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Managing Online Reputation: How to Protect Your Company on Social Media (Palgrave Pocket Consultants)
by Charlie PownallManaging Online Reputation is a comprehensive look at online reputation management. Drawing on recent examples of organizations managing their online reputations effectively and ineffectively, it provides a practical and visual tool-kit of processes and techniques to help limit and respond effectively to negative situations on social media.
Managing Politics and Conflict in Projects
by Brian Irwin PMP, MSMManaging Politics and Conflict in Projects is an easy-to-read, no-nonsense guide that walks you through the "soft" issues of project management, including communicating, negotiating, and influencing skills that are vital to your project success. Understand your organization's political climate and culture and ascend the corporate ladder to the next level as a project manager. Learn how to deal with political issues requiring complex organizational and interpersonal skills, using valuable review points, tips, and a fictional narrative illustrating the book's main points. •Improve and develop your leadership, interpersonal, and communications skills•Negotiate your political environment•Acknowledge and overcome challenges inherent in project management•Enhance your career by effectively utilizing politics and conflict•Recognize and interpret the barriers of communication•Be prepared to enter into a negotiation•Overcome cultural challenges
Managing Public Disputes: A Practical Guide for Government, Business, and Citizen's Groups
by Susan Carpenter W.J.D. KennedyFor more than a decade, Managing Public Disputes has been the first choice, hands-on guide for managers, offering useful instructions for handling a wide range of large and small public controversies from the national to the community level. <p><p> It includes: Ten proven principles for managing conflict, A comprehensive framework with step-by-step procedures for creating productive outcomes, Seven illustrative case examples, Detailed advice on effective methods for collecting information, conducting interviews, and analyzing a conflict situation, Suggestions for handling special problems such as reluctant participants, keeping people at the negotiation table, and handling situations where emotions are running high, Eight tasks targeted for designing an overall strategy for managing public disputes
Managing Public Relations: Business Principles and Tools for Strategic Communication, 2e
by Peter M. SmuddeThe second edition of Managing Public Relations introduces students to the key concepts and practices involved in the day-to-day running of a PR operation, whether it is a company department, an independent agency, or any organized group focused on PR. The book’s unique approach places the PR function within the broader context of an organization, equipping students with the essential business knowledge, perspective, and skills needed when starting out in their careers. This second edition has been fully updated throughout and includes: • Current examples and testimonials from across the globe, as well as updated "Executive Viewpoints." • Expanded content on strategic planning, budgeting, and financial statements. • Detailed commentary on topics relevant to the modern workplace, including remote management. • Consideration of diversity, inclusion, equity, and access within PR. • Additional content on the use of analytics and measuring return on investment (ROI). • Updated online material, including an Instructor’s Manual that incorporates problem-based questions, example assignments, and activities. A highly practical and comprehensive guide, this textbook should be essential reading for advanced undergraduate and postgraduate students studying public relations management, strategic communications and marketing management.
Managing Public Relations: Business Principles and Tools for Strategic Communication, 2e
by Peter M. SmuddeThe second edition of Managing Public Relations introduces students to the key concepts and practices involved in the day-to-day running of a PR operation, whether it is a company department, an independent agency, or any organized group focused on PR. The book’s unique approach places the PR function within the broader context of an organization, equipping students with the essential business knowledge, perspective, and skills needed when starting out in their careers. This second edition has been fully updated throughout and includes: Current examples and testimonials from across the globe, as well as updated "Executive Viewpoints" Expanded content on strategic planning, budgeting, and financial statements Detailed commentary on topics relevant to the modern workplace, including remote management Consideration of diversity, inclusion, equity, and access within PR Additional content on the use of analytics and measuring return on investment (ROI) Updated online material, including an Instructor’s Manual that incorporates problem-based questions, example assignments, and activities A highly practical and comprehensive guide, this textbook should be essential reading for advanced undergraduate and postgraduate students studying public relations management, strategic communications and marketing management.
Managing Smart Cities: Sustainability and Resilience Through Effective Management
by Anna Visvizi Orlando TroisiThis book adopts the managerial perspective to the study of smart cities. As such, this book is a necessary addition to the existing body of literature on smart cities. The chapters included in this book prove the case that transformation of cities to smart cities is a function of effective and efficient management practices implemented at diverse levels of smart cities. While advances in information and communication technology (ICT) are crucial, it is the ability to apply ICT consciously and efficiently that drives the transformation of cities to smart cities in a manner conducive to cities’ sustainability and resilience.The book covers three sets of interconnected topics:Management and decision-making for urban design and infrastructure developmentManagement and decision-making in context of smart cities developmentWays of promoting and ensuring participation, representation and co-creation in smart cities These three groups of topics offer a great opportunity to acquire a clear, direct, and practice-driven knowledge and understanding of how effective management allows ICT-enhanced tools and applications to change smart cities, possibly making them smarter.
Managing Startups: Best Blog Posts
by Thomas EisenmannIf you want salient advice about your startup, you’ve hit the jackpot with this book. Harvard Business School Professor Tom Eisenmann annually compiles the best posts from many blogs on technology startup management, primarily for the benefit of his students. This book makes his latest collection available to the broader entrepreneur community.You’ll find 72 posts from successful entrepreneurs and venture capitalists, such as Fred Wilson, Steve Blank, Ash Maurya, Joel Spolsky, and Ben Yoskovitz. They cover a wide range of topics essential to your startup’s success, including:Management tasks: Engineering, product management, marketing, sales, and business developmentOrganizational issues: Cofounder tensions, recruiting, and career planningFunding: The latest developments in capital markets that affect startupsDivided into 13 areas of focus, the book’s contributors explore the metrics you need to run your startup, discuss lean prototyping techniques for hardware, identify costly outsourcing mistakes, provide practical tips on user acquisition, offer branding guidelines, and explain how a choir of angel investors often will sing different parts. And that’s just for starters.
Managing Teams (Pocket Mentor)
by Harvard Business Review<p>Leading teams is an essential skill every manager must possess. To do it effectively, you must know how to instill commitment in your team, improve communication among group members, and diagnose common problems that can derail a team. In this book, you'll find valuable advice and proven strategies for managing teams, including how to: <p> <li>Diagnose common problems that can impede team progress <li>Take corrective measures to remove team problems and improve performance <li>Resolve team conflicts <li>Promote interdependence within teams</li> </p>
Managing Television News: A Handbook for Ethical and Effective Producing (Routledge Communication Series)
by B. William Silcock Don Heider Mary T. RogusManaging Television News provides a practical introduction to the television news producer, one of the most significant and influential roles in a newscast. Recognizing the need for formal training in this key role, authors B. William Silcock, Don Heider, and Mary T. Rogus have combined their expertise and experience to shape this essential resource on the responsibilities, demands, and rewards of the news producer position. Their book provides a strategic approach to producing newscasts and serves as an in-depth guide to creating quality, audience-friendly newscasts working within the realistic limitations of most newsrooms. It helps the student and the professional producer sort through the various deadline-driven challenges of creating a 30-minute newscast. Filled with real-world examples and advice from news directors, producers, and anchors currently in the business, and photographs illustrating the varied perspectives in the position, Managing Television News provides critical skill sets to help resolve ethical dilemmas, as well as keen and fresh insights on how to win the ratings without compromising news quality. Career concerns are also addressed. This resource is a pioneering book for the professional television newsroom and the individual reader interested in starting or expanding a producing career. It is an excellent text for the college classroom, as its structure fits neatly into a semester schedule, and it is a must-have resource for both seasoned and novice producers, as well as students in broadcast news.
Managing Today’s News Media: Audience First
by Samir A. Husni Debora R. Wenger Hank PriceThe business of journalism is in the midst of massive change. Managing Today’s News Media: Audience First offers practical solutions on how to cope with and adapt to the evolving media landscape. News media experts Samir Husni, Debora Halpern Wenger, and Hank Price introduce a forward-looking framework for understanding why change is occurring and what it means to the business of journalism. Central to this new paradigm is a focus on the audience. The authors introduce “The 4Cs Strategy” to describe how customers, control, choice, and change are all part of a strategy for successful media organizations. Real-world case studies, important theoretical grounding, and a focus on understanding rather than resisting the customer’s desire for choice and control make this an unbeatable resource for students and managers alike who want to succeed in this changed media business landscape.
Managing Today’s News Media: Audience First
by Samir A. Husni Debora R. Wenger Hank PriceThe business of journalism is in the midst of massive change. Managing Today’s News Media: Audience First offers practical solutions on how to cope with and adapt to the evolving media landscape. News media experts Samir Husni, Debora Halpern Wenger, and Hank Price introduce a forward-looking framework for understanding why change is occurring and what it means to the business of journalism. Central to this new paradigm is a focus on the audience. The authors introduce “The 4Cs Strategy” to describe how customers, control, choice, and change are all part of a strategy for successful media organizations. Real-world case studies, important theoretical grounding, and a focus on understanding rather than resisting the customer’s desire for choice and control make this an unbeatable resource for students and managers alike who want to succeed in this changed media business landscape.
Managing Toxic Leaders and Dysfunctional Organizational Dynamics: The Psychosocial Nature of the Workplace
by Seth AllcornUnderstanding experience at work, especially in organizations that have toxic leaders and dysfunctional organizational dynamics, is a multidimensional undertaking that must include in-depth perspectives informed by psychosocial theory. This may be best accomplished by relying on complementary theories to account for what is found and experienced in our organizations and in particular a better understanding of why this is happening. "Why did she do that?" "Why did he say that?" "Why did a group react the way they did?" “Why,” is critical in terms of understanding organizational dynamics.Our lives at work in large complex and multidimensional organizations are saturated with experience, some of which is fulfilling, and some are of a darker nature that arises from the presence of toxic leaders and dysfunctional organizational dynamics. Understanding these toxicities and dysfunctions and their effect on organization members is approached by first raising their awareness at the beginning of the book before providing psychosocially informed insights that form a basis for understanding and organizational change in the following sections.This book explores these work-life dynamics by grounding them in concrete examples and then using complementary psychoanalytically informed perspectives to illuminate their underlying, often unconscious nature filling an important gap in management and organizational literature.
Managing Transitions, 25th anniversary edition: Making the Most of Change
by William Bridges Susan BridgesThe business world is constantly transforming. When restructures, mergers, bankruptcies, and layoffs hit the workplace, employees and managers naturally find the resulting situational shifts to be challenging. But the psychological transitions that accompany them are even more stressful. Organizational transitions affect people; it is always people, rather than a company, who have to embrace a new situation and carry out the corresponding change. As veteran business consultant William Bridges explains, transition is successful when employees have a purpose, a plan, and a part to play. This indispensable guide is now updated to reflect the challenges of today's ever-changing, always-on, and globally connected workplaces. Directed at managers on all rungs of the corporate ladder, this expanded edition of the classic bestseller provides practical, step-by-step strategies for minimizing disruptions and navigating uncertain times.
Managing Translation Services
by Geoffrey Samuelsson-BrownThe book is intended principally for those who presently work as a freelance translator with all the inherent limitations this presents in terms of income and being reliant on the limited range of skills that the individual can offer. While some business skills will have been accumulated by virtue of working in a commercial environment, the transition from being responsible for oneself and taking the bold step of employing additional resources can be quite daunting. However, the opportunities this offers in terms of income and personal satisfaction are considerable. This book considers the initial Ssteps towards business development, exploiting these opportunities and the rewards they can offer.
Managing Uncertainty in Organizational Communication (Routledge Communication Series)
by Michael W. KramerIn this book, Michael W. Kramer applies uncertainty reduction theory (URT)--a key theory in current communication scholarship--to the context of organizational communication. Examining URT and the range of research applicable to organizational settings, Kramer proposes a groundbreaking theory of managing uncertainty (TMU), which synthesizes prior research while also addressing its criticisms. Examples are provided to illustrate the principles of the TMU at both the individual and collective (group/organizational) levels of analysis. Original studies based on the theory show that it provides a useful extension of URT, addressing some concerns raised by critics of that earlier model. Kramer illustrates that, as a model in progress, TMU will change as new research and insights build upon it. Managing Uncertainty in Organizational Communication assists readers in understanding and researching uncertainty in communication, which encourages additional changes and improvements to the model. It is of primary interest to scholars, researchers, and practitioners in organizational, interpersonal, and group communication.
Managing Up (20-Minute Manager Series)
by Harvard Business ReviewYour boss plays an important role in your career. So how do you navigate this delicate, significant professional relationship without playing political games or compromising your character? Managing Up offers concise, expert tips on: Understanding your manager's priorities and pressures Setting a positive tone for the relationship Managing expectations-and egos Earning trust and respectAbout HBR's 20-Minute Manager Series:Don't have much time? Get up to speed fast on the most essential business skills with HBR's 20-Minute Manager series. Whether you need a crash course or a brief refresher, each book in the series is a concise, practical primer that will help you brush up on a key management topic.Advice you can quickly read and apply, for ambitious professionals and aspiring executives-from the most trusted source in business. Also available as an ebook.
Managing Up: How to Get What You Need from the People in Charge
by Melody WildingAn indispensable guide to navigating power dynamics, building effective relationships with higher-ups, and earning more authority, freedom, and confidence at work—from one of today&’s &“most innovative career coaches&” (Insider).&“Outstanding. Wilding's scripts and strategies show us a better way to get ahead at work.&”—Greg McKeown, New York Times bestselling author of Essentialism and Effortless Do you feel vulnerable to the whims of your boss, peers, or internal politics, pushing through each day with a nagging undercurrent of anxiety? Maybe you&’re micromanaged, interrupted in meetings, saddled with busy work, or overlooked for career opportunities. But what if you could subtly teach those above you to value your ideas and treat you with respect—without ever changing your job title?Human behavior professor and award-winning executive career coach Melody Wilding has helped thousands of clients advocate for their needs at work while navigating the minefield of office politics. In this clear, tactical guide, Wilding shows you how to operate from a position of power—even if you lack formal authority—to build the emotional intelligence, relational capital, and negotiation savvy to succeed in a world of competing stakeholders and remote work. Drawing on real-life client stories and the latest research on trust and persuasion, Managing Up distills a vital skillset into ten key conversations, including:• The Alignment Conversation: How can I get in my boss&’s head to understand their needs, motivations, and goals?• The Styles Conversation: Will I earn more respect from my manager if I get to the point quickly, or should I try swapping stories and building rapport? • The Boundaries Conversation: How do I say no and push back with tact when my manager saddles me with yet another task?Packed with time-tested strategies, detailed scripts, and transformative insights, this book is a must-read for professionals of all levels ready to reclaim control of their careers.
Managing a Chinese Partner
by Lub Bun ChongFrom 2007 to 2009, French food and beverage giant Danone and Chinese entrepreneur Zong Qinghou who is ranked number one on Forbes' China Rich List 2012 were embroiled in a highly rancorous dispute over their joint venture, Hangzhou Wahaha. It transpired that even French President Sarkozy reportedly found time in his 2007 three-day state visit to China to discuss the 'Wahaha' dispute with his Chinese counterpart, President Hu. Behind the melodrama of the 'Wahaha' dispute lies an important lesson for foreign companies in China. As a result of the global shift in power, the imperative for a foreign company to manage its Chinese Partner has never been stronger since China re-opened its doors for business in 1978. By drawing on the experiences of Danone, Nestle, Coca-Cola and SABMiller, this book provides an insight into why, as well as, how the managing of a Chinese Partner can deliver sustainable value for a joint venture in China. "
Managing a Global Workforce
by Yongsun Paik Charles M. VanceThis new edition of Managing a Global Workforce provides balanced and contemporary coverage of human resource management in the international marketplace. Directed at future general managers and international executives, rather than HR specialists, it is designed to help students as well as professionals recognize the critical human resource issues underlying the cultural and economic challenges they face.
Managing a Global Workforce: Challenges And Opportunities In International Human Resources Management
by Yongsun Paik Fabian Jintae Froese Charles Vance Torben AndersenManaging a Global Workforce examines important human resource management issues and practices in today’s global marketplace, helping current and future managers and leaders, regardless of nationality, in making effective human talent management decisions for optimal organizational performance. This fourth edition includes significant updates to reflect recent global developments affecting the management of global HRM, including the following: • The COVID-19 pandemic and its impact on new work expectations/arrangements; • The Great Resignation; • AI and automation; • Managing diversity, equity, and inclusion; • Climate change; • Emerging economies; and • CSR/ethics/sustainability The new edition also includes several new opening and closing brief cases to promote applied reflection and discussion, as well as updated references to important research. With its practical, real-world emphasis, including frequent use of current examples, the text also serves as a useful resource for guiding the global workforce management and decision-making of current and future general managers and human resource practitioners. This book is essential reading for general graduate and undergraduate business students, as well as those in specialty programs in International Business and Human Resources.
Managing a Public Relations Firm for Growth and Profit
by Alvin C CroftThe one-of-a-kind how-to book that puts effective agency management strategies at your fingertipsThe classic text that describes in detail how to successfully manage and market a public relations firm, has been completely updated with three new chapters and is now more than 50% longer. This one-of-a-kind new edition is bursting with creative tips, instructions, philosophies, theories, and guidance, all to help you steer your firm to success. It demonstrates how to market, promote, and sell a firm to attract, win, and hold the right clientele. You will learn how to manage a new or existing firm so that it is productive and profitable and has a long-range future. Information in Managing a Public Relations Firm for Growth and Profit, Second Edition is based on author A. C. Croft&’s extensive experience in the field-almost twenty years as a consultant to PR firm principals and more than 25 years as an employee or principal of three medium-sized successful PR agencies. Croft begins each chapter with a brief profile of a seasoned and successful PR firm principal from a mid-sized firm. These professionals tell of their successes and also relate early mistakes that you would do well to avoid. The text includes tables and figures to make data easily understood.The extensively revised Managing a Public Relations Firm for Growth and Profit, Second Edition discusses pertinent topics such as: keys to new business success developing a marketing plan serving clients communication to prospects management strategies for success installing efficient systems and procedures managing staff productivity forecasting income management systems and procedures managing profitability client and agency budgeting recruiting, training, and retaining staff crisis planning planning the future of your firmCovering everything from billing practices and self-promotion to the use of computers and student interns, Managing a Public Relations Firm for Growth and Profit, Second Edition is one guide you are sure to refer to again and again for practical advice. It is must reading for owners of small- and medium-sized PR firms; senior managers of small, medium, and national firms who wish to expand their management knowledge and ability or who are considering starting their own firm; lower-level staff members who want to increase their knowledge of agency management; and university public relations professors who would like to include a primer on PR firm management in their classes.
Managing at a Distance: A Manager’s Guide to the Challenges of the Hybrid and Remote World
by Tom Coughlan David J. Fogarty Gary Bernstein Lynda WilsonThe world of hybrid and remote management is a territory that has yet to be completely explored—this book provides some simple navigational aids to help managers and leaders find their way.Research indicates that over 56% of college graduates currently work either remotely or in a hybrid arrangement, while prior to the pandemic, less than 5% of working hours were remote. How to manage remote and hybrid workers has rapidly become a significant challenge, and one that often requires new policies and organizational restructuring. The remote work handbooks available are tactical, which can be helpful for day-to-day decisions but not to tackle larger issues and initiatives. This book presents a fully formed, research-backed strategic framework: more than a vehicle to the future, it will help leaders to understand where they are now and what is happening around them to change the landscape, and to decide where they want to be.Speaking to senior executives and team leaders, as well as business students, this book will become the preferred tool for the development and evaluation of remote and hybrid management policy and strategy across industries.
Managing the Digital Workplace in the Post-Pandemic: A Companion for Study and Practice
by Fahri ÖzsungurManaging the Digital Workplace in the Post-Pandemic provides a cutting-edge survey of digital organizational behaviour in the post-pandemic workplace, drawing from an international range of expertise. It introduces and guides students and practitioners through the current best practices, laboratory methods, policies and protocols in use during these times of rapid change to workplace practices. This book is essential reading for students, researchers and practitioners in business and management. The book draws on global expertise from its contributors while being suitable for class and educational use, with each chapter including further reading, chapter summaries and exercises. Tutors are supported with a set of instructor materials that include PowerPoint slides, a test bank and an instructor's manual. This text covers a wide range of themes in this fast-developing field, including: The effect of the pandemic on the digital workplace Gender and cyberbullying in the context of the digital workplace Digital ergonomics and productivity Digital conflict management
Managing the PSTN Transformation: A Blueprint for a Successful Migration to IP-Based Networks
by Sandra DornheimWhile there are many scholarly books and papers that cover the technical issues behind the public switched telephone network (PSTN) migration, few books describe exactly how to manage the migration process economically. Filling this need, Managing the PSTN Transformation: A Blueprint for a Successful Migration to IP-Based Networks reflects the late
Managing the President's Message: The White House Communications Operation
by Martha Joynt KumarWinner, 2008 Richard E. Neustadt Award, Presidency Research Group organized section of the American Political Science AssociationPolitical scientists are rarely able to study presidents from inside the White House while presidents are governing, campaigning, and delivering thousands of speeches. It’s even rarer to find one who manages to get officials such as political adviser Karl Rove or presidential counselor Dan Bartlett to discuss their strategies while those strategies are under construction. But that is exactly what Martha Joynt Kumar pulls off in her fascinating new book, which draws on her first-hand reporting, interviewing, and original scholarship to produce analyses of the media and communications operations of the past four administrations, including chapters on George W. Bush and Bill Clinton. Kumar describes how today’s White House communications and media operations can be at once in flux and remarkably stable over time. She describes how the presidential Press Office that was once manned by a single presidential advisor evolved into a multilayered communications machine that employs hundreds of people, what modern presidents seek to accomplish through their operations, and how presidents measure what they get for their considerable efforts.Laced throughout with in-depth statistics, historical insights, and you-are-there interviews with key White House staffers and journalists, this indispensable and comprehensive dissection of presidential communications operations will be key reading for scholars of the White House researching the presidency, political communications, journalism, and any other discipline where how and when one speaks is at least as important as what one says.