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Unternehmenskommunikation im Zeitalter der digitalen Transformation: Wie Unternehmen interne und externe Stakeholder heute und in Zukunft erreichen
by Bodo Kirf Kai-Nils Eicke Souren SchömburgDieses Buch erklärt, wie die Digitalisierung sämtliche Strukturen und Prozesse im Kommunikationsmanagement von Unternehmen verändert und wie Strategien, Konzepte, Aufgabenverteilung und Instrumenteneinsatz angepasst werden müssen, um alle Stakeholder punktgenau zu erreichen. Die Autoren zeigen – wissenschaftlich fundiert und gleichzeitig für die Praxis aufbereitet –, was bei der Transformation einer Kommunikationsorganisation beachtet werden muss, damit interne und externe Stakeholder die richtigen Botschaften über die passenden Kanäle erhalten. Ein kompaktes Buch, das den Lesern in Zeiten von zunehmender Vernetzung wertvolle Orientierung bietet und direkt im Arbeitsalltag anwendbar ist.Neu in der aktualisierten 2. Auflage: Für Leser kostenlose, zusätzliche Fragen und Antworten zum Buch in der Springer-Nature-Flashcards-App.
Unternehmenskommunikation in Restrukturierungsphasen: Mit strategischer Kommunikation den Wandel erfolgreich gestalten
by Ulrich GartnerDieses Buch liefert Verantwortlichen in Kommunikation, Management und Personalwesen einen praktischen Leitfaden für die professionelle interne und externe Kommunikation von Restrukturierungsprogrammen in Unternehmen. Von Sparmaßnahmen über Personalabbau bis zur Schließung kompletter Standorte: Wechselnde wirtschaftliche Rahmenbedingungen und die damit einhergehenden Veränderungen stellen nicht nur operativ eine Herausforderung dar, sondern benötigen auch eine kluge Kommunikation. Misslingt diese, können langfristige Kosten durch Kollateralschäden wie sinkende Mitarbeitermotivation oder Reputationseinbußen die kurzfristig erzielten Einsparungen zunichtemachen.Dieses Buch zeigt kompakt auf, wie Sie entscheidende Stakeholder identifizieren, kommunikative Ziele definieren und die Infrastruktur, Inhalte und Instrumente entwickeln, mit denen Sie diese Ziele strategisch planvoll erreichen.Der Autor gibt dazu handfeste Tipps, schildert konkrete Vorgehensweisen und stellt zielgerichtete Fragen für den Erfolg in schwierigen Zeiten.
Unternehmenskommunikation neu gestalten: Corporate Communication fit machen für eine zeitgemäße Ausrichtung – mit Self-Assessment, Checklisten und Templates
by Uwe SeebacherDas Buch macht deutlich, warum eine Neugestaltung der Unternehmenskommunikation erforderlich ist und bietet zugleich praktikable Konzepte und Leitfäden für die Umsetzung.Die Kommunikationsabteilungen haben die Möglichkeiten der Digitalisierung, Virtualisierung und Künstlichen Intelligenz bislang viel zu wenig genutzt. Zudem leiden Unternehmen – wie auch Politik und öffentliche Institutionen – unter einem Glaubwürdigkeitsverlust in der Gesellschaft. Um Krisen aktiv vorzubeugen, müssen Unternehmen in der Lage sein, Vertrauen und Glaubwürdigkeit aufzubauen. Das erfordert ein völlig neues Interaktionssystem, das agil, datengetrieben, vorausschauend, schnell und interaktiv statt nur kommunikativ und reaktiv ist.Dafür muss eine zeitgemäße, datenbasierte 24/7 All-2-All (A2A) Interaktionsstruktur aufgebaut, Prozesse optimiert, wiederkehrende Aufgaben automatisiert sowie aktuelle Konzepte und Technologien für die Interaktion genutzt werden. Damit lassen sich Kosteneinsparungen,verkürzte Bearbeitungszeiten, Steigerung der Effizienz und Effektivität des Interaktionsprozesses und eine verbesserte Markenaktivierungen erreichen aber auch kommunikative Risiken minimieren und Shitstorms vermeiden. Am Ende steht ein nachweisbarer Beitrag zu den Unternehmensergebnissen.Das Buch bietet ein Prozessmodell zur Transformation der Unternehmenskommunikation als Leitfaden für die Transformation. Ein Self-Assessment-Tool ermöglicht die aktuelle Standortbestimmung und ist damit der Ausgangspunkt für die Optimierung. Abgerundet wird der Inhalt durch eine CommTechStack-Empfehlung.Aus dem InhaltTheoretische und methodische GrundlagenVon der Unternehmenskommunikation zur UnternehmensinteraktionSo sieht die neue Welt der Unternehmenskommunikation ausDas Prozessmodell zur Transformation der UnternehmenskommunikationDas Self-Assessment als Standort-BestimmungDer InTechStack für vorausschauende A2A-UnternehmensinteraktionLeserstimmen„Dieses Buch ist ein wichtiger Meilenstein für die Neuausrichtung und Neubewertung der Unternehmenskommunikation im industriellen Sektor. Die Welt der Kommunikation verändert sich rasant, und die Entwicklung von traditionellen, starren Kommunikationsprozessen hin zu einer dynamischen Interaktion, die neues Wissen schnell aufnimmt und antizipiert, ist eine große Herausforderung für Marketer. Das Buch bietet sowohl eine valide Ableitung der Notwendigkeit dieses Veränderungsprozesses aus wissenschaftlicher Sicht, als auch Unterstützung für die Praxis mit vielen Handlungsanweisungen, Tipps und Vorlagen zur Do-it-yourself-Anwendung und Umsetzung.“Tanja Auernhamer , Leiterin der Unternehmenskommunikation & Pressesprecherin, Bundesverband Industrielle Kommunikation e.V. (bvik)„Dies ist ein wunderbarer 'Leitfaden', um die Unternehmenskommunikation neu zu beleben, zu überdenken und den ständig wachsenden inhaltlichen und zielgruppenspezifischen Herausforderungen zu begegnen. Der Handlungsbedarf wird vor dem Hintergrund der historischen Entwicklung und der wachsenden Bedeutung der Unternehmenskommunikation leicht verständlich beschrieben. Viele neue Begriffe werden klar hergeleitet und erläutert. Wer ein wenig in der Materie ist, wird sich schnell zurechtfinden und kann mit den mitgelieferten Vorlagen direkt in die Umsetzung gehen.“Sönke Caro, Leiter Direktkommunikation, Verkaufsförderung & Kundenzufriedenheit, STILL GmbH
Unternehmenspolitik, Identität und Kommunikation
by Markus Niederhäuser Nicole RosenbergerIm Kräftefeld von Unternehmenszielen, Identität und Reputation besitzt die Unternehmenskommunikation Hebelwirkung. Die Autoren zeigen auf, wie identitätsorientierte Kommunikation funktioniert. Sie integrieren verschiedene Modelle aus den Disziplinen Marketing, Branding, Corporate Identity und Unternehmensführung. Ihr konkretes Modell ermöglicht es, die komplexen Aufgaben der strategischen Kommunikation vereinfacht zu beschreiben und ganzheitlich zu lösen. Verschiedene Unternehmensbeispiele aus Deutschland, Österreich und der Schweiz illustrieren, wie Organisationen ihre Kommunikation auf die unternehmerischen Werttreiber ausrichten.
Untersuchung an Leistungsverstärkern mit Gegenkopplung
by Robert PauloDer in diesem Buch weiterentwickelte Prozess erlaubt eine Optimierung von HF-Leistungsverstärkern zunächst ohne Gegenkopplung mit Hilfe schneller Wechselspannungssimulationen. Ein passendes Parallelnetzwerk, welches verschiedene Parallelgegenkopplungen enthalten kann, wird im Anschluss rein analytisch hinzugefügt. Die Optimierung kann auf Verstärker in einfacher Emitterschaltung, wahlweise mit Kaskodetransistor und mit einer beliebigen Anzahl aufgestapelter Transistoren angewendet werden.Ein weiterer Schwerpunkt ist die Stabilitätsbetrachtung. Es wird gezeigt, wie eine vermaschte Rückführung im Layout eine deutliche Verbesserung der Stabilität bewirkt. Hierfür war eine Erweiterung der klassischen Analyse für die Schleifenverstärkung notwendig.Der Autor führt den Leser durch die analytischen Betrachtungen der einzelnen Schwerpunkte hin zu den simulativen Untersuchungen und verifiziert die Ergebnisse anhand von Messergebnissen gefertigter Verstärkerschaltungen in einer BiCMOS-Technologie. Dem Leser werden zudem beispielhaft sowohl für die Verstärkeroptimierung als auch für die Stabilitätsuntersuchung leistungsstarke Werkzeuge für die Einbettung in eine CAD-Umgebung an die Hand gegeben.
Untranslatability: Interdisciplinary Perspectives (Routledge Advances in Translation and Interpreting Studies)
by Duncan Large Motoko Akashi Wanda Józwikowska Emily RoseThis volume is the first of its kind to explore the notion of untranslatability from a wide variety of interdisciplinary perspectives and its implications within the broader context of translation studies. Featuring contributions from both leading authorities and emerging scholars in the field, the book looks to go beyond traditional comparisons of target texts and their sources to more rigorously investigate the myriad ways in which the term untranslatability is both conceptualized and applied. The first half of the volume focuses on untranslatability as a theoretical or philosophical construct, both to ground and extend the term’s conceptual remit, while the second half is composed of case studies in which the term is applied and contextualized in a diverse set of literary text types and genres, including poetry, philosophical works, song lyrics, memoir, and scripture. A final chapter examines untranslatability in the real world and the challenges it brings in practical contexts. Extending the conversation in this burgeoning contemporary debate, this volume is key reading for graduate students and researchers in translation studies, comparative literature, gender studies, and philosophy of language. The editors are grateful to the University of East Anglia Faculty of Arts and Humanities, who supported the book with a publication grant.
Unveiling Semiotic Codes of Fake News and Misinformation: Contemporary Theories and Practices for Media Professionals
by Tatiana IskanderovaThis book offers a comprehensive exploration of the widespread issue of fake news and misinformation. Using real-life examples and semiotic theory, the author demonstrates how language, images, and symbols are being utilized in media production and distribution with the intention of altering the perception of individuals and shaping their beliefs. The book also addresses how social and cultural factors influence the spread of information and emphasizes the importance of understanding the context in which information is being received and shared. This book is a must-read for anyone seeking to understand the impact of fake news and misinformation on society, especially academics, researchers, journalists, policymakers, and media professionals at all levels. The author provides contemporary theories and practical strategies to navigate the complex and ever-changing media landscape.
UnVergessene Diskurse
by Olaf Hoffjann Simone Huck-SandhuDie 20-jährige Geschichte der Fachgruppe PR/Organisationskommunikation der Deutschen Gesellschaft für Publizistik- und Kommunikationswissenschaft (DGPuK) ist ein Spiegel der deutschsprachigen PR- und Organisationskommunikationsforschung. Neben weitgehend vergessenen Diskursen wie zur Dialogkommunikation gibt es Themen, die das Fach seit 20 Jahren unverändert beschäftigen. In dem Band wird gezeigt, wie sich die Zugangsweisen und die Relevanz von vergessenen wie unvergessenen Diskursen in den vergangenen 20 Jahren verändert haben. Er leistet damit einen Beitrag zur Geschichtsschreibung des Forschungsfeldes. Vor allem werden aber Konsequenzen und immer noch bestehende Forschungsdesiderate für künftige Forschungsarbeit aufgezeigt.
UnVergessene Geschichten – PR- und Organisationskommunikationsforschung autobiographisch
by Olaf Hoffjann Simone Huck-SandhuDie deutschsprachige PR- und Organisationsforschung gehört heute zu jenen kommunikationswissenschaftlichen Forschungsfeldern, die sich längst etabliert und zu einer festen Größe in den meisten kommunikationswissenschaftlichen Instituten geworden sind. Eine solche Etablierung, Professionalisierung und Institutionalisierung ist wesentlich auch von Personen getragen – und von Gründerpersönlichkeiten, die ein Feld mit ihren Arbeiten geprägt haben. Die erste Generation der PR- und Organisationskommunikationsforscherinnen und -forscher im deutschsprachigen Raum ist entweder bereits emeritiert oder steht kurz davor. Sie steht im Mittelpunkt dieses Bandes: Wie sind sie selbst zur PR- und Organisationskommunikationsforschung gekommen? Welche Weichenstellungen, Menschen oder auch glückliche Zufälle leiteten ihren Weg? Was hat ihre eigene Arbeit wesentlich geprägt? Wie bewerten sie die Phasen ihres fachlichen Wirkens rückblickend? Der Band beleuchtet die Entstehung und Entwicklung der deutschsprachigen PR- und Organisationskommunikationsforschung aus autobiographischen Perspektiven: essayistisch, persönlich und höchst lesenswert.
Up from the Projects: An Autobiography
by Walter E. WilliamsNationally syndicated columnist and prolific author Walter E. Williams recalls some of the highlights and turning points of his life. From his lower middle class beginnings in a mixed but predominantly black neighborhood in West Philadelphia to his department chair at George Mason University, Williams tells an "only in America" story of a life of achievement.
Up Yon Wide and Lonely Glen: Travellers' Songs, Stories and Tunes of the Fetterangus Stewarts
by Elizabeth StewartElizabeth Stewart is a highly acclaimed singer, pianist, and accordionist whose reputation has spread widely not only as an outstanding musician but as the principal inheritor and advocate of her family and their music. First discovered by folklorists in the 1950s, the Stewarts of Fetterangus, including Elizabeth's mother Jean, her uncle Ned, and her aunt Lucy, have had immense musical influence. Lucy in particular became a celebrated ballad singer and in 1961 Smithsonian Folkways released a collection of her classic ballad recordings that brought the family's music and name to an international audience. Up Yon Wide and Lonely Glen is a significant memoir of Scottish Traveller life, containing stories, music, and songs from this prominent Traveller family. The book is the result of a close partnership between Elizabeth Stewart and Scottish folk singer and writer Alison McMorland. It details the ancestral history of Elizabeth Stewart's family, the story of her mother, the story of her aunt, and her own life story, framing and contextualizing the music and song examples and showing how totally integrated these art forms are with daily life. It is a remarkable portrait of a Traveller family from the perspective of its matrilineal line. The narrative, spanning five generations and written in Scots, captures the rhythms and idioms of Elizabeth Stewart's speaking voice and is extraordinary from a musical, cultural, sociological, and historical point of view. The book features 145 songs, eight original piano compositions, folktale versions, rhymes and riddles, and eighty fascinating illustrations, from the family of Elizabeth, her mother Jean (1912–1962) and her aunt Lucy (1901–1982). In addition, there are notes on the songs and a series of appendices. Up Yon Wide and Lonely Glen will appeal to those interested in traditional music, folklore, and folk song—and in particular, Scottish tradition.
Update Culture and the Afterlife of Digital Writing
by John R GallagherUpdate Culture and the Afterlife of Digital Writing explores “neglected circulatory writing processes” to better understand why and how digital writers compose, revise, and deliver arguments that undergo sometimes constant revision. John R. Gallagher also looks at how digital writers respond to comments, develop a brand, and evolve their arguments—all post-publication. With the advent of easy-to-use websites, ordinary people have become internet writers, disseminating their texts to large audiences. Social media sites enable writers’ audiences to communicate back to the them, instantly and often. Even professional writers work within interfaces that place comments adjacent to their text, privileging the audience’s voice. Thus, writers face the prospect of attending to their writing after they deliver their initial arguments. Update Culture and the Afterlife of Digital Writing describes the conditions that encourage “published” texts to be revisited. It demonstrates—through forty case studies of Amazon reviewers, redditors, and established journalists—how writers consider the timing, attention, and management of their writing under these ever-evolving conditions. Online culture, from social media to blog posts, requires a responsiveness to readers that is rarely duplicated in print and requires writers to consistently reread, edit, and update texts, a process often invisible to readers. This book takes questions of circulation online and shows, via interviews with both writers and participatory audience members, that writing studies must contend with writing’s afterlife. It will be of interest to researchers, scholars, and students of writing studies and the fields of rhetoric, communication, education, technical communication, digital writing, and social media, as well as all content creators interested in learning how to create more effective posts, comments, replies, and reviews.
Upgrade Culture and Technological Change: The Business of the Future (Routledge Studies in New Media and Cyberculture)
by Adam Richard RottinghausThis book explores the origin and future of "upgrade culture," a collection of cultural habits and orientations based on the assumption that new technologies will rapidly, perpetually, and inevitably emerge. By analyzing discourses of technological change and the practices of marketing workers inside the consumer technology industry between the early 1980s and the late 2010s, the book describes the genesis, maintenance, and future of upgrade culture. Based on archival and popular sources, first-hand interviews with a range of industry professionals, and participant observations at industry-only events, the book attends to issues both intimate to the culture of marketing work and structural to the organization of the consumer technology industry. This book will have a broad appeal to social/cultural theorists of technology, marketing, and consumerism, as well as to scholars in business history, communication, cultural studies, media studies, sociology, and anthropology.
Upgrade Your French
by Margaret JubbUpgrade Your French is the ideal guide for students looking to improve their written French rapidly. It offers a complete revision programme to improve your skills, focusing on three key strategies for improving your written French: Eliminating common errors Increasing and consolidating vocabulary Using a wider range of expression and sentence structure This third edition includes enhanced coverage of the subjunctive and a new section on prepositions, new revision exercises at the end of each chapter (including translation sentences), and a companion website with further practice exercises. This is the ideal book for all intermediate students looking for a simple way to improve their French fast.
Uphill: A Memoir
by Jemele HillOne of Oprah Daily's Best Fall Nonfiction Books of 2022An empowering, unabashedly bold memoir by the Atlantic journalist and former ESPN SportsCenter coanchor about overcoming a legacy of pain and forging a new path, no matter how uphill life’s battles might be.Jemele Hill’s world came crashing down when she called President Trump a “white supremacist”; the White House wanted her fired from ESPN, and she was deluged with death threats. But Hill had faced tougher adversaries growing up in Detroit than a tweeting president. Beneath the exterior of one of the most recognizable journalists in America was a need—a calling—to break her family’s cycle of intergenerational trauma. Born in the middle of a lively routine Friday night Monopoly game to a teen mother and a heroin-addicted father, Hill constantly adjusted to the harsh realities of not only her own childhood but the inherited generational pain of her mother and grandmother. Her escape was writing. Hill’s mother was less than impressed with the brassy and bold free expression of her diary, but Hill never stopped discovering and amplifying her voice. Through hard work and a constant willingness to learn, Hill rose from newspaper reporter to columnist to new heights as the coanchor for ESPN’s revered SportsCenter. Soon, she earned respect and support for her fearless opinions and unshakable confidence, as well as a reputation as a trusted journalist who speaks her mind with truth and conviction. In Jemele Hill’s journey Uphill, she shares the whole story of her work, the women of her family, and her complicated relationship with God in an unapologetic, character-rich, and eloquent memoir.
Upper Intermediate Market Leader 3rd edition
by David Cotton David Falvey Simon KentThis five-level course uses authoritative, authentic sources from the Financial Times to explore topical business issues and builds the professional standard of language needed to communicate in the modern world of business.
The Uprising: An Unauthorized Tour of the Populist Revolt Scaring Wall Street and Washington
by David Sirota[From the book jacket] An All-Access Pass to the Populist Insurrection Brewing Across the Country Job outsourcing. Perpetual busy signals at government agencies. Slashed paychecks. Stolen elections. A war without end, fatally mismanaged. Ordinary Americans on both the Right and Left are tired of being disenfranchised by corrupt politicians of both parties and are organizing to change the status quo. In his invigorating new book, David Sirota investigates whether this uprising can be transformed into a unified, lasting political movement. Throughout the course of American history, uprisings like the one we are seeing now have given birth to powerful movements to end wars, protect workers, and expand civil rights, so the prospect of today's uprising turning into a full- fledged populist movement terrifies Wall Street and Washington. In The Uprising, Sirota takes us far from the national media spotlight into the trenches where real change is happening - from the headquarters of the most powerful third party in America to the bowels of the U.S. Senate; from the auditorium of an ExxonMobil shareholder meeting to the quasi-military staging area of a vigilante force on the Mexican border. This is vital, on-the-ground reporting that immerses us in the tumultuous give-and-take of politics at its most personal. Sirota also offers a biting critique of our politics. He shows how the uprising is, at its core, a reaction to faux "bipartisanship" in the nation's capital - the "bipartisanship" whereby Republican and Democratic lawmakers join together in putting the agenda of corporate interests above all those of ordinary citizens. Ultimately, Sirota reminds us that the Declaration of Independence, "America's original uprising manifesto," says that governments "derive their powers from the consent of the governed." Irreverent and insightful, The Uprising shows how the governed have stopped consenting and have started taking action.
Upstairs at the Strand: Writers in Conversation at the Legendary Bookstore
by Andrea Aguilar Jessica StrandRevelatory conversations between renowned writers at New York City's legendary bookstore. For nearly ninety years, the Strand Book Store has been a New York institution, a legendary mecca for readers throughout the five boroughs, across the country, and around the world. Featuring freewheeling and behind-the-scenes conversations between renowned novelists, playwrights, and poets on how they work, think, and live, Upstairs at the Strand captures the happy collision of books and ideas in the Strand's famed reading series in its Rare Book Room. Upstairs at the Strand is indispensable for aspiring writers, readers of contemporary literature, and devoted fans of the 18 Miles of Books at the Strand Book Store. Contributors include: Renata Adler * Edward Albee * Hilton Als * Paul Auster * Blake Bailey * Alison Bechdel * Tina Chang * Junot Díaz * Deborah Eisenberg * Rivka Galchen * A. M. Holmes * Hari Kunzru * Rachel Kushner * Wendy Lesser * D. T. Max * Leigh Newman * Téa Obreht * Robert Pinsky * Katie Roiphe * George Saunders * David Shields * Charles Simic * Tracy K. Smith * Mark Strand * and Charles Wright.
The Uralic Languages (Routledge Language Family Series)
by Daniel AbondoloThis book provides a unique, up-to-date survey of individual Uralic languages and sub-groupings from Finnish to Selkup.Spoken by more than 25 million native speakers, the Uralic languages have important cultural and social significance in Northern and Eastern Europe, as well as in immigrant communitites throughout Europe and North America. The introductory chapter gives an overview of the Uralic language family and is followed by 18 chapter-length descriptions of each language or sub-grouping, giving an analysis of their history and development as well as focusing on their linguistic structures.Written by internationally recognised experts and based on the most recent scholarship available, the volume covers major languages - including the official national languages of Estonia, Finland and Hungary - and rarely-covered languages such as Mordva, Nganasan and Khanty. The 18 language chapters are similarly-structured, designed for comparative study and cover phonology, morphology, syntax and lexicon. Those on individual languages also have sample text where available. Each chapter includes numerous tables to support and illustrate the text and bibliographies of the major references for each language to aid further study. The volume is comprehensively indexed.This book will be invaluable to language students, experts requiring concise but thorough information on related languages and anyone working in historical, typological and comparative linguistics.
Urban Analytics with Social Media Data: Foundations, Applications and Platforms
by Tan Yigitcanlar Nayomi KankanamgeThe use of data science and urban analytics has become a defining feature of smart cities. This timely book is a clear guide to the use of social media data for urban analytics. The book presents the foundations of urban analytics with social media data, along with real-world applications and insights on the platforms we use today. It looks at social media analytics platforms, cyberphysical data analytics platforms, crowd detection platforms, City-as-a-Platform, and city-as-a-sensor for platform urbanism. The book provides examples to illustrate how we apply and analyse social media data to determine disaster severity, assist authorities with pandemic policy, and capture public perception of smart cities. This will be a useful reference for those involved with and researching social, data, and urban analytics and informatics.
Urban Dictionary: Freshest Street Slang Defined (Urban Dictionary Ser. #3)
by Aaron PeckhamThe ultimate authority on street slang presents a new volume of delightfully dirty, surprisingly insightful terms and phrases.In 1999, Aaron Peckham established UrbanDictionary.com, inviting users to define their world by compiling the most epic collection of slang in history. Since then, the site has skyrocketed in popularity, amassing thousands of definitions and edumacating millions. Users submit about 2,300 new entries every day!In this totally and awesomely revised edition of the best-selling original, readers will find defs—mostly new, some updated, and all fularious—for the most current word creations.
Urban Dictionary: Fularious Street Slang Defined (Urban Dictionary Ser. #1)
by Aaron PeckhamThe creator of Urban Dictionary shares a compendium of the site&’s funniest, weirdest, and truest entries. Since 1999, UrbanDictionary.com has become the undisputed authority on contemporary slang. The site&’s creator, Aaron Peckham, invites its ever-expanding fanbase to submit new words and definitions. For Urban Dictionary: Fularious Street Slang Defined, Peckham has curated a choice selection of terms that will definitely earn you street cred, and help newbies avoid confusing shank with skank.
Urban Enlightenment and the Eighteenth-Century Periodical Essay
by Richard SquibbsUrban Enlightenment offers the first literary history of the British periodical essay spanning the entire eighteenth century, and the first to study the genre's development and cultural impact in a transatlantic context.
Urban Social Listening
by Dibyendu Das Andrew Wiley Cara Foster-Karim Henry Renkski Erin Graves Justin B. HollanderThis book analyses new software tools and social media data that can be used to explore the attitudes of people in urban places. It reports on the findings of several research projects that have have experimented with using microblogging data in conjunction with diverse quantitative and qualitative methods, including content analysis and advanced multivariate statistics. Applied researchers, planners and policy makers have only recently begun to explore the potential of Big Data to help understand social attitudes and to potentially inform local policy and development decisions. This book provides an original analysis into how Twitter can be used to describe the urban experience and people's perception of place, as well as offering significant implications for public policy. It will be of great interest to researchers in human geography, social media, cultural studies and public policy.
Urban Tomographies (The City in the Twenty-First Century)
by Martin H. KriegerTomography is a method of exploring a phenomenon through a large number of examples or perspectives. In medical tomography, such as a CAT scan, two-dimensional slices or images of a three-dimensional organ are used to envision the organ itself. Urban tomography applies the same approach to the study of city life. To appreciate different aspects of a community, from infrastructure to work to worship, urban planning expert Martin H. Krieger scans the myriad sights and sounds of contemporary Los Angeles. He examines these slices of life in Urban Tomographies.The book begins by introducing tomographic methods and the principles behind them, which are taken from phenomenological philosophy. It draws from the examples of Lee Friedlander and Walker Evans, as well as Denis Diderot, Charles Marville, and Eugène Atget, who documented the many facets of Paris life in three crucial periods. Rather than focus on singular, extraordinary figures and events as do most documentarians, Krieger looks instead at the typical, presenting multiple specific images that call attention to people and activities usually rendered invisible by commonality. He took tens of thousands of photographs of industrial sites, markets, electrical distributing stations, and storefront churches throughout Los Angeles. He also recorded the city's ambient sounds, from the calls of a tamale vendor to the buzz of a workshop saw. Krieger considers these samples from the urban sensorium in this innovative volume, resulting in a thoughtful illumination of the interplay of people with and within the built environment. With numerous maps and photographs, as well as Krieger's unique insights, Urban Tomographies provides an unusually representative and rounded view of the city.