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Espanol medico y sociedad: Un libro para estudiantes de espanol en el tercer ano de estudios (Revised Edition)
by Alicia GiraltEspanol medico y sociedad/ Medical Spanish and Society is an innovative textbook that fulfills the needs of upper-division Spanish students who are pursuing degrees in the health professions, plan to become medical interpreters or just want to improve their proficiency in the language. It provides multiple opportunities to learn vocabulary related to the medical field, reviews hard-to-understand grammatical concepts, describes health-related cultural competence and presents opportunities to discuss issues of concern about the health of Hispanic communities in the US and abroad.
Esperanto Revolutionaries and Geeks: Language Politics, Digital Media and the Making of an International Community
by Guilherme FiansThis book explores how Esperanto – often regarded as a future-oriented utopian project that ended up confined to the past – persists in the present. Constructed in the late nineteenth century to promote global linguistic understanding, this language was historically linked to anarchism, communism and pacifism. Yet, what political relevance does Esperanto retain in the present? What impacts have emerging communication technologies had on the dynamics of this speech community? Unpacking how Esperanto speakers are everywhere, but concentrated nowhere, the author argues that digital media have provided tools for people to (re)politicise acts of communication, produce horizontal learning spaces and, ultimately, build an international community. As Esperanto speakers question the post-political consensus about communication rights, this language becomes an ally of activism for open-source software and global social justice. This book will be of relevance to students and scholars researching political activism, language use and community-building, as well as anyone with an interest in digital media more broadly.
ESPN The Company
by Anthony F. Smith Keith HollihanA fascinating look at ESPN and its success as a brandESPN The Company reveals the inside scoop on the biggest business story in sports, detailing the creative and innovative spirit and practices that drove the programming, products, and services of the most powerful and prominent name in sports media. The authors provide a behind-the-scenes perspective on how ESPN dealt with their many partners and how they handled mistakes and missteps along the way-from the humble beginnings of ESPN as an underrated startup to the pinnacle of their success as a major industry player.ESPN and other great organizations invest in their people. They train them. They believe that if you spend the time and resources turning talented performers into leaders, you're going to get better organizational performance and engender higher levels of commitment and sweat. ESPN The CompanyExplores the dedication to excellence that makes ESPN the "Worldwide Leader in Sports" Reveals how the steps ESPN has taken to excel can be applied to whatever type of business you're inShares the lessons learned at ESPN about launching and growing a wildly successful enterpriseEngaging and informative, this entertaining guide reveals how any company can benefit by embracing the best practices of ESPN.
Esports and the Media: Challenges and Expectations in a Multi-Screen Society (Routledge Focus on Digital Media and Culture)
by Angel Torres-ToukoumidisThis book takes a multidisciplinary approach to the question of esports and their role in society. A diverse group of authors tackle the impact of esports and the ways in which it has grown within the entertainment industry around the world. Chapters offer a coherent response to the following questions: What role do esports play in the entertainment industry? What communication skills can be learned through esports? What do the media gain from broadcasting esports? What is the relationship between social networks and esports? What are the main marketing strategies used in esports? What effect does communicative globalization have on the development of esports? What is the relationship between merchandising and esports? What do communication experts think about esports? Offering clear insights into this rapidly developing area, this volume will be of great interest to scholars, students, and anyone working in game studies, new media, leisure, sport studies, communication studies, transmedia literacy, and digital culture.
Essay Writing for Adolescents with Language and Learning Difficulties: Practical Strategies for English Teachers
by Kim KnightEssay Writing for Adolescents with Language and Learning Difficulties is a step-by-step guide for educators teaching secondary students with language difficulties how to write an English essay and, more importantly, how to do this on their own. Essay writing is one of the most difficult skills that secondary school students need to develop, though there are limited resources available to support these students and their teachers. Based on research into language disorders in adolescence and language processing, the strategies in this book are easy to apply and represent a scaffolded and sequenced approach to teaching essay writing. The book's structure encourages students' skills and confidence to be developed gradually, each chapter building on the last, beginning with the early stages of text analysis and progressing through to writing a complete essay. While written with students with language difficulties in mind, the strategies in this book are applicable to teaching all secondary school students. Written by a speech pathologist with over a decade’s experience working in secondary schools, this book is an essential resource for all high school English teachers and any education professionals responsible for teaching adolescents how to write essays competently and confidently.
Essay Writing Skills
by Patrick Forsyth Mark Connelly Jacqueline ConnellyWriting essays is a major part of many further education courses. In coursework assignments, dissertations and exams, a well-written essay can make the difference between a pass and a fail. Essay Writing Skills offers practical and proven ways to maximise your success in all aspects of essay writing. From planning your first essay to assessing primary and secondary sources, it will help you to write in a systematic way that presents a convincing and academically sound argument. A comprehensive guide, it provides guidance and advice on good research techniques, grammar and accuracy, creating an essay plan and correctly citing your sources.Also including a range of real life example essays and insider knowledge on how your essays are assessed, Essay Writing Skills is an indispensible source of advice, making the writing process clear and manageable to help you improve the quality of your written work.
The Essays Only You Can Write
by Irene PapoulisThis book offers a perspective on essay writing that spotlights a writer’s uniqueness. Resisting the perception that personal and academic writing is at odds with one another, it treats the impulse to write “personally” as potential fuel for a variety of writing purposes. The book encourages students to think like academics--pursuing their enthusiasms, trusting their ideas, and questioning their conclusions--by leading them through three main writing assignments: a personal essay, an essay based on texts, and a research essay. Each chapter offers exercises and strategies for various stages in the pre-writing, drafting, and revision processes. Freewriting; extensive attention to planning; devising a structure and order of ideas that both promote and reflect engagement with a topic; developing rhetorical awareness and knowledge of conventions; and an advocacy for expressive, socially-responsible writing--all are central elements of the text’s instruction. By acknowledging the emotions inherent in the writing process, many of which can muddle thinking--I don’t want anyone to see this; what if I make mistakes? what if the writing isn’t good? I don’t want to be critiqued; etc.--Papoulis helps beginning college writers to navigate the psychological as well as the technical roadblocks that can get in the way of their best personal and academic writing.
The "Essence" of Network Security: An End-to-End Panorama (Lecture Notes in Networks and Systems #163)
by Mohuya Chakraborty Moutushi Singh Valentina E. Balas Indraneel MukhopadhyayThis edited book provides an optimal portrayal of the principles and applications related to network security. The book is thematically divided into five segments: Part A describes the introductory issues related to network security with some concepts of cutting-edge technologies; Part B builds from there and exposes the readers to the digital, cloud and IoT forensics; Part C presents readers with blockchain and cryptography techniques; Part D deals with the role of AI and machine learning in the context of network security. And lastly, Part E is written on different security networking methodologies. This is a great book on network security, which has lucid and well-planned chapters. All the latest security technologies are thoroughly explained with upcoming research issues. Details on Internet architecture, security needs, encryption, cryptography along with the usages of machine learning and artificial intelligence for network security are presented in a single cover. The broad-ranging text/reference comprehensively surveys network security concepts, methods, and practices and covers network security policies and goals in an integrated manner. It is an essential security resource for practitioners in networks and professionals who develop and maintain secure computer networks.
The Essential Chomsky: Essays On Freedom And Democracy (New Press Essential Ser.)
by Noam ChomskyThe seminal writings of America&’s leading philosopher, linguist, and political thinker—&“the foremost gadfly of our national conscience&” (The New York Times). For the past fifty years Noam Chomsky&’s writings on politics and language have established him as a preeminent public intellectual as well as one of the most original political and social critics of our time. Among the seminal figures in linguistic theory over the past century, Chomsky has also secured a place among the most influential dissident voice in the United States. Chomsky&’s many bestselling works—including Manufacturing Consent, Hegemony or Survival, Understanding Power, and Failed States—have served as essential touchstones for activists, scholars, and concerned citizens on subjects ranging from the media and intellectual freedom to human rights and war crimes. In particular, Chomsky&’s scathing critique of the US wars in Vietnam, Central America, and the Middle East have furnished a widely accepted intellectual premise for antiwar movements for nearly four decades. The Essential Chomsky assembles the core of his most important writings, including excerpts from his most influential texts over the past half century. Here is an unprecedented, comprehensive overview of the thought that animates &“one of the West&’s most influential intellectuals in the cause of peace&” (The Independent). &“Chomsky ranks with Marx, Shakespeare, and the Bible as one of the ten most quoted sources in the humanities—and is the only writer among them still alive.&” —The Guardian &“Noam Chomsky is one of the most significant challengers of unjust power and delusions; he goes against every assumption about American altruism and humanitarianism.&” —Edward Said &“A rebel without a pause.&” —Bono
Essential Communication
by Ronald Adler Athena Du Pré George RodmanThis is no ordinary textbook. With its revamped design, highly visual features, and concise coverage, the second edition of Essential Communication is a practical, interactive guide for students. Exercises and self quizzes help students reflect on their own communication patterns and improve their skills. Focused on the fundamentals, every element of this text helps students become better communicators online, in person, at home, and at work.
Essential Concepts of Environmental Communication: An A–Z Guide (Routledge Studies in Environmental Communication and Media)
by Pat BreretonThis book draws on a broad spectrum of environmental communications and related cross-disciplinary literature to help students and scholars grasp the interconnecting key concepts within this ever-expanding field of study. Aligning climate change and environmental learning through media and communications, particularly taking into account the post-COVID challenge of sustainability, remains one of the most important concerns within environmental communications. Addressing this challenge, Essential Concepts for Environmental Communication synthesises summary writings from a broad range of environmental theorists, while teasing out provocative concepts and key ideas that frame this evolving, multi-disciplinary field. Each entry maps out an important concept or environmental idea and illustrates how it relates more broadly across the growing field of environmental communication debates. Included in this volume is a full section dedicated to exploring what environmental communication might look like in a post-COVID setting: • Offers cutting-edge analysis of the current state of environmental communications. • Presents an up-to-date exploration of environmental and sustainable development models at a local and global level. • Provides an in-depth exploration of key concepts across the ever-expanding environmental communications field. • Examines the interaction between environmental and media communications at all levels. • Provides a critical review of contemporary environmental communications literature and scholarship. With key bibliographical references and further reading included alongside the entries, this innovative and accessible volume will be of great interest to students, scholars and practitioners alike.
The Essential Elements of Public Speaking (3rd edition)
by Joseph A. DevitoThe Essential Elements of Public Speaking is a concise, manageable exploration of the essential principles of public speaking, making a clear link between theory and practice. Listening; Speech Criticism; Selecting a Speech Topic, Purpose and Thesis; Audience Analysis; Using Supporting Materials and Visual Aids; Organizing, Wording and Delivering Speeches; Informing and Persuading Audiences; Special Occasion Speeches; and Presenting the Group's Thinking.
Essential French Grammar (Essential Language Grammars)
by Mike Thacker Casimir d'AngeloEssential French Grammar is a student-friendly French grammar designed to give learners a firm foundation on which to build a real understanding of both spoken and written French. Clear explanations of grammar are supported by contemporary examples, lively cartoon drawings and a variety of exercises. Key features of the second edition include: each grammar point explained initially with reference to English parallels between English and French provided where relevant 'Key points' box and tables that summarize grammar concepts real-life language examples in French, with English translations a variety of exercises to reinforce learning a contemporary primary source or literary extract to illustrate grammar in context more detailed coverage of punctuation, accents, spelling and the specific sounds of French This second edition includes an introductory chapter that describes the lexical and grammatical differences between French and English. A glossary of grammatical terms in French and English, useful verb tables, and a key to the exercises are also provided, making this an ideal resource for both independent and class-based learners. Essential French Grammar is an innovative reference grammar and workbook for intermediate and advanced undergraduate students of French. This text is ideal for students at CEFR levels B1 to C1, or Intermediate High to Advanced on the ACTFL scale.
Essential Grammar for Business: The Foundation of Good Writing
by Ellen JovinReliable, authoritative, and designed to ease grammar anxiety!Words are the currency of every business transaction. They persuade, inspire, educate, and clarify. Essential Grammar for Business offers guidance to professionals perplexed by proper comma placement, dangling modifiers, or the difference between who and whom. With a better understanding of the building blocks, readers will be better equipped to focus on the other ingredients of good business writing such as content, clarity, and style. This book is fun, fast-paced, and easy to use.
Essential Grammar for Business: The Foundation of Good Writing (Business Communication Pocket Guides)
by Ellen JovinReliable, authoritative, and designed to ease grammar anxiety!Words are the currency of every business transaction. They persuade, inspire, educate and clarify. Essential Grammar for Business offers guidance to professionals perplexed by proper comma placement, dangling modifiers or the difference between who and whom. With a better understanding of the building blocks, readers will be better equipped to focus on the other ingredients of good business writing such as content, clarity and style. This book is fun, fast-paced, and easy to use.
The Essential Guide to Group Communication
by Dan O'Hair Mary O. Wiemann Andrea M. DavisSmall group communication skills are increasingly vital both in a wide variety of college classes and in the professional world where organizations hold meetings and create teams as part of day-to-day problem solving. After a brief introduction to communication theory, this concise and insightful text explains the role of group communication within organizations and in other settings. It then moves on to explain the various roles in a group environment and useful guidelines for acting as an effective leader, avoiding groupthink, and achieving optimal results. With new content on communicating in organizations, leadership and decision making in groups, the latest in communication technology, and advice and tips for using mediated communication, the third edition of the Essential Guide to Group Communication provides valuable and current guidance to today's students.
An Essential Guide to Hearing and Balance Disorders
by R. Steven Ackley T. Newell Decker Charles J. LimbAn Essential Guide to Hearing and Balance Disorders consolidates the most significant clinical aspects of hearing and balance disorders, ranging from cause and diagnosis to treatment and cure. Experts in various subspecialties of this extensive topic introduce readers to the most sophisticated and state of the art methods of diagnosis and treatment. Each chapter expands on a specific topic area along the continuum of how medical personnel diagnose hearing and balance disorders, to how surgical implantation of the cochlea and rehabilitation can remedy various conditions. In concise format, the book begins with a case history and follows with comprehensive descriptions of current knowledge regarding fundamental causes of hearing loss and balance disorders, as well as a thorough examination of objective assessment. The latter half of the volume presents specialized treatment and rehabilitative options for various disorders. The chapters in this part cover special topics and conclude with pertinent case studies. Unique areas of discussion in a text of this kind include: genetics of deafness pediatric hearing loss and hearing loss later in life business essentials in audiology private practice professional issues, such as ethics, methods of practice, and conflicts of interest. As its title implies, this book is critically important for all students and professionals in hearing/balance related disciplines, including audiology, otolaryngology, general medicine, and rehabilitation oriented allied health care occupations.
An Essential Guide to Public Speaking: Serving Your Audience with Faith, Skill, and Virtue
by Quentin SchultzeWhether at a business meeting, church gathering, or social function, most of us will be called upon at some time to speak publicly. As Christians, we are called to speak not only with effectiveness but also in a way that honors God and embodies Christian virtue. In An Essential Guide to Public Speaking, communications expert Quentin Schultze encourages readers to become servant speakers who faithfully serve their audiences as neighbours. Besides providing a biblical perspective on public speaking, this accessible book also covers such practical topics as overcoming common challenges, the importance of listening, and the art of preparing and delivering well-crafted speeches. Filled with helpful sidebars, checklists, and tips, this is a book for any person who wishes to improve his or her public speaking skills.
An Essential Guide To Public Speaking: Serving Your Audience With Faith, Skill, And Virtue
by Quentin J. SchultzeCommunication expert and popular speaker Quentin Schultze offers a practical, accessible, and inspiring guide to public speaking, showing readers how to serve their audiences with faith, skill, and virtue. This thoroughly rewritten and expanded four-color edition has been tested and revised with input from Christian undergraduates and contains new chapters on timely topics, such as speaking for video, conducting group presentations, and engaging society civilly. A complete public speaking textbook for Christian universities, it includes helpful sidebars, tips, and appendixes. Additional resources for students and professors are available through Textbook eSources.
Essential Interviewing: A Programmed Approach to Effective Communication
by David R. Evans; Margaret T. Hearn; Max R. Uhlemann; Allen E. Ivey;This proven text gives you the tools you need to conduct successful interviews with diverse clients in a variety of professional settings, including social work, counseling, nursing, personnel work, and human services. With an emphasis on the three major stages of interviewing: exploration, clarification, and action.
Essential Interviewing: A Programmed Approach To Effective Communication
by Allen Ivey David Evans Margaret Hearn Max UhlemannWith an emphasis on the three major stages of interviewing: exploration, clarification and action, ESSENTIAL INTERVIEWING offers the same programmed-learning model of interviewing that has successfully trained countless members of the helping professions for nearly 30 years. Based on Ivey's systematic method of interviewer, counselor, and therapist training, as well as Hearn's programmed-learning model, the text makes interview skills clear and specific. The authors give students the tools they need to conduct successful interviews with diverse clients in a variety of professional settings, including social work, counseling, nursing, personel work, and human services.
Essential Journalism: The NCTJ Guide for Trainee Journalists
by Jonathan BakerThis book is a practical guide to all aspects of modern journalism for anyone seeking to study for the National Council for the Training of Journalists (NCTJ) Diploma in Journalism and become a qualified journalist in the UK. Written in collaboration with the NCTJ, Essential Journalism outlines everything you need to know about the journalism industry today, from its ethical framework to its practice across print, television, radio, online and social media. It looks at the core principles and the skills that are required of journalists across all platforms, helping students develop an overall understanding of the business and examining the application and adaptation of traditional best practice to the demands of the digital age. This is a unique one-stop shop for anyone who wants to understand the nature and purpose of journalism, and how it is changing and evolving in today’s digital newsrooms. This book is a core resource for journalism trainees and undergraduates, as well as for seasoned practitioners and lecturers.
Essential Knowledge for the Aspiring Media Professional
by John Stephen ZaffutoEssential Knowledge for the Aspiring Media Professional provides readers with the skillset needed to produce professional, high-quality video content in today’s competitive media landscape. The author draws on over two decades of industry experience to offer strategies for how to develop a sense of design, adopt a holistic approach to the media production process, and craft a distinct idea for a project’s intent and form. In five in-depth chapters, the book delves into topics ranging from pre-production and planning processes to technical considerations and post-production methods. It concludes with an overview of career opportunities for aspiring media-makers. This book is an invaluable resource for students and professionals alike looking to hone creative production techniques within a broad range of formats and environments, particularly those requiring effective marketing and advertising-oriented content.
Essential Managers Effective Communication (DK Essential Managers)
by DKThe practical guide that gives you the tools to improve your communication in a business environment. Discover how to improve your communication skills by learning to understand your audience, communicate strategically, and discover which delivery approach is right for you. You'll also develop confidence, learn to listen effectively, and give and receive feedback. In a slim, portable format, Essential Managers: Effective Communication gives you a practical how-to approach with step-by-step instructions, tips, checklists and &“ask yourself&” features showing you how to overcome barriers to communication, choose the right medium for your message, and make an impact. If you want to brush up on or enhance your communication skills, this is the guide for you.
Essential Managers Presenting (DK Essential Managers)
by DKThe practical guide that gives you the skills to improve your presentation skills. Find out how to improve your presentation skills by learning how to prepare properly, capture attention, speak confidently, and deliver your message. You'll discover how to structure your presentation, engage with your audience, and make an impact. In a slim, portable format, Essential Managers: Presenting gives you a practical how-to approach with step-by-step instructions, tips, checklists, and &“ask yourself&” features showing you how to plan your presentations, hold an audience, and make an impact. If you want to brush up on or enhance your presentation skills, this is the guide for you.