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Settler Colonialism and Land Rights in South Africa
by Edward CavanaghThis local history of Griqua Philippolis (1824-1862) and Afrikaner Orania (1990-2013) gets at the crux of the ever-pertinent land question in South Africa. Identifying the many layers of dispossession definitive of the South African past, the book presents a provocative new argument about land rights and the residues of settler colonialism.
Settling Climate Accounts: Navigating the Road to Net Zero
by Thomas Heller Alicia SeigerAs drivers of climate action enter the fourth decade of what has become a multi-stage race, Net Zero has emerged as the dominant organizing principle. Hundreds of corporations and investors worldwide, together responsible for assets in the tens of trillions of dollars, are lining-up for the UN Race to Zero. This latest stage in the race to save civilization from heat, drought, fires, and floods, is defined by steering toward zeroing out greenhouse gas emissions by 2050. Settling Climate Accounts probes the practice of Net Zero finance. It elucidates both the state of play and a set of directions that help form judgements about whether Net Zero is going to carry climate action far enough. The book delves into technical analyses and activates the reader’s imagination with narrative accounts of climate action past, present, and future. Settling Climate Accounts is edited and authored by Stanford University faculty and researchers. The first part of the book investigates the rough edges of Net Zero in practice, exploring questions of hedging risk, Scope 3 emissions, greenwashing, and the business of asset management. The second half looks at states, markets, and transitions through the lenses of blended finance, offsets, debt, and securitization. The editors tease out possible solutions and raise further questions about the adequacy and reach of the Net Zero agenda. To effectively navigate the road ahead, the editors call out the need for accountability and ask: who is in charge of making Net Zero add up? Settling Climate Accounts offers context and foundation to ground the rapidly evolving practice of Net Zero finance. Targeted at seasoned practitioners, newly activated leaders, educators, and students of climate action the world over, this book embraces the complexity of climate action and, in so doing, proposes to animate and drive hope.
Settling Estates for Everyone: A Practical Guide and Action Plan to Handle Assets, Benefits, Taxes, Debts, Minors, and Much More
by Ronald Farrington SharpLearn how to prepare your estate and settle the estates of loved ones. What needs to be done at the death of a loved one? There are four basic steps that must be followed. First is the arrangements for burial or cremation. Then the assets of the deceased have to be inventoried, followed by getting all debts paid and legal requirements met, followed by distributing the assets to the people who are supposed to get them according to the person&’s will, trust, or state law. The job can be daunting, expensive, and time-consuming; especially if the deceased had not made proper plans for their estate by setting up a will or trust beforehand. Settling a person&’s estate is something most people, other than lawyers, have never done. Help is right here in Settling Estates for Everyone. This book is a guide for those responsible for wrapping up the personal and financial affairs of the deceased. It is a resource identifying the steps that may need to be taken prior to and after a person&’s death, and a practical guide to assist those who must deal with asset collection and disposition, tax and legal issues, applying for benefits such as Social Security, life insurance, Veterans benefits, debts, dealing with issues involving minor children and employment benefit plans. With this book as a guide, the process of administering and wrapping up a deceased&’s estate will be much simpler.
Setup Planning for Machining
by Manjuri Hazarika Uday Shanker DixitProfessionals as well as researchers can benefit from this comprehensive introduction into the topic of setup planning, which reflects the latest state of research and gives hands-on examples. Starting with a brief but thorough introduction, this book explains the significance of setup planning in process planning and includes a reflection on its external constraints. Step-by-step the different phases of setup planning are outlined and traditional as well as modern approaches, such as fuzzy logic based setup planning, on the solution of setup planning problems are presented. Three detailed examples of applications provide a clear and accessible insight into the up-to-date techniques and various approaches in setup planning.
Seven Bad Habits of Safety Management: Examining Systemic Failure (Innovation and Creativity in Health and Safety)
by Murray RitchieOccupational Health and Safety has been a growth industry for several decades and has moved beyond the realm of the human resource department and workers’ compensation claims. However, the methodologies utilized and taught within the profession have changed little since the 1930s. The industry continues to operate in a "comfort zone" and, as such, has reached an improvement plateau. This important book examines seven of these antiquated comfort zones from their conceptions to implementation and explores why they fail to achieve the desired results and what alternatives are available. Seven Bad Habits of Safety Management: Examining Systemic Failure delivers seven focused chapters outlining the comfort zones they create and their impacts on new initiatives. Each critically analyses common safety practices exploring where they came from, why they fail, and a few alternatives being discussed around the world. Case studies underpin learning that will allow the reader to revisit and revise their current programs and campaigns to realise a better return on their safety investment. The book will allow the reader to better understand the root causes of systems failures faced daily in the management of health and safety and how to confront them. This readable and exciting text from an author with over 40 years of experience in occupational health and safety will appeal to students, researchers and professionals of process safety, occupational safety, safety engineering, human resources and business management.
Seven Bad Ideas
by Jeff MadrickA bold indictment of some of our most accepted mainstream economic theories--why they're wrong, and how they've been harming America and the world. Budget deficits are bad. A strong dollar is good. Controlling inflation is paramount. Pay reflects greater worker skills. A deregulated free market is fair and effective. Theories like these have become mantras among American economists both liberal and conservative over recent decades. Validated originally by patron saints like Milton Friedman, they've assumed the status of self-evident truths across much of the mainstream. Jeff Madrick, former columnist for The New York Times and Harper's, argues compellingly that a reconsideration is long overdue. Since the financial turmoil of the 1970s made stagnating wages and relatively high unemployment the norm, Madrick argues, many leading economists have retrenched to the classical (and outdated) bulwarks of theory, drawing their ideas more from purist principles than from the real-world behavior of governments and markets--while, ironically, deeply affecting those governments and markets by their counsel. Madrick atomizes seven of the greatest false idols of modern economic theory, illustrating how these ideas have been damaging markets, infrastructure, and individual livelihoods for years, causing hundreds of billions of dollars of wasted investment, financial crisis after financial crisis, poor and unequal public education, primitive public transportation, gross inequality of income and wealth and stagnating wages, and uncontrolled military spending. Using the Great Recession as his foremost case study, Madrick shows how the decisions America should have made before, during, and after the financial crisis were suppressed by wrongheaded but popular theory, and how the consequences are still disadvantaging working America and undermining the foundations of global commerce. Madrick spares no sinners as he reveals how the "Friedman doctrine" has undermined the meaning of citizenship and community, how the "Great Moderation" became a great jobs emergency, and how economists were so concerned with getting the incentives right for Wall Street that they got financial regulation all wrong. He in turn examines the too-often-marginalized good ideas of modern economics and convincingly argues just how beneficial they could be--if they can gain traction among policy makers. Trenchant, sweeping, and empirical, Seven Bad Ideas resoundingly disrupts the status quo of modern economic theory.From the Hardcover edition.
Seven Building Blocks of a Successful Corporate Restructuring: A Practical Guide
by Dino DoganThe book offers a practical guide on how to successfully execute a fundamental strategic and structural realignment of a company. Since every company is unique in its core and structure, it is not a checklist to be followed step by step. Instead, the book provides an overview of specific areas of action that companies should adapt to their individual needs. The author describes an industry-based approach to corporate restructuring composed of seven building blocks (7P): Plan, People, Partitioning, Processes, Platforms, Portfolio, and Performance. The success of restructuring hinges on the situational and individual adaptation of each building block, enabling a company to implement necessary changes in a timely, swift, and efficient manner. Numerous examples from business practice offer readers insights into how to engage with and adapt the building blocks, as well as learn from the mistakes of others.
Seven Centuries of Unreal Wages: The Unreliable Data, Sources And Methods That Have Been Used For Measuring Standards Of Living In The Past (Palgrave Studies in Economic History)
by John Hatcher Judy Z. StephensonThe quality of life experienced by people in the past is one of the most important areas of historical enquiry, and the standard of living of populations is one of the leading measures of the economic performance of nations. Yet how accurate is the information on which these judgments are based? This collection of essays, written by renowned scholars in the fields of labour, wage and welfare history, cogently undermine the validity of the data that have for decades dominated the measurement of these phenomena in Britain, Europe and Asia, and provided the statistical backbone for countless descriptions and analyses of economic development, welfare and many other prime subjects in economic and social history. The contributors to this volume rigorously expose misapprehensions of long-run macroeconomic estimates of the real wage and provide a host of improved methods and data for revising and rejecting them. This volume is essential reading for anyone interested in economic and social history, economics and the application of statistical methods to historical evidence.
The Seven Competences of the Sustainable Professional: Developing Best Practice in a Work Setting
by Niko Roorda Anouchka RachelsonThe Seven Competences of the Sustainable Professional shows how every professional can contribute to sustainable development. Through real-life stories told by a range of professionals, each illustrating a sustainability competence, this book provides a practical guide to help professionals realize their sustainability potential. Together, these competences form an accessible framework that is explained in practical terms. Readers are able to check their own sustainability competence level and make plans for personal development at each stage of the book. There are dozens of books explaining how companies and organizations should work decently, dealing with topics like corporate social responsibility (CSR), sustainable entrepreneurship, and corporate governance. There is an equally large number of books that describe how individuals should behave in their private lives, for instance, by buying healthy food, using energy-saving equipment, showering with less water, and switching off lights in empty rooms. However, this is the first book to provide individual professionals with a clear framework to enable them to act in a sustainable way in their workplace, be they the CEO, CFO, manager, or office worker.
Seven Crashes: The Economic Crises That Shaped Globalization
by Harold JamesA leading economic historian presents a new history of financial crises, showing how some led to greater globalization while others kept nations apart The eminent economic historian Harold James presents a new perspective on financial crises, dividing them into &“good&” crises, which ultimately expand markets and globalization, and &“bad&” crises, which result in a smaller, less prosperous world. Examining seven turning points in financial history—from the depression of the 1840s through the Great Depression of the 1930s to the Covid-19 crisis—James shows how crashes prompted by a lack of supply, like the oil shortages of the 1970s, lead to greater globalization as markets expand and producers innovate to increase supply. By contrast, crises triggered by a lack of demand—such as the Global Financial Crisis of 2007–2008—result in less globalization as markets contract, austerity measures are imposed, and skepticism of government grows. By considering not only the times but also the observers who shaped our understanding of each crisis—from Karl Marx to John Maynard Keynes to Larry Summers—James shows how the uneven course of globalization has led to new economic thinking, and how understanding this history can help us better prepare for the future.
The Seven Crucibles: An Inspirational Game Plan for Overcoming Adversity in Your Life
by Alec IngoldLive up to your definition of greatness and inspire the best in the people around you. In The Seven Crucibles: An Inspirational Game Plan for Overcoming Adversity in Your Life, NFL fullback and motivational speaker Alec Ingold delivers a hands-on playbook for conquering every obstacle that stands between you and success, on the playing field and in life. You'll learn to utilize your own story of trials and tribulations to help embrace the changes to create future success. These lessons will help you face your biggest fears and sustain motivation on your path to personal and professional growth. In the book, you'll find: A set of practical tools the author used to climb to the top of one of the most punishing arenas in global athletics and lessons for applying them to your everyday life Strategies for creating a mindset that rewards resilience and perseverance, and leaves unrealistic perfectionism behind Ways to reflect on your own accomplishments and shortcomings to help you learn from the past and build the future you want An essential resource for students and professional athletes, The Seven Crucibles will also earn a place on the bookshelves of business, military, academic, government, and educational leaders hoping to coax the best out of themselves and the people they lead.
The Seven-Day Weekend
by Ricardo SemlerEmail and paperwork have invaded homes. Most people know how to work on Sunday evening. But no one yet knows how to go to the cinema on Monday afternoon. A new way to work is needed. Since Maverick! was published, the growth and success of Semco have been explosive: it's now five times bigger than it was four years ago. It has embraced the internet world, expanded in services, and employs 2,300 people, compared to 350 when Maverick! was written. A new way of working has emerged at Semco of which the tell-tale signs are: hammocks where people rest during the day, Retire-a-Little Plans, the end of the head office, the abolition of control and boarding school mentality. The results: inordinate success for 20 years, practically non-existent staff turnover, and an organization that covers an enormous range of business activity, from machinery to environmental consulting, and from real estate advisory services to new business start-ups, smoothly and coherently. It's time for a new way to work to be created, and Semco is leading the way. The seven day Weekend tells the fascinating and unlikely story of how this can be achieved.
Seven Days in the Art World
by Sarah ThorntonThe art market has been booming. Museum attendance is surging. More people than ever call themselves artists. Contemporary art has become a mass entertainment, a luxury good, a job description, and, for some, a kind of alternative religion. In a series of beautifully paced narratives, Sarah Thornton investigates the drama of a Christie's auction, the workings in Takashi Murakami's studios, the elite at the Basel Art Fair, the eccentricities of Art forum magazine, the competition behind an important art prize, life in a notorious art-school seminar, and the wonderland of the Venice Biennale. She reveals the new dynamics of creativity, taste, status, money, and the search for meaning in life. A judicious and juicy account of the institutions that have the power to shape art history, based on hundreds of interviews with high-profile players, Thornton's entertaining ethnography will change the way you look at contemporary culture.
Seven Days in the Art World
by Sarah ThorntonA fly-on-the-wall account of the smart and strange subcultures that make, trade, curate, collect, and hype contemporary art. The art market has been booming. Museum attendance is surging. More people than ever call themselves artists. Contemporary art has become a mass entertainment, a luxury good, a job description, and, for some, a kind of alternative religion. In a series of beautifully paced narratives, Sarah Thornton investigates the drama of a Christie's auction, the workings in Takashi Murakami's studios, the elite at the Basel Art Fair, the eccentricities of Artforum magazine, the competition behind an important art prize, life in a notorious art-school seminar, and the wonderland of the Venice Biennale. She reveals the new dynamics of creativity, taste, status, money, and the search for meaning in life. A judicious and juicy account of the institutions that have the power to shape art history, based on hundreds of interviews with high-profile players, Thornton's entertaining ethnography will change the way you look at contemporary culture.
Seven Deadly Economic Sins: Obstacles to Prosperity and Happiness Every Citizen Should Know
by James R. OttesonYou have heard of the Seven Deadly Sins: pride, greed, lust, envy, gluttony, wrath, and sloth. Each is a natural human weakness that impedes happiness. In addition to these vices, however, there are economic sins as well. And they, too, wreak havoc on our lives and in society. They can seem intuitively compelling, yet they lead to waste, loss, and forgone prosperity. In this thoughtful and compelling book, James Otteson tells the story of seven central economic fallacies, explaining why they are fallacies, why believing in them leads to mistakes and loss, and how exorcizing them from our thinking can help us avoid costly errors and enable us to live in peace and prosperity.
Seven Deadly Sins of Organizational Culture: Lessons From Some of The Most Infamous Corporate Failures (Security, Audit and Leadership Series)
by L. T. SanThis book is about the primary symptoms present in a dysfunctional culture that could have devastating outcomes for any organization. The book outlines each of the seven sins in each chapter. Each of the first seven chapters (Chapters 1–7) starts with a famous quote related to each of the sins and then immediately recounts stories ripped from the headlines describing well-known corporate failures but with a personal touch from former employees who experienced those stories from inside the company. (The sources for these stories are all cited in their Bibliographies.) The seven sins of organizational culture are linked with seven different corporate scandals that serve as a "lesson learned" as well as seven stories of organizations that have been successful with each respective organizational attribute as follows: Flawed Mission and Misaligned Values uses WorldCom as the lesson learned and Patagonia as the success case. Flawed Incentives uses Wells Fargo as the lesson learned and Bridgeport Financial as the success case. Lack of Accountability uses HSBC as the lesson learned and McDonald’s as the success case. Ineffective Talent Management uses Enron as the lesson learned and Southwest Airlines as the success case. Lack of Transparency uses Theranos as the lesson learned and Zappos as the success case. Ineffective Risk Management uses the 2008 mortgage industry collapse as the lesson learned and Michael Burry as the success case. Ineffective Leadership summarizes all of the foregoing sins as failures of Leadership. In each chapter and for each organizational sin, the author offers seven attributes of a healthy culture to counter the cultural dysfunction. The seven healthy attributes for each of the seven sins are all original content. In Chapter 8, the author offers an approach for assessing an organization’s culture by providing seven ways to measure the different drivers of organizational culture. The ideas for how to measure corporate culture is original content, with some references to existing frameworks (all cited in the Bibliography.) Finally, in Chapter 9, the author offers a step-by-step outline for transforming the culture. The chapter starts with a story about how Korean Air suffered multiple crashes due to their corporate culture but were able to successfully transform their culture. (The source for the Korean Air story is cited in the Bibliography.) There are seven appendices, most of which are by the author except for the maturity of risk management, which references an OECD (government entity) risk management maturity framework.
Seven Disciplines of A Leader
by Jeff WolfRecognize, develop, and embody great leadership Seven Disciplines of A Leader is a comprehensive manual for building better leaders. Author and executive coach Jeff Wolf is a respected authority on leadership, and his strategies and inspiration have fostered dramatic growth in some of the nation's top companies. In this book, he shares the secrets of great leadership to help readers align professional development and exemplify these traits themselves. Each of the Disciplines is valuable on its own, but together they add up to more than a sum of their parts, and work synergistically to propel leaders to higher and higher effectiveness and companies to better and better business. From initiative, to planning, to community service, readers will gain deep insight into what separates the good from the great, and how organizations can nurture these qualities in their employees with leadership potential. A good leader gets results, but a great leader inspires every single member of the team to reach their utmost potential every single time. A great leader makes everyone shine, and provides the vision, the tools, and the support people need to do their very best work. This book describes how it's done, and how greatness can be learned. Discover the traits that make leaders great Align leadership development training to maximize potential Foster the right attitudes and behaviors for better outcomes Build a culture of sustainable success that permeates the organization Individual achievement is great, but fostering a culture of achievement sends business into the future on an upward trajectory. It's more than just a single inspired employee; it's about recognizing the signs of potential leadership and nurturing them to fruition throughout the organization. Seven Disciplines of A Leader is the field guide to great leadership.
Seven Essentials for Business Success: Lessons from Legendary Professors
by George SiedelSuccessful leaders are great teachers, and successful teachers serve as models of leadership. This book enables both leaders and teachers to understand and use the best practices developed by award-winning professors, each of whom teaches one of the seven areas that are essential for business success. These professors candidly discuss their successes and failures in the classroom, the mentors who inspired them, how they developed their teaching methods, and their rigorous preparation for class. Through descriptions of the professors in action, readers will gain an insider’s perspective on their teaching skills, and witness how they teach the seven essentials for success in a variety of settings—MBA, Executive MBA, and executive education courses. The chapters also describe the daily lives (professional and personal) of the professors, and the impact they have beyond the classroom in improving organizations and society. If you are a leader or teacher—or if you are interested in the content of a business school education—this book provides an insider’s perspective on the best practices used by legendary professors when teaching the seven essentials that represent the core body of knowledge for business success.
Seven Figures in the History of Swedish Economic Thought
by Mats LundahlWho are the greatest economic thinkers of Sweden? Seventeen essays on seven Swedish economists aim to answer this question, exploring the contributions of Knut Wicksell, Eli Heckscher, Bertil Ohlin, Torsten G#65533;rdlund, Sven Rydenfelt, Staffan Burenstam Linder and Jaime Behar. Swedish academic economists have by and large withdrawn from the public debate but this book celebrates Swedish Economic Thought from Knut Wicksell to the present.
The Seven Inconvenient Truths of Business Strategy
by Paul HunterThe most damning charge frequently levelled at strategic planning is that of irrelevance. Paul Hunter’s The Seven Inconvenient Truths of Business Strategy is an antidote to conventional methods of strategic management that are renowned for being sporadic, biased, poorly articulated and rarely implemented with total success. Drawing on a framework that encapsulates a collection of definitive principles, the author offers a structure to strategy, as a system, and in a format that is representative of a literal reinvention of strategic planning overall; an indicator and explanation of the strategic tools that you already know, but in a more comprehensive format. Paul also provides insights into the collaborative techniques for carrying out the process successfully: formation, evaluation, alignment and implementation. Other topics covered include governance, communication, leadership, learning, teamwork, transformation and the treatment of strategic risk; at the level of a profession. An extended case study, based on the story of Cadbury, the chocolate maker, is woven through the chapters to provide a vibrant illustration of the value and application of the various techniques and processes described. Organisations of all kinds have never needed strategic planning quite as much as they need it today in an environment of increasing complexity, uncertainty and continual change. The Seven Inconvenient Truths of Business Strategy will help you ensure that your strategic process is always effective, visible, professional, relevant and timely.
The Seven Keys to Effective Business-to-Business Appointment Setting: Unlock Your Sales Potential
by Andrea Sittig-RolfThe Seven Keys to Effective Business-to-Business Appointment Setting is a unique compilation of tactical appointment setting techniques that have been proven effective for sales professionals in the business-to-business sales industry. Time and time again these techniques have helped thousands of salespeople schedule appointments with qualified prospects leading to millions of dollars in sales. Over her sixteen year career, Andrea Sittig-Rolf has recruited, led, and trained business-to-business sales teams to sell millions of dollars worth of products and services. Her first book, Business-to-Business Prospecting: Innovative Techniques to Get Your Foot In the Door with Any Prospect, detailed actionable ideas to help salespeople start the selling process with new prospects. In her second book Andrea Sittig-Rolf explains:1) Successful methods to prepare for scheduling qualified appointments; 2) Leveraging voicemail and e-mail as powerful appointment setting tools; 3) The ?Aha!? Formula and its use in overcoming common objections; 4) The metrics of sales, and doing the numbers for consistent sales results. About the Author:Andrea Sittig-Rolf is a sales trainer, public speaker, sales strategist, and founder of Sittig Incorporated. She is also the creator of The Blitz Experience?, an activity-based learning and development program that helps salespeople become more effective when scheduling appointments with qualified prospects over the phone. By practicing these appointment setting techniques the day of the training, salespeople gain a pipeline full of new opportunities at the end of the day! She has held a variety of sales and sales management positions throughout her career. For the past sixteen years she has worked with numerous organizations and sales professionals, helping them develop and practice the skills and strategies necessary to succeed in today?s highly competitive sales game. Visit her website at www. sittiginc. com.
Seven Laws Of Money
by Michael PhillipsThe Seven Laws of Money tells how to live with money: how to get it, care for it, and forget about it. An underground classic among corporate executives, accountants, and entrepreneurs since the 1970s, it is rooted in the author's commitment to right livelihood, to learning how the world works, to a willingness to "fail young," and to networking. Phillips shows how to combine these principles with the seven laws to engender a healthy, fearless attitude toward money.
Seven Lessons for Leading in Crisis
by Bill GeorgeOne of the country's most trusted leaders offers time-tested and real world advice for leading in economic hard times From business giant Bill George, the acclaimed author of Wall Street Journal's bestseller True North, comes the just-in-time guide for anyone in a leadership position facing today's unprecedented economic challenges. The former CEO of Medtronic draws from his own in-the-trenches experience and lessons from leaders (representing an array of companies) who have weathered tough economic storms. With straight talk and clear directions, George shows leaders specifically what they must do to become strong leaders and survive any crisis. His seven lessons include: Face Reality, Starting with Yourself; Never Waste a Good Crisis; and Be Aggressive: This is Your Best Chance to Win in the Market. Seven Lesson for Leading in Crisis is a survival kit for anyone in a leadership position.A concise handbook for applying proven leadership lessons in tough timesWritten by Bill George one of America's most trusted business leaders and author of True North and Authentic LeadershipOffers realistic actions leaders can take to put their companies on the right long-term path Seven Lesson for Leading in Crisis gives leaders a solid strategy for staying the course.
The Seven Levels of Communication: Go from relationships to referrals
by Michael J. MaherIn any business the best projects come from referrals. So what if you had, at your fingertips, a fool-proof system for exploding your business by word of mouth? The Seven Levels of Communication tells the entertaining and educational story of Rick Masters. Down on his luck, overweight, cynical and with nothing to lose, Rick meets Michelle, a mortgage professional who has built a successful business without advertising or personal promotion. Sceptical, he agrees to accompany her to a conference to learn more about her mysterious methods, and then becomes her student. Rick soon discovers that the rewards for implementing these strategies are far greater than he had ever imagined. As his business grows, Rick rediscovers significance and meaning in his life, sees his self-image and personal relationships improve and finds authentic happiness through service to others.In The Seven Levels of Communication, readers will learn the specific strategies that helped Rick go from relationships to referrals. Each chapter is filled with tools, tips and techniques that readers can begin to use immediately for business and personal success.
The Seven Lost Secrets of Success
by Joe VitalePraise for The Seven Lost Secretsof Success"Buy this book, apply these secrets, and your prosperity will be assured."-Dan McComas, President, Dan McComas Associates,Marketing & Management Consultants"This breakthrough book, based on the ideas of a forgotten genius, will help smart marketers increase their effectiveness a minimum of fivefold."-Bruce David, publisher of Starting Smart"The principles are sound and sensible and guaranteed to help any businessperson make more money. Since 99.9 percent of businesses don't use them, anyone putting the seven lost secrets to work will gain an unbelievable edge over the competition."-Bob Bly, author of eighteen business books, including SellingYour Services"One of the most revealing works ever-I literally couldn't put it down. There are life and business success lessons in each chapter."-Jim Chandler, President, VistaTron"Barton was the messiah of business who helped America pull out of the Great Depression. Now he can help all of us survive the current recession."-Scott Hammaker, CEO, Nashville Party Connection"An excellent guide to better advertising, better promotions, and better marketing. My copywriting abilities and creative strategies have been strengthened and broadened. I'm awed and inspired."-Tina Nokes, owner, A-Plus Resume Service"A passionate book on the timeless, inspiring, perceptive, forceful, and sincere ideas of Bruce Barton-a man nobody really knew, a genius lost in history."-Jim King, CPA, Houston"These proven principles are the foundation upon which to build a prosperous enterprise."-Mark Weisser, CEO, Gulf Coast Security Systems