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Basic Persian: A Grammar and Workbook (Grammar Workbooks)
by Saeed Yousef Hayedeh TorabiThis fully revised second edition of Basic Persian: A Grammar and Workbook comprises an accessible reference grammar and related exercises in a single volume. This book presents twenty grammar units, covering the core material which students would expect to encounter in their first year of learning Persian. Grammar points are followed by multiple examples and exercises which allow students to reinforce and consolidate their learning. Key features include: • a clear, accessible format • many useful language examples • jargon-free explanations of grammar • abundant exercises with full answer key • a glossary of Persian-English terms • a subject index Rigorous yet engaging, Basic Persian is suitable for both class use and independent study, making it an ideal grammar reference and practice resource for both beginners and students with some knowledge of the language.
Basic Radio: Understanding the Key Building Blocks
by Joel HallasBasic Radio reveals the key building blocks of radio: receivers; transmitters; antennas; propagation and their applications to telecommunications; radionavigation; and radiolocation. This book includes simple, build-it-yourself projects to turn theory into practice--helping reinforce key subject matter.
Basic Radio Journalism
by Peter Stewart Paul ChantlerBasic Radio Journalism is a working manual and practical guide to the tools and techniques necessary to succeed in radio journalism. It will be useful both to students starting a broadcasting career as well as experienced journalists wishing to develop and expand their skills. Based on the popular Local Radio Journalism, this book covers the core skills of news gathering, writing, interviewing, reporting and reading with extensive hints and tips. It outlines working practices in both BBC and commercial radio. There are revamped legal and technical sections as well as a new chapter on the journalist as programme producer. For the student, there is extensive advice about getting a job, marketing yourself and dealing with job interviews. The Foreword is by Lord Ryder of Wensum, vice chairman of the BBC.
Basic Russian: A Grammar and Workbook (Grammar Workbooks Ser.)
by John Murray Sarah SmythDesigned for students with a basic knowledge of Russian, this book provides an accessible reference grammar and related exercises in a single volume.Across more than forty grammar topics it introduces the student to Russian people and culture through the medium of the language used today, covering the core material which the student would expect to encounter in their first year of learning Russian.Complete with a full key to exercises and glossary, Basic Russian is a user-friendly reference grammar suitable for both independent study and class use.
Basic Spanish: A Grammar and Workbook (Grammar Workbooks)
by Irene Wilkie Carmen ArnaizPresenting twenty individual grammar points in lively and realistic contexts, Basic Spanish is an accessible reference grammar with related exercises in one, easy to follow volume. Beginning with the simpler aspects of Spanish and progressing on to more complex areas, each chapter contains grammar points that are followed by examples and exercises selected to reinforce the topic. A first-class introduction to the language, features of this practical book include: * authentic reading texts to encourage an understanding of Spain and Spanish-speaking countries * reference to Latin American usage where appropriate * abundant exercises with full answer key * glossary of grammatical terms. Clearly presented and user-friendly, Basic Spanish provides readers with the basic tools to express themselves in a wide variety of situations, making it an ideal reference and practice resource for both beginners and students with some knowledge of the language.
Basic Transforms for Electrical Engineering
by Orhan ÖzhanThe textbook covers the most popular transforms used in electrical engineering along with the mathematical foundations of the transforms, uniquely bringing together the two in a single text. Geared towards an upper-undergraduate or graduate-level class, the book covers the most-used transforms including Fourier, Laplace, Discrete Fourier, z-, short-time Fourier, and discrete cosine transforms. The book includes the complex numbers, complex functions, and complex integration that are fundamental to understand the transforms. The author strives to make the study of the subject approachable by appealing to the use of popular software like LabVIEW virtual instruments, Matlab m-files, and C programming resources. Computer projects at the end of chapters further enhance the learning process. The book is based on the author’s years of teachıng Engineering Mathematics and Signal courses and can be used in both electrical engineering and mathematics curriculum.Presents both electrical engineering transforms and their mathematical foundations in an understandable, pedagogical, and applicable approach;Covers the most common transforms for electronics and communications engineers including Laplace transform, the Fourier transform, STFT, the z-transform;Features LabVIEW virtual instrument (vi) files, LTSpice simulation files, MATLAB m files, and computer projects in the chapter problems.
Basic TV Reporting: Media Manuals (Media Manual Ser.)
by Ivor YorkeBasic TV Reporting is a practical, easy to read guide to the skills needed to become a successful television reporter - arguably the most demanding and glamorous job in journalism. The book describes the role in detail, how reporters fit into the editorial team and where their duties begin and end. Basic TV Reporting is a practical, easy to read guide to the skills needed to become a successful television reporter - arguably the most demanding and glamorous job in journalism. The book describes the role in detail, how reporters fit into the editorial team and where their duties begin and end.The late Ivor Yorke has enjoyed a wealth of experience to pass on to aspiring broadcast journalists, having spent more than 20 years as a writer, reporter, producer and editor, before becoming Head of Journalist Training, BBC News and Current Affairs. He was also a freelance training consultant. He is the author of Television News (now in its third edition) and co-author with the late Bernard Hesketh of An Introduction to ENG, also published by Focal Press.Reviews: `This is a short, well-constructed book which is of as much value to the interviewed as to the interviewer. It is practical and down-to-earth (`keep off the gin, and stick to the tonic') and delightfully easy to read.' British Journal of Educational Technology.' Easy to read guide to the skills needed to become a successful TV reporter.'Voice of the Listener
Basic Verbal Skills for Music Therapists
by Elizabeth K. SchwartzBasic verbal skills are necessary for effective and competent practice at every level of music therapy. This innovative new text provides a clear and practical foundation for understanding how words and verbalization can be used in a variety of ways in music therapy to meet the individual needs of each client across a range of settings. The focus is on giving music therapy students and young professionals a roadmap for deciding why, when, and how to use basic verbal skills in their work. <p><p> Music therapy educators will find it particularly useful with its clear framework, clinical scenarios, and samples of word use that are directly tied to music therapy scope and level of practice. The book takes an inventive approach to understanding how to make informed clinical decisions on using words and gives examples and exercises within four different categories of verbalization - Verbal Framing, Verbal Exchanges, Verbal Interactions, and Verbal Interventions. Chapters also look concisely at defining communication, reviewing current music therapy literature on verbal skills, and understanding how verbalization fits into scope of practice, ethical standards, and music therapy regulations. The final chapters examine the influence of music on words, and words on music. Each chapter also includes exercises to help readers reflect, increase word repertoire, and rehearse verbal skills.
The Basics of Communication: A Relational Perspective
by Steve Duck David T. McmahanThis introductory communication textbook explores fundamental communication concepts, theories, skills, and contexts with a thematic integration to everyday life that allows all of these things to cohere and offers an engaging look at the inseparable connection between relationships and communication, highlighting the roles that interpersonal connections play in casual discussions as well as in public speaking.
The Basics of Communication Research
by Leslie A. Baxter; Earl BabbieCombining the time tested classical work of Earl Babbie with the insights of one of the most recognized and respected names in speech communication research, THE BASICS OF COMMUNICATION RESEARCH is the book for the Communication research methods course. With the authors' collective experience teaching research methods and as active researchers themselves you will find this text to be the authoritative text for your course. The authors frame research as a way of knowing, and provide balanced treatment to both quantitative and qualitative research traditions in communication research and present it in a student friendly and engaging format. It provides in-depth treatment of the role of reasoning in the research enterprise and how this reasoning process plays itself out in planning and writing a research proposal and report.
Basics of Computer Networking (SpringerBriefs in Electrical and Computer Engineering)
by Thomas RobertazziSpringer Brief Basics of Computer Networking provides a non-mathematical introduction to the world of networks. This book covers both technology for wired and wireless networks. Coverage includes transmission media, local area networks, wide area networks, and network security. Written in a very accessible style for the interested layman by the author of a widely used textbook with many years of experience explaining concepts to the beginner.
The Basics of Media Writing: A Strategic Approach
by Scott A. Kuehn James Andrew LingwallThe Basics of Media Writing: A Strategic Approach helps readers develop the essential writing skills and professional habits needed to succeed in 21st-century media careers. This research-driven, strategy-based media writing textbook digs deeply into how media professionals think and write in journalism, public relations, advertising, and other forms of strategic communication. Authors Scott A. Kuehn and Andrew Lingwall have created two comprehensive writing models to help students overcome their problems in finding and developing story topics by giving them “starting points” to begin writing. The Professional Strategy Triangle model shows students how to think critically about the audience, the situation, and the message before starting a news story or persuasive piece and the FAJA four-point model asks students a series of questions about their story type (Fact, Analysis, Judgment, or Action) to guide them to the right angle or organizational structure for their message. Rooted in classical rhetorical methods, this step-by-step technique enables readers to strategically approach each writing task, no matter the format.
The Basics of Media Writing: A Strategic Approach
by Scott A. Kuehn James Andrew LingwallThe Basics of Media Writing: A Strategic Approach helps readers develop the essential writing skills and professional habits needed to succeed in 21st-century media careers. This research-driven, strategy-based media writing textbook digs deeply into how media professionals think and write in journalism, public relations, advertising, and other forms of strategic communication. Authors Scott A. Kuehn and Andrew Lingwall have created two comprehensive writing models to help students overcome their problems in finding and developing story topics by giving them “starting points” to begin writing. The Professional Strategy Triangle model shows students how to think critically about the audience, the situation, and the message before starting a news story or persuasive piece and the FAJA four-point model asks students a series of questions about their story type (Fact, Analysis, Judgment, or Action) to guide them to the right angle or organizational structure for their message. Rooted in classical rhetorical methods, this step-by-step technique enables readers to strategically approach each writing task, no matter the format.
The Basics of Speech: Learning to Be a Competent Communicator (3rd Edition)
by Kathleen M. Galvin Pamela J. CooperThe Basics of Speech addresses a very important skill--communication. This introductory text addresses interpersonal and group communication, public speaking, debate, parliamentary procedure, and oral interpretation. Based on the concept that oral communication is a skill learned by doing, students are involved in thinking and expressing themselves from the first to the last chapter.
The Basics of Speech Communication
by Scott McleanAn introduction to terms, concepts and theory of speech communication.
Basketball: Great Writing About America's Game
by Alexander WolffFrom the street game to March Madness to Jordan and LeBron, the greatest writing about the grit, grace, and glory of basketballMade in America, basketball is a sport that stirs a national passion, reaching fever pitch during the NCAA's March Madness and the NBA Finals. Masterfully assembled by longtime Sports Illustratedwriter Alexander Wolff, Basketball spans eight decades to bring together a dream team of writers as awe-inspiring and endlessly inventive as the game itself. Here are in-depth profiles of the legends of the hardcourt--Russell, Kareem, Bird, Jordan, and LeBron--and storied franchises such as the Knicks and Celtics, along with dazzling portraits of the flash and sizzle of playground ball and more personal reflections on the game by some of America's finest writers, among them Donald Hall, John Edgar Wideman, and Pat Conroy. Highlights include James Naismith recalling how he invented the game that would go on to conquer the world; John McPhee capturing the ever-disciplined Bill Bradley as a Princeton Tiger; Peter Goldman's indelible portrait of the life and death of a Harlem Globetrotter; and Michael Lewis's account of the brave new world of NBA analytics. Classic journalism about inner-city basketball by Pete Axthelm, Rick Telander, and Darcy Frey is joined by stories of the game's popularity across America, from the heartland of Hoosier country to an Apache Reservation in Arizona.
Battle Cry: Waging and Winning the War Within
by Jason WilsonCountering a culture that coerces men to suppress instead of express, Jason Wilson calls readers to unlearn society's definition of masculinity and discover the power of engaging with and mastering their emotions.For decades Jason Wilson was losing the war within—the internal battle that many men wage daily but were never taught how to win. As a result, he could not combat his toxic thoughts and emotions. Instead, he was conquered by them and communicated without composure—hurting those he loved and himself. This went on until he renewed his mind by releasing years of past trauma. His life and relationships were transformed when he learned how to master his emotions and express them with self-control. In the process, Jason became a better husband, father, and leader.In Battle Cry, Jason equips you with the mental and spiritual weapons needed to wage and win your inner war by showing you how tomaster your emotions rather than be ruled by them;win internal battles before they become external wars;reject the world&’s definition of masculinity and embrace comprehensive manhood;communicate more effectively with the people in your life; andrelease trauma from your past so you can live fully to your potential in the present.You can live beyond the limitations of your mind and finally experience the life you&’ve always longed for. You can break through what you&’ve been through. It&’s time to win the war within!
Battle for the Bird: Jack Dorsey, Elon Musk and the $44 Billion Fight for Twitter's Soul
by Kurt WagnerThe gripping corporate saga of Twitter's titans and their journey towards power, innovation, and controversy.'Comprehensive . . . a definitive history' The Times'Battle For The Bird is an absolute triumph of reporting and storytelling.' Ashlee Vance, bestselling author of Elon Musk'If you want to understand how one of the most powerful social networks in history managed to be such a dramatic corporate disaster, you must read Kurt Wagner's deeply reported inside story.' Sarah Frier, author of Financial Times and McKinsey 2020 Business Book of the Year No Filter: The Inside Story of Instagram__________On October 28th, hours after completing a $44 billion takeover of Twitter, Elon Musk Tweeted to his millions of followers 'The bird is freed.'Musk's takeover of Twitter was one of the most audacious and remarkable deals in tech history. The Battle for Twitter takes readers back to the very beginning and how we reached this point. It looks at the origins of the platform, the vision of its co-founder Jack Dorsey, and how it became a battleground for ideas, controversies, and viral moments that shaped the world we live in today.With meticulous research and unprecedented access, author Kurt Wagner paints a vivid portrait of power struggles, bitter rivalries, and ground-breaking decisions that have shaped the evolution of Twitter. From Musk's audacious tweets to Dorsey's enigmatic persona, Battle for The Bird uncovers the depths of their involvement, revealing the forces that have propelled them to the forefront of global attention. In this gripping corporate saga, delve into the minds of these visionary figures as they engage in a high-stakes battle for dominance, reshaping the very fabric of social media.__________
Battle for the Bird: Jack Dorsey, Elon Musk and the $44 Billion Fight for Twitter's Soul
by Kurt WagnerOn October 28th, hours after completing a $44 billion takeover of Twitter, Elon Musk Tweeted to his millions of followers 'The bird is freed.'Musk's takeover of Twitter was one of the most audacious and remarkable deals in tech history. The Battle for Twitter takes readers back to the very beginning and how we reached this point. It looks at the origins of the platform, the vision of its co-founder Jack Dorsey, and how it became a battleground for ideas, controversies, and viral moments that shaped the world we live in today.With meticulous research and unprecedented access, author Kurt Wagner paints a vivid portrait of power struggles, bitter rivalries, and ground-breaking decisions that have shaped the evolution of Twitter. From Musk's audacious tweets to Dorsey's enigmatic persona, The Battle for Twitter uncovers the depths of their involvement, revealing the forces that have propelled them to the forefront of global attention. In this gripping corporate saga, delve into the minds of these visionary figures as they engage in a high-stakes battle for dominance, reshaping the very fabric of social media.
Battle of Britain Broadcaster: Charles Gardner, Radio Pioneer & WWII Pilot
by Robert Gardner&“The unique story of a radio broadcasting pioneer and war correspondent, told with affection by his son.&” —Firetrench With the outbreak of World War II, Charles Gardner became one of the first BBC war correspondents and was posted to France to cover the RAF&’s AASF (Advanced Air Strike Force). He made numerous broadcasts interviewing many fighter pilots after engagements with the Germans and recalling stories of raids, bomb attacks and eventually the Blitzkrieg when they all were evacuated from France. In late 1940 he was commissioned in the RAF as a pilot and flew Catalina flying boats of Coastal Command. After support missions over the Atlantic protecting supply convoys from America, his squadron was deployed to Ceylon which was under threat from the Japanese navy. Gardner was later recruited by Lord Mountbatten, to help report the exploits of the British 14th Army in Burma. He both broadcast and filed countless reports of their astonishing bravery in beating the Japanese in jungle conditions and monsoon weather. After the war, Gardner became the BBC air correspondent from 1946-1953. As such, he became known as &“The Voice of the Air,&” witnessing and recording the greatest days in British aviation history. But perhaps he will best be remembered for his 1940 eye-witness account of an air battle over the English Channel when German dive bombers unsuccessfully attacked a British convoy but were driven off by RAF fighters. That broadcast is still played frequently today.
Battling Editor: The Albany Years (Excelsior Editions)
by Harry RosenfeldIn 1978, Harry Rosenfeld left the Washington Post, where he oversaw the paper's standard-setting coverage of Watergate, to take charge of two daily papers under co-ownership in Albany, New York: the morning Times Union and the evening Knickerbocker News. It was a particularly challenging moment in newspaper history. While new technologies were reducing labor costs on the production side and providing ever more sophisticated tools for journalists to practice their craft, those very same technologies would soon turn a comparatively short-lived boom into a grave threat, as ever more digitally distracted readers turned to sources other than print and other legacy media for their news. Between these boundaries, Rosenfeld set about to do his work.Picking up where his previous memoir, From Kristallnacht to Watergate, left off, Battling Editor tells the story of how Rosenfeld and his colleagues transformed two daily publications into alert and aggressive newspapers even in times of economic downturn. Bringing the investigative habits he had honed in his years at the New York Herald Tribune and the Washington Post, Rosenfeld's objective was to tell the fully rounded stories of the region's cities, suburbs, and rural towns, with awareness of both their achievements and their shortcomings. Furthermore, the misuse of power, whenever it happened, whether in city hall or the state capitol, in courtrooms or prisons, or in hospitals, corporations, community organizations, was to be exposed, and those accountable were to be held responsible.More importantly, however, Rosenfeld's account is enlisted in the growing call to arms for all who cover the news and all who consume it. Written at a time when the credibility of news organizations is under attack by those at the highest levels of government, Battling Editor is a full-throated defense of fact-based journalism and hard-hitting reporting at the local as well as national level.
Battling Nell: The Life of Southern Journalist Cornelia Battle Lewis, 1893--1956 (Southern Biography Series)
by Alexander S. LeidholdtA longtime columnist for the Raleigh News and Observer, Cornelia Battle Lewis earned a national reputation in the 1920s and 1930s for her courageous advocacy on behalf of women's rights, African Americans, children, and labor unions. Late in her life, however, after fighting mental illness, Lewis reversed many of her stances and railed against the liberalism she had spent her life advancing. In Battling Nell, Alexander S. Leidholdt tells the compelling and ultimately tragic life story of this groundbreaking journalist against the backdrop of the turbulent post-Reconstruction Jim Crow South and speculates about the cause of her extraordinary transformation.The daughter of North Carolina's most prominent public health official, Lewis grew up in Raleigh, but her experiences at Smith College in Massachusetts, and later in France during World War I, led her to question the prevailing racial attitudes and gender roles of her native region. In 1920, Lewis began her storied career with the News and Observer. Inspired by H. L. Mencken's scathing criticism of the South, she soon established herself as the region's leading female liberal journalist. Her column, "Incidentally," attacked the Ku Klux Klan, lobbied against the exploitation of mill workers, defended strikers during the notorious communist-organized Gastonia labor violence, mocked religious fundamentalists who fought the teaching of evolution, and decried lynch law. A suffragist and a feminist who saw women's rights as inextricably linked to human rights, Lewis ran for state legislature in 1928 and was one of the first women in North Carolina to be admitted to the bar.In the 1930s, however, Lewis faced repeated institutionalizations for a debilitating bout of mental illness and sought treatment from Christian Science practitioners, spiritualists, and psychotherapists. As she aged, her views grew increasingly reactionary, and she insisted that she had served as a communist dupe during the Gastonia strike and trials, that communists had infiltrated the University of North Carolina, and that many of her former progressive allies had ties to communism. Finally, many of her opinions completely reversed, and in the wake of the 1954 Brown v. Board decision, she served as an influential spokesperson for the South's massive resistance to public school desegregation. She continued to espouse these conservative beliefs until her death in 1956.In his detailed retelling of Lewis's fascinating life, Leidholdt chronicles the turbulent history of North Carolina from the 1920s through the 1950s, as industrialization and racial integration began to tear at the region's conservative fabric. He vividly explains the background and ramifications of Lewis's many controversial stances and explores the possible reasons for her ideological about-face. Through the extraordinary story of "Battling Nell," Leidholdt reveals how the complex issues of gender, labor, and race intertwined to influence the convulsive events that shaped the course of early twentieth-century southern history.
Battling the Big Lie: How Fox, Facebook, and the MAGA Media Are Destroying America
by Dan Pfeiffer&“BATTLING THE BIG LIE is an important read for anyone who&’s wondering how the far right traffics in lies and what we can all do to fight back.&” ―PRESIDENT BARACK OBAMATHE INSTANT #1 NEW YORK TIMES BESTSELLER OF YES WE (STILL) CAN! AND CO-HOST OF POD SAVE AMERICA. BATTLING THE BIG LIE explains how to combat political disinformation and dangerous lies of the right-wing propaganda machine. In BATTLING THE BIG LIE, bestselling author Dan Pfeiffer dissects how the right-wing built a massive, billionaire-funded disinformation machine powerful enough to bend reality and nearly steal the 2020 election. From the perspective of someone who has spent decades on the front lines of politics and media, Pfeiffer lays out how the right-wing media apparatus works, where it came from, and what progressives can do to fight back against disinformation. Over a period of decades, the right-wing has built a massive media apparatus that is weaponizing misinformation and spreading conspiracy theories for political purposes. This &“MAGA Megaphone&” that is personified by Fox News and fueled by Facebook is waging war on the very idea of objective truth—and they are winning. This disinformation campaign is how Donald Trump won in 2016, almost won in 2020, and why the United States is incapable of addressing problems from COVID-19 to climate change. Pfeiffer explains how and why the Republicans have come to depend on culture war grievances, crackpot conspiracies, and truly sinister propaganda as their primary political strategies, including: Republican efforts from Roger Ailes to Steve Bannon and Donald Trump to sow distrust while exploiting the media&’s biases and the Democratic Party&’s blind spots. The optimization of Facebook as the ultimate carrier of Trumpist messaging. Educating the Left to stop clutching pearls and start &“fighting fire with fire.&” How to fight back against the trolls spreading disinformation and hate on the Internet. A functioning democracy depends on a shared understanding of reality. America is teetering on the edge because one of the two parties in our two-party system views truth, facts, and science as their opponent. BATTLING THE BIG LIE is a call to arms for anyone and everyone who cares about truth and democracy. There are no easy answers or quick fixes, but something must be done.
The Bauhaus and Public Relations: Communication in a Permanent State of Crisis (Routledge Research in Public Relations)
by Patrick RösslerThis innovative study considers one of the most important art and design movements of the 20th century, the Bauhaus, in conjunction with current research in public relations and organizational communication, elaborating on the mechanisms of internal and external communication available to influence the stakeholders in politics, society, industry, and the art world. In a movement where a substantial share of productivity ran in measures to highlight the public value of the institution funded by the taxpayer, the directors, and other persons in charge, the Bauhaus developed comprehensive strategies to communicate their messages to a variety of target groups such as politicians and economic leaders, intellectuals and other artists, current and prospective students, and the general public. To achieve this goal, the Bauhaus anticipated many instruments of modern public relations and corporate communications, including press releases, staging of events, media publications, community building, lobbying, and the creation of nationwide public presence. Rössler argues that as an organization, the Bauhaus cultivated corporate behavior and, most prominently, a corporate design which unfolded revolutionary power. The basic achievements of new typography (a label coined at the Bauhaus) determine visual communication to this day, while the Bauhaus moved from an institutional organization to a community. Beginning with an overview of the Bauhaus’ corporate identity and a close examination of the respective directors’ roles for internal and external communication, this book visits exhibitions, events, and the media attention they evoked in newspapers and contemporary periodicals, along with media products designed at the Bauhaus such as magazines, books, and bank notes.
The BBC: Myth of a Public Service
by Tom MillsThe BBC: the mouthpiece of the Establishment?The BBC is one of the most important institutions in Britain; it is also one of the most misunderstood. Despite its claim to be independent and impartial, and the constant accusations of a liberal bias, the BBC has always sided with the elite. As Tom Mills demonstrates, we are only getting the news that the Establishment wants aired in public.Throughout its existence, the BBC has been in thrall to those in power. This was true in 1926 when it stood against the workers during the General Strike, and since then the Corporation has continued to mute the voices of those who oppose the status quo: miners in 1984; anti-war protesters in 2003; those who offer alternatives to austerity economics since 2008. From the outset much of its activity has been scrutinised by the secret services at the invitation of those in charge. Since the 1990s the BBC has been integrated into the market, while its independence from government and big business has been steadily eroded. The BBC is an important and timely examination of a crucial public institution that is constantly under threat.