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Skalierung von KI im Marketing und die neue Rolle des CMO (Science meets Practice)
by Marko Sarstedt Bernhard WeckeDie Einführung und insbesondere die Skalierung von KI erfordert sowohl im Marketing als auch im Gesamtunternehmen einen grundlegenden Veränderungsprozess. Damit dieser gelingen kann, müssen der organisatorische Rahmen und in der Folge die Ablauf- und Aufbauorganisation angepasst werden. Zudem muss der CMO einen pragmatischen Weg finden, erste Erfahrungen beim Einsatz von KI zu gewinnen und mit Hilfe der daraus abgeleiteten Erkenntnisse, den Transformationsprozess im Gesamtunternehmen zu unterstützen. In diesem Band der Reihe "Science meets Practice" werden die wesentlichen Handlungsfelder für einen CMO wie die Gestaltung der KI-Narrative, des KI-Organismus sowie der KI-Kompetenzen erläutert.Video per App: einfach die SN More Media App kostenfrei herunterladen, einen Link mit dem Play-Button scannen und sofort das Video auf Smartphone oder Tablet ausspielen.Der InhaltBeschreibung der neuen Rahmenbedingungen des Marketings, bedingt durch Markt, Wettbewerb und TechnologieEinführung in das Konzept der KIDiskussion von Barrieren und Erfolgsfaktoren bei der Adaption von KIBeschreibung eines Gestaltungsrahmens für die Neuausrichtung der Ablauf- und Aufbauorganisation im Marketing in einer KI-geprägten UmweltKonkrete Handlungsempfehlungen für die Einführung von KI in Ihrer Marketingorganisation Videos mit Experteninterviews
Skallagrigg
by William HorwoodThis story takes place in England, spanning the late 1800s to the not-too-distant future. One layer is the search for the "Skallagrigg", a mythical being known only to institutionalized disabled people. Are Arthur, a lttle boy with cerebral palsy who was left in a grim asylum, and the Skallagrigg merely myth? Read and find out. And then there's Esther Marquand, many years later, who as a woman with spastic cerebral palsy, cannot talk nor move much on her own. Yet she learns computers and writes amazing programming. SDhe goers in search of the Skallagrigg and makes her search into a computer game. Then there are all the other characters, including Tom, the close friend with Downs Syndrome. There are romances and losses. Surprises. Tears of sadness and joy. This is a good clean copy, I have verified accuracy with another person against the print book, but I'm not sure how screenreaders will come through on some of the phonetic disabled speech.
Skalowalne witryny internetowe. Budowa, skalowanie i optymalizacja aplikacji internetowych nowej generacji
by Cal HendersonNaucz si? tworzy? aplikacje internetowe nowej generacji i do?šcz do nurtu Web 2.0 Chcesz tworzy? bardziej wydajne aplikacje internetowe? Chcesz pozna? zasady projektowania skalowalnych architektur? Chcesz efektywnie zarzšdza? danymi w aplikacjach internetowych? Oblicze internetu podlega nieustannym zmianom. Obecnie coraz cz??ciej obok klasycznych witryn internetowych pojawiajš si? aplikacje internetowe, które charakteryzujš si? odseparowaniem warstwy danych od warstwy prezentacji. Zmiana modelu programowania wymaga przygotowania odpowiedniej platformy sprz?towej i programowej oraz zaprojektowania nowego systemu obs?ugi danych. Zastosowanie przy wykonywaniu tych zada? sprawdzonych strategii wykorzystywanych przez pionierów tworzšcych aplikacje internetowe nowej generacji pozwoli Ci zaoszcz?dzi? czas i koszty. Ksiš?ka "Skalowalne witryny internetowe..." to zaawansowany i wszechstronny przeglšd zagadnie? zwišzanych z budowaniem takich w?a?nie aplikacji internetowych. Pomo?e Ci ona w rozwišzaniu problemów i unikni?ciu pu?apek czyhajšcych na programistów witryn internetowych nowej generacji. Poznasz sprawdzone strategie projektowania architektury oprogramowania, przygotowywania ?rodowiska programistycznego, zapewniania niezawodno?ci aplikacji czy wydajnego zarzšdzania informacjami. Dowiesz si? tak?e, jak tworzy? skalowalne i ?atwe w konserwacji witryny, które b?dš zapewnia? komfort pracy niezale?nie od up?ywu czasu i wzrostu liczby u?ytkowników. Projektowanie architektury aplikacji internetowych Przygotowywanie ?rodowiska programistycznego Tworzenie aplikacji wieloj?zycznych Zarzšdzanie bazami danych Integrowanie poczty elektronicznej z witrynami Stosowanie us?ug zdalnych Wykrywanie i rozwišzywanie problemów z wydajno?ciš Skalowanie aplikacji internetowych Monitorowanie funkcjonowania aplikacji Korzystanie z interfejsów API
SKB Skillbuilding: Building Speed and Accuracy on the Keyboard,Fourth Edition
by Carole Hoffman Eide Andrea Holmes Rieck V. Wayne KleminThis book provides you with a thoroughly tested program to improve your proficiency in using a personal computer, word processor, typewriter, or any other machine with a similar keyboard.
Skeleton Battle (The Unofficial Minecrafters Academy Series #2)
by Winter MorganAfter a scourge of griefer attacks and a change in headmasters, Minecrafters Academy is once again at peace, and Lucy is working hard to keep up in all her classes. Meanwhile, the school is gearing up for an end-of-the-year talent show, where everyone will showcase their greatest skills, from master building and clever potion-making to strategic fighting.But when a hoard of skeletons and hostile mobs attacks the campus one night, an all-too-familiar struggle begins. Is Isaac, the school’s evil former headmaster, behind the attacks? Lucy and her friends are determined to get to the bottom of the mystery and keep their school safe. As the attacks continue and their search for clues turns up more enemies than friends, Lucy, Jane, and Phoebe must rely on each other to survive-and find a way to save the school.Fans of Minecraft and magic academies won’t want to miss the latest adventure in the Unofficial Minecrafters Academy series.Sky Pony Press, with our Good Books, Racehorse and Arcade imprints, is proud to publish a broad range of books for young readers-picture books for small children, chapter books, books for middle grade readers, and novels for young adults. Our list includes bestsellers for children who love to play Minecraft; stories told with LEGO bricks; books that teach lessons about tolerance, patience, and the environment, and much more. In particular, this adventure series is created especially for readers who love the fight of good vs. evil, magical academies like Hogwarts in the Harry Potter saga, and games like Minecraft, Terraria, and Pokemon GO. While not every title we publish becomes a New York Times bestseller or a national bestseller, we are committed to books on subjects that are sometimes overlooked and to authors whose work might not otherwise find a home.
The Skeleton Crew: How Amateur Sleuths Are Solving America's Coldest Cases
by Deborah HalberSolving cold cases from the comfort of your living room…<P> The Skeleton Crew provides an entree into the gritty and tumultuous world of Sherlock Holmes–wannabes who race to beat out law enforcement—and one another—at matching missing persons with unidentified remains.<P> In America today, upwards of forty thousand people are dead and unaccounted for. These murder, suicide, and accident victims, separated from their names, are being adopted by the bizarre online world of amateur sleuths.<P> It’s DIY CSI.<P> The web sleuths pore over facial reconstructions (a sort of Facebook for the dead) and other online clues as they vie to solve cold cases and tally up personal scorecards of dead bodies. The Skeleton Crew delves into the macabre underside of the Internet, the fleeting nature of identity, and how even the most ordinary citizen with a laptop and a knack for puzzles can reinvent herself as a web sleuth.
The Skeleton Secret: An Unofficial Minecrafters Mysteries Series, Book Three (Unofficial Minecraft Mysteries #3)
by Winter MorganEdison is eager to take a break from the mysteries that have plagued him to focus on the upcoming alchemist competition, but preparation is interrupted when skeletons invade his hometown. After a week of constant attacks, the Mayor calls a meeting to investigate. Local farmer Carlo captivates the group with the story of a secret Skeleton spawner and a master villain who is behind the attacks, but vanishes before the townsfolk can learn more. With no other options, the town votes that Edison and Billy solve the mystery of the invasion. Since it’s so close to home, Edison thinks he’ll still have time to prepare for the alchemy competition. But as the investigation takes them farther and farther away, Edison realizes that juggling alchemy and his newfound detective work might be harder than he thought. Join Edison and Billy as they work to save their hometown from skeletons in the third installment of the Unofficial Minecraft Mystery series!
The Skeptical Business Searcher: The Information Advisor's Guide to Evaluating Web Data, Sites, and Sources
by Robert BerkmanFocusing on free sources, Berkman (editor of The Information Advisor newsletter) arms business searchers with techniques for finding reliable, accurate company and industry data on the Web. He covers strategies to use before turning to a Web search engine (libraries, pre-screened sources, indexes and directories, weblogs) but also has plenty to say about effective use of search engines themselves. He provides tips on evaluating information for reliability and bias, and discusses big-picture topics like building up personal knowledge and search intuition. Annotation ©2004 Book News, Inc., Portland, OR (booknews.com)
Sketch-based Interfaces and Modeling
by Faramarz Samavati Joaquim JorgeThe field of sketch-based interfaces and modeling (SBIM) is concerned with developing methods and techniques to enable users to interact with a computer through sketching - a simple, yet highly expressive medium. SBIM blends concepts from computer graphics, human-computer interaction, artificial intelligence, and machine learning. Recent improvements in hardware, coupled with new machine learning techniques for more accurate recognition, and more robust depth inferencing techniques for sketch-based modeling, have resulted in an explosion of both sketch-based interfaces and pen-based computing devices. Presenting the first coherent, unified overview of SBIM, this unique text/reference bridges the two complementary research areas of user interaction (sketch-based interfaces), and graphical modeling and construction (sketch-based modeling). The book discusses the state of the art of this rapidly evolving field, with contributions from an international selection of experts. Also covered are sketch-based systems that allow the user to manipulate and edit existing data - from text, images, 3D shapes, and video - as opposed to modeling from scratch. Topics and features: reviews pen/stylus interfaces to graphical applications that avoid reliance on user interface modes; describes systems for diagrammatic sketch recognition, mathematical sketching, and sketch-based retrieval of vector drawings; examines pen-based user interfaces for engineering and educational applications; presents a set of techniques for sketch recognition that rely strictly on spatial information; introduces the Teddy system; a pioneering sketching interface for designing free-form 3D models; investigates a range of advanced sketch-based systems for modeling and designing 3D objects, including complex contours, clothing, and hair-styles; explores methods for modeling from just a single sketch or using only a few strokes. This text is an essential resource for researchers, practitioners and graduate students involved in human-factors and user interfaces, interactive computer graphics, and intelligent user interfaces and AI.
Sketchbook Pro Digital Painting Essentials
by Gil RoblesThis book is an example-based guide that will help you create professional grade paintings using Sketchbook Pro. As you progress from one chapter to another, you will learn how to virtually draw visually stunning paintings that are digitally drawn but look exactly like orthodox artwork.If you have had prior experience in developing digital artwork and are looking to add to your knowledge, Sketchbook Pro Digital Painting Essentials is a guide that will help you seamlessly translate what you do with traditional media to digital media.
SketchUp 2014 for Architectural Visualization Second Edition
by Robin De Jongh Thomas BleicherBeginning with a quick start tutorial which will get you up and running with SketchUp 2014 quickly, you will move on to learning the key skills you will need to wow your clients with stunning visualizations through a series practical steps, tips and tricks. If you are a SketchUp user, from an amateur right through to an architectural technician, professional architect, or designer, this is the book for you. This book is also suitable as a companion to any architectural design or multimedia course, and is accessible to anyone who has learned the basics of SketchUp.
SketchUp 2014 For Dummies
by Aidan ChopraStart building your 3D model today with a comprehensive guide to SketchUp 2014SketchUp 2014 For Dummies is a user-friendly guide to creating 3D models, adding textures, creating animated walkthroughs, and more, using one of the most popular 3D modeling programs on the market. Fully updated to align with the release of SketchUp, the book guides you through the interface, tools, techniques, and tricks in SketchUp and SketchUp Pro, on both Windows and Mac platforms. Written for designers with no prior 3D modeling experience, the book provides beginner- to intermediate-level instruction in this powerful program.With a strong emphasis on usability rather than features, SketchUp has found widespread success around the world. Available as a free download, the program allows you to get comfortable and develop your skills before investing in the Pro version's additional features. SketchUp 2014 For Dummies gets you up to speed fast, beginning with an overview of the basic concepts of 3D modeling before getting down to business with the software. Organized for easy navigation, the book can also serve as a handy desk reference for more experienced designers getting acquainted with the latest update. Topics include:Using SketchUp 2014 to create 3D modelsPrinting on a plotter or 3D printerSharing designs via SketchUp 3D WarehouseExporting to another design packageThe book also walks you through the creation of a detailed set of plans, and demonstrates how to give virtual "tours" of your design. A 16-page color insert illustrates the possibilities, and may just trigger your inspiration. Whether you're a designer, architect, engineer, or hobbyist, SketchUp 2014 For Dummies gets you started quickly.
SketchUp 7.1 for Architectural Visualization: Beginner's Guide
by Robin De JonghWritten with a fast-paced but friendly and engaging approach, this Packt Beginner's Guide is designed to be placed alongside the computer as your guide and mentor. Step-by-step tutorials are bolstered by explanations of the reasoning behind what you are doing. You will quickly pick up the necessary skills, tips, and tricks for creating successful SketchUp visualizations with practical examples that help you to learn by experiment and play. This book is suitable for all levels of Sketchup users, from amateurs right through to architectural technicians, professional architects, and designers who want to take their 3D designs to the next level of presentation. SketchUp for Architectural Visualization is also particularly suitable as a companion to any architectural design or multimedia course, and is accessible to anyone who has learned the basics of SketchUp.
SketchUp For Dummies
by Aidan Chopra Rebecca HuehlsDesign almost anything in 3D with SketchUp Whether you've dabbled in drawing in 3D or are interested in learning the basics of design, SketchUp For Dummies makes it fast and easy to learn the ropes of a powerful, user-friendly tool to bring your design ideas to life. From creating a basic 3D model to showing off your work via 3D print or animation, this all-access guide pulls back the curtain on using SketchUp to do anything from redesigning your house to mocking up the next great invention. With an emphasis on usability, SketchUp has found very wide success as a tool even non-designers can use to make basic drawings. And now, thanks to the insight and expert tips from former SketchUp product director Aidan Chopra and co-author Rebecca Huehls, this easy-to-follow guide makes it more accessible than ever! Create buildings and components Alter the appearance of your model Tour your designs via SketchUp Get quick tips on troubleshooting If you're a designer with sketchy computer modeling skills, SketchUp For Dummies is the trusted reference you'll turn to again and again.
SketchUp For Dummies
by Bill Fane Mark Harrison Josh ReillyThe first step in making your ideas a reality SketchUp offers a vast array of tools that help you get your building, woodworking, and design plans out of your head and into a real model. Even if you’ve never dabbled in the software, SketchUp All-in-One For Dummies makes it easy to get started as quickly as the ideas pop into your head! Providing real-world insight from top SketchUp insiders, these six-books-in-one teach you how to tackle the basics of the program and apply those skills to real-world projects. You’ll discover the basics of modeling as they apply to either free or paid versions of SketchUp before diving into creating models to use for making objects, constructing buildings, or redesigning interiors. Navigate the SketchUp product mix Get familiar with the basics of modeling View and share your models Make your architecture, interior design, and woodworking dreams a reality You have tons of great ideas—and now you can harness this powerful software to bring them to life.
Skill Up: A Software Developer's Guide to Life and Career
by Jordan HudgensThis unique book provides you with a wealth of tips, tricks, best practices, and answers to the day-to-day questions that programmers face in their careers. It is split into three parts: Coder Skills, Freelancer Skills, and Career Skills, providing the knowledge you need to get ahead in programming. About This Book • Over 50 essays with practical advice on improving your programming career • Practical focus gives solutions to common problems, and methods to become a better coder • Includes advice for existing programmers and those wanting to begin a career in programming Who This Book Is For This book is useful for programmers of any ability or discipline. It has advice for those thinking about beginning a career in programming, those already working as a fully employed programmer, and for those working as freelance developers. What You Will Learn • Improve your soft skills to become a better and happier coder • Learn to be a better developer • Grow your freelance development business • Improve your development career • Learn the best approaches to breaking down complex topics • Have the confidence to charge what you're worth as a freelancer • Succeed in developer job interviews In Detail This is an all-purpose toolkit for your programming career. It has been built by Jordan Hudgens over a lifetime of coding and teaching coding. It helps you identify the key questions and stumbling blocks that programmers encounter, and gives you the answers to them! It is a comprehensive guide containing more than 50 insights that you can use to improve your work, and to give advice in your career. The book is split up into three topic areas: Coder Skills, Freelancer Skills, and Career Skills, each containing a wealth of practical advice. Coder Skills contains advice for people starting out, or those who are already working in a programming role but want to improve their skills. It includes such subjects as: how to study and understand complex topics, and getting past skill plateaus when learning new languages. Freelancer Skills contains advice for developers working as freelancers or with freelancers. It includes such subjects as: knowing when to fire a client, and tips for taking over legacy applications. Career Skills contains advice for building a successful career as a developer. It includes such subjects as: how to improve your programming techniques, and interview guides and developer salary negotiation strategies. Style and approach This unique book provides over 50 insightful essays full of practical advice for improving your programming career. The book is split into three broad sections covering different aspects of a developer's career. Each essay is self-contained and can be read individually, or in chunks.
Skills For Success With Office 2010, Volume 1
by Kris Townsend Robert L. Ferrett Catherine Hain Alicia Vargas Shelley GaskinSkills for Success is written with today's students in mind. The book provides step-by-step guidance in an easy-to-use format. Each skill is presented on a two-page spread with clearly numbered steps and clear instruction. Key skills required to get started with Microsoft Office are covered, giving readers a complete introduction to the core tools.
Skills for Success With Office 2013
by Kris Townsend Catherine Hain Shelley Gaskin Stephanie Murre WolfFor use in the Office Applications course or readers that need to get started with Microsoft Office 2013. Skills for Success is the Microsoft Office 2013 textbook that recognizes how readers learn today! The Office Skills text that was designed with today's students--and the way today's readers use an Office textbook--in mind. With Skills for Success , Microsoft Office 2013 is at your fingertips! With Office 2013, Microsoft is taking the office to the cloud. You can now open and save your files from any computer without a USB flash drive. The Skills for Success series shows students how to get the most out of Office 2013 no matter what device they are using-a traditional desktop or tablet. Whether you are tapping and sliding with your finger or clicking and dragging with the mouse, Skills for Success shows you the way. Teaching and Learning Experience This program will provide a better teaching and learning experience-for you and your students. Here's how: Personalized Learning: MyITLab delivers proven results in helping students succeed, provides engaging experiences that personalize learning, and comes from a trusted partner with educational expertise and a deep commitment to helping students and instructors achieve their goals. Designed for a New Generation of Learners: The Skills for Success series is specifically designed to enhance usability and fit the work style of today's students. Support for Students and Instructors: Supplements enhance the learning process for students, while instructor resources are designed to make your life easier.
Skills of a Successful Software Engineer
by Fernando DoglioSkills to grow from a solo coder into a productive member of a software development team, with seasoned advice on everything from refactoring to acing an interview.In Skills of a Successful Software Engineer you will learn: The skills you need to succeed on a software development team Best practices for writing maintainable code Testing and commenting code for others to read and use Refactoring code you didn&’t write What to expect from a technical interview process How to be a tech leader Getting around gatekeeping in the tech community Skills of a Successful Software Engineer is a best practices guide for succeeding on a software development team. The book reveals how to optimize both your code and your career, from achieving a good work-life balance to writing the kind of bug-free code delivered by pros. You&’ll master essential skills that you might not have learned as a solo coder, including meaningful code commenting, unit testing, and using refactoring to speed up feature delivery. Timeless advice on acing interviews and setting yourself up for leadership will help you throughout your career. Crack open this one-of-a-kind guide, and you&’ll soon be working in the professional manner that software managers expect. About the technology Success as a software engineer requires technical knowledge, flexibility, and a lot of persistence. Knowing how to work effectively with other developers can be the difference between a fulfilling career and getting stuck in a life-sucking rut. This brilliant book guides you through the essential skills you need to survive and thrive on a software engineering team. About the book Skills of a Successful Software Engineer presents techniques for working on software projects collaboratively. In it, you&’ll build technical skills, such as writing simple code, effective testing, and refactoring, that are essential to creating software on a team. You&’ll also explore soft skills like how to keep your knowledge up to date, interacting with your team leader, and even how to get a job you&’ll love. What's inside Best practices for writing and documenting maintainable code Testing and refactoring code you didn&’t write What to expect in a technical interview How to thrive on a development team About the reader For working and aspiring software engineers. About the author Fernando Doglio has twenty years of experience in the software industry, where he has worked on everything from web development to big data. Table of Contents 1 Becoming a successful software engineer 2 Writing code everyone can read 3 Unit testing: delivering code that works 4 Refactoring existing code (or Refactoring doesn&’t mean rewriting code) 5 Tackling the personal side of coding 6 Interviewing for your place on the team 7 Working as part of a team 8 Understanding team leadership
Skin
by Rick Sammon Lee VarisRevised and thoroughly updated, this practical guide to photographing people is better than ever!What is the color of skin? You may think you know, until you enter the world of digital photography and try to reproduce what you see. Differences in software, lighting, computer calibration--everything has an impact on color. And that's all before you get into differences between people in terms of skin types, ethnicities, age, gender, and more! Hollywood-based photo-illustrator Lee Varis guides you step-by-step through the maze.This new edition covers the very newest trends and techniques in photographing, lighting, and editing skin--and offers plenty of tips, examples, and valuable advice from the author's own professional experience in the field.Shows you how to digitally capture all skin types: male, female, young, old, different skin tones and ethnicities, with makeup or without, wrinkled, tattooed, and moreCovers a wealth of topics in addition to photo editing, such as how to obtain model releases and compose shots, how to shoot groups, and how to create promotional headshotsIncorporates the latest on working with Photoshop and LightroomShowcases exceptional work from a variety of photographers and artistsIf you're photographing people, you'll want this valuable and unique guide on your shelf.
Skin-Close Computing and Wearable Technology
by Andrews SamrajThis book explains the concept of wearable computing, need for wearable technology, its advantages, application areas, state of art developments in this area, required material and technology, possible future applications including cyborg developments and the need for this sphere of influence in the future. The scope encompasses three major components, wearable computing (next generation of conventional computing, ergonomics), wearable technology (medical support, rehabilitation engineering, assistive technology support devices, army/combat usage) and allied technologies (miniature components, reliability, high performance integration, cyber physical systems, robotics). Aids reader to recognize the need and functional operations of a wearable computing device Includes diversified examples and case studies from different domains Presents a hybrid concept relating medical care and augmented reality Illustrates product level description examples and research ideas for future development Introduces various wearable technologies and other related technologies for enabling wearable computing This book is aimed at senior undergraduate, graduate students and researchers in computer and biomedical engineering, bioinstrumentation, biosensors, and assistive technology.
Skype Hacks
by Andrew SheppardIf you've heard about Skype--and who hasn't with all the recent media attention devoted to internet telephone services--chances are you've been mighty tempted to try it out. Skype Hacks tells you what all the Skype hype is about, explains the basics, and shows you more than 100 clever tips and tricks for tweaking and tuning Skype to make it do just what you want and more. Millions of people (48 million and counting, in fact) have opted for Skype, which uses peer-to-peer (P2P) technology to turn any PC, Mac, or Pocket PC into a telephone. Skype offers free calls between computers and extremely cheap calls to "old-fashioned" phone numbers (landlines and mobile phones). The sound quality is excellent, and end-to-end encryption means the connection is private and secure. But if you really know what you're doing, Skype can accomplish a whole lot more than that. Software developer and author Andrew Sheppard recently converted his entire house to Skype and uses it for all his personal and business calls, even when he's traveling. In Skype Hacks, he shows you how to do things with the technology that even the engineers at Skype probably never intended. Skype Hacks shows you how to: Get started with Skype Figure out how much money you're saving and maximize your savings Cut the ties to your old phone company Optimize your Skype configuration Integrate Skype with desktop tools like Microsoft Office and your web browser Set up a Skype-based call center The book offers ideas for creating and organizing a contacts list, using Skype to transfer files, taking advantage of chat and voicemail capabilities, turning a PDA into a mobile phone, and automating Skype for even greater efficiency. So whether you'd simply like to give Skype a trial run, you want new Skype ring tones and fun on-hold music, or you're considering wiring your home with Skype to get rid of "regular" phone service altogether, Skype Hacks is your ideal guide.
Skyrocket Your Business with Social Media Branding: Personalize, Increase, and Grow Demand for your Brand
by Isis BradfordSkyrocket Your Business with Social Media Branding"As a next-generation leader and trusted voice in the digital arena, Isis Bradford provides the blueprint to take your brand from the ground floor all the way to the top.” —Pauleanna Reid, founder of WritersBlok and nationally published journalistSkyrocket Your Business with Social Media Branding guides you on how to start and build your brand and business. Through social media branding and selling digital products, you can scale your business to be extremely lucrative—let’s get started!Grow your business and your brand. Social media strategist and content expert Isis Bradford created this guide book to help small business owners acclimate to social media branding and promoting digital products and goods. Learn how to utilize an instagram following to your advantage without a business development manager using Bradford’s The P.A.I.D. Equation method. P.A.I.D stands for how to (P)personalize the experience of your audience, bring (A)awareness to your business daily, create an (I)intimate relationship with those who are ready to shop from you, and increase (D)demand for purchases!Social media and business strategies made simple. Engage with your audience using updated strategies on social media branding. Learn how to personalize intended experiences for your audience, build brand awareness daily on social media, and inspire your audience to purchase any of your digital products and courses without famous influencers. Inside, you’ll find:Marketing and social media branding guidelines to grow your businessBusiness strategies to inspire purchases of your digital products and coursesAn online business book taking digital serial entrepreneurs to the next levelIf you liked Hook Point, The Nuclear Effect, or The Fearless Woman's Guide to Starting a Business, you’ll love Skyrocket Your Business with Social Media Branding.
Slack For Dummies
by Phil SimonSay goodbye to the old, inefficient way of working Have you ever wondered what it would feel like to be less overwhelmed, more efficient, and more engaged at work? Imagine being able to quickly and easily locate key documents and conversations. Every day, more than twelve million employees need not wonder. By using a remarkably useful, flexible, popular, affordable, and intuitive tool called Slack, they have fundamentally changed how they work. Slack For Dummies provides an approachable road map to understanding how to use Slack to maximum effect. This easy-to-use reference guide explores the Slack user interface and its key features. It walks you through the process of setting up workspaces, channels, and threads. It also offers insight on how to get your colleagues on board with this modern way of communicating and collaborating. Navigate Slack’s user interface and understand its key features Guide you through the process of creating workspaces, channels, and threads Provide additional context to group and individual messages Extend the power of Slack with third-party apps and integrations Improve employee morale and productivity Slack For Dummies is a full-color, step-by-step resource that will change the way that you communicate and collaborate with your colleagues—for the better and for good.
