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Emotional Design in Human-Robot Interaction: Theory, Methods and Applications (Human–Computer Interaction Series)
by Hande Ayanoğlu Emília DuarteWhile social robots participation increases in everyday human life, their presence in diverse contexts and situations is expected. At the same point, users tend to become more demanding regarding their roles, abilities, behaviour and appearance. Thus, designers and developers are confronted with the need to design more sophisticated robots that can produce such a positive reaction from users so as to become well accepted in various cases of use. Like this, Human-Robot Interaction has become a developing area. Emotions are an important part in human life, since they mediate the interaction with other humans, entities and/or products. In recent years, there has been an increase in the importance of emotions applied to the design field, giving rise to the so-called Emotional Design area. In the case of Human-Robot Interaction, the emotional design can help to elicit (e.g., pleasurable) or prevent (e.g., unpleasant) emotional/affective reactions/responses. This book gives a practical introduction to emotional design in human-robot interaction and supports designers with knowledge and research tools to help them take design decisions based on a User-Centred Design approach. It should also be useful to people interested in design processes, even if not directly related to the design of social robots but, instead, to other technology-based artefacts. The text is meant as a reference source with practical guidelines and advice for design issues.
Emotional Engineering, Vol. 9: Move Ahead Toward Self-Satisfying Society (SSS)
by Shuichi FukudaThis is the latest volume in the series of Springer titles on emotional engineering tracking the development of this field.Engineering has been based on the Euclidean space approach and it was numerical data-centric. In short, our engineering up to now has been control-based, i.e., on tactics and problem solving. When we realize AI consumes 10,000 times more energy than human brain, we understand how it is better to use 10,000 people’s minds. But current society is industrial society. The industrial revolution introduced division of labour and we started to work for others. But the tremendous consumption of energy indicates that we need to move toward another society. If we can make the next society a self-Satisfying society (SSS) and create a new sustainable society with greater mental wellbeing then many emerging problems will be solved and we can enjoy our lives better. Emotional engineering engages with this challenge.
Emotional Feedback for Mobile Devices
by Julia SeebodeThis book investigates the functional adequacy as well as the affective impression made by feedback messages on mobile devices. It presents an easily adoptable experimental setup to examine context effects on various feedback messages and applies it to auditory, tactile and auditory-tactile feedback messages. This approach provides insights into the relationship between the affective impression and functional applicability of these messages as well as an understanding of the influence of unimodal components on the perception of multimodal feedback messages. The developed paradigm can also be extended to investigate other aspects of context and used to investigate feedback messages in modalities other than those presented. The book uses questionnaires implemented on a Smartphone, which can easily be adopted for field studies to broaden the scope even wider. Finally, the book offers guidelines for the design of system feedback.
Emotional Intelligence for IT Professionals
by Emilia M. LudovinoLearn the techniques used by the most successful IT people in the world. About This Book • Get real-life case studies for different IT roles, developers, testers, analysts, project managers, DBAs • Identify with your IT scenarios and take the right decision to move up in your career • Improve your EQ and face any difficult scenario confidently and effectively Who This Book Is For This book is for professionals across the IT domain who work as developers, administrators, architects, administrators system analysts, and so on, who want to create a better working environment around them by improving their own emotional intelligence. This book assumes that you are a beginner to emotional intelligence and will help you understand the basic concepts before helping you with real life scenarios. What You Will Learn • Improve your observation skills to understand people better • Know how to identify what motivates you and those around you • Develop strategies for working more effectively with others • Increase your capacity to influence people and improve your communication skills • Understand how to successfully complete tasks through other people • Discover how to control the emotional content of your decision-making In Detail This book will help you discover your emotional quotient (EQ) through practices and techniques that are used by the most successful IT people in the world. It will make you familiar with the core skills of Emotional Intelligence, such as understanding the role that emotions play in life, especially in the workplace. You will learn to identify the factors that make your behavior consistent, not just to other employees, but to yourself. This includes recognizing, harnessing, predicting, fostering, valuing, soothing, increasing, decreasing, managing, shifting, influencing or turning around emotions and integrating accurate emotional information into decision-making, reasoning, problem solving, etc., because, emotions run business in a way that spreadsheets and logic cannot. When a deadline lurks, you'll know the steps you need to take to keep calm and composed. You'll find out how to meet the deadline, and not get bogged down by stress. We'll explain these factors and techniques through real-life examples faced by IT employees and you'll learn using the choices that they made. This book will give you a detailed analysis of the events and behavioral pattern of the employees during that time. This will help you improve your own EQ to the extent that you don't just survive, but thrive in a competitive IT industry. Style and approach You will be taken through real-life events faced by IT employees in different scenarios. These real-world cases are analyzed along with the response of the employees, which will help you to develop your own emotion intelligence quotient and face any difficult scenario confidently and effectively.
Emotionally Intelligent Design: Rethinking How We Create Products
by Pamela PavliscakAs technology becomes deeply integrated into every aspect of our lives, we’ve begun to expect more emotionally intelligent interactions. But smartphones don’t know if we’re having a bad day, and cars couldn’t care less about compassion. Technology is developing more IQ, but it still lacks EQ.In this book, Pamela Pavliscak—design researcher and advisor to Fortune 500 companies—explores new research about emotion, new technology that engages emotion, and new emotional design practices. Drawing on her own research and the latest thinking in psychology, neuroscience, and behavioral economics, Pamela shows you how design can help promote emotional well-being.You’ll learn:How design has transformed emotion and how tech is transforming it againNew principles for merging emotional intelligence and design thinkingHow to use a relationship model for framing product interactions and personalityMethods for blending well-being interventions with design patternsHow emotional resonance can guide designers toward ethical futuresImplications of emotionally intelligent technology as it scales from micro- to mega-emotional spheres
Emotions and Personality in Personalized Services
by Marko Tkalčič Berardina De Carolis Marco De Gemmis Ante Odić Andrej KoširPersonalization is ubiquitous from search engines to online-shopping websites helping us find content more efficiently and this book focuses on the key developments that are shaping our daily online experiences. With advances in the detection of end users' emotions, personality, sentiment and social signals, researchers and practitioners now have the tools to build a new generation of personalized systems that will really understand the user's state and deliver the right content. With leading experts from a vast array of domains from user modeling, mobile sensing and information retrieval to artificial intelligence, human-computer interaction (HCI) social computing and psychology, a broad spectrum of topics are covered. From discussing psychological theoretical models and exploring state-of-the-art methods for acquiring emotions and personality in an unobtrusive way, as well as describing how these concepts can be used to improve various aspects of the personalization process and chapters that discuss evaluation and privacy issues. Emotions and Personality in Personalized Systems will help aid researchers and practitioners develop and evaluate user-centric personalization systems that take into account the factors that have a tremendous impact on our decision-making - emotions and personality.
Emotions in Technology Design: From Experience to Ethics (Human–Computer Interaction Series)
by Rebekah Rousi Jaana Leikas Pertti SaariluomaUnderstanding emotions is becoming ever more valuable in design, both in terms of what people prefer as well as in relation to how they behave in relation to it. Approaches to conceptualising emotions in technology design, how emotions can be operationalised and how they can be measured are paramount to ascertaining the core principles of design. Emotions in Technology Design: From Experience to Ethics provides a multi-dimensional approach to studying, designing and comprehending emotions in design. It presents emotions as understood through basic human-technology research, applied design practice, culture and aesthetics, ethical approaches to emotional design, and ethics as a cultural framework for emotions in design experience. Core elements running through the book are: cognitive science – cognitive-affective theories of emotions (i.e., Appraisal); culture – the ways in which our minds are trained to recognise, respond to and influence design; and ethics – a deep cultural framework of interpretations of good versus evil. This ethical understanding brings culture and cognition together to form genuine emotional experience. This book is essential reading for designers, technology developers, HCI and cognitive science scholars, educators and students (at both undergraduate and graduate levels) in terms of emotional design methods and tools, systematic measurement of emotion in design experience, cultural theory underpinning how emotions operate in the production and interaction of design, and how ethics influence basic (primal) and higher level emotional reactions. The broader scope equips design practitioners, developers and scholars with that ‘something more’ in terms of understanding how emotional experience of technology can be positioned in relation to cultural discourse and ethics.
Emotions of Animals and Humans
by Shigeru Watanabe Stan KuczajThis book takes a multidisciplinary approach to emotion, with contributions from biologists, psychologists, neuroscientists, robot engineers, and artists. A wide range of emotional phenomena is discussed, including the notion that humans' sophisticated sensibility, as evidenced by our aesthetic appreciation of the arts, is based at least in part on a basic emotional sensibility that is found in young children and perhaps even some non-human animal species. As a result, this book comprises a unique comparative perspective on the study of emotion. A number of chapters consider emotions in a variety of animal groups, including fish, birds, and mammals. Other chapters expand the scope of the book to humans and robots. Specific topics covered in these chapters run the gamut from lower-level emotional activity, such as emotional expression, to higher-level emotional activity, such as altruism, love, and aesthetics. Taken as a whole, the book presents manifold perspectives on emotion and provides a solid foundation for future multidisciplinary research on the nature of emotions.
Emotions Online: Feelings and Affordances of Digital Media
by Alan PetersenDigital media have become deeply immersed in our lives, heightening both hopes and fears of their affordances. While the internet, mobile phones, and social media offer their users many options, they also engender concerns about their manipulations and intrusions. Emotions Online explores the visions that shape responses to media and the emotional regimes that govern people’s engagements with them. This book critically examines evidence on the role of digital media in emotional life. Offering a sociological perspective and using ideas from science and technology studies and media studies, it explores: • The dimensions and operations of the online emotional economy• Growing concerns about online harms and abuse, especially to children• ‘Deepfakes’ and other forms of image-based abuse• The role of hope in shaping online behaviours• ‘Digital well-being’ and its market• COVID-19’s impacts on perceptions of digital media and Big Tech• Growing challenges to centralised control of the internet, and the implications for future emotional life The book breaks new ground in the sociological study of digital media and the emotions. It reveals the dynamics of online emotional regimes showing how deceptive designs and algorithm-driven technologies serve to attract and engage users. As it argues, digital media rely on the emotional labours of many people, including social media inf luencers and content moderators who make the internet seem smart. The book provides an invaluable overview of the evidence and debates on the role of digital media in emotional life and guidance for future research, policy, and action.
The Emperor's New Mind
by Roger PenroseWinner of the 1990 Science Book Prize arguing AGAINST artificial intelligence, and exploring the mystery of the mind and consciousness, Roger Penrose takes the reader on the most engaging and creative tour of modern physics, cosmology, mathematics and philosophy that has ever been written.
The Emperor's Virtual Clothes: The Naked Truth About Internet Culture
by Dinty W. MooreA skeptic by nature, a writer and teacher more at home with ballpoint pens than computer programs, Dinty W. Moore wanted to find out for himself if the much-touted Internet and the electronic culture it has spawned is really going to be the Next Big Thing, or whether it's the emperor's new clothes. This is not a how-to guide, a giddy net-head's online magical mystery tour, or a binaries-in-the-sky futurist treatise. Instead, this book tells it like it is about the Internet. Anyone who's asked, Who's there? What am I missing? and What is it all about? will find Moore's good-natured skepticism a welcome break from the explosion of wide-eyed techno-hype raging all around us. "Moore is far and away the best pure writer of the 'Wired School.' He's like the Stage Manager poking his head in around the set of 'Our Town.' Funny that it took the arrival of this commonsensical outsider to finally put a real human face on the digital world."--San Jose Mercury-News.
Empire of the Sum: The Rise And Reign Of The Pocket Calculator
by Keith HoustonThe hidden history of the pocket calculator—a device that ushered in modern mathematics, helped build the atomic bomb, and went with us to the moon—and the mathematicians, designers, and inventors who brought it to life. Starting with hands, abacus, and slide rule, humans have always reached for tools to simplify math. Pocket-sized calculators ushered in modern mathematics, helped build the atomic bomb, took us to the bottom of the ocean, and accompanied us to the moon. The pocket calculator changed our world, until it was supplanted by more modern devices that, in a cruel twist of irony, it helped to create. The calculator is dead; long live the calculator. In this witty mathematic and social history, Keith Houston transports readers from the nascent economies of the ancient world to World War II, where a Jewish engineer calculated for his life at Buchenwald, and into the technological arms race that led to the first affordable electronic pocket calculators. At every turn, Houston is a scholarly, affable guide to this global history of invention. Empire of the Sum will appeal to math lovers, history buffs, and anyone seeking to understand our trajectory to the computer age.
Empirical Agent-Based Modelling - Challenges and Solutions
by Alexander Smajgl Olivier BarreteauThis instructional book showcases techniques to parameterise human agents in empirical agent-based models (ABM). In doing so, it provides a timely overview of key ABM methodologies and the most innovative approaches through a variety of empirical applications It features cutting-edge research from leading academics and practitioners, and will provide a guide for characterising and parameterising human agents in empirical ABM In order to facilitate learning, this text shares the valuable experiences of other modellers in particular modelling situations. Very little has been published in the area of empirical ABM, and this contributed volume will appeal to graduate-level students and researchers studying simulation modeling in economics, sociology, ecology, and trans-disciplinary studies, such as topics related to sustainability. In a similar vein to the instruction found in a cookbook, this text provides the empirical modeller with a set of 'recipes' ready to be implemented. Agent-based modeling (ABM) is a powerful, simulation-modeling technique that has seen a dramatic increase in real-world applications in recent years In ABM, a system is modeled as a collection of autonomous decision-making entities called "agents. " Each agent individually assesses its situation and makes decisions on the basis of a set of rules. Agents may execute various behaviors appropriate for the system they represent--for example, producing, consuming, or selling ABM is increasingly used for simulating real-world systems, such as natural resource use, transportation, public health, and conflict Decision makers increasingly demand support that covers a multitude of indicators that can be effectively addressed using ABM. This is especially the case in situations where human behavior is identified as a critical element. As a result, ABM will only continue its rapid growth. This is the first volume in a series of books that aims to contribute to a cultural change in the community of empirical agent-based modelling. This series will bring together representational experiences and solutions in empirical agent-based modelling. Creating a platform to exchange such experiences allows comparison of solutions and facilitates learning in the empirical agent-based modelling community. Ultimately, the community requires such exchange and learning to test approaches and, thereby, to develop a robust set of techniques within the domain of empirical agent-based modelling. Based on robust and defendable methods, agent-based modelling will become a critical tool for research agencies, decision making and decision supporting agencies, and funding agencies. This series will contribute to more robust and defendable empirical agent-based modelling.
Empirical Approach to Machine Learning (Studies in Computational Intelligence #800)
by Plamen P. Angelov Xiaowei GuThis book provides a ‘one-stop source’ for all readers who are interested in a new, empirical approach to machine learning that, unlike traditional methods, successfully addresses the demands of today’s data-driven world. After an introduction to the fundamentals, the book discusses in depth anomaly detection, data partitioning and clustering, as well as classification and predictors. It describes classifiers of zero and first order, and the new, highly efficient and transparent deep rule-based classifiers, particularly highlighting their applications to image processing. Local optimality and stability conditions for the methods presented are formally derived and stated, while the software is also provided as supplemental, open-source material. The book will greatly benefit postgraduate students, researchers and practitioners dealing with advanced data processing, applied mathematicians, software developers of agent-oriented systems, and developers of embedded and real-time systems. It can also be used as a textbook for postgraduate coursework; for this purpose, a standalone set of lecture notes and corresponding lab session notes are available on the same website as the code.Dimitar Filev, Henry Ford Technical Fellow, Ford Motor Company, USA, and Member of the National Academy of Engineering, USA: “The book Empirical Approach to Machine Learning opens new horizons to automated and efficient data processing.”Paul J. Werbos, Inventor of the back-propagation method, USA: “I owe great thanks to Professor Plamen Angelov for making this important material available to the community just as I see great practical needs for it, in the new area of making real sense of high-speed data from the brain.” Chin-Teng Lin, Distinguished Professor at University of Technology Sydney, Australia: “This new book will set up a milestone for the modern intelligent systems.”Edward Tunstel, President of IEEE Systems, Man, Cybernetics Society, USA: “Empirical Approach to Machine Learning provides an insightful and visionary boost of progress in the evolution of computational learning capabilities yielding interpretable and transparent implementations.”
Empirical Inference
by Bernhard Schölkopf Zhiyuan Luo Vladimir VovkThis book honours the outstanding contributions of Vladimir Vapnik, a rare example of a scientist for whom the following statements hold true simultaneously: his work led to the inception of a new field of research, the theory of statistical learning and empirical inference; he has lived to see the field blossom; and he is still as active as ever. He started analyzing learning algorithms in the 1960s and he invented the first version of the generalized portrait algorithm. He later developed one of the most successful methods in machine learning, the support vector machine (SVM) - more than just an algorithm, this was a new approach to learning problems, pioneering the use of functional analysis and convex optimization in machine learning. Part I of this book contains three chapters describing and witnessing some of Vladimir Vapnik's contributions to science. In the first chapter, Léon Bottou discusses the seminal paper published in 1968 by Vapnik and Chervonenkis that lay the foundations of statistical learning theory, and the second chapter is an English-language translation of that original paper. In the third chapter, Alexey Chervonenkis presents a first-hand account of the early history of SVMs and valuable insights into the first steps in the development of the SVM in the framework of the generalised portrait method. The remaining chapters, by leading scientists in domains such as statistics, theoretical computer science, and mathematics, address substantial topics in the theory and practice of statistical learning theory, including SVMs and other kernel-based methods, boosting, PAC-Bayesian theory, online and transductive learning, loss functions, learnable function classes, notions of complexity for function classes, multitask learning, and hypothesis selection. These contributions include historical and context notes, short surveys, and comments on future research directions. This book will be of interest to researchers, engineers, and graduate students engaged with all aspects of statistical learning.
Empirical Research for Software Security: Foundations and Experience (Series in Security, Privacy and Trust)
by Lotfi Ben Othmane Martin Gilje Jaatun Edgar WeipplDeveloping secure software requires the integration of numerous methods and tools into the development process, and software design is based on shared expert knowledge, claims, and opinions. Empirical methods, including data analytics, allow extracting knowledge and insights from the data that organizations collect from their processes and tools, and from the opinions of the experts who practice these processes and methods. This book introduces the reader to the fundamentals of empirical research methods, and demonstrates how these methods can be used to hone a secure software development lifecycle based on empirical data and published best practices.
Employee-Centric IT: Advancing the Digital Era Through Extraordinary IT Experience
by Mark GhibrilGlobal surveys from McKinsey, BCG, Gartner, and others show that less than 30% of digital transformation programs succeed in their missions to improve a company’s performance and employee productivity. This is due to the fact that IT efforts within the company do not center around the employee. This book will provide concrete steps to allow both IT professionals and business leaders to transform the way they deliver IT to employees – with the employee (the human) centered in their transformation.The concepts, models, checklists, and playbook you'll review are based on the author's many years of experience, lessons learned, and proven outcomes. IT organizations want to improve their employee experience but don’t know how and this is the “must have” book for those who don’t know where to start. More than two-thirds of today’s jobs require good digital and IT skills from employees. The expectations of management, who invest in these big digital transformations, is that the employees will become more productive, effective and help the bottom line. However, this can only happen through active and proactive change of IT operations and transformations that center the employee, rather than technology or senior management. This book reveals the benefit of moving towards an approach where employees gain technology aptitude, are up for technology change, and are willing to learn more for their benefit and even provide feedback on ways to improve these tools, trainings and support. You'll see how employee engagement and experience research, concepts, and implementations are growing rapidly across many organizations and taking a key role in their global strategies. Employee-centric IT will transform employees to own their digital literacy and development, and this in turn reduces or even eliminates the shadow IT need and allows the organization to drive and implement successful digital transformation.What You'll LearnUnderstand the value of being employee-centric in IT departments versus current modelsTake steps to win IT team’s acceptance of the changes needed to achieve employee-centricityBe proactive in providing training & information on digital & productivity toolsWho This Book Is ForBusiness leaders, IT and digital leaders as well as IT employees who would like to transform their current IT and Digital teams to be more employee centric and drive highest level of value, adoption and satisfaction for their IT/digital programs, transformations and investment.
Employment Location in Cities and Regions
by David Simmonds Alan Wilson Michiel De Bok Francesca PagliaraThe focus of this book is the modeling of the location of economic activities, measured in terms of employment, in land-use and transportation systems. These measures are key inputs to models at intra-urban scales of the flows of persons and goods for both urban and transport planning. The models described here are either components of comprehensive models or specialist studies. Economic activities can be defined in terms of jobs or private-sector firms and public service organisations. Different levels of aggregation are used both in terms of organisational and geographical dimensions. In the case of firms and public organizations, a distinction can be made between the organizations themselves and corresponding establishments. For urban simulation models, it is the location of establishments that is important. At the more coarse levels of aggregation that are usually used in comprehensive models, firms and organizations are aggregated into sectors.
Empower Decision Makers with SAP Analytics Cloud: Modernize BI with SAP's Single Platform for Analytics
by Vinayak Gole Shreekant ShiralkarDiscover the capabilities and features of SAP Analytics Cloud to draw actionable insights from a variety of data, as well as the functionality that enables you to meet typical business challenges. With this book, you will work with SAC and enable key decision makers within your enterprise to deliver crucial business decisions driven by data and key performance indicators. Along the way you’ll see how SAP has built a strong repertoire of analytics products and how SAC helps you analyze data to derive better business solutions. This book begins by covering the current trends in analytics and how SAP is re-shaping its solutions. Next, you will learn to analyze a typical business scenario and map expectations to the analytics solution including delivery via a single platform. Further, you will see how SAC as a solution meets each of the user expectations, starting with creation of a platform for sourcing data from multiple sources, enabling self-service for a spectrum of business roles, across time zones and devices. There’s a chapter on advanced capabilities of predictive analytics and custom analytical applications. Later there are chapters explaining the security aspects and their technical features before concluding with a chapter on SAP’s roadmap for SAC.Empower Decision Makers with SAP Analytics Cloud takes a unique approach of facilitating learning SAP Analytics Cloud by resolving the typical business challenges of an enterprise. These business expectations are mapped to specific features and capabilities of SAC, while covering its technical architecture block by block.What You Will Learn Work with the features and capabilities of SAP Analytics Cloud Analyze the requirements of a modern decision-support system Use the features of SAC that make it a single platform for decision support in a modern enterprise. See how SAC provides a secure and scalable platform hosted on the cloud Who This Book Is For Enterprise architects, SAP BI analytic solution architects, and developers.
Empower English Language Learners With Tools From the Web
by Lori Langer de RamirezDiscover how Web 2.0 tools can advance English language learning! Today’s interactive Web tools offer teachers of English language learners a wealth of opportunities to inspire and motivate their students. Aligned with national TESOL standards, this user-friendly, research-based guide shows how Web 2.0 tools can improve English language proficiency and build 21st-century skills. Readers will find: Relevant descriptions of a wide range of Web tools, from blogs and podcasts to social networking and more Classroom-ready projects and tips for elementary, middle, and high school students Guidelines to support safe and appropriate Internet use
Empowered or Left Behind: Use of Technology During COVID-19
by DeeDee M. Bennett Gayle Xiaojun (Jenny) YuanFocused on the United States, this book summarizes the secondary impacts of COVID-19 due to the increased use of technology. Establishing the global response of social distancing, mandates for non-essential business, and working from home, the book centers on the disparate guidance provided domestically at the state and local levels. Marginalized populations are highlighted to identify areas where technology facilitated access and reach or contributed to difficulties catapulted by digital literacy or digital access issues. To explain how people may have been empowered or left behind due to a new and unique reliance on technology, this book is structured based on the social determinants of health domains. Specifically, this book explains how technology was an umbrella domain that impacted every aspect of life during the pandemic including access, use, adoption, digital literacy, and digital equity, as well as privacy and security concerns. Given this book’s focus on the impacts to marginalized populations, there is a thread throughout the book related to the use of technology to perpetuate hate, discrimination, racism, and xenophobic behaviors that emerged as a twin pandemic during COVID-19. Part I explains the defining differences between primary and secondary impacts, as well as the unique guidelines adopted in each state. Part II of the book is focused on specific domains, where each chapter is dedicated to topics including economic stability through employment, education, healthcare, and the social/community context through access to services. Part III focuses on unique technological considerations related to COVID-19, such as mobile health-related apps and privacy or security issues that may have posed barriers to the adoption and use of technology. Finally, the book ends with a conclusion chapter, which explicitly explains the advantages and disadvantages of technology adoption during COVID-19. These exposed benefits and challenges will have implications for policies, disaster management practices, and interdisciplinary research.
Empowering Human Dynamics Research with Social Media and Geospatial Data Analytics (Human Dynamics in Smart Cities)
by Atsushi Nara Ming-Hsiang TsouThis book discusses theoretical backgrounds, techniques and methodologies, and applications of the current state-of-the-art human dynamics research utilizing social media and geospatial big data. It describes various forms of social media and big data with location information, theory development, data collection and management techniques, and analytical methodologies to conduct human dynamics research including geographic information systems (GIS), spatiotemporal data analytics, text mining and semantic analysis, machine learning, trajectory data analysis, and geovisualization. The book also covers applied interdisciplinary research examples ranging from disaster management, public health, urban geography, and spatiotemporal information diffusion. By providing theoretical foundations, solid empirical research backgrounds, techniques, and methodologies as well as application examples from diverse interdisciplinary fields, this book will be a valuable resource to students, researchers and practitioners who utilize or plan to employ social media and big data in their work.
Empowering Learners for Life in the Digital Age: IFIP TC 3 Open Conference on Computers in Education, OCCE 2018, Linz, Austria, June 24–28, 2018, Revised Selected Papers (IFIP Advances in Information and Communication Technology #524)
by Don Passey Rosa Bottino Cathy Lewin Eric SanchezThis book constitutes the refereed post-conference proceedings of the IFIP TC 3 Open Conference on Computers in Education, OCCE 2018, held in Linz, Austria, in June 2018.The 24 revised full papers and 3 short papers included in this volume were carefully reviewed and selected from 63 submissions during two rounds of reviewing. The papers discuss key emerging topics and evolving practices in the area of educational computing research. They are organized in the following topical sections: computational thinking; programming and computer science education; teachers’ education and professional development; games-based learning and gamification; learning in specific and disciplinary contexts; learning in social networking environments; and self-assessment, e-assessment and e-examinations.
Empowering Marketing and Sales with HubSpot: Take your business to a new level with HubSpot's inbound marketing, SEO, analytics, and sales tools
by Resa GoodingLeverage HubSpot to reach your target audience with the right content and convert them into loyal customersKey FeaturesExplore a full software stack for marketing, sales, and customer services to grow your businessUnderstand how to organize, track, and build better relationships with leads and customersLearn to prioritize and execute your marketing tasks in an efficient wayBook DescriptionEmpowering Marketing and Sales with HubSpot is your comprehensive solution to using HubSpot to achieve your business goals with a flexible and lean approach. With this book, you'll implement out-of-the-box solutions provided by HubSpot for sales and marketing professionals using all the tools needed to effectively manage your business campaigns, sales, and marketing automation processes.This book will take you through steps to ensure your investment in HubSpot pays off from Day 1. You'll learn how to set up HubSpot correctly and understand how to generate quick wins for your organization. Next, you will work with important HubSpot tools for SEO, social media, and ads. The book will also show you how to use HubSpot for conversational marketing and create a marketing funnel using HubSpot's lead capture and engagement tools. In addition to this, you will get to grips with building custom reports, dashboards, and notifications to stay on top of company marketing goals. Later, you will learn how to use HubSpot for inbound marketing and for every type of business, such as manufacturing, agriculture, and eCommerce.By the end of this HubSpot book, you will have the skills you need to be able to set up effective marketing campaigns and leverage the insights gleaned from sales efforts using just one platform.What you will learnExplore essential steps involved in implementing HubSpot correctlyBuild ideal marketing and sales campaigns for your organizationManage your sales process and empower your sales teams using HubSpotGet buy-in from your management and colleagues by setting up useful reportsUse Flywheel strategies to increase sales for your businessApply the inbound methodology to scale your marketingRe-engage your existing database using the HubSpot retargeting ads toolUnderstand how to use HubSpot for any B2B industry in which you operateWho this book is forThis HubSpot marketing book is for sales and marketing professionals, business owners, and entrepreneurs who want to use HubSpot for scaling their sales and marketing activities. A basic understanding of key marketing terms is required to get started with this book.