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Applied Organizational Communication: Theory and Practice in a Global Environment (Routledge Communication Series)
by Mark D. Nelson Thomas E. HarrisApplied Organizational Communication provides a current, in-depth analysis of the theories and practices critical to understanding organizational communication concepts in a global environment. Building on the successful foundation of the previous editions, this fourth edition has been thoroughly updated and revised to reflect the most current organizational communication theory and research, and includes new information on the use of technology, incorporated throughout. Additional features of this text include: Extensive real-life examples that establish links between organizational communication and perceptions, theory, networks, and symbolic behaviour. Theory-based consulting approaches that enhance abilities to link issues with actions. Grounding in transactional communication and advanced systems approaches. Macro and micro analyses of key topics and issues. As an accessible and practical examination of organizational communication, this text is intended for use in organizational communication, leadership, organizational development, and organizational intervention courses at the advanced undergraduate and graduate level.
Applied Public Relations: Cases in Stakeholder Management (Routledge Communication Series)
by Kathy Brittain Richardson Marcie HintonWith its practical orientation and scope, Applied Public Relations is the ideal text for any public relations case studies or public relations management course that places an emphasis on stakeholder groups. Through the presentation of current cases covering a wide variety of industries, locations, and settings, Kathy Richardson and Marcie Hinton examine how real organizations develop and maintain their relationships, offering valuable insights into business and organizational management practices. The book’s organization of case studies allows instructors to use the text in several ways: instructors can focus on specific stakeholders by using the chapters presented; they can focus on particular issues, such as labor relations or crisis management by selecting cases from within several chapters; or they can select cases that contrast campaigns with ongoing programs or managerial behaviors. A focus on ethics and social responsibility underlies the book, and students are challenged to assess the effectiveness of the practices outlined and understand the ethical implications of those choices. This Third Edition features: 25 new and current domestic and international case studies specifically chosen for their relevancy and relatability to students New "Professional Insights" commentaries where practitioners respond to a set of questions relating to their work Increased emphasis on ethics and social responsibility Fully enhanced companion website that is connected with the text, including a test bank and PowerPoint presentations for instructors, and chapter-specific discussion questions and additional readings for students
Applied Sciences in Graphic Communication and Packaging: Proceedings of 2017 49th Conference of the International Circle of Educational Institutes for Graphic Arts Technology and Management & 8th China Academic Conference on Printing and Packaging (Lecture Notes in Electrical Engineering #477)
by Min Xu Li Yang Yun Ouyang Pengfei Zhao Yuhui RenThis book includes a selection of reviewed papers presented at the 49th Conference of the International Circle of Educational Institutes for Graphic Arts Technology and Management & 8th China Academic Conference on Printing and Packaging, which was held on May 14-16, 2017 in Beijing, China. The conference was jointly organized by the Beijing Institute of Graphic Communication, China Academy of Printing Technology, and International Circle of Educational Institutes for Graphic Arts Technology and Management. With eight keynote talks and 200 presented papers on graphic communication and packaging technologies, the event attracted more than 400 scientists. The proceedings cover the latest advances in color science and technology; image processing technology; digital media technology; digital process management technology in packaging; packaging, etc. , and will be of interest to university researchers, R&D engineers and graduate students in the graphic arts, packaging, color science, image science, material science, computer science, digital media and network technology.
Applied Screenwriting: How to Write True Scripts for Creative and Commercial Video
by Carey MartinPutting a vision on the page for creative and commercial video is harder than it seems, but author Carey Martin explains how to bring these tools to bear in the “work for hire” environment. Whilst other texts focus on writing the next award winner, this can be out of reach both logistically and financially for many. Instead, readers will learn how to write what they want the eyes of the audience to see and the ears of the audience to hear, in such a way that the Producer and Director can read the creative blueprint and bring that vision to life. The text will walk readers through a focused and practical consideration of the camera, the edit, and the sound design, in addition to a straightforward application of basic story principles. By understanding writing for video as more than creating a recorded play, readers will become more effective screenwriters and, should they wish, Producers and Directors as well. This book is ideal for students of screenwriting and those writing scripts for message-driven video for corporate, nonprofit, and commercial production.
Applied Soft Computing and Communication Networks: Proceedings of ACN 2023 (Lecture Notes in Networks and Systems #966)
by Jimson Mathew Sabu M. Thampi Jiankun Hu Ashok Kumar Das Shikha TripathiThis book constitutes thoroughly refereed post-conference proceedings of the International Applied Soft Computing and Communication Networks (ACN 2023) held at PES University, Bangalore, India, during December 18–20, 2023. The research papers presented were carefully reviewed and selected from several initial submissions. The papers are organized in topical sections on security and privacy, network management and software-defined networks, Internet of Things (IoT) and cyber-physical systems, intelligent distributed systems, mobile computing and vehicle communications, and emerging topics. The book is directed to the researchers and scientists engaged in various fields of intelligent systems.
Applied Soft Computing and Communication Networks: Proceedings of ACN 2020 (Lecture Notes in Networks and Systems #187)
by Sabu M. Thampi Jaime Lloret Mauri Xavier Fernando Rajendra Boppana S. Geetha Axel SikoraThis book constitutes thoroughly refereed post-conference proceedings of the International Applied Soft Computing and Communication Networks (ACN 2020) held in VIT, Chennai, India, during October 14–17, 2020. The research papers presented were carefully reviewed and selected from several initial submissions. The book is directed to the researchers and scientists engaged in various fields of intelligent systems.
Applied Soft Computing and Communication Networks: Proceedings of ACN 2019 (Lecture Notes in Networks and Systems #125)
by Sabu M. Thampi Elizabeth Sherly Soura Dasgupta Jaime Lloret Mauri Jemal H. Abawajy Evgeny Khorov Jimson MathewThis book constitutes best selected research papers presented at the International Applied Soft Computing and Communication Networks (ACN 2019) held in Trivandrum, Kerala, India during December 18 – 21, 2019. The papers are organized in topical sections on real time and multimedia communications, security and privacy, network management and software-defined networks, Internet of Things (IoT) and cyber-physical systems, intelligent distributed systems, mobile computing and vehicle communications, surveillance networks and visual intelligence, and emerging topics. The book is a reference for researchers and scientists engaged in various fields of intelligent systems.
Applikationen der Optoelektronik (essentials)
by Reiner ThieleIn der hochbitratigen optischen Nachrichtentechnik ist es wichtig, parasitäre induktive und kapazitive Einflüsse auf die Funktion von Laser- und Fotodioden zu kompensieren. Wegen des nichtlinearen Charakters der u-i-Relationen der Induktivitäten, Kapazitäten und Widerstände ist es möglich, Kompensationsverfahren gegen parasitäre Effekte zu entwickeln oder die Nichtlinearitäten gezielt zur Signalübertragung einzusetzen. Reiner Thiele beweist, dass bei Applikation der vorgestellten Kompensationsverfahren kapazitive und induktive Influenzen auf die Grundfunktion der optoelektronischen Bauelemente vermeidbar sind, das Klemmenverhalten durch die u-i-Kennlinien von Laser- oder Fotodioden komplett erfasst wird und ungünstige Einflüsse der Systemumgebung auf die optoelektronischen Schaltungen vermieden werden. Außerdem stellt er Definitionen für optoelektronische Grundstromkreise sowie ihre Berechnung für die Applikation gleichartiger Laser- oder Fotodioden als Sende- bzw. Empfangsbauelemente der optischen Nachrichtentechnik vor.Der Autor: Prof. Dr.-Ing. Reiner Thiele lehrte an der Hochschule Zittau/Görlitz und unterrichtet derzeit an der Staatlichen Studienakademie Bautzen.
Applying Communication Theory for Professional Life: A Practical Introduction
by Marianne Dainton Elaine D. ZelleyThis fully updated Third Edition of Applying Communication Theory for Professional Life helps readers understand communication theory and its importance to careers in communication and business. Practical and reader-friendly, the book offers succinct coverage of the major theories that have clear applicability to communication and business practitioners, including theories of intrapersonal communication, interpersonal interaction, intercultural encounters, persuasion, group communication, organizational behavior, social media, and mass communication. In every chapter, authors Marianne Dainton and Elaine D. Zelley illustrate how theory is applied in a variety of professional settings through real-world case studies.
Applying Communication Theory for Professional Life: A Practical Introduction
by Marianne Dainton Elaine D. ZelleyUpdated Edition of Bestseller! Applying Communication Theory for Professional Life, by Marianne Dainton and Elaine D. Zelley is the first communication theory textbook to provide practical material for career-oriented readers. Featuring new case studies, updated examples, and the latest research, the Fourth Edition of this bestseller introduces communication theory in a way that helps you understand its importance to careers in communication and business. Real-world case studies within each chapter are designed to illustrate the application of theory in a variety of professional settings. New to the Fourth Edition All case studies now include specific questions about ethical issues associated with the narrative of the case and how knowledge of theory can help you negotiate these ethical dilemmas. The simulated “Education as Entertainment Theory” includes apps and other new media forms of educational content, keeping you up-to-date with the latest technology. Four new case studies have been added to show you how the theories are tied to recent events. The cases are titled: 1. “You’re Fired” 2. “Bad Move” 3. “Million Dollar Manipulation” 4. “The (New) Media Culture Wars” New research and scholarship for all theories can be found in the “Chapter Summaries” and “Research Applications” of each chapter. Numerous political examples have been added to reflect the increasingly divergent political rhetoric in the United States.
Applying Communication Theory for Professional Life: A Practical Introduction
by Marianne Dainton Elaine D. ZelleyUpdated Edition of Bestseller! Applying Communication Theory for Professional Life, by Marianne Dainton and Elaine D. Zelley is the first communication theory textbook to provide practical material for career-oriented readers. Featuring new case studies, updated examples, and the latest research, the Fourth Edition of this bestseller introduces communication theory in a way that helps you understand its importance to careers in communication and business. Real-world case studies within each chapter are designed to illustrate the application of theory in a variety of professional settings. New to the Fourth Edition All case studies now include specific questions about ethical issues associated with the narrative of the case and how knowledge of theory can help you negotiate these ethical dilemmas. The simulated “Education as Entertainment Theory” includes apps and other new media forms of educational content, keeping you up-to-date with the latest technology. Four new case studies have been added to show you how the theories are tied to recent events. The cases are titled: 1. “You’re Fired” 2. “Bad Move” 3. “Million Dollar Manipulation” 4. “The (New) Media Culture Wars” New research and scholarship for all theories can be found in the “Chapter Summaries” and “Research Applications” of each chapter. Numerous political examples have been added to reflect the increasingly divergent political rhetoric in the United States.
Applying Communication Theory for Professional Life: A Practical Introduction
by Marianne Dainton Elaine D. ZelleyNow in its fifth edition, Applying Communication Theory for Professional Life is the first communication theory textbook to provide practical material for career-oriented students. Featuring new case studies, updated examples, and the latest research, authors Marianne Dainton and Elaine D. Zelley introduce communication theory in a way that helps students understand its importance to careers in communication and business. Real-world case studies within each chapters are designed for in-class use to illustrate the application of theory in a variety of professional settings. The Fifth edition features eight new theories, a new chapter on theories of strategic communication, and expanded discussions of mediated communication theories.
Applying Communication Theory for Professional Life: A Practical Introduction
by Marianne Dainton Elaine D. ZelleyNow in its fifth edition, Applying Communication Theory for Professional Life is the first communication theory textbook to provide practical material for career-oriented students. Featuring new case studies, updated examples, and the latest research, authors Marianne Dainton and Elaine D. Zelley introduce communication theory in a way that helps students understand its importance to careers in communication and business. Real-world case studies within each chapters are designed for in-class use to illustrate the application of theory in a variety of professional settings. The Fifth edition features eight new theories, a new chapter on theories of strategic communication, and expanded discussions of mediated communication theories.
Applying for Jobs and Internships in Museums: A Practical Guide (Routledge Guides to Practice in Museums, Galleries and Heritage)
by Martha M. SchloetzerApplying for Jobs and Internships in Museums offers a straightforward approach to applying for positions within a museum. Martha M. Schloetzer provides practical advice about the application and interview process that will prepare emerging museum professionals as they approach the profession. From reviewing job and internship postings to developing a solid resume and writing distinctive cover letters, this guide provides practical, sound advice for museum job seekers. Schloetzer integrates the stories of successful and unsuccessful interns and job applicants throughout the book’s narrative, and recognizing the additional challenges faced by non-US nationals, the book also offers information specifically for international students seeking work experience in US museums. The insider information included in Applying for Jobs and Internships in Museums makes it a key resource for both a US and international audience interested in gaining museum experience in the US. It will be of particular interest to college-level and graduate school students, as well as recent graduates. The guide can also serve as a reference in the classroom, helping professors and instructors prepare students for the job search ahead.
Applying Luhmann to Translation Studies: Translation in Society (Routledge Advances in Translation and Interpreting Studies)
by Sergey TyulenevThis book deals with one of the most prominent and promising developments in modern Translation Studies--the sociology of translation. Tyulenev develops an original way of applying Luhmann's Social Systems Theory to translation, viewing translation as a social-systemic boundary phenomenon. The book consists of two major parts: in the first, translation is described as a system in its own right with its systemic properties; in the second part, translation is viewed as a social subsystem and as a boundary phenomenon in the overall social system.
Applying Predictive Analytics: Finding Value in Data
by Richard V. McCarthy Mary M. McCarthy Wendy CeccucciThe new edition of this textbook presents a practical, updated approach to predictive analytics for classroom learning. The authors focus on using analytics to solve business problems and compares several different modeling techniques, all explained from examples using the SAS Enterprise Miner software. The authors demystify complex algorithms to show how they can be utilized and explained within the context of enhancing business opportunities. Each chapter includes an opening vignette that provides real-life examples of how business analytics have been used in various aspects of organizations to solve issues or improve their results. A running case provides an example of a how to build and analyze a complex analytics model and utilize it to predict future outcomes. The new edition includes chapters on clusters and associations and text mining to support predictive models. An additional case is also included that can be used with each chapter or as a semester project.
Applying Translation Theory to Musicological Research (Numanities - Arts and Humanities in Progress #27)
by Małgorzata GrajterThis monograph lays the foundation for new methodologies of research between music and translation. It is the first such holistic attempt—from the perspective of a musicologist—based on the adaptation of translation theories. Until now, these fields have remained underexplored together. Only recently have the tools developed by translation theory permeated into musical scholarship. Such tools should prove as a promising alternative to those offered by classic musicological studies, particularly in reference to musical arrangement, pop music covers and performance. Theoretical discussion on topics are supported by case studies. This text appeals to musicologists and musicians as well as experts in the field of translation theory who are interested in expanding their field of inquiry.
Appraisals In A Week: A Performance Appraisal Masterclass In Seven Simple Steps
by Di KampEffective appraisals just got easierAppraisals are often seen as an isolated and time-consuming round of paperwork that everyone has to engage in and few see any point to. If we were to truly recognize the potential and intended value of appraisals, they would be regarded completely differently.The original intention of an appraisal system is to encourage and develop the staff of the organization, so that they all perform to their highest potential. Properly implemented and used, appraisals will help you, if you are a manager, to ensure that your staff are as effective as possible in their work, and thereby to make your area of work a powerful contributing factor to the success of the organization.Appraisals can also make your job as a manager easier, because they give you the opportunity and framework to encourage and develop your staff. This results in a team of people who feel valued and supported, and who know that their work makes a positive difference to the organization as a whole. As a manager, you can then spend less time and energy on pushing and controlling your team, and more time on the work that moves things forward and is more satisfying.By the end of the final chapter, you will see how appraisals can make a positive difference to youas a manager, your staff as individuals, and the organization as a whole. Sunday: Why appraise?Monday: Formulating a successful appraisalTuesday: The appraiser's role 1: setting the frameworkWednesday: The appraiser's role 2: attitudes and approachesThursday: The interview 1: reviewing achievementFriday: The interview 2: looking aheadSaturday: Completing the appraisal: after the interview
Appraisals In A Week: A Performance Appraisal Masterclass In Seven Simple Steps
by Di KampEffective appraisals just got easierAppraisals are often seen as an isolated and time-consuming round of paperwork that everyone has to engage in and few see any point to. If we were to truly recognize the potential and intended value of appraisals, they would be regarded completely differently.The original intention of an appraisal system is to encourage and develop the staff of the organization, so that they all perform to their highest potential. Properly implemented and used, appraisals will help you, if you are a manager, to ensure that your staff are as effective as possible in their work, and thereby to make your area of work a powerful contributing factor to the success of the organization.Appraisals can also make your job as a manager easier, because they give you the opportunity and framework to encourage and develop your staff. This results in a team of people who feel valued and supported, and who know that their work makes a positive difference to the organization as a whole. As a manager, you can then spend less time and energy on pushing and controlling your team, and more time on the work that moves things forward and is more satisfying.By the end of the final chapter, you will see how appraisals can make a positive difference to youas a manager, your staff as individuals, and the organization as a whole. Sunday: Why appraise?Monday: Formulating a successful appraisalTuesday: The appraiser's role 1: setting the frameworkWednesday: The appraiser's role 2: attitudes and approachesThursday: The interview 1: reviewing achievementFriday: The interview 2: looking aheadSaturday: Completing the appraisal: after the interview
Appreciative Inquiry: A Positive Revolution in Change
by David L. Cooperrider Diana WhitneyThis short, practical guide offers an approach to organizational change based on the possibility of a more desirable future, experience with the whole system, and activities that signal "something different is happening this time."
Appreciative Inquiry Handbook: For Leaders of Change (2nd edition)
by David L. Cooperrider Jacqueline M. Stavros Diana WhitneyOne of today's most popular change methods, Appreciative Inquiry (AI) has been used to undertake transformational initiatives in dozens of organizations, ranging from McDonald's to the U.S. Navy to Save the Children. The assumption of AI is simple. Every organization has something that works right -- things that give it life when it is vital, effective, and successful. AI begins by identifying this positive core and connecting organizational visions, plans, and structures to it in ways that heighten energy and inspire action for change.
Apprendre à écouter et à parler: La déficience auditive chez l’enfant (Éducation)
by Elizabeth M. Fitzpatrick et Suzanne P. DoucetLa déficience auditive a un impact considérable sur plusieurs aspects du développement de l’enfant, y compris sur les habiletés de communication, l’apprentissage scolaire, les habiletés sociales et, au final, la qualité de vie de l’enfant et de sa famille. Par le passé, la déficience auditive présentait des obstacles presque insurmontables. De nos jours, la technologie et les techniques d’intervention permettent de mieux répondre aux besoins des enfants ayant une perte d’audition, et donc de les aider à devenir des membres à part entière de la société. Le dépistage précoce et la technologie d’amplification auditive font en sorte que nous vivons à présent une période charnière dans le domaine de l’éducation des enfants ayant une surdité. Cette éducation nécessite tout de même une intervention spécialisée de la part d’une équipe de professionnels, et ce, en collaboration étroite avec les parents. Compte tenu des approches novatrices dans le développement de méthodes d’apprentissage du langage verbal chez les enfants présentant des troubles de l’audition, la communauté internationale mise davantage sur la formation et le perfectionnement des professionnels. Appuyées par une équipe multidisciplinaire d’experts dans le domaine, les deux auteures abordent les principales problématiques médicales, technologiques, éducatives et sociales liées à ces troubles. - Ce livre est publié en français.
Approaches to Communication through Music
by Margaret CorkeOne of the ways forward when working with those who have little or no speech, or limited comprehension of language, is to use music. In this book tried and tested approaches and activities devised to promote the development of communication and social interaction at a fundamental level are clearly set out. The ethos behind this manual is a person-centered approach, within a structured framework and allowing for differentiation and improvisation according to the learner's individual needs and developmental levels. This is a practical guide that contains lots of ideas and original activities for the specialist and non-specialist alike. It provides original songs and music scores, activities and games, and suggestions for group work for learners at a variety of levels.This book will be helpful to teachers, carers, therapists and parents who work or live with people with severe or profound and multiple learning difficulties. Music teachers and coordinators working in mainstream early years and primary education will also find the songs and activities useful.
Approaches to Discourse in Dementia
by Jacqueline A. Guendouzi Nicole MullerThe qualitative analysis of naturally occurring discourse in neurogenic communication disorders, specifically in dementia studies, has experienced recent burgeoning interest from wide-ranging disciplines. This multidisciplinarity has been exciting, but has added contextual confusion. This book advances the study of discourse in dementia by systematically exploring and applying different approaches to the same free conversational data sets, collected and transcribed by the authors. The applied methodologies and theories comprise a useful sourcebook for students, researchers, and practitioners alike.
Approaches to Specialized Genres
by Dennis Tay Kathy Ling Lin Isaac N. MwinlaaruApproaches to Specialized Genres provides a timely update of the field of genre studies, with 14 cutting-edge contributions split into five sections using and integrating an exceptionally wide variety of methods and perspectives (such as ESP genre research, corpus linguistics, systemic functional linguistics, ethnographic and multimodal research) to analyse genres in written, spoken, visual and auditory modes across a multiplicity of pedagogic, professional and digital settings. It highlights and illustrates the growing trend of a multiperspective and inter-theoretic approach to genre studies and demonstrates how such methodological rigour can extend our knowledge of language, in general, and genres, in particular. It also examines a rich variety of underexplored genres such as the digital genre of synchronous videoconferencing, instructional slides, video ads, engineers’ training log book entries, the narrative story genres, fundraising letters and retraction notices. It demonstrates not only the prominent value of genre research, but wide applications of genre knowledge in various educational and professional domains. The book brings together experts spreading across the world, including countries in South-East Asia, Europe, America, West Africa and South America. Accordingly, it will appeal to readers of diversified socio-cultural backgrounds working in all the aforementioned inter-related fields of applied linguistics and communication studies.