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Making It Work When You Work A Lot: 10 Power Strategies For Connecting As A Couple
by Joel D. BlockA sampling of real-life stories behind the curtain in the executive suite: Marion has a ten-percent marriage. Her husband is on the road eighty percent of the time and catches up on sleep half of the time he is at home. She uses innovative techniques to save her relationship. The neglect and resentment Joyce felt as a result of her husband Paul's extraordinary work schedule was temporarily eased by her fling with a former colleague. She confessed her infidelity to Paul--and they're still together! Learn about repair strategies that are tried and proven. Rob, a stay-at-home dad, also considered having an affair. He's come up with a better solution, one that saved his marriage as well as his ego. Kevin had developed an intriguing method for keeping Janice at a distance. We'll see how Janice reacted and what they did to bring value back to their relationship. Alex badgered Florence about her housekeeping, then acknowledged that his beef was Florence's meteoric career progression, especially since his career had stalled. Unlike many other couples where the wife is the bigger earner, Florence and Alex worked things out brilliantly. These successful couples have confronted--and overcome--the considerable challenges of balancing work and home life by focusing on the bottom line: strategies for maintaining the vitality, energy, and love that first brought them together. In this groundbreaking guide, relationship specialist Dr. Joel Block will show you what they did, how they did it, and how you can, too. Let this book be your portable relationship coach--the ultimate resource for Making It Work When You Work a Lot. Dr. Joel Block is a clinical psychologist specializing in couples therapy. His success in treating hundreds of devastated executive marriages over the years has led him to formulate a blueprint for success that addresses the challenges that are unique to these relationships. Making It Work When You Work a Lot is a real-life action plan with the mission of protecting executive marriages. It was formulated after interviews with nearly one hundred executives and their spouses, men and women from across the country. Each chapter is derived from the specific concerns of executives struggling to make their marriages work. As you will discover, the issues they raised involve competencies that are also crucial in the world of business. Dr. Block shows you how solutions to problems encountered in the workplace translate directly to successful resolutions of similar challenges at home: 1.
Making Media: Foundations of Sound and Image Production (Making Media: Foundations Of Sound And Image Production Ser.)
by Jan Roberts-BreslinMaking Media: Foundations of Sound and Image Production takes the media production process and deconstructs it into its most basic components. Students will learn the basic concepts of media production – frame, sound, light, time, motion, and sequencing – and be able to apply them to any medium they choose, from film and television to fine art and online applications. They will also become well-grounded in the digital work environment and the tools required to produce media in today’s digital environment. This new fourth edition is completely updated and includes a new chapter on the production process and production safety; information on current trends in production, exhibition, and distribution; and much more. New topics include virtual and augmented reality, the use of drones and new practices interactive media. The text is also fully illustrated and includes sidebar discussions of pertinent issues throughout. The companion website has been completely revamped with interactive exercises for each chapter, allowing students to explore the process of media production.
Making Media Content: The Influence of Constituency Groups on Mass Media (Routledge Communication Series)
by John A. FortunatoMaking Media Content addresses the development of media content and the various factors and constituencies that influence content, such as advertisers, corporate interests, owners, and advocacy groups. It examines the strategic decision-making of mass media organizations as they determine what content they present to their audiences through broadcast, publication, or electronic access. The work focuses on the internal and external influences on media content, laying out the various processes and opening up the topic for further consideration.This book will appeal to academics in mass media, especially those studying the relationship between mass media organizations and public relations, and advertisers. Practitioners of the media, public relations, and advertising fields would be interested because there are practical applications to their industries and explanations of the communication interactions between these groups.
Making Media Work: Cultures of Management in the Entertainment Industries (Critical Cultural Communication #17)
by Derek Johnson Derek Kompare Avi SantoIn popular culture, management in the media industry is frequently understood as the work of network executives, studio developers, and market researchers--"the suits"--who oppose the more productive forces of creative talent and subject that labor to the inefficiencies and risk aversion of bureaucratic hierarchies. However, such portrayals belie the reality of how media management operates as a culture of shifting discourses, dispositions, and tactics that create meaning, generate value, and shape media work throughout each moment of production and consumption. Making Media Work aims to provide a deeper and more nuanced understanding of management within the entertainment industries. Drawing from work in critical sociology and cultural studies, the collection theorizes management as a pervasive, yet flexible set of principlesdrawn upon by a wide range of practitioners--artists, talent scouts, performers, directors, show runners, and more--in their ongoing efforts to articulate relationships and bridge potentially discordant forces within the media industries. The contributors interrogate managerial labor and identity, shine a light on how management understands its roles within cultural and creative contexts, and reconfigure the complex relationship between labor and managerial authority as productive rather than solely prohibitive. Engaging with primary evidence gathered through interviews, archives, and trade materials, the essays offer tremendous insight into how management is understood and performed within media industry contexts. The volume as a whole traces the changing roles of management both historically and in the contemporary moment within US and international contexts, and across a range of media forms, from film and television to video games and social media.
Making Meetings Work: The Art of Chairing
by Richard HooperMaking Meetings Work is a short book which aims to help people chair meetings better – meetings of all kinds from community playgroups to conferences and dinners to large corporate Boards. The book is based on the personal experience of a professional working chair over many years. The book is aimed at younger men and women who are beginning to chair their first meetings, and also at more experienced chairs who want to develop their skills.
Making National News
by Gene AllenFor almost a century, Canadian newspapers, radio and television stations, and now internet news sites have depended on the Canadian Press news agency for most of their Canadian (and, through its international alliances) foreign news. This book provides the first-ever scholarly history of CP, as well as the most wide-ranging historical treatment of twentieth-century Canadian journalism published to date.Using extensive archival research, including complete and unfettered access to CP's archives, Gene Allen traces how CP was established and evolved in the face of frequent conflicts among the powerful newspaper publishers - John Ross Robertson, Joseph Atkinson, and Roy Thomson, among others - who collectively owned it, and how the journalists who ran it understood and carried out their work. Other major themes include CP's shifting relationships with the Associated Press and Reuters; its responses to new media; its aggressive shaping of its own national role during the Second World War; and its efforts to meet the demands of French-language publishers.Making National News makes a substantial and original contribution to our understanding of journalism as a phenomenon that shaped Canada both culturally and politically in the twentieth century.
Making Negotiations Predictable
by David De Cremer Madan M. PillutlaNegotiation is an everyday activity that everyone, knowingly or unknowingly, engages in. The impact of negotiating can be very significant for revenues and profitability of organizations and individuals. It is also an important determinant of the sustainability of any kind of relationship. Therefore it is important to be an effective negotiator and everybody has the potential to be one. This book will provide crucial insights into how you can become a great negotiator, by discussing the science and psychology of negotiation techniques. It is a given that many of our negotiations do not always turn out the way we expect. Although for many of us, negotiations are best approached by employing rational procedures, real life shows us the need to understand seemingly irrational behaviours that result in suboptimal outcomes. Most negotiators remain blind to what really motivates them and the other parties in the negotiation. Why? We discuss the biases that prevent us from achieving this understanding. By understanding the psychology of negotiators and the negotiation process, we can make negotiations more predictable and profitable.
Making News At The New York Times
by Nikki UsherMaking News at The New York Times is the first in-depth portrait of the nation's, if not the world's, premier newspaper in the digital age. It presents a lively chronicle of months spent in the newsroom observing daily conversations, meetings, and journalists at work. We see Page One meetings, articles developed for online and print from start to finish, the creation of ambitious multimedia projects, and the ethical dilemmas posed by social media in the newsroom. Here, the reality of creating news in a 24/7 instant information environment clashes with the storied history of print journalism, and the tensions present a dramatic portrait of news in the online world. This news ethnography brings to bear the overarching value clashes at play in a digital news world. The book argues that emergent news values are reordering the fundamental processes of news production. Immediacy, interactivity, and participation now play a role unlike any time before, creating clashes between old and new. These values emerge from the social practices, pressures, and norms at play inside the newsroom as journalists attempt to negotiate the new demands of their work. Immediacy forces journalists to work in a constant deadline environment, an ASAP world, but one where the vaunted traditions of yesterday's news still appear in the next day's print paper. Interactivity, inspired by the new user-computer directed capacities online and the immersive Web environment, brings new kinds of specialists into the newsroom, but exacts new demands upon the already taxed workflow of traditional journalists. And at time where social media presents the opportunity for new kinds of engagement between the audience and media, business executives hope for branding opportunities while journalists fail to truly interact with their readers.
Making Numbers Count: The Art and Science of Communicating Numbers
by Chip Heath Karla StarrA clear, practical, first-of-its-kind guide to communicating and understanding numbers and data—from bestselling business author Chip Heath.How much bigger is a billion than a million? Well, a million seconds is twelve days. A billion seconds is…thirty-two years. Understanding numbers is essential—but humans aren&’t built to understand them. Until very recently, most languages had no words for numbers greater than five—anything from six to infinity was known as &“lots.&” While the numbers in our world have gotten increasingly complex, our brains are stuck in the past. How can we translate millions and billions and milliseconds and nanometers into things we can comprehend and use? Author Chip Heath has excelled at teaching others about making ideas stick and here, in Making Numbers Count, he outlines specific principles that reveal how to translate a number into our brain&’s language. This book is filled with examples of extreme number makeovers, vivid before-and-after examples that take a dry number and present it in a way that people click in and say &“Wow, now I get it!&” You will learn principles such as: -SIMPLE PERSPECTIVE CUES: researchers at Microsoft found that adding one simple comparison sentence doubled how accurately users estimated statistics like population and area of countries. -VIVIDNESS: get perspective on the size of a nucleus by imagining a bee in a cathedral, or a pea in a racetrack, which are easier to envision than &“1/100,000th of the size of an atom.&” -CONVERT TO A PROCESS: capitalize on our intuitive sense of time (5 gigabytes of music storage turns into &“2 months of commutes, without repeating a song&”). -EMOTIONAL MEASURING STICKS: frame the number in a way that people already care about (&“that medical protocol would save twice as many women as curing breast cancer&”). Whether you&’re interested in global problems like climate change, running a tech firm or a farm, or just explaining how many Cokes you&’d have to drink if you burned calories like a hummingbird, this book will help math-lovers and math-haters alike translate the numbers that animate our world—allowing us to bring more data, more naturally, into decisions in our schools, our workplaces, and our society.
The Making of a European Public Sphere
by Ruud Koopmans Paul StathamThis book investigates an important source of the European Union's recent legitimacy problems. It shows how European integration is debated in mass media, and how this affects democratic inclusiveness. Advancing integration implies a shift in power between governments, parliaments, and civil society. Behind debates over Europe's "democratic deficit" is a deeper concern: whether democratic politics can perform effectively under conditions of Europeanization and globalization. This study is based on a wealth of unique data from seven European countries, combining newspaper content analyses, an innovative study of Internet communication structures, and hundreds of interviews with leading political and media representatives across Europe. It is by far the most far-reaching and empirically grounded study on the Europeanization of media discourse and political contention to date, and a must-read for anyone interested in how European integration changes democratic politics and why European integration has become increasingly contested.
The Making of a Writer
by Gail GodwinGail Godwin was twenty-four years old when she wrote: “I want to be everybody who is great; I want to create everything that has ever been created. ” It is a declaration that only a wildly ambitious young writer would make in the privacy of her journal. Now, inThe Making of a Writer, Godwin has distilled her early journals, which run from 1961 to 1963, to their brilliant and charming essence. She conveys the feverish period following the breakup of her first marriage; the fateful decision to move to Europe and the shock of her first encounters with Danish customs (and Danish men); the pleasures of soaking in the human drama on long rambles through the London streets and the torment of lonely Sundays spent wrestling these impressions into prose; and the determination to create despite rejection and a growing stack of debts. “I do not feel like a failure,” Godwin insists. “I will keep writing, harder than ever. ” Brimming with urgency and wit, Godwin’s inspiring tome opens a shining window into the life and craft of a great writer just coming into her own. “A generous gift from a much-loved author to her readers. ” –Chicago Sun-Times “Full of lively, entertaining observations on the literary life . . . [captures] the spirit of a young writer’s adventure into foreign lands and foreign realms of thought and creative endeavor. ” –The Atlanta Journal-Constitution “As cities and continents and men change, the entries are borne along by . . . the young Godwin’s fierce conviction that she is meant to write fiction and her desire to distract herself from this mission with any man who catches her eye. ” –The New York Times Book Review “[Godwin] describes a high-wire act of love and work. . . . She espouses fierce, uncompromising ideas about fiction. ” –Los Angeles Times “[Gail Godwin’s journals] are a gold mine. ” –The Boston Globe
The Making of a Writer, Volume 2
by Gail Godwin Rob Neufeld"True, time is the villain and we are trapped in him. True, love is sometimes not returned. True, friends are sometimes false. But to be aware of this--all of it--and still want to go on living, that is the triumph. It is the reward." As a young woman and aspiring author, Gail Godwin kept a detailed journal of her hopes and dreams, her love affairs, daily struggles, and small triumphs as she yearned for the day when she would finally become a published writer. At the urging of her friend Joyce Carol Oates, Godwin has distilled these early journals into two parts: This second and final volume opens in London in 1963 and concludes with the triumphant sale of Godwin's first novel in 1969. Newly divorced and filled with literary ambition, Godwin arrives in London in 1962. At the start of this second volume, the call to write has become ingrained in the trajectory of her life. Though she is hobbled by a tedious but well-paying job with the U.S. Travel Service ("I thought I should no more be doing this job than raising skunks"), Godwin's journals brim with the emotional complexity and intellectual curiosity that will soon distinguish her novels, and a sharp wit that belies her twenty-six years.Through these pages, Godwin's development as a writer takes center stage, bolstered by her keen observations of human relationships--especially those between men and women: "I want to exploit, define, name, place this ever-shifting contest between men and women." Her own love affairs are varied, doomed, and fascinating: There's a short-lived engagement to a rugby player, a dalliance with a policeman, a tortured marriage to a psychiatrist obsessed with Scientology. "Men have let me down," she writes, "and I construct my meaning in the emptiness they've left behind." Leaving London and all its passionate wonders and disappointments, Godwin arrives in Iowa City to study at the Iowa Writers' Workshop. There, taught by Kurt Vonnegut and José Donoso, building friendships with Jane Barnes, John Casey, David Plimpton, and John Irving, Gail Godwin finally achieves her dream--and a published novelist is born. The Making of a Writer, Volume 2 is a remarkable window into the life of one of the most notable American writers of a generation, and an extraordinarily candid look at the very heart of a woman who has written herself to acclaim.From the Hardcover edition.
The Making of an Ink-stained Wretch: Half a Century Pounding the Political Beat
by Jules WitcoverThe jovial Witcover, one of the original "boys on the bus," traces his path across 56 years or political reporting and analysis. His insider memoir looks at the changing role and style of reporters, commentators, and other shapers of public opinion and gives a personal gloss to public events spanning administrations from Eisenhower to George W. Bush. Annotation ©2006 Book News, Inc., Portland, OR (booknews.com)
The Making of Barbarians: Chinese Literature and Multilingual Asia (Translation/Transnation #58)
by Haun SaussyA groundbreaking account of translation and identity in the Chinese literary tradition before 1850—with important ramifications for todayDebates on the canon, multiculturalism, and world literature often take Eurocentrism as the target of their critique. But literature is a universe with many centers, and one of them is China. The Making of Barbarians offers an account of world literature in which China, as center, produces its own margins. Here Sinologist and comparatist Haun Saussy investigates the meanings of literary translation, adaptation, and appropriation on the boundaries of China long before it came into sustained contact with the West.When scholars talk about comparative literature in Asia, they tend to focus on translation between European languages and Chinese, Korean, and Japanese, as practiced since about 1900. In contrast, Saussy focuses on the period before 1850, when the translation of foreign works into Chinese was rare because Chinese literary tradition overshadowed those around it.The Making of Barbarians looks closely at literary works that were translated into Chinese from foreign languages or resulted from contact with alien peoples. The book explores why translation was such an undervalued practice in premodern China, and how this vast and prestigious culture dealt with those outside it before a new group of foreigners—Europeans—appeared on the horizon.
The Making of Visual News: A History of Photography in the Press
by Thierry Gervais Gaëlle MorelThe Making of Visual News sets out to show how photography has changed the way we read, report and sell the news. It investigates how photographs first became news images at the end of the nineteenth century and how magazines in the USA, the UK, France and Germany have put them to use ever since. Drawing on a wide selection of images, author Thierry Gervais (in collaboration with Gaëlle Morel) analyses news photographs in the context of their original presentation in print. Highly illustrated, the book contains 85 full colour magazine layouts and spreads, offering the reader a view of how photographs were and are used in print publications, including Life, Picture Post, the Berliner Illustrirte Zeitung and VU. It examines how photographs were employed to attract new readers throughout the twentieth century, arguing that photography was the main tool by which news editors sought to communicate the news and attract a broader readership. Looking beyond the roles of photographer and journalist, this study also highlights the contributions of picture editors and artistic directors; by commissioning photographs and incorporating images into magazine layouts, these figures played critical but often overlooked roles in the construction of visual news, even as they crafted unique styles for their publications. Charting changes in technology and reportage, as well as broader social and political histories, The Making of Visual News offers new insight into the history of photojournalism, making this an essential resource for students and scholars of photojournalism and the history of photography, media and culture
Making Open Development Inclusive: Lessons from IDRC Research (International Development Research Centre)
by Matthew L. Smith and Ruhiya Kristine SewardDrawing on ten years of empirical work and research, analyses of how open development has played out in practice.A decade ago, a significant trend toward openness emerged in international development. "Open development" can describe initiatives as disparate as open government, open health data, open science, open education, and open innovation. The theory was that open systems related to data, science, and innovation would enable more inclusive processes of human development. This volume, drawing on ten years of empirical work and research, analyzes how open development has played out in practice.
Making Sense: Language, Ethics, and Understanding in Deaf Nepal
by E. Mara GreenA free ebook version of this title is available through Luminos, University of California Press's Open Access publishing program. Visit www.luminosoa.org to learn more.Making Sense explores the experiential, ethical, and intellectual stakes of living in, and thinking with, worlds wherein language cannot be taken for granted. In Nepal, many deaf signers use Nepali Sign Language (NSL), a young, conventional signed language. The majority of deaf Nepalis, however, use what NSL signers call natural sign. Natural sign involves conventional and improvisatory signs, many of which recruit semiotic relations immanent in the social and material world. These features make conversation in natural sign both possible and precarious. Sense-making in natural sign depends on signers' skillful use of resources and on addressees' willingness to engage. Natural sign reveals the labor of sense-making that in more conventional language is carried by shared grammar. Ultimately, this highly original book shows that emergent language is an ethical endeavor, challenging readers to consider what it means, and what it takes, to understand and to be understood.
Making Sense of Field Research: A Practical Guide for Information Designers
by Sheila PontisLearn how to use field research to bring essential people-centred insights to your information design projects. Information design is recognized as the practice of making complex data and information understandable for a particular audience, but what’s often overlooked is the importance of understanding the audience themselves during the information design process. Rather than rely on intuition or assumptions, information designers need evidence gathered from real people about how they think, feel, and behave in order to inform the design of effective solutions. To do this, they need field research. If you’re unsure about field research and how it might fit into a project, this book is for you. This text presents practical, easy-to-follow instructions for planning, designing, and conducting a field study, as well as guidance for making sense of field data and translating findings into action. The selection of established methods and techniques, drawn from social sciences, anthropology, and participatory design, is geared specifically toward information design problems. Over 80 illustrations and five real-world case studies bring key principles and methods of field research to life. Whether you are designing a family of icons or a large-scale signage system, an instruction manual or an interactive data visualization, this book will guide you through the necessary steps to ensure you are meeting people’s needs.
Making Sense of Innovation in the Built Environment (Spon Research)
by Natalya SergeevaThis book offers a new understanding of innovation in the built environment. The ways meaning of innovation is constructed has important implications for policymakers, project managers, academics and students. Through a longitudinal research study into innovation in firms and projects, the book addresses some key themes, challenges and concerns that practitioners face when managing innovation in the built environment. It examines the key drivers for innovation in the construction, engineering and infrastructure firms and projects. In particular, the questions of how and why innovation becomes recognised and sustained over time are explored. Different theoretical perspectives are considered to explain different aspects of innovation. This includes sensemaking, organisational and individual identity, storytelling and narration. The book has practical implications for how organisational activities become labelled as ‘innovation’ and for what purpose. It shares some lived stories of innovation as mobilised by practising managers. The connectivity between the formal narratives of innovation at the policy level and the lived narratives of innovation articulated by practitioners is explored. Combining the theory with practice, this book presents an insightful view on the implications of innovation in the business world today.
Making Sense of Media and Politics: Five Principles in Political Communication
by Gadi WolfsfeldIn Making Sense of Media and Politics, Gadi Wolfsfeld introduces readers to the most important concepts for examining the interrelationship of media and politics. Five major principles are used to summarize the major arguments: Political power can usually be translated into power over all forms of media. When the powerful lose control over the political environment, they also lose control over all forms of media. Every political story that appears in every form of media is biased. All forms of media are primarily dedicated to telling good stories, which can have a major impact on political processes. Many of the most important effects of the various forms of media on citizens tend to be unintentional and unnoticed. By identifying these five key principles of political communication, Wolfsfeld examines those who package and send political messages, those who transform political messages into stories, and the effects this can have on citizens, and how the more active members of the public ("users") can initiate their own stories. The result is a brief, engaging guide to help make sense of the wider world of media and politics and an essential companion to more in-depths studies of the field. New to the Second Edition Up-to-date coverage of major political events in the last decade, including the landmark US elections of 2016 and 2020. Devotes more attention to the "hybrid media system" that has developed over the last decade, providing a greater balance between traditional "news" and social media in particular. Includes more cross-national research, especially in non-Western and non-democratic countries. Refines the five principles of political communication to better reflect contemporary media trends. Covers key emerging topics including misinformation and threats to democratic institutions, new forms of political engagement, and the economic base of the various forms of media.
Making Sense of Messages: A Critical Apprenticeship in Rhetorical Criticism
by Mark StonerMaking Sense of Messages, now in its second edition, retains the apprenticeship approach which facilitates effectively learning the complex content and skills of rhetorical theory and criticism. A new chapter on “The Rhetoric of Ignorance” provides needed theory and examples that help students deal with the new rhetorical landscape marked by such discursive complexities as “fake news,” “whataboutism,” and denial of science that creates rather than reduces uncertainty in public argument. A new chapter, “Curating and Analyzing Multimodal Mediated Rhetoric,” deals with problems of media criticism in the digital age. It provides theory, models of application, and commentary that help novice critics understand and mindfully practice criticism that leads to insight, not mere opinion. Throughout the book, extended and updated examples and commentaries are designed to promote "novice-to-expert" agency in students. This textbook is ideal for introductory courses in contemporary rhetoric, rhetorical criticism, and critical analysis of mass media.
Making Sense of Messages: A Critical Apprenticeship in Rhetorical Criticism
by Mark Stoner Sally J. PerkinsUsing a developmental approach to the process of criticism, Making Sense of Messages serves as an introduction to rhetorical criticism for communication majors. The text employs models of criticism to offer pointed and reflective commentary on the thinking process used to apply theory to a message. This developmental/apprenticeship approach helps students understand the thinking process behind critical analysis and aids in critical writing.
Making Sense of the Intercultural: Finding DeCentred Threads (Routledge Focus on Linguistics)
by Adrian Holliday Sara AmadasiIn this book we wish to find a new way of talking about, connecting and operationalising the third space, narratives, positioning, and interculturality. Our purpose is to shake established views in what we consider to be an urgent quest for dealing with prejudice. We therefore seek to draw attention to the following: How Centre structures and large culture boundaries are sources of prejudice How deCentred intercultural threads address prejudice by dissolving these boundaries How, in everyday small culture formation on the go, the cultural and the intercultural are observable and become indistinguishable How agency, personal and grand narratives, discourses, and positioning become visible in unexpected ways How we researchers also bring competing narratives in making sense of the intercultural How third spaces are discordant and uncomfortable places in which all of us must struggle to achieve interculturality This book is therefore a journey of discovery with each chapter building on the previous ones. While throughout there are particular empirical events (interviews, reconstructed ethnographic accounts and research diary entries) with their own detailed analyses and insights, they connect back to discussion in previous chapters.
Making Smart Cities More Playable: Exploring Playable Cities (Gaming Media and Social Effects)
by Anton NijholtThis book explores the ways in which the broad range of technologies that make up the smart city infrastructure can be harnessed to incorporate more playfulness into the day-to-day activities that take place within smart cities, making them not only more efficient but also more enjoyable for the people who live and work within their confines. The book addresses various topics that will be of interest to playable cities stakeholders, including the human–computer interaction and game designer communities, computer scientists researching sensor and actuator technology in public spaces, urban designers, and (hopefully) urban policymakers. This is a follow-up to another book on Playable Cities edited by Anton Nijholt and published in 2017 in the same book series, Gaming Media and Social Effects.
Making Social Technologies Work: Leveraging the Power and Managing Perils of Social Technologies in Business (Palgrave Pocket Consultants)
by Ronan GruenbaumEmbracing social technologies at work is not just a blog from the CEO. It is about understanding all the opportunities where social media and technology activities could improve your company from marketing to operations. A practical guide for managers and an informative window into the world of social technologies in business.