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Deaf Eyes on Interpreting
by Thomas K. Holcomb David H. SmithAs the ASL-English interpreting field has become professionalized, there is a growing disconnect between interpreters and the Deaf consumers they serve. Whereas interpreting used to be a community-based practice, the field is growing into a research-based profession that begins in a classroom rather than in the Deaf community. Despite the many gains being made in the interpreting services profession, with an emphasis on the accuracy of the interpreted work, the perspectives of Deaf individuals are rarely documented in the literature. Opportunities for enhanced participation and full inclusion need to be considered in order for Deaf people to best represent themselves to the hearing, nonsigning public as competent and intelligent individuals. Deaf Eyes on Interpreting brings Deaf people to the forefront of the discussions about what constitutes quality interpreting services. The contributors are all Deaf professionals who use interpreters on a regular basis, and their insights and recommendations are based on research as well as on personal experiences. These multiple perspectives reveal strategies to maximize access to interpreted work and hearing environments and to facilitate trust and understanding between interpreters and Deaf consumers. Interpreter educators, interpreting students, professional interpreters, and Deaf individuals will all benefit from the approaches offered in this collection.
A Deaf Take on Non-Equivalence in Written Chinese Translation (Routledge Studies in Chinese Translation)
by Chan Yi HinA Deaf Take on Non-Equivalence in Written Chinese Translation examines the issue of lexical non-equivalence between written Chinese and Hong Kong Sign Language (HKSL) translation, describing its theoretical and practical implications. This research foregrounds the semiotic resources in the Deaf community of Hong Kong by analyzing translation strategies exhibited by Deaf Hongkongers when they were invited to translate written Chinese passages with specialized and culturally specific concepts in a monologic setting. With discourse analysis as a framework, the major findings of this research were that: (1) a taxonomy of strategies featured depiction, manual representations of Chinese characters and visual metonymy, writing and mouthing; (2) employment of multisemiotic and multimodal resources gave intended viewers access to different facets of meaning; and (3) repeated renditions of the same concepts gave rise to condensed, abbreviated occasionalisms. Observations from this research serve as a point of reference for interpreting scholars, practitioners and students as well as policymakers who formulate interpretation service provision and assessment.
The Deal: Secrets for Mastering the Art of Negotiation
by Josh FlaggLEARN STRATAGIES FOR SUCCESSFUL DEAL MAKINGStar of the hit show Million Dollar Listing Los Angeles, Josh Flagg shares his secrets to mastering any negotiation in any industry and at any level.Throughout his career, Josh Flagg has faced off with challengers of all kinds in negotiations over the world&’s most expensive and sought-after real estate. He has seen and put into practice what works and identified the &“common tricks&” that don&’t. Josh has curated ten rules that, when applied to any deal, will significantly increase your chance of success, and make you the master negotiator your clients need you to be. Sample rules include:Rule #1: Don&’t Sell Garbage- you are what you sell.Rule #2: You Only Have One Client- focus on the one you&’re with.Rule #3: Up Your Attitude- be the person people want to represent them.Rule #8: Play the Psychologist- you are your client&’s best friend.Rule #10: Know Your Worth- you are your best advocate.If you want to be the best, you have to look and act like the best. Josh learned this rule young and has applied it to every client relationship he has ever had. He began his real estate career as a student at Beverly Hills High School—swung big and hit—landing him in the perfect position to take on some of LA&’s largest, most exclusive real estate listings and, eventually, a spot on Million Dollar Listing Los Angeles. Apply the lessons in the book to become the negotiator who closes million-dollar deals.
The Deal from Hell
by James O'SheaIn 2000, after the Tribune Company acquired Times Mirror Corporation, it comprised the most powerful collection of newspapers in the world. How then did Tribune nosedive into bankruptcy and public scandal? <P><P>In The Deal From Hell, veteran Tribune and Los Angeles Times editor James O'Shea takes us behind the scenes of the decisions that led to disaster in boardrooms and newsrooms from coast to coast, based on access to key players, court testimony, and sworn depositions. The Deal From Hell is a riveting narrative that chronicles how news industry executives and editors--convinced they were acting in the best interests of their publications--made a series of flawed decisions that endangered journalistic credibility and drove the newspapers, already confronting a perfect storm of political, technological, economic, and social turmoil, to the brink of extinction.
The Deal from Hell: How Moguls and Wall Street Plundered Great American Newspapers
by James O'SheaIn 2000, after the Tribune Company acquired Times Mirror Corporation, it comprised the most powerful collection of newspapers in the world. How then did Tribune nosedive into bankruptcy and public scandal? In The Deal From Hell, veteran Tribune and Los Angeles Times editor James O'Shea takes us behind the scenes of the decisions that led to disaster in boardrooms and newsrooms from coast to coast, based on access to key players, court testimony, and sworn depositions.The Deal From Hell is a riveting narrative that chronicles how news industry executives and editors--convinced they were acting in the best interests of their publications--made a series of flawed decisions that endangered journalistic credibility and drove the newspapers, already confronting a perfect storm of political, technological, economic, and social turmoil, to the brink of extinction.
The Deal of the Century: The Breakup of AT&T
by Steve CollA New York Times–bestselling author&’s &“superbly reported&” account of the dismantling of the world&’s largest corporation (The Washington Post). Written by the two-time Pulitzer Prize–winning author of Ghost Wars and Private Empire, The Deal of the Century chronicles the decade-long war for control of AT&T. When the US Department of Justice brought an antitrust lawsuit against AT&T in 1974, the telecommunications giant held a monopoly on phone service throughout the country. Over the following decade, an army of lawyers, executives, politicians, and judges spent countless hours clashing over what amounted to the biggest corporate breakup in American history. From boardroom to courtroom, Steve Coll untangles the myriad threads of this complex and critical case and gives readers &“an excellent behind-the-scenes look&” at the human drama involved in the remaking of an entire industry (The Philadelphia Inquirer). Hailed by the New York Times Book Review as &“rich, intricate and convincing,&” The Deal of the Century is the definitive narrative of a momentous turning point in the way America does business.
A Deal with the Devil: The Dark and Twisted True Story of One of the Biggest Cons in History
by Blake Ellis Melanie Hicken&“A personal how-to guide for investigative journalists, a twisted tale of a scam of huge proportions, and a really good read&” (Bethany McLean, author of The Smartest Guys in the Room), this spellbinding true story follows a pair of award-winning CNN investigative journalists as they track down the mysterious psychic at the center of an international scam that stole tens of millions of dollars from the elderly and emotionally vulnerable.While investigating financial crimes for CNN Money, Blake Ellis and Melanie Hicken were intrigued by reports that elderly Americans were giving away thousands of dollars to mail-in schemes. With a little digging, they soon discovered a shocking true story. Victims received personalized letters from a woman who, claiming amazing psychic powers, convinced them to send money in return for riches, good health, and good fortune. The predatory scam had been going on unabated for decades, raking in more than $200 million in the United States and Canada alone—with investigators from all over the world unable to stop it. And at the center of it all—an elusive French psychic named Maria Duval. Based on the five-part series that originally appeared on CNN&’s website in 2016 and was seen by more than three million people, A Deal with the Devil picks up where the series left off as Ellis and Hicken reveal more bizarre characters, follow new leads, close in on Maria Duval, and connect the dots in an edge-of-your-seat journey across the US to England and France. A Deal with the Devil is a fascinating, thrilling search for the truth that will suck you &“deep into the heart of a labyrinthine investigation that raises bigger questions about greed, manipulation, and the desperate hunger to believe&” (Megan Abbott, author of You Will Know Me).
Dealing With an Angry Public: The Mutual Gains Approach to Resolving Disputes
by Lawrence Susskind Patrick FieldIn this practical book, Lawrence Susskind and Patrick Field analyze scores of both private and public-sector cases, as well as crisis scenarios such as the Alaskan oil spill, the silicone breast implant controversy, and nuclear plant malfunction at Three Mile Island. Susskind and Field outline the six key elements of mutual gains approach in order to help business and government leaders negotiate, rather than fight, with their critics. In the process, they show how to identify who the public is, whose concerns to address first, which people and organizations must be convinced of the legitimacy of action taken, and how to assess and respond to different types of anger effectively.
Dealing with Difficult People Easily: Flash
by Karen ManneringThe books in this bite-sized new series contain no complicated techniques or tricky materials, making them ideal for the busy, the time-pressured or the merely curious. In just 96 pages, Dealing with Difficult People Easliy shows you how to deal with an unpleasant but unavoidable aspect of working life that can have a major impact on your career and wellbeing, including knowing how to define and deal with a difficult person in any work relationship and how to understand yourself and deal with difficult aspects of your own personality.
Dealing with Difficult People Easily: Flash
by Karen ManneringThe books in this bite-sized new series contain no complicated techniques or tricky materials, making them ideal for the busy, the time-pressured or the merely curious. In just 96 pages, Dealing with Difficult People Easliy shows you how to deal with an unpleasant but unavoidable aspect of working life that can have a major impact on your career and wellbeing, including knowing how to define and deal with a difficult person in any work relationship and how to understand yourself and deal with difficult aspects of your own personality.
Dealing with Disruption: Lessons from the Publishing Industry
by Michael N. RossPublishing today requires a presence in local and global markets, and successful publishers can be more effective in reaching both by employing current technology at all stages of the publishing process. Finding the most efficient and profitable business models has become more challenging (and more rewarding) by the same advancements in technology. Michael Ross provides a roadmap to the essential aspects of the international publishing industry, from how to develop content that can be easily adapted to other cultures, to establishing relationships and negotiating licensing and co-publishing contracts. With a discussion of the critical innovations in the industry and through case studies from all stages in the publishing process, the book provides insights into the maturing of digital publishing and the challenges and opportunities provided by new technologies. Many publishing models have emerged over the last 15 years, and technology has made the mechanics of publishing in general, and web publishing in particular, easier. Thus, the role of the professional publisher is being challenged, and issues of quality and trust are now competing with easy access to information. Publishing, in all forms, can be viewed as a conspicuous bellwether for any business that must make strategic and tactical adjustments quickly to innovate and grow. Ross applies principles from both consumer and educational publishing to explore publishing's ongoing 'sea change' and its implications for other industries.
Dealing With The Tough Stuff
by Alison Hill Sean Richardson Darren HillA practical toolkit for handling workplace conflict and difficult conversations Dealing with the Tough Stuff is the business leader's critical guide to handling difficult conversations in the workplace. Based on the science of human behaviour -- both verbal and nonverbal -- this book is packed full of practical and pragmatic strategies for managing conflict situations. You'll learn a variety of diagnostics, models and processes that you can start using today, and you'll benefit from expert tips, tricks and tools for leading important conversations with empathy and assertiveness. This updated second edition includes new material on key conversations with distance workers, as well as within the context of a fast-growth company, and a broad selection of real-world case studies from a diverse array of workplaces. Backed by contemporary psychological theory and time-tested amongst thousands of leaders, these highly relevant suggestions give you the power to deal with the tough stuff effectively and compassionately. The human element plays a large part in the manager's role, yet many lack the training needed to deal with people effectively. This book helps you understand what makes people tick, and helps you develop the human skills you need to manage. Achieve clarity and directness in your communications Deal with anger, stubbornness and defensiveness Develop the skills to manage immediate crises Set priorities, and build a foundation of strong communication Avoiding the tough stuff can be extremely costly for managers, staff and the business as a whole. No one enjoys these conversations, but they are inevitable -- and the right set of skills goes a long way toward making them run smoothly, with greater results out the other side. Dealing with the Tough Stuff is your indispensable primer on human behaviour, and effectively navigating tough conversations at work.
Dealmaking (Second Edition): The New Strategy Of Negotiauctions
by Guhan SubramanianBased on broad research and detailed case studies, Dealmaking provides the jargon-free, empirically sound advice you need to close the deal. Leading dealmaking scholar Guhan Subramanian specializes in understanding how deals work. As a Harvard Business School professor, he has spent years examining and teaching corporate dealmaking through two classic lenses: negotiation theory and auction theory. As he looked at real-world situations, however, he discovered that complex deals usually combine both approaches: negotiators are "fighting on two fronts"—across the table and on the same side—with known, unknown, or potential competitors. In Dealmaking, Subramanian provides classroom-tested examples of "negotiauctions" as diverse as buying a house, haggling over the rights to the television show Frasier, or selling "toxic" assets into the U.S. government’s bailout fund. With each scenario, he identifies the specific moves that ensure success. The first book to bring together auction and negotiation strategies in a meaningful way, Dealmaking is an indispensable guide to negotiating deals in the twenty-first century.
Deals: The Economic Structure of Business Transactions
by Michael Klausner Guhan SubramanianDrawing on real-life cases from a wide range of industries, two acclaimed experts offer a sophisticated but accessible guide to business deals, designed to maximize value for your side.Business transactions take widely varying forms—from multibillion-dollar corporate mergers to patent licenses to the signing of an all-star quarterback. Yet every deal shares the same goal, or at least should: to maximize the joint value created and to distribute that value among the parties. Building on decades of experience teaching and advising on business deals, Michael Klausner and Guhan Subramanian show how to accomplish this goal through rigorous attention to designing incentives, conveying information, and specifying parties’ rights and obligations.Deals captures the range of real-life transactional complexities with case studies covering Microsoft’s acquisition of LinkedIn, Scarlett Johansson’s contract dispute with Disney over the release of Black Widow, litigation surrounding LVMH’s pandemic-disrupted acquisition of Tiffany, the feud between George Norcross and Lewis Katz over ownership of the Philadelphia Inquirer, NBC/Viacom’s negotiation with Paramount over the final three seasons of Frasier, and many more. In clear, concise terms, Klausner and Subramanian establish the basic framework of negotiation and the economic concepts that must be addressed in order to maximize value. They show how to tackle challenges, such as information asymmetry between buyer and seller, moral hazard, and opportunistic behavior. And the authors lay out responses to common risks associated with long-term contracts, emphasizing that a deal’s exit rights should be carefully considered at the start of transaction design.Unique in its practical application of economic theory to actual dealmaking, this book will be an indispensable resource for students and for professionals across the business and legal world.
Deals on the Green
by David RyneckiA fun, inspirational look at corporate America's favorite pastime No matter how sophisticated business becomes, nothing can replace the golf course as a communication hub. It's where up-and-comers can impress the boss and where CEOs can seal multibillion-dollar deals. It's no coincidence that many of the most admired people in business-Jack Welch, Bill Gates, Warren Buffett, Sandy Weill-always carved out time in their busy schedules for golf. Deals on the Green takes us inside the gates of elite courses like Augusta National and Pebble Beach to reveal how important golf really is. It tells entertaining stories about the people who rely on golf to drive their success in business, from John D. Rockefeller a century ago to Donald Trump today. Some of those you'll meet:* Wayne Huizenga, the founder of Blockbuster, who was so golf obsessed that he created his own personal course in Florida. * Jeff Immelt, CEO of General Electric, who won Jack Welch's blessing for the big job after proving himself on the golf course. * Stan O'Neal, CEO of Merrill Lynch, who became the most powerful black executive in America-and a late bloomer at golf. A perfect gift for dads, grads, bosses, and avid golfers of all ages, Deals on the Green will make you think about golf, and business, in a whole new way.
Deals on the Green
by David RyneckiNo matter how sophisticated the tools become-the e-mails and teleconferencing, the BlackBerries and PowerPoints-golf remains the true communications hub of American business In the history of American business there have been more deals consummated on the golf course than in any boardroom or five-star restaurant. It's no accident that executives from J. D. Rockefeller to Jack Welch have made time in their busy schedules for eighteen holes. Deals on the Green takes a fresh look at the interesting worlds of golf and business. It's not a "how to win business" instructional, but it does offer lessons about what is required to succeed in golf and in business-namely friendship, imagination, tenacity, multitasking, guts, passion, and compassion. And it shares great inside stories about the leaders whose devotion to and respect for the game have contributed to their success in business. Financial journalist David Rynecki takes us inside the gates of elite courses such as Augusta National and Pebble Beach to reveal how the wealthy and powerful really behave-or misbehave. He lets us in on the keys to mixing business and pleasure, the best way to swing a nine iron in front of your boss, and even what to do if you happen to slice it.
The Deals that Made the World: Reckless Ambition, Backroom Negotiations, and the Hidden Truths of Business
by Jacques Peretti"Excellent. ... Impressive." —Financial TimesAn award-winning investigative journalist takes us inside the ten business deals that have transformed the modern worldWe tend to think of our world as controlled by forces we basically understand, primarily the politicians we elect. But in The Deals That Made the World, Jacques Peretti makes a provocative and quite different argument: much of the world around us—from the food we eat to teh products we buy to the medications we take—is shaped by private negotiations and business deals few of us know about.The Deals That Made the World takes us inside the sphere of these powerful players, examining ten groundbreaking business deals that have transformed our modern economy. Peretti reveals how corporate executives engineered an entire diet industry built on failure; how PayPal conquered online payments (and the specific behavioral science that underpins its success); and how pharmaceutical executives concocted a plan to successfully market medications to healthy people.For twenty years, Peretti has interviewed the people behind the decisions that have altered our world, from the CEOs of multinational corporations to politicians, economists, and scientists. Drawing on his vast knowledge, Peretti reveals a host of fascinating and startling connections, from how Wall Street's actions on food commodities helped spark the Arab Spring to the link between the AIDS epidemic in 1980s San Francisco and the subprime mortgage crisis of 2008. Touching upon tech, finance, artificial intelligence, and the other levers of power in a postglobalization environment, Peretti offers a compelling way to understand the last hundred years—and a suggestion of what the next hundred might hold.An essential book for anyone seeking to understand the hidden forces that shape our modern economy, The Deals That Made the World is illuminating and surprising—and an immensely fun read.
Dear Ann, Dear Abby: An Unauthorized Biography
by Jan Pottker Bob SpezialeWith chutzpah, hard work, controversy, and a large bit of luck, identical twins Esther Pauline (Eppie) and Pauline Esther (Popo) Friedman rose from smalltown Iowa obscurity to unprecedented national fame and influence. As Ann Landers and Abigail Van Buren, two of the most loved, admired, and important women in the United States, they have articulated and often shaped America’s moral conscience for over thirty years. Despite the roadblocks put up by the twins to preserve their mystique, the authors interviewed several hundred friends and colleagues who knew Ann and Abby at various stages of their lives. These candid and revealing recollections, often contradicting the twins’ “endorsed” publicity, recreate the fascinating lives and careers of the women whose advice appears in more than two thousand newspapers. Dear Ann, Dear Abby uncovers the forces that propelled two fifties-era housewives into identical, highly influential careers, and the truth behind their private and public lives. It also examines the reasons why the twins repeatedly and openly feud with each other while giving human relations advice to millions, and how their enormous influence with the media has allowed them to escape close scrutiny--until now.
The Death and Life of American Journalism
by Robert W. Mcchesney Nichols JohnDaily newspapers are closing across America. Washington bureaus are shuttering; whole areas of the federal government are now operating with no press coverage. International bureaus are going, going, gone. Journalism, the counterbalance to corporate and political power, the lifeblood of American democracy, is not just threatened. It is in meltdown. In The Death and Life of American Journalism, Robert W. McChesney, an academic, and John Nichols, a journalist, who together founded the nation’s leading media reform network, Free Press, investigate the crisis. They propose a bold strategy for saving journalism and saving democracy, one that looks back to how the Founding Fathers ensured free press protection with the First Amendment and provided subsidies to the burgeoning print press of the young nation.
The Death and Life of American Journalism: The Media Revolution That Will Begin the World Again
by John Nichols Robert McchesneyAmerican journalism is collapsing as newspapers and magazines fail and scores of reporters are laid off across the country. Conventional wisdom says the Internet is to blame, but veteran journalists and media critics Robert W. McChesney and John Nichols disagree. The crisis of American journalism predates the Great Recession and digital media boom. What we are witnessing now is the end of the commercial news model and the opportune moment for the creation of a new system of independent journalism, one subsidized by the public and capable of safeguarding our democracy.
Death Benefits: A Century of Sonnets
by David R. SlavittDeath Benefits deepens and extends David R. Slavitt’s sublime, lyric confrontation with mortality—and does so in a plainspoken and marvelously entertaining, conversational way. His poetry encourages us to recognize our own predicaments, as we see ourselves reflected as fellow sufferers entrapped by daily circumstance. In his new collection, Slavitt presents a sequence of one hundred sonnets, each one loaded with life, observation, and quicksilver wit. Readers will delight in looking on with wonder, at every turn of the page, to see how the poet will pull it off this time and what kind of linguistic magic he will use to fend off the mortal pain of getting through each day. His voice plays over the grid of the meter in utterly natural intonations. His music squarely faces the dark, but its enduring note is faith in common sense and the pleasure that poetry provides, rather than cynicism or despair.
A Death in Malta: An Assassination and a Family's Quest for Justice
by Paul Caruana Galizia&“A chronicle of the sort of silencing-by-murder that we might have thought happens only in Vladimir Putin&’s Russia. . . . [and] a son&’s distraught but beautiful tribute to his journalist-mother. . . . Exquisite.&” —Wall Street JournalA journalist&’s spellbinding account of the shocking murder of his muckraking mother and a quest for justice that has reverberated far beyond their tiny homelandAn archipelago off the southern coast of Italy, Malta is a picturesque gem eroded by a climate of corruption, polarization, inequality, and a virtual absence of civic spirit. In this unpromising soil, a fearless journalist took root. Daphne Caruana Galizia fashioned herself into the country&’s lonely voice of conscience, her muckraking and editorializing sending shock waves that threatened to topple those in power and made her at once the island&’s best-known figure and its most reviled. In 2017, a campaign of intimidation against her culminated in a car bombing that took her life. Daphne was also he devoted and inspiring mother to three sons, who with their father have carried on the quest for justice and transparency after her death. Spellbindingly narrated by the youngest of them, the award-winning journalist Paul Caruana Galizia, A Death in Malta is at once a study in heroism and the powerful story of a family&’s crusade for accountability in a society built on lies, with reverberations far beyond their homeland.
Death Makes the News: How the Media Censor and Display the Dead
by Jessica M FishmanWinner of the 2018 Media Ecology Association's Erving Goffman Award for Outstanding Scholarship in the Ecology of Social InteractionWinner of the Eastern Communication Association's Everett Lee Hunt AwardA behind-the-scenes account of how death is presented in the mediaDeath is considered one of the most newsworthy events, but words do not tell the whole story. Pictures are also at the epicenter of journalism, and when photographers and editors illustrate fatalities, it often raises questions about how they distinguish between a “fit” and “unfit” image of death.Death Makes the News is the story of this controversial news practice: picturing the dead. Jessica Fishman uncovers the surprising editorial and political forces that structure how the news and media cover death. The patterns are striking, overturning long-held assumptions about which deaths are newsworthy and raising fundamental questions about the role that news images play in our society.In a look behind the curtain of newsrooms, Fishman observes editors and photojournalists from different types of organizations as they deliberate over which images of death make the cut, and why. She also investigates over 30 years of photojournalism in the tabloid and patrician press to establish when the dead are shown and whose dead body is most newsworthy, illustrating her findings with high-profile news events, including recent plane crashes, earthquakes, hurricanes, homicides, political unrest, and war-time attacks. Death Makes the News reveals that much of what we think we know about the news is wrong: while the patrician press claims that they do not show dead bodies, they are actually more likely than the tabloid press to show them—even though the tabloids actually claim to have no qualms showing these bodies. Dead foreigners are more likely to be shown than American bodies. At the same time, there are other unexpected but vivid patterns that offer insight into persistent editorial forces that routinely structure news coverage of death. An original view on the depiction of dead bodies in the media, Death Makes the News opens up new ways of thinking about how death is portrayed.
The Death of A Thousand Cuts: Corporate Campaigns and the Attack on the Corporation
by Jarol B. ManheimA corporate campaign is an organized assault on the reputation of a company that has offended some interest group. Although corporate campaigns often involve political, economic, and legal tactics, they are centered around the media, where protagonists attempt to redefine the image--and undermine the reputation--of the target company. It is a strategy most frequently employed by unions but is also employed by special interests, such as environmental or human rights groups. Sometimes it is even employed by one corporation against another. It is a rapidly growing phenomenon that is still unknown to the general public, to most academics and journalists, and is rarely understood by the corporations that find themselves on the firing line. The Death of a Thousand Cuts argues and demonstrates that corporate campaigns are a distinctive phenomenon whose manifestations are today ubiquitous in both the marketplace and the media. This volume examines, in considerable detail, the history, strategy, tactics, effects, consequences, and likely future directions of the corporate campaign and of its nonlabor-based cousin, the anticorporate campaign. The book is based on ample sources and methods, among them an extensive review and analysis of media coverage, news releases, previous scholarship, union publications, campaign materials, interviews and conversations with individuals who have experienced corporate campaigns, public presentations by labor leaders and others, correspondence, Internet postings, case law summaries, documents, videotapes, and other materials. Through original data and interpretation, this book adds context and integration to these materials thus giving them new meaning. Key features of this outstanding new book include: * A thorough and clear explanation of what a corporate campaign is and how it differs from other more mundane "public relations" campaigns. * A detailed examination of strategies and tactics that includes their historical development. Some of the more high profile target companies in recent years include Coca-Cola, Microsoft, Caterpillar, Campbell's Soup, Federal Express, General Dynamics, Home Depot, International Paper, K-Mart, Nike, Texaco, Walmart, Starbucks, and UPS. * Hundreds of examples that help explain such contemporary events as the anti-sweatshop movement on college campuses, the living wage movement, and the protests against the World Trade Organization, International Monetary Fund, and World Bank. * A lengthy appendix contains abbreviated descriptions of nearly 200 corporate campaigns waged by labor unions and various advocacy groups since the idea of the corporate campaign was first developed in the 1960's.
The Death of Ben Linder: The Story of a North American in Sandinista Nicaragua
by Joan KruckewittIn 1987, the death of Ben Linder, the first American killed by President Reagan's "freedom fighters" -- the U.S.-backed Nicaraguan Contras -- ignited a firestorm of protest and debate. In this landmark first biography of Linder, investigative journalist Joan Kruckewitt tells his story. In the summer of 1983, a 23-year-old American named Ben Linder arrived in Managua with a unicycle and a newly earned degree in engineering. In 1986, Linder moved from Managua to El Cuá, a village in the Nicaraguan war zone, where he helped form a team to build a hydroplant to bring electricity to the town. He was ambushed and killed by the Contras the following year while surveying a stream for a possible hydroplant. In 1993, Kruckewitt traveled to the Nicaraguan mountains to investigate Linder's death. In July 1995. she finally located and interviewed one of the men who killed Ben Linder, a story that became the basis for a New Yorker feature on Linder's death. Linder's story is a portrait of one idealist who died for his beliefs, as well as a picture of a failed foreign policy, vividly exposing the true dimensions of a war that forever marked the lives of both Nicaraguans and Americans.