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Scriptwriting 2.0: Writing for the Digital Age
by Marie DrennanOnline media is and will continue to be at the forefront of entertainment; this book introduces readers to this new world and helps them create good content for it. It is a compact, practical guide for those who want to explore scriptwriting for the digital age while also learning essential skills and techniques central to new media writing. Scriptwriting 2.0 contains advice on writing both short- and long-form webisodes as part of a series, as well as standalone pieces. It then goes beyond the writing process to discuss revising, production, promotion and copyright. It is written in a friendly, readable and jargon-free style and includes real-world examples from successful series and a sample script. Readers can access full episodes of the two series discussed at length as well as samples from several other web series.
Scrivener For Dummies
by Gwen HernandezNo matter what you want to write, Scrivener makes it easier. Whether you're a planner, a seat-of-the-pants writer, or something in between, Scrivener provides tools for every stage of the writing process. Scrivener For Dummies walks you step-by-step through this popular writing software's best features. This friendly For Dummies guide starts with the basics, but even experienced scriveners will benefit from the helpful tips for getting more from their favourite writing software.Walks you through customizing project templates for your project needsOffers useful advice on compiling your project for print and e-book formats Helps you set up project and document targets and minimize distractions to keep you on track and on deadlineExplains how to storyboard with the corkboard, create collections, and understand their valueShows you how to use automated backups to protect your hard work along the wayFrom idea inception to manuscript submission, Scrivener for Dummies makes it easier than ever to plan, write, organize, and revise your masterpiece in Scrivener.
Scrum Wars: The Prime Ministers and the Media
by Allan LevineThe image of the scrum – a beleaguered politican surrounded by jockeying reporters – is central to our perception of Ottawa. The modern scrum began with the arrival of television, but even in Sir John A. Macdonald’s day, a century earlier, reporters in the parliamentary press gallery had waited outside the prime minister’s office, pen in hand, hoping for a quote for the next edition. The scrum represents the test of wills, the contest of wits, and the battle for control that have characterized the relationship between Canadian prime ministers and journalists for more than 125 years. Scrum Wars chronicles this relationship. It is an anecdotal as well as analytical account, showing how earlier prime ministers like Sir John A. Macdonald and Sir Wilfrid Laurier were able to exercise control over what was written about their administrators, while more recent leaders like John Diefenbaker, Joe Clark, John Turner, and Brian Mulroney often found themselves at the mercy of intense media scrutiny and comment.
Searching for John Hughes: Or Everything I Thought I Needed to Know about Life I Learned from '80s Movies
by Jason DiamondSearching for John Hughes is Jason Diamond’s hilarious memoir of growing up obsessed with the iconic filmmaker’s movies.From the outrageous, raunchy antics in National Lampoon’s Vacation to the teenage angst in The Breakfast Club and Pretty in Pink to the insanely clever and unforgettable Home Alone, Jason Diamond could not get enough of John Hughes’ films. So, he set off on a years-long delusional, earnest, and assiduous quest to write a biography of his favorite filmmaker, despite having no qualifications, training, background, platform, or direction. In Searching for John Hughes, Jason tells how a Jewish kid from a broken home in a Chicago suburb—sometimes homeless, always restless—found comfort and connection in the likewise broken lives in the suburban Chicago of John Hughes’ oeuvre. He moved to New York to become a writer of a book he had no business writing. In the meantime, he brewed coffee and guarded cupcake cafes. All the while, he watched John Hughes movies religiously.Though his original biography of Hughes has long since been abandoned, Jason has discovered he is a writer through and through. And the adversity of going for broke has now been transformed into wisdom. Or, at least, a really, really good story.In other words, this is a memoir of growing up. One part big dream, one part big failure, one part John Hughes movies, one part Chicago, and one part New York. It’s a story of what comes after the “Go for it!” part of the command to young creatives to pursue their dreams—no matter how absurd they might seem at first.
Season Finale: The Unexpected Rise & Fall of the WB and UPN
by Cynthia Littleton Susanne DanielsSeason Finale is an inside chronicle of the entertainment industry following the unexpected rise and fall of the WB and UPN networks.In the mid-1990s, Hollywood studios Warner Bros. and Paramount Pictures each launched their own broadcast television network, hoping to become the fifth player in an industry dominated by ABC, CBS, NBC, and, more recently, Fox. Against all odds, the WB and UPN altered primetime television’s landscape, only to merge as the CW in 2006—casualties of conflicting personalities, relentless competition, and a failure to anticipate the business’s future.Following the money, egos, and risks of network television, former WB executive Susanne Daniels and Variety television reporter Cynthia Littleton expose the difficulties of trying to launch two traditional broadcast networks just as cable and the Internet were ending their dominance. Through in-depth reportage and firsthand accounts, Daniels and Littleton re-create the creative and business climate that birthed the WB and UPN, illustrating how the race to find programming spawned their heated rivalry and created shows that became icons of youth culture. Offering insider stories about shows such as Buffy the Vampire Slayer, Dawson’s Creek, 7th Heaven, Gilmore Girls, Smallville, Felicity, Girlfriends, Everybody Hates Chris, and America’s Next Top Model, the authors present the creative environment that ushered these groundbreaking programs into living rooms across America.Despite success, the WB and UPN unraveled due to corporate miscalculations, management missteps, and industry upheaval that led to their decline—and rebirth as the CW. This is a cautionary and compelling entertainment saga about a precarious moment in television history, when the transformation of the broadcast networks signaled an inevitable shift for all pop culture.
Seasoned Speech: Rhetoric in the Life of the Church
by James E. Beitler IIIThe Christian faith depends to a great degree on persuasion. In one of his letters to early Christians, the apostle Paul wrote, "Let your speech always be gracious, seasoned with salt, so that you may know how you ought to answer everyone" (Col. 4:6). Yet rhetoric—the art of persuasion—has been largely ignored by most Christians. In this book, James Beitler seeks to renew interest in and hunger for an effective Christian rhetoric by closely considering the work of five beloved Christian communicators: C. S. Lewis, Dorothy L. Sayers, Dietrich Bonhoeffer, Desmond Tutu, and Marilynne Robinson. Moreover, he situates these reflections within the Christian liturgical seasons for the essential truths they convey. These writers collectively demonstrate that being a master of rhetoric is not antithetical to authentic Christian witness. Indeed, being a faithful disciple of Christ means practicing a rhetoric that beneficially and persuasively imparts the surprising truth of the gospel. It means having seasoned speech.
Second Finding: A Poetics of Translation (Perspectives on Translation)
by Barbara FolkartThe translation of poetry has always fascinated the theorists, as the chances of "replicating" in another language the one-off resonance of music, imagery, and truth values of a poem are vanishingly small. Translation is often envisaged as a matter of mapping over into the target language the surface features or semiotic structures of the source poem. Little wonder, then, that the vast majority of translations fail to be poetry in their own right. These essays focus on the poetically viable translation - the derived poem that, while resonating with the original, really is a poem. They proceed from a writerly perspective, eschewing both the theoretical overkill that spawns mice out of mountains and the ideological misappropriation that uses poetry as a way to push agendas. The emphasis throughout is on process and the poem-to-come. Published in English.
Second International Conference on Computer Networks and Communication Technologies: ICCNCT 2019 (Lecture Notes on Data Engineering and Communications Technologies #44)
by S. Smys Pavel Lafata Tomonobu SenjyuThis book presents new communication and networking technologies, an area that has gained significant research attention from both academia and industry in recent years. It also discusses the development of more intelligent and efficient communication technologies, which are an essential part of current day-to-day life, and reports on recent innovations in technologies, architectures, and standards relating to these technologies. The book includes research that spans a wide range of communication and networking technologies, including wireless sensor networks, big data, Internet of Things, optical and telecommunication networks, artificial intelligence, cryptography, next-generation networks, cloud computing, and natural language processing. Moreover, it focuses on novel solutions in the context of communication and networking challenges, such as optimization algorithms, network interoperability, scalable network clustering, multicasting and fault-tolerant techniques, network authentication mechanisms, and predictive analytics.
Second International Conference on Networks and Advances in Computational Technologies: NetACT 19 (Transactions on Computational Science and Computational Intelligence)
by Maurizio Palesi Ljiljana Trajkovic J. Jayakumari John JoseThis book presents the proceedings of the 2nd International Conference on Networks and Advances in Computational Technologies (NetACT19) which took place on July 23-25, 2019 at Mar Baselios College of Engineering and Technology in Thiruvananthapuram, India. The conference was in association with Bowie State University, USA, Gannon University, USA and Malardalen University, Sweden. Papers presented were included in technical programs that were part of five parallel tracks, namely Computer Application, Image Processing, Network Security, Hardware & Network Systems and Machine Learning. The proceedings brings together experts from industry, governments and academia from around the world with vast experiences in design, engineering and research.Presents the proceedings of the 2nd International Conference on Networks and Advances in Computational Technologies (NetACT19);Includes research in Computer Application, Image Processing, Network Security, Hardware & Network Systems and Machine Learning;Provides perspectives from industry, academia and government.
Second Language Acquisition Theory and Pedagogy
by Fred R. Eckman Diane Highland Peter W. Lee Jean Mileham Rita Rutkowski WeberA volume on second-language acquisition theory and pedagogy is, at the same time, a mark of progress and a bit of an anomaly. The progress is shown by the fact that the two disciplines have established themselves as areas of study not only distinct from each other, but also different from linguistic theory. This was not always the case, at least not in the United States. The anomaly results from the fact that this book deals with the relationship between L2 theory and pedagogy despite the conclusion that there is currently no widely-accepted theory of SLA. Grouped into five sections, the papers in this volume: * consider questions about L2 theory and pedagogy at the macro-level, from the standpoint of the L2 setting; * consider input in terms of factors which are internal to the learner; * examine the question of external factors affecting the input, such as the issue of whether points of grammar can be explicitly taught; * deal with questions of certain complex, linguistic behaviors and the various external and social variables that influence learners; and * discuss issues surrounding the teaching of pronunciation factors that affect a non-native accent.
Second Language Acquisition: An Introductory Course
by Susan M. Gass Jennifer Behney Luke Plonsky Elizabeth HuntleyNow in its sixth edition, this bestselling textbook remains the cornerstone for the study of second language acquisition, providing a comprehensive yet accessible introduction to SLA.This substantially revised and updated edition has been edited into ten chapters, with a focus on the most frequently taught core themes and increased accessibility. A new introductory chapter provides a concise overview of the history of the field. Omitted chapters are available online where supplementation is desired. The text continues to provide a rich range of pedagogical tools that encourage students to reflect upon the experiences of second language learners. As with previous editions, discussion questions and problems are peppered throughout each chapter to help students apply their knowledge, and a glossary defines and reinforces must-know terminology. Additional questions and problems appear on the online companion website.This seminal text is ideal core reading for SLA courses in second language studies, applied linguistics, linguistics, TESOL, and/or language education programs. This textbook is supported with Instructor and Student Resources, including PowerPoint slides, exercises, flashcards, audio and video links: www.routledge.com/cw/gass.
Second Language Acquisition: An Introductory Course
by Susan M. GassNow in a fourth edition, this bestselling introductory textbook remains the cornerstone volume for the study of second language acquisition (SLA). Its chapters have been fully updated, and reorganized where appropriate, to provide a comprehensive yet accessible overview of the field and its related disciplines. To reflect current developments, new sections on using learner corpora, semantics and morphosyntax (within formal approaches to SLA), sociocultural approaches, gesture, priming research, and chaos theory have been added. Students will also find expanded discussions of heritage language learning, bilingualism, pragmatics, and much more. The redesigned fourth edition of Second Language Acquisition retains the features that students found useful in the current edition but also provides new pedagogical tools that encourage students to reflect upon the experiences of second language learners. As with previous editions, discussion questions and problems at the end of each chapter help students apply their knowledge, and a glossary defines and reinforces must-know terminology. This clearly-written, comprehensive, and current textbook, by expert Sue Gass, is the ideal textbook for the introductory SLA course in second language studies, applied linguistics, linguistics, TESOL, and language education programs.
Second Language Classroom Research: Issues and Opportunities (Second Language Acquisition Research Series)
by Susan Gass Jacquelyn SchachterIn an attempt to fill the gap left by the many published studies on classroom second language research, this book explores a variety of human, social, and political issues involved in the carrying out of such studies. Many journals are chock-full of the results of classroom research, with evidence to support one claim or another about the efficacy of one teaching method or another. Many textbooks are replete with statistical procedures to be used, and with experimental designs to fit varying situations. Too often overlooked in these treatments are the human, social, and political issues involved in carrying out research in classrooms that are not one's own. What are the problems going to be when one attempts work such as this? What does one do on discovering that an administrator's agenda is different than one had thought? What does one do when a teacher resents intrusions into her classroom? This book offers a view on those kinds of issues, as presented and managed by successful classroom researchers themselves. The authors present their own experiences including, on occasion, their trials and tribulations and how they dealt with them. They lay themselves open to criticism in doing so, but they make their contributions much the richer as well. The classroom contexts extend to different countries, and range from elementary schools to universities. Some of the issues presented are: * the necessarily collaborative nature of the research; * the question of meshing pedagogically sound and experimentally acceptable practices; * the often strong possibility that political and social decisions will interrupt the research; * the perennial question of reporting out the results; and * the training of graduate student researchers.
Second Language Learning and Language Teaching
by Vivian CookThe fourth edition of this classic textbook has been revised to reflect recent developments in language teaching and learning yet retains the basic structure and approach so popular with its readers. Teaching and learning content has been updated, particularly taking into account the rise of task-based learning, Conversational Analysis and social models of second language acquisition, changes in national syllabuses and examinations and the increasing controversy over the role of the native speaker target. Each chapter has been revised to stand alone, enabling the text to be taught and studied out of sequence if preferred. A set of focusing questions has also been added to each and further reading sections have been updated. Second Language Learning and Language Teaching remains the essential textbook for all student teachers of modern languages and TESOL as well as applied linguistics.
Second Language Pronunciation: Bridging the Gap Between Research and Teaching
by John M. Levis Tracey M. Derwing Sinem Sonsaat-HegelheimerPractical resources designed to help language educators apply the latest research and most effective pedagogical methods to classroom pronunciation instruction In Second Language Pronunciation: Bridging the Gap Between Research and Teaching, a team of distinguished researchers and educators delivers an incisive and practical approach to evidence-based pronunciation instruction in second language classrooms. Developed for language teachers who want to incorporate and implement the most effective pedagogical methods in their language instruction, this edited volume offers 15 essays that connect the latest research with practical applications in the classroom. In addition to exploring recent but less well-known methods—like High Variability Phonetic Training, discourse-based teaching, communicative classrooms, and technology-based methods—these chapters are unified in bringing theory to bear on practical questions faced by language teachers. The chapters follow a standard format, moving from critical research issues to pedagogical implications, and practical resources to equip language teachers, scholars, administrators, and teachers-in-training with the tools they require to develop their students’ pronunciation abilities. Readers will also find: A thorough introduction to using empirical evidence to guide pronunciation instruction in second language students Comprehensive explorations of the integration of pronunciation instruction into second language education Practical discussions of perception training in pronunciation instruction and the importance of L2 segmental and suprasegmental contrasts in pronunciation learning In-depth examinations of classroom research for pronunciation and the use of technology to explore L2 pronunciationPerfect for upper-level undergraduate and graduate students studying TESOL, applied linguistics, and second language acquisition, Second Language Pronunciation: Bridging the Gap Between Research and Teaching will also earn a place in the libraries of researchers, scholars, and teachers of language and education.
Second Language Study Abroad: Programming, Pedagogy, And Participant Engagement
by John L. Plews Kim MisfeldtThis edited volume explores studying second languages abroad by critically and constructively reviewing established programming, providing theoretical and research-informed support for pedagogical and curriculum interventions, and analysing participant experiences. Over 12 chapters the contributors examine key issues including teaching approaches, learning activities, and relationships in the target language and culture. This book is most distinct in its attempt to promote diversity in approaches and experiences while drawing the common thread of learner- and learning-centredness through each chapter. The contributing authors represent a wide range of academies and discuss study abroad programs and participants in diverse cultural and geographic regions. The book’s international scope will acquaint educators and researchers with a broad variety of practices, stimulate comparison across contexts, and promote innovation.
Second Language Teacher Prosody
by Emily KuderSecond Language Teacher Prosody focuses on the prosodic characteristics of input in L2 Spanish classrooms. Readers are led through descriptions and interpretations of prosodic behaviors based upon teachers’ training and experience, their native or near-native speaker status, and their own comments about their teaching. The analysis culminates with several key discoveries and methodological implications with regard to didactic prosody, research design and methodology, and data interpretation. The conclusion offers future lines of research on SDS prosody including reception studies exploring the relative salience and effectiveness of prosodic cues. Educators can intentionally utilize these tools to achieve pedagogical goals. This book will be of interest to scholars in Applied Linguistics and Instructed Second Language Acquisition.
Second Read: Writers Look Back at Classic Works of Reportage (Columbia Journalism Review Books)
by James MarcusThe Columbia Journalism Review's Second Read series features distinguished journalists revisiting key works of reportage. Launched in 2004 by John Palattella, who was then editor of the magazine's book section, the series also allows authors address such ongoing concerns as the conflict between narrative flair and accurate reporting, the legacy of New Journalism, the need for reporters to question their political assumptions, the limitations of participatory journalism, and the temptation to substitute "truthiness" for hard, challenging fact. Representing a wide range of views, Second Read embodies the diversity and dynamism of contemporary nonfiction while offering fresh perspectives on works by Norman Mailer, Tom Wolfe, Rachel Carson, and Gabriel García Márquez, among others. It also highlights pivotal moments and movements in journalism as well as the innovations of award-winning writers.Essays include Rick Perlstein on Paul Cowan's The Tribes of America; Nicholson Baker on Daniel Defoe's A Journal of the Plague Year; Dale Maharidge on James Agee's Let Us Now Praise Famous Men; Marla Cone on Rachel Carson's Silent Spring; Ben Yagoda on Walter Bernstein's Keep Your Head Down; Ted Conover on Stanley Booth's The True Adventures of the Rolling Stones; Jack Shafer on Tom Wolfe's The Electric Kool-Aid Acid Test; Connie Schultz on Michael Herr's Dispatches; Michael Shapiro on Cornelius Ryan's The Longest Day; Douglas McCollam on John McPhee's Annals of the Former World; Tom Piazza on Norman Mailer's Armies of the Night; Thomas Mallon on William Manchester's The Death of a President; Miles Corwin on Gabriel García Márquez's The Story of a Shipwrecked Sailor; David Ulin on Joan Didion's Slouching Toward Bethlehem; and Claire Dederer on Betty MacDonald's Anybody Can Do Anything.
Second-Order Photogalvanic Photocurrents in 2D Materials (SpringerBriefs in Applied Sciences and Technology)
by Ting Yu Mustafa EginligilThis book highlights the photogalvanic effects at low dimensions, surfaces, and interfaces, more specifically 2D materials, such as graphene and monolayer transition metal dichalcogenides. Although the phenomenology of the photogalvanic effects, which can be simply seen as photoresponse nonlinear-in-electric field, have been well-established, the microscopic understanding in each material system may vary. This book is a quick reference and a detailed roadmap starting from phenomenology and continuing with the ultimate low dimensional materials, in which the photogalvanic effects can offer a rich platform at the second-order response to an electric field. A general phenomenology of photogalvanic effect is provided in the first chapter, together with the photon drag effect which also generates a photocurrent like the photogalvanic effect, but with some distinct features, as well as somewhat puzzling similarities. Next two chapters explain these effects in graphene, starting with a necessary related background on graphene, then a particular focus on its specific phenomenology, microscopic theory, and experimental results. In a similar fashion, in chapters four and five, a necessary background for the photogalvanic effects in monolayer transition metal dichalcogenides, with symmetry analysis, microscopic theory, and experimental results is presented, along with the Berry curvature dependent photocurrent, which can also play an important role in 2D semiconductors. The second-order photogalvanic effects that have been covered so far in graphene and monolayer transition metal chalcogenides have already excited the 2D semiconductor optoelectronic research community by several means. It seems that the interests on the photogalvanic effects will continue to escalate in near future.
Secrecy in Public Relations, Mediation and News Cultures: The Shadow World of the Media Sphere (Routledge Focus on Media and Cultural Studies)
by Anne M. CroninThis book investigates the relationship of secrecy as a social practice to contemporary media, news cultures and public relations. Drawing on Georg Simmel’s theorisation of how secrecy produces a ‘second world’ alongside the ‘obvious world’ and creates and reshapes social relations, Anne Cronin argues for close analysis of the PR industry as a powerful vector of secrecy and an examination of its relationship to news cultures. Using case studies and in-depth interviews, as well as recent research in media and cultural studies, sociology, journalism studies and communication studies, the book analyses how PR practices generate a second, shadow world of the media sphere which has a profound impact on the ‘obvious world’. It interrogates both the PR industry’s and news culture’s role in shaping social relations for a digital media landscape, and those initiatives promoting transparency of data and decision-making processes. An insightful, interdisciplinary approach to debates on media and power, this book will appeal to students of public relations, sociology, media studies, cultural studies and communication studies. It will also be of interest to scholars and practitioners working at the intersections of media, social relations and public trust.
Secrecy, Covertness and Authentication in Wireless Communications: Physical Layer Security Approach (Wireless Networks)
by Xiaohong Jiang Yulong Shen Yuanyu ZhangThis book introduces the fundamentals of physical layer security (PLS) and demonstrates how a variety of PLS techniques can be applied to improve the security of wireless communication systems. In particular, this book covers three security aspects of wireless communications. It includes secrecy, i.e., preventing eavesdroppers from intercepting information from transmitted wireless signals, covertness, i.e., hiding the transmitted signals themselves from malicious wardens and authentication, i.e., authenticating the identities of communicating entities. When discussing the secrecy of wireless communication systems, this book covers physical layer secure communication in multiple-input multiple-out (MIMO) systems based on beamforming and precoding techniques, in relay systems based on link/relay selection and in large-scale random networks based on cooperative jamming. Regarding the covertness of wireless communication systems, this book introduces physical layer covert communication in relaying systems and MIMO systems. Also, when discussing authentication in wireless communication systems, this book introduces the implementation of physical layer authentication in MIMO systems based on channel features and/or radiometric features of transceivers. In addition, this book presents security-aware routing in wireless networks based on physical layer secure communication techniques.This book targets researchers in the fields of physical layer security and wireless communications security. Advanced-level students in electronic engineering or computer science studying these security topics will also want to purchase this book as a secondary textbook.
Secret Sauce: How to Pack Your Messages with Persuasive Punch
by Harry MillsWhen it comes to messaging, what worked in the past won’t work today. Our noisy, digital world has undermined our ability to focus.For a message to grab attention and persuade, it now has to pass the SAUCE test and be: Simple, Appealing, Unexpected, Credible, and Emotional.Secret Sauce shows you how to transform unconvincing messages into compelling copy. It comes with a 15-question SAUCE test and a Heat Gauge which allows you to precisely measure the persuasive impact of your messages. Short, easy to read, and packed with visuals, Secret Sauce provides:Clear examples of what works and what doesn’tFascinating insights from behavioral and neurological researchPowerful lessons from successful and failed campaignsLess than 10 percent of marketing messages are truly compelling—engaging the head and heart. Secret Sauce helps you weed out the clutter and craft messages that stick.
Secret Service: Hidden Systems That Deliver Unforgettable Customer Service
by John DiJuliusAll businesses have customers, but how many of them deliver unforgettably good customer service?Customer experience expert and author John R. DiJulius reveals the hidden systems of the few exceptional companies that do: what actions they take behind the scenes to consistently surpass customer expectations. These organizations reap the benefits of greater customer loyalty, exponentially expanded referral networks, lower employee turnover, and stronger bottom-line results.Packed with examples applicable to a wide range of industries, Secret Service provides practical, realistic ways to:Turn customer complaints into positive experiences,Use marketing to go deeper with existing customers,Increase customer and employee retention,and turn bland customer service into truly memorable customer experiences.By quantifying and examining each phase of the "Customer Experience Cycle," Secret Service reveals clever, practical ideas that can be transformed into repeatable best practices in any organization and at every level.
Secretos de liderazgo efectivo: El camino al éxito al alcance de todos
by José Luis ZavalaSECRETOS DE UN EMPRESARIO MEXICANO DE TALLA MUNDIAL PARA TRIUNFAR EN LA VIDA Y EN LOS NEGOCIOS José Luis Zavala, presidente del Consejo de Administración de CEMZA, el consorcio especializado en servicios offshore para la industria Oil & Gas y una de las 500 empresas más importantes de México, comparte a sus lectores consejos, herramientas, habilidades y conocimientos que fueron determinantes para impulsar su desarrollo profesional y personal. A lo largo de sus páginas Secretos de liderazgo efectivo reúne las anécdotas de vida que el autor ha experimentado a lo largo de su trayectoria en la consolidación de uno de los grupos empresariales más relevantes del país, desde cómo CEMZA logró ser la primera empresa mexicana en brindar servicios de recuperación de cápsulas aeroespaciales a la NASA hasta cómo ha solucionado conflictos del día adía en la rutina de un empresario mexicano, así como las lecciones que ha aprendido en el camino. Los 200 secretos de Zavala te ayudarán a mejorar actitudes, alcanzar objetivos, tomar riesgos, impulsar el crecimiento, mejorar la organización de tu empresa, desarrollar tu liderazgo, ser el mejor en atención al cliente, combatir la competencia, ser un excelente negociador, vender más, cuidar las finanzas de tu proyecto, solucionar problemas, enfrentar el cambio y motivar a la acción. Una extraordinaria guía de actitudes y habilidades para el camino hacia alcanzar tu misión, para crecer como líder y para llevar tu negocio al éxito. Un libro que podría cambiar tu vida para siempre.
Secrets Beyond the Screen: The award-winning TV producer's compelling search for truth
by Anita JacobyHow well does anyone know their family?Anita Jacoby AM is one of Australia&’s most distinguished television producers. Now she uncovers one of the most extraordinary stories of all, long hidden within her own family.The father Anita knew had fled persecution in Nazi Germany to settle in Australia and become a pioneer of the Australian communications industry. He was known and respected in the entertainment, political and business worlds. But he also had a devastating secret life.In her quest to establish the truth, Anita combines being a loving daughter with her investigative journalist skills, determined to find everything concealed from her family for more than seventy years. But by turning the camera on her father she&’s forced to question everything about him – and what she thought she knew about herself. And in discovering his secrets, she&’s compelled to reveal her own. This very Australian story is one of tragedy and rebirth, resilience and change. It&’s about love, grief, and the sacrifices parents make for their children. It&’s a story that proves that children, no matter how old or wise they become, never truly know their parents. &‘Surprising and stunning&’ - DI MORRISSEY AM&‘Heartfelt, heart-stopping&’ - HAMISH MACDONALD