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Publishing for Profit: Successful Bottom-Line Management for Book Publishers (Fifth Edition)
by Dominique Raccah Thomas WollPublishing in the 21st century is a rapidly changing business, and this highly readable and comprehensive reference covers it all: editorial acquisition and process, the importance of metadata, operations procedures, financial benchmarks and methods, and personnel management as well as product development, production, and sales and marketing. Written for the practicing professional just starting out, veterans looking to learn new tricks of the trade, as well as self-publishers who want to understand the industry, this revised and expanded fifth edition contains updated industry statistics and benchmark figures, features up-to-date strategies for creating new revenue streams, gives fresh approaches to online marketing and sales, explains the key concepts of e-book publishing, and provides new information about using financial information to make key management decisions. A new title P & L sheet that incorporates e-books is provided. More than 30 practical forms and sample contracts are also included for up-to-the-minute advice.
Publishing from the South: A Century of Wits University Press
by Hein MaraisIn 2022 Wits University Press marked its centenary, making it the oldest, most established university press in sub-Saharan Africa. While in part modelled on scholarly publishers from the global North, it has had to contend with the constraints of working under global South conditions: marginalisation within the university, budgetary limitations, small local markets, unequal access to international sales channels, and the privileging of English language publishing over indigenous languages. This volume explores what the Press has achieved, and what its modes of reinvention might look like. In widening and deepening our understanding of the Press as an example of a global South scholarly publisher, this volume asks how publishing can contribute to a broader understanding of Southern knowledge production. Featuring contributions from scholars, publishers and authors this multi-voiced volume showcases the history of the Press’s publishing activities over 100 years: from documenting its evolution through book covers and giving credence to some of the leading black intellectuals and writers of the early 20th century and the success of those works in spite of their authors’ racial marginalisation, to the role of women, both in publishing and in the spaces afforded to women’s writing on the Press’s list. The collection concludes with essays by contemporary authors who detail not only their experiences of working with Southern publishers, but also the politics and influences governing their decisions to choose the Press over a Northern publisher. Publishing from the South shows the strategies deployed by the Press to professionalise Southern knowledge making, and in the process demonstrating how university presses in the global South support the scholarly missions of their universities for both local and global audiences.
The Publishing Game: Adventures in Books: 150 years of Hodder & Stoughton
by Edward StourtonAuthor, journalist and BBC presenter Ed Stourton delves into the Hodder & Stoughton archives to tell the human story of 150 years of publishing. From the day in June 1868 when Matthew Henry Hodder and Thomas Wilberforce Stoughton first founded the company, through numerous encounters with authors from John le Carre to Jodi Picoult, and several staff sports days - this will be an entertaining and enlightening read for any book lover.
The Publishing Game: Adventures in Books: 150 years of Hodder & Stoughton
by Edward StourtonAuthor, journalist and BBC presenter Ed Stourton delves into the Hodder & Stoughton archives to tell the human story of 150 years of publishing. From the day in June 1868 when Matthew Henry Hodder and Thomas Wilberforce Stoughton first founded the company, through numerous encounters with authors from John le Carre to Jodi Picoult, and several staff sports days - this will be an entertaining and enlightening read for any book lover.
The Publishing History of Uncle Tom's Cabin, 1852–2002
by Claire ParfaitUncle Tom's Cabin continues to provoke impassioned discussions among scholars; to serve as the inspiration for theater, film, and dance; and to be the locus of much heated debate surrounding race relations in the United States. It is also one of the most remarkable print-based texts in U.S. publishing history. And yet, until now, no book-length study has traced the tumultuous publishing history of this most famous of antislavery novels. Among the major issues Claire Parfait addresses in her detailed account are the conditions of female authorship, the structures of copyright, author-publisher relations, agency, and literary economics. To follow the trail of the book over 150 years is to track the course of American culture, and to read the various editions is to gain insight into the most basic structures, formations, and formulations of literary culture during the period. Parfait interrelates the cultural status of this still controversial novel with its publishing history, and thus also chronicles the changing mood and mores of the nation during the past century and a half. Scholars of Stowe, of American literature and culture, and of publishing history will find this impressive and compelling work invaluable.
Publishing in a Medieval Monastery: The View from Twelfth-Century Engelberg (Elements in Publishing and Book Culture)
by Benjamin PohlThis Element contributes to the burgeoning field of medieval publishing studies with a case study of the books produced at the Benedictine monastery of Engelberg under its celebrated twelfth-century abbot, Frowin (1143–78). Frowin was the first abbot of Engelberg whose book provision policy relied on domestic production serviced by an internal scribal workforce, and his tenure marked the first major expansion of the community's library. This Element's in-depth discussion of nearly forty colophons inscribed in the books made for this library during Frowin's transformative abbacy offers a fresh perspective on monastic publishing practice in the twelfth century by directing our view to a mode of publication that has received only limited attention in scholarship to date.
Publishing in Wales: Renaissance and Resistance (Elements in Publishing and Book Culture)
by Jacob D. RawlinsThe creation of texts preserves culture, literature, myth, and society, and provides invaluable insights into history. Yet we still have much to learn about the history of how those texts were produced and how the production of texts has influenced modern societies, particularly in smaller nations like Wales. The story of publishing in Wales is closely connected to the story of Wales itself. Wales, the Welsh people, and the Welsh language have survived invasion, migration, oppression, revolt, resistance, religious and social upheaval, and economic depression. The books of Wales chronicle this story and the Welsh people's endurance over centuries of challenges. Ancient law-books, medieval manuscripts, legends and myths, secretly printed religious works, poetry, song, social commentary, and modern novels tell a story of a tiny nation, its hardy people, and an enduring literary legacy that has an outsized influence on culture and literature far beyond the Welsh borders.
The Publishing Industry in China
by AntonioThe Publishing Industry in China is a timely volume that covers all aspects of China's book, magazine, and online publishing industry. Various chapters discuss the different market segments of trade, scientific, technical, professional, education, and children's books.
Publishing Law
by Hugh Jones Christopher BensonPublishing Law is an authoritative and engaging guide to a wide range of legal issues affecting publishing today. Hugh Jones and Christopher Benson present readers with clear and accessible guidance to the complex legal areas specific to the ever evolving world of contemporary publishing, including copyright, moral rights, contracts and licensing, privacy, confidentiality, defamation, infringement and trademarks, with analysis of legal issues relating to sales, advertising, marketing, distribution and competition. This new fifth edition presents updated coverage of the key principles of copyright , as well as new copyright exceptions, licensing and open access. There is also further in-depth coverage of the legal issues around the sale of digital content. Key features of the fifth edition include: updated coverage of EU and UK copyright, including a new chapter on copyright exceptions following the significant changes in the 2014 Regulations Comprehensive coverage of publishing contracts with authors, as well as with other providers, including translators, contributors and contracts for subsidiary rights up to date coverage of the Defamation Act 2013, and other changes to EU and UK legislation exploration of the legal issues relating to digital publishing, including eBook and other electronic agreements, data protection and online issues in relation to privacy, and copyright infringement a range of summary checklists on key issues, ranging from copyright ownership to promotion and data protection useful appendices offering an A to Z glossary of legal terms and lists of useful address and further reading.
Publishing Networks in France in the Early Era of Print (The History of the Book)
by Diane E. BootonThis book examines commercial and personal connections in the early modern book trade in Paris and northwestern France, ca. 1450–1550. The book market, commercial trade, and geo-political ties connected the towns of Paris, Caen, Angers, Rennes, and Nantes, making this a fertile area for the transference of different fields of knowledge via book culture. Diane Booton investigates various aspects of book production (typography and illustration), market (publishers and booksellers), and ownership (buyers and annotators) and describes commercial and intellectual dissemination via established pathways, drawing on primary and archival sources.
Publishing Online for Writers
by Lisa KestevenPublishing online can be a daunting prospect for any writer. This book equips aspiring writers with a range of practical skills and tactics for entering the online publishing world. It will guide readers on where and how to publish online, whether writing for magazines, journals, blogs, or podcasts. The textbook includes practical exercises for developing skills such as producing an e-book, creating an e-book marketing strategy, and building an online writer’s presence.It also features step-by-step guides, examples and checklists that help readers research and find appropriate sites to submit work to, and show how to take a completed manuscript through to publication. This textbook will appeal to students, freelance writers, creative writers, poets, novelists and anyone interested in publishing content online to promote and sell their work more effectively.
Publishing Plates: Stereotyping and Electrotyping in Nineteenth-Century US Print Culture (Penn State Series in the History of the Book)
by Jeffrey M. MakalaFirst realized commercially in the late eighteenth century, stereotyping—the creation of solid printing plates cast from moveable type—fundamentally changed the way in which books were printed. Publishing Plates chronicles the technological and cultural shifts that resulted from the introduction of this technology in the United States.The commissioning of plates altered shop practices, distribution methods, and even the author-publisher relationship. Drawing on archival records, Jeffrey M. Makala traces the first uses of stereotyping in Philadelphia in 1812, its adoption by printers in New York and Philadelphia, and its effects on the trade. He looks closely at the printers, typefounders, authors, and publishers who watched small, regional, artisan-based printing traditions rapidly evolve, clearing the way for the industrialized publishing industry that would emerge in the United States at midcentury. Through case studies of the publisher Mathew Carey and the American Bible Society, one of the first publishers of cheap Bibles, Makala explores the origins of the American publishing industry and American mass media. In addition, Makala examines changes in the notion of authorship, copyright, and language and their effects on writers and literary circles, giving examples from the works and lives of Herman Melville, Sojourner Truth, Edgar Allan Poe, Henry David Thoreau, and Walt Whitman, among others. Incorporating perspectives from the fields of book history, the history of technology, material culture studies, and American studies, this book presents a rich, detailed history of an innovation that transformed American culture.
Publishing Romance: The History of an Industry, 1940s to the Present
by John MarkertRomance novels have attracted considerable attention since their mass market debut in 1939, yet seldom has the industry itself been analyzed. Founded in 1949, Harlequin quickly gained market domination with their contemporary romances. Other publishers countered with historical romances, leading to the rise of "bodice-ripper" romances in the 1970s. The liberation of the romance novel's content during the 1980s brought a vitality to the market that was dubbed a revolution, but the real romance revolution began in the 1990s with developments in the mainstream publishing industry and continues today. This book traces the history and evolution of the romance industry, covering successful (and not so successful) trends and describing changes in romance publishing that paved the way for the many popular subgenres flooding the market in the 21st century.
Publishing Romance Fiction in the Philippines (Elements in Publishing and Book Culture)
by Jodi McAlister Claire Parnell Andrea Anne TrinidadThe romance publishing landscape in the Philippines is vast and complex, characterised by entangled industrial players, diverse kinds of texts, and siloed audiences. This Element maps the large, multilayered, and highly productive sector of the Filipino publishing industry. It explores the distinct genre histories of romance fiction in this territory and the social, political and technological contexts that have shaped its development. It also examines the close connections between romance publishing and other media sectors alongside unique reception practices. It takes as a central case study the Filipino romance self-publishing collective #RomanceClass, analysing how they navigate this complex local landscape as well as the broader international marketplace. The majority of scholarship on romance fiction exclusively focuses on the Anglo-American industry. By focusing here on the Philippines, the authors hope to disrupt this phenomenon, and to contribute to a more decentred, rhizomatic approach to understanding this genre world.
Publishing Scholarly Editions: Archives, Computing, and Experience (Elements in Publishing and Book Culture)
by Christopher OhgePublishing Scholarly Editions offers new intellectual tools for publishing digital editions that bring readers closer to the experimental practices of literature, editing, and reading. Sections 1 and 2 frame intentionality and data analysis as intersubjective, interrelated, and illustrative of experience-as-experimentation. In them, I explore these ideas in two editorial projects of nineteenth-century works: Herman Melville's Billy Budd, Sailor and the anti-slavery anthology The Bow in the Cloud, edited by Mary Anne Rawson. Section 3 uses philosophical Pragmatism to rethink editorial principles and data modelling, arguing for a broader conception of the edition rooted in data collections and experience. The Conclusion draws attention to the challenges of publishing digital editions, and why they have failed to be supported by the publishing industry. If publications are conceived as pragmatic 'inventions' based on reliable, open-access data collections, then editing will embrace the critical, aesthetic, and experimental affordances of editions of experience.
Publishing the Family
by June HowardIn Publishing the Family June Howard turns a study of the collaborative novel The Whole Family into a lens through which to examine American literature and culture at the beginning of the twentieth century. Striving to do equal justice to historical particulars and the broad horizons of social change, Howard reconsiders such categories of analysis as authorship, genre, and periodization. In the process, she offers a new method for cultural studies and American studies at the beginning of the twenty-first century. Publishing the Family describes the sources and controversial outcome of a fascinating literary experiment. Howard embeds the story of The Whole Family in the story of Harper & Brothers' powerful and pervasive presence in American cultural life, treating the publisher, in effect, as an author. Each chapter of Publishing the Family casts light on some aspect of life in the United States at a moment that arguably marked the beginning of our own era. Howard revises common views of the turn-of-the-century literary marketplace and discusses the perceived crisis in the family as well as the popular and expert discourses that emerged to remedy it. She also demonstrates how creative women like Bazar editor Elizabeth Jordan blended their own ideas about the "New Woman" with traditional values. Howard places these analyses in the framework of far-reaching historical changes, such as the transformation of the public meaning of emotion and "sentimentality. " Taken together, the chapters in Publishing the Family show how profoundly the modern mapping of social life relies on boundaries between family and business, culture and commerce, which The Whole Family and Publishing the Family constantly unsettle. Publishing the Family will interest students and scholars of American history, literature, and culture, as well as those studying gender, sexuality, and the family.
Publishing the History Play in the Time of Shakespeare: Stationers Shaping a Genre
by Amy LidsterDuring the early modern period, the publication process decisively shaped the history play and its reception. Bringing together the methodologies of genre criticism and book history, this study argues that stationers have – through acts of selection and presentation – constructed some remarkably influential expectations and ideas surrounding genre. Amy Lidster boldly challenges the uncritical use of Shakespeare's Folio as a touchstone for the history play, exposing the harmful ways in which this has solidified its parameters as a genre exclusively interested in the lives of English kings. Reframing the Folio as a single example of participation in genre-making, this book illuminates the exciting and diverse range of historical pasts that were available to readers and audiences in the early modern period. Lidster invites us to reappraise the connection between plays on stage and in print, and to reposition playbooks within the historical culture and geopolitics of the book trade.
Publishing the Postcolonial: Anglophone West African and Caribbean Writing in the UK 1948-1968 (Routledge Research In Postcolonial Literatures Ser. #32)
by Gail LowThis book explores how writers such as Amos Tutuola, George Lamming, Samuel Selvon, VS Naipaul, Chinua Achebe, Derek Walcott, Kamau Brathwaite, and Wole Soyinka came to be published in London in important educational series such as the Three Crown Series and African Writers Series. Low takes account of recent debates in the discipline of book history, especially issues that deal with social, cultural, and economic questions of authorship, publishing histories, canon formation, and the production, distribution and reception of texts in the literary market place. Searching publishing archives for readers reports, editorial correspondence, and interventions, this book represents a necessary exploration of postwar publishing contexts and the dissemination of texts from London that is crucial to literary histories of the postcolonial book. Taken together as a postwar generation, this cohort of now canonical writers helped "imagine" their respective national communities, yet their intellectual labors entered an elite transnational literary circuit, and correspondingly, were transformed into textual commodities by the economic, social, cultural, and institutional transactions that were part of an expanding print capitalism.
Publishing the Science Fiction Canon: The Case of Scientific Romance (Elements: Publishing and Book Culture)
by Adam RobertsScience fiction was being written throughout the seventeenth and eighteenth centuries, but it underwent a rapid expansion of cultural dissemination and popularity at the end of the nineteenth and beginning of the twentieth century. This Element explores the ways this explosion in interest in 'scientific romance', that informs today's global science fiction culture, manifests the specific historical exigences of the revolutions in publishing and distribution technology. H. G. Wells, Jules Verne and other science fiction writers embody in their art the advances in material culture that mobilize, reproduce and distribute with new rapidity, determining the cultural logic of twentieth-century science fiction in the process.
Publishing Women's Life Stories in France, 1647-1720: From Voice to Print (Women and Gender in the Early Modern World)
by Elizabeth C. GoldsmithIn this new study, Elizabeth Goldsmith continues her pursuit of issues treated in her earlier books on conversation, epistolary writing, and the female voice in literature. She examines how French women in the seventeenth and early eighteenth centuries first came to publish their private life stories; in doing so, she explores what the writers have to say about why they decide to write about themselves, what they choose to write, how they get their stories circulated and printed, and what they do to defend themselves against the threat to personal reputation and credibility that was implied by such public self-exposure. Goldsmith scrutinizes the autobiographical writing of six women, all of whom were, for different reasons, the objects of fairly intense publicity during their lifetime, at the historical moment when the idea of "publicity" via the printed word was still a new concept. Three of the women-Jeanne des Anges, Marie de l'Incarnation, and Jeanne Guyon-were charismatic religious figures whose writings were widely circulated. The other three writers-the sisters Hortense and Marie Mancini, and Madame de Villedieu-are more worldly, but like their spiritual counterparts, they undertook self-publication as a form of conversation with the world, and a way of participating in other forms of public discourse. Publishing Women's Life Stories in France, 1647-1720 considers the different forms that the life writing of these three women took: autobiographies; letter correspondences (which in four of the six cases have never before been published); trial transcripts; testimonials published as part of other authors' works; and written self-portraits that were circulated among friends. Drawing on the work of Michel de Certeau on voice and communities of readers in the 17th century, as well as the work of Roger Chartier and other historians of the book and print culture, Goldsmith retraces the complicated networks of human interaction that underlie these early a
Publizistikwissenschaft erneuern: Was wir über öffentliche Kommunikation wissen und was wir wissen können (essentials)
by Manfred RühlManfred Rühl rekonstruiert öffentliche Kommunikation anhand von Kommunikation/Gesellschafts-Konzeptionen bei Christian Thomasius und Kaspar Stieler, Albert Schäffle und Karl Bücher, Jürgen Habermas und Niklas Luhmann. Das essential erläutert die Prinzipien, wonach sich jedes Publizistiksystem mit Politik, Wirtschaft, Technik, Ethik, Recht, Religion, Kunst, Sport und weiteren Funktionssystemen auseinandersetzen kann. Seit dem 19. Jahrhundert wird Publizistik weltweit als Journalismus, Public Relations, Werbung und in Form von weiteren Persuasionssystemen ausdifferenziert. Diese werden auf der Gesellschaftsebene, auf der Marktebene und auf der Organisationsebene voneinander abgegrenzt. Als übergreifende Funktion der Publizistik wird vorgeschlagen: Die Welt für die Weltgesellschaft transparenter, lesbarer und verstehbarer zu machen.
Pudd'nhead Wilson (SparkNotes Literature Guide Series)
by SparkNotesPudd'nhead Wilson (SparkNotes Literature Guide) by Mark Twain Making the reading experience fun! Created by Harvard students for students everywhere, SparkNotes is a new breed of study guide: smarter, better, faster. Geared to what today's students need to know, SparkNotes provides: *Chapter-by-chapter analysis *Explanations of key themes, motifs, and symbols *A review quiz and essay topicsLively and accessible, these guides are perfect for late-night studying and writing papers
Pudentiana Deacon: Printed Writings 1500–1640: Series I, Part Three, Volume 4 (The Early Modern Englishwoman: A Facsimile Library of Essential Works & Printed Writings, 1500-1640: Series I, Part Three #Vol. 4)
by Frans BlomDelicious entertainments of the soule is a translation of a collection of conferences which Francis de Sales held for the Order of the Sisters of the Visitation. This order took the form of an institute for young girls and widows who wanted to enter a convent but lacked the strength or the inclination for the physical austerities of the great orders. It was for these sisters that Francis held conferences or 'familiar conversations' on religious topics at regular intervals. These conversations were not written out by Francis himself but were noted down and collected by the sisters. Pudentiana Deacon's translation of these transcripts gives the reader an idea of the personality of the speaker. De Sale comes across as a humane, commonsensical, practical man with an occasional sense of humour and a shrewd idea of the specific worries and temptations of his audience.
Pueblo y nación. Homenaje a José Álvarez Junco
by Varios AutoresJosé Álvarez Junco, uno de los intelectuales más relevantes de la España actual, ha realizado aportaciones decisivas al estudio de temas clave como el movimiento anarquista, el republicanismo y la construcción nacional. Sus trabajos han combinado el gusto por la buena escritura con el diálogo entre la historia y las ciencias sociales. En este libro de homenaje, diversos especialistas analizan su obra y reflexionan sobre los asuntos que le han preocupado a lo largo de su vida, con un énfasis especial en el protagonismo de actores colectivos como el pueblo y la nación. La trayectoria de Álvarez Junco y su visión de las cosas, libre y desmitificadora, constituyen una inestimable inspiración para el debate acerca de los problemas que plantean estos tiempos de crisis. En el libro han participado: Javier Moreno Luzón y Fernando del Rey (eds.), Paloma Aguilar, Edward Baker, Carolyn P. Boyd, Mercedes Cabrera, Julián Casanova, Antonio Cazorla Sánchez, Rafael Cruz, Giuliana Di Febo, Javier Fernández Sebastián, Josep M. Fradera, Gregorio de la Fuente Monge, Mercedes Gutiérrez Sánchez, Stephen Jacobson, Santos Juliá, Estrella López Keller, Jorge M. Reverte, Miguel Martorell, Manuel Pérez Ledesma, Pamela Radcliff, Antonio Robles Egea, María Luisa Sánchez-Mejía, Adrian Shubert, Nigel Townson y Joaquín Varela Suanzes-Carpegna.
El puente
by Gay TaleseEl Maestro del Periodismo narra una auténtica epopeya humana: la crónica de la construcción de un puente convertida en un nuevo clásico. «Talese cuenta historias cálidas, divertidas y trágicas sobre hombres, mujeres, acero y hormigón. Una buena lectura.»Denver Post «Llegan a la ciudad en coches enormes, viven en habitaciones amuebladas, beben whisky acompañado de chupitos de cerveza y persiguen a mujeres que no tardarán en olvidar. Se quedan poco tiempo, no más del que necesitan para construir el puente.» A finales de 1964 se completaron las obras del puente de Verrazano-Narrows, que une Brooklyn y Staten Island y que, medio siglo después, sigue considerándose un prodigio de la ingeniería: con sus 4.176 metros de longitud, es el puente colgante más largo de Estados Unidos y el sexto del mundo. Gay Talese, que siguió de cerca el levantamiento de este monumento al esfuerzo del hombre, recogió en El puente las historias humanas que se hallaban tras su construcción, desde el día a día de los obreros que trabajaban sobre vigas a alturas de vértigo hasta los acuerdos a puerta cerrada que desplazarían vecindarios enteros para dar cabida a la bestia. Un relato fascinante de intrigas políticas y de coraje, y una demostración del talento de Talese como cronista y narrador de historias. Reseñas:«Una crónica brillante. Describe con emoción a la gente que participó en el proyecto. Ve en el puente un logro humano más que mecánico, y aporta drama y aventura a la historia de su construcción.»The New York Times Book Review «Este libro tiene el encanto de I Cover the Waterfront, de Max Miller, y la precisión de Muerte en la tarde, de Hemingway.»St. Louis Post-Dispatch «Solo un escritor enamorado de su materia puede producir un relato tan fascinante. Hay muchas historias dentro de El puente, y todas merecen ser leídas.»Houston Post «Un relato maravilloso en el que combina tristeza, humor, peligro, muerte y angustia, y que al lector le resultará difícil dejar.»Arizona Republic «Un relato fascinante y atractivo. Un drama absorbente y maravillosamente escrito.»Times Union «Talese cuenta historias cálidas, divertidas y trágicas sobre hombres, mujeres, acero y hormigón. Una buena lectura.»Denver Post