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Business Development: Kundenorientierte Geschäftsfeldentwicklung für erfolgreiche Unternehmen
by Andreas KohneDas Buch gibt einen kompakten #65533;berblick #65533;ber das immer wichtiger werdende Thema Business Development (BD). Dazu beschreibt der Autor nicht nur die Rolle des Business Development Managers mit ihren Aufgaben, sondern er zeigt auch, wie Business Development organisatorisch in eine Firma integriert werden kann. Dar#65533;ber hinaus wird ein prototypischer Business Development-Prozess konkret vorgestellt und anhand einer Fallstudie erl#65533;utert. Das Fachbuch hilft allen, die als Verantwortliche Business Development im Unternehmen einf#65533;hren bzw. optimieren wollen oder zuk#65533;nftig in diesem Bereich arbeiten.
Business Development: Customer-oriented Business Development for successful companies
by Andreas KohneThe book provides a compact overview of the increasingly important topic of Business Development (BD). The author not only describes the role of the Business Development Manager and its tasks, but also shows how Business Development can be integrated organizationally into a company. In addition, a prototypical Business Development Process is presented in concrete terms and explained using a case study. The book shows why enterprises fail, deals with new creative techniques such as Hackthons and dedicates itself more comprehensively than so far to the topic of communication in the course of changes.The book helps all, which want to introduce and/or optimize Business Development in the enterprise as responsible ones or work in the future in this range.
Business Development: Prozesse, Methoden und Werkzeuge
by Andreas KohneDas Fachbuch gibt einen kompakten Überblick über das immer wichtiger werdende Thema Business Development. Dazu beschreibt der Autor nicht nur die Rolle des Business Development Managers mit ihren Aufgaben, sondern er zeigt auch, wie Business Development organisatorisch in eine Firma integriert werden kann. Darüber hinaus wird ein prototypischer Business Development Prozess konkret vorgestellt und anhand einer Fallstudie erläutert.Die dritte, überarbeitete und erweiterte Auflage des Fachbuches zeigt, dass Krisen auch eine Chance sein können, erläutert spezifische Key Performance Indicators (KPIs) für Business Development und beschreibt neue digitale Geschäftsmodelle. Zusätzlich wurde das Buch um ein praxisnahes Interview und um Stimmen aus Wirtschaft und Wissenschaft ergänzt.Das Fachbuch hilft allen, die als Verantwortliche Business Development im Unternehmen einführen bzw. optimieren oder zukünftig in diesem Bereich arbeiten wollen.
Business Development: Processes, Methods and Tools
by Andreas KohneThis reference book provides a compact overview of the increasingly important topic of Business Development. The author not only describes the role of the Business Development Manager with its tasks, but also shows how Business Development can be organizationally integrated into a company. In addition, a prototypical Business Development Process is specifically presented and explained using a case study.The second, revised and expanded edition of the reference book shows that crises can also be an opportunity, explains specific Key Performance Indicators (KPIs) for Business Development and describes new digital business models. In addition, the book was supplemented by a practical interview and quotes from business and science.The reference book helps everyone who is responsible for introducing or optimizing Business Development in the company or who wants to work in this area in the future.
Business Development via AI and Digitalization: Volume 1 (Studies in Systems, Decision and Control #538)
by Allam Hamdan Arezou HarrafThis book offers a fresh approach to harnessing the power of artificial intelligence and digital technologies to drive growth and success. With a wide-ranging scope that covers various industries and sectors, this book provides invaluable insights and practical guidance for individuals and organizations seeking to thrive in a rapidly evolving business landscape. Designed for business professionals, entrepreneurs, and marketing enthusiasts, this book unlocks the potential of AI and digitalization, offering key strategies and real-world examples to transform your business and stay ahead of the competition. Whether you're looking to optimize customer experiences, leverage data analytics, or streamline operations, this book is your ultimate resource for achieving sustainable business development through cutting-edge technologies.
Business Development via AI and Digitalization: Volume 2 (Studies in Systems, Decision and Control #537)
by Allam Hamdan Arezou HarrafThis book offers a fresh approach to harnessing the power of artificial intelligence and digital technologies to drive growth and success. With a wide-ranging scope that covers various industries and sectors, this book provides invaluable insights and practical guidance for individuals and organizations seeking to thrive in a rapidly evolving business landscape. Designed for business professionals, entrepreneurs, and marketing enthusiasts, this book unlocks the potential of AI and digitalization, offering key strategies and real-world examples to transform your business and stay ahead of the competition. Whether you're looking to optimize customer experiences, leverage data analytics, or streamline operations, this book is your ultimate resource for achieving sustainable business development through cutting-edge technologies.
Business Digitalization: Corporate Identity and Reputation (Routledge Studies in Marketing)
by Pantea Foroudi Maria Teresa CuomoTechnological advances, alongside increasing globalization and growing awareness of socio-cultural and socio-political issues, are driving corporate branding innovations, and organizations must react and adapt quickly to compete. This book investigates and explores the impact of digital transformation on building corporate branding, identity and reputation. This book brings together international contributors to provide examples from a wide range of industries and firms, including the retailing and agrifood industries, and illustrates the many dimensions of corporate branding and theories and how they can be aided by digital transformation. It explores the connection of branding with artificial intelligence, social media networks and technologies 4.0, as well as the limitations and challenges they might deliver. Using a combination of theory, primary research findings and practice, this book offers viewpoints and expertise from multiple regions, appealing to a global audience. This edited collection serves as an important resource for researchers, scholars and postgraduate students of marketing, brand management and corporate communications and those interested in the emerging relationship with technology.
Business Driven Information Systems (Fourth Edition)
by Paige BaltzanBusiness Driven Information Systems, 4e discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion first addresses the business needs and then addresses the technology that supports those needs. This updated edition provides the foundation that will enable students to achieve excellence in business through its updated case studies, closing cases, technology plug-ins, expanded IT topics, and new project management content. Business Driven Information Systems is designed to give students the ability to understand how information technology can be a point of strength for an organization, and McGraw-Hill's online learning and assessment solution, Connect MIS, helps students apply this knowledge. For more information on Baltzan, Business Driven Information Systems, 4e, please visit: www.mhhe.com/baltzan4e For more information on Connect, please visit: connect. mcgraw-hill. com For more information on SIMnet for Office 2013, please visit www.simnetkeepitsimple.com
Business Financial Planning with Microsoft Excel
by Gavin PowellBusiness Finance Planning with Microsoft® Excel® shows how to visualize, plan, and put into motion an idea for creating a start-up company. Microsoft Excel is a tool that makes it easier to build a business financial planning process for a new business venture. With an easy-to follow structure, the book flows as a six-step process: Presenting a case study of a business start-up Creating goals and objectives Determining expenses from those goals and objectives, Estimating potential sales revenue based on what competitors charge their customers Predicting marketing costs Finalizing the financial analysis with a of financial statements. Written around an IT startup case study, the book presents a host of Excel worksheets describing the case study along with accompanying blank forms. Readers can use these forms in their own businesses, so they can build parts of their own business plans as they go. This is intended to be a practical guide that teaches and demonstrates by example, in the end presenting a usable financial model to build and tweak a financial plan with a set of customizable Excel worksheets. The book uses practical techniques to help with the planning processing. These include applying a SWOT (strengths, weaknesses, opportunities, and threats) matrix to evaluate a business idea and SMART (Specific, Measurable, Achievable, Relevant, and Time-Bound) objectives to link together goals. As the book concludes, readers will be able to develop their own income statement, balance sheet, and the cash-flow statement for a full analysis of their new business ideas. Worksheets are available to download from: https://oracletroubleshooter.com/business-finance-planning/app/
Business in Real-Time Using Azure IoT and Cortana Intelligence Suite
by Bob Familiar Jeff BarnesLearn how today’s businesses can transform themselves by leveraging real-time data and advanced machine learning analytics. This book provides prescriptive guidance for architects and developers on the design and development of modern Internet of Things (IoT) and Advanced Analytics solutions. In addition, Business in Real-Time Using Azure IoT and Cortana Intelligence Suite offers patterns and practices for those looking to engage their customers and partners through Software-as-a-Service solutions that work on any device.Whether you're working in Health & Life Sciences, Manufacturing, Retail, Smart Cities and Buildings or Process Control, there exists a common platform from which you can create your targeted vertical solutions. Business in Real-Time Using Azure IoT and Cortana Intelligence Suite uses a reference architecture as a road map. Building on Azure’s PaaS services, you'll see how a solution architecture unfolds that demonstrates a complete end-to-end IoT and Advanced Analytics scenario.What You'll Learn:Automate your software product life cycle using PowerShell, Azure Resource Manager Templates, and Visual Studio Team ServicesImplement smart devices using Node.JS and C#Use Azure Streaming Analytics to ingest millions of eventsProvide both "Hot" and "Cold" path outputs for real-time alerts, data transformations, and aggregation analyticsImplement batch processing using Azure Data FactoryCreate a new form of Actionable Intelligence (AI) to drive mission critical business processesProvide rich Data Visualizations across a wide variety of mobile and web devices Who This Book is For:Solution Architects, Software Developers, Data Architects, Data Scientists, and CIO/CTA Technical Leadership Professionals
Business Information Management I (Microsoft® Office #2016)
by Joyce J. Nielsen Janice A. Snyder Suzanne WeixelNIMAC-sourced textbook
Business Information Systems: 18th International Conference, BIS 2015, Poznań, Poland, June 24-26, 2015, Proceedings (Lecture Notes in Business Information Processing #208)
by Witold AbramowiczThis book contains the refereed proceedings of the 18th International Conference on Business Information Systems, BIS 2015, held in Pozna, Poland, in June 2015. The BIS conference series follows trends in academic and business research; thus, the theme of the BIS 2015 conference was "Making Big Data Smarter. " Big data is now a fairly mature concept, recognized and widely used by professionals in both research and industry. Together, they work on developing more adequate and efficient tools for data processing and analyzing, thus turning "big data" into "smart data. " The 26 revised full papers were carefully reviewed and selected from 70 submissions. In addition, two invited papers are included in this book. They are grouped into sections on big and smart data, semantic technologies, content retrieval and filtering, business process management and mining, collaboration, enterprise architecture and business−IT alignment, specific BIS applications, and open data for BIS.
Business Information Systems: 20th International Conference, BIS 2017, Poznan, Poland, June 28–30, 2017, Proceedings (Lecture Notes in Business Information Processing #288)
by Witold AbramowiczThis book constitutes the refereed proceedings of the 20th International Conference on Business Information Systems, BIS 2017, held in Poznań, Poland, in June 2017. Big Data Analytics helps to understand and enhance enterprises by linking many fields of information technology and business. This year’s conference theme was: Big Data Analytics for Business and Public Administration. The 24 full papers presented in this volume were carefully reviewed and selected from 72 submissions. They were organized in topical sections named: big and smart data; business and enterprise modeling; ICT project management; process management; smart infrastructure; and applications.
Business Information Systems: 22nd International Conference, BIS 2019, Seville, Spain, June 26–28, 2019, Proceedings, Part II (Lecture Notes in Business Information Processing #354)
by Witold Abramowicz Rafael CorchueloThe two-volume set LNBIP 353 and 354 constitutes the proceedings of the 22nd International Conference on Business Information Systems, BIS 2019, held in Seville, Spain, in June 2019. The theme of the BIS 2019 was "Data Science for Business Information Systems", inspiring researchers to share theoretical and practical knowledge of the different aspects related to Data Science in enterprises. The 67 papers presented in these proceedings were carefully reviewed and selected from 223 submissions. The contributions were organized in topical sections as follows: Part I: Big Data and Data Science; Artificial Intelligence; ICT Project Management; and Smart Infrastructure. Part II: Social Media and Web-based Systems; and Applications, Evaluations and Experiences.
Business Information Systems: 22nd International Conference, BIS 2019, Seville, Spain, June 26–28, 2019, Proceedings, Part I (Lecture Notes in Business Information Processing #353)
by Witold Abramowicz Rafael CorchueloThe two-volume set LNBIP 353 and 354 constitutes the proceedings of the 22nd International Conference on Business Information Systems, BIS 2019, held in Seville, Spain, in June 2019. The theme of the BIS 2019 was "Data Science for Business Information Systems", inspiring researchers to share theoretical and practical knowledge of the different aspects related to Data Science in enterprises. The 67 papers presented in these proceedings were carefully reviewed and selected from 223 submissions. The contributions were organized in topical sections as follows: Part I: Big Data and Data Science; Artificial Intelligence; ICT Project Management; and Smart Infrastructure. Part II: Social Media and Web-based Systems; and Applications, Evaluations and Experiences.
Business Information Systems: 23rd International Conference, BIS 2020, Colorado Springs, CO, USA, June 8–10, 2020, Proceedings (Lecture Notes in Business Information Processing #389)
by Witold Abramowicz Gary KleinThis book constitutes the proceedings of the 23rd International Conference on Business Information Systems, BIS 2020, which was planned to take place in Colorado Springs, CO, USA. Due to the COVID-19 pandemic, the conference was held fully online during June 8–10, 2020. This year's theme was "Data Science and Security in Business Information Systems". The 30 contributions presented in this volume were carefully reviewed and selected from 86 submissions. The book also contains two contributions from BIS 2019. The papers were organized in the following topical sections: Data Security, Big Data and Data Science, Artificial Intelligence, ICT Project Management, Applications, Social Media, Smart Infrastructures.
Business Information Systems: 21st International Conference, BIS 2018, Berlin, Germany, July 18-20, 2018, Proceedings (Lecture Notes in Business Information Processing #320)
by Witold Abramowicz Adrian PaschkeThis book constitutes the proceedings of the 21st International Conference on Business Information Systems, BIS 2018, held in Berlin, Germany, in July 2018. The BIS conference follows popular research trends, both in the academic and the business domain. Thus the theme of BIS 2018 was "Digital Transformation - An Imperative in Today's Business Markets". The 30 papers presented in this volume were carefully reviewed and selected from 96 submissions. They were organized in topical sections named: big and smart data and artificial intelligence; business and enterprise modeling; ICT project management; process management; smart infrastructures; social media and Web-based business information systems; applications, evaluations, and experiences.
Business Information Systems and Technology 4.0: New Trends In The Age Of Digital Change (Studies In Systems, Decision And Control #141)
by Rolf DornbergerThis book discusses digitalization trends and their concrete applications in business and societal contexts. It summarizes new findings from research, teaching and management activities comprising digital transformation, e-business, the representation of knowledge, human–computer interaction and business optimization. The trends discussed include artificial intelligence, virtual reality, robotics, blockchain, and many more. Professors and researchers who conduct research and teach at the interface between academia and business present the latest advances in their field. The book adopts the philosophy of applied sciences and combines both rigorous research and practical applications. As such, it addresses the needs of both professors and researchers, who are constantly seeking inspiration, and of managers seeking to tap the potential of the latest trends to take their business to the next level. Readers will find answers to pressing questions that arise in their daily work.
Business Information Systems Workshops: BIS 2017 International Workshops, Poznań, Poland, June 28-30, 2017, Revised Papers (Lecture Notes in Business Information Processing #303)
by Witold AbramowiczBusiness information systems is a rapidly developing domain. There are many topicsthatdeserveattentionbuthavenotyetfoundaplaceincanonicalresearch. Workshops give researchers the possibility to share preliminary ideas, ?rst - perimental results, or to discuss research hypotheses. Discussions held during presentations strengthen the paper and prepare it for publication. From our - perience, workshops are a perfect instrument with which to create a community aroundvery speci?c researchtopics, thus o?ering the opportunity to promote it. Topics that do not ?nd critical feedback at the main International Conference on Business Information Systems (BIS) may experience fruitful discussion when confronted with a well-focused audience. Over the last few decades, business informationsystems have been one of the most important factors of the transition toward a knowledge-based economy. At the same time they have been subject to continuous rapid development and innovation driven both by industry and by academia. For the last 12 years these innovations were carefully observed but also shaped by researchers attending BIS yearly.
Business Information Systems Workshops: BIS 2016 International Workshops, Leipzig, Germany, July 6-8, 2016, Revised Papers (Lecture Notes in Business Information Processing #263)
by Witold Abramowicz Rainer Alt Bogdan FranczykBusiness information systems is a rapidly developing domain. There are many topicsthatdeserveattentionbuthavenotyetfoundaplaceincanonicalresearch. Workshops give researchers the possibility to share preliminary ideas, ?rst - perimental results, or to discuss research hypotheses. Discussions held during presentations strengthen the paper and prepare it for publication. From our - perience, workshops are a perfect instrument with which to create a community aroundvery speci?c researchtopics, thus o?ering the opportunity to promote it. Topics that do not ?nd critical feedback at the main International Conference on Business Information Systems (BIS) may experience fruitful discussion when confronted with a well-focused audience. Over the last few decades, business informationsystems have been one of the most important factors of the transition toward a knowledge-based economy. At the same time they have been subject to continuous rapid development and innovation driven both by industry and by academia. For the last 12 years these innovations were carefully observed but also shaped by researchers attending BIS yearly.
Business Information Systems Workshops: BIS 2021 International Workshops, Virtual Event, June 14–17, 2021, Revised Selected Papers (Lecture Notes in Business Information Processing #444)
by Witold Abramowicz Sören Auer Milena StróżynaThis book constitutes revised papers from the eight workshops which were held during June 2021 at the 24th International Conference on Business Information Systems, BIS 2021. The conference was planned to take place in Hannover, Germany, and changed to a fully online event due to the COVID-19 pandemic. There was a total of 67 submissions to all workshops of which 31papers were accepted for publication. The workshops included in this volume are: AKTB 2021: 12th Workshop on Applications of Knowledge-Based Technologies in Business BisEd 2021: BIS Education: Trends and Challenges DigBD 2021: 1st Workshop on Digitization in the Flux of Big Data Scenarios DigEx 2021: 3rd International Workshop on transforming the Digital Customer Experience iCRM 2021: 6th International Workshop on Integrated Social CRM QOD 2021: 4th Workshop on Quality of Open Data BITA 2021: 12th Workshop on Business and IT Alignment BSCT 2021: 4th Workshop on Blockchain and Smart Contract Technologies
Business Information Systems Workshops: BIS 2019 International Workshops, Seville, Spain, June 26–28, 2019, Revised Papers (Lecture Notes in Business Information Processing #373)
by Witold Abramowicz Rafael CorchueloThis book constitutes revised papers from the nine workshops and one accompanying event which took place at the 22nd International Conference on Business Information Systems, BIS 2019, held in Seville, Spain, in June 2019. There was a total of 139 submissions to all workshops of which 57 papers were accepted for publication. The workshops included in this volume are: AKTB 2019: 11th Workshop on Applications of Knowledge-Based Technologies in Business BITA 2019: 10th Workshop on Business and IT Alignment BSCT 2019: Second Workshop on Blockchain and Smart Contract Technologies DigEX 2019: First International Workshop on transforming the Digital Customer Experience iCRM 2019: 4th International Workshop on Intelligent Data Analysis in Integrated Social CRM iDEATE 2019: 4th Workshop on Big Data and Business Analytics Ecosystems ISMAD 2019: Workshop on Information Systems and Applications in Maritime Domain QOD 2019: Second Workshop on Quality of Open Data SciBOWater 2019: Second Workshop on Scientific Challenges and Business Opportunities in Water Management
Business Information Systems Workshops: BIS 2020 International Workshops, Colorado Springs, CO, USA, June 8–10, 2020, Revised Selected Papers (Lecture Notes in Business Information Processing #394)
by Witold Abramowicz Gary KleinThis book constitutes revised papers from the five workshops which were held during June 2020 at the 23rd International Conference on Business Information Systems, BIS 2020. The conference was planned to take place in Colorado Springs, CO, USA. Due to the COVID-19 pandemic it changed to a virtual format. There was a total of 54 submissions to all workshops of which 26 papers were accepted for publication. The workshops included in this volume are: BITA 2020: 11th Workshop on Business and IT Alignment BSCT 2020: 3rd Workshop on Blockchain and Smart Contract Technologies DigEX 2020: 2nd International Workshop on transforming the Digital Customer Experience iCRM 2020: 5th International Workshop on Intelligent Data Analysis in Integrated Social CRM QOD 2020: 3rd Workshop on Quality of Open Data
Business Information Systems Workshops: BIS 2014 International Workshops, Larnaca, Cyprus, May 22-23, 2014, Revised Papers (Lecture Notes in Business Information Processing #183)
by Witold Abramowicz Angelika KokkinakiThis book constitutes the refereed proceedings of the five workshops that were organized in conjunction with the International Conference on Business Information Systems, BIS 2014, which took place in Larnaca, Cyprus, in May 2014. The 27 papers in this volume were carefully reviewed and selected from 53 submissions and were revised and extended after the event. The workshop topics covered applications and economics of knowledge-based technologies (AKTB), business and IT alignment (BITA), digital currencies (DC), modern applications of business information systems (MODAPP), and tools for setting up and running a business in cloud computing (TSRB). In addition a keynote paper is included in this book.
Business Information Systems Workshops: BIS 2011 International Workshops And BPSC International Conference, Pozna, Poland, June 15-17, 2011, Revised Papers (Lecture Notes in Business Information Processing #97)
by Witold Abramowicz Adrian PaschkeThis book constitutes revised papers from the seven workshops and one accompanying event which took place at the 21st International Conference on Business Information Systems, BIS 2018, held in Berlin, Germany, in July 2018. Overall across all workshops, 58 out of 122 papers were accepted.