- Table View
- List View
Essential Grammar for Business: The Foundation of Good Writing
by Ellen JovinReliable, authoritative, and designed to ease grammar anxiety!Words are the currency of every business transaction. They persuade, inspire, educate, and clarify. Essential Grammar for Business offers guidance to professionals perplexed by proper comma placement, dangling modifiers, or the difference between who and whom. With a better understanding of the building blocks, readers will be better equipped to focus on the other ingredients of good business writing such as content, clarity, and style. This book is fun, fast-paced, and easy to use.
Essential Grammar for Business: The Foundation of Good Writing (Business Communication Pocket Guides)
by Ellen JovinReliable, authoritative, and designed to ease grammar anxiety!Words are the currency of every business transaction. They persuade, inspire, educate and clarify. Essential Grammar for Business offers guidance to professionals perplexed by proper comma placement, dangling modifiers or the difference between who and whom. With a better understanding of the building blocks, readers will be better equipped to focus on the other ingredients of good business writing such as content, clarity and style. This book is fun, fast-paced, and easy to use.
Essential Interviewing: A Programmed Approach To Effective Communication
by David Evans Allen Ivey Margaret Hearn Max UhlemannWith an emphasis on the three major stages of interviewing: exploration, clarification and action, ESSENTIAL INTERVIEWING offers the same programmed-learning model of interviewing that has successfully trained countless members of the helping professions for nearly 30 years. Based on Ivey's systematic method of interviewer, counselor, and therapist training, as well as Hearn's programmed-learning model, the text makes interview skills clear and specific. The authors give students the tools they need to conduct successful interviews with diverse clients in a variety of professional settings, including social work, counseling, nursing, personel work, and human services.
Essential Interviewing: A Programmed Approach to Effective Communication
by David R. Evans; Margaret T. Hearn; Max R. Uhlemann; Allen E. Ivey;This proven text gives you the tools you need to conduct successful interviews with diverse clients in a variety of professional settings, including social work, counseling, nursing, personnel work, and human services. With an emphasis on the three major stages of interviewing: exploration, clarification, and action.
Essential Journalism: The NCTJ Guide for Trainee Journalists
by Jonathan BakerThis book is a practical guide to all aspects of modern journalism for anyone seeking to study for the National Council for the Training of Journalists (NCTJ) Diploma in Journalism and become a qualified journalist in the UK. Written in collaboration with the NCTJ, Essential Journalism outlines everything you need to know about the journalism industry today, from its ethical framework to its practice across print, television, radio, online and social media. It looks at the core principles and the skills that are required of journalists across all platforms, helping students develop an overall understanding of the business and examining the application and adaptation of traditional best practice to the demands of the digital age. This is a unique one-stop shop for anyone who wants to understand the nature and purpose of journalism, and how it is changing and evolving in today’s digital newsrooms. This book is a core resource for journalism trainees and undergraduates, as well as for seasoned practitioners and lecturers.
Essential Knowledge for the Aspiring Media Professional
by John Stephen ZaffutoEssential Knowledge for the Aspiring Media Professional provides readers with the skillset needed to produce professional, high-quality video content in today’s competitive media landscape. The author draws on over two decades of industry experience to offer strategies for how to develop a sense of design, adopt a holistic approach to the media production process, and craft a distinct idea for a project’s intent and form. In five in-depth chapters, the book delves into topics ranging from pre-production and planning processes to technical considerations and post-production methods. It concludes with an overview of career opportunities for aspiring media-makers. This book is an invaluable resource for students and professionals alike looking to hone creative production techniques within a broad range of formats and environments, particularly those requiring effective marketing and advertising-oriented content.
Essential Managers Effective Communication (DK Essential Managers)
by DKThe practical guide that gives you the tools to improve your communication in a business environment. Discover how to improve your communication skills by learning to understand your audience, communicate strategically, and discover which delivery approach is right for you. You'll also develop confidence, learn to listen effectively, and give and receive feedback. In a slim, portable format, Essential Managers: Effective Communication gives you a practical how-to approach with step-by-step instructions, tips, checklists and &“ask yourself&” features showing you how to overcome barriers to communication, choose the right medium for your message, and make an impact. If you want to brush up on or enhance your communication skills, this is the guide for you.
Essential Managers Presenting (DK Essential Managers)
by DKThe practical guide that gives you the skills to improve your presentation skills. Find out how to improve your presentation skills by learning how to prepare properly, capture attention, speak confidently, and deliver your message. You'll discover how to structure your presentation, engage with your audience, and make an impact. In a slim, portable format, Essential Managers: Presenting gives you a practical how-to approach with step-by-step instructions, tips, checklists, and &“ask yourself&” features showing you how to plan your presentations, hold an audience, and make an impact. If you want to brush up on or enhance your presentation skills, this is the guide for you.
Essential Mass Communication: Convergence, Culture, and Media Literacy
by John DiMarcoHelps students develop the ability to analyze culture and utilize media literacy techniques, provides the core skills necessary to succeed in a communications career Essential Mass Communication helps students build a strong understanding of communication theory, mass communication technology, information studies, and mass communication practices. Offering an expanded view of the field, this comprehensive textbook combines easily accessible coverage of core skills and concepts with historically critical content on mass communication revolutions, cultural impacts, and converging media as they changed society. Throughout the text, author John DiMarco integrates professional practice components into each chapter, including professional pathways to applying mass communication to students' careers. Essential Mass Communication addresses a variety of creative fields, such as storytelling, rhetoric, journalism, marketing and advertising, design, fine art, photography, and filmmaking. Student-friendly chapters explore a uniquely wide range of topics, from introductory content on communication process and product to more in-depth discussion of game history and theory, critical theory, strategic communication, and more. Designed to help aspiring creative professionals learn and use the technology tools and channels available to deliver cultural and personal experiences in the form of media products, Essential Mass Communication: Introduces the concepts of mass communication and establishes foundations for understanding convergence and culture Provides the skills and knowledge required to apply critical media literacy analysis techniques in different fields Discusses the driving technologies, key people, convergence, and cultural instances of each mass communication media Covers the business and information disciplines of mass communication, including ethics and communication law Highlights the connection between communication technologies, culture, and careers in mass media Includes a wealth of real-world case studies, applied examples and assignments, key term definitions, end-of-chapter questions, in-text QR codes linking to internet sources, and valuable appendices for career development With a strong focus on creative, active learning, Essential Mass Communication: Convergence, Culture, and Media Literacy is the perfect textbook for undergraduate and graduate courses in Mass Communication, Information Studies, and Communication technologies, as well as relevant courses in Media Studies, International Communications, and Marketing, Advertising, and Public Relations programs.
Essential People Skills for Project Managers
by Steven W. Flannes PhD Ginger Levin PMP, DPAA Treasury of How-to Guidance for Project Success!People problems can really hurt your project, causing delays, eroding quality, increasing costs, and resulting in high levels of stress for everyone on the team. Yet if you're like most project managers, you've never been taught the soft skills necessary for managing tough people issues.Essential People Skills for Project Managers brings the key concepts of people skills into sharp focus, offering specific, practical skills that you can grasp quickly, apply immediately, and use to resolve these often difficult people issues. Derived from the widely popular original book, People Skills for Project Managers, this new version provides condensed content and a practical focus.• Apply project leadership techniques with confidence• Resolve conflicts and motivate team members• Help a team recover after a critical incident• Determine your team members' personal styles so you can work more effectively with themYou'll also learn how to apply people skills for a more successful career and life!• Discover how to manage stress – personal and professional• Learn proven methods for managing your own career• Find out how to thrive in an atmosphere of change
Essential Reporting: The NCTJ Guide for Trainee Journalists
by Jon Smith Joanne Butcher"If you want a book that instructs you about all the technical skills you need to pass the examinations set by the National Council for the Training of Journalists (NCTJ) and embark on a career in journalism, then this is the book for you. It outlines the basic knowledge required to succeed as a trainee reporter. Shorthand, intros, writing styles, subbing, layout, the way newsrooms work and how to find things out are among the range of skills described." - Times Higher Education "Precisely what it says on the cover - a down-to-earth essential handbook for anyone embarking on a career in journalism. All you need to know about avoiding newsroom minefields and attracting the editor′s attention for the right reasons. If only it had been around in my day!′ - Bob Satchwell, Executive Director, Society of Editors This is a book for everyone who wants to be a journalist: a practical guide to all you need to know, learn and do to succeed as a trainee reporter in today′s newsroom. Although the world of journalism is changing fast, as technology blurs the boundaries between newspapers, radio, television and web-based media, the reporter′s core role remains the same: to recognise news, communicate with people, gather information, and create accurate, balanced and readable stories. Essential Reporting, written by an experienced NCTJ examiner, explains how to do this. Contents include: what makes a good reporter what is news, and how to find it how newsrooms work day-to-day life as a reporter key reporting tasks covering courts and councils successful interviewing writing news stories specialist reporting handling sound, pictures and the web It also contains a wealth of advice, tips and warnings from working journalists, a guide to NCTJ training and examinations, a glossary and a guide to further reading. It will be invaluable to anyone embarking on a career in journalism and is the NCTJ′s recommended introductory text for all students on college and university courses preparing them to become successful reporters.
Essential SharePoint: Microsoft Office Document Collaboration in Action
by Jeff WebbWant to work more efficiently and effectively? Want to improve productivity? Microsoft is betting that you do. That's why it created Windows SharePoint Services--a set of collaboration tools that helps organizations increase individual and team productivity by enabling them to create web sites for information sharing and document collaboration.Through these team-oriented web sites, users capture and share ideas, and work together on documents, tasks, contacts, etc.--either among themselves or with partners and customers. And if you have Windows 2003 Server, then you already have SharePoint, since it's built right in. But before you can enjoy the benefits of SharePoint, you need to know how to turn it on, set it up, and get your applications working with it.Essential Sharepoint will help you do just that. It's not only the most complete guide for setting up and using these increasingly popular sites, but it also explains in detail the integration that makes SharePoint exciting. Everything you need to know about SharePoint is covered, including:hosting choicesadministrationcustomizationintegration with Microsoft Officedeveloping new SharePoint functionalitywhen to use SharePoint portal serverEssential Sharepoint covers all the key topics for getting up and running with this powerful and popular set of collaboration tools. And it's not just for members of the IT staff. This comprehensive guide is for anyone in an organization who wants to explore Microsoft SharePoint in order to foster collaboration with other users.
Essential Speech
by Rudolph F. Verderber Kathleen S. Verderber Deanna D. SellnowLearn the basics of communication to mastering speech preparation and delivery with this engaging, dynamic text. ESSENTIAL SPEECH introduces the various types of speeches as well as the keys for effective speech preparation and confident delivery. Relevant activities and examples of effective and ineffective communication make learning easier. Strong speeches begin with thorough preparation. Users develop into confident, competent communicators as they learn to research and use language and vocabulary effectively. Useful delivery strategies as well as how to perfect listening, observing, analyzing, and critiquing abilities are also addressed. This book's inviting and open visual presentation, along with numerous examples drawn from today's world, keep the presentation meaningful and engaging. Numerous hands-on activities also keep users actively involved in learning. Ongoing review and assessment ensure understanding of the concepts before moving ahead. Technology has had a huge influence on how you learn, how you work, and how you communicate today. The online Speech Builder Express tool solves the major challenges in this course: getting organized and comfortable to make a presentation, and relieving anxiety and stress caused by lack of planning and organization. Speech Builder Express coaches users through every step of the speech outlining process. By providing the necessary tutorials, sample videos, and access to a dictionary and thesaurus, this product will help build confidence, lessen anxiety, and prepare users for real-world career speaking opportunities. Discover all of the aspects of teaching speech - from concepts and practice to technology support. This book's approach is based on extensive field research and input from Speech Educators across the nation.
Essential Strategies for Social Anxiety: Practical Techniques to Face Your Fears, Overcome Self-Doubt, and Thrive
by Alison McKleroyEmbrace confidence—proven strategies to break free from social anxietySocial connections are an integral part of a joyful life, yet when you're held back by self-conscious thoughts and feelings, you can get stuck in a pattern of avoiding social situations. Essential Strategies for Social Anxiety provides you with an effective toolbox to face your fears and feel confident whether you're having a conversation, interviewing for a job, or speaking publicly.Drawing on a variety of practices—like CBT, ACT, and mindfulness—this guide not only teaches you all about social anxiety but also helps you employ actionable techniques to transform it. Learn to calm both body and mind, silence your inner critic, and restructure negative thoughts with practice dialogues, exposure exercises, meditation, and more.Essential Strategies for Social Anxiety features:Exercises for everyone—No matter how your social anxiety manifests, discover powerful ways to overcome it and connect with people in a more comfortable way.Easy-to-follow advice—Each chapter covers a different approach to dealing with your social anxiety, with step-by-step exercises to get the results you want in your life.Everyday examples—Get inspired by real-life anecdotes that demonstrate how these techniques have helped other people achieve breakthroughs in dealing with social anxiety.Start down the path to confidence and joy in your social life with this easy-to-use guide.
Essentials Of Intentional Interviewing : Counseling In A Multicultural World
by Allen E. Ivey Mary Bradford Ivey Carlos P. ZalaquettAn excellent guide to interviewing in the helping professions, ESSENTIALS OF INTENTIONAL INTERVIEWING, 3rd Edition, presents the authors' renowned microskills model, which revolutionized modern understanding of the counseling and therapy process by teaching vital interviewing skills step-by-step. This demystifying process breaks down counseling into manageable micro units and builds a bridge between theoretical understanding, mastery of the skills, and the practice of counseling. The book's multicultural focus reflects the diverse nature of today's classroom-and society. New to this edition are a chapter on crisis counseling, basic information on neuroscience as it relates to interviewing, new video content, and brief summaries of key theories of helping (with additional information and transcripts available online). In addition, MindTap-an online learning platform with a full array of text-specific study tools-is available with the new edition.
Essentials Of Negotiation
by Bruce Barry Roy Lewicki David SaundersWelcome to the fifth edition of Essentials of Negotiation! The objective of this shorter version is to provide the reader with the core concepts of negotiation in a more succinct presentation. Many faculty requested such a book for use in shorter academic course, executive education programs, or as a companion to other resource materials. It is suitable for courses in negotiation, labor relations, conflict management, human resource management, and the like.
Essentials Of Negotiation
by David M. Saunders Roy J. Lewicki Bruce BarryEssentials of Negotiation, 6e is a condensed version of the main text, Negotiation, Seventh Edition. It explores the major concepts and theories of the psychology of bargaining and negotiation, and the dynamics of interpersonal and inter-group conflict and its resolution. Twelve of the 20 chapters from the main text have been included in this edition, several chapters having been condensed for this volume. Those condensed chapters have shifted from a more research-oriented focus to a more fundamental focus on issues such as critical negotiation subprocesses, multiparty negotiations, and the influence of international and cross-cultural differences on the negotiation process.
Essentials Of Visual Communication
by Bo BergströmEssentials of Visual Communication is an inspiring and uniquely accessible guide to visual communication. The book presents the major disciplines in today's media, and puts theory into practice, explaining how to achieve a strong communication chainfrom strategy and messages to design and influencesto reach the target audience. This book will be invaluable for anyone wanting to communicate through the use of images and text, and in particular for students, whether in the fields of graphic design, advertising, editorial design, journalism, new media, information technology, mass communication, photography, film, or televisionin fact, any discipline that seeks to deliver a message through words and pictures. Essentials of Visual Communication is illustrated throughout with up-to-date examples of best practicefrom around the world that help to put visual theory into context. Summary boxes make it ideal for revision and reference.
Essentials for Government Contract Negotiators
by Legette McIntyreLearn to negotiate by applying business-savvy negotiation strategies and tactics, anticipating and countering the other side's strategies and tactics, and concluding and documenting the negotiation successfully. Essentials for Government Contract Negotiators focuses on the distinctive aspects of government negotiations, helping you hold your own in an actual, sit-down negotiation session with a skilled counterpart. With this book you will learn to:• Select and apply negotiation skills in a government-unique environment to achieve a true-best value result• Develop a negotiation plan, including your BATNA• Recognize less-than-ethical tactics and be prepared to counter them• Properly conclude and document the negotiation• Use acquisition histories to gather appropriate data• Manage challengesFacilitate better negotiation outcomes
Essentials of Business Communication
by Mary Ellen Guffey Dana LoewyA trusted market leader, Guffey/Loewy's ESSENTIALS OF BUSINESS COMMUNICATION, 10E presents a streamlined approach to business communication that includes unparalleled learning resources for instructors and students. ESSENTIALS OF BUSINESS COMMUNICATION includes the authoritative text and a self-teaching grammar and mechanics handbook at the back of the text as well as extraordinary print and digital exercises designed to build grammar, punctuation, and writing skills. As students learn basic writing skills, they are encouraged to apply these skills to a variety of e-mails, memos, letters, reports, and resumes. Redesigned, updated model documents and extensively updated exercises and activities introduce students to the latest business communication practices. The latest edition of this award-winning text features complete coverage of social media communication, electronic messages, and digital media to prepare students for workplace communication success.
Essentials of Business Communication
by Mary Ellen Guffey Dana LoewyEssentials highlights best practices and strategies backed by leading-edge research to strengthen your professionalism, expert writing techniques, workplace digital savvy and resume-building skills. Learn how writing is central to business success, regardless of the communication channel.
Essentials of Business Communication
by Mary Ellen Guffey Dana LoewyEnsure your students are job-ready with the number one choice in the field -- Guffey/Lowey's ESSENTIALS OF BUSINESS COMMUNICATION, 11E. In a time when writing and communication skills rank high on recruiters’ wish lists, this tried-and-true text helps students develop job-readiness for the 21st century. ESSENTIALS highlights best practices and strategies backed by leading-edge research to help students strengthen professionalism, expert writing techniques, workplace digital savvy and résumé-building skills. Students learn how writing is central to business success, regardless of the communication channel. ESSENTIALS discusses best practices for social media and mobile technology while equipping students with skills using grammar exercises, documents for editing and grammar practice no longer found in competitors. Unparalleled author-generated ancillaries support this leading approach.
Essentials of Business Communication (Ninth Edition)
by Mary Ellen Guffey Dana LoewyESSENTIALS OF BUSINESS COMMUNICATION, 9TH EDITION presents a streamlined approach to business communication that includes unparalleled resources and author support. ESSENTIALS OF BUSINESS COMMUNICATION provides a four-in-one learning package: authoritative text, practical workbook, self-teaching grammar/mechanics handbook, and premium Web site. Especially effective for those with outdated or inadequate language skills, the Ninth Edition offers extraordinary print and digital exercises to help students build confidence as they review grammar, punctuation, and writing guidelines. Textbook chapters teach basic writing skills and then apply these skills to a variety of e-mails, memos, letters, reports, and resumes. Realistic model documents and structured writing assignments help build lasting workplace skills. The Ninth Edition of this award-winning text features increased coverage of electronic messages and digital media, redesigned and updated model documents to introduce the latest business communication practices, and extensively updated exercises and activities. Innovative technology resources including Aplia, Write Experience, CengageNOW, and a premium Web site, make teaching and learning business communication easier and more enjoyable.
Essentials of Communication Skill and Skill Enhancement: A Primer for Students and Professionals
by John O. GreeneFor those who wish to learn or teach the tools of skillful communication, this book provides concrete insight into what makes a person a successful communicator and guides readers in ways to improve their own communication skills and those of others. Predicated on four simple notions – that communication can be done well or poorly, that communication skills matter, that people differ in those skills, and that those skills can be improved – the book helps readers identify and enhance their own communication strengths and address weaknesses, assess the communication skills of others, and coach others to improvement. Written in an accessible style, chapter highlights include an engaging review of the research on the practical implications of communication skills in our professional and personal lives. The nature of communication skill and issues in skill assessment are examined. Particular attention is given to understanding sources of communication-skill deficits and the design of effective communication-skill training programs. A final chapter examines the roles of technology, cross-cultural interaction, and aging as they relate to communication skill. This book is written for students and professionals in fields such as human resources, sales, training, counseling, customer relations, education, health-care, and the ministry, with application for courses in professional communication, applied communication, and communication skills at the undergraduate, advanced professional degree, and continuing education levels.
Essentials of Human Communication (Ninth Edition)
by Joseph A. DeVitoEssentials of Human Communication provides a streamlined overview of the essential theories, research, and especially the skills of human communication, highlighting practical applications in the workplace and beyond. Author Joseph DeVito gives students the knowledge and tools they need to build greater competence in three key spheres: interpersonal communication, small group communication, and public speaking. The Ninth Edition fully integrates the latest research as well as updated examples, photos, and cartoons to keep the text current and pedagogically effective.