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Spending Money: Budgets, Credit Cards, Scams... And Much More! (A True Book (Relaunch))
by Jessica CohnA series to build strong financial habits early on in life!Understanding how to make a budget, how credit cards work, and how to avoid scams are just three critical financial literacy skills that all kids should have. Did you know that the first credit card was introduced in 1950? Or that American consumers lost more than $5 billion to frauds in 2021? Learn all this and more in Spending Money - a book that gives kids the confidence and know-how they need to manage their finances.ABOUT THE SERIES: How can I make money? What is inflation? What is the difference between a debit card and a credit card? Economics - and more specifically, money - play such a large role in our lives. Yet there are many mysteries and misconceptions surrounding the basic concepts of finance and smart money management. This set of True Books offers students the know-how they'll need to start on the road to financial literacy - a crucial skill for today's world. Interesting information is presented in a fun, friendly way - and in the simplest terms possible - which will enable students to build strong financial habits early on in life.
Spending Smart: A Consumer's Guide to Saving Money and Making Good Financial Decisions
by Chicago Tribune Staff Gregory KarpSpending Smart is a compact but immensely helpful collection of columns from the weekly Chicago Tribune column penned by Gregory Karp. Offering tips for consumers across a wide variety of fields, including insurance, banking, cars, phones, homes, travel, and more, this book is a terrific primer for how to take better care of your money and find deals where others aren't even looking.The simple and sober advice from Karp has made him a newspaper mainstay for many years, as evidenced by this book's vast amount of straightforward tips. In breaking down the true worth of a deal or exposing hidden value, Spending Smart is a reader's go-to financial adviser while on the go. Perfect to pull up on smartphones, e-readers, and tablets, Karp's friendly tone and measured counsel can be accessed just about anywhere readers have financial questions.
Spending to Win: Electoral Institutions, Economic Geography, And Subsidies (Political Economy Of Institutions And Decisions)
by Stephanie J. RickardGovernments in some democracies target economic policies, like industrial subsidies, to small groups at the expense of many. Why do some governments redistribute more narrowly than others? Their willingness to selectively target economic benefits, like subsidies to businesses, depends on the way politicians are elected and the geographic distribution of economic activities.<P><P>Based on interviews with government ministers and bureaucrats, as well as parliamentary records, industry publications, local media coverage, and new quantitative data, Spending to Win: Political Institutions, Economic Geography, and Government Subsidies demonstrates that government policy-making can be explained by the combination of electoral institutions and economic geography. Specifically, it shows how institutions interact with economic geography to influence countries' economic policies and international economic relations. Identical institutions have wide-ranging effects depending on the context in which they operate. No single institution is a panacea for issues, such as income inequality, international economic conflict, or minority representation.<P> Presents evidence from interviews with government ministers and bureaucrats.<P> Provides one of the first book-length studies of government subsidies<P> Explores how political institutions and economic geography interact to shape public policy.
Spending without Taxation: FILP and the Politics of Public Finance in Japan
by Gene ParkPark (political science, Baruch College) conducts an analysis of Japan's use of the Fiscal Investment Loan Program (FILP) in the postwar years. He argues that this financial mechanism enabled the ruling Liberal Democratic Party to maintain low taxes and a neoclassical fiscal policy based on low budget spending accompanied by pork barrel spending. This commitment to budget constraint enabled by FILP delivered economic benefits and was central to the postwar political bargain of budget restraint without sacrificing spending, he argues, but came at the cost of heavy intervention in finance, deferred fiscal burden, and the political challenge of reforming the program once the quality of its investments and loans deteriorated by the 1980s because the LDP had exploited the program too much in order to balance competing interests between fiscal hawks and pork-barrel politicians in order to maintain political power. Annotation ©2011 Book News, Inc. , Portland, OR (booknews. com)
Spenditude: A Life-changing Attitude to Money
by Paul Gordon Janine RobertsonHave you ever wondered why some people are naturally good with money? No matter your age or your income it is your spenditude – your attitude to money – that influences your financial success. Spenditude shows you how to tackle your habits and behaviours to uncover what drives your spending and allows you to gain financial security and live the life you want. This book is not about tedious budgets, get-rich-quick schemes, or giving up your daily coffee. Instead you will learn how to improve your relationship with money so you can release your financial anxiety and walk through life feeling in control. Financial wellbeing experts Paul Gordon and Janine Robertson reveal how with small and incremental steps you can empower yourself to change your spenditude for the better. Backed by extensive research, relatable case studies and in-depth interviews, this life-changing guide will help you get on the right path to financial security. It may seem an overwhelming task to change your thinking about money, but developing sound financial habits is within reach. Behaviour is the key that unlocks better financial outcomes. This motivating and practical guide will enable you to identify the habits you need to change, establish your financial goals and learn how to develop and follow a plan best-suited for your situation. Clear, straightforward chapters relate days of the week to the decades of your life – Monday to Friday is your working life and the weekend is your retirement – to drive home the fact that life is short so don't waste time. In a world where change is constant, FOMO is prevalent, and social media’s influence is unmistakable, there has never been a better time to take stock of your spenditude and put your financial future squarely in your own hands. Spenditude will change your attitudes to money so you can benefit from the coming changes and enjoy the rest of your life.
Spendsmart: Tackle debt and make your cash go further
by Benjamin Fry Jay HuntDo you dread opening bills and statements? Do you feel like your debts are spiralling out of control? Do you wish you had more money left at the end of the month?'Spendsmart' authors and money experts Benjamin Fry and Jay Hunt take a unique and holistic approach to helping you deal with all your financial worries. Firstly, Benjamin examines the real reasons behind your overspending, so that you can understand how to change, and then Jay provides you with practical and realistic solutions for spending less.By following their proven 5-step plan, you will be able to identify your debts, learn how to live on a budget without depriving yourself and apply their strategies to the way you continue to spend money in the future. Packed with budgeting suggestions, helpful questionnaires, realistic tips, and fun ideas, 'Spendsmart' is a must-read for anyone who wants to make their money go further.
Spendsmart: Tackle debt and make your cash go further
by Benjamin Fry Jay HuntDo you dread opening bills and statements? Do you feel like your debts are spiralling out of control? Do you wish you had more money left at the end of the month?'Spendsmart' authors and money experts Benjamin Fry and Jay Hunt take a unique and holistic approach to helping you deal with all your financial worries. Firstly, Benjamin examines the real reasons behind your overspending, so that you can understand how to change, and then Jay provides you with practical and realistic solutions for spending less.By following their proven 5-step plan, you will be able to identify your debts, learn how to live on a budget without depriving yourself and apply their strategies to the way you continue to spend money in the future. Packed with budgeting suggestions, helpful questionnaires, realistic tips, and fun ideas, 'Spendsmart' is a must-read for anyone who wants to make their money go further.
Spent: Sex, Evolution, and Consumer Behavior
by Geoffrey MillerA leading evolutionary psychologist probes the unconscious instincts behind American consumer culture Illuminating the hidden reasons for why we buy what we do, Spent applies evolutionary psychology to the sensual wonderland of marketing and perceived status that is American consumer culture. Geoffrey Miller starts with the theory that we purchase things to advertise ourselves to others, and then examines other factors that dictate what we spend money on. With humor and insight, Miller analyzes an array of product choices and deciphers what our decisions say about ourselves, giving us access to a new way of understanding-and improving-our behaviors to become happier consumers. .
Spices and Tourism
by Lee JolliffeThis is the first book to explore the relationship between tourism and spices. It examines the various layers of connection between spices and tourism in terms of destinations, attractions and cuisines. The book reveals how spice-producing destinations are employing spices in destination branding and encouraging spice farms to move towards tourism, while destinations not producing spices are employing spices and herbs in distinctive local cuisines. Both tangible and intangible spice heritages are highlighted as tools for developing destinations, creating attractions, inventing new forms of livelihoods and distinguishing local, regional and national cuisines. This volume will be useful for researchers and students in cultural tourism, culinary tourism, anthropology of food and food history.
Spices, Scents and Silk: Catalysts of World Trade
by James HancockSpices, scents and silks were at the centre of world trade for millennia. Exotic luxuries such as cinnamon, ginger, pepper, saffron, clove, frankincense and myrrh. Through their international trade, humans were pushed to explore and then travel to the far corners of the earth. Almost from their inception, the earliest great civilizations - Egypt, Sumer and Harappa - became addicted to the luxury products of far-off lands and established long-reaching trade networks. Over time, great powers fought mightily for the kingdoms where silk, spices and scents were produced. The New World was accidentally discovered by Columbus in his quest for spices. What made trade in these products so remarkable was that the plants producing them grew in very restricted areas of the world, distant from the wealthy civilizations of northern Africa, Greece and Europe. These luxuries could be carried from mysterious locations on the backs of camels or in the holds of ships for months on end, and arrived at their final destination in nearly perfect condition. Once the western world discovered the intoxicating properties of these products, their procurement became a dominant force in the world economy. Nothing else compared with their possible profit returns. In this book, eminent horticulturist and author James Hancock examines the origins and early domestication and culture of spices, scents and silks and the central role they played in the lives of the ancients. The book also traces the development of the great international trade networks and explores how struggles for trade dominance and demand for such luxuries shaped the world. Recommended for academics, students and general readers with an interest in crop and agricultural development, world trade, economic botany, history of food, and global economics and public policy, Spices, Scents and Silk offers a fascinating and insightful history.
The Spider Network: How a Math Genius and a Gang of Scheming Bankers Pulled Off One of the Greatest Scams in History
by David Enrich<p>The Wall Street Journal's award-winning business reporter unveils the bizarre and sinister story of how a math genius named Tom Hayes, a handful of outrageous confederates, and a deeply corrupt banking system ignited one of the greatest financial scandals in history. <p>In 2006, an oddball group of bankers, traders and brokers from some of the world’s largest financial institutions made a startling realization: Libor—the London interbank offered rate, which determines the interest rates on trillions in loans worldwide—was set daily by a small group of easily manipulated functionaries, and that they could reap huge profits by nudging it to suit their trading portfolios.</p> <p>Tom Hayes, a brilliant but troubled mathematician, became the lynchpin of a wild alliance that among others included a French trader nicknamed “Gollum”; the broker “Abbo,” who liked to publicly strip naked when drinking; a Kazakh chicken farmer turned something short of financial whiz kid; a broker known as “Village” (short for “Village Idiot”) and fascinated with human-animal sex; an executive called “Clumpy” because of his patchwork hair loss; and a broker uncreatively nicknamed “Big Nose.” Eventually known as the “Spider Network,” Hayes’s circle generated untold riches —until it all unraveled in spectacularly vicious, backstabbing fashion. <p><i>The Spider Network</i> is not only a rollicking account of the scam, but a provocative examination of a financial system that was crooked throughout, designed to promote envelope-pushing behavior while shielding higher-ups from the consequences of their subordinates’ rapacious actions.</p>
Spider Web: The Birth of American Anticommunism
by Nick FischerThe McCarthy-era witch hunts marked the culmination of an anticommunist crusade launched after the First World War. With Bolshevism triumphant in Russia and public discontent shaking the United States, conservatives at every level of government and business created a network dedicated to sweeping away the "spider web" of radicalism they saw threatening the nation. In this groundbreaking study, Nick Fischer shines a light on right-wing activities during the interwar period. Conservatives, eager to dispel communism's appeal to the working class, railed against a supposed Soviet-directed conspiracy composed of socialists, trade unions, peace and civil liberties groups, feminists, liberals, aliens, and Jews. Their rhetoric and power made for devastating weapons in their systematic war for control of the country against progressive causes. But, as Fischer shows, the term spider web far more accurately described the anticommunist movement than it did the makeup and operations of international communism. Fischer details how anticommunist myths and propaganda influenced mainstream politics in America, and how its ongoing efforts paved the way for the McCarthyite Fifties--and augured the conservative backlash that would one day transform American politics.
Spider Woman: A Life – by the former President of the Supreme Court
by Lady HaleLady Hale is an inspirational figure admired for her historic achievements and for the causes she has championed. Spider Woman is her story. As 'a little girl from a little school in a little village in North Yorkshire', she only went into the law because her headteacher told her she wasn't clever enough to study history. She became the most senior judge in the country but it was an unconventional path to the top. How does a self-professed 'girly swot' get ahead in a profession dominated by men? Was it a surprise that the perspectives of women and other disadvantaged groups had been overlooked, or that children's interests were marginalised? A lifelong smasher of glass-ceilings, who took as her motto 'women are equal to everything', her landmark rulings in areas including domestic violence, divorce, mental health and equality were her attempt to correct that. As President of the Supreme Court, Lady Hale won global attention in finding the 2019 prorogation of Parliament to be unlawful. Yet that dramatic moment was merely the pinnacle of a career throughout which she was hailed as a pioneering reformer. Wise, warm and inspiring, Spider Woman shows how the law shapes our world and supports us in crisis. It is the story of how Lady Hale found that she could overcome the odds, which shows that anyone from similar beginnings will find that they can cope too.
Spiderweb Capitalism: How Global Elites Exploit Frontier Markets
by Kimberly Kay HoangA behind-the-scenes look at how the rich and powerful use offshore shell corporations to conceal their wealth and make themselves richerIn 2015, the anonymous leak of the Panama Papers brought to light millions of financial and legal documents exposing how the superrich hide their money using complex webs of offshore vehicles. Spiderweb Capitalism takes you inside this shadow economy, uncovering the mechanics behind the invisible, mundane networks of lawyers, accountants, company secretaries, and fixers who facilitate the illicit movement of wealth across borders and around the globe.Kimberly Kay Hoang traveled more than 350,000 miles and conducted hundreds of in-depth interviews with private wealth managers, fund managers, entrepreneurs, C-suite executives, bankers, auditors, and other financial professionals. She traces the flow of capital from offshore funds in places like the Cayman Islands, Samoa, and Panama to special-purpose vehicles and holding companies in Singapore and Hong Kong, and how it finds its way into risky markets onshore in Vietnam and Myanmar. Hoang reveals the strategies behind spiderweb capitalism and examines the moral dilemmas of making money in legal, financial, and political gray zones.Dazzlingly written, Spiderweb Capitalism sheds critical light on how global elites capitalize on risky frontier markets, and deepens our understanding of the paradoxical ways in which global economic growth is sustained through states where the line separating the legal from the corrupt is not always clear.
Spiel, Zufall und Kommerz: Theorie und Praxis des Spiels um Geld zwischen Mathematik, Recht und Realität
by Thomas BronderDas Spiel mit dem Glück Von Brett- und Kartenspielen über Glücksspielautomaten bis hin zu Lotterien und Wettbüros – dieses Buch ist ebenso breit angelegt wie die Welt des Spiels und zeigt, was all diesen Spielen gemeinsam ist und wie sie wirklich funktionieren. Dabei geht um den Vergleich diverser Spielsysteme anhand wertneutraler Merkmale insbesondere zum Unterschied von Glücks- und Geschicklichkeitsspielen. Wo regieren der Zufall und der Kommerz, wo die Geschicklichkeit? Wie greifen sie ineinander, und welchen rechtlichen Regelungen unterliegt das kommerzielle Spiel? Was macht den besonderen Reiz der Pokerspiele aus? Viele Beispiele zeichnen historische Entwicklungen nach, Zusammenhänge und Gesetze der Wahrscheinlichkeitstheorie werden anschaulich erklärt und lange Spielfolgen bis zum „Point of no return“ bildlich dargestellt. Thomas Bronder räumt außerdem mit vielen Irrtümern, ungenauen Begriffsvorstellungen und Missverständnissen auf, etwa zu Chancengleichheit, Verlusttempo und Auszahlquoten. Vom erfolgreichen Buchmachen über erfolglose Gewinnsysteme bis zu Schneeballsystemen, Falschspiel, Betrug und Manipulation wird kein Thema ausgelassen. So liegt hiermit nun eine kleine „Bibel“ des Spiels um Geld vor, die nicht nur für Spieler, Journalisten und Juristen interessant ist.Die zweite Auflage enthält viele Ergänzungen und Korrekturen mit einem umfangreichen Sachwortverzeichnis zum Nachschlagen. Sie teilt Nullsummenspiele in fünf Klassen ein, beschreibt Besonderheiten beim Pokern und geht auf die Probleme mit Online-Glücksspielen im Internet ein.
Spielanalyse im Sportspiel
by Daniel MemmertProfessionelle Spielanalysen – sei es im Training zur Gegnervorbereitung, im Wettkampf oder zur Nachbereitung – sind in Mannschafts- und Rückschlagsportarten heute auf unterschiedlichen Expertise-Ebenen unverzichtbar. Durch den Einsatz in den vier großen Anwendungsfeldern Vereine und Verbände, Wirtschaft, Wissenschaft sowie Medien ist ein völlig neuer Markt entstanden, der innerhalb der universitären Forschungs- und Lehraktivitäten zunehmend an Bedeutung gewinnt. In diesem prägnanten Lehrbuch stellen über 30 Autoren die historischen, wissenschaftlichen, praktischen und kommunikativen Aspekte von Spielanalysedaten vor. Zudem werden die vielfältigen Anwendungsmöglichkeiten von Videodaten in den Sportarten American Football, Beach-Volleyball, Cricket, Eishockey, Handball, Hockey, Rugby, Squash, Tennis, Tischtennis und Volleyball praxisnah erläutert. Studierende mit Bezug zur Sportwissenschaft erhalten einen umfassenden Einblick in die Spielanalytik auf der Basis von Video-, Event- und Positionsdaten und unterstützt durch ein didaktisch ausgefeiltes Konzept, das eine einfache Vermittlung der Lerninhalte ermöglicht. Zahlreiche digitale Lernkarten untermauern den Lerneffekt und gewährleisten eine optimale Prüfungsvorbereitung. Für Fortgeschrittene bietet die vertiefende Diskussion von Leistungsparametern in Bezug auf Geschlecht, Scouting oder Gegenpressing einen zusätzlichen Mehrwert.
Spielarten des politischen Konsums: Vom Boykott zum Buykotting
by Carolin V. ZorellDieses Buch bietet eine Analyse der Politik des Konsums und zeigt, wie der "gebildete Verbraucher" eine entscheidende Rolle bei der Förderung verantwortungsvoller Marktpraktiken und des Konsums spielt. Auf der Grundlage einer umfassenden interdisziplinären Perspektive untersucht es das Ausmaß, die Triebkräfte und die Verbindungen von Boykott, Kaufboykott, Kennzeichnungssystemen und sozialer Verantwortung von Unternehmen (CSR) in 20 europäischen Ländern. Eine zentrale Frage ist, ob makro-gesellschaftliche Orientierungsmuster hinsichtlich der Rolle des Staates, der Unternehmen und der Bürger individuelle und länderübergreifende Unterschiede beim Boykottieren und beim Kaufverbot erklären können. Wie das Buch zeigt, gibt es nicht nur einen Typus des "politischen Verbrauchers", sondern mehrere, und ihr Auftreten steht in direktem Zusammenhang mit nationalen Variationen von Kennzeichnungssystemen und der sozialen Verantwortung von Unternehmen. Die Verbraucher brauchen Anhaltspunkte und Informationen über die politischen Hintergründe ihrer Einkäufe, und die politischen Entscheidungsträger müssen diesem Bedarf durch politische Maßnahmen Rechnung tragen, die den nationalen Mustern in den Ansichten über Zusammenarbeit und Marktbeziehungen entsprechen.
Spielend Ziele setzen und erreichen: Objectives and Key Results mit LEGO® SERIOUS PLAY® (essentials)
by Reinhard Ematinger Sandra SchulzeReinhard Ematinger und Sandra Schulze unterstützen Sie mit diesem essential beim Formulieren von Zielen und Vereinbaren von Ergebnissen, indem sie ein Vorgehen erläutern, das Objectives und Key Results endlich greifbar macht. Die intelligente Verbindung mit LEGO® SERIOUS PLAY® sorgt dafür, die wichtigen Themen auf den Tisch zu bringen. Aktuelle Fallbeispiele begleiten Sie durch dieses essential, und konkrete Hinweise in den „Was Sie davon mitnehmen“-Abschnitten unterstützen Sie beim Transfer in die Realität Ihrer Organisation.
Spielfeld Arbeitsplatz Managementwissen mit Kick: Für Führungskräfte und engagierte Mitarbeiter
by Ralf Lanwehr Henning Staar Sven C. VoelpelSie möchten wissen, wie Sie, Ihre Chefs, Kollegen oder Mitarbeiter optimal für sich und Ihr Unternehmen oder Ihre Organisation arbeiten können? Warum dafür zum Beispiel Persönlichkeit, Selbstreflexion, Selbstvertrauen und Work-Life-Balance so wichtig sind? Was Zusammenarbeit, Kommunikation und gegenseitiges Vertrauen bedeuten? Und wie moderne Führung funktioniert - mit Zielen und Feedback, über Motivation, Charisma und Führungspsychologie, bis zu Mikropolitik und Machtfaktoren? Welche Führungsrollen es gibt, warum sie irgendwie alle wichtig und in welchen Situationen sie besonders relevant sind? Und wie Coopetition, Kreativität, Innovation, Balance und die gleichzeitige Konzentration auf die Gegenwart und die Zukunft zum Erfolg beitragen? Die meisten Bücher stellen das Thema zu einseitig dar, viele in der Praxis übliche Managementkonzepte und -methoden sind überholt. Wie alles wirklich funktioniert, beschreibt "Spielfeld Arbeitsplatz" - fundiert, auf dem neuesten Stand der Forschung, unterhaltsam, praxisorientiert. Dabei nutzen die Autoren - Experten für Wirtschaftspsychologie und Führung, die auch mit Bundesligavereinen zusammenarbeiten - Analogien aus dem Fußball, die wunderbar deutlich machen, worauf es tatsächlich ankommt. Ergänzt wird der Inhalt durch inspirierende Statements von Personen aus der Wirtschaft, Vereinen und verschiedenen Organisationen. Und die praxisbewährten Tests helfen bei der Selbsteinschätzung, der Einschätzung von Führungskräften und der Organisationskultur. Mit Geleitworten von Roland Berger (Unternehmensberater) und Wilfried Porth (Daimler AG, VfB Stuttgart) und themenbezogenen Statements u.a. von Jens Bormann (buw), Stephanie Busch (Facelift), Skateboard-?Urgestein? Titus Dittmann, Peter Görlich (TSG Hoffenheim), Alexander Insam (KPMG), Eric Kearney (Universität Potsdam), Frank Kohl-Boas (Google), Frank Kuhlmann (TUI Cruises), Henning Lühr (Staatsrat, Bremen), Jan Mayer (Sportpsychologe), Daniel Neubauer (Zurich Insurance) und Michael Welling (Rot-Weiß Essen).
Spieltheorie: Ein anwendungsorientiertes Lehrbuch
by Florian Bartholomae Marcus WiensDieses Lehrbuch vermittelt anhand einfacher Anwendungsaufgaben die spieltheoretischen Grundkonzepte und bietet den Studierenden so die Gelegenheit, die Konzepte durch vertieftes Training zu verinnerlichen. Sowohl die Spieltheorie als auch ihr Anwendungsbereich gewinnt immer mehr an Bedeutung und wird in den unterschiedlichsten Lehrveranstaltungen eingesetzt. Oftmals verhindern jedoch mangelnde Vorkenntnisse oder zu wenig Zeit eine intensivere Auseinandersetzung der Studierenden mit dem Stoff. Dieses Lehrbuch schafft Abhilfe, indem studentenfreundliche Erklärungen, Vertiefungen und nützliche Hinweise gegeben werden. Das Buch gliedert sich in einen theoretischen Grundlagenteil, der die wichtigsten Aspekte kompakt und anschaulich aufbereitet und einen anwendungsorientierten Aufgabenteil, in dem die Leser das Gelernte direkt überprüfen können und viele Anwendungsbeispiele finden.
Spieltheorie – Erfolgreich verhandeln im Einkauf: Voraussetzungen, Anreize und Vergaben
by Christoph PfeifferDie angewandte Spieltheorie im Einkauf hat sich in vielen Unternehmen zu einem wichtigen Instrument entwickelt, um in Verhandlungen systematisch Erfolge zu erzielen. Der zentrale Baustein spieltheoretisch optimierter Vergaben sind Einkaufsauktionen. Ein Grundwissen über Auktionen und Spieltheorie ist deshalb insbesondere für Einkäufer von Bedeutung. Dieses Buch beschreibt sehr anschaulich viele hilfreiche Methoden sowie deren Anwendung in der Praxis. Für den Einsatz der Spieltheorie im Einkauf eignen sich besonders Vergabesituationen, die über ein hohes Volumen verfügen, die interessant für Lieferanten sind und deren Leistung sich gut spezifizieren lässt. Außerdem wird dargestellt, wie Kartelle oder zurückhaltender Wettbewerb zwischen Lieferanten anhand eines rein datenbasierten Verfahrens identifiziert werden können. Zu jedem Einkauf gehört ein Verkauf. Das Buch richtet sich deshalb nicht nur an Einkäufer. Auch für Verkäufer spielen Auktionen in der Beschaffung und die zugrunde liegenden spieltheoretischen Prinzipien eine gleichermaßen bedeutsame Rolle.
Spieltheorie und strategisches Denken: Komplexe Interaktionen zwischen Politik und internationalen Finanzen verstehen (essentials)
by Pablo PeyrolónDas Ergebnis von unseren Entscheidungen, die zu unserem Verhalten und Handeln führen, hängt nicht nur von uns ab, sondern auch von den Entscheidungen – Handeln und Verhalten – unseres sozialen Umfelds: Ein jeder ist ein Spieler. In diesem Buch erfahren Sie, was Spieltheorie ist und wie man ein Spiel definiert. Anhand von Beispielen aus Wirtschaft, Politik und Alltag wird gezeigt, wie man Spieltheorie verwendet, um komplexe strategische Situationen zu analysieren und das Verhalten und die Entscheidungen der Mitspieler vorherzusagen. Mit den verschiedenen Beispielen (z. B. Budgetstreit in den USA oder Klimaverhandlungen) werden Schwierigkeiten der Kooperation und mögliche Lösungen für die Konflikte gezeigt.
SPIKE your Brand ROI
by Adele R. CehrsIncrease ROI through more effective brand marketing According to CMO.com, we are exposed to more than 5,000 brandmessages each day. Marketers call this "creating engagement,"and each comment, share, or re-tweet is supposed to be a win. Butis this deluge of content really working to shift perception,change behavior, or sell products? The truth is, only 5% ofpeople say that social media has a profound effect on theirpurchasing decisions. Moreover, only 2.7% of people are willing tostick their neck out on the line to recommend your brand via socialmedia, a factor known as "social risk."In SPIKE Your Brand ROI, public relations maven AdeleCehrs shares her strategy for effective engagement: it's allabout timing. This book will teach you how to recognize,anticipate, or even create a SPIKE - a Sudden Point ofInterest that Kick-starts Exposure. This is your opportunity toreach people when they are primed to hear your message, and yourbrand is most relevant to their lives.Based on the author's actual engagements with clients likeYum Brands, Lockheed Martin, DuPont, and more, this practical guideoutlines a new, pragmatic approach that will enable youto: Learn to recognize brand patterns that are driven by audienceinterests and outside eventsFocus your energy, resources, and money when your brand istop-of-mindDecrease your marketing spend while increasing your bottom-linebenefitsMaximize benefits or mitigate damage by anticipating when yourcompany, association, or nonprofit is going to be in thespotlightRetool traditional word-of-mouth initiatives for optimumresultsWith Adele Cehrs' proven methodology, you can turn a SPIKE intoa strategic platform from which to improve results, build respect,and boost your ROI.
Spillover and Feedback Effects in Low Carbon Development
by Youguo ZhangThis book studies the pathways and policies of regional coordinated low carbon development from the perspective of regional spillover-feedback effects. How do regional economies interact with carbon emission? This phenomena, also known as spillover-feedback effects, is explained in depth with reference to datasets and real examples. As China adopts zero-carbon emissions policies within the context of regional disparities, this theoretical construct is gaining utility, and in this book, climate science researchers and political scientists will find it explicated as never before.
Spillover Effects and the East African Community
by Paulo Drummond Gustavo RamirezThe East African Community (EAC) countries--Kenya, Tanzania, Uganda, and Rwanda--have been affected by the global financial crisis and global recession. the fall in global demand and inflows and tighter liquidity conditions abroad affected the countries in this region as elsewhere in sub-Saharan Africa. But how hard have countries in the EAC been hit? Have the spillovers from the global crisis affected countries in the region as much as other countries in the sub-Saharan region? Have the transmission channels or magnitudes of the spillovers been different across EAC countries? How can these countries return quickly to a path of sustained high growth? What is the role for policy? Would acceleration of regional integration and policy coordination help achieve this goal? Would it make the region less susceptible to shocks? This paper focus on the EAC countries and attempts to address these questions.