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Google It: A History of Google
by Anna Crowley ReddingThink. Invent. Organize. Share. Don't be evil. And change the world.Larry Page and Sergey Brin started out as two Stanford college students with a wild idea: They were going to organize the world's information. From that one deceptively simple goal, they created one of the most influential and innovative companies in the world. The word “google” has even entered our vocabulary as a verb. Now, find out the true history of Google—from its humble beginnings as a thesis project made out of “borrowed” hardware and discount toys through its revolution of the world's relationship with technology to a brief glimpse of where they might take us next. In Google It, award-winning investigative reporter Anna Crowley Redding shares an inspiring story of innovation, personal and intellectual bravery, and most importantly, of shooting for the moon in order to change the world.
Google Maps Hacks: Foreword by Jens & Lars Rasmussen, Google Maps Tech Leads (Hacks)
by Rich Gibson Schuyler ErleWant to find every pizza place within a 15-mile radius? Where the dog parks are in a new town? The most central meeting place for your class, club or group of friends? The cheapest gas stations on a day-to-day basis? The location of convicted sex offenders in an area to which you may be considering moving? The applications, serendipitous and serious, seem to be infinite, as developers find ever more creative ways to add to and customize the satellite images and underlying API of Google Maps.Written by Schuyler Erle and Rich Gibson, authors of the popular Mapping Hacks, Google Maps Hacks shares dozens of tricks for combining the capabilities of Google Maps with your own datasets. Such diverse information as apartment listings, crime reporting or flight routes can be integrated with Google's satellite imagery in creative ways, to yield new and useful applications.The authors begin with a complete introduction to the "standard" features of Google Maps. The adventure continues with 60 useful and interesting mapping projects that demonstrate ways developers have added their own features to the maps. After that's given you ideas of your own, you learn to apply the techniques and tools to add your own data to customize and manipulate Google Maps. Even Google seems to be tacitly blessing what might be seen as unauthorized use, but maybe they just know a good thing when they see one.With the tricks and techniques you'll learn from Google Maps Hacks, you'll be able to adapt Google's satellite map feature to create interactive maps for personal and commercial applications for businesses ranging from real estate to package delivery to home services, transportation and more. Includes a foreword by Google Maps tech leads, Jens and Lars Rasmussen.
Google Maps JavaScript API Cookbook
by Alper Dincer Balkan UrazGoogle Maps API Cookbook follows a fast-paced, high-level, structured cookbook approach, with minimal theory and an abundance of practical, real-world examples explained in a thorough yet concise manner to help you learn quickly and efficiently.Google Maps API Cookbook is for developers who wish to learn how to do anything from adding a simple embedded map to a website to developing complex GIS applications with the Google Maps JavaScript API. It is targeted at JavaScript developers who know how to get by but who are also seeking the immediacy of recipe-based advice.
Google+ Marketing For Dummies
by Jesse StayOrganize customers, craft targeted messages, or host Hangouts with Google?s social networkGoogle+ is Google's social network that has the social media world abuzz with excitement. With Google tools like YouTube, Picasa, Blogger, and Picnik being integrated with Google+, marketers will find Google+ is the best way to reach the long-time users of Google?s other tools. Google+ expert Jesse Stay shows you how to create and maximize your Google+ presence to connect with your customers.Explains how to sign up for your account and set up your brand profileShows you how to use Circles, craft targeted messages for the Stream, and add multimedia features to your postsHelps you discover content and the value of the +1 buttonShows you how to be mindful of SEO, so that your Google+ brand page can be foundAddresses using Google+ to launch a product or promote an eventConfidently enter the exciting new Google+ social neighborhood with Google+ Marketing For Dummies.
The Google Model
by Annika SteiberThis book shows how companies like Google have reinvented the common practice in management in order to continuously innovate in fast changing industries. With the ever-increasing pace of change, reinventing existing management principles could become a necessity and prove crucial in the long-term competitiveness of many companies. The book presents a unique synthesis of findings from leading research on long-term competitiveness in fast changing industries. The core of the study comprises an exclusive 1-year in-depth research study on the drivers of innovation at Google and includes examples on how Google has translated the reinvented management principles into practice. The book also offers key action-points to help practitioners in reinventing their own management models for continuous innovation.
The Google Model: Managing Continuous Innovation in a Rapidly Changing World (Management for Professionals)
by Annika SteiberUnlock the strategies and practices that have propelled Google and similar organizations to the forefront of innovation with this essential guide. This book delves into how Google has revolutionized management practices to foster continuous and disruptive innovation in dynamic markets. In this second edition, you'll explore: Six Management Principles: Learn practical applications of these principles in leadership, culture, organizational structure, and people management. Comparisons: Understand the evolution of Google from 2014 to 2023 and see how its management model has adapted to stay ahead. Future-Proof Strategies: Discover why the future belongs to organizations that embrace a new management model designed for the 21st century, using Google's model as a benchmark, as well as, how to transform your organization. This book is not just a theoretical analysis; it's a practical guide for managers and public officials looking to implement sustainable management procedures. Whether scaling a startup or transforming a large organization, you'll find invaluable insights to drive innovation and growth. Additionally, this book serves as an excellent complement to organizations interested in the innovation standard ISO 56001.
Google Plus First Look: a tip-packed, comprehensive look at Google+
by Ralph RobertsThrough over 100 books, mostly computer-related, the author has mastered a fun but information packed style that gives you exactly what you want -- up to speed on Plus with minimal effort and maximum results. Google+ or Plus (the terms are interchangeable) was written for everyone. This book mirrors that concept and is written for everyone -- from us techheads (early adopters) to delightful old Aunt Mable and the rest of the Thursday Night Bridge Club. Because social networking exists for all people and we are all people -- all of us are plusses on Plus.
Google Power Search: The Essential Guide to Finding Anything Online with Google (Oreilly And Associate Ser.)
by Stephan SpencerBehind Google's deceptively simple interface is immense power for both market and competitive research—if you know how to use it well. Sure, basic searches are easy, but complex searches require specialized skills. This concise book takes you through the full range of Google's powerful search-refinement features, so you can quickly find the specific information you need. Learn techniques ranging from simple Boolean logic to URL parameters and other advanced tools, and see how they're applied to real-world market research examples.Incorporate advanced search operators such as filetype:, intitle:, daterange:, and others into your queriesUse Google filtering tools, including Search Within Results, Similar Pages, and SafeSearch, among othersExplore the breadth of Google through auxiliary search services like Google News, Google Books, Google Blog Search, and Google ScholarAcquire advanced Google skills that result in more effective search engine optimization (SEO)
Google Power Search: The Essential Guide To Finding Anything Online With Google
by Stephan M. SpencerWhat would happen to your productivity if your Web searches always quickly returned the most relevant results? Over the course of a year, you could recover days of time wasted on inefficient searches and irrelevant results; and by mastering Google's search refinement operators and lesser-known features, hard-to-find information such as market research and competitive intelligence would become accessible to you. This book will show you how to find what you need quickly and accurately.
The Google Resume
by Gayle Laakmann McdowellThe Google Resume is the only book available on how to win a coveted spot at Google, Microsoft, Apple, or other top tech firms. Gayle Laakmann McDowell worked in Google Engineering for three years, where she served on the hiring committee and interviewed over 120 candidates. She interned for Microsoft and Apple, and interviewed with and received offers from ten tech firms. If you're a student, you'll learn what to study and how to prepare while in school, as well as what career paths to consider. If you're a job seeker, you'll get an edge on your competition by learning about hiring procedures and making yourself stand out from other candidates. Covers key concerns like what to major in, which extra-curriculars and other experiences look good, how to apply, how to design and tailor your resume, how to prepare for and excel in the interview, and much more Author was on Google's hiring committee; interned at Microsoft and Apple; has received job offers from more than 10 tech firms; and runs CareerCup.com, a site devoted to tech jobs Get the only comprehensive guide to working at some of America's most dynamic, innovative, and well-paying tech companies with The Google Resume.
Google Script: Enterprise Application Essentials
by James FerreiraHow can you extend Google Apps to fit your organization's needs? This concise guide shows you how to use Google Scripts, the JavaScript-based language that provides a complete web-based development platform--with no downloads, configuration, or compiling required. You'll learn how to add functionality to Gmail, spreadsheets, and other Google services, or build data-driven apps that run from a spreadsheet, in a browser window, or within a Google Site. If you have some Java experience, getting started with Google Scripts is easy. Through code examples and step-by-step instructions, you'll learn how to build applications that authenticate users, display custom data from a spreadsheet, send emails, and many more tasks. Learn Google Script's built-in debugger, script manager, and other features Create a user interface as a pop-up window, a web page, or a Google Sites gadget Use data objects and CSS to build effective product pages Automatically generate web forms from key values you specify in your Google Docs Create a database UI that works as a mobile app and Google Site gadget Use Google Docs and Gmail to create a document revision workflow
Google Search Complete: Tips, Tricks and Shortcuts for Better Searches and Better Results
by Kirk Paul Lafler; Charles Edwin ShippFilled with useful tips, techniques and shortcuts, Google Search Complete! provides insights on how Google search works and illustrates numerous examples to find websites, people, businesses, articles of interest, reference works, information tools, directories, PDFs, images, current news stories, user and professional groups, and other content.
Google Secrets
by Yvette DavisBecome a Google guru with these effective tips, tricks, and techniques Sure, you use Google. But do you really use Google-and everything it has to offer-in the most effective way possible? Wish you could just sit down with a Google expert who would show you how to take your Google savviness to the next level? With Google Secrets, you can! Tech expert Jerri Ledford reveals the ins, outs, and little-known facts about Google to show you how to sharpen your skills so you can get more done, more efficiently. You may already be familiar with Google's most popular applications, but this indispensable guide puts your knowledge to the test with insider tips, valuable insights, and unbeatable advice on Gmail, Google Voice, Google Sketchup, Google Analytics, and dozens more. Explores the dozens of Google applications that help you stay in touch, collaborate more effectively, and locate all the information you need to accomplish almost any task Builds on your already-savvy set of Google skills and takes your smarts to the next level with little-known secrets, unique tips and tricks, and helpful hints Reveals the powerful capabilities of the entire spectrum of Google applications, such as Gmail, Google Docs, Picasa, Google Buzz, Google Maps, and much more If you demand more than just the basics, then Google Secrets is the book you've been waiting for!
Google Sites & Chrome For Dummies
by Ryan Teeter Karl BarksdaleCurious about Google Sites and how team collaboration Web sites can help you share documents online from various locations? Curious about Google's new Chrome browser? Google Sites & Chrome For Dummies has what you want to know! Today, Google is so much more than another word for "search. " Google Sites & Chrome For Dummies shows you how to create great collaborative Web sites with Google Sites and surf the Web with the super-fast Google Chrome browser. Find out how they work with other Google Apps, too. You'll learn to: Take advantage of free hosting, free tools, and a simple, straightforward interface with Google Sites Set up a Google account or Google Apps account Create wiki sites that let coworkers collaborate on projects or keep family members up to date Use Google gadgets to keep track of projects, manage calendars and documents, or display photos Integrate documents, spreadsheets, presentations, and other Google Apps into your site Work with Contact List, Google Talk, and Google Chat, and handle e-mail with Gmail Download and install the speedy Google Chrome browser Install browser plug-ins, enable offline access to Google Docs, and manage misbehaving tabs You'll even find instructions and examples to help you plan sites for personal and business use, plus a sample college course site. With advice from Google Sites & Chrome For Dummies, you can make collaboration easy and have the high-speed Web at your fingertips.
Google SketchUp: The Missing Manual (Missing Manual)
by Chris GroverIf you want to learn to create 3-D models using Google SketchUp, this Missing Manual is the ideal place to start. Filled with step-by-step tutorials, this entertaining, reader-friendly guide will have you creating detailed 3-D objects, including building plans, furniture, landscaping plans -- even characters for computer games -- in no time. Google SketchUp: The Missing Manual offers a hands-on tour of the program, with crystal-clear instructions for using every feature and lots of real-world examples to help you pick up the practical skills you need. Learn to use the basic tools, build and animate models, and place your objects in Google Earth. With this book, you will:Learn your way around the SketchUp workspace, and explore the differences between working in 2-D and 3-DBuild simple 3-D shapes, save them as reusable components, and use SketchUp's Outliner to show or hide them as you workTackle a complicated model building with lots of detail, and discover timesaving tools for using many componentsAnimate the model by creating an interior walkthrough of your buildingDress up your model with realistic material shading and shadows, and place it in Google EarthIt's easy to get started. Just download the program from Google.com, and follow the instructions in this book. You'll become a SketchUp master in a jiffy.
Google Sketchup 7 For Dummies
by Aidan ChopraGoogle SketchUp is the exciting free software package that makes 3D available to everybody. Whether you need to build 3D models for work, or you've just always wanted to explore 3D modeling, Google SketchUp was made for you. Still, it does take a bit of understanding to get started, so turn to Google SketchUp 7 For Dummies. In classic For Dummies tradition, Google SketchUp 7 For Dummies gets right to the point so you can start creating 3D models right away. You'll learn to: Set up SketchUp, learn about edges and faces, use inferences and guides, and build your first model Establish a basic end-to-end workflow for creating and sharing models Model non-boxy objects like terrain, characters, bottles, and spheres Add details like stairs, gutters, and eaves Spruce up your models with styles and shadows to add effects, make objects pop, and enhance realism Use the LayOut function to draw with vector tools, add text and callouts, and print your work Design buildings and objects, export your models to other design programs or to Google Earth, and explore 3D animation On the book's companion Web site, you'll also find a bonus chapter and videos demonstrating more about what you can do with Google SketchUp. Google SketchUp 7 For Dummies also shows you what SketchUp can and can't do, and offers tips for solving common problems. Add a new dimension to your work today!
Google SketchUp Cookbook: Practical Recipes and Essential Techniques
by Bonnie RoskesAs the first book for intermediate and advanced users of Google SketchUp, this Cookbook goes beyond the basics to explore the complex features and tools that design professionals use. You'll get numerous step-by-step tutorials for solving common (and not so common) design problems, with detailed color graphics to guide your way, and discussions that explain additional ways to complete a task. Google SketchUp Cookbook will help you:Use SketchUp more efficiently by taking advantage of components and groupsLearn new techniques for using Follow Me, Intersect, and constraintsGo beyond simple textures with tools such as texture positioning and Photo MatchCreate animations and walkthroughs, and explore design scenarios by using layers and scenesLearn how to use styles to customize your presentationsCombine SketchUp with the 3D Warehouse and Google EarthGoogle SketchUp Cookbook is ideal for architects, engineers, interior designers, product designers, woodworkers, and other professionals and hobbyists who want to work more efficiently and achieve true mastery of this amazing tool.
Google SketchUp for Game Design: Beginner's Guide
by Robin De JonghThe book takes a clear, step-by-step approach to building a complete game level using SketchUp with many props and textures. This book is designed for anyone who wants to create entire 3D worlds in freely available game engines such as Unity 3D, CryEngine, Ogre, Panda3D, Unreal Engine, and Blender Game Engine. It also targets all those who wish to create new levels and assets to sell in game asset stores or use in visualization or animation.
Google SketchUp Workshop: Modeling, Visualizing, And Illustrating
by Laurent BrixiusDiscover the secrets of the Google SketchUp with the 16 real-world professional-level projects including parks, structures, concept art, and illustration. Google SketchUp Workshop includes all the wide variety of projects that SketchUp can be used for-architectural visualization, landscape design, video game and film conception, and more. SketchUp masters in every field will get you up to speed in this agile and intuitive software and then show you the real uses with through projects in architecture, engineering, and design.
The Google Story: Inside the Hottest Business, Media, and Technology Success of Our Time
by David A. Vise Mark MalseedThe definitive, bestselling account of the company that changed the way we work and live.Moscow-born Sergey Brin and Midwest-born Larry Page dropped out of graduate school at Stanford University to, as they said, “change the world” through a powerful search engine that would organize every bit of information on the Web for free. The Google Story takes you deep inside the company’s wild ride from an idea that struggled for funding in 1998 to a firm that today rakes in billions in profits. Based on scrupulous research and extraordinary access to Google, this fast-moving narrative reveals how an unorthodox management style and a culture of innovation enabled a search-engine giant to shake up Madison Avenue, clash with governments that accuse it of being a monopoly, deploy self-driving cars to forever change how we travel, and launch high-flying Internet balloons. Unafraid of controversy, Google is surging ahead with artificial intelligence that could cure diseases but also displace millions of people from their jobs, testing the founders’ guiding mantra: DON’T BE EVIL.Praise for The Google Story“[The authors] do a fine job of recounting Google’s rapid rise and explaining its search business.”—The New York Times“An intriguing insider view of the Google culture.”—Harvard Business Review“An interesting read on a powerhouse company . . . If you haven’t read anything about one of today’s most influential companies, you should. If you don’t read The Google Story, you’re missing a few extra treats.”—USA Today“Fascinating . . . meticulous . . . never bogs down.”—Houston Chronicle
The Google Story
by David A. Vise Mark Malseed"Here is the story behind one of the most remarkable Internet successes of our time. Based on scrupulous research and extraordinary access to Google, the book takes you inside the creation and growth of a company whose name is a favorite brand and a standard verb recognized around the world. Its stock is worth more than General Motors' and Ford's combined, its staff eats for free in a dining room that used to be run by the Grateful Dead's former chef, and its employees traverse the firm's colorful Silicon Valley campus on scooters and inline skates. The Google Story is the definitive account of the populist media company powered by the world's most advanced technology that in a few short years has revolutionized access to information about everything for everybody everywhere. In 1998, Moscow-born Sergey Brin and Midwest-born Larry Page dropped out of graduate school at Stanford University to, in their own words, change the world through a search engine that would organize every bit of information on the Web for free. While the company has done exactly that in more than one hundred languages, Google's quest continues as it seeks to add millions of library books, television broadcasts, and more to its searchable database. Readers will learn about the amazing business acumen and computer wizardry that started the company on its astonishing course; the secret network of computers delivering lightning-fast search results; the unorthodox approach that has enabled it to challenge Microsoft's dominance and shake up Wall Street. Even as it rides high, Google wrestles with difficult choices that will enable it to continue expanding while sustaining the guiding vision of its founders' mantra: DO NO EVIL."
The Google Team (Fountas & Pinnell LLI Purple #Level U)
by Lisa BenjaminA Wildly Successful Website. The statistics are stunning. One billion people use it each month. It makes almost $40 billion a year. It is available in dozens of different languages, and you can use it to track down anything, from sports scores to cake recipes. Welcome to the world of Google--the most popular search engine ever. But who dreamed up this amazing site? Meet Larry Page and Sergey Brin, and find out how they started Google and changed the way we search online.
Google Tools Meets Middle School (Corwin Teaching Essentials)
by Jason M. Borgen Michael J. GrahamFilled with actionable instruction ideas, this sparkling new edition includes must-have tools that enable all teachers to become masters of learning for 21st century students.
Google Tools Meets Middle School (Corwin Teaching Essentials)
by Jason M. Borgen Michael J. GrahamFilled with actionable instruction ideas, this sparkling new edition includes must-have tools that enable all teachers to become masters of learning for 21st century students.
Google Visualization API Essentials
by Traci L. RuthkoskiThis book is a step-by-step tutorial full of diagrams, core concept explanations, best practice tips, and links to working book examples. This book will show you how create web-ready data visualizations using Google's infrastructure. Some HTML knowledge is the only requirement, although some JavaScript knowledge is also helpful.