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Essential Law for Marketers

by Ardi Kolah

'Essential Law for Marketers' offers clear and concise explanations of the laws that impact on the practice of marketing, advertising, sponsorship, design and public relations, providing expert guidance on crucial issues for the busy practitioner.Each chapter in the book offers, in simple English, full analysis of the law on each subject, and illuminates it with numerous examples and cases taken from current industry practice. It also offers helpful tips and suggestions for 'keeping it legal' without losing sight of the overall commercial objectives. Uniquely written from the practitioner's point of view, the text is structured to offer a complete and accessible picture of how the law can impinge on the job:* 'Point of law' offers clear legal definitions or shows the generic application of a legal point in a real life context* 'Law in action' outlines actual legal cases and their outcomes, with full referencing for the case available on the companion site* 'Insight' offers background information, providing a broader practical or commercial context for a legal topic* 'Checklist' at end of each chapter itemises the key issues to bear in mindEssential Law for Marketers covers all the key issues facing those working in the media. From making claims and statements, copyright, defamation, promotion and advertising, through to lobbying, cybermarketing and ambush marketing, it is an invaluable reference guide for anyone working within the sector. It also functions as an excellent learning resource for all marketing students who need to appreciate the legal implications of industry practice.

Essential Law for Marketers

by Ardi Kolah

This completely updated and revised edition of the bestselling book in its field helps you to understand the basic legal principles applied in England and Wales that impact on your work in sales and marketing. We'll give you the confidence to make authoritative statements online and offline, and comply with legal requirements in sales and marketing practice. You'll understand the implications of EU laws and regulations, and how to prevent legal barriers stifling competition in your market segment. Jargon free, accessible, no detailed knowledge required, signposts the reader to all the important bits. The GURU is out of the BOTTLE!

Essential Lawyering Skills: Interviewing, Counseling, Negotiation, and Persuasive Fact Analysis (Aspen Coursebook Series)

by Stefan H. Krieger Jr. Neumann Renee McDonald Hutchins

The Sixth Edition of Essential Lawyering Skills: Interviewing, Counseling, Negotiation, and Persuasive Fact Analysis continues to emphasize the role of the attorney in the lawyer-client relationship. Widely respected practitioners and teachers, the authors’ introductions, visual aids, and realistic examples illuminate the basic mechanics of these key skills. Case situations and problem-solving scenarios engage students in developing essential lawyering skills that mirror legal practice.The topic of professional responsibility is integrated throughout. <p><p> New to the Sixth Edition: <p> New co-author René Hutchins brings her new perspective to the course <p>Updated and improved design makes the material more accessible for today’s student <p>Increased coverage of negotiation in the plea-bargaining context <p>Updated examination of the use of electronic media in fact analysis and negotiation <p><p>Professors and students will benefit from: <p> <p>An emphasis on practice and the mechanics of negotiation and persuasion, rather than on theory <p>Complete coverage of problem solving, interviewing, counseling, negotiation, and fact analysis <p>Remarkably clear and penetrating discussion of the persuasive value of facts, supported by useful visual aids <p>Generous use of interesting examples that place topics in context <p>Integrated coverage of professional responsibility where appropriate <p>Experienced authors, who draw upon many years of teaching and writing about lawyering skills

Essential Legal System and Legal Services for SQE1 (Essential Law for SQE1)

by Ian Bowden Zaman F. Kala

Essential Legal System and Legal Services for SQE1 explains the key principles of the English and Welsh Legal System, sources of law and legal services in a clear, concise and easy-to-follow style. Principles are introduced and illustrated with reference to practical examples. The book explains the importance of, and the workings of, the Legal System of England and Wales, including the hierarchy of the courts, sources of law and the regulation of legal services.The book provides a clear and structured approach with opportunities to apply the relevant principles to the law. It also includes a range of interactive features, including: Revision points: Each chapter concludes with a concise list of key revision points Multiple choice questions: Each section of the book provides multiple choice questions following the SQE1 question format (with answers to enable you to test your knowledge). Further multiple choice questions and answers are also provided on the companion website. Part of a series of books aimed at those who are preparing for SQE1, this concise and accessible text provides a clear understanding of the key principles of the Legal System and Legal Services of England and Wales, and enables you to test your assessment skills.

The Essential Moral Handbook: A Guide to Catholic Living

by Kevin J. O'Neil Peter Black

Moral theology is much more than a simple consideration of right and wrong. This book will help readers grasp the basic principles of moral theology in the Roman Catholic tradition and apply them to their own lives. This handbook leads to solid answers that respect human dignity, promote the rights of the individual, and stress the importance of personal responsibility. This book will provide valuable assistance to lay ministers, members of evangelical teams, parents mentoring their children in the basics of the faith, RCIA candidates, teachers, and those who want a review of moral issues in light of current events.

The Essential Plato: Apology, Symposium, and The Republic

by Plato

Three Socratic dialogues by the ancient Greek philosopher who established the foundations of Western thought. Apology: In this classic text, Plato recounts the trial of his mentor Socrates, who stands accused of rejecting the gods and corrupting the youth of Athens. As recounted by Plato, Socrates defends himself with a profound examination of integrity, citizenship, the nature of truth, and the role of a philosopher. Symposium: Here Plato depicts a group of Athenian intellectuals discussing the nature of desire. One after another, Agathon, Aristodemus, Eryximachus, Pausanias, and Aristophanes share their perspectives on gender, love, sexuality, and human instincts. The dialogue culminates in the radical views of Socrates, who advocates transcendence through spiritual worship. The Republic: Plato&’s magnum opus is a wide-ranging and deeply influential meditation on society as a whole. Plato explores the concept of justice, the connection between politics and psychology, the difference between words and what they represent, and the roles of art and education, among many other topics.

The Essential Police Constable Degree Apprenticeship EPA Handbook

by Sharon Gander

An essential handbook for all those involved in the Police Constable Degree Apprenticeship (PCDA), guiding student officers through the End Point Assessment (EPA). In a supportive and easy-to-read format, it provides invaluable advice around this complex process.Suitable for police officer apprentices, police trainers, university lecturing staff and independent assessors, it ensures learners fully understand the requirements of the EPA and how best to meet these, providing support throughout their PCDA programme and enabling them to pass first time and achieve the highest possible grade. It is also a valuable tool ensuring all involved have the required knowledge and understading of the EPA at the start of and during the programme. Examples of good practice, case studies and opportunities for critical self-reflection help develop key academic study skills. It also takes a collaborative, learner-focused approach with reference to the employer (police force), the training provider (university) and the apprentice.

Essential Readings in Medicine & Religion

by Gary B. Ferngren Ekaterina N. Lomperis

“[A] useful, well-edited anthology of important texts in the history of the intersection of religion and medicine.” —Warren Kinghorn, MD, ThD, Duke University Medical Center and Duke Divinity SchoolGary B. Ferngren and Ekaterina N. Lomperis have gathered a rich collection of annotated primary sources that illustrate the intersection of medicine and religion. Intended as a companion volume to Ferngren’s classic Medicine and Religion, which traces the history of the relationship of medicine to religion in the Western world from the earliest ancient Near Eastern societies to the twenty-first century, this useful and extensive sourcebook places each key document in historical context.Drawing from more than 160 texts, the book explores a number of themes, including concepts of health, the causes and cure of disease, medical ethics, theodicy, beneficence, religious healing, consolation, and death and dying. Each chapter begins with an introduction that furnishes a basic historical setting for the period covered. Modern translations, some of which have been made especially for this volume, are used whenever possible. The texts are numbered sequentially within each chapter and preceded by a short introduction to both the author and the subject.Touching on Mesopotamia, Egypt, Israel, Greece, Rome, the European Middle Ages, Islam, early modern Europe, and the modern era, Essential Readings in Medicine and Religion brings a wide range of sources together to expand on the crucial lessons of Medicine and Religion. This book is a useful introduction for all students of history, divinity, medicine, and health.

Essential Research for Evidence-Based Practice in Nursing Care

by Mohammed Al Maqbali

This textbook delves into nursing research's fundamental concepts, methodologies, and applications, equipping novice and experienced researchers with the knowledge and skills necessary to conduct rigorous and impactful studies. Nursing research is a systematic investigation that aims to generate new knowledge, enhance understanding, and contribute to evidence-based nursing practice. It provides a scientific foundation for decision-making, fosters innovation, and promotes delivering high-quality, patient-centered care. This textbook provides a comprehensive overview of research and evidence-based practice in nursing, catering to both nurses and nursing students. It describes the principles, methods, and processes involved in conducting research, critically appraising literature, and implementing evidence-based practice in nursing care. The main topics addressed include research design and methodology, critical appraisal of research literature, evidence-based practice concepts and processes, translating evidence into practice, disseminating research, and future directions in nursing research. The textbook also highlights the integration of emerging trends and technologies in healthcare research, empowering nurses to stay up-to-date with the latest advancements. Discussing topics like telehealth, big data analytics, and artificial intelligence in the context of evidence-based practice, the book equips nurses to leverage modern tools for improving patient outcomes effectively. Another distinguishing feature of this textbook is its emphasis on real-life case studies and scenarios. Offering practical examples, readers can visualize the application of research findings in different healthcare settings, making the content more engaging and relatable. This approach bridges the gap between theory and practice, promoting a deeper understanding of how evidence-based nursing care positively impacts patient wellbeing. This textbook can help a nursing student embarking on a research journey or an experienced nurse seeking to enhance research skills; it is a valuable resource to guide readers through the exciting and rewarding world of nursing research.

The Essential Scalia: On the Constitution, the Courts, and the Rule of Law

by Antonin Scalia

Supreme Court Justice Antonin Scalia in his own words: the definitive collection of his opinions, speeches, and articles on the most essential and vexing legal questions, with an intimate foreword by Justice Elena KaganA justice on the United States Supreme Court for three decades, Antonin Scalia transformed the way that judges, lawyers, and citizens think about the law. The Essential Scalia presents Justice Scalia on his own terms, allowing readers to understand the reasoning and insights that made him one of the most consequential jurists in American history. Known for his forceful intellect and remarkable wit, Scalia mastered the art of writing in a way that both educated and entertained. This comprehensive collection draws from the best of Scalia&’s opinions, essays, speeches, and testimony to paint a complete and nuanced portrait of his jurisprudence. This compendium addresses the hot-button issues of the times, from abortion and the right to bear arms to marriage, free speech, religious liberty, and so much more. It also presents the justice&’s wise insights on perennial debates over the structure of government created by our Constitution and the proper methods for interpreting our laws. Brilliant and passionately argued, The Essential Scalia is an indispensable resource for anyone who wants to understand our Constitution, the American legal system, and one of our nation&’s most influential and highly regarded jurists and thinkers.

The Essential Schopenhauer: Key Selections from The World as Will and Representation and Other Writings (Harper Perennial Modern Thought Ser.)

by Arthur Schopenhauer

“We should be grateful to Schopenhauer for managing to express the truth about life so beautifully.” —Alain De Botton, author of The Consolations of Philosophy“Schopenhauer’s philosophy has had a special attraction for those who wonder about life’s meaning, along with those engaged in music, literature, and the visual arts.” —Stanford Encyclopedia of Philosophy The Essential Schopenhauer delivers the first comprehensive English anthology of the seminal philosopher’s writings. Edited by Wolfgang Schirmacher, president of the International Schopenhauer Association, this indispensible collection affords readers a uniquely accessible gateway into the monolithic thinker’s prodigious body of work. Just as the Harper Perennial Basic Writings seriesrenders the work of Heidegger and Nietzsche accessible for English readers, The Essential Schopenhauer gives us unprecedented access to the complex ideas of this profound and influential thinker.

The Essential Spinoza: Ethics and Related Writings

by Baruch Spinoza Michael L. Morgan Samuel Shirley

Designed to facilitate a thoughtful and informed reading of Spinoza's Ethics, this anthology provides the Ethics, related writings, and two valuable appendices: List of Propositions from the Ethics, which helps readers to trace the development of key themes; and Citations in Proofs, a list of all the propositions, corollaries, and scholia in the Ethics, together with all the definitions, axioms, propositions, corollaries, and scholia to which Spinoza refers in the proofs--thus, readers can locate, for a given item, each instance where Spinoza refers to it.

Essential Strategies for Financial Services Compliance

by Peter Haines Annie Mills

A fully updated edition of the definitive guide to financial regulation In recent years, not only has the compliance field become firmly established, but it has seen staggering growth, thanks to never-ending changes in the regulatory environment. As regulation increases still further, the demand for clear guidance on navigating daily compliance issues is greater than ever. Now in its second edition, the highly successful Essential Strategies for Financial Services Compliance has been updated with the latest compliance strategies and regulatory information, making it indispensable for compliance officers, legal firms, and anyone else working with the financial services compliance function. Non-compliance represents a significant material risk for any financial services firm that fails to understand and appropriately apply regulatory standards. This Second Edition of Essential Strategies for Financial Services Compliance makes it easy to digest complex information on the regulatory framework. But this book is far from solely theoretical. A balanced approach means that both the concepts and their application are within reach. Annie Mills and Peter Haines deliver solid advice that can be applied on a day-to-day basis to manage any compliance issues that may arise. Read this book to: Understand the conceptual basis of compliance and the current regulatory environment applicable to the financial services industry Quickly and thoroughly learn the accepted best practices for everyday compliance Get up to date information on the current financial regulatory environment with this new edition Reference detailed advice as issues arise in day-to-day operations This update to the popular first edition of Essential Strategies for Financial Services Compliance will help eliminate non-compliance risk and ensure that your firm is entirely current on its ability to navigate the maze of financial services regulation.

Essential Strategies for Financial Services Compliance

by Annie Mills

Compliance officers perform a vital, yet unpopular role in the business world as they advise on complying with myriad rules and regulations. What is good for compliance is sometimes seen as being bad for business, making a compliance officer's role a difficult one. Essential Strategies for Financial Services Compliance offers practical guidance on how to apply a regulatory requirement to day to day situations. It also shows how to communicate the compliance department?s activities to the rest of the firm, how the role fits within the organization as a whole, what the scope and limitation of their responsibilities are, what to do when things go wrong, and how to deal with unusual problems.

Essential Tort Law for SQE1 (Essential Law for SQE1)

by Wendy Laws

Essential Tort Law for SQE1 explains the key principles of tort law in a clear, easy-to-follow style. Principles are introduced and illustrated with reference to practical examples. The book demonstrates the skill of client case analysis, taking a clear and structured approach to analysing the facts of a client’s case and then applying the relevant principles. It also includes a range of supportive features: Revision points: Each chapter concludes with a concise list of key revision points. Problem questions: To test understanding and analytical skills applied to practical scenarios. A companion website also provides suggested answers. Multiple choice questions: Each section of the book provides multiple choice questions following the SQE1 question format (with answers to enable you to test your knowledge). Further multiple choice questions and answers are also provided on the companion website. The first in a series of books aimed at those preparing for SQE1, this concise and accessible text provides a clear understanding of the tort element of SQE1 and enables you to test your assessment skills.

Essentially a Mother: A Feminist Approach to the Law of Pregnancy and Motherhood

by Jennifer Hendricks

Essentially a Mother argues that the law of pregnancy and motherhood has been overrun by sexist ideology. Courts have held that a pregnant woman’s nine months of gestation hardly count in her claim to parent the child she bears and that a man’s brief moment of ejaculation matters more than a woman’s labor. Armed with such dubious arguments, courts have stripped women of the right to abortion, treated surrogate mothers as mere vessels, and handed biological fathers—even those who became fathers through rape—automatic rights over women and their children. In this incisive and groundbreaking book, Jennifer Hendricks argues that feminists must overthrow the skewed value system that subordinates women, devalues caregiving, and denies too many the right to parent.

Essentials of Autopsy Practice: Advances, Updates and Emerging Technologies

by Guy N. Rutty

This book covers new and exciting topics which have emerged in the area of autopsy recently, including the three different post-mortem CT-angiography systems currently available to practitioners in this field; a highly topical chapter on the role of genetic abnormalities in the handling of drugs within the body and how this can affect the interpretation of toxicological results in relation to how the drug may have caused or contributed to death; an update on the current classification and considerations related to deaths due to hanging; a review of injuries and fatalities caused by animals including post-mortem scavenging; an authoritative review of poisons and toxins from water and the life that inhabits it; and recent advances in knowledge in the use of entomology as an investigative tool as well as knowledge related to colonisation of cadavers by insects, animals and birds. Essentials of Autopsy Practice: Advances, Updates and Emerging Technologies is a multi-subject book, aimed at different grades of practitioners, from different practice areas, covering topics that are currently discussed and anticipated to be discussed in the field of autopsy practice over the next few years.

Essentials of Autopsy Practice: Reviews, Updates and Advances

by Guy N. Rutty

This book covers topical subjects within the field of death investigation, where changes in practice have recently occurred. The topics embrace the multi-disciplinary approach required for death investigation, and address advances in the field of forensic photography, pathology, and 3D printing as applied to forensics. This volume includes chapters on high altitude deaths, the role of 3D-printing applied to forensic investigations, photogrammetry, commotion cordis (an uncommon cause of fatal cardiac arrest) and the cricoid cartilage. Essentials of Autopsy Practice: Reviews, Updates and Advances is an educational and practical resource aimed at trainees and consultants, generalists and specialists, and multi-disciplinary teams.

Essentials of Business Ethics

by Denis Collins

The essential guide to creating an organization ofhigh integrity and superior performance With the high-profile corporate scandals that have taken place in recent years, corporate ethics are more important to a business than ever before. The failure of ethical leadership in an organization is very destructive-it demoralizes the workforce, breeds public distrust, and ultimately results in organizational decay. Based on more than two decades of consulting, teaching, and research, Denis Collins's Essentials of Business Ethics is designed with appreciation for your demanding professional obligations, with easy-to-find, at-your-fingertips information. Its nuts-and-bolts presentation provides you with practical "how-to" examples and best practices on every area of managing ethics inside your organization in a handy, concise format. This brief yet powerful guide presents executives and leaders with timely discussion on: Human nature and unethical behavior in organizations Determining the ethics of job candidates The differences between a Code of Ethics and a Code of Conduct The best practices for managing diversity Using Management-by-Objectives to establish work goals that encourage ethical behavior Performance appraisals that reward ethical behaviors Aligning community outreach with the company's mission and assets Handling the environmental change process How to manage three internal communication mechanisms for employees to report potentially unethical or illegal behaviors: an Ethics & Compliance Office, Ombudsman, and Ethics Hotlines Providing a five-step ethics job-screen process and an ethical decision-making framework, as well as guidelines for conducting a variety of business ethics workshops, Essentials of Business Ethics is the only guide you will need containing all the relevant facts on business ethics, all in one place.

Essentials Of Business Law

by Jeffrey F. Beatty Susan S. Samuelson Patricia Sanchez Abril

Packed with current examples and real scenarios, ESSENTIALS OF BUSINESS LAW, 6th EDITION has earned praise from judges, attorneys, scholars, businesspeople, professors, and students. An extremely reader-friendly presentation features a conversational writing style that explains complex legal topics with easy-to-understand language. Using real-world stories, the authors illustrate how legal concepts apply to everyday business practice. As experienced teachers and respected scholars, the authors provide absolutely authoritative, thorough coverage of the issues most relevant to students today, while accurately foreseeing emerging legal trends and issues. Hands-on activities encourage students to think critically about legal issues and business. In addition, MindTap offers access to Case Collection with more than 1600 cases, sortable by name, year, state, and subject.

Essentials of Business Law

by Jeffrey F. Beatty Susan S. Samuelson Patricia Sánchez Abril

Discover the business law text you'll actually enjoy reading. Time after time, students like you have commented that this is the best text they have ever read and they had no idea law could be so interesting. The student choice every time, Beatty/Samuelson/Abril's ESSENTIALS OF BUSINESS LAW, 7E is packed with current examples and real-life scenarios relevant to you -- from marijuana contracts to the impact of Covid-19 and #MeToo in the workplace. This reader-friendly book uses conversational writing to explain complex topics in easy-to-understand language. Because the authors actually practiced law before teaching, they are able to explain how law really works in everyday business practice. The authors have carefully selected topics sure to pique your interest. This edition emphasizes today's digital landscape with new information on privacy and intellectual property. An updated ethics chapter offers a practical approach, using the latest research to explain why people make unethical decisions. MindTap digital resources further reinforce learning with more than 1200 cases.

Essentials of Business Law

by Ruth Calhoun Hughes Anthony Liuzzo

The new, eleventh edition of the Essentials of Business Law program is a practical, concise, and broad-based introduction to the vibrant field of business law. <p><p>While continuing to offer all of the features that have made the ten prior editions successful, this new edition includes a chapter on the areas of law affected by social media, updated content, and enhanced support materials. Both the traditional areas of law, such as contracts and property, and the emerging areas of law, such as e-commerce and environmental, are covered in short, informative chapters written to capture the essence of each topic. The objective of the text throughout its coverage is ease of use, ease of teaching, ease of assessment, and ease of understanding. It has been developed for those seeking a more fundamental overview of the concepts and principles that are vital to the understanding of business law.

Essentials Of Business Law

by Anthony Liuzzo

The new, ninth edition of the Essentials of Business Law program is a practical, concise, and broad-based introduction to the vibrant field of business law. Both the traditional areas of law, such as contracts and property, and the emerging areas of law, such as e-commerce and environmental, are covered in short, informative chapters written to capture the essence of each topic. The objective of the text throughout its coverage is ease―ease of use, ease of teaching, ease of assessment, and ease of understanding. It has been developed for those seeking a more fundamental overview of the concepts and principles that are vital to the understanding of business law.

Essentials of Business Law and the Legal Environment

by Richard A. Mann Barry S. Roberts

ESSENTIALS OF BUSINESS LAW AND THE LEGAL ENVIRONMENT, 11TH EDITION helps you gain a complete understanding of today's business law and its environment with a straightforward, inviting, non-technical approach. Cases are carefully summarized and integrated throughout the book to present recent legal issues and significant landmark court decisions. You'll find coverage of today's most important legal subjects and ethical issues required for success on today's CPA exam.

The Essentials of Contract Negotiation

by Stefanie Jung Peter Krebs

This book focuses on the tactics and strategies used in business-to-business contract negotiations. In addition to outlining general negotiation concepts, techniques and tools, it provides insight into relevant framework conditions, underlying mechanisms and also presents generally occurring terms and problems. Moreover, different negotiating styles are illustrated using an exemplary presentation of negotiation peculiarities in China, the USA and Germany. The presented tactics and strategies combine interdisciplinary psychological and economic knowledge as well as findings from the field of communication science. The application scope of these tactics and strategies covers business-to-business negotiations as well as company-internal negotiations. The fact that this book does not necessarily stipulate any prior knowledge of the subject of negotiations also makes it highly suitable for nonprofessionals with a pronounced interested in negotiations. Nonetheless, it provides proficient negotiators with a deeper understanding for situations experienced in negotiations. This book also helps practioners to identify underlying mechanisms and on this basis sustainably improve their negotiation skills.

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