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Managing Online Reputation: How to Protect Your Company on Social Media (Palgrave Pocket Consultants)
by Charlie PownallManaging Online Reputation is a comprehensive look at online reputation management. Drawing on recent examples of organizations managing their online reputations effectively and ineffectively, it provides a practical and visual tool-kit of processes and techniques to help limit and respond effectively to negative situations on social media.
Managing Politics and Conflict in Projects
by Brian Irwin PMP, MSMManaging Politics and Conflict in Projects is an easy-to-read, no-nonsense guide that walks you through the “soft” issues of project management, including communicating, negotiating, and influencing skills that are vital to your project success. Understand your organization's political climate and culture and ascend the corporate ladder to the next level as a project manager. Learn how to deal with political issues requiring complex organizational and interpersonal skills, using valuable review points, tips, and a fictional narrative illustrating the book's main points. •Improve and develop your leadership, interpersonal, and communications skills•Negotiate your political environment•Acknowledge and overcome challenges inherent in project management•Enhance your career by effectively utilizing politics and conflict•Recognize and interpret the barriers of communication•Be prepared to enter into a negotiation•Overcome cultural challenges
Managing Public Disputes: A Practical Guide for Government, Business, and Citizen's Groups
by Susan Carpenter W.J.D. KennedyFor more than a decade, Managing Public Disputes has been the first choice, hands-on guide for managers, offering useful instructions for handling a wide range of large and small public controversies from the national to the community level. <p><p> It includes: Ten proven principles for managing conflict, A comprehensive framework with step-by-step procedures for creating productive outcomes, Seven illustrative case examples, Detailed advice on effective methods for collecting information, conducting interviews, and analyzing a conflict situation, Suggestions for handling special problems such as reluctant participants, keeping people at the negotiation table, and handling situations where emotions are running high, Eight tasks targeted for designing an overall strategy for managing public disputes
Managing Public Relations: Business Principles and Tools for Strategic Communication, 2e
by Peter M. SmuddeThe second edition of Managing Public Relations introduces students to the key concepts and practices involved in the day-to-day running of a PR operation, whether it is a company department, an independent agency, or any organized group focused on PR. The book’s unique approach places the PR function within the broader context of an organization, equipping students with the essential business knowledge, perspective, and skills needed when starting out in their careers. This second edition has been fully updated throughout and includes: • Current examples and testimonials from across the globe, as well as updated "Executive Viewpoints." • Expanded content on strategic planning, budgeting, and financial statements. • Detailed commentary on topics relevant to the modern workplace, including remote management. • Consideration of diversity, inclusion, equity, and access within PR. • Additional content on the use of analytics and measuring return on investment (ROI). • Updated online material, including an Instructor’s Manual that incorporates problem-based questions, example assignments, and activities. A highly practical and comprehensive guide, this textbook should be essential reading for advanced undergraduate and postgraduate students studying public relations management, strategic communications and marketing management.
Managing Public Relations: Business Principles and Tools for Strategic Communication, 2e
by Peter M. SmuddeThe second edition of Managing Public Relations introduces students to the key concepts and practices involved in the day-to-day running of a PR operation, whether it is a company department, an independent agency, or any organized group focused on PR. The book’s unique approach places the PR function within the broader context of an organization, equipping students with the essential business knowledge, perspective, and skills needed when starting out in their careers. This second edition has been fully updated throughout and includes: Current examples and testimonials from across the globe, as well as updated "Executive Viewpoints" Expanded content on strategic planning, budgeting, and financial statements Detailed commentary on topics relevant to the modern workplace, including remote management Consideration of diversity, inclusion, equity, and access within PR Additional content on the use of analytics and measuring return on investment (ROI) Updated online material, including an Instructor’s Manual that incorporates problem-based questions, example assignments, and activities A highly practical and comprehensive guide, this textbook should be essential reading for advanced undergraduate and postgraduate students studying public relations management, strategic communications and marketing management.
Managing Smart Cities: Sustainability and Resilience Through Effective Management
by Anna Visvizi Orlando TroisiThis book adopts the managerial perspective to the study of smart cities. As such, this book is a necessary addition to the existing body of literature on smart cities. The chapters included in this book prove the case that transformation of cities to smart cities is a function of effective and efficient management practices implemented at diverse levels of smart cities. While advances in information and communication technology (ICT) are crucial, it is the ability to apply ICT consciously and efficiently that drives the transformation of cities to smart cities in a manner conducive to cities’ sustainability and resilience.The book covers three sets of interconnected topics:Management and decision-making for urban design and infrastructure developmentManagement and decision-making in context of smart cities developmentWays of promoting and ensuring participation, representation and co-creation in smart cities These three groups of topics offer a great opportunity to acquire a clear, direct, and practice-driven knowledge and understanding of how effective management allows ICT-enhanced tools and applications to change smart cities, possibly making them smarter.
Managing Startups: Best Blog Posts
by Thomas EisenmannIf you want salient advice about your startup, you've hit the jackpot with this book. Harvard Business School Professor Tom Eisenmann annually compiles the best posts from many blogs on technology startup management, primarily for the benefit of his students. This book makes his latest collection available to the broader entrepreneur community. You'll find 72 posts from successful entrepreneurs and venture capitalists, such as Fred Wilson, Steve Blank, Ash Maurya, Joel Spolsky, and Ben Yoskovitz. They cover a wide range of topics essential to your startup's success, including: Management tasks: Engineering, product management, marketing, sales, and business development Organizational issues: Cofounder tensions, recruiting, and career planning Funding: The latest developments in capital markets that affect startups Divided into 13 areas of focus, the book's contributors explore the metrics you need to run your startup, discuss lean prototyping techniques for hardware, identify costly outsourcing mistakes, provide practical tips on user acquisition, offer branding guidelines, and explain how a choir of angel investors often will sing different parts. And that's just for starters.
Managing Teams (Pocket Mentor)
by Harvard Business Review<p>Leading teams is an essential skill every manager must possess. To do it effectively, you must know how to instill commitment in your team, improve communication among group members, and diagnose common problems that can derail a team. In this book, you'll find valuable advice and proven strategies for managing teams, including how to: <p> <li>Diagnose common problems that can impede team progress <li>Take corrective measures to remove team problems and improve performance <li>Resolve team conflicts <li>Promote interdependence within teams</li> </p>
Managing Television News: A Handbook for Ethical and Effective Producing (Routledge Communication Series)
by B. William Silcock Don Heider Mary T. RogusManaging Television News provides a practical introduction to the television news producer, one of the most significant and influential roles in a newscast. Recognizing the need for formal training in this key role, authors B. William Silcock, Don Heider, and Mary T. Rogus have combined their expertise and experience to shape this essential resource on the responsibilities, demands, and rewards of the news producer position. Their book provides a strategic approach to producing newscasts and serves as an in-depth guide to creating quality, audience-friendly newscasts working within the realistic limitations of most newsrooms. It helps the student and the professional producer sort through the various deadline-driven challenges of creating a 30-minute newscast. Filled with real-world examples and advice from news directors, producers, and anchors currently in the business, and photographs illustrating the varied perspectives in the position, Managing Television News provides critical skill sets to help resolve ethical dilemmas, as well as keen and fresh insights on how to win the ratings without compromising news quality. Career concerns are also addressed. This resource is a pioneering book for the professional television newsroom and the individual reader interested in starting or expanding a producing career. It is an excellent text for the college classroom, as its structure fits neatly into a semester schedule, and it is a must-have resource for both seasoned and novice producers, as well as students in broadcast news.
Managing the Digital Workplace in the Post-Pandemic: A Companion for Study and Practice
by Fahri ÖzsungurManaging the Digital Workplace in the Post-Pandemic provides a cutting-edge survey of digital organizational behaviour in the post-pandemic workplace, drawing from an international range of expertise. It introduces and guides students and practitioners through the current best practices, laboratory methods, policies and protocols in use during these times of rapid change to workplace practices. This book is essential reading for students, researchers and practitioners in business and management. The book draws on global expertise from its contributors while being suitable for class and educational use, with each chapter including further reading, chapter summaries and exercises. Tutors are supported with a set of instructor materials that include PowerPoint slides, a test bank and an instructor's manual. This text covers a wide range of themes in this fast-developing field, including: The effect of the pandemic on the digital workplace Gender and cyberbullying in the context of the digital workplace Digital ergonomics and productivity Digital conflict management
Managing the President's Message: The White House Communications Operation
by Martha Joynt KumarWinner, 2008 Richard E. Neustadt Award, Presidency Research Group organized section of the American Political Science AssociationPolitical scientists are rarely able to study presidents from inside the White House while presidents are governing, campaigning, and delivering thousands of speeches. It’s even rarer to find one who manages to get officials such as political adviser Karl Rove or presidential counselor Dan Bartlett to discuss their strategies while those strategies are under construction. But that is exactly what Martha Joynt Kumar pulls off in her fascinating new book, which draws on her first-hand reporting, interviewing, and original scholarship to produce analyses of the media and communications operations of the past four administrations, including chapters on George W. Bush and Bill Clinton. Kumar describes how today’s White House communications and media operations can be at once in flux and remarkably stable over time. She describes how the presidential Press Office that was once manned by a single presidential advisor evolved into a multilayered communications machine that employs hundreds of people, what modern presidents seek to accomplish through their operations, and how presidents measure what they get for their considerable efforts.Laced throughout with in-depth statistics, historical insights, and you-are-there interviews with key White House staffers and journalists, this indispensable and comprehensive dissection of presidential communications operations will be key reading for scholars of the White House researching the presidency, political communications, journalism, and any other discipline where how and when one speaks is at least as important as what one says.
Managing the PSTN Transformation: A Blueprint for a Successful Migration to IP-Based Networks
by Sandra DornheimWhile there are many scholarly books and papers that cover the technical issues behind the public switched telephone network (PSTN) migration, few books describe exactly how to manage the migration process economically. Filling this need, Managing the PSTN Transformation: A Blueprint for a Successful Migration to IP-Based Networks reflects the late
Managing the Public's Trust in Non-profit Organizations
by Christopher D.B. BurtGlobally there is growing concern over charities abilities to raise funds. This is of concern to both charity organizations and policy makers. One of the key factors that determine the public's willingness to provide funds (to donate) is trust in both specific charity organizations and the sector in general. A significant amount of research from a number of disciplines has pointed to ways in which the public's trust can be generated and maintained. Bring this research into a single source will provide a valuable guide for both individual charity organizations and policy makers.
Managing Today’s News Media: Audience First
by Samir A. Husni Debora R. Wenger Hank PriceThe business of journalism is in the midst of massive change. Managing Today’s News Media: Audience First offers practical solutions on how to cope with and adapt to the evolving media landscape. News media experts Samir Husni, Debora Halpern Wenger, and Hank Price introduce a forward-looking framework for understanding why change is occurring and what it means to the business of journalism. Central to this new paradigm is a focus on the audience. The authors introduce “The 4Cs Strategy” to describe how customers, control, choice, and change are all part of a strategy for successful media organizations. Real-world case studies, important theoretical grounding, and a focus on understanding rather than resisting the customer’s desire for choice and control make this an unbeatable resource for students and managers alike who want to succeed in this changed media business landscape.
Managing Today’s News Media: Audience First
by Samir A. Husni Debora R. Wenger Hank PriceThe business of journalism is in the midst of massive change. Managing Today’s News Media: Audience First offers practical solutions on how to cope with and adapt to the evolving media landscape. News media experts Samir Husni, Debora Halpern Wenger, and Hank Price introduce a forward-looking framework for understanding why change is occurring and what it means to the business of journalism. Central to this new paradigm is a focus on the audience. The authors introduce “The 4Cs Strategy” to describe how customers, control, choice, and change are all part of a strategy for successful media organizations. Real-world case studies, important theoretical grounding, and a focus on understanding rather than resisting the customer’s desire for choice and control make this an unbeatable resource for students and managers alike who want to succeed in this changed media business landscape.
Managing Toxic Leaders and Dysfunctional Organizational Dynamics: The Psychosocial Nature of the Workplace
by Seth AllcornUnderstanding experience at work, especially in organizations that have toxic leaders and dysfunctional organizational dynamics, is a multidimensional undertaking that must include in-depth perspectives informed by psychosocial theory. This may be best accomplished by relying on complementary theories to account for what is found and experienced in our organizations and in particular a better understanding of why this is happening. "Why did she do that?" "Why did he say that?" "Why did a group react the way they did?" “Why,” is critical in terms of understanding organizational dynamics.Our lives at work in large complex and multidimensional organizations are saturated with experience, some of which is fulfilling, and some are of a darker nature that arises from the presence of toxic leaders and dysfunctional organizational dynamics. Understanding these toxicities and dysfunctions and their effect on organization members is approached by first raising their awareness at the beginning of the book before providing psychosocially informed insights that form a basis for understanding and organizational change in the following sections.This book explores these work-life dynamics by grounding them in concrete examples and then using complementary psychoanalytically informed perspectives to illuminate their underlying, often unconscious nature filling an important gap in management and organizational literature.
Managing Transitions, 25th anniversary edition: Making the Most of Change
by William Bridges Susan BridgesThe business world is constantly transforming. When restructures, mergers, bankruptcies, and layoffs hit the workplace, employees and managers naturally find the resulting situational shifts to be challenging. But the psychological transitions that accompany them are even more stressful. Organizational transitions affect people; it is always people, rather than a company, who have to embrace a new situation and carry out the corresponding change. As veteran business consultant William Bridges explains, transition is successful when employees have a purpose, a plan, and a part to play. This indispensable guide is now updated to reflect the challenges of today's ever-changing, always-on, and globally connected workplaces. Directed at managers on all rungs of the corporate ladder, this expanded edition of the classic bestseller provides practical, step-by-step strategies for minimizing disruptions and navigating uncertain times.
Managing Translation Services
by Geoffrey Samuelsson-BrownThe book is intended principally for those who presently work as a freelance translator with all the inherent limitations this presents in terms of income and being reliant on the limited range of skills that the individual can offer. While some business skills will have been accumulated by virtue of working in a commercial environment, the transition from being responsible for oneself and taking the bold step of employing additional resources can be quite daunting. However, the opportunities this offers in terms of income and personal satisfaction are considerable. This book considers the initial Ssteps towards business development, exploiting these opportunities and the rewards they can offer.
Managing Uncertainty in Organizational Communication (Routledge Communication Series)
by Michael W. KramerIn this book, Michael W. Kramer applies uncertainty reduction theory (URT)--a key theory in current communication scholarship--to the context of organizational communication. Examining URT and the range of research applicable to organizational settings, Kramer proposes a groundbreaking theory of managing uncertainty (TMU), which synthesizes prior research while also addressing its criticisms. Examples are provided to illustrate the principles of the TMU at both the individual and collective (group/organizational) levels of analysis. Original studies based on the theory show that it provides a useful extension of URT, addressing some concerns raised by critics of that earlier model. Kramer illustrates that, as a model in progress, TMU will change as new research and insights build upon it. Managing Uncertainty in Organizational Communication assists readers in understanding and researching uncertainty in communication, which encourages additional changes and improvements to the model. It is of primary interest to scholars, researchers, and practitioners in organizational, interpersonal, and group communication.
Managing Up (20-Minute Manager Series)
by Harvard Business ReviewYour boss plays an important role in your career. So how do you navigate this delicate, significant professional relationship without playing political games or compromising your character? Managing Up offers concise, expert tips on: Understanding your manager's priorities and pressures Setting a positive tone for the relationship Managing expectations-and egos Earning trust and respectAbout HBR's 20-Minute Manager Series:Don't have much time? Get up to speed fast on the most essential business skills with HBR's 20-Minute Manager series. Whether you need a crash course or a brief refresher, each book in the series is a concise, practical primer that will help you brush up on a key management topic.Advice you can quickly read and apply, for ambitious professionals and aspiring executives-from the most trusted source in business. Also available as an ebook.
Manana Es San Peron: A Cultural History of Peron's Argentina
by Mariano Ben PlotkinThe regime of Juan Peron is one of the most studied topics of Argentina's contemporary history. This new book - an English translation of a highly popular, critically acclaimed Spanish language edition- provides a new perspective on the intriguing Argentinian leader. Mariano Plotkin's cultural approach makes Peron's popularity understandable because it goes beyond Peron's charismatic appeal and analyzes the Peronist mechanisms used to generate political consent and mass mobilization. Manana es San Peron is the first book to focus on the cultural and symbolic dimensions of Peronism and populism. Plotkin also presents important material for the study of populism and the modern state in this region. Manana es San Peron explores the creation of myths, symbols, and rituals which constituted the Peronist political imagery. This political imagery was not designed to reinforce the legitimacy of a political system defined in abstract terms, but to assure the undisputed loyalty of different sectors of society to the Peronist government and to Peron himself. The evolution of the institutional framework that made the creation of this symbolic apparatus possible is also discussed. This well-researched book shows the methods designed by the Peronist regime to broaden its social base through the incorporation and activation of groups which had traditionally occupied a marginalized position within the political system-non-union workers, women, and the poor. Plotkin investigates how Peron used the education system to build his popularity. He examines the public assistance programs financed through the Eva Peron Foundation, and demonstrates how they were used to politicize women for the first time. He explains how Eva Peron and the Peronist regime not only tried to gain the support of women as voters but also as potential 'missionaries' who would spread the Peronist word in the privacy of their homes. This well-written and engaging account of one of Latin America's most colorful and appealing leaders is an excellent resource on Argentina and Latin American history and politics.
Mandela, Mobutu, and Me: A Newswoman's African Journey
by Lynne DukeIn this stunning memoir, veteran Washington Post correspondent Lynne Duke takes readers on a wrenching but riveting journey through Africa during the pivotal 1990s and brilliantly illuminates a continent where hope and humanity thrive amid unimaginable depredation and horrors. For four years as her newspaper's Johannesburg bureau chief, Lynne Duke cut a rare figure as a black American woman foreign correspondent as she raced from story to story in numerous countries of central and southern Africa. From the battle zones of Congo-Zaire to the quest for truth and reconciliation in South Africa; from the teeming displaced person's camps of Angola and the killing field of the Rwanda genocide to the calming Indian Ocean shores of Mozambique. She interviewed heads of state, captains of industry, activists, tribal leaders, medicine men and women, mercenaries, rebels, refugees, and ordinary, hardworking people. And it is they, the ordinary people of Africa, who fueled the hope and affection that drove Duke's reporting. The nobility of the ordinary African struggles, so often absent from accounts of the continent, is at the heart of Duke's searing story. MANDELA, MOBUTU, AND ME is a richly detailed, clear-eyed account of the hard realities Duke discovered, including the devastation wrought by ruthless, rapacious dictators like Mobutu Sese Seko and his successor, Laurent Kabila, in the Congo, and appalling indifference of Europeans and Americans to the legacy of their own exploitation of the continent and its people. But Duke also records with admiration the visionary leadership and personal style of Nelson Mandela in south Africa as he led his country's inspiring transition from apartheid in the twilight of his incredible life. Whether it was touring underground gold and copper mines, learning to carry water on her head, filing stories by flashlight or dodging gunmen, Duke's tour of Africa reveals not only the spirit and travails of an amazing but troubled continent -- it also explores the heart and fearlessness of a dedicated journalist.
Manhattan, When I Was Young: A Memoir
by Mary CantwellA &“wonderful memoir&” of a woman&’s life as a fashion-magazine writer in 1950s and &’60s New York (Publishers Weekly). Mary Cantwell arrived in Manhattan one summer in the early 1950s with eighty dollars, a portable typewriter, a wardrobe of unsuitable clothes, a copy of The Poems of Gerard Manley Hopkins, a boyfriend she was worried might be involved with the Communists, and no idea how to live on her own. She moved to the Village because she had heard of it, and worked at Mademoiselle because that was where the employment agency sent her. In this evocative and unflinching book, Cantwell recalls the city she knew back then by revisiting five apartments in which she lived. Her memoir vividly recreates both a particular golden era in New York City and the sometimes painful, sometimes exhilarating process of forging a self.
Manifest Rationality: A Pragmatic Theory of Argument
by Ralph H. JohnsonThis book works through some of the theoretical issues that have been accumulating in informal logic over the past 20 years. At the same time, it defines a core position in the theory of argument in which those issues can be further explored. The underlying concern that motivates this work is the health of practice of argumentation as an important cultural artifact. A further concern is for logic as a discipline. Argumentative and dialectical in nature, this book presupposes some awareness of the theory of argument in recent history, and some familiarity with the positions that have been advanced. It will be of interest to academics, researchers, and advanced undergraduate and graduate students in the disciplines of logic, rhetoric, linguistics, speech communication, English composition, and psychology.
Manipulating the Masses: Woodrow Wilson and the Birth of American Propaganda
by John Maxwell HamiltonWinner of the Goldsmith Book Prize by the Harvard Shorenstein Center on Media, Politics and Public PolicyManipulating the Masses tells the story of the enduring threat to American democracy that arose out of World War I: the establishment of pervasive, systematic propaganda as an instrument of the state. During the Great War, the federal government exercised unprecedented power to shape the views and attitudes of American citizens. Its agent for this was the Committee on Public Information (CPI), established by President Woodrow Wilson one week after the United States entered the war in April 1917.Driven by its fiery chief, George Creel, the CPI reached every crevice of the nation, every day, and extended widely abroad. It established the first national newspaper, made prepackaged news a quotidian aspect of governing, and pioneered the concept of public diplomacy. It spread the Wilson administration’s messages through articles, cartoons, books, and advertisements in newspapers and magazines; through feature films and volunteer Four Minute Men who spoke during intermission; through posters plastered on buildings and along highways; and through pamphlets distributed by the millions. It enlisted the nation’s leading progressive journalists, advertising executives, and artists. It harnessed American universities and their professors to create propaganda and add legitimacy to its mission.Even as Creel insisted that the CPI was a conduit for reliable, fact-based information, the office regularly sanitized news, distorted facts, and played on emotions. Creel extolled transparency but established front organizations. Overseas, the CPI secretly subsidized news organs and bribed journalists. At home, it challenged the loyalty of those who occasionally questioned its tactics. Working closely with federal intelligence agencies eager to sniff out subversives and stifle dissent, the CPI was an accomplice to the Wilson administration’s trampling of civil liberties.Until now, the full story of the CPI has never been told. John Maxwell Hamilton consulted over 150 archival collections in the United States and Europe to write this revealing history, which shows the shortcuts to open, honest debate that even well-meaning propagandists take to bend others to their views. Every element of contemporary government propaganda has antecedents in the CPI. It is the ideal vehicle for understanding the rise of propaganda, its methods of operation, and the threat it poses to democracy.