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Boston's Best Dive Bars
by Luke O'NeilBoston's Best Dive Bars features opinionated reviews of 100 of the grungiest and grittiest drinking establishments in Beantown. If you want to avoid the tourist traps listed in those "other" bar guides and find out where real Bostonians do their drinking, then this is the book for you.Luke O'Neil has been covering arts and nightlife in Boston for ten years. For years he wrote a popular column called Barcode in The Boston Globe, where he still writes about cocktails and the restaurant and bar scene. He also pens a bar column called Thursty in the Boston Metro, the Liquid column in Stuff Magazine, and has written about bars for Boston Magazine and Black Book.
Botanical Illustration: The Essential Reference
by Carol Belanger GraftonComprising more than 500 years of printed botanical illustrations, this stunning compendium of black-and-white and color images begins with medieval illuminated manuscripts and woodcuts from the early days of printing. In addition to images from the fifteenth and sixteenth centuries, the collection features highlights from such seventeenth-century classics as Gerard's Herbal, Besler's Hortus Eystettensis, and Crispin van de Pass' Hortus Floridus. Latter-day selections include illustrations from major nineteenth-century works -- including the great flower prints of Pierre-Joseph Redouté and hand-colored lithographs by many other artists of the period -- as well as the imaginative twentieth-century floral work in the Art Nouveau style of M. P. Verneuil, E. A. Seguy, and others.Detailed bibliographical information concerning every source and biographical information on the artists make this volume a vital reference tool as well as a splendid resource of significant and beautiful botanical illustrations. Students of graphic art and illustration as well as graphic designers, advertising professionals, and horticulturalists will prize this treasury of material from many rare historic sources.
Botany for Gardeners, Fourth Edition: An Introduction to the Science of Plants
by Brian Capon&“This should be the cornerstone of every gardener&’s library.&” —Jeff Gillman, Director of the UNC Charlotte Botanical Gardens What happens inside a seed after it is planted? How are plants structured? How do plants reproduce? The answers to these and other questions about complex plant processes can be found in the bestselling Botany for Gardeners. First published in 1990 with more than 260,000 copies sold, it has become the go-to introduction to botany for students and gardeners. Now in its fourth edition, Botany for Gardeners has been expanded and updated. It features a revised interior, with new photos and illustrations that clarify the concepts clearer than ever before. Additional updates address scientific advances, changes in nomenclature and taxonomy, and more. As before, Botany for Gardeners shares accessible information about how plants are organized, how they have adapted to nearly all environments on earth, their essential functions, and how they reproduce.
Botany for Gardeners: Third Edition (Science For Gardeners Ser.)
by Brian CaponA bestseller since its debut in 1990, this indispensable and handy reference has now been expanded and updated to include an appendix on plant taxonomy and a comprehensive index. Two dozen new photos and illustrations make this new edition even richer with information. Its convenient paperback format makes it easy to carry and access, whether you are in or out of the garden. An essential overview of the science behind plants for beginning and advanced gardeners alike.
Botswana - Culture Smart!
by Michael MainCulture Smart! provides essential information on attitudes, beliefs and behavior in different countries, ensuring that you arrive at your destination aware of basic manners, common courtesies, and sensitive issues. These concise guides tell you what to expect, how to behave, and how to establish a rapport with your hosts. This inside knowledge will enable you to steer clear of embarrassing gaffes and mistakes, feel confident in unfamiliar situations, and develop trust, friendships, and successful business relationships.Culture Smart! offers illuminating insights into the culture and society of a particular country. It will help you to turn your visit-whether on business or for pleasure-into a memorable and enriching experience. Contents include* customs, values, and traditions* historical, religious, and political background* life at home* leisure, social, and cultural life* eating and drinking* dos, don'ts, and taboos* business practices* communication, spoken and unspoken"Culture Smart has come to the rescue of hapless travellers." Sunday Times Travel"... the perfect introduction to the weird, wonderful and downright odd quirks and customs of various countries." Global Travel"...full of fascinating-as well as common-sense-tips to help you avoid embarrassing faux pas." Observer"...as useful as they are entertaining." Easyjet Magazine"...offer glimpses into the psyche of a faraway world." New York Times
Boulting's Velosaurus: A Linguistic Tour de France
by Ned BoultingFind yourself confused, nodding along when a rouleur relates how le biscuit was effrité (crumbled)? How today they’re feeling Angers (past caring)? Fear no more, for Boulting's Velosaurus will illuminate, enlighten and, frankly, mislead. In his Velosaurus, ITV Tour de France commentator and cycling writer Ned Boulting provides the ultimate lexicon of nonsense terminology surrounding the esteemed Tour de France. Featuring essential vocabulary like Alpe (an Alp), panache (riding with doomed flamboyance, conscious of the need to renew one’s contract), moutarde (any race that ends, begins or passes through the city of Dijon) and maillot (a jumper, obviously), Boulting’s Velosaurus is the ideal companion to all things peloton for linguistically-challenged fans of non-automotive two-wheeled sport.'Deserves to be on any Tour de France fan’s shelf.' Cycle
Boundaries of the Universe (Routledge Library Editions: History & Philosophy of Science)
by John S GlasbyThe boundaries of space exploration are being pushed back constantly, but the realm of the partially understood and the totally unknown is as great as ever. Among other things this book deals with astronomical instruments and their application, recent discoveries in the solar system, stellar evolution, the exploding starts, the galaxies, quasars, pulsars, the possibilities of extraterrestrial life and relativity.
Boundless: Upgrade Your Brain, Optimize Your Body & Defy Aging (Updated and Revised)
by Ben GreenfieldWhat if peak performance wasn&’t myth but a matter of understanding proven systems and strategies? In an ideal world, you could optimize mind, body, and spirit—and now you can. Biohacker and coach Ben Greenfield reveals how to unlock boundless energy in his popular book Boundless. Since health and performance science evolve rapidly, Ben has applied his industry knowledge, self-experimentation, and extensive research to create this thoroughly revised and updated edition, which covers everything you need to upgrade your daily routine—from sleep and cognition to fat loss, immunity, beauty, fitness, and age reversal.Key Updates Include:• Mitochondrial Optimization: Boost energy by enhancing mitochondrial density and biogenesis, minimizing metabolic dysfunction.• Vagus Nerve Stimulation: Beat stress, sleep soundly, and increase HRV using electricity, light, and sound to tune your nervous system.• Sleep Optimization: Step-by-step methods to reset circadian rhythm, overcome jet lag, and optimize sleep, naps, and meditation for deep recovery.• Healthy Fats: Navigate fats and fatty acids, mitigate seed oil damage, and decode menus and food labels.• EMF Protection: Understand how EMFs affect the brain and the devices that can shield your body, home, and office.• Libido and Sexual Performance: Increase pleasure, decrease time between orgasms, and deepen relationships.• Chronic Infections and Detox: Get insights on stealth co-infections, mold, mycotoxins, Lyme, and CIRS, with safe, effective management protocols.• Top Doctors and Clinics: A curated list of the best doctors and medical teams specializing in precision and functional medicine.• Nootropics and Peptides: New brain-boosting smart drugs and peptides, with instructions for managing TBIs and concussions.• Age-Reversal Tactics: Latest supplements, drugs, and biohacks from Ben's recent longevity experiments.• Sleep Disruptors: Uncover a hidden sleep assassin not mentioned in the first edition and how to address it.• Minimalist Fat-Burning: Use Ben's go-to moves to burn fat without hitting the gym.• Fat-Loss Peptides: Updated insights on peptides like Ozempic and GLP-1 agonists, plus safe, natural approaches to curb cravings.• Longevity Tips: Strategies for extending life, even without the resources of a tech billionaire.• Fitness and Daily Routines: Revised fitness plans and daily habits to boost physical and mental performance.• Biohacked Home: Strategies to optimize invisible variables like air, light, water, and electricity in your home.• Injury Recovery: Tools to heal injuries quickly and reduce chronic pain, so you can enjoy the activities you love.• Gut Health: Fix gut issues with up-to-date tests, supplements, diets, detox protocols, and healing strategies.• Diet Insights: Ben's updated views on keto and carnivore diets, including healthier modifications.• Immune System Support: Recommendations for tackling diseases like cancer and viruses, with Ben's detailed action plans for chronic disease treatments.• Self-Quantification: Latest labs, tests, and reference ranges for analyzing your body, brain, blood, and biomarkers.• Oral Care: Ben's cutting-edge approach to dental health and its impact on overall wellness.• Travel and Busy Days: How Ben stays healthy with minimalist travel and dietary strategies.
Bourinot's Rules of Order: A Manual on the Practices and Usages of the House of Commons of Canada and on the Procedure at Public Assemblies, Including Meetings of Shareholders
by Geoffrey StanfordA Manual on the Practices and Usages of the House of Commons of Canada and on the Procedure at Public Assemblies, Including Meetings of Shareholders
Brace for Impact: Air Crashes and Aviation Safety
by Peter PigottWhy do planes disappear or fall out of the sky? Brace for Impact traces the evolution of accident investigation and explains why flying is the safest form of travel. The history of air accidents is a harrowing one. Yet today flying is the safest mode of transportation, thanks in no small part to the work of crash detectives. Whenever a plane falls from the sky, the investigators pick through the wreckage for the clues they need to decipher what happened to that flight. Before the invention of the ‘black box’ and the evolution of forensic accident investigation, the causes often remained a mystery. Since the Wright brothers first took flight, aircraft design, pilot training, aircraft maintenance, and air traffic control have all evolved to current standards of safety. Because of lessons learned from tragedies such as what befell the Comets in the 1950s, the Douglas DC-10s in the 1970s, and ill-fated Air India, TWA, and Swissair flights, flight safety continues to improve. In many ways, the history of aviation is the history of air crash investigation.
Braids, Buns, and Twists!: Step-by-Step Tutorials for 82 Fabulous Hairstyles
by Christina ButcherStep up your style with this illustrated guide to runway-ready hair: “This book should be every hair hopper’s new bible” (BUST Magazine).Changing your hairdo is a fun and easy way to get a fresh new look. Whether you’re headed for a big night out or just adding a little style to your day, you’ll find exactly what you’re looking for in Braids, Buns, and Twists.This guide features tutorials and simple, step-by-step illustrations for 82 classic and contemporary styles. Plus, full-color fashion photographs demonstrate how to tailor and accessorize each ’do. With advice for different hair types and lengths as well as product tips and fun variations, Braids, Buns, and Twists! is the must-have beauty resource for showstopping hair.
Brain Candy
by Theodore Lidksy Jay SchneiderWhere Are My Keys? Keep forgetting where you put your keys? Wish you could get through the crossword faster? Experiencing too many "intellectual pauses"? Then this is the book for you. Brain Candy is an authoritative, comprehensive, and above all, cutting-edge look at what you can take to rev up your brain -- enhance memory, think faster, sharpen creativity, focus better. The only authors yet to tackle this subject who are experts in both brain function and drug action, Theodore Lidsky and Jay Schneider explain in plain English what the effects of these substances are on the body. Do they really work? Are they safe? Are they readily available? Topics include: How to tell if a drug is worth taking The neuropsychology of forgetting Why drugs can help you think better What you can take: smart drugs, amino acids, hormones, vitamins And much more For aging baby boomers -- and for anyone else who wants a quicker wit -- Brain Candy has all the answers.
Brain Candy: Science, Paradoxes, Puzzles, Logic, and Illogic to Nourish Your Neurons
by Garth SundemThe bestselling author of "Geek Logik" delivers a joyous, tongue-in-cheek romp through the miscellany of the mind, composed of short, snappy brain science essays, challenging puzzles, and fun factoids.
Brain Fitness for Women: Keeping Your Head Clear & Your Mind Sharp at Any Age
by Sondra KornblattWomen’s Guide for Keeping a Sharp MindThe female brain. The differences between men and women go well beyond the surface, and the brain is no exception to this. Scientists and researchers are continually learning about the phenomenon of women’s brains. Health and science writer Sondra Kornblatt brings to readers the latest scientific studies about how women’s brains and brain memory work.The importance of caring for your mind. Our brains are affected and shaped by a multitude of things, from our environment to the foods we eat to hormones. Because of this, it is imperative that women are conscious of how their daily habits are affecting them. Caring for our minds is important at all stages of our lives, but it becomes especially important as we age.Fitness in all areas of your life. With experience in counseling, hypnosis, coaching, yoga, neuro-linguistic programming and more, Kornblatt is an experienced and knowledgeable source for learning and growing. By recognizing the diversity of forces that influence the female brain, Kornblatt enables readers to be proactive in caring for their brain. Whether it’s what we eat to how we use our computer, brain fitness practices can be incorporated into every aspect of our lives.Read Brain Fitness for Women: Keeping Your Head Clear and Your Mind Sharp at Any Age by Sondra Kornblatt and discover…Tips and fun facts that will keep women entertained and their brains sharpEngaging and informative chapters such as “The Electronics on the Brain: One Second, I Just Need to See This Text” and “The Aging Brain: Did I Read This Already?”Advice from an author of four health books, certified in neuro-linguistic programmingReaders of books such as 2 Weeks to a Younger Brain,The Female Brain, or Keep Your Brain Alive will love Sondra Kornblatt’s Brain Fitness for Women.
Brain Trust: 93 Top Scientists Reveal Lab-tested Secrets to Surfing, Dating, Dieting, Gambling, Growing Man-eating Plants, and More!
by Garth SundemBlind Them...with SCIENCE! How much better would your life be if you had an army of Nobel Laureates, MacArthur 'geniuses' and National Medal of Science winners whispering tips in your ear about your body language, or how to resist that impulse purchase you'll regret tomorrow, or when to sell your car--or even helping you trick your spouse into doing the dishes? With this mighty little tome, you can have the next best thing--because Brain Trust is packed with bite-sized scientific wisdom on our everyday challenges, hand-delivered to you direct from the galaxy's biggest brains. Based entirely on interviews with an incredible lineup of luminaries from the fields of neuroscience, economics, anthropology, music, mathematics, and more, Brain Trust is full of cutting-edge science that'll help you see the real world better--and smarter. Discover: --what advanced math can teach you about getting all your chores done today --how creating a 'future self' can help you shop smarter at the grocery store--what prairie voles can teach us about love--how the science of happiness can help you trick lawyers into doing charity work --the components of gullibility, and how they can help you scam-proof yourself--the secrets to building your very own army of cyborg beetles --how memetic information can help you exploit altruism for good...or evil--why eating for eight hours can help you lose weight--the behavioral economics behind selling your junk for big bucks on eBay--how to get more pleasure for less price...And much, much more.
Brainstorms and Mindfarts: The Best and Brightest, Dumbest and Dimmest Inventions in American History
by Tom Connor Jim DowneyThis informative and occasionally bizarre collection of American inventions will help you discover successful and significant ideas—along with the frivolous and utterly useless ones lost to history. Innovation and entrepreneurism appear inextricably woven into the American DNA. Throughout American history, the great inventors and innovators gazed into the future and saw the products and services that would transform the world. While passionate about creating this new thing called a democracy, our Founding Fathers were also driven to change the way humans lived and worked—to complete everyday tasks faster, easier, and more efficiently.As of 2018, the U.S. Patent & Trademark Office had granted its ten millionth patent. But with over 500,000 applications now being filed annually, fewer than half of these applicants will be granted patents and far fewer still—an estimated one percent—will realize commercial success, according to the Office. Some are flawed by mistakes or missing details, others too ridiculous to take seriously, still others simply ahead of their time.From the brightest and most innovative to the wackiest, most bizarre, and downright crazy, this collection of 100 patents includes funny and informative descriptions and original illustrations, all the while letting you in on what most successful patents have in common, what inspired their creators, and how great inventors view the world.
Brainwashing for Beginners: Read This Book. Read This Book. Read This Book.
by Meghan RowlandReaders, buy this book.You will never read a book that is this important.You will care for this book as if it is your own child.You will feel overwhelming anxiety and nausea without this book.You will no longer need any other entertainment after buying this book.You will buy this book for you and your friends.Readers possibly will not be manipulated by the above sentences. However, this humorous guide will provide these inexperienced, future mind persuaders with the tools and techniques of the brainwashing trade to achieve their most immediate life objectives. Readers will learn how to:manipulate friends to believe your viewpointsrepeat phrases until they are jarred into their families' thoughtsuse Pavlovian reinforcement to persuade significant others to do houseworkWith Brainwashing for Beginners, readers will convince and convert the world around them today. Buy this book.
Brand Asset Management: Driving Profitable Growth through Your Brands
by Scott M. DavisBrand Asset Management shows a company's leaders how to estimate the value of their own brand, manage it as a business asset, and use that asset to drive their business strategy. In order to unleash the power of their brand, managers have to stop thinking of it as just another marketing tactic.
Brand Gender: Increasing Brand Equity through Brand Personality
by Theo LievenThis book explores ways to drive and increase a brand's most important property, its equity. Focussing on gender, the author analyses the impact of assigning personalities and characteristics to products and how this can affect the management of brands on a global scale. Using detailed examples, the author argues that brands with low masculine and feminine characteristics have the lowest equity, whilst brands with both high feminine and masculine characteristics are shown to have the strongest equity. Including notions of androgyny in brands, this significant study reveals the different factors which can affect a brand being perceived as either masculine or feminine. Aiming to develop a comprehensive theory and provide practitioners with a guide to increasing the equity of their brands, this controversial and pioneering book lays the foundation for creating a global brand personality model.
Brand Harmony
by Steve YastrowBrand Harmony presents a fresh and revealing approach to branding and explains how companies of all types and sizes can achieve dynamic results by orchestrating their customers' total experience. Brand Harmony is a breakthrough concept that aligns everyone in a company to deliver a powerful, harmonious message to customers. Full of common-sense wisdom, Brand Harmony dispels the myths about branding and shows how companies can successfully create Brand Harmony in the minds of their customers by aligning the entire organization to tell one cumulative story. Brand Harmony takes marketing beyond the marketing department by showing how people throughout an organization need to be the brand in order to create comprehensive, company-wide messages that customers will understand and believe. Brand Harmony includes 10 how-to exercises based on Yastrow's proven methods and real-life examples which walk the reader through each stage of the branding process.
Brand Islam: The Marketing And Commodification Of Piety
by Faegheh ShiraziFrom food products to fashions and cosmetics to children’s toys, a wide range of commodities today are being marketed as “halal” (permitted, lawful) or “Islamic” to Muslim consumers both in the West and in Muslim-majority nations. <P><P>However, many of these products are not authentically Islamic or halal, and their producers have not necessarily created them to honor religious practice or sentiment. Instead, most “halal” commodities are profit-driven, and they exploit the rise of a new Islamic economic paradigm, “Brand Islam,” as a clever marketing tool. <P><P> Brand Islam investigates the rise of this highly lucrative marketing strategy and the resulting growth in consumer loyalty to goods and services identified as Islamic. Faegheh Shirazi explores the reasons why consumers buy Islam-branded products, including conspicuous piety or a longing to identify with a larger Muslim community, especially for those Muslims who live in Western countries, and how this phenomenon is affecting the religious, cultural, and economic lives of Muslim consumers. <P><P>She demonstrates that Brand Islam has actually enabled a new type of global networking, joining product and service sectors together in a huge conglomerate that some are referring to as the Interland. <P><P>A timely and original contribution to Muslim cultural studies, Brand Islam reveals how and why the growth of consumerism, global communications, and the Westernization of many Islamic countries are all driving the commercialization of Islam.
Brand Machines, Sensory Media and Calculative Culture
by Nicholas Carah Sven BrodmerkelThis study argues that the defining feature of contemporary advertising is the interconnectedness between consumer participation and calculative media platforms. It critically investigates how audience participation unfolds in an algorithmic media infrastructure in which brands develop media devices to codify, process and modulate human capacities and actions. With the shift from a broadcast to an interactive media system, advertisers have reinvented themselves as the strategic interface between computational media systems and the lived experience and living bodies of consumers. Where once advertising relied predominantly on symbolic appeals to affect consumers, it now centres on the use of computational devices that codify, monitor, analyse and control their behaviours. Advertisers have worked to stimulate and harness consumer participation for several generations. Consumers undertook the productive work of making brands a part of their cultural identities and practices. With the emergence of a computational mode of advertising consumer participation extends beyond the expressive activity of creating and circulating meaning. It now involves making the lived experience and the living body available to the experimental capacities of media platforms and devices. In this mode of advertising brands become techno-cultural processes that integrate calculative and cultural functions. Brand Machines, Sensory Media and Calculative Culture conceptualises and theorises these significant changes in advertising. It takes consumer participation and its interconnectedness with calculative media platforms as the fundamental aspect of contemporary advertising and critically investigates how advertising, consumer participation and technology are interrelated in creating and facilitating lived experiences that create value for brands.
Brand Media Strategy
by Antony YoungToday's sophisticated media landscape offers more tools and platforms, for the savvy marketer than ever before. Media & brand expert Antony Young explores how today's most innovative marketers are meeting the challenge by employing the latest media tools in ways never before seen to grow their brands, and getting unprecedented results.
Brand Romance
by By Yasushi Kusume Neil GridleyFor brands to succeed in a competitive environment they need to build a 'loving' relationship with their audiences. Brands need to construct an emotional engagement with audiences over time, so that they can make a genuine connection both to the brand and what it has to offer. Featuring 15 'commitments' Brand Romance reveals how to use High Design principles to build a truly effective brand. High Design goes beyond the usual rational, quantitative measures, to analyse the role that emotion can play in building brand loyalty and to emphasize the importance of the holistic brand experience, so that it is meaningful to everyone from customers to stakeholders. This highly-engaging and readable book integrates business, research and design to explore how to build a long-term and loving relationship with your audience, based upon the principles of clear communication, in-depth understanding, innovation, sharing and nurture.
Brand Society
by Martin KornbergerBrands are a fait accompli: they represent a mountain range of evidence in search of a theory. They are much exploited, but little explored. In this book, Martin Kornberger sets out to rectify the ratio between exploiting and exploring through sketching out a theory of the Brand Society. Most attempts to explain the role of brands focus on brands either as marketing and management tools (business perspective) or a symptoms of consumerism (sociological perspective). Brand Society combines these perspectives to show how brands have the power to transform both the organizations that develop them and the lifestyles of the individuals who consume them. This holistic approach shows how brands function as a medium between producers and consumers in a way that is rapidly transforming our economy and society. That's the bottom line of the Brand Society: brands are a new way of organizing production and managing consumption. Using an array of practical case studies from a diverse set of organizations, this book provides a fascinating account of the way in which brands influence the lives of individuals and the organizations they work in.