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Call to Action: Secret Formulas to Improve Online Results
by Bryan EisenbergCall to Action includes the information businesses need to know to achieve dramatic results from online efforts. Are you planning for top performance? Are you accurately evaluating that performance? Are you setting the best benchmarks for measuring success? How well are you communicating your value proposition? Are you structured for change? Can you achieve the momentum you need to get the results you want? If you have the desire and commitment to create phenomenal online results, then this book is your call to action.Within these pages, New York Times best-selling authors Bryan and Jeffrey Eisenberg walk you through the five phases that comprise web site development, from the critical planning phase, through developing structure, momentum, and communication, to articulating value. Along the way, they offer advice and practical applications culled from their years of experience "in the trenches."
Calm Technology: Principles and Patterns for Non-Intrusive Design
by Amber CaseHow can you design technology that becomes a part of a user’s life and not a distraction from it? This practical book explores the concept of calm technology, a method for smoothly capturing a user’s attention only when necessary, while calmly remaining in the background most of the time. You’ll learn how to design products that work well, launch well, are easy to support, easy to use, and remain unobtrusive.Author Amber Case presents ideas first introduced by researchers at Xerox PARC in 1995, and explains how they apply to our current technology landscape, especially the Internet of Things. This book is ideal for UX and product designers, managers, creative directors, and developers. You’ll learn:The importance and challenge of designing technology that respects our attentionPrinciples of calm design—peripheral attention, context, and ambient awarenessCalm communication patterns—improving attention through a variety of sensesExercises for improving existing products through calm technologyPrinciples and patterns of calm technology for companies and teamsThe origins of calm technology at Xerox PARC
Calma, vai correr tudo bem
by Sofia ArrudaO primeiro livro da actriz Sofia Arruda conta de uma forma intimista e com humor a sua experiência da gravidez e do pós-parto e fala de tudo sem complexos. Engravidar, ter um filho, amamentar, não dormir, recuperar. Milhões de mulheres o fazem diariamente, em todo o mundo, uma e outra vez. Entram na estrada da maternidade com um certo espírito de missão e sacrifício que faz com que, de longe, pareça uma coisa simples. Uma coisa fácil, para a qual todas as mulheres nascem. Mas não é verdade. Engravidar, ter um filho, amamentar, não dormir, recuperar é difícil. Muito difícil, mesmo quando se tem uma rede de apoio feita de pessoas disponíveis para ajudar. Sofia Arruda, actriz e mãe, gostava de ter sabido algumas coisas antes de ter entrado na aventura da maternidade. Gostava que lhe tivessem dito que a amamentação pode ser um processo doloroso, que não é normal sentir tristeza após o parto, ou mesmo que, quando nasce um bebé,nasce uma mãe carregada de culpa infundada. E como ninguém lhe disse, decidiu que seria ela a dizê-lo às mães (e pais) - as que já são e as que ainda vão ser. Partindo do relato da sua própria experiência, e recorrendo a testemunhos de outras mães e de profissionais de saúde como a enfermeira Carmen Ferreira, Clementina Almeida, psicóloga e fundadora da clínica For Babies Brain, e a fisioterapeuta Mariana Rosa, especializada em saúde da mulher, Sofia desconstrói uma série de mitos e crenças e dá ferramentas para que as mulheres possam tomar as rédeas do seu bem-estar durante a gravidez e o pós-parto.
Calmer Easier Happier Screen Time: For parents of toddlers to teens: A guide to getting back in charge of technology
by Noã«l Janis-NortonDo you constantly find yourself battling to stop your kids spending hours in front of a screen? Whether it's a tv, an ipad, a pc or a playstation children are spending more and more time absorbed in the digital world and for most parents it's a cause for concern.The most frequent question parenting expert Noel Janis Norton is asked by desperate parents is how to limit and manage screen time. Parents know their children became aggressive and stressed after prolonged time on an electronic device, and they know that it limits their child's willingness to do other activities, yet they are at a loss of what to do about it.In Calmer Easier Happier Screen Time, Noel adapts her proven parenting strategies to this most complex of areas. Using the latest scientific research to show just how addictive the digital world can be for the developing brain of a child, she using the calmer, easier, happier techniques to help parents wean their children away from their electronic devices and get back in charge.
Calmer Easier Happier Screen Time: For parents of toddlers to teens: A guide to getting back in charge of technology
by Noël Janis-NortonDo you constantly find yourself battling to stop your kids spending hours in front of a screen? Whether it's a tv, an ipad, a pc or a playstation children are spending more and more time absorbed in the digital world and for most parents it's a cause for concern.The most frequent question parenting expert Noel Janis Norton is asked by desperate parents is how to limit and manage screen time. Parents know their children became aggressive and stressed after prolonged time on an electronic device, and they know that it limits their child's willingness to do other activities, yet they are at a loss of what to do about it.In Calmer Easier Happier Screen Time, Noel adapts her proven parenting strategies to this most complex of areas. Using the latest scientific research to show just how addictive the digital world can be for the developing brain of a child, she using the calmer, easier, happier techniques to help parents wean their children away from their electronic devices and get back in charge.
Calmer Easier Happier Screen Time: For parents of toddlers to teens: A guide to getting back in charge of technology
by Noël Janis-NortonDo you constantly find yourself battling to stop your kids spending hours in front of a screen? Whether it's a tv, an ipad, a pc or a playstation children are spending more and more time absorbed in the digital world and for most parents it's a cause for concern.The most frequent question parenting expert Noel Janis Norton is asked by desperate parents is how to limit and manage screen time. Parents know their children became aggressive and stressed after prolonged time on an electronic device, and they know that it limits their child's willingness to do other activities, yet they are at a loss of what to do about it.In Calmer Easier Happier Screen Time, Noel adapts her proven parenting strategies to this most complex of areas. Using the latest scientific research to show just how addictive the digital world can be for the developing brain of a child, she using the calmer, easier, happier techniques to help parents wean their children away from their electronic devices and get back in charge.(P)2016 Hodder & Stoughton
Cam Design and Manufacture, Second Edition
by Preben W. JensenThis book provides the methods of solving the problems connected with cams—their design, application, and manufacture. It introduces the improvement of numerically controlled machine tools and the availability of computers in general. The book is useful for practicing and design engineers.
Cambridge IGCSE Computer Science
by Helen Williams Dave WatsonEndorsed by Cambridge International Examinations. Develop your students computational thinking and programming skills with complete coverage of the latest syllabus from experienced examiners and teachers. - Includes a Student CD-ROM with animations of key concepts - Follows the order of the syllabus exactly, ensuring complete coverage - Introduces students to self-learning exercises, helping them learn how to use their knowledge in new scenarios This book covers the IGCSE (0478), O Level (2210) and US IGCSE entry (0473) syllabuses, which are for first examination 2015. It may also be a useful reference for students taking the new Computer Science AS level course (9608).
Cambridge IGCSE Computer Science Study and Revision Guide
by David Watson Helen WilliamsBy providing guidance that will help your students practice and troubleshoot their exam technique, this book will send them into their exam with the confidence to aim for the best grades.- Common misconceptions and errors are highlighted throughout, so they can avoid making the same mistakes- They will become comfortable with constructing and writing answers through a range of practice questions- Answers at the back of the book allow them to compare their effort, and easily identify any improvements they can make- Key objectives at the beginning of every chapter help them target their revision, allowing them to focus on the key concepts and skills- Examiner's tips throughout provide suggestions on how to approach the questions, so they don't waste valuable time in the examThis title has not been through the Cambridge International Examinations endorsement process.
Cambridge IGCSE Computer Science Study and Revision Guide
by David Watson Helen WilliamsProviding guidance that helps students practice and troubleshoot their exam technique,these books send them into their exam with the confidence to aim for the best grades.- Enables students to avoid common misconceptions and mistakes by highlighting them throughout- Builds students' skills constructing and writing answers as they progress through a range of practice questions- Allows students to mark their own responses and easily identify areas for improvement using the answers in the back of the book- Helps students target their revision and focus on important concepts and skills with key objectives at the beginning of every chapter- Ensures that students maximise their time in the exam by including examiner's tops and suggestions on how to approach the questionsThis title has not been through the Cambridge International Examinations endorsement process.
Cambridge IGCSE ICT Study and Revision Guide
by Graham Brown David WatsonProviding guidance that helps students practice and troubleshoot their exam technique,these books send them into their exam with the confidence to aim for the best grades.- Enables students to avoid common misconceptions and mistakes by highlighting them throughout- Builds students' skills constructing and writing answers as they progress through a range of practice questions- Allows students to mark their own responses and easily identify areas for improvement using the answers in the back of the book- Helps students target their revision and focus on important concepts and skills with key objectives at the beginning of every chapter- Ensures that students maximise their time in the exam by including examiner's tops and suggestions on how to approach the questionsThis title has not been through the Cambridge International Examinations endorsement process.
Cambridge IGCSE Information and Communication Technology Study and Revision Guide Second Edition
by Graham Brown David WatsonStretch yourself to achieve the highest grades, with structured syllabus coverage, varied exam-style questions and annotated sample answers, to help you to build the essential skill set for exam success.- Benefit from expert advice and tips on skills and knowledge from experienced subject authors- Target revision and focus on important concepts and skills with key objectives at the beginning of every chapter- Keep track of your own progress with a handy revision planner- Consolidate and apply your understanding of key content with exam-style questions- Apply your understanding of theoretical content and practical skills with sample practice papers, written by the authors, at the end of the book and online.
Cambridge IGCSE Information and Communication Technology Study and Revision Guide Second Edition
by Graham Brown David WatsonStretch yourself to achieve the highest grades, with structured syllabus coverage, varied exam-style questions and annotated sample answers, to help you to build the essential skill set for exam success.- Benefit from expert advice and tips on skills and knowledge from experienced subject authors- Target revision and focus on important concepts and skills with key objectives at the beginning of every chapter- Keep track of your own progress with a handy revision planner- Consolidate and apply your understanding of key content with exam-style questions- Apply your understanding of theoretical content and practical skills with sample practice papers, written by the authors, at the end of the book and online.
Cambridge IGCSE Information and Communication Technology Third Edition
by Graham Brown David WatsonThis title is endorsed by Cambridge Assessment International Education to support the full syllabus for examination from 2023. Written by renowned expert authors, our updated resources enable the learner to effectively navigate through the content of the updated Cambridge IGCSE™ Information and Communication Technology syllabuses (0417/0983).- Develop skills when working with documents, databases and presentations: detailed step-by-step guidance demonstrates precisely how to perform a full range of software skills.- Build an understanding of theory: concepts are carefully explained and consolidated with a range of different activities.- Tackle spreadsheets and website authoring with confidence: challenging ideas are fully exemplified, with plenty of opportunity to practice using embedded Tasks.- Navigate the syllabus confidently: learning content is clearly mapped to the syllabus, with introductions to each topic outlining the learning objectives.- Consolidate skills and check understanding: activities and exam-style questions are embedded throughout the book, alongside key definitions of technical terms and a Glossary.
Cambridge IGCSE and O Level Computer Science Second Edition
by David Watson Helen WilliamsThis title is endorsed by Cambridge Assessment International Education to support the full syllabus for examination from 2023.Benefit from the knowledge of our renowned expert authors to navigate through the content of the updated Cambridge IGCSE™ and O Level Computer Science syllabuses (0478/0984/2210).- Develop computational thinking and problem-solving skills: clearly-explained concepts are followed by opportunities to implement in the programming language of choice.- Build an understanding of computer systems and associated technologies: carefully prepared worked examples explain new ideas alongside activities to test and consolidate.- Navigate the syllabus confidently: supplementary subject content is flagged clearly, with introductions to each topic outlining the learning objectives.- Satisfy curiosity: students are encouraged to deepen their knowledge and understanding of the subject with Extension Activities and Find Out More.- Consolidate skills and check understanding: self-assessment questions, activities and exam-style questions are embedded throughout the book, alongside key definitions of technical terms and a glossary.
Cambridge IGCSE and O Level Computer Science Second Edition
by David Watson Helen WilliamsThis title is endorsed by Cambridge Assessment International Education to support the full syllabus for examination from 2023.Benefit from the knowledge of our renowned expert authors to navigate through the content of the updated Cambridge IGCSE™ and O Level Computer Science syllabuses (0478/0984/2210).- Develop computational thinking and problem-solving skills: clearly-explained concepts are followed by opportunities to implement in the programming language of choice.- Build an understanding of computer systems and associated technologies: carefully prepared worked examples explain new ideas alongside activities to test and consolidate.- Navigate the syllabus confidently: supplementary subject content is flagged clearly, with introductions to each topic outlining the learning objectives.- Satisfy curiosity: students are encouraged to deepen their knowledge and understanding of the subject with Extension Activities and Find Out More.- Consolidate skills and check understanding: self-assessment questions, activities and exam-style questions are embedded throughout the book, alongside key definitions of technical terms and a glossary.Answers to the Student Book are available in Cambridge IGCSE and O Level Computer Science Teacher's Guide with Boost Subscription 9781398318502
Cambridge IGCSE and O Level Computer Science Study and Revision Guide Second Edition
by David Watson Helen WilliamsStretch yourself to achieve the highest grades, with structured syllabus coverage, varied exam-style questions and annotated sample answers, to help you to build the essential skill set for exam success.- Benefit from expert advice and tips on skills and knowledge from experienced subject authors- Target revision and focus on important concepts and skills with key objectives at the beginning of every chapter- Keep track of your own progress with a handy revision planner- Consolidate and apply your understanding with exam-style questions- Apply your understanding of theoretical content and practical skills with sample practice papers, written by the authors, at the end of the book and online.
Cambridge IGCSE and O Level Computer Science Study and Revision Guide Second Edition
by David Watson Helen WilliamsStretch yourself to achieve the highest grades, with structured syllabus coverage, varied exam-style questions and annotated sample answers, to help you to build the essential skill set for exam success.- Benefit from expert advice and tips on skills and knowledge from experienced subject authors- Target revision and focus on important concepts and skills with key objectives at the beginning of every chapter- Keep track of your own progress with a handy revision planner- Consolidate and apply your understanding with exam-style questions- Apply your understanding of theoretical content and practical skills with sample practice papers, written by the authors, at the end of the book and online.
Cambridge International A Level Information Technology
by Brian GillinderWe are working with Cambridge Assessment International Education to gain endorsement for this title.Develop theoretical and practical IT skills with this comprehensive Student's Book written by experienced authors and examiners specially for the updated Cambridge International Education A Level Information Technology syllabus (9626).- Improve understanding of concepts and terminology with clear explanations, labelled illustrations, photographs, diagrams, plus a glossary of key terms- Develop theoretical and practical skills with a range of exercises (multi choice through to discussion type questions), exam-style questions, step-by-step instructions and example answers that all ensure skills are developed alongside knowledge- Follow a structured route through the course with in-depth coverage of the full syllabusAlso available in the series:Cambridge International AS Level Information Technology Student's Book 9781510483057 Cambridge International AS Level Information Technology Student eTextbook 9781510484429 Cambridge International AS Level Information Technology Whiteboard eTextbook 9781510484436Cambridge International AS Level Information Technology Skills Workbook 9781510483064Cambridge International A Level Information Technology Student eTextbook 9781398307018Cambridge International A Level Information Technology Whiteboard eTextbook 9781398307025Cambridge International A Level Information Technology Skills Workbook 9781398309029Cambridge International AS & A Level Information Technology Online Teacher's guide - coming soon
Cambridge International AS & A Level Computer Science
by David Watson Helen WilliamsThis title is endorsed by Cambridge Assessment International Education to support the full syllabus for examination from 2021. Develop computational thinking and ensure full coverage of the revised Cambridge Assessment International Education AS & A Level Computer Science syllabus (9618) with this comprehensive Student's Book written by experienced authors and examiners.- Improve understanding with clear explanations, examples, illustrations and diagrams, plus a glossaryof key terms- Reinforce learning with a range of activities, exercises, and exam-style questions- Prepare for further study with extension activities that go beyond the requirements of the syllabus and prompt further investigation about new developments in technology- Follow a structured route through the course with in-depth coverage of the full AS & A Level syllabusAlso available in the seriesProgramming skills workbook ISBN: 9781510457683 Student eTextbook ISBN: 9781510457614 Whiteboard eTextbook ISBN: 9781510457621 Online Teacher's guide ISBN: 9781510457652
Cambridge International AS & A Level Computer Science
by David Watson Helen WilliamsThis title is endorsed by Cambridge Assessment International Education to support the full syllabus for examination from 2021. Develop computational thinking and ensure full coverage of the revised Cambridge Assessment International Education AS & A Level Computer Science syllabus (9618) with this comprehensive Student's Book written by experienced authors and examiners.- Improve understanding with clear explanations, examples, illustrations and diagrams, plus a glossaryof key terms- Reinforce learning with a range of activities, exercises, and exam-style questions- Prepare for further study with extension activities that go beyond the requirements of the syllabus and prompt further investigation about new developments in technology- Follow a structured route through the course with in-depth coverage of the full AS & A Level syllabus- Answers are available online www.hoddereducation.co.uk/cambridgeextrasAlso available in the seriesProgramming skills workbook ISBN: 9781510457683 Student eTextbook ISBN: 9781510457614 Whiteboard eTextbook ISBN: 9781510457621
Cambridge International AS Level Information Technology Student's Book
by Graham Brown Brian SargentOur AS Level student book is endorsed by Cambridge International to support the full syllabus for examination from 2022.Develop theoretical and practical IT skills with this comprehensive Student's Book written by experienced authors and examiners specially for the updated Cambridge International Education AS Level Information Technology syllabus (9626).- Improve understanding of concepts and terminology with clear explanations, labelled illustrations, photographs, diagrams, plus a glossary of key terms- Develop theoretical and practical skills with a range of exercises (multi choice through to discussion type questions), exam-style questions, step-by-step instructions and example answers that all ensure skills are developed alongside knowledge- Follow a structured route through the course with in-depth coverage of the full syllabusAlso available in the series:Cambridge International AS Level Information Technology Student Book eBook 9781398333932Cambridge International AS Level Information Technology Skills Workbook 9781510483064
Cambridge International AS Level Information Technology Student's Book Second Edition
by Graham Brown Brian SargentOur AS Level student book is endorsed by Cambridge International Education to support the full syllabus for examination from 2025.Develop theoretical and practical IT skills with this comprehensive Student's Book written by experienced authors and examiners specially for the updated Cambridge International Education AS Level Information Technology syllabus (9626).- Improve understanding of concepts and terminology with clear explanations, labelled illustrations, photographs, diagrams, plus a glossary of key terms- Develop theoretical and practical skills with a range of exercises (multi choice through to discussion type questions), exam-style questions, step-by-step instructions and example answers that all ensure skills are developed alongside knowledge- Follow a structured route through the course with in-depth coverage of the full syllabusAlso available in the series:Cambridge International AS Level Information Technology Student Book eBook 9781036005597Cambridge International AS Level Information Technology Skills Workbook 9781510483064
Cambridge Marketing Handbook: Digital
by Karl Meyer Terry Nicklin Neil Wilkins Robert HardyIn today's electronic age no organisation can afford to ignore digital marketing. Understanding what tools are available, how to use them and how to create and implement a co-ordinated digital campaign are essential elements for every marketer's toolbox. And Digital Marketing means more than just establishing a website. There is a complex array of channels and tools including search engine optimisation, mobile and viral marketing, blogs, social media, affiliate schemes, apps, online advertising and web analytics which together have the capability of helping a business achieve previously unseen growth. Cambridge Marketing Handbook: Digital Marketing introduces the key concepts and tools, sets out to how use them effectively and how to create and implement a digital campaign. It also includes a wealth of recommended resources to enable every marketer to keep up to date with the latest developments in this fast moving arena.
Cambridge National Level 1/2 Certificate in Information Technologies
by Sonia Stuart Brian GillinderTarget success in the Cambridge National Certificate in Information Technologies with this essential classroom resource that will develop students' understanding of data, build their transferable skills and knowledge to become confident users of technology and help them prepare for the external assessment. Builds students' knowledge through clearly focused content and activities to assess understanding and aid progression Prepares your students for the examined assessment with opportunities to test and consolidate understanding Provides students with contexts to apply digital technology skills