represents a move away from literature that emphasizes the elite leadership model, assuming that leadership is the privilege of a talented few. By extension, it argues that the promotion of service leadership qualities is a good strategy for promoting student wellness. The individual chapters are extended versions of papers presented at the "International Conference on Service Leadership Education for University Students: Experience in Hong Kong," which was held in May 2014. The book offers a valuable contribution to Chinese and global academic literature on service leadership and will benefit researchers and educators alike.
Promoting Silicon Valleys in Latin America: Lessons from Costa Rica
by Luciano CiravegnaThe spectacular economic performance of China, East Asia and India during the last ten years has ignited some profound changes in the world economy. The share of global demand, investments, trade and production of the traditional industrialized powers, the US, Europe and Japan, has gradually yet continuously declined. This rise of China also has implications for Latin America. On the one hand, booming Chinese demand for raw materials and food has sustained the economic performance of Latin America during the last decade. On the other hand, the competitiveness of China and as a hub for advanced manufacturing is threatening Latin America’s attempt to diversify its economy from its dependence on the export of natural resource-based goods. Most Latin American countries are not however waiting passively for their economies to become ever more reliant on high prices for food, minerals and oil. Leveraging the economic and political stability that they achieved during the last decades, many countries in the region, such as Brazil, Chile, Colombia, Costa Rica and Uruguay, are attempting to capture the growing market for knowledge intensive products and services by breeding their own Silicon Valleys. This book discusses the promotion of ICT clusters in Latin America by analyzing the development of the Costa Rican cluster in particular, an often celebrated case of successful policy in the region. Costa Rica, a small country traditionally known for its coffee and wildlife, managed to build an information technology cluster within ten years, becoming the leading producer of ICT per capita in Latin America. Studying the Costa Rican case provides a solid starting point for understanding the challenges of building ICT clusters in Latin America.
Promoting Sustainable Behaviour: A practical guide to what works
by Adam CornerPromoting sustainable behaviour is a critical part of society’s response to climate change. This short, practical book shows you how to build a sustainable behaviour campaign that works. There are more and less effective ways for businesses, NGOs and governments to encourage people to act in a more sustainable way, and some common pitfalls to avoid. By summarizing "what really works" and pulling out the most important take-home messages from the evidence base, this book contains all the tools you need to maximize the success of your sustainable behaviour initiative – in households, when commuting, in the workplace and beyond. By looking beyond individual behaviours to people’s sense of identity and values; by incorporating social signals that provide such important cues for our everyday behaviour; by pointing out strategies that attract (and keep) people’s interest; and by understanding how to break bad habits and create good ones, this guide offers the best chance of making a sustainable behaviour campaign work, to create a lasting change in behaviour.
Promoting Sustainable Innovation and the Circular Economy: Legal and Economic Aspects
by Ole-Andreas Rognstad, Taina Pihlajarinne and Jukka MähönenThe book explores the role of public market actors in sustainable and circular economy innovation and financing.The shift to a circular economy requires active innovation, alongside radical changes in law, finance and policy considerations, since regulation is often tightly connected with the assumption of a linear model of consumption. Finance is crucial in creating sustainable and circular economy markets and innovations: public finance is important from the perspective of seeing the state as an engine for promoting sustainable innovations, but private funds are also required. Legislative initiatives for promoting repairs have been proposed or adopted in the EU, US and in Australia, representing remarkable steps forward but still leaving many obstacles without legislative intervention. This book examines circular economy regulation and policy on a comprehensive, general level, as well as assessing the regulatory possibilities of promoting the right to repair. Promotion of circular economy innovations as well as changing the practices and changing consumer patterns towards a more comprehensive adoption of CE are discussed from perspectives of legal, social and moral norms. The book critically evaluates current legislative reforms and assesses existing barriers to the circular economy and innovation in intellectual property law, consumer law and competition law.Providing an in-depth analysis of this dynamic field, geared towards reconsidering both existing and prospective policies and regulatory regime, the book makes recommendations for solutions to legislative barriers. It is an indispensable resource for both researchers and practitioners working at the intersections of markets, innovations and sustainability.
Promoting Sustainable Living: Sustainability as an Object of Desire (Routledge Studies in Sustainability)
by Justyna Karakiewicz Audrey Yue Angela PaladinoCurrent images of sustainability are often designed to instil fear and force change, not because we believe in it, but because we fear the consequences of inaction. Moving away from negative portrayals of sustainability, this book identifies the factors that motivate people to aspire towards sustainable living. It introduces the notion of sustainability as an "object of desire" that will allow people not to be scared of the future but rather to dream about it and look forward to a better quality of life. Tracing the history of major changes in our society that have dramatically altered our perceptions, beliefs and attitudes about sustainability, the book analyses the role of communications in persuading people of the benefits of sustainable living. It describes our current desires and dreams and explains why we need to change. Finally, the book suggests what could be done to not only make sustainability an object of desire, but also introduce hopes and dreams for a better future into our everyday lives. This inspiring and interdisciplinary book provides innovative insights for researchers, students and professionals in a range of disciplines, in particular environment and sustainability, sustainable marketing and advertising, and psychology.
Promoting US Investment in Sub-Saharan Africa
by Roshen HendricksonAddressing an under-studied aspect of U. S. foreign policy towards sub-Saharan Africa, Hendrickson provides a critical historical analysis of institutions designed to promote private investment in the region. She draws attention to the interaction between strategic factors, domestic interests, and the ideas used to achieve consensus on policy.
Promoting Workplace Well-Being
by Neil Thompson John BatesBringing together contributors from a wide range of disciplines, countries and perspectives this book provides a thought-provoking overview of the human dimension of the workplace. It covers workplace problems as well as potential solutions. Essential reading for anyone committed to making the workplace a humane and effective place.
Promoting Your Music: The Lovin' of the Game
by Dick Weissman Tom MayWhile many dream of a career as a singer/songwriter, few know how to go about getting bookings, copywrighting and protecting their songs, making promotional recordings, getting radio and print coverage and negotiating contracts for appearances. This book covers all of these topics and more, aimed at everyone from the absolute beginner to the more seasoned performer, to help them avoid the common pitfalls and problems encountered along the road to success. The authors draw on years of experience as songwriters and performers. They have conducted interviews with many singer/songwriters who share their experiences, both good and bad, as they’ve worked their way up from local gigs to full-time careers. Throughout, practical tips are highlighted and real-life stories help illuminate common issues faced by all performers/songwriters.
Promoting Yourself
by Hal LancasterLongtime Wall Street Journal columnist Hal Lancaster is tired of feel-good career guides written by football coaches and soap opera actors who boil the complex workplace down to buzzwords and platitudes. Refreshing and controversial, Promoting Yourself asserts that readers can best build their careers not by listening to so-called gurus, but by studying others like them who have flourished. Through stories of real-life professionals, Promoting Yourself reveals a workplace that requires you to pit your competitive fire against a horde of ambitious bosses, peers, and subordinates, all seeking the brass ring of success. Lancaster shows you how with tough, savvy answers to the fundamental questions: How can you find the right job? How can you improve your job? When should you leave? How do you survive your boss's foibles? How do you make sense of all the mergers, technological advances, and cultural changes that have muddied the career waters? When is it necessary to ignore the incessant calls of "family first"? Promoting Yourselfgives readers the street smarts and insight needed to tackle the highly political and often unjust reality of corporate life.
Promotion and Tenure Confidential
by David D. Perlmutter"Sitting down with a young and brilliant mathematician, I asked what he thought were his biggest problems in working toward tenure. Instead of describing difficulties with his equations or his software programs, he lamented that (a) his graduate assistant wasn't completing his tasks on time, (b) his department chair didn't seem to care if junior faculty obtained grants, and (c) a senior professor kept glaring at him in faculty meetings. He knew he could handle the intellectual side of being an academic--but what about the people side? 'Why didn't they offer "Being a Professor 101" in graduate school?' he wondered. " Promotion and Tenure Confidential provides that course in an astute and practical book, which shows that P&T is not just about research, teaching, and service but also about human relations and political good sense. Drawing on research and extensive interviews with junior and senior faculty across many institutions, David D. Perlmutter provides clear-sighted guidance on planning and managing an academic career, from graduate school to tenure and beyond. Topics include:making the transformation from student and prot#65533;g#65533; to teacher and mentorseeking out and holding onto lifelong allies how to manage your online reputation and avoid "death by Google" what to say and what not to say to deans and department chairs how meeting deadlines wins points with everyone in your life how, when, and to whom to say "no"when and how to look for a new job when you have a job how (and whom) to ask for letters of recommendation what to do if you know you're not going to get tenure
The Promotion Challenge: The Leader's Guide to Navigating this Important Career Transition
by Michael D. WatkinsA promotion marks the end of years of hard work to persuade influential people in the organization that you're willing and able to move to the next level. But it also marks the beginning of a new journey in which you must figure out what it takes to excel in that new role, how to exceed the expectations of those who promoted you, and how to position yourself for still-greater things. This is the promotion challenge, and in this chapter, transition acceleration expert Michael Watkins helps you understand the core promotion challenges and the competency gaps you face in your new position and shows you how to deal with them effectively. This chapter was originally published as Chapter 1 of "Your Next Move: The Leader's Guide to Navigating Major Career Transitions."
The Promotion of Education: A Critical Cultural Social Marketing Approach
by Valerie Harwood Nyssa MurrayThis book introduces critical cultural social marketing and adapts these techniques for use in the promotion of educational futures in communities and places where there is educational disadvantage. An approach that builds on the discipline of social marketing, the authors describe the promotion of education as underpinned by a commitment to understanding the effects of difficult experiences with institutions such as schools, as well as the diversity of learning. Involving the critical in promoting education means it is possible to be alert to the impacts of institutional education, while involving the cultural means we are forced to appreciate and connect with learning in all its diversity. The authors draw upon examples from Lead My Learning, an education promotion campaign produced using a critical cultural social marketing approach. In doing so, they provide a detailed account of new ways to promote education.
The Promotion Process at Chung and Dasgupta, LLP
by Karen Huang Ian I. LarkinThe "Promotion Process at Chung and Dasgupta, LLP" set of cases explores the roles of general and firm-specific human capital in employee performance measurement, feedback, and promotion/compensation decisions. In the cases, a leading law firm must decide whether to match an outside partnership offer to one of its leading litigators, when the litigator is not yet eligible for partnership according to the existing rules by which the firm elects partners. A second non-litigator at the firm has performed just as well as the star litigator, but has no outside partnership offer, because her role and skills are specific to the firm, and not as valuable to the outside market. The case can be taught via a role play, where one student plays the role of the non-litigator, and a second student plays the role of a formally-assigned mentor from the law firm's partnership group. (If using the role play option, instructors should use the general information case "The Promotion Process at Chung and Dasgupta, LLP," 914-044, and the roles: "Chung and Dasgupta: Information for Jordan Ramirez," 914-046, and "Chung and Dasgupta: Information for Casey Clark," 914-047.) It can also be taught as a traditional case, without a role play, by using general information case "The Promotion Process at Chung and Dasgupta, LLP" (914-044) and "Chung and Dasgupta: Supplemental Information on Jordan Ramirez and Casey Clark" (914-045). The cases provide a rich backdrop to explore issues around firm-specific human capital, and can also be used to discuss subjective performance evaluation, best practices when giving employee feedback, and careers at professional service firms.
Promotional Marketing: Second Edition
by Roddy MullinIn today’s connected world, promotion is fundamental to everything we do to drive business. This is a new edition of an established book, updated with the latest research on the shopper/buyer and how to reach their ‘tipping point’ when the decision to buy is made, now covering mobile, online and bricks-and-mortar sales and marketing. This book clarifies why a focus on the customer is key, and how to communicate with them from even before they discover a want or need, to the point of purchase and after. The author of this important book explains how and when to use suppliers (agencies, printers, insurers, etc.) for promotions of all types, including advertising (outdoor, on websites and in print), experiential marketing (road and trade shows, exhibitions, merchandising) and sales promotions (in-store/web and mobile promotion offers). Processes describe and explain how to implement promotional marketing to achieve business objectives. Promotional Marketing is a practitioner guide to sales and marketing for agencies, entrepreneurs and small businesses and those seeking a career in retail. It is packed with real-life and award-winning case studies and practical briefs (NatWest, Diageo, Sainsbury’s, Shell and Radisson, for example) as a starter for when the client needs a creative answer yesterday! It is also tuned to those studying, providing a chapter on how marketing and sales fit into business.
Promotional Marketing
by Roddy MullinThe new edition of Promotional Marketing, formerly Sales Promotion (2010), details the tried-and-tested methods companies use to stay ahead of the competition, revealing the winning offers that gain new customers and keep existing ones happy. Updated throughout, Promotional Marketing also features the latest best practice advice for working in digital channels including web-based and mobile-based promotions. Packed with practical examples to aid learning the 60+ case studies covered analyse promotions from brands such as Sainsbury's; Sellotape; Discovery Foods; Listerine; Haagen-Dazs; Natwest; BT; Shell; Diageo; Cadbury's and Kleenex.Topics covered include: the purpose of promotional marketing; what promotional marketing can do for you; how to use different techniques, including joint promotions, price promotions and off-the-shelf promotions; how to implement an integrated market strategy; maintaining a crucial creative edge; the best ways to use suppliers; and evaluating your promotion.
Promotional Practices and Perspectives from Emerging Markets (Advances in Emerging Markets and Business Operations)
by Sudhir Rana Avinash K Shrivastava Sachin Kumar RautThis volume explores the dynamic nature of emerging markets, which constitute a major share of global GDP, with a focus on the opportunities for growth and the challenges for businesses in meeting the needs of a diverse set of consumers. With the objective to ensure sustainable growth, there is a need for multinationals belonging to and working in emerging economies to learn best practices and continuously evolve. To conduct business in both urban and rural areas, marketing and promotions are potent tools when applied correctly to portray the right brand image. The book studies recent trends and developments in promotional practices as business strategy, sustainability, and innovation across businesses, including retail, textile, and digital technology. It highlights the path that managers should take in order to better understand the potential of distinct market segments and take marketing managerial decisions accordingly. This book will be useful to scholars and researchers of marketing, management studies, business management, financial management, business economics, international business, finance, digital technologies, development studies, and economics. It will also interest policymakers and practitioners in the field.
The Prompt Payment Act Answer Book
by William G. Arnold CDFM-A, CCAFind the Answers You Need to Comply with the Prompt Payment Act!It can be challenging for federal agencies to comply with the Prompt Payment Act. Although the basic rules are simple, they can be difficult to interpret and apply properly — until now. Designed as a reference, The Prompt Payment Act Answer Book lays out the prompt payment rules in a question-and-answer format, enabling readers to find answers to hundreds of specific questions. Practitioners will find the information they need to get and stay in compliance with the Prompt Payment Act and will benefit from real-world examples they can apply in everyday operations.• Government payment personnel: Get advice on how to structure your processes to comply with prompt payment rules, avoid negative audit findings, and deal with contractor inquiries about interest entitlements• Auditors: Structure your prompt payment audits and pertinent information effectively• Contractors and vendors: Verify that your invoices are being handled properly, determine whether you are due interest penalties, and learn how to appeal improper payment amountsPlus! Two quantitative sections show you how to calculate payment due dates and interest penalties, and two quizzes help reinforce learning.
The Prop Trader's Chronicles
by Francis J. ChanA practical guide to profiting from the strategies of professional proprietary tradersToday's technology allows traders to make faster, more price-sensitive trades and to better read the flow of market information and transactions--opening the way to a wider variety of short-term trading strategies. The Prop Trader's Chronicles unveils these strategies and techniques, which have long been the province of proprietary trading firms and other professional stock traders.This reliable guide describes author Francis Chan's experience as a prop trader in an engaging narrative, but at the same time provides an in-depth explanation of strategies employed by proprietary traders utilizing direct access technologies, Level II quotes, time and sales feeds, and electronic communication networks. Along the way, you'll be introduced to a variety of strategies involved in the rapid day trading of stocks, including: scalping, rebate trading, and advanced reading of time and sales transactions to detect short-term swings. Chang also reveals how to use time and sales data as the modern-day equivalent of 'reading the tape.'Shows active independent traders how they can perform at a higher level by replicating the professional strategies of prop tradersOffers valuable insights on how traders can 'read the tape' and better detect short term market swingsDescribes a variety of prop trading strategies, from electronic scalping to statistical arbitrageThe Prop Trader's Chronicles provides a solid foundation for traders looking to improve their performance. With this book as your guide, you'll quickly discover what it really takes to make it in today's competitive markets.
Prop Trading Secrets: How Successful Traders are Living off the Markets
by Kathy Lien Etienne Crete13 revealing interviews with some of the world's best proprietary traders In Prop Trading Secrets of Successful Funded Traders: How Individual Traders are using Proprietary Trading to Achieve Financial Freedom, Kathy Lien, author and managing director of FX strategy at BK Asset Management, and Etienne Crete, full-time trader and founder of Desire to Trade, deliver a collection of 13 revealing interviews with proprietary traders successfully making a living off the markets. You'll explore insights from veteran traders with over 10 years' experience in the markets, winners of a variety of trading championships, and contemporary prop traders using methods like funded accounts to trade other people's money. You'll also find: A thorough introduction to the different kinds of prop trading, including funded trader programs Ways to get started with prop trading, trading methodologies, specific trading tips, and the most useful indicators of price movements What the world's best prop traders have in common and what sets them apart from the rest of the pack Perfect for new traders, Prop Trading Secrets of Successful Traders is an incisive look at the discipline that belongs in the libraries of anyone with an interest in proprietary trading.
Propaganda
by Edward Bernays"Bernays' honest and practical manual provides much insight into some of the most powerful and influential institutions of contemporary industrial state capitalist democracies."--Noam Chomsky"The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country."--Edward Bernays, PropagandaA seminal and controversial figure in the history of political thought and public relations, Edward Bernays (1891-1995), pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed "engineering of consent." During World War I, he was an integral part of the U.S. Committee on Public Information (CPI), a powerful propaganda apparatus that was mobilized to package, advertise and sell the war to the American people as one that would "Make the World Safe for Democracy." The CPI would become the blueprint in which marketing strategies for future wars would be based upon.Bernays applied the techniques he had learned in the CPI and, incorporating some of the ideas of Walter Lipmann, became an outspoken proponent of propaganda as a tool for democratic and corporate manipulation of the population. His 1928 bombshell Propaganda lays out his eerily prescient vision for using propaganda to regiment the collective mind in a variety of areas, including government, politics, art, science and education. To read this book today is to frightfully comprehend what our contemporary institutions of government and business have become in regards to organized manipulation of the masses.This is the first reprint of Propaganda in over 30 years and features an introduction by Mark Crispin Miller, author of The Bush Dyslexicon: Observations on a National Disorder.