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Rethinking the Media Audience: The New Agenda
by Dr Pertti AlasuutariPertti Alasuutari provides a state-of-the-art summary of the field of audience research. With contributions from Ann Gray, Joke Hermes, John Tulloch and David Morley, a case is presented for a new agenda to account for the role of the media in everyday life.
Rethinking the New Technology of Journalism: How Slowing Down Will Save the News
by Seong Jae MinNews organizations have always sought to deliver information faster and to larger audiences. But when clicks drive journalism, the result is often simplistic, sensational, and error-ridden reporting. In this book, Seong Jae Min argues in favor of "slow journalism," a growing movement that aims to produce more considered, deliberate reporting that better serves the interests of democracy.Min explores the role of technology in journalism from the printing press to artificial intelligence, documenting the hype and hope associated with each new breakthrough as well as the sometimes disappointing—and even damaging—unintended consequences. His analysis cuts through the discussion of clickbait headlines and social-media clout chasing to identify technological bells and whistles as the core problem with journalism today. At its heart, Min maintains, traditional shoe-leather reporting—knocking on doors, talking to people, careful observation and analysis—is still the best way for journalism to serve its civic purpose. Thoughtful and engaging, Rethinking the New Technology of Journalism is a compelling call for news gathering to return to its roots. Reporters, those studying and teaching journalism, and avid consumers of the media will be interested in this book.
Rethinking the New Technology of Journalism: How Slowing Down Will Save the News
by Seong Jae MinNews organizations have always sought to deliver information faster and to larger audiences. But when clicks drive journalism, the result is often simplistic, sensational, and error-ridden reporting. In this book, Seong Jae Min argues in favor of “slow journalism,” a growing movement that aims to produce more considered, deliberate reporting that better serves the interests of democracy.Min explores the role of technology in journalism from the printing press to artificial intelligence, documenting the hype and hope associated with each new breakthrough as well as the sometimes disappointing—and even damaging—unintended consequences. His analysis cuts through the discussion of clickbait headlines and social-media clout chasing to identify technological bells and whistles as the core problem with journalism today. At its heart, Min maintains, traditional shoe-leather reporting—knocking on doors, talking to people, careful observation and analysis—is still the best way for journalism to serve its civic purpose. Thoughtful and engaging, Rethinking the New Technology of Journalism is a compelling call for news gathering to return to its roots. Reporters, those studying and teaching journalism, and avid consumers of the media will be interested in this book.
Rethinking Translators: Constraints, Affordances, Postures (New Frontiers in Translation Studies)
by Andrea MusumeciThis book introduces a new area of research known as "translator's posture". With technical, pedagogical, and sociological dimension, posture is valuable to learners, researchers, educators, and practitioners alike. The technical dimension aims to invite practitioners and more advanced learners to reflect on their position within translation environments and establish their posture as translators with more ecological awareness. The pedagogical framework is grounded in an original conceptual exploration of translation constraints, leading to an ecologically inspired perspective on translation affordances. The sociological aspect draws on the notion of authorial posture in sociology of literature. The book also presents the action research data collection from a translation theory module in a Hong Kong University, supporting the integration of postural learning into curricula. This book aims to benefit global academic and professional communities in translation studies.
Return of the Hustle: The Art of Marketing With Music
by Eric SheinkopHas a commercial ever brought you to tears? Has a movie ever inspired you so much you change your way of life? Has the series finale of a television show ever broken your heart? Has a video game ever altered your perception of reality? If you're like most consumers, you answered 'yes' to at least one of those questions. Whether you remember it or not, the music of that ad, film, show or game probably played a big role in influencing your emotional response during that experience. In fact, music is included in media specifically for the purpose of connecting with audiences on a deeper level that visuals alone cannot access. A strong music strategy is fundamental to the success of television, film, brands and video games. Because of higher expectations for audiovisual content, it will take more than clever animation or a celebrity cameo to connect with consumers in an authentic, organic way. By providing audiences with a genuine music experience, whether with an exclusive song through an artist partnership or by featuring new music from an emerging band, you can build a bond that extends far beyond product experience. Music touches us emotionally in a way that words seldom do. We feel it – we remember it.In Return of The Hustle, a leading music and marketing industry insider discusses the diverse audio touchpoints for four key industries and shows how marketers, storytellers, and advertisers can use music to effectively guide audiences along the customer journey from passive consumers to brand advocates. Return of The Hustle provides readers with a blueprint for music strategy that professionals at any level in any industry can use to attract consumers, immerse them into the content, and extend relationships between them and the brand long after the commercial ends or the credits roll. With detailed case studies, exhaustive interviews, and thorough research, Return of the Hustle gives readers the playbook to use the marketing power of music to drive business results.
Reuse, Misuse, Abuse: The Ethics of Audiovisual Appropriation in the Digital Era
by Jaimie BaronIn contemporary culture, existing audiovisual recordings are constantly reused and repurposed for various ends, raising questions regarding the ethics of such appropriations, particularly when the recording depicts actual people and events. Every reuse of a preexisting recording is, on some level, a misuse in that it was not intended or at least anticipated by the original maker, but not all misuses are necessarily unethical. In fact, there are many instances of productive misuse that seem justified. At the same time, there are other instances in which the misuse shades into abuse. Documentary scholars have long engaged with the question of the ethical responsibility of documentary makers in relation to their subjects. But what happens when this responsibility is set at a remove, when the recording already exists for the taking and repurposing? Reuse, Misuse and Abuse surveys a range of contemporary films and videos that appropriate preexisting footage and attempts to theorize their ethical implications.
Revaluing British Boys’ Story Papers, 1918–1939
by Helen A. FairlieThis book explores the phenomenon of the story paper, the meanings and values children took from their reading, and the responses of adults to their reading choices. It argues for the revaluing of the story paper in the inter-war years, giving the genre a pivotal role in the development of children's literature.
Revealed: Using Remote Personality Profiling to Influence, Negotiate and Motivate
by Janet Breeze J. Taylor A. FurnhamIt is not always possible to interview or meet people face-to-face before significant negotiations or decisions have to be made. They may be business competitors or candidates for an important leadership role. Revealed is a book for those who need to assess others and make decisions about people, without being able to meet and interview them
Revealing Hybrid DC-DC Converters (Analog Circuits and Signal Processing)
by Mo Huang Rui Paulo MartinsThis book provides an in-depth introduction to hybrid DC-DC converters, which integrate both inductors and capacitors for high efficiency and high power density. These converters address the demands of applications like high-performance computing and automotive electronics. While numerous hybrid converter combinations have been explored in recent research, this book guides readers in selecting the optimal topology for a specific application. This book provides an incisive understanding of hybrid converters, revealing their underlying design philosophy. The authors present multiple examples of popular hybrid converters, tracing their evolution from simple, fundamental transformer models while highlighting their benefits and limitations. Furthermore, the book includes design guidelines for inventing new hybrid converters.
Revealing the Hidden Social Code: Social Stories (TM) for People with Autistic Spectrum Disorders
by Marie Howley Eileen ArnoldThe Social Stories(TM) approach is widely acknowledged as a key technique for teaching social and life skills to children with autistic spectrum disorders. This text, endorsed by the originator of Social Stories(TM), Carol Gray, offers clear and comprehensive guidance for professionals, parents and carers on how to write successful and targeted Social Stories(TM) that will help develop the autistic spectrum child's understanding of social interaction. The book outlines the kinds of social challenges that people with ASD may experience and highlights the importance of learning social skills in meaningful contexts. An extended review of the guidelines for writing Social Stories(TM) will help writers to structure and develop their stories. The authors explain the key elements and highlight the potential difficulties that a writer may encounter, while providing encouragement and guidance through the various stages of what is often a challenging process. They include examples from their own professional experience, and suggest ways in which the Social Stories(TM) approach may enhance other strategies. Helpful advice on presentation and implementation is provided. Revealing the Hidden Social Code is essential reading for any professional, parent, carer or teacher wanting to employ Social Stories(TM) to develop social understanding in people with ASDs.
Revenue Assurance: Expert Opinions for Communications Providers
by Eric PriezkalnsThis cutting-edge reference represents a new phase in the talkRA project-an initiative dedicated to improving the discipline of revenue assurance (RA) for communication providers. From blog to podcasts and now a book, the project offers a platform for a select group of RA experts to share ideas and best practices in revenue assurance, revenue manag
Reverse Engineering Social Media: Software, Culture, and Political Economy in New Media Capitalism
by Robert W. GehlRobert Gehl's timely critique, Reverse Engineering Social Media, rigorously analyzes the ideas of social media and software engineers, using these ideas to find contradictions and fissures beneath the surfaces of glossy sites such as Facebook, Google, and Twitter. Gehl adeptly uses a mix of software studies, science and technology studies, and political economy to reveal the histories and contexts of these social media sites. Looking backward at divisions of labor and the process of user labor, he provides case studies that illustrate how binary "Like" consumer choices hide surveillance systems that rely on users to build content for site owners who make money selling user data, and that promote a culture of anxiety and immediacy over depth. Reverse Engineering Social Media also presents ways out of this paradox, illustrating how activists, academics, and users change social media for the better by building alternatives to the dominant social media sites.
The Review Response Genre: Structures, Language, and Functions
by Victor HoExpanding the scope of the metadiscourse construct, Ho offers a comprehensive analysis of the online review response genre using hotel managers' responses to negative reviews posted by dissatisfied customers on TripAdvisor. He adopts a robust research methodology that involves both quantitative and qualitative analyses of three different types of data: managerial responses to negative comments, questionnaire responses from dissatisfied customers who wrote the reviews, and interview responses from hotel managers who wrote the responses. By drawing upon the genre theory and the construct of rapport and metadiscourse, the analysis shows that hotel management’s attempts at service recovery can be materialized through the move structures of the managerial responses, and the strategies used in managing rapport with dissatisfied customers and in persuading both existing and potential customers to purchase accommodation services from the hotels. An essential reading for students and researchers of pragmatics and professional communication, along with anyone interested in the role of language in persuading customers, neutralizing criticisms, and managing interpersonal relationships, particularly in the context of open forums online.
Reviewing Culture Online: Post-Institutional Cultural Critique across Platforms
by Maarit JaakkolaThis book examines how ordinary users review cultural products online, ranging from books to films and other art objects to consumer products. The book maps different communities—in institutional and non-institutional settings—which intersect with the genre of review, especially in the social web where reviewing is conducted on platforms such as Instagram, YouTube and Vimeo. The book, drawing on the key concepts of cultural intermediation, platformized cultural production and post-professionalism, looks at user-generated content in lifestyle communities beyond the binary of professional and amateur production.
Reviewing the Arts
by Campbell B. TitchenerReviewing the Arts is written for those media writers assigned to review an artistic event or performance, providing the tools for a journalist to write informed and enlightened reviews of the arts. This useful text guides writers through the steps for producing an acceptable review of fine and performing arts, covering the range of arts from film and television to drama and dance; from sculpture and architecture to music. Author Campbell Titchener suggests ways to approach both familiar and unfamiliar art forms to prepare an informed evaluation, and in this updated third edition he includes current examples from practicing journalists and veteran critics. This practical text fits readily into the journalism curriculum, and will be a useful resource for practicing journalists.
Revising and Editing for Translators: Revising And Editing For Translators (Translation Practices Explained)
by Brian MossopRevising and Editing for Translators provides guidance and learning materials for translation students and professional translators learning to revise the work of others or edit original writing, and those wishing to improve their self-revision ability. Revising and editing are seen as reading skills aimed at spotting problematic passages. Changes are then made to meet some standard of quality that varies with the text and to tailor the text to its readership. Mossop offers in-depth coverage of a wide range of topics, including copyediting, stylistic editing, checking for consistency, revising procedures and principles, and translation quality assessment—all related to the professional situations in which revisers and editors work. This revised fourth edition provides new chapters on revising machine outputs and news trans-editing, a new section on reviser competencies, and a completely new grading scheme for assignments. The inclusion of suggested activities and exercises, numerous real-world examples, and a reference glossary make this an indispensable coursebook for professional translation programmes.
Revising Your Dissertation: Advice from Leading Editors
by Beth LueyThis lively guide offers practical advice on turning a Ph.D. dissertation into a book or into journal articles that will appeal to publishers and readers.
Revision and Self Editing for Publication: Techniques for Transforming Your First Draft into a Novel that Sells
by James Scott BellTake your first draft from so-so to sold! You've finished the first draft of your novel--congratulations! Time to have a drink, sit back...and start revising. But the revision process doesn't have to be intimidating. Revision and Self-Editing for Publication, Second Edition gives you the tools and advice you need to transform your first draft into a finished manuscript that agents and editors will fight for. Inside you'll find: Self-editing techniques for plot, structure, character, theme, voice, and more that can be applied as you're writing to reduce your revision workload. Methods for fine-tuning your first draft into a tight, well-developed piece of literature. The Ultimate Revision Checklist, which seamlessly guides you through the revision process, step by step. New Chapter! Exercises and techniques for "deepening" your work to engage and excite readers like never before. Whether you're writing a novel currently or have finished the first draft, Revision and Self-Editing for Publication, Second Edition will give you the guidance you need to revise your manuscript into a novel ready to be sold.
Revisiting Peace Journalism in the Kenyan News Landscape (Routledge Focus on Journalism Studies)
by Cecilia Arregui OliveraThis book revisits the concept of peace journalism, a framework that emerged to question and redefine the professional ethos of conflict reporting by challenging traditional news values, such as the focus on negativity, violence, and the elites, to emphasise reconciliation and dialogue, contextualisation of conflicts and giving voice to all involved parties.The author argues that in a globalised and diverse world, the notion of peace journalism continues to mutate and evolve every time it enters specific contexts and, for that matter, it cannot be regarded as a one-size-fits-all approach. The book reviews and challenges the dominant ways in which peace journalism has been studied and understood to date, before exploring the multiple tensions and relationships between notions of peace journalism and journalistic roles and practices in the reporting of electoral conflict and terrorism by legacy newspapers in Kenya. After deconstructing this complex concept and tracing its motions, mutations, and evolutions in a specific setting, peace journalism is redefined as a dynamic concept that is continuously negotiated between the particulars of context and a shared essence that circles around the values of peace, non-violence, and reconciliation.This book will interest journalism and media studies scholars, educators, and graduate students, in particular those interested in or specialising in peace journalism or conflict reporting, or the East African (or Kenyan) news media scene.
Revitalising Audience Research: Innovations in European Audience Research (Routledge Studies in European Communication Research and Education)
by Frauke Zeller Cristina Ponte Brian O'NeillThe revitalisation of audience studies is not only about new approaches and methods; it entails a crossing of disciplines and a bridging of long-established boundaries in the field. The aim of this volume is to capture the boundary-crossing processes that have begun to emerge across the discipline in the form of innovative, interdisciplinary interventions in the audience research agenda. Contributions to this volume seek to further this process though innovative, audience-oriented perspectives that firmly anchor media engagement within the diversity of contexts and purposes to which people incorporate media in their daily lives, in ways often unanticipated by industries and professionals.
Revival: On the Study of Words (Routledge Revivals)
by Richard Chenevix TrenchFirst published in 1904, this book contains the conclusions of a series of lectures exploring the moral and historical value of single words. The author argues that, just as wisdom and knowledge are discoverable in books, so too are these treasures to be found in individual words themselves.
Reviving Gramsci: Crisis, Communication, and Change (Routledge Research in Cultural and Media Studies)
by Marco Briziarelli Susana Martínez GuillemEngaging debates within cultural studies, media and communication studies, and critical theory, this book addresses whether Gramscian thought continues to be relevant for social and cultural analysis, in particular when examining times of crisis and social change. The book is motivated by two intertwined but distinct purposes: first, to show the privileged and fruitful link between a "Gramscian Theory of Communication" and a "Communicative Theory of Gramsci;" second, to explore the ways in which such a Gramscian perspective can help us interpret and explain different forms of political activism in the twenty-first century, such as "Occupy" in the US, "Indignados" in Spain, or "Movimento Cinque Stelle" in Italy.
Reviving Rural News: Transforming the Business Model of Community Journalism in the US and Beyond (ISSN)
by Teri Finneman Nick Mathews Patrick FerrucciBased on extensive research into weekly rural publishers and rural readers, Reviving Rural News demonstrates that a new financial approach to community journalism is urgently needed and viable.This book provides historical context for the state of local news, examines the influence of journalistic identity and boundaries that have prevented change, and offers practical guidance on how to adapt the financial strategies of weekly newspapers to the habits of modern readers. Findings are grounded in robust data collection, including surveys, focus groups, and a year-long oral history study of a small weekly newspaper group in the United States. A new model known as Press Club is presented as a template via which memberships, events, and newsletters can better engage community journalism with its audiences and create a more sustainable path for the future.Reviving Rural News will be of interest to advanced students and researchers of local, community, and rural journalism as well as practitioners looking to bring about real-world change in journalism organizations.
Revolt in Syria: Eye-witness to the Uprising
by Stephen StarrIn Revolt, Stephen Starr delves deep into the lives of those affected by the Syrian state over the past five decades. Interviewing people from all levels of society, Starr gathers and interprets the views and beliefs that illustrate why Syria, with its numerous sects and religious diversity, has been so prone to violence and civil instability.
The Revolution That Wasn’t: How Digital Activism Favors Conservatives
by Jen SchradieIn this counterintuitive study of digital democracy, Jen Schradie shows how the web has become another weapon in the arsenal of the powerful, and a potent weapon for conservative activists. Rather than leveling the playing field, the internet has tilted it in favor of the Right, where only the most sophisticated and well-funded players can compete.