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Consumer Behaviour in Sport and Events

by Daniel Funk Kostas Alexandris Heath McDonald

Consumer Behaviour in Sport and Events emphasises the role of consumer behaviour in sport marketing. Given the social, economic, and environmental benefits of sport events, the challenge for marketers is to understand the complexity of sport and event participation. Through a heightened understanding of consumer behaviour, marketers are able to develop communication strategies to enhance the experience, while identifying key elements of the consumer’s decision-making process. This book provides students and industry professionals with the knowledge and skills necessary to meet the current marketing challenges facing professionals working in the sport and event industries. This comprehensive text covers a wide range of determinants that influence both active recreation and passive spectator participation, and offers the reader: A detailed understanding of the personal, psychological and environmental factors that influence sport and event related consumer behaviour A basis for the development of marketing actions useful in sport and related business, community and government sectors A comprehensive understanding of how individuals associate themselves with sport and event products and services A quick and simple segmentation tool to guide discussion of marketing actions and strategies for four stages of involvement with sport and events A comprehensive events checklist to help understand marketing actions related to the development, promotion and delivery of a sport event. Sport and event consumer behaviour is a rapidly growing area of interest and this book is considered a valuable resource for those involved in the sport and events industries from students to marketers to academics.

Consumer Tribes in Tourism: Contemporary Perspectives on Special-Interest Tourism

by Ross Dowling Michael Volgger Christof Pforr

This book adopts a collectivist perspective on special interest tourism consumption, bringing together research on ‘special interest tourism’ and ‘niche tourism’ as well as more recent research into the interdisciplinary applications of the sociological concept of neo‐tribes. It promotes a shift in perspective away from special interest tourism understood as a sum of similarly motivated individuals, to a collective view of special interest tourists who share common characteristics (e.g., shared values, beliefs and mutual interests) and group structures. This approach provides a better understanding of groupings that are not unified by a common tourism motivation, but brought together by otherwise conditioned commonalities in actual behavior triggered by supply-side contexts (e.g., Airbnb). The book considers tourism micro‐segments as consumer tribes (i.e., as symbolic communities) in which individuals are embedded and loosely bound together.As there is limited research on the collectivist perspective on special interest tourism consumption, in the first part the book’s conceptual/theoretical discourse contributes to a better understanding of ‘groupings’ in tourism behavior but also collectives that are not unified by a common tourism motivation. Presenting international examples, the book explores in Part 2 the group culture of a range of tourist tribes by describing emerging tourism micro-segments, identifying shared identities, and analyzing their collective mechanisms.

Consuming Extreme Sports: Psychological Drivers and Consumer Behaviours of Extreme Athletes

by Francesco Raggiotto

This book explores the consumption behaviour of ‘extreme’ athletes from a quantitative perspective. Extreme sports are a multi-billion-dollar industry. The behaviour of athletes who participate in them differs from the majority of consumers in that they voluntarily seek out risky and dangerous situations that other consumers actively avoid. It has therefore been suggested that these consumer-athletes may have a unique psychology in this regard. The book adopts a novel approach based on established psychological theories concerning the behaviour of extreme individuals, applying and translating them into marketing research and practice. It discusses how specific psychological drivers impact the consumption behaviour of consumer-athletes and a variety of marketing-relevant outcomes. By demonstrating that extreme consumers are characterized by a unique psychology that leads them to act and think differently, this book offers scholars deeper insights into consumer behaviour, while also helping practitioners target this lucrative marketing segment more effectively.

Consuming Football in Late Modern Life

by Kevin Dixon

Consuming Football in Late Modern Life explores the phenomenon of football (soccer) fandom as consumption in the age of late modernity. By centralising fandom within the sociology of consumption, the book examines how this phenomenon equates to a fluid series of consumption activities that are practiced in the course of everyday life. In turn, the work departs from much of the existing literature that features exceptional properties of fanatical fans, in order to emphasise the position that seemingly trivial acts of consumption can have a profound influence on the construction, maintenance and evolution of football fandom cultures. Containing up to date research findings derived from a programme of interviews with a sample of football fans, Kevin Dixon examines the social, emotional, economic and technological implications of consumption as fans participate in and respond to the demands of consumer life.

Consuming Sport: Fans, Sport and Culture

by Garry Crawford

Consuming Sport offers a detailed consideration of how sport is experienced and engaged with in the everyday lives, social networks and consumer patterns of its followers. It examines the processes of becoming a sport fan, and the social and moral career that supporters follow as their involvement develops over a life-course.The book argues that while for many people sport matters, for many more, it does not. Though for some sport is significant in shaping their social and cultural identity, it is often consumed and experienced by others in quite mundane and everyday ways, through the media images that surround us, conversations overheard and in the clothing of people we pass by.As well as developing a new theory of sport fandom the book links this discussion to wider debates on audiences, fan cultures and consumer practices. The text argues that for far too long consideration of sport fans has focused on exceptional forms of support ignoring the myriad of ways in which sport can be experienced and consumed in everyday life.

Contemporary Advances in Sport Psychology: A Review

by Stephen D. Mellalieu and Sheldon Hanton

Contemporary Advances in Sport Psychology brings together leading international researchers to showcase some of the most important emerging topics in contemporary sport psychology. Each chapter offers a comprehensive review of current knowledge and research on a cutting-edge theme, followed by in-depth discussion of conceptual and methodological issues, and then outlines potential avenues for further research. The book covers themes including: Contemporary personality perspectives Choking models of stress and performance Coping in sport Relational-efficacy beliefs Self-determination theory Transformational leadership Organizational psychology in sport Quantitative and qualitative methods in sport psychology The review format provides the perfect entry point for all researchers, advanced students or practitioners looking to engage with the latest research themes in contemporary sport psychology, offering a greater depth of discussion than the typical journal article. Informing knowledge generation, applied research and professional practice, Contemporary Advances in Sport Psychology is an essential addition to any sport science library.

Contemporary Developments in Games Teaching (Routledge Studies in Physical Education and Youth Sport)

by Richard Light John Quay Stephen Harvey Amanda Mooney

The teaching of games is a central component of any physical education or youth sport programme. Contemporary Developments in Games Teaching brings together leading international researchers and practitioners in physical education and sports coaching to examine new approaches in games teaching and team sport coaching that are player/student-centred and inquiry-based. The book aims to bridge the gap between research and practice by exploring contemporary games teaching from pedagogical, policy and research perspectives. It offers interesting new commentary and research data on well-established models such as Teaching Games for Understanding (TFfU), Game Sense, Play Practice and the Games Concept Approach (GCA), as well as introducing innovative and exciting approaches emerging in East Asia, including Singapore and Japan. Representing the most up-to-date survey of new work in contemporary games teaching around the world, this book is invaluable reading for any student, researcher, in-service teacher or sports coach with an interest in games teaching or physical education.

Contemporary Issues in Primary Physical Education

by Gerald Griggs Vicky Randall

This book examines some of the most important issues in primary Physical Education today.With teachers and schools facing a deluge of policy initiatives from government and professional associations, this book helps practitioners and students make sense of, and debate, the current landscape in primary Physical Education and to develop sound, evidence-based practice for each chapter topic. Each chapter explores an issue that is having a significant impact on the development of primary Physical Education, including hot topics such as decolonising Physical Education; Physical Education as a core subject in schools; establishing a pupil-led curriculum, and creating a whole school movement culture. Every chapter provides an overview of the issue, as well as a critical discussion of the significance of the issue, before reflecting on how that issue might affect teaching practice. This book also provides useful guides to further reading around each of the issues raised.Written by two leading researchers in primary Physical Education, both of whom are experienced primary Physical Education teachers, this book is an essential read for any Physical Education student, trainee Physical Education teacher, or in-service teacher looking to extend their professional learning and practice.

Contemporary Issues in Sport Management: A Critical Introduction

by Terri Byers

‘Contemporary Issues in Sport Management presents an extensive array of absorbing contemporary issues relevant to managing sport. Internationally recognised scholars have contributed thought-provoking chapters on current global and local issues that are challenging traditional ways of thinking about and delivering sport. This exciting new book is rich in theory and stimulates readers to really think through the associated implications for sport management practice.’ -Tracy Taylor, Professor and Deputy Dean, University of Technology Sydney Business School Contemporary Issues in Sports Management offers a rich and dynamic introduction to the management of sport. An essential companion for all students embarking on a sports management course or module, it draws on research expertise from around the world and integrates these perspectives into engaging and accessible chapters. This book offers: Contemporary and international case studies followed by ‘Tools for analysis’ so students can put the methodology into practice. A range of pedagogical features including learning objectives, learning outcomes and short ‘Thinking points’ Useful websites and further reading at the end of each chapter A discussion of up-to-date issues including corruption in sport, sport policy, doping, athlete transgressions and much more. This book will lead students on a comprehensive exploration of global, national issues, and organizational issues in sport management. The authors encourage critical thought, investigation and the questioning of current practice in order to improve the leadership and management of sport in today’s society. Ideal for Undergraduate students of sport management, sport business, sport policy, sport marketing and sport development.

Contemporary Issues in Sport Management: A Critical Introduction

by Terri Byers

'Contemporary Issues in Sport Management presents an extensive array of absorbing contemporary issues relevant to managing sport. Internationally recognised scholars have contributed thought-provoking chapters on current global and local issues that are challenging traditional ways of thinking about and delivering sport. This exciting new book is rich in theory and stimulates readers to really think through the associated implications for sport management practice.' -Tracy Taylor, Professor and Deputy Dean, University of Technology Sydney Business School Contemporary Issues in Sports Management offers a rich and dynamic introduction to the management of sport. An essential companion for all students embarking on a sports management course or module, it draws on research expertise from around the world and integrates these perspectives into engaging and accessible chapters. This book offers: Contemporary and international case studies followed by 'Tools for analysis' so students can put the methodology into practice. A range of pedagogical features including learning objectives, learning outcomes and short 'Thinking points' Useful websites and further reading at the end of each chapter A discussion of up-to-date issues including corruption in sport, sport policy, doping, athlete transgressions and much more. This book will lead students on a comprehensive exploration of global, national issues, and organizational issues in sport management. The authors encourage critical thought, investigation and the questioning of current practice in order to improve the leadership and management of sport in today's society. Ideal for Undergraduate students of sport management, sport business, sport policy, sport marketing and sport development.

Contemporary Leadership in Sport Organizations

by David Scott

In a quickly growing and evolving society, organizations at all levels face ongoing challenges and complexities that require specific leadership skills. This book brings together research on leadership--both within and outside of sport settings--to provide comprehensive knowledge of skills and practices relevant to the sport industry. With sport-specific examples, students will learn an effective approach to leadership thought, strategy, and action to apply in recreational, interscholastic, intercollegiate, and professional sport organizations as well as the rapidly growing esports industry. Students will first learn the historical and foundational concepts of leadership, defining what effective leadership is and the primary outcomes of good leadership. Contemporary thought and leadership approaches for present-day challenges are then presented, bringing concepts to life within the unique contexts of sport organizations of all levels and types. Modern leadership concepts that are explored include emotional intelligence and its role in developing authentic leadership, data-informed decision making and problem solving, behaviors and actions that are most effective in crisis situations, and the leadership-as-practice movement. New student learning activities, delivered through HK Propel, are designed to engage students in a learning experience that turns the principles learned into practical leadership skills. Case studies (some of which include video examples) expand on chapter content and present real-world examples of sport leadership across a broad range of roles. These contain open-ended discussion questions that encourage students to think critically about the cases and about their own future careers. Activities encourage students to put research into practice, while interactive branching scenarios immerse students in the decision-making process, applying strategies presented in the book to navigate through each simulation to discover the most optimal outcome. Modern sport organizations at all levels are evolving into increasingly complex and diverse entities that require adaptable and effective leaders. The book provides the theoretical knowledge and practical skills to inspire students to become successful leaders in the sport industry.

Contemporary Meanings of Endurance: An Interdisciplinary Approach (Routledge Studies in Resilience)

by Noel B. Salazar Jeroen Scheerder

This book critically analyses the concept of endurance from different theoretical, conceptual, methodological and empirical perspectives. The first part of the book takes a closer look at endurance, by examining how it relates to concepts such as resilience, perseverance, and perdurance. By analysing how these concepts overlap but differ, we reach a better understanding of what constitutes endurance. Furthermore, endurance is reconfigured as a as a mundane aspect of everyday life. The latter part of the book focuses on embodied experiences of endurance, more specifically on endurance running, walking, and (physical) performances. The different contributions focus on the meanings, values, and attributes that people ascribe to endurance in various socio-cultural contexts. The book uncovers practices, environments, and discourses in which endurance is applied and manifested, from drought-affected communities in rural Australia to professional endurance runners in Ethiopia, as well as migrants in Greece and performance acts in domestic spaces in the UK and beyond. This book will be of interest to scholars of movement sciences, sports studies, mobilities, leisure studies, and resilience studies.

Contemporary Perspectives in Leisure: Meanings, Motives and Lifelong Learning

by Sam Elkington Sean J. Gammon

We are entering a new era of leisure. Quality rather than quantity is now the focus of researchers, policymakers and managers. Technological change, an ageing population and a harsh economic climate are changing the values and practices of leisure, as well as the relationship between leisure, society and the individual. Contemporary Perspectives in Leisure uses a variety of disciplinary approaches to introduce the most important trends in contemporary leisure in the Twenty-First Century. With contributions from some of the leading international figures in modern leisure studies, the book examines key philosophical and theoretical debates around leisure, with reference to concepts such as happiness, enjoyment and quality of life, as well as the most interesting contemporary themes in leisure studies, from youth leisure and ‘dark’ leisure to technology and adventure. Understanding changes in leisure helps us to better understand changes in wider society. Contemporary Perspectives in Leisure is a perfect companion to any course in leisure studies, and useful reading for any student or scholar working in sociology, cultural studies, recreation, tourism, sport, or social psychology.

Contemporary Sport Management

by Lucie Thibault Paul M. Pedersen

This text returns with a new edition that makes this popular introductory text stronger and more applicable than ever for students who plan to enter, or are considering entering, the field of sport management. <p><p>The sixth edition of Contemporary Sport Management offers the knowledge of 58 highly acclaimed contributors, 25 of them new to this work. Together, they present a wide array of cultural and educational backgrounds, offer a complete and contemporary overview of the field, and represent the diversity that is noteworthy of this profession.

Contemporary Sport Management

by Lucie Thibault Paul M. Pedersen

Keeping pace with the rapidly evolving field of sport management, Contemporary Sport Management, the authoritative introductory text in the field, returns with a thoroughly updated seventh edition. Over 50 contributors with a diverse array of cultural and educational backgrounds deliver a complete and contemporary overview of the field, presented in full color for a visually engaging read.

Contemporary Sport Management (5th Edition)

by Lucie Thibault Paul Pedersen

"Contemporary Sport Management, Fifth Edition" provides students with an overview of sport management by presenting extensive discussions of the foundational aspects of the profession and current topics from the field. The text also discusses the role of social media in revolutionizing the industry and the significance of sport as an international institution. Students will learn the relevance of legal, sociocultural, historical, political, and psychological concepts to the management of sport; the professional skills and attitudes of successful sport managers; and ways in which the globalization of sport continues to affect sport management professions. One of the top-selling textbooks in the field, the fifth edition retains many of its popular learning tools for students and also offers several key additions: - Social media sidebars in every chapter prepare future sport managers to confront some of the unique challenges and opportunities of this growing phenomenon. - Professional profiles containing a biography and Q&A allow students to gain realistic views into the roles of sport managers. - A retrospective from cofounding editor Janet Parks illustrating how the outstanding roster of contributors has been a hallmark of this title from the beginning. The text also contains a variety of updated learning tools, including international sidebars with associated activities, a timeline, ethics and critical thinking sections, a running glossary, chapter objectives, end-of-chapter reviews, and references to help students stay engaged with the material and understand key concepts and terms.

Contemporary Sport Marketing: Global perspectives (World Association for Sport Management Series)

by James J. Zhang Brenda G. Pitts

The international nature of the sport industry requires a global approach to sport marketing practices. Organisations need to develop a good understanding of the laws, regulations, values and norms of the countries and cultures in which they operate. This book brings together world-leading sport marketing scholars from 11 countries to address the most important global, regional, national, and community marketing issues in sport today. Presenting the latest cutting-edge research from countries including India, China, the UK and the USA, it includes case studies on successful marketing strategies in sports ranging from football and hockey to baseball and motor racing. The book combines both qualitative and quantitative studies to explore key topics such as: sport marketing in a globalized marketplace corporate social responsibility and sponsorship in sporting events the Olympic brand image and its values sport consumer behaviour and customer satisfaction new digital marketing channels. Contemporary Sport Marketing: Global perspectives is vital reading for all students and scholars of sport marketing, sport business and sport management, as well as for any professional working in the sport industry.

Contemporary Sport, Leisure and Ergonomics

by Greg Atkinson Thomas Reilly

Understanding the ‘human operator’ is a central concern of both ergonomists and sport and exercise scientists. This cutting-edge collection of international research papers explores the interface between physical, cognitive and occupational ergonomics and sport and exercise science, illuminating our understanding of ‘human factors’ at work and at play. Drawing on a wide diversity of disciplines, including applied anatomy, biomechanics, physiology, engineering, psychology and design, the book explores themes of central importance within contemporary ergonomics and sport and exercise science, such as performance, health, environment, technology and special populations. Contemporary Sport, Leisure and Ergonomics establishes important methodological connections between the disciplines, advancing the research agenda within each. It is essential reading for all serious ergonomists and human scientists.

Contested Fields: A Global History of Modern Football (International Themes and Issues)

by Alan McDougall

Few cultural activities speak more powerfully to international histories of the modern world than football. In the late nineteenth century, this cheap and simple sport emerged as a major legacy of Britain’s formal and informal empires and spread quickly across Europe, South America, and Africa. More slowly and hesitantly, it made inroads into the sports cultures of North America and Australasia. Today, football (known to many as soccer) is arguably the world’s most popular pastime, an activity played and watched by millions of people around the globe. It has also become the focus of a rich and diverse body of scholarly research. Contested Fields introduces readers to key aspects of the global game, synthesizing research on football’s transnational role in reflecting and shaping political, socio-economic, and cultural developments over the past 150 years. Each chapter uses case studies and cutting-edge scholarship to analyze an important element of football’s international story: migration, money, competition, gender, race, space, spectatorship, and confrontation.

Contesting the Olympics in American Cities: Chicago 2016, Boston 2024, Los Angeles 2028 (Mega Event Planning)

by Matthew J. Burbank Greg Andranovich

This book examines the changing nature of opposition to bidding for and hosting the Olympic Games in contemporary American cities. It explores and critiques the process by which cities bid for the Olympics in the current context of the International Olympic Committee’s changing bid requirements and from the social justice perspectives of Olympics opponents. Using detailed case studies of the Olympic bids in Chicago, Boston, and Los Angeles, it shows how opposition to bidding for and hosting the Olympics has changed dramatically in American cities.

Contesting ‘Race’ and Sport: Shaming the Colour Line

by Kevin Hylton

In the decade since Kevin Hylton’s seminal book ‘Race’ and Sport: Critical Race Theory was published, racialised issues have remained at the forefront of sport and leisure studies. In this important new book, Hylton draws on original research in contemporary contexts, from sport coaching to cyberspace, to show once again that Critical Race Theory is an insightful and productive tool for interrogating problematic social phenomena. Inspired by W.E.B. Du Bois’ statement that "the problem of the twentieth century is the problem of the colour line", this book sheds a critical light on the way sport perpetuates racism, while identifying opportunities to challenge its insidious presence. Exploring and explaining the ways in which notions of ‘race’ are expressed and contested at individual, institutional and societal levels, it addresses key topics such as whiteness, diversity, colourblindness, unconscious bias, identity, leadership, humour and discourse to investigate how language can be used as a device for resistance against racism in sport. Contesting ‘Race’ and Sport: Shaming the Colour Line is vital reading for all sport studies students, academics and those with an interest in race, ethnicity and society.

Continental Divide: A History of American Mountaineering

by Maurice Isserman

This magesterial and thrilling history argues that the story of American mountaineering is the story of America itself. In Continental Divide, Maurice Isserman tells the history of American mountaineering through four centuries of landmark climbs and first ascents. Mountains were originally seen as obstacles to civilization; over time they came to be viewed as places of redemption and renewal. The White Mountains stirred the transcendentalists; the Rockies and Sierras pulled explorers westward toward Manifest Destiny; Yosemite inspired the early environmental conservationists. Climbing began in North America as a pursuit for lone eccentrics but grew to become a mass-participation sport. Beginning with Darby Field in 1642, the first person to climb a mountain in North America, Isserman describes the exploration and first ascents of the major American mountain ranges, from the Appalachians to Alaska. He also profiles the most important American mountaineers, including such figures as John C. Frémont, John Muir, Annie Peck, Bradford Washburn, Charlie Houston, and Bob Bates, relating their exploits both at home and abroad. Isserman traces the evolving social, cultural, and political roles mountains played in shaping the country. He describes how American mountaineers forged a "brotherhood of the rope," modeled on America's unique democratic self-image that characterized climbing in the years leading up to and immediately following World War II. And he underscores the impact of the postwar "rucksack revolution," including the advances in technique and style made by pioneering "dirtbag" rock climbers. A magnificent, deeply researched history, Continental Divide tells a story of adventure and aspiration in the high peaks that makes a vivid case for the importance of mountains to American national identity.

Continental Perspectives on the Geopolitical Economy of Football

by Simon Chadwick Paul Widdop Michael M. Goldman

This book explores continental perspectives on football's new geopolitical economy, examining how sport, politics, and the global economy have emerged in different parts of the world. Against a backdrop of international conflict and the rise of powerful new state actors in world sport, the book delves into countries and cases that explore how football investments and events have become instruments of soft power and industrial development, and how football plays an increasingly significant role in global politics and international relations. Featuring the work of leading researchers from around the globe, and case studies from five continents, the book addresses key contemporary issues in world sport. It examines the Gulf States’ investments in European football, the debates around ‘sportwashing’ and human rights, the rise of sports in the politics and cultural relations of China and India, and football’s complex relationship with migration and identity in Africa and Latin America. The book also considers the seismic impact of Russia’s invasion of Ukraine on the geopolitics of football, the shifting landscape of football governance in Europe, the rise of Major League Soccer and the ‘Messi effect,’ and how the emergence of China and India as global economic superpowers is mirrored in their vision for their domestic football leagues. Additionally, the book highlights the role of FIFA and its commercial partners and stakeholders as key geopolitical actors on the world stage. This is essential reading for anyone interested in sport, political economy, international politics, globalization, or development.

Continuum Mechanics with Eulerian Formulations of Constitutive Equations (Solid Mechanics and Its Applications #265)

by M.B. Rubin

This book focuses on the need for an Eulerian formulation of constitutive equations. After introducing tensor analysis using both index and direct notation, nonlinear kinematics of continua is presented. The balance laws of the purely mechanical theory are discussed along with restrictions on constitutive equations due to superposed rigid body motion. The balance laws of the thermomechanical theory are discussed and specific constitutive equations are presented for: hyperelastic materials; elastic–inelastic materials; thermoelastic–inelastic materials with application to shock waves; thermoelastic–inelastic porous materials; and thermoelastic–inelastic growing biological tissues.

Contos de um Bequilha

by Daniel Ford Nelson Leonel De Benedetti

Daniel Ford aprendeu a voar na idade em que a maioria dos homens está sossegada na aposentadoria. Neste curto, ele conta como foi ter um instrutor de vôo com um terço de sua idade, para fazer uma Jornada Sentimental até o aeroporto da Pensilvânia, onde o Piper Cub viu pela primeira vez a luz do dia, praticar giros e voltas acrobáticas em um biplano Great Lakes, voar baixo e lento em Nova Jersey, fazer um passeio ao redor do Lago Winnipesaukee e conhecer seu passado e ter um encontro próximo com a Emergência de Defesa Nacional de 11 de setembro de 2001. Uma leitura agradável para qualquer um que já sonhou se tornar um piloto. Edição revisada, Março de 2018. Cerca de 11.000 palavras (44 páginas impressas).

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Showing 4,151 through 4,175 of 24,108 results