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Third Person: Politics of Life and Philosophy of the Impersonal
by Roberto EspositoThe radical and alarming thesis put forward in this book is that the notion of person is unable to bridge this gap because it is precisely what creates this breach. Its primary effect is to create a separation in both the human race and the individual between a rational, voluntary part endowed with particular value and another, purely biological part that is thrust by the first into the inferior dimension of the animal or the thing. In opposition to the performative power of the person, whose dual origins can be traced back to ancient Rome and Christianity, Esposito pursues his strikingly original and innovative philosophical inquiry by inviting reflection on the category of the impersonal: the third person, in removing itself from the exclusionary mechanism of the person, points toward the orginary unity of the living being.
Third Sector Organisations, Asylum Seekers and Refugees: Support During Covid-19 and Post-Pandemic
by Matthew DavisThis short Pivot explores the the physical, emotional, and psychological impact of the lived experiences of asylum seekers on the staff and volunteers of third sector organisations who assist and support them. This research casts a direct light on the issues, challenges, and barriers of their work during and after the pandemic. It seeks to pinpoint the needs of staff which should be addressed by employers of third sector organisations to improve efficiency and wellbeing from an operational viewpoint, a mental health lens and psychological perspective. It adopts a Constructivist Grounded Theory (CGT) — a qualitative research method that involves co-constructing theories with participants. The research effectively examines how frontline organisations need to change given the social, economic and political challenges faced by asylum seekers and refugees in accessing support alongside the impact of new Government immigration, asylum policies and new legislation at that time. It also provides insights into the lived experiences of asylum seekers and refugees.
Third Sector Organizations in Sex Work and Prostitution: Contested Engagements in Africa, the Americas and Europe (Interdisciplinary Studies in Sex for Sale)
by Susan Dewey Isabel Crowhurst Chimaraoke IzugbaraThird Sector Organizations in Sex Work and Prostitution is about sex work and prostitution third sector organizations (TSOs): non-governmental and non-profit organizations that provide support services to, and advocate for the well-being of people operating in the sex industries. With a focus on three vast and extremely diverse regions, Africa, the Americas, and Europe, this book provides a unique vantage point that shows how interlinked these organizations’ histories and configurations are. TSOs are fascinating research sites because they operate as zones of contestation which translate their understandings of sex work and prostitution into different support practices and advocacy initiatives. This book reveals that these organizations are not external to normative power but participate in it and are subject to it, conditioning how they can exist, who they can reach out to, where, and what they can achieve. Third Sector Organizations in Sex Work and Prostitution is a resource for scholars, policymakers, and activists involved in research on, and work with third sector organizations in the fields of sex work and prostitution, gender and sexuality, and human rights among others.
Third Sector Research
by Rupert TaylorTo mark the 20th Anniversary of Voluntas: International Journal of Voluntary and Nonprofit Organizations the editor has compiled a comprehensive overview of contemporary debates in third sector scholarship, comprised of all original research by leaders in the field. The volume will offer a critical review of the central and innovative themes that have come to form the core of third sector debate and research with an international focus. The first global compendium of third sector research, this volume provides a international, multi-disciplinary, and state-of-the-art overview of the field. The contributions not only examine and review the existing scholarship, but introduce new perspectives and thinking on the third sector--especially in terms of future implications around the world. Topics covered include: -History and Development of the Field -New Trends in Volunteering and Philanthropy -Volunteering and Participation in Developing Countries -Leadership and Governance -Corporate Responsibility -Social Capital -Global Civil Society This seminal volume provides a broad and comprehensive look at the field of Third Sector Research, of primary interest to researchers in political science, sociology, development studies, and nonprofit leadership programs.
Third Sex, Third Gender: Beyond Sexual Dimorphism in Culture and History
by Gilbert HerdtMost modern discussions of the relationship of biological sex to gender presuppose that there are two genders, male and female, founded on the two biological sexes. But not all cultures share this essentialist assumption, and even Western societies have not always embraced it. Bringing together historical and anthropological studies, Third Sex, Third Gender challenges the usual emphasis on sexual dimorphism and reproduction, providing a unique perspective on the various forms of socialization of people who are neither “male” nor “female.”The existence of a third sex or gender enables us to understand how Byzantine palace eunuchs and Indian hijras met the criteria of special social roles that necessitated practices such as self-castration, and how intimate and forbidden desires were expressed among the Dutch Sodomites in the early modern period, the Sapphists of eighteenth-century England, or the so-called hermaphrodite-homosexuals of nineteenth-century Europe and America. By contextualizing these practices and by allowing these bodies, meanings, and desires to emerge, Third Sex, Third Gender provides a new way to think about sex and gender systems that is crucial to contemporary debates within the social sciences.
Third Wave Feminism and Transgender: Strength through Diversity (Routledge Advances in Feminist Studies and Intersectionality)
by Edward BURLTON DaviesFeminism and transgender, as social factions or collective subjectivities, have historically evaded, vilified or negated each other’s philosophy and subjectivities. In particular, separatist feminist theorists have portrayed the two ‘sides’ as consisting of mutually incompatible aims and subjectivities. These portrayals have worked to the detriment of both feminism and transgender. Third Wave Feminism and Transgender considers what positive outcomes on society in general, and the law as it pertains to gender in particular, may emerge from the identification of and cooperation between third wave feminism and transgender. Challenging the ‘internecine exclusion’ between and within each faction, Davies shows that queer-inspired philosophical third wave feminism promises to be an inclusive social discourse providing a substantial challenge to mutual exclusion. Indeed, this book explores the span of maternal relations, including womanism, ethics of care and semiotic language and subsequently reveals how gender variant people can highlight the gendered operation of conventional ethics. With a focus on Carol Gilligan and Julia Kristeva as key instigators of a philosophical third wave of feminism, this enlightening monograph will appeal to students and postdoctoral researchers interested in fields such as women’s studies, transgender studies and gender law.
Third World: Premises of U.S.Policy
by Max LernerFirst Published in 2017. Routledge is an imprint of Taylor & Francis, an Informa company.
Thirteen Senses: a Memoir
by Victor Edmundo VillaseñorThirteen Senses continues the exhilarating family saga that began in the widely acclaimed bestseller "Rain of Gold. Thirteen Senses begins with the fiftieth wedding anniversary of the aging former bootlegger Salvador and his elegant wife, Lupe. When asked by a young priest to repeat the sacred ceremonial phrase "to honor and obey," Lupe surprises herself and says. "No, I will not say 'obey.' How dare you! You don't talk to me like this after fifty years of marriage and I now knowing what I know!" After the hilarious shock of Lupe's rejection of the ceremony, the Villasenor family is forced to examine the love that Lupe and Salvador have shared for so many years -- a universal, gut-honest love that will eventually energize and inspire the couple into old age. In "Thirteen Senses, Victor Villasenor brings readers into the Bonnie-and-Clyde-like world of his colorful, immigrant family: a world set in Depression-era Southern California: a harsh world, where only the wily and strong survive, and where love, passion, and commitment to "familia are the sole dependable forces in Lupe's and Salvador's lives. In the unfolding of their story, we see Lupe move beyond her young and naive conventions of femininity to become a vessel of power, strength, courage, and brains.
Thirty Years After the Berlin Wall: German Unification and Transformation Research (Routledge Advances in Sociology)
by Peter Schmidt Ayline HellerThis book examines the increasing body of research dedicated to the lasting differences between the former separate states of the Federal German Republic (FRG) and the German Democratic Republic (GDR). Thirty years after the fall of the Berlin Wall, it takes a broad view on German unification and transformation research.Transformation and unification processes in East and West Germany are still ongoing, and they may serve as a model for social change and its political, economic, and psychological consequences. Using advanced statistical methods of analysis, this edited volume provides insights into the valuable contextualization of individual and social phenomena that current research on German unification and transformation is producing.Following the open science mindset using code and data, the authors investigate temporal trends in (1) mental health, (2) political attitudes, and (3) work and family life. It explores changes in mental health and political attitudes, as well as continued differences in work and family arrangements, that may stem from heterogeneous experiences within the systems and during the transformation process. This book will appeal to scholars and students from the disciplines of sociology, political science, public health, social psychology, psychology, and communication science interested in postsocialist transition processes and temporal changes in individuals and societies.
Thirty Years Among The Dead: Complete And Unabridged -- Obsessions And Curses Removed Through The Work Of The Medium Mrs. Wickland
by Dr Carl A. WicklandThirty Years Among the Dead, first published in 1924, details Swedish-American GP and psychiatrist Carl Wickland's experiences as a psychical researcher.After moving to California in 1918, Wickland began to turn away from conventional medical psychology and moved toward the belief that psychiatric illnesses were the result of influence by spirits of the dead. He came to believe that a large number of his patients had become possessed by what he called "obsessing spirits", and that low-voltage electric shocks could dislodge them. His wife Anna acted as a medium to guide them to "progress in the spirit world".Spiritualists considered him an authority on "destructive spirits", prompting Wickland to write this book.
Thirty-Eight Witnesses: The Kitty Genovese Case
by A. M. RosenthalA Pulitzer Prize-winning journalist's groundbreaking account of the crime that shocked New York City--and the world In the early hours of March 13, 1964, twenty-eight-year-old Catherine "Kitty" Genovese was stabbed to death in the middle-class neighborhood of Kew Gardens, Queens. The attack lasted for more than a half hour--enough time for Genovese's assailant to move his car and change hats before returning to rape and kill her just a few steps from her front door. Yet it was not the brutality of the murder that made it international news. It was a chilling detail Police Commissioner Michael Joseph Murphy shared with A. M. Rosenthal of the New York Times: Thirty-eight of Genovese's neighbors witnessed the assault--and none called for help. To Rosenthal, who had recently returned to New York after spending a decade overseas and would become the Times's longest-serving executive editor, that startling statistic spoke volumes about both the turbulence of the 1960s and the enduring mysteries of human nature. His impassioned coverage of the case sparked a firestorm of public indignation and led to the development of the psychological theory known as the "bystander effect." Thirty-Eight Witnesses is indispensable reading for students of journalism and anyone seeking to learn about one of the most infamous crimes of the twentieth century.
This Ain't Chicago
by Zandria F. RobinsonWhen Zandria Robinson returned home to interview African Americans in Memphis, she was often greeted with some version of the caution "I hope you know this ain't Chicago." In this important new work, Robinson critiques ideas of black identity constructed through a northern lens and situates African Americans as central shapers of contemporary southern culture. Analytically separating black southerners from their migrating cousins, fictive kin, and white counterparts, Robinson demonstrates how place intersects with race, class, gender, and regional identities and differences.Robinson grounds her work in Memphis--the first big city heading north out of the Mississippi Delta. Although Memphis sheds light on much about the South, Robinson does not suggest that the region is monolithic. Instead, she attends to multiple Souths, noting the distinctions between southern places. Memphis, neither Old South nor New South, sits at the intersections of rural and urban, soul and post-soul, and civil rights and post-civil rights, representing an ongoing conversation with the varied incarnations of the South, past and present.
This Book Is Gay
by Juno DawsonThe bestselling young adult non-fiction book on sexuality and gender! Lesbian. Gay. Bisexual. Transgender. Queer. Straight. Curious. This book is for everyone, regardless of gender or sexual preference. This book is for anyone who's ever dared to wonder. This book is for YOU.There's a long-running joke that, after "coming out," a lesbian, gay guy, bisexual, or trans person should receive a membership card and instruction manual. THIS IS THAT INSTRUCTION MANUAL. You're welcome.Inside you'll find the answers to all the questions you ever wanted to ask, with topics like:Stereotypes — the facts and fictionComing out as LGBTWhere to meet people like youThe ins and outs of gay sexStereotypes — the facts and fictionHow to flirtAnd so much more!This candid, funny, and uncensored exploration of sexuality and what it's like to grow up LGBTQ also includes real stories from people across the gender and sexual spectrums, not to mention hilarious illustrations.You will be entertained. You will be informed. But most importantly, you will know that however you identify (or don't) and whomever you love, you are exceptional. You matter. And so does this book.This book is for:Anyone with questionsParents of gay kids and other LGBT youthEducators looking for advice about the LGBTQIA+ communityPraise for This Book is Gay:A Guardian Best Book of the Year2018 Garden State Teen Book Award Winner"The book every LGBT person would have killed for as a teenager, told in the voice of a wise best friend. Frank, warm, funny, USEFUL." —Patrick Ness, New York Times bestselling author"This egregious gap has now been filled to a fare-thee-well by Dawson's book."—Booklist *STARRED REVIEW*
This Book Is Not Required: An Emotional and Intellectual Survival Manual for Students (5th Edition)
by John A. Gunderson Dr Terri Lynne Anderson Bernard D. McGrane Inge BellThis Fifth Edition of the underground classic This Book Is Not Required: An Emotional and Intellectual Survival Manual for Students, by Inge Bell, Bernard McCrane, John Gunderson, and Teri Anderson, breaks new ground in participatory education, offering insight and inspiration to help undergraduates make the most of their college years. This edition continues to teach about the college experience as a whole—looking at the personal, social, intellectual, technological, and spiritual demands and opportunities—while incorporating new material highly relevant to today’s students. The material is presented in a personable and straightforward manner, maintaining Dr. Inge Bell’s illuminating writing style throughout, and inviting students to take responsibility for, and make the most of, their educational experiences.
This Business of Living: Diaries 1935-1950
by Cesare PaveseOn June 23rd, 1950, Pavese, Italy's greatest modern writer received the coveted Strega Award for his novel Among Women Only. On August 26th, in a small hotel in his home town of Turin, he took his own life. Shortly before his death, he methodically destroyed all his private papers. His diary is all that remains and for this the contemporary reader can be grateful. Contemporary speculation attributed this tragedy to either an unhappy love aff air with the American film star Constance Dawling or his growing disillusionment with the Italian Communist Party. His Diaries, however, reveal a man whose art was his only means of repressing the specter of suicide which had haunted him since childhood: an obsession that finally overwhelmed him. As John Taylor notes, he possessed something much more precious than a political theory: a natural sensitivity to the plight and dignity of common people, be they bums, priests, grape-pickers, gas station attendants, office workers, or anonymous girls picked up on the street (though to women, the author could--as he admitted--be as misogynous as he was affectionate). Bitter and incisive, This Business of Living, is both moving and painful to read and stands with James Joyce's Letters and Andre Gide's Journals as one of the great literary testaments of the twentieth century.
This Chair Rocks: A Manifesto Against Ageism
by Ashton ApplewhiteAuthor, activist, and TED speaker Ashton Applewhite has written a rousing manifesto calling for an end to discrimination and prejudice on the basis of age.In our youth obsessed culture, we’re bombarded by media images and messages about the despairs and declines of our later years. Beauty and pharmaceutical companies work overtime to convince people to purchase products that will retain their youthful appearance and vitality. Wrinkles are embarrassing. Gray hair should be colored and bald heads covered with implants. Older minds and bodies are too frail to keep up with the pace of the modern working world and olders should just step aside for the new generation. Ashton Applewhite once held these beliefs too until she realized where this prejudice comes from and the damage it does. Lively, funny, and deeply researched, This Chair Rocks traces her journey from apprehensive boomer to pro-aging radical, and in the process debunks myth after myth about late life. Explaining the roots of ageism in history and how it divides and debases, Applewhite examines how ageist stereotypes cripple the way our brains and bodies function, looks at ageism in the workplace and the bedroom, exposes the cost of the all-American myth of independence, critiques the portrayal of elders as burdens to society, describes what an all-age-friendly world would look like, and offers a rousing call to action. It’s time to create a world of age equality by making discrimination on the basis of age as unacceptable as any other kind of bias. Whether you’re older or hoping to get there, this book will shake you by the shoulders, cheer you up, make you mad, and change the way you see the rest of your life. Age pride!“Wow. This book totally rocks. It arrived on a day when I was in deep confusion and sadness about my age. Everything about it, from my invisibility to my neck. Within four or five wise, passionate pages, I had found insight, illumination, and inspiration. I never use the word empower, but this book has empowered me.”—Anne Lamott, New York Times bestselling author
This Changes Everything – ICT and Climate Change: 13th IFIP TC 9 International Conference on Human Choice and Computers, HCC13 2018, Held at the 24th IFIP World Computer Congress, WCC 2018, Poznan, Poland, September 19–21, 2018, Proceedings (IFIP Advances in Information and Communication Technology #537)
by David Kreps Charles Ess Louise Leenen Kai KimppaThis book constitutes the refereed proceedings of the 13th IFIP TC 9 International Conference on Human Choice and Computers, HCC13 2018, held at the 24th IFIP World Computer Congress, WCC 2018, in Poznan, Poland, in September 2018.The 29 revised full papers presented were carefully reviewed and selected from 48 submissions. The papers are based on both academic research and the professional experience of information practitioners working in the field. They deal with multiple challenges society will be facing in the future and are organized in the following topical sections: history of computing: "this changed everything"; ICT4D and improvements of ICTs; ICTs and sustainability; gender; ethical and legal considerations; and philosophy.
This City Is Killing Me: Community Trauma and Toxic Stress in Urban America
by Jonathan FoilesJonathan Foiles weaves together psychology and public policy, exploring the trauma underlying urbanization in a book Kirkus Reviews calls an "urgent call for reform." When Jonathan Foiles was a graduate studen
This Could Be the Start of Something Big: How Social Movements for Regional Equity Are Reshaping Metropolitan America
by Chris Benner Martha Matsuoka Manuel Pastor Jr.For nearly two decades, progressives have been dismayed by the steady rise of the right in U.S. politics. Often lost in the gloom and doom about American politics is a striking and sometimes underanalyzed phenomenon: the resurgence of progressive politics and movements at a local level. Across the country, urban coalitions, including labor, faith groups, and community-based organizations, have come together to support living wage laws and fight for transit policies that can move the needle on issues of working poverty. Just as striking as the rise of this progressive resurgence has been its reception among unlikely allies. In places as diverse as Chicago, Atlanta, and San Jose, the usual business resistance to pro-equity policies has changed, particularly when it comes to issues like affordable housing and more efficient transportation systems. To see this change and its possibilities requires that we recognize a new thread running through many local efforts: a perspective and politics that emphasizes "regional equity." Manuel Pastor Jr., Chris Benner, and Martha Matsuoka offer their analysis with an eye toward evaluating what has and has not worked in various campaigns to achieve regional equity. The authors show how momentum is building as new policies addressing regional infrastructure, housing, and workforce development bring together business and community groups who share a common desire to see their city and region succeed. Drawing on a wealth of case studies as well as their own experience in the field, Pastor, Benner, and Matsuoka point out the promise and pitfalls of this new approach, concluding that what they term social movement regionalism might offer an important contribution to the revitalization of progressive politics in America.
This Fine Place So Far from Home: Voices of Academics from the Working Class
by Carolyn Leste Law C. L. Barney DewsThese autobiographical and analytical essays by a diverse group of professors and graduate students from working-class families reveal an academic world in which "blue-collar work is invisible." Describing conflict and frustration, the contributors expose a divisive middle-class bias in the university setting. Many talk openly about how little they understood about the hierarchy and processes of higher education, while others explore how their experiences now affect their relationships with their own students. They all have in common the anguish of choosing to hide their working-class background, to keep the language of home out of the classroom and the ideas of school away from home. These startlingly personal stories highlight the fissure between a working-class upbringing and the more privileged values of the institution. Author note: C. L. Barney Dews is visiting Assistant Professor of American Literature in the English and Foreign Languages Department, University of West Florida. Carolyn Leste Law is a Doctoral Candidate in English at the University of Minnesota.
This Happened Here: Amerikaners, Neoliberals, and the Trumping of America
by Paul StreetThis book examines the Trump phenomenon and presidency as fascist. Fascism here connotes not generically "bad" politics or a consolidated political-economic regime (Mussolini’s Italy or Hitler’s Germany) but a set of political, movement, and ideological traits understood within the context of the neoliberal-capitalist era. While Trump’s election defeat is a respite, the nation is far from out of the neofascist woods. Defeating the menace will require political and societal restructuring far beyond what is imagined by Democrats. This argument is developed across seven chapters that recount Trump’s assault on the 2020 election, specifically define the meaning of fascism as it is used in this book, demonstrate the neofascist nature of the Trump presidency, engage intellectual class Trumpism-fascism-denial, analyze the Trump base, root Trumpism in a longstanding and indeed founding American white nationalism, examine why Trump rose to power when he did, and suggest paths for fascism-proofing the USA.
This Is All I Got: A New Mother's Search for Home
by Lauren SandlerFrom an award-winning journalist, a poignant and gripping immersion in the life of a young, homeless single mother amid her quest to find stability and shelter in the richest city in America&“Lauren Sandler has brilliantly written the story of America in the age of inequality. Read this book, please—it is as gripping as it is moving as it is important.&”—Darren Walker, president, The Ford Foundation Camila is twenty-two years old and a new mother. She has no family to rely on, no partner, and no home. Despite her intelligence and determination, the odds are firmly stacked against her. In this extraordinary work of literary reportage, Lauren Sandler chronicles a year in Camila&’s life—from the birth of her son to his first birthday—as she navigates the labyrinth of poverty and homelessness in New York City. In her attempts to secure a safe place to raise her son and find a measure of freedom in her life, Camila copes with dashed dreams, failed relationships, the desolation of abandonment, and miles of red tape with grit, humor, and uncanny resilience. Every day, more than forty-five million Americans attempt to survive below the poverty line. Every night, nearly sixty thousand people sleep in New York City-run shelters, 40 percent of them children. In This Is All I Got, Sandler brings this deeply personal issue to life, vividly depicting one woman's hope and despair and her steadfast determination to change her life despite the myriad setbacks she encounters. This Is All I Got is a rare feat of reporting and a dramatic story of survival. Sandler&’s candid and revealing account also exposes the murky boundaries between a journalist and her subject when it becomes impossible to remain a dispassionate observer. She has written a powerful and unforgettable indictment of a system that is often indifferent to the needs of those it serves, and that sometimes seems designed to fail.
This Is Marketing: You Can't Be Seen Until You Learn to See
by Seth GodinA game-changing approach to marketing, sales, and advertising, by bestselling author and renowned business thinker Seth GodinSeth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas and phrases that have made their way into mainstream business language, from Permission Marketing to Purple Cow to Tribes to The Dip. Now, for the first time, Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package.This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or an executive at a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads and spammy email funnels. When done right, marketing seeks to make change in the world.No matter what your product or service, this book will teach you how to reframe how it's presented to the world, in order to meaningfully connect with the people who want it. Seth employs his signature blend of insight, observation, and memorable examples to teach you:* How to build trust and permission with your target market.* The art of positioning--deciding not only who it's for, but who it's not for.* Why the best way to achieve your marketing goals is to help others become who they want to be.* Why the old approaches to advertising and branding no longer work. * The surprising role of tension in any decision to buy (or not).* How marketing is at its core about the stories we tell ourselves about our social status.You can do work that matters for people who care. This book shows you the way.
This Is Our School!: Race and Community Resistance to School Reform
by Hava Rachel GordonHow local educational justice movements wrestle with neoliberal school reformParents, educators, and activists are passionately fighting to improve public schools around the country. In This Is Our School! Hava Rachel Gordon takes us inside these fascinating school reform movements, exploring their origins, aims, and victories as they work to build a better future for our education system.Focusing on a school district in Denver, Colorado, Gordon takes a look at different coalitions within the school reform movement, as well as the surprising competition that arises between them. Drawing on over eighty interviews and ethnographic research, she explores how these groups vie for power, as well as the role that race, class, and gentrification play in shaping their successes and failures, strategies and structures. Gordon shows us what happens when people mobilizefrom the ground up and advocate for educational change. This Is Our School! gives us an inside look at the diverse voices within the school reform movement, each of which plays an important role in the fight to improve public education.
This Is Personal: The Art of Delivering the Right Email at the Right Time
by Brennan DunnSending highly relevant, personal, and timely messages to your email list is essential for winning new customers and keeping current ones happy. This Is Personal offers a paradigm-shattering marketing model for meeting customers where they are. Most companies send &“one-size-fits-all&” communication to everyone in their audience, leading to low engagement on their social media channels and emails left unread in their customers&’ inboxes because it&’s unclear to recipients how this information helps them. But all businesses, from banks to local butchers, depend on their latest promotions and product announcements reaching and personally resonating with their customers. This Is Personal helps companies better understand the individual needs and identities of their audience, no matter the size, enabling businesses to send better, more relevant emails that generate more opens, more clicks, and, ultimately, more sales. Author Brennan Dunn shares the key strategies for maintaining high-touch, personalized sales relationships and doing so at scale. As a speaker, consultant, and founder of RightMessage, a software company focused on infusing mass marketing with personalization, he has been dialing in on and refining these strategies for years so that you can immediately implement them in your business. He&’s discovered that the best tool for this moment is email. Dunn showcases a range of companies who are using personalized email to better connect with their audience, including bakeries, bariatric surgeons, the State of Washington&’s tourism board, business coaches, fitness instructors, a heavy metal band, and more. You&’ll learn how these businesses have made this transition in their communication strategies and visualize your potential success in theirs. This Is Personal enables you to learn about your customers in a systematic way in order to communicate your specific value to them via one-to-many emails that feel one-to-one, resulting in better engagement and higher sales.