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Fuzzy Management: A Fuzzy Grassroots Ontology For Online Reputation Management (essentials)

by Edy Portmann Andreas Meier

Andreas Meier und Edy Portmann verwenden in diesem essential über Fuzzy Management die unscharfe Logik zur Lösung betriebswirtschaftlicher Probleme in der digitalen Wirtschaft. Die unscharfe Logik erweitert die klassische Logik mit den beiden Werten „wahr“ und „falsch“ und führt zu differenzierteren Beurteilungen. Neben Portfolio Management, Performance Measurement, Service Level Engineering und Reputationsmanagement wird die Business Intelligence mit weichen Faktoren angereichert, um den Entscheidungsprozess zu verbessern.

Fuzzy System Identification and Adaptive Control (Communications and Control Engineering)

by Bin Jiang Ruiyun Qi Gang Tao

This book provides readers with a systematic and unified framework for identification and adaptive control of Takagi–Sugeno (T–S) fuzzy systems. Its design techniques help readers applying these powerful tools to solve challenging nonlinear control problems. The book embodies a systematic study of fuzzy system identification and control problems, using T–S fuzzy system tools for both function approximation and feedback control of nonlinear systems. Alongside this framework, the book also: introduces basic concepts of fuzzy sets, logic and inference system; discusses important properties of T–S fuzzy systems; develops offline and online identification algorithms for T–S fuzzy systems; investigates the various controller structures and corresponding design conditions for adaptive control of continuous-time T–S fuzzy systems; develops adaptive control algorithms for discrete-time input–output form T–S fuzzy systems with much relaxed design conditions, and discrete-time state-space T–S fuzzy systems; and designs stable parameter-adaptation algorithms for both linearly and nonlinearly parameterized T–S fuzzy systems. The authors address adaptive fault compensation problems for T–S fuzzy systems subject to actuator faults. They cover a broad spectrum of related technical topics and to develop a substantial set of adaptive nonlinear system control tools. Fuzzy System Identification and Adaptive Control helps engineers in the mechanical, electrical and aerospace fields, to solve complex control design problems. The book can be used as a reference for researchers and academics in nonlinear, intelligent, adaptive and fault-tolerant control.

Fußballgroßveranstaltungen im Spannungsverhältnis zwischen Freiheit und Sicherheit: Eine wissenschaftliche Untersuchung zur Bedeutung von Kommunikation und Dialog

by Dieter Kugelmann Thomas Kubera

Das Buch präsentiert die wissenschaftlichen Ergebnisse des interdisziplinären Forschungsprojektes „Mehr Sicherheit im Fußball – Verbessern der Kommunikationsstrukturen und Optimieren des Fandialogs“. Die aus dem vom Bundesministerium für Bildung und Forschung geförderten Projekt hervorgehenden Erkenntnisse zum Status Quo der Sicherheitsgewährleistung bei Fußballgroßveranstaltungen bieten eine Reihe von Ansätzen zur Verbesserung von Kommunikationsstrukturen und -prozessen. Sie basieren auf Untersuchungen an 25 Vereinsstandorten der ersten drei Profiligen. Das Feld wurde durch Interviews mit Experten aus Fanarbeit, Fanszenen, Polizeibehörden, Vereinen und Kommunen und durch Befragungen von Stadionbesuchern, Fangruppierungen, Reisenden im Fanreiseverkehr und der Bevölkerung erschlossen. Weiterhin wurden rechtliche Stellungnahmen und Empfehlungen erarbeitet sowie eine technische Kommunikationsplattform beforscht, die eine effektive Zusammenarbeit der verschiedenen Akteure ermöglichen soll.

Führen durch Sprache: Sprachbewusstes Kommunikationsmanagement in der Unternehmensführung

by Ulrike Buchholz

Dieses Buch beschreibt neue Wege der Führungskommunikation. Managementkonzepte müssen gerade in komplexen Zeiten stärker das kommunikative Handeln fokussieren, da Unternehmen ohne eine kommunikationszentrierte Führung in der VUKA-Welt gar nicht mehr zu steuern sind. Denn Sprache lenkt die Bahnen, in denen wir denken, und der Einfluss von Sprache spielt auch für den Unternehmenserfolg eine entscheidende Rolle. Ulrike Buchholz beschreibt sprach- und kognitionswissenschaftliche Grundlagen, die Macht der Sprache bezogen auf Entscheidungen, Verstehens- und Wissensprozesse – und wie sich Management und Unternehmensführung Sprache positiv zunutze machen können. Ein Management, dem dies gelingt, befähigt Menschen unternehmerisches Entscheiden und Handeln zu verstehen und im Sinne des Unternehmens selbstständig zu agieren. Die vielfältigen Zusammenhänge von Kommunikation, Kognition und Sprache sowie ihre Auswirkungen – wissenschaftlich fundiert erklärt und für die Praxis aufgearbeitet.

Führungsaufgabe Interne Kommunikation: Erfolgreich in Unternehmen kommunizieren – im Alltag und in Veränderungsprozessen

by Andrea Montua

Dies ist ein Buch für alle Führungskräfte, Kommunikations- und Personalverantwortliche, die ihre Rolle als Kommunikatoren überdenken und neu justieren möchten. In Zeiten von Verunsicherung durch Kulturwandel sowie Transformationsprozesse in Unternehmen und Gesellschaft gilt es, Mitarbeitende wirkungsvoll und nachhaltig zu erreichen – methodisch, emotional und inhaltlich. Alle, die die Hoheit über ihre Alltags- und Veränderungskommunikation behalten oder zurückgewinnen, Gerüchteküchen durchlüften und Erfolgskonzepte umsetzen wollen, finden in diesem Buch konkrete Hilfestellungen. Sie erfahren, wie Sie die Relevanz kommunikativer Maßnahmen verdeutlichen, wirksame Kanäle für alle Stakeholder einsetzen und Veränderungsprozesse voranbringen können. Und das alles mit einem Ziel: motivierende, effektive und vertrauensbildende Kommunikation, die das Gesamtunternehmen langfristig erfolgreicher macht.Mit einem Vorwort von Sebastian Purps-Pardigol.

Führungsaufgabe Interne Kommunikation: Erfolgreich in Unternehmen kommunizieren – im Alltag und in Veränderungsprozessen

by Andrea Montua

Dies ist ein Buch für alle Führungskräfte, Kommunikations- und Personalverantwortlichen, die ihre Rolle als Kommunikatoren überdenken und neu justieren möchten. Alle, die die Hoheit über ihre Alltags- und Veränderungskommunikation behalten oder zurückgewinnen wollen, die Gerüchteküchen durchlüften, Erfolgsrezepte umsetzen oder eine Abteilung neu zusammenstellen wollen, finden in diesem Buch konkrete Hilfestellungen. Sie erfahren, was Mitarbeitende antreibt und motiviert, welche Unterstützung Führungskräfte wirklich benötigen und wie Kommunikation den Change ideal begleitet.Mit Vorworten von Sebastian Purps-Pardigol und Thomas Voigt.

Für alle Länder. Deutsche Literatur im interlingualen Lizenzraum (Globalisierte Literaturen. Theorie und Geschichte transnationaler Buchkultur / Globalized Literatures. Theory and History of Transnational Book Culture #4)

by Alexander Nebrig

Dieses Buch erscheint im Open Access. – Im interlingualen, vom Copyright geprägten Lizenzraum wird Literatur zweifach modernisiert: Der literarische Transfer folgt Regeln der Ausgangskultur und das Schreiben richtet sich an alle Länder. Entlang der deutschen Literaturgeschichte und anhand der Interaktion von Schreibenden mit Übersetzenden, Verlagen und Agenturen wird die Entwicklung länderübergreifender Autorschaft verfolgt. Zudem ist die Studie eine Hermeneutik des globalisierten Textes. Anhand einschlägiger Werke vom 19. Jahrhundert bis zur Gegenwart werden die literarischen Mittel analysiert, die transnationale Publika evozieren.

G Is for Growing: Thirty Years of Research on Children and Sesame Street (Routledge Communication Series)

by Shalom M. Fisch Rosemarie T. Truglio

This volume--a collection and synthesis of key research studies since the program's inception over three decades ago--serves as a marker of the significant role that Sesame Street plays in the education and socialization of young children. Editors Shalom M. Fisch and Rosemarie T. Truglio have included contributions from both academics and researchers directly associated with Sesame Street, creating a resource that describes the processes by which educational content and research are integrated into production, reviews major studies on the impact of Sesame Street on children, and examines the extension of Sesame Street into other cultures and media. In the course of this discussion, the volume also explores broader topics, including methodological issues in conducting media-based research with young children, the longitudinal impact of preschoolers' viewing of educational versus non-educational television, and crosscultural differences in the treatment of educational content. As the first substantive book on Sesame Street research in more than two decades, "G" is for Growing provides insight into the research process that has informed the development of the program and offers valuable guidelines for the integration of research into future educational endeavors. Intended for readers in media studies, children and the media, developmental studies, and education, this work is an exceptional chronicle of the growth and processes behind what is arguably the most influential program in children's educational television.

GAME CHANGER Eight Weeks That Transformed British Politics: Inside Corbyn's Election Machine

by Steve Howell

'If you want to get the inside account of Labour's historic general election campaign, I couldn't recommend more former Corbyn staffer Steve Howell's Game Changer.' Owen Jones'Game Changer is a vivid account of what it was like to be in the engine room of Jeremy Corbyn's remarkable election campaign.' Dennis Kavanagh, Emeritus Professor of Politics, University of LiverpoolWhen Theresa May called a snap election in 2017, Labour was more than twenty points behind in the polls and it seemed the only question was how big her landslide would be. In the most dramatic election of modern times, Corbyn's inspirational campaign transformed British politics. Labour won its best vote for twenty years and the largest increase in its vote share since 1945. Far from winning a landslide, the Tories were left without a majority and forced to abandon many of their unpopular plans.Steve Howell was at the centre of Corbyn's election machine. A member of the Labour leader's strategy group, he was involved in all the key campaign decisions. From the outset, he believed that Corbyn's campaigning skills, enthusiastic army of supporters and hopeful message could produce a surge in support. In Game Changer, he tells the story of eight weeks that transformed British politics.

GAME CHANGER Eight Weeks That Transformed British Politics: Inside Corbyn’s Election Machine

by Steve Howell

'If you want to get the inside account of Labour's historic general election campaign, I couldn't recommend more former Corbyn staffer Steve Howell's Game Changer.' Owen Jones'Game Changer is a vivid account of what it was like to be in the engine room of Jeremy Corbyn's remarkable election campaign.' Dennis Kavanagh, Emeritus Professor of Politics, University of Liverpool When Theresa May called a snap election in 2017, Labour was more than twenty points behind in the polls and it seemed the only question was how big her landslide would be. In the most dramatic election of modern times, Corbyn's inspirational campaign transformed British politics. Labour won its best vote for twenty years and the largest increase in its vote share since 1945. Far from winning a landslide, the Tories were left without a majority and forced to abandon many of their unpopular plans.Steve Howell was at the centre of Corbyn's election machine. A member of the Labour leader's strategy group, he was involved in all the key campaign decisions. From the outset, he believed that Corbyn's campaigning skills, enthusiastic army of supporters and hopeful message could produce a surge in support. In Game Changer, he tells the story of eight weeks that transformed British politics.

GPT-3: The Ultimate Guide To Building NLP Products With OpenAI API

by Sandra Kublik Shubham Saboo

GPT-3: The Ultimate Guide To Building NLP Products With OpenAI API is a comprehensive book on the Generative Pre-trained Transformer 3 AI language model, covering its significance, capabilities, and application in creating innovative NLP Products.Key FeaturesExploration of GPT-3: The book explores GPT-3, a powerful language model, and its capabilitiesBusiness applications: The book provides practical knowledge on using GPT-3 to create new business productsExamination of AI trends: The book examines the impact of GPT-3 on emerging creator economy and trends like no-code & AGIBook DescriptionGPT-3 has made creating AI apps simpler than ever. This book provides a comprehensive guide on how to utilize the OpenAI API with ease. It explores imaginative methods of utilizing this tool for your specific needs and showcases successful businesses that have been established through its use.The book is divided into two sections, with the first focusing on the fundamentals of the OpenAI API. The second part examines the dynamic and thriving environment that has arisen around GPT-3.Chapter 1 sets the stage with background information and defining key terms. Chapter 2 goes in-depth into the API, breaking it down into its essential components, explaining their functions and offering best practices. Chapter 3, you will build your first app with GPT-3.Chapter 4 features interviews with the founders of successful GPT-3-based products, who share challenges and insights gained. Chapter 5 examines the perspective of enterprises on GPT-3 and its potential for adoption. The problematic consequences of widespread GPT-3 adoption, such as misapplication and bias, are addressed along with efforts to resolve these issues in Chapter 6. Finally, Chapter 7 delves into the future by exploring the most exciting trends and possibilities as GPT-3 becomes increasingly integrated into the commercial ecosystem.What you will learnLearn the essential components of the OpenAI API along with the best practicesBuild and deploy your first GPT-3 powered applicationLearn from the journeys of industry leaders, startup founders who have built and deployed GPT-3 based products at scaleLook at how enterprises view GPT-3 and its potential for adoption for scalable solutionsNavigating the Consequences of GPT-3 adoption and efforts to resolve themExplore the exciting trends and possibilities of combining models with GPT-3 with No codeWho this book is forThis book caters to individuals from diverse backgrounds, not just technical experts. It should be useful to you if you are:A data expert seeking to improve your AI expertiseAn entrepreneur looking to revolutionize the AI industryA business leader seeking to enhance your AI knowledge and apply it to informed decision makingA content creator in the language domain looking to utilize GPT-3's language abilities for creative and imaginative projectsAnyone with an AI idea that was previously deemed technically unfeasible or too costly to execute

GREP in InDesign

by Peter Kahrel

Updated: June 2013. Author Peter Kahrel updated this Short Cut to cover InDesign CC. Several examples have been added, and most examples are now analysed in more detail.Author note: In Adobe InDesign CS6, GREP has not changed at all. Therefore, the information in this title is valid and up to date for CS6.Updated: August 2010. Author Peter Kahrel updated this Short Cut to cover InDesign CS5.Updated: November 2009. Author Peter Kahrel updated this Short Cut to address typos and reader comments.GREP (short for "General Regular-Expression Print") is a powerful tool that lets you use wildcards ("jokers") to search and replace text. InDesign's GREP implementation can be used for text and also for formatting codes, finding patterns in text as well as literal text.GREP moves beyond the restrictions that hampered earlier InDesign search features, but unfortunately it does have the reputation of being difficult to master. As with many things, it can be challenging to learn, but, fortunately, a lot can be done with surprisingly simple expressions. The aim of this Short Cut is to show how to create simple but powerful regular expressions.

Gag Rule: On the Suppression of Dissent and the Stifling of Democracy

by Lewis Lapham

Lapham issues a call to action in defense of one of our most important liberties--the right to raise our voices against the powers that be and have those voices heard.

Gain the Edge!: Negotiating to Get What You Want

by Martin E. Latz

"Martin Latz's Gain the Edge! is the best book I've ever read on negotiation strategy. If you negotiate for a living or only occasionally, Latz gives you the tools and tactics to succeed before you sit down at the table. Whether it's negotiating Randy Johnson's contract or the purchase of your next car, Gain the Edge! is clear, concise, and unfailingly useful."--Jerry Colangelo, Chairman and CEO, Arizona Diamondbacks and Phoenix SunsThere's always more to learn about negotiation. That one new strategy or tactic you gain from this book may make the difference between your walking away a winner and leaving empty-handed. The margin of difference can be infinitesimal, yet the ramifications are often huge.Negotiating a new salary? Buying a car or a house? Closing a deal with a big client? Discussing where to vacation with your spouse? We negotiate every day. Yet most of us negotiate instinctively and don't give the process the strategic attention it deserves. We suffer as a result.Now negotiation expert Martin E. Latz reveals an easy-to-use strategic template you can use in every negotiation. This is not ivory-tower advice, or advice just based on instincts and experience: The tactics and techniques here come from the most up-to-date research and the knowledge Latz has developed in negotiating on the White House Advance Teams, from consulting with top executives at Fortune 500 companies and law firms nationwide, and from teaching thousands of business professionals and lawyers how to negotiate more effectively.The result is a comprehensive guide that takes you all the way from general strategies and principles--Latz's Five Golden Rules of Negotiation--to specific tips, techniques, and even phrases you can use at the table.Gain the Edge! will arm you with:* Practical strategies to get the information you need before you sit down at the table* Tactics to maximize your leverage when seemingly powerless* Secrets to success in emotionally charged negotiations * A step-by-step system to design the most effective offer-concession strategy* Ways to deal with different personality types, ethics, and negotiation "games"* Specific advice on how to negotiate for your next salary, car, or house* Negotiating tips for other business and personal mattersLeave behind instinctive negotiating and its inherent uncertainties. Learn to negotiate strategically.Easy to understand and instantly applicable to real-life situations, Gain the Edge! is the ultimate how-to guide for anyone looking to master this critical subject.

Gaining Influence in Public Relations: The Role of Resistance in Practice (Routledge Communication Series)

by Bryan H. Reber Bruce K. Berger

Gaining Influence in Public Relations explores how professionals can increase their influence in practice to help their organizations achieve success. This provocative book explores the largely uncharted territories of power, resistance, dissent, and activism in public relations, arguing that practitioners can increase their power and social legitimacy by developing and using a wider range of influence resources, strategies, and tactics. Authors Bruce K. Berger and Bryan H. Reber talked with hundreds of practitioners, analyzed original survey data, and examined a detailed case study to develop a theory of power relations. Ultimately, the book seeks to advance the ethical and effective practice of public relations. Intended for scholars and graduate students in public relations, it also has much to offer practitioners, as well as scholars and students in organizational communication, organizational theory, human resources, and leadership.

Gallery of Best Resumes

by David F. Noble

Showcases the very best resume samples--selected from thousands of submissions developed by professional resume writers throughout the nation. These powerful resumes cover jobs from all occupational groups at all levels.

Gallery of Best Resumes Without a Four-Year Degree (Fourth Edition)

by David F. Noble

A three-part layout guides readers through the writing, design, and style elements, and then reinforces the information by providing specific examples in the gallery. This latest edition features all new and updated resume samples, including examples for hot two-year degree job titles.

Gallus Reborn: A Study of the Diffusion and Reception of Works Ascribed to Gaius Cornelius Gallus (Routledge Focus on Classical Studies)

by Paul White

Gallus Reborn is the first comprehensive study of the publication history and reception of the works that have been attributed to Gaius Cornelius Gallus, first canonical Roman elegist, friend of Virgil, and ‘missing link’ in Roman literary history. Gallus was a widely read and frequently imitated author from the Renaissance onwards, when he overcame the disadvantage of having no surviving works by putting his name to a substantial body of pseudepigrapha: misattributed, faked or forged poems. This monograph asks what Gallus was like, during that phase of his existence; how was he read, and by whom; and what impact did he have on literary history? Combining close readings of the texts with a comparative overview of their wider reception, Gallus Reborn will interest scholars and advanced students of classical reception, Neo-Latin, comparative literature and early modern studies.

Game Data Analysis – Tools and Methods

by Coupart Thibault

This book features an introduction to the basic theoretical tenets of data analysis from a game developer's point of view, as well as a practical guide to performing gameplay analysis on a real-world game.This book is ideal for video game developers who want to try and experiment with the game analytics approach for their own productions. It will provide a good overview of the themes you need to pay attention to, and will pave the way for success. Furthermore, the book also provides a wide range of concrete examples that will be useful for any game data analysts or scientists who want to improve their general knowledge of the topic.

Game On

by Jon Radoff

A never-before published look at the many possibilities of social game developmentAs one of the few entrepreneurs in the world with expertise building both social media and games, author Jon Radoff brings a one-of-a-kind perspective to this unique book. He shows that games are more than a profitable form of entertainment?the techniques of social games can be used to enhance the quality of online applications, social media and a wide range of other consumer and business experiences. With this book, you?ll explore how social games can be put to work for any business and examine why they work at all. The first part of explains what makes games fun, while the second part reviews the process and details of game design. Looks at how games are the basis for many everyday functions and explains how techniques of social games can be used by businesses as money-making toolsDrills down the process of game design while focusing on the design, analysis, and creation of games Features screen shots, diagrams and explanations to illuminate key concepts, accessible to anyone regardless of game playing or design experienceReviews what works and what doesn?t using a range of real-world scenarios as examplesAuthor Jon Radoff has a unique blend of experiences creating games, Internet-based social media, and Web technology.Game On is not playing around. Discover how social media games make money?and how you can enhance your business using games.

Game On: How Sports Media Grew Up, Sold Out, and Got Personal with Billions of Fans

by David Bockino

Game On tells the story of how and why the sports media industry grew to become one of the most important and profitable components of the global entertainment landscape.

Game Theory and Machine Learning for Cyber Security

by Quanyan Zhu Fei Fang Charles A. Kamhoua Christopher D. Kiekintveld

Move beyond the foundations of machine learning and game theory in cyber security to the latest research in this cutting-edge field In Game Theory and Machine Learning for Cyber Security, a team of expert security researchers delivers a collection of central research contributions from both machine learning and game theory applicable to cybersecurity. The distinguished editors have included resources that address open research questions in game theory and machine learning applied to cyber security systems and examine the strengths and limitations of current game theoretic models for cyber security. Readers will explore the vulnerabilities of traditional machine learning algorithms and how they can be mitigated in an adversarial machine learning approach. The book offers a comprehensive suite of solutions to a broad range of technical issues in applying game theory and machine learning to solve cyber security challenges. Beginning with an introduction to foundational concepts in game theory, machine learning, cyber security, and cyber deception, the editors provide readers with resources that discuss the latest in hypergames, behavioral game theory, adversarial machine learning, generative adversarial networks, and multi-agent reinforcement learning. Readers will also enjoy: A thorough introduction to game theory for cyber deception, including scalable algorithms for identifying stealthy attackers in a game theoretic framework, honeypot allocation over attack graphs, and behavioral games for cyber deception An exploration of game theory for cyber security, including actionable game-theoretic adversarial intervention detection against persistent and advanced threats Practical discussions of adversarial machine learning for cyber security, including adversarial machine learning in 5G security and machine learning-driven fault injection in cyber-physical systems In-depth examinations of generative models for cyber security Perfect for researchers, students, and experts in the fields of computer science and engineering, Game Theory and Machine Learning for Cyber Security is also an indispensable resource for industry professionals, military personnel, researchers, faculty, and students with an interest in cyber security.

Game Theory for Control of Optical Networks

by Lacra Pavel

Optical networks epitomize complex communication systems, and they comprise the Internet's infrastructural backbone. The first of its kind, this book develops the mathematical framework needed from a control perspective to tackle various game-theoretical problems in optical networks. In doing so, it aims to help design control algorithms that optimally allocate the resources of these networks. With its fresh problem-solving approach, Game Theory in Optical Networks is a unique resource for researchers, practitioners, and graduate students in applied mathematics and systems/control engineering, as well as those in electrical and computer engineering.

Game Theory for Networking Applications (EAI/Springer Innovations in Communication and Computing)

by Husheng Li Ju Bin Song Marceau Coupechoux

This book provides recent results of game theory for networking applications. The contributors address the major opportunities and challenges in applying traditional game theory as well as intelligent game theory to the understanding and designing of modern network systems, with emphasis on both new analytical techniques and novel application scenarios. After an overview of game theory for networks, the book narrows in on game theory in communications, game theory in wireless networks, and game theory applications. The book features contributions from researchers and professionals around the world.Presents a variety of perspectives on game theory for networking applications;Shows how game theory can apply to the study of data traffic, new generation networks, and smartgrid;Includes recent results of applied game theory for networks, providing some technical progresses in GAMENETS.

Game Theory for Wireless Communications and Networking (Wireless Networks And Mobile Communications Ser.)

by Yan Zhang Mohsen Guizani

This comprehensive technical guide explains game theory basics, architectures, protocols, security, models, open research issues, and cutting-edge advances and applications. Describing how to employ game theory in infrastructure-based wireless networks and multihop networks to reduce power consumption, it facilitates quick and easy reference to related optimization and algorithm methodologies. The book explains how to apply the game theoretic model to address resource allocation, congestion control, attacks, routing, energy management, packet forwarding, and MAC.

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