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Media Access: Social and Psychological Dimensions of New Technology Use (Routledge Communication Series)
by Erik P. Bucy John E. NewhagenIn Media Access: Social and Psychological Dimensions of New Technology Use, editors Erik P. Bucy and John E. Newhagen present the latest work, theoretical explorations, and original research findings on media access from a team of internationally renowned media and technology researchers. Chapters develop expanded definitions and conceptual understandings of access to stimulate further research, offer new perspectives on policy discussions, and facilitate media participation among those at risk of being left behind. Broadening our understanding of information technology use, this collection offers: *Novel perspectives--chapters demonstrate new methods of addressing persistent questions regarding motivation, cultural context, socioeconomic resources, technical knowledge, and psychological skills required for effectual use of information and communication technologies. *Conceptual integration--each chapter addresses a vital aspect of media access and summarizes pertinent findings, weaving together results to provide much-needed integration across communication and technology studies. *Multidisciplinary approaches--chapters represent a variety of conceptual and methodological approaches, deriving social explanations from large-scale survey data, psychological explanations from experimental data, and cultural explanations from depth interviews and ethnographic methods. *Shifting the policy and research agenda--this volume extends and redirects aspects of the digital divide debate while elaborating the "media access" approach to studying new technology use. Taken as a whole, Media Access reveals complications associated with full access to new communication technologies and proposes analytical frameworks that open new avenues of scholarly investigation and policy consideration. It is intended for scholars and graduate students in journalism, mass communication, telecommunications, media studies, information science, public policy, psychology, sociology, informatics, human-computer interaction, and other disciplines concerned with the issue of media access.
Media Access Control and Resource Allocation
by Jingjing Zhang Nirwan AnsariThis book focuses on various Passive optical networks (PONs) types, including currently deployed Ethernet PON (EPON) and Gigabit PON (GPON) as well as next generation WDM PON and OFDM PON. Also this book examines the integrated optical and wireless access networks. Concentrating on two issues in these networks: media access control (MAC) and resource allocation. These two problems can greatly affect performances of PONs such as network resource utilization and QoS of end users. Finally this book will discuss various solutions to address the MAC and resource allocation issues in various PON networks.
Media Across Borders: Localising TV, Film and Video Games (Routledge Advances in Internationalizing Media Studies)
by Iain Robert Smith Andrea Esser Miguel Á. Bernal-MerinoWhat happened when Sesame Street and Big Brother were adapted for African audiences? Or when video games Final Fantasy and Assassins’ Creed were localized for the Spanish market? Or when Sherlock Holmes was transformed into a talking dog for the Japanese animation Sherlock Hound? Bringing together leading international scholars working on localization in television, film and video games, Media Across Borders is a pioneering study of the myriad ways in which media content is adapted for different markets and across cultural borders. Contributors examine significant localization trends and practices such as: audiovisual translation and transcreation, dubbing and subtitling, international franchising, film remakes, TV format adaptation and video game localization. Drawing together insights from across the audiovisual sector, this volume provides a number of innovative models for interrogating the international flow of media. By paying specific attention to the diverse ways in which cultural products are adapted across markets, this collection offers important new perspectives and theoretical frameworks for studying localization processes in the audiovisual sector. For further resources, please see the Media Across Borders group website (www.mediaacrossborders.com), which hosts a ‘localization’bibliography; links to relevant companies, institutions and publications, as well as conference papers and workshop summaries.
Media Activism, Artivism and the Fight Against Marginalisation in the Global South: South-to-South Communication (Media and Communication Activism)
by Andrea Medrado Isabella RegaThis book analyses a South-to-South connection between media activists and artivists – artists who are activists – in the Global South. The authors, Andrea Medrado and Isabella Rega, emphasise the urgent need to engage in South-to-South dialogues in order to create more sustainable connections between Global South communities and as an essential step towards identifying and facing global problems, such as state repression, social inequality and climate crises. Medrado and Rega analyse the characteristics of this connection, identify its unique contributions to the study of media and social change and discuss its long-term sustainability. They do so by focusing on instances when media narratives in countries of different Global South(s) intertwine and transform each other; specifically, the exchanges between Latin America (Brazil) and Africa (Kenya). They explore how media activism and artivism can be used as tools for global movement building and to challenge colonial legacies. They also discuss how to connect people with varied skill sets in different Global South contexts, promoting South-to-South solidarity, in a cross-continental challenge to marginalisation. Crucial reading for students and scholars of media activism, social movements, global media and communication, development studies and international studies, as well as activists and social movement organisations.
Media Analysis Techniques
by Dr Berger Arthur AIn the Fifth Edition of Media Analysis Techniques, author Arthur Asa Berger provides students with a clearly written, user-friendly, and hands-on guide to media criticism. He empowers readers to make their own analyses of the media rather than just accepting the interpretations of others. The book first examines four techniques of media interpretation—semiotic theory, Marxist theory, psychoanalytic theory, and sociological theory—that Berger considers critical for creative people to acknowledge if they are to understand how their creations translate to the real world. Application chapters then link popular culture to these four theories. Written in an accessible style that demystifies complex concepts, the book also includes a comprehensive glossary, study guides, and the author’s own illustrations.
Media Analysis Techniques (Commtext Ser. #No. 10)
by Dr Berger Arthur AIn the Sixth Edition of Media Analysis Techniques, author Arthur Asa Berger once again provides students with a clearly written, user-friendly, hands-on guide to media criticism. The book empowers readers to make their own analyses of the media rather than just accept how others interpret the media. Media Analysis Techniques begins by examining four techniques of media interpretation - semiotic theory, Marxist theory, psychoanalytic theory, and sociological theory - that Berger considers critical for creative people to acknowledge if they are to understand how their creations translate to the real world. Application chapters then link popular culture to these four theories. Written in an accessible style that demystifies complex concepts, Media Analysis Techniques includes a glossary, study guides, and the author's own illustrations.
Media Analysis Techniques (Commtext Ser. #No. 10)
by Dr Berger Arthur AIn the Sixth Edition of Media Analysis Techniques, author Arthur Asa Berger once again provides students with a clearly written, user-friendly, hands-on guide to media criticism. The book empowers readers to make their own analyses of the media rather than just accept how others interpret the media. Media Analysis Techniques begins by examining four techniques of media interpretation - semiotic theory, Marxist theory, psychoanalytic theory, and sociological theory - that Berger considers critical for creative people to acknowledge if they are to understand how their creations translate to the real world. Application chapters then link popular culture to these four theories. Written in an accessible style that demystifies complex concepts, Media Analysis Techniques includes a glossary, study guides, and the author's own illustrations.
Media Analytics: Understanding Media, Audiences, and Consumers in the 21st Century
by Ann Hollifield Amy Jo CoffeyThis textbook takes a case study approach to media and audience analytics. Realizing the best way to understand analytics in the digital age is to practice it, the authors have created a collection of cases using datasets that present real and hypothetical scenarios for students to work through. Media Analytics introduces the key principles of media economics and management. It outlines how to interpret and present results, the principles of data visualization and storytelling, and the basics of research design and sampling. Although shifting technology makes measurement and analytics a dynamic space, this book takes an evergreen, conceptual approach, reminding students to focus on the principles and foundations that will remain constant. Aimed at upper-level students in the fast-growing area of media analytics in a cross-platform world, students using this text will learn how to find the stories in the data and how to present those stories in an engaging way to others. Instructor and Student Resources include an Instructor’s Manual, discussion questions, short exercises, and links to additional resources. They are available online at www.routledge.com/cw/hollifield.
The Media and Aid in Sub-Saharan Africa: Whose News? (Routledge Contemporary Africa)
by Lena von NasoNews coverage on Africa is closely connected not only with how Western audiences see the continent, but also with how a wide Western audience builds its opinion on issues that carry consequences for the public's and governments' support and policy towards development aid. The Western media reinforce a picture of a continent that drowns in chaos, is dominated by conflicts, diseases, corruption and failed democratisation. Whose interests lie behind that? How does foreign news on sub-Saharan Africa emerge, which actors are relevant in its making, and on the basis of what interests do these actors shape the coverage that is then presented as 'neutral information' to a broad international audience? Closely examining the relationship between foreign correspondents of international news media and humanitarian organisations, Lena von Naso shows how the aid and media sectors cooperate in Africa in a unique way. Based on more than 70 interviews with foreign correspondents and aid workers operating across Africa, the book argues that the changing nature of foreign news and of aid is forcing them to form a deep co-dependency that is having a serious and largely unnoticed effect on Western news coverage. This comprehensive examination of a new paradigm will interest students and scholars of media and journalism, African studies, development and humanitarian studies and the aid and media communities operating across Africa.
The Media and Body Image: If Looks Could Kill
by Barrie Gunter Maggie WykesBlaming the media for reproducing and extolling unrealistic female bodies has almost become a popular truism. Even medical opinion notes that the media can influence young women to starve themselves and therefore act as a possible causal factor of disordered eating. Yet surprisingly, little work has addressed either the nature of media representations of the body, or the ways in which audiences interpret and use such images in our contemporary cultural context. The Media and Body Image addresses this lack and: - Draws together literature from sociology, gender studies and psychology - Brings together new empirical work on both media representations and audience responses - Offers a broad discussion of this topic in the context of socio-cultural change, gender politics, and self-identity.
Media and Change Management: Creating a Path for New Content Formats, Business Models, Consumer Roles, and Business Responsibility
by Sandra Diehl Matthias Karmasin Isabell KoinigChange management is not just affected globally by environmental and social conditions, including political and technological changes, but also through convergence, which helps conceptualize change over the past decades. The media industry, in particular, is being challenged by the rise of social media, the crisis of refinancing especially for quality news media, the ‘misinformation epidemic’, and the changing role of legacy media. The evolving nature of media usage and communication, the rise of produsage and influencers, and intermediaries and their personalized algorithmic content are also factors that impact the industry, along with data privacy and privacy management, and the “new responsibilities” of companies such as sustainability, agility and resilience, etc.This book focuses on permanent change management in the media and related industries. It provides insights into the most common and crucial phenomena of media and change management in general, while also revealing some more specific issues brought about by technical and social innovations. The authors expand the meaning of media management beyond the management functions within the industry to include the management of different media. The book serves as a useful guide for researchers, students, and practitioners alike, as they are all affected by change processes.
Media and Climate Change: Making Sense of Press Narratives
by Deepti GanapathyThis book looks at the media’s coverage of climate change and investigates its role in representing the complex realities of climate uncertainties and its effects on communities and the environment. The book explores the socio-economic and cultural understanding of climate issues, the influence of environment communication via the news and the public response to it. It also examines the position of the media as facilitator between scientists, policy makers and the public. Drawing extensively from case studies, personal interviews, comparative analysis of international climate coverage, and a close reading of newspaper reports and archives, the author studies the pattern and frequency of climate coverage in the Indian media and their outcomes. With a special focus on the Western Ghats, the book also discusses political rhetoric, policy parameters and events which trigger a debate about development over biodiversity crisis and environmental risks in India. This book will be of great interest to scholars and researchers of environmental studies, especially climate change, media studies, public policy and South Asian studies as well as a conscientious citizen who deeply cares for the environment.
Media and Communication: A Critical Reader (Communication Ser.)
by Paddy Scannell"An excellent book providing students with a historical understanding of mass media and communication. Theories, concepts and models are intertwined throughout the chapters challenging students to critically understand and evaluate the role of mass media in society." - Stephanie Goodwin, University of Central Lancashire "In a field whose boundaries are porous and where there is no consensus as to the core concepts, theories and thinkers, Scannell brings certainty to his effort to identify key moments in the history of the study of the media and communication... Essential reading for anyone interested in the historical development of the study of the media in the US and the UK." - Times Higher Education "His account of these major writers and movements is both comprehensive and clearly written, and will be appreciated by students and academics alike... It is the detail of the historical contexts that makes his writing a refreshing look at the history of media and communication in the twentieth century." - Media International Australia Magisterial in scope, Media and Communication traces the historical development of media and communication studies. Media Studies itself has a short history but many antecedents, and in this comprehensive and compelling book, Paddy Scannell sets out to describe and analysize its formulation in North America and Europe. Media and Communication: Offers an accessible and comprehensive analysis of the development of media and communication theory. Includes a summary outline of all the key thinkers. Looks at the study of communication across a range of disciplines - history, literature, sociology, philosophy and linguistics. Challenges readers to engage with the central importance of communication. It will be an invaluable resource for upper level undergraduate and postgraduate students of media and communication, cultural studies and sociology.
Media and Communication in Nigeria: Conceptual Connections, Crossroads and Constraints (Routledge Contemporary Africa)
by Bruce Mutsvairo and Nnamdi T. EkeanyanwuCommunication is changing rapidly around the world, particularly in Africa, where citizens are embracing digital technologies not only to improve not only interpersonal communication but also the state of their financial well-being. This book investigates these transformations in Nigeria’s booming communication industry. The book traces communications in Nigeria back to pre-colonial indigenous communications, through the development of telecommunication, broadcasting networks, the press, the Nigerian film industry (‘Nollywood’) and on to the digital era. At a time when Western voices still dominate the academic literature on communication in Africa, this book is noteworthy in drawing almost exclusively on the expertise of Nigerian-based authors, critiquing the discipline from their own lens and providing an important contribution to the decolonisation of communication studies. The authors provide a holistic analysis of the sector, encompassing print journalism, broadcast journalism, public relations, advertising, film, development communication, organisational communication and strategic communication. Analysis of the role of digital technologies is woven throughout the book, concluding with a final section theorising the future of communication studies in Nigeria in the light of the digital media revolution. Robust in its theoretical and methodological underpinnings, this book will be an important reference for researchers of media and communication studies, and those working on Africa specifically.
Media and Communication Research Methods: An Introduction to Qualitative and Quantitative Approaches
by Dr Berger Arthur AMedia and Communication Research Methods, Fourth Edition is a concise and practical text designed to give students a step-by-step introduction to conducting media and communication research. Offering real-world insights along with the author’s signature animated style, this text makes the discussion of complex qualitative and quantitative methods easy to comprehend. Packed with detailed examples and practical exercises, the Fourth Edition of this bestselling introductory text includes a new chapter on discourse analysis; expanded discussion of social media, expanded coverage of the research process, and more. Ideal for undergraduate and graduate students conducting research for the first time, this accessible text will help students understand, practice, and master media and communication research.
Media and Communication Research Methods: An Introduction to Qualitative and Quantitative Approaches
by Dr Berger Arthur AMedia and Communication Research Methods, Fourth Edition is a concise and practical text designed to give students a step-by-step introduction to conducting media and communication research. Offering real-world insights along with the author’s signature animated style, this text makes the discussion of complex qualitative and quantitative methods easy to comprehend. Packed with detailed examples and practical exercises, the Fourth Edition of this bestselling introductory text includes a new chapter on discourse analysis; expanded discussion of social media, expanded coverage of the research process, and more. Ideal for undergraduate and graduate students conducting research for the first time, this accessible text will help students understand, practice, and master media and communication research.
Media and Communication Research Methods: An Introduction to Qualitative and Quantitative Approaches
by Dr Berger Arthur AThis step-by-step introduction to conducting media and communication research offers practical insights along with Arthur Asa Berger’s signature lighthearted style to make discussion of qualitative and quantitative methods easy to comprehend. The Fifth Edition of Media and Communication Research Methods includes a new chapter on discourse analysis; expanded discussion of social media, including discussion of the ethics of Facebook experiments; and expanded coverage of the research process with new discussion of search strategies and best practices for analyzing research articles. Ideal for research students at both the graduate and undergraduate level, this proven book is clear, concise, and accompanied by just the right number of detailed examples, useful applications, and valuable exercises to help students to understand, and master, media and communication research.
Media and Communication Research Methods: An Introduction to Qualitative and Quantitative Approaches
by Dr Berger Arthur AThis step-by-step introduction to conducting media and communication research offers practical insights along with Arthur Asa Berger’s signature lighthearted style to make discussion of qualitative and quantitative methods easy to comprehend. The Fifth Edition of Media and Communication Research Methods includes a new chapter on discourse analysis; expanded discussion of social media, including discussion of the ethics of Facebook experiments; and expanded coverage of the research process with new discussion of search strategies and best practices for analyzing research articles. Ideal for research students at both the graduate and undergraduate level, this proven book is clear, concise, and accompanied by just the right number of detailed examples, useful applications, and valuable exercises to help students to understand, and master, media and communication research.
Media and Communication Research Methods: An Introduction to Qualitative and Quantitative Approaches 3rd edition
by Arthur Asa BergerThe new edition combines insightful discussions of qualitative and quantitative media and communication research methods as it covers each topic thoroughly in a fun-to-read style. Ideal for beginning research students at both the graduate and undergraduate level, this proven book is clear, concise, and accompanied by just the right number of detailed examples, useful applications, and valuable exercises that are sure to get your students to want to understand, and master, media and communication research.
The Media and Communications in Australia
by Bridget Griffen-Foley Sue TurnbullAt a time when the traditional media have been reshaped by digital technologies and audiences have fragmented, people are using mediated forms of communication to manage all aspects of their daily lives as well as for news and entertainment. The Media and Communications in Australia offers a systematic introduction to this dynamic field. Fully updated and expanded, this fifth edition outlines the key media industries – from print, sound and television to film, gaming and public relations – and explains how communications technologies have changed the ways in which they now operate. It offers an overview of the key approaches to the field, including a consideration of Indigenous communication, and features a ‘hot topics’ section with contributions on issues including diversity, misinformation, algorithms, COVID-19, web series and national security. With chapters from Australia’s leading researchers and teachers in the field, The Media and Communications in Australia remains the most comprehensive and reliable introduction to media and communications from an Australian perspective. It is an ideal student text and a key resource for teachers, lecturers, media practitioners and anyone interested in understanding these influential industries.
Media and Conflict: Critical Analysis of News Discourses in India
by Francis P. Barclay Kaifia Ancer Laskar Boobalakrishnan NatrayanThis book integrates critical studies of conflict news discourses and social media exchanges in India to discuss their underlying sociopolitical and economic ideologies and powerplays. Using several theoretical frameworks to investigate how assorted Indian conflicts are presented in the mediascape, the book aims to educate and empower audiences—and inspire the next generation of journalists to be constructively critical, ethical and peace-conscious.
Media and Convergence Management
by Sandra Diehl Matthias KarmasinConvergence has gained an enormous amount of attention in media studies within the last several years. It is used to describe the merging of formerly distinct functions, markets and fields of application, which has changed the way companies operate and consumers perceive and process media content. These transformations have not only led business practices to change and required companies to adapt to new conditions, they also continue to have a lasting impact on research in this area. This book's main purpose is to shed some light on crucial phenomena of media and convergence management, while also addressing more specific issues brought about by innovations related to media, technologies, industries, business models, consumer behavior and content management. This book gathers insights from renowned academic researchers and pursues a highly interdisciplinary approach. It will serve as a valuable reference guide for students, practitioners and researchers interested in media convergence processes.
Media and Crisis Communication (Electronic Media Research Series)
by W. Timothy CoombsThis volume centers on the relationship between media and crisis communication, the need to address which has only been heightened by the recent experience of COVID-19 and the needs for public health crisis communication.With multiple voices and multiple fields engaging simultaneously with crisis communication, this book illuminates the role of media in crisis communication within this complex environment. Both traditional and digital media, including social media platforms, respond to an array of crisis contexts including political crises, public health crises, disasters, and organizational crises. The book presents original research that approaches the effects of media in any of the possible crisis contexts.This collection will interest scholars and students of crisis communication, public relations, risk communication, digital media, and political communication.
Media And Culture: An Introduction To Mass Communication, Seventh Edition with 2011 Update
by Richard Campbell Christopher R. Martin Bettina FabosThe #1 introduction to mass communication text, Media and Culture offers a critical approach to media literacy, a cultural perspective, compelling storytelling, and comprehensive coverage of the media industries to help students understand the complex relationship between the mass media and our shared culture. And, because each year brings numerous changes in the media — whether it’s exploring new trends like Twitter, thinking about the future of journalism, or trying a Kindle for the first time — the Seventh Edition 2011 Update helps you bring the latest media trends into the classroom and into context.
The Media and Development: What's the Story?
by Gareth LocksleyThe media's contribution to development occurs simultaneously along five closely intermingled influences: plurality and transparency, behavioral, infrastructure and platform, economic, and trade. The media are at the cutting edge of technological change, where the digitalization of content, Next Generation Networks, falling device and distribution costs, ever-increasing abundance and new business models are overturning the pre-existing order of markets and the media, though broadcasting, particularly radio, remain crucial in developing countries. This offers new development opportunities requiring new policy initiatives, and the realization of this by the development community. In many instances the media has yet to attain its appropriate status on the list of development priorities.