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Digital Audio Essentials
by Marty Fries Bruce FriesJoin the digital audio revolution! Tens of millions of users are embracing digital music, and with Digital Audio Essentials , you can, too. Nearly every personal computer built in the last few years contains a CD-burning drive; MP3 and other portable player sales dominate the consumer electronics industry; and new networkable stereo equipment lets you use your digital music collection to power your home entertainment system. Whether it's downloading music, ripping CDs, organizing, finding, and creating higher quality music files, buying music players and accessories, or constructing a home stereo system, Digital Audio Essentials helps you do get it done. An indispensable reference for music enthusiasts, digital archivists, amateur musicians, and anyone who likes a good groove, Digital Audio Essentials helps you avoid time-consuming, costly trial and error in downloading audio files, burning CDs, converting analog music to digital form, publishing music to and streaming from the Web, setting up home stereo configurations, and creating your own MP3 and other audio files. The book--for both Mac and PC users--includes reliable hardware and software recommendations, tutorials, resources, and file sharing, and it even explains the basics of the DMCA and intellectual property law. You may (or may not) already know the basics of ripping CDs or downloading music, but Fries will show you so much more--including advice on the multitude of MP3 players on the market, stereo options, file formats, quality determinations, and the legalities of it all. Both a timely, entertaining guide and an enduring reference, this is the digital audio handbook you need to make the most of your expanding digital music collection.
Digital Audio Forensics Fundamentals: From Capture to Courtroom (Audio Engineering Society Presents)
by James ZjalicDigital Audio Forensics Fundamentals offers an accessible introduction to both the theory and practical skills behind this emerging field of forensic science. Beginning with an overview of the history of the discipline, the reader is guided through forensic principles and key audio concepts, before being introduced to practical areas such as audio enhancement, audio authentication, and the presentation of reports. Covering all aspects of audio forensics from the capture to the courtroom, this book is pivotal reading for beginners entering the field, as well as experienced professionals looking to develop their knowledge of the practice.
Digital Audio Signal Processing
by Udo ZölzerDigital Audio Signal Processing The fully revised new edition of the popular textbook, featuring additional MATLAB exercises and new algorithms for processing digital audio signals Digital Audio Signal Processing (DASP) techniques are used in a variety of applications, ranging from audio streaming and computer-generated music to real-time signal processing and virtual sound processing. Digital Audio Signal Processing provides clear and accessible coverage of the fundamental principles and practical applications of digital audio processing and coding. Throughout the book, the authors explain a wide range of basic audio processing techniques and highlight new directions for automatic tuning of different algorithms and discuss state- of-the-art DASP approaches. Now in its third edition, this popular guide is fully updated with the latest signal processing algorithms for audio processing. Entirely new chapters cover nonlinear processing, Machine Learning (ML) for audio applications, distortion, soft/hard clipping, overdrive, equalizers and delay effects, sampling and reconstruction, and more. Covers the fundamentals of quantization, filters, dynamic range control, room simulation, sampling rate conversion, and audio coding Describes DASP techniques, their theoretical foundations, and their practical applications Discusses modern studio technology, digital transmission systems, storage media, and home entertainment audio components Features a new introductory chapter and extensively revised content throughout Provides updated application examples and computer-based activities supported with MATLAB exercises and interactive JavaScript applets via an author-hosted companion website Balancing essential concepts and technological topics, Digital Audio Signal Processing, Third Edition remains the ideal textbook for advanced music technology and engineering students in audio signal processing courses. It is also an invaluable reference for audio engineers, hardware and software developers, and researchers in both academia and industry.
Digital Audio Theory: A Practical Guide
by Christopher L. BennettDigital Audio Theory: A Practical Guide bridges the fundamental concepts and equations of digital audio with their real-world implementation in an accessible introduction, with dozens of programming examples and projects. Starting with digital audio conversion, then segueing into filtering, and finally real-time spectral processing, Digital Audio Theory introduces the uninitiated reader to signal processing principles and techniques used in audio effects and virtual instruments that are found in digital audio workstations. Every chapter includes programming snippets for the reader to hear, explore, and experiment with digital audio concepts. Practical projects challenge the reader, providing hands-on experience in designing real-time audio effects, building FIR and IIR filters, applying noise reduction and feedback control, measuring impulse responses, software synthesis, and much more. Music technologists, recording engineers, and students of these fields will welcome Bennett’s approach, which targets readers with a background in music, sound, and recording. This guide is suitable for all levels of knowledge in mathematics, signals and systems, and linear circuits. Code for the programming examples and accompanying videos made by the author can be found on the companion website, DigitalAudioTheory.com.
Digital Audiovisual Archives: Digital Text And Discourse Analysis
by Peter StockingerToday, huge quantities of digital audiovisual resources are already available – everywhere and at any time – through Web portals, online archives and libraries, and video blogs. One central question with respect to this huge amount of audiovisual data is how they can be used in specific (social, pedagogical, etc.) contexts and what are their potential interest for target groups (communities, professionals, students, researchers, etc.). This book examines the question of the (creative) exploitation of digital audiovisual archives from a theoretical, methodological, technical and practical point of view, especially in three main directions of work: - The repurposing and republishing of existing audiovisual data. - The building of community-centric audiovisual archives. - The use of digital social media and Web 2 technology for the diffusion and sharing of audiovisual content. This book presents a series of concrete examples of creative uses of digital audiovisual corpora for education, research and cultural heritage preservation and valorization.
Digital Badges in Education: Trends, Issues, and Cases
by Zane L. Berge Lin Y. MuilenburgIn recent years, digital badging systems have become a credible means through which learners can establish portfolios and articulate knowledge and skills for both academic and professional settings. Digital Badges in Education provides the first comprehensive overview of this emerging tool. A digital badge is an online-based visual representation that uses detailed metadata to signify learners’ specific achievements and credentials in a variety of subjects across K-12 classrooms, higher education, and workplace learning. Focusing on learning design, assessment, and concrete cases in various contexts, this book explores the necessary components of badging systems, their functions and value, and the possible problems they face. These twenty-five chapters illustrate a range of successful applications of digital badges to address a broad spectrum of learning challenges and to help readers formulate solutions during the development of their digital badges learning projects.
Digital Bharat: डिजिटल भारत
by Dr Deepak Shikarpurपंचवीस वर्षांनी माहिती तंत्रज्ञानाची गंगा म्हणजेच 'आयटी' भारतात वाहत आहे आणि ती सर्वसामान्य नागरिकांसाठी वास्तव बनली आहे. अंगणी येऊन एक दशकाहून अधिक काळ लोटला आहे. मुळात ही संगणकीय क्रांती असली तरी, प्रत्येकाच्या हातात स्मार्टफोन (किमान साधे मोबाइल फोन) आल्यापासून त्याचा खरा प्रसार (आणि परिणाम) जाणवू लागला आहे. आपली बरीचशी सरकारी कामे ऑनलाइन होऊ लागली आहेत! किमान बिले भरणे, एखाद्या प्रकरणाची माहिती घेणे, तक्रारी दाखल करणे, संबंधित कार्यालयात पोहोचणे आणि तिथल्या विभागाचा शोध घेणे आणि योग्य अधिकाऱ्याची वाट पाहणे यासारख्या मूलभूत कामांसाठी शहरी-निमशहरी भागातही तासनतास वाया जातात. आणि जतन केलेले मानसिक आणि शारीरिक श्रम (सामाजिक, आर्थिक, आत्म-सुधारणा इ.) इतरत्र वापरा. काही हरकत नाही! आणि हे अगदी घरी केले जाऊ शकते. थोडे कौशल्य आत्मसात केले तर अनेकांना त्यात दूरगामी करिअरच्या (कमाईच्या) संधी मिळतील. इंटरनेट, कनेक्टेड कॉम्प्युटर किंवा स्मार्टफोन आणि स्वत:चे बँक खाते यांच्या मदतीने - अगदी गृहिणी देखील तिच्या घरातील आरामात पैसे कमवू शकते. एकदा तुम्ही डिजिटल कौशल्यांमध्ये प्रभुत्व मिळवल्यानंतर, तुम्ही अनेक व्यावहारिक, परस्पर पैलू हाताळण्यास सक्षम असाल. "खरीच कर लो दुनिया मुटका" हे स्वप्न आता सहज शक्य झाले आहे.
The Digital Big Bang: The Hard Stuff, the Soft Stuff, and the Future of Cybersecurity
by Phil QuadeCybersecurity experts from across industries and sectors share insights on how to think like scientists to master cybersecurity challenges Humankind’s efforts to explain the origin of the cosmos birthed disciplines such as physics and chemistry. Scientists conceived of the cosmic ‘Big Bang’ as an explosion of particles—everything in the universe centered around core elements and governed by laws of matter and gravity. In the modern era of digital technology, we are experiencing a similar explosion of ones and zeros, an exponentially expanding universe of bits of data centered around the core elements of speed and connectivity. One of the disciplines to emerge from our efforts to make sense of this new universe is the science of cybersecurity. Cybersecurity is as central to the Digital Age as physics and chemistry were to the Scientific Age. The Digital Big Bang explores current and emerging knowledge in the field of cybersecurity, helping readers think like scientists to master cybersecurity principles and overcome cybersecurity challenges. This innovative text adopts a scientific approach to cybersecurity, identifying the science’s fundamental elements and examining how these elements intersect and interact with each other. Author Phil Quade distills his over three decades of cyber intelligence, defense, and attack experience into an accessible, yet detailed, single-volume resource. Designed for non-specialist business leaders and cybersecurity practitioners alike, this authoritative book is packed with real-world examples, techniques, and strategies no organization should be without. Contributions from many of the world’s leading cybersecurity experts and policymakers enable readers to firmly grasp vital cybersecurity concepts, methods, and practices. This important book: Guides readers on both fundamental tactics and advanced strategies Features observations, hypotheses, and conclusions on a wide range of cybersecurity issues Helps readers work with the central elements of cybersecurity, rather than fight or ignore them Includes content by cybersecurity leaders from organizations such as Microsoft, Target, ADP, Capital One, Verisign, AT&T, Samsung, and many others Offers insights from national-level security experts including former Secretary of Homeland Security Michael Chertoff and former Director of National Intelligence Mike McConnell The Digital Big Bang is an invaluable source of information for anyone faced with the challenges of 21st century cybersecurity in all industries and sectors, including business leaders, policy makers, analysts and researchers as well as IT professionals, educators, and students.
Digital Biology
by Peter J. BentleyImagine a future world where computers can create universes -- digital environments made from binary ones and zeros. Imagine that within these universes there exist biological forms that reproduce, grow, and think. Imagine plantlike forms, ant colonies, immune systems, and brains, all adapting, evolving, and getting better at solving problems. Imagine if our computers became greenhouses for a new kind of nature. Just think what digital biology could do for us. Perhaps it could evolve new designs for us, think up ways to detect fraud using digital neurons, or solve scheduling problems with ants. Perhaps it could detect hackers with immune systems or create music from the patterns of growth of digital seashells. Perhaps it would allow our computers to become creative and inventive. Now stop imagining. digital biology is an intriguing glimpse into the future of technology by one of the most creative thinkers working in computer science today. As Peter J. Bentley explains, the next giant step in computing technology is already under way as computer scientists attempt to create digital universes that replicate the natural world. Within these digital universes, we will evolve solutions to problems, construct digital brains that can learn and think, and use immune systems to trap and destroy computer viruses. The biological world is the model for the next generation of computer software. By adapting the principles of biology, computer scientists will make it possible for computers to function as the natural world does. In practical terms, this will mean that we will soon have "smart" devices, such as houses that will keep the temperature as we like it and automobiles that will start only for drivers they recognize (through voice recognition or other systems) and that will navigate highways safely and with maximum fuel efficiency. Computers will soon be powerful enough and small enough that they can become part of clothing. "Digital agents" will be able to help us find a bank or restaurant in a city that we have never visited before, even as we walk through the airport. Miniature robots may even be incorporated into our bodies to monitor our health. Digital Biology is also an exploration of biology itself from a new perspective. We must understand how nature works in its most intimate detail before we can use these same biological processes inside our computers. Already scientists engaged in this work have gained new insights into the elegant simplicity of the natural universe. This is a visionary book, written in accessible, nontechnical language, that explains how cutting-edge computer science will shape our world in the coming decades.
Digital Blood on Their Hands: The Ukraine Cyberwar Attacks
by Andrew JenkinsonCyberattacks are nothing particularly new to the world and Ukraine had suffered many such attacks by Russia over recent years. Russia had knowingly been exploiting Ukraine’s digital vulnerabilities as a proving ground for nearly a decade. Malware such as Sandworm and BlackEnergy had caused untold damage to the Ukrainian population and government previously, which allowed Russia to perfect cyberattacks for further, more global events. Russia had been planting cyber sleeper digital cells for years, especially in the US and the UK. Then, coincidently, the week after the Chinese Winter Olympic games had finished, Russia launched an all-out cyber offensive against 70 Ukrainian government websites. Owing to these being poorly—and insecurely—maintained, they toppled one by one, causing havoc and disruption to the Ukrainian government and to Ukraine’s critical infrastructure. As Q said in James Bond: ‘I can do more damage by breakfast sipping my Earl Grey tea with my keyboard than you ever can in the field.’ Sadly, Q was right, as we witness daily. The keyboard and mouse have indeed become mightier than the sword. The barrage of cyberattacks against Ukraine constitutes the first cyberwar by one nation against another. This attack crossed a very thin red line. That line had the hallmarks of a nation state, but had until now been confined to cyber criminal activities, immaterial of whom the perpetrators were. This, however, was now war. The cyberwar was simply a precursor, the softening of a country that would precede a kinetic war in which tens of thousands of people would lose their lives. This war was the first war for nearly 80 years that rang out deathly klaxons across Europe and the world. Digital Blood on Their Hands addresses the issues that the digital world has created, covering the culpability, causal links and even liabilities that go towards these war crime atrocities, often too frightening to believe and also too compelling to dismiss. It tells a side to the world’s first ever cyberwar that you would never otherwise see or possibly hear about.
Digital Branding: A Complete Step-by-Step Guide to Strategy, Tactics, Tools and Measurement
by Daniel RowlesDigital Branding second edition, provides step-by-step, practical guidance on how to build a brand online and quantify it through tangible results. It draws together each of the core marketing avenues such as content marketing, social media, search engine optimization and web analytics, to deliver a robust framework for brand planning, identity, channel selection and measuring the effectiveness of campaigns. The second edition of Digital Branding contains a complete overhaul of tools and techniques for straightforward application, plus new high profile case studies including Accenture, Tesco and Imperial College London. Important updates are made on social media guidelines and policy, how to tackle advancements in mobile marketing and mobile payments, as well as augmented and virtual reality. The book features a toolkit of free and paid tools, including a valuable checklist, outlining the digital branding process from start to finish, and measurement devices for multiple channels and purposes. Written by a respected CIM fellow and course leader, this succinct handbook is ideal for any marketer or brand strategist to enhance their online brand identity.
Digital Branding: A Complete Step-by-Step Guide to Strategy, Tactics, Tools and Measurement
by Daniel RowlesEvery decision and action you make contributes to your brand, so it makes sense that everything you do digitally also contributes to your digital brand. Use this bestselling guide to strengthen your brand's online presence and explore core marketing avenues.Digital Branding is ideal for marketers and brand strategists who want to enhance their brand's online presence. It provides step-by-step, practical guidance on how to build a brand online and quantify it through tangible results. Written by a respected Chartered Institute of Marketing (CIM) fellow, course leader and industry thought leader, it examines core marketing areas such as content marketing, social media, search engine optimization and web analytics.The book delivers a robust framework for planning, brand identity, channel selection and measuring the effectiveness of campaigns, and includes lessons from the BBC, Imperial College London and Hootsuite. Now fully updated, this third edition features new content on brand authenticity, ethics and meaning, as well as updates on social media regulations and social media platforms such as TikTok.
Digital Branding
by Daniel RowlesDigital Branding gives step-by-step, practical guidance on how to build a brand online. Through exploring topics like content marketing, social media, search optimisation and web analytics, Daniel Rowles develops a robust framework for brand planning, channel selection and measuring the effectiveness of your brand campaigns. Digital Branding contains real world case studies, a guide to the free and paid tools that can help measure digital branding in each of the different online channels, examples of social guidelines, process and policy and an original step by step digital branding process along with measurement techniques and guidelines.
Digital Branding: How to Successfully Build and Measure a Brand Online
by null Daniel RowlesYour brand is shaped by your actions and decisions. In the digital world, every move influences your brand image. Elevate your online presence and delve into key marketing channels with this acclaimed guide.Tailored for marketers and brand strategists, Digital Branding is an invaluable resource for enhancing your brand's identity and online presence. It offers practical, step-by-step guidance on developing your branding, backed by the expertise of a respected CIM fellow, course leader and industry influencer.This comprehensive guide establishes a sturdy framework for brand planning, identity development and channel selection. Drawing insights from industry giants like PWC, BBC and Specsavers, the book is now in its fully updated fourth edition. This latest edition introduces the new version of Google Analytics, Generative AI and changes to the SEO and social algorithm.
Digital Business: Concepts and strategies
by Eloise CoupeyAs businesses adapt to the realities of the digital world and build on the hard-won insights of the digital business pioneers, increasing importance is placed on the need to understand how traditional concepts of business strategy and implementation are influenced by the Internet, and to identify the novel aspects of business that are made possible by the Internet. That is why this book was written. How do you succeed in the digital business environment? How do you make the transition from offline to online? What aspects of your business will be affected, and how should you manage them? Digital Business: Concepts and Strategies will help you develop the skills necessary to understand and integrate Internet technology and characteristics into business activity for attaining strategic objectives.
Digital Business: Business Algorithms, Cloud Computing and Data Engineering (Lecture Notes on Data Engineering and Communications Technologies #21)
by Srikanta Patnaik Xin-She Yang Madjid Tavana Florin Popentiu-Vlădicescu Feng QiaoThis edited book presents contributions from three different areas: cloud computing, digital mess and business algorithms on a single platform, i.e. Digital Business. The book is divided into four sections: (i) Digital Business Transformation, (ii) Cloud Computing, (iii) IOT & Mobility, and (iv) Information Management & Social Media, which are part of a holistic approach to information management and connecting the value chains of businesses to derive more throughput in the entire business ecosystem. Digital business is a niche area of computer science and business management, and its dimension is vast – it includes technologies such as cloud computing, Internet of Things, mobile platforms, big data applied in areas like ERP, data mining and business intelligence. Digital technologies have also challenged existing business models and will continue to do so. One of the key driving forces is the capacity of innovation and the commercialization of information and communication technologies.Providing insights into the new paradigm of digital business, the book is a valuable resource for research scholars, academics and professionals.
Digital Business and Electronic Commerce: Strategy, Business Models and Technology (Springer Texts in Business and Economics)
by Bernd W. WirtzThis textbook introduces readers to digital business from a management standpoint. It provides an overview of the foundations of digital business with basics, activities and success factors, and an analytical view on user behavior. Dedicated chapters on mobile and social media present fundamental aspects, discuss applications and address key success factors. The Internet of Things (IoT) is subsequently introduced in the context of big data, cloud computing and connecting technologies, with a focus on industry 4.0, smart business services, smart homes and digital consumer applications, as well as artificial intelligence. The book then turns to digital business models in the B2C (business-to-consumer) and B2B (business-to-business) sectors. Building on the business model concepts, the book addresses digital business strategy, discussing the strategic digital business environment and digital business value activity systems (dVASs), as well as strategy development in the context of digital business. Special chapters explore the implications of strategy for digital marketing and digital procurement. Lastly, the book discusses the fundamentals of digital business technologies and security, and provides an outline of digital business implementation. A comprehensive case study on Google/Alphabet, explaining Google's organizational history, its integrated business model and its market environment, rounds out the book.
Digital Business and Electronic Commerce: Strategy, Business Models and Technology (Springer Texts in Business and Economics)
by Bernd W. WirtzThis textbook introduces readers to digital business from a management standpoint. It provides an overview of the foundations of digital business with basics, activities and success factors, and an analytical view on user behavior. Dedicated chapters on mobile and social media present fundamental aspects, discuss applications and address key success factors. The Internet of Things (IoT) is subsequently introduced in the context of big data, cloud computing and connecting technologies, with a focus on industry 4.0 and the industrial metaverse. In addition, areas such as smart business services, smart homes and digital consumer applications as well as artificial intelligence, quantum computing and automation based on artificial intelligence will be analysed. The book then turns to digital business models in the B2C (business-to-consumer) and B2B (business-to-business) sectors.Building on the business model concepts, the book addresses digital business strategy, discussingthe strategic digital business environment and digital business value activity systems (dVASs), as well as strategy development in the context of digital business. Special chapters explore the implications of strategy for digital marketing and digital procurement. Lastly, the book discusses the fundamentals of digital business technologies and security, and provides an outline of digital business implementation. A comprehensive case study on Google/Alphabet, explaining Google's organizational history, its integrated business model and its market environment, rounds out the book.
Digital Business and Intelligent Systems: 15th International Baltic Conference, Baltic DB&IS 2022, Riga, Latvia, July 4–6, 2022, Proceedings (Communications in Computer and Information Science #1598)
by Mirjana Ivanovic Marite Kirikova Laila NiedriteThis book constitutes the refereed proceedings of the 15th International Baltic Conference on Digital Business and Intelligent Systems, Baltic DB&IS 2022, held in Riga, Latvia, in July 2022. The 16 revised full papers and 1 short paper presented were carefully reviewed and selected from 42 submissions. The papers are centered around topics like architectures and quality of information systems, artificial intelligence in information systems, data and knowledge engineering, enterprise and information systems engineering, security of information systems.
Digital Business and Intelligent Systems: 16th International Baltic Conference, Baltic DB&IS 2024, Vilnius, Lithuania, June 30 – July 3, 2024, Proceedings (Communications in Computer and Information Science #2157)
by Jolita Ralyté Gintautas Dzemyda Audronė LupeikienėThis book constitutes the refereed proceedings of the 16th International Baltic Conference on Digital Business and Intelligent Systems, Baltic DB&IS 2024, held in Vilnius, Lithuania, during June 30–July 3, 2024. The 13 full papers and 3 short papers presented here, were carefully reviewed and selected from 36 submissions, and focus on the various fields of Business digitalization and development of intelligent business systems. Abstracts from the keynote speeches from the conference are also included in these proceedings.
Digital Business Development: Die Auswirkungen der Digitalisierung auf Geschäftsmodelle und Märkte
by Stella Gatziu GrivasWie werden im digitalen Zeitalter Geschäftsmodelle konzipiert, um die Entwicklung von Unternehmen voranzutreiben und die Positionierung im Markt zu stärken? Wie bereiten sich Unternehmen auf die neuen Geschäftsmöglichkeiten vor, um langfristig erfolgreich zu bleiben? Auf diese Fragen geht das Buch im Kontext der digitalen Transformation ein. Anschaulich beschrieben werden Change Management, Beispiele von Organisationsmodellen sowie Design Thinking, die das Digital Business Development ermöglichen. Dieses Buch verknüpft das Wissen von Fachexperten aus Praxis und Wissenschaft, die selbst viele Unternehmen begleitet haben. Business-Verantwortliche erfahren mehr über den gezielten Einsatz von technologischen Innovationen und IT-Verantwortlichen wird vermittelt, wie sie Ihre Rolle als Business Driver überzeugend wahrnehmen.
Digital Business Discourse
by Erika DaricsDigital Business Discourse offers a distinctively language- and discourse-centered approach to digitally mediated business and professional communication, providing a timely and comprehensive assessment of the current digital communication practices of today's organisations and workplaces. It is the first dedicated publication to address how computer-mediated communication technologies affect institutional discourse practices, bringing together scholarship from a range of disciplinary backgrounds, including organisational and management studies, rhetorical and communication studies, communication training and discourse analysis. Covering a wide spectrum of communication technologies, such as email, instant messaging, message boards, Twitter, corporate blogs and consumer reviews, the chapters gather research drawing on empirical data from real professional contexts. In this way, the book contributes to both academic scholarship and business communication training, enabling researchers, trainers and practitioners to deepen their understanding of the impact of new communication technologies on professional and corporate communication practices.
Digital Business in Africa: Social Media and Related Technologies (Palgrave Studies of Marketing in Emerging Economies)
by Ogechi Adeola Jude N. Edeh Robert E. HinsonThis edited volume seeks to examine how enterprises in Africa can utilize digital technologies and innovations in creating value for their customers and clients in order to increase effectiveness and efficiency. Through social media, businesses are increasingly reaching and engaging their customers in several ways and so enterprises in Africa must harness the opportunities in the digital space if they want to remain competitive, earn profit, and meet their customers’ needs. Accordingly, this book looks at how digital technologies are helping shape the financial, educational, and advertising sectors in Africa. As digital technologies raise challenges, the chapters that follow will discuss ethical and social practical frameworks to effective digital business in Africa. This volume promises to fore both theoretical underpinnings, and practical implementations of digital technologies in the African business context.
Digital Business Leadership: Digitale Transformation - Geschäftsmodell-innovation - Agile Organisation - Change-management
by Ralf T. Kreutzer Tim Neugebauer Annette PattlochThis book provides specialists and executives with a clear, yet practical set of recommendations to meet the challenges of digital transformation and ensure long-term success as a leader in a primarily digital business world. The authors describe the fundamental principles of digitization and its economic opportunities and risks, integrating them into a framework of classic and new management methods. The book also explores how increasing digitization – not only of communication, but of complete value chains – has led to a need to establish a digital business leadership. Digitization is changing people and markets: it causes the upheaval of entire industries, creates new digital-centric companies, and forces established companies to cope with the transformation activities associated with these digitization processes. New approaches and methods have to be learned, tried and tested patterns of thinking have to be explored, and last but not least, innovation activities have to be understood as continuous necessities. At the same time, digital business offers considerable opportunities for renewing competitive advantages, improving existing process structures and realigning products, services and business models.
Digital Business Models: Perspectives on Monetisation (Routledge Studies in Innovation, Organizations and Technology)
by Adam Jabłoński Marek JabłońskiBy presenting the conditions, methods and techniques of monetisation of business models in the digital economy, this book combines implementation of the theoretical aspects of monetisation with the presentation of practical business solutions in this field. The scope of the book includes the relationship between the monetisation and scalability degree of business models. The book describes the place and role of the digital business ecosystem in the process of digital transformation. It demonstrates ideological and functional conditions for the use of the concept of sharing to design innovative business models while also presenting a multi-dimensional approach to the use of Big Data and their monetisation in the context of business models. Digital Business Models shows the place and role of ecological and social factors in building digital business models that are part of the concept of the circular economy and presents the contemporary conditions of a sustainability concept that meets the ethical challenges of doing digital business. It demonstrates how important the social factors of business model design and the creation of social value are in modern business and demonstrates. The book explores the servitisation of digital business models using digital technologies and features case studies on the effective solutions of business models that use servitisation as a factor supporting the monetisation of business models. Written for scholars exploring the efficiency and effectiveness of business models related to contemporary concepts – Sharing Economy, Circular Economy, Network Economy, Big Data, so on – and those designing business models taking into account social aspects, it will also be of direct interest to entrepreneurship courses.