- Table View
- List View
Advanced Theory and Practice in Sport Marketing
by Eric C. Schwarz Jason D. Hunter Kyle J. Brannigan Kevin P. CattaniNow in a fully revised and updated fourth edition, Advanced Theory and Practice in Sport Marketing is still the only textbook to introduce key theory and best practice in sport marketing at an advanced level. The book goes beyond the introductory sport marketing course by exploring advanced marketing theories related to topics such as ethics and social responsibility, international marketing, marketing research and information systems, data analytics, consumer behavior, product and logistics management, branding and brand management, sales management, promotions, social media and networking, destination marketing, and evaluating performance. New to this edition are sections on pricing structures and strategies, experiential marketing, new digital marketing communications and technology, emotional intelligence in sport marketing, and social entrepreneurship. This is also one of the first books to consider the challenges of sports marketing in a post-COVID world. Every chapter contains extended case studies and theory-to-practice insights from marketing professionals around the world. This is an essential textbook for courses on sport marketing, and invaluable recommended reading for any general course on sport business, sport management, sport development, or marketing. Ancillary resources include a test bank, PowerPoint slides, and a master course syllabus.
Advanced Western Exercises
by Cherry HillStrengthen your Western riding skills as you progress through a series of proven and effective exercises. Perfect for quick reference in the ring, this guide includes illustrated directions, an arena guide, and plenty of patterns to master. Focusing on essential riding fundamentals like lateral work, master collection, lead changes, and transitions, Cherry Hill offers plenty of encouraging expert advice for riders seeking to improve their horsemanship. Enjoy the rewarding satisfaction that comes with taking your riding to a new and exciting level.
Advanced Western Riding
by Kara L StewartNewly updated and extended, Advanced Western Riding joins the experience and enthusiasm of equestrienne Kara L. Stewart with the wisdom of Horse Illustrated to bring this definitive guide to advanced western riders. The book goes beyond the fundamentals to teach readers how to refine their riding skills--from the right mental attitude to the proper seat and hands to advanced schooling techniques and competitions. Complete with step-by-step instructions, countless tips, full-color photos, and an easy-to-use glossary, this guide takes the guesswork out of advanced western riding.
Advances in Applied Sport Psychology: A Review
by Sheldon Hanton Stephen D. MellalieuAdvances in Applied Sport Psychology aims to bridge the gap between research and practice in contemporary sport psychology. Now available in paperback, the book draws together reviews of cutting edge research in key areas of applied sport psychology, assesses the implications of this research for current practice, and explores future avenues of research within each thematic area. This book surveys the scientific literature underpinning the most important skills and techniques employed in contemporary sport psychology, examining key topics such as: imagery goal setting self-talk stress management team building efficacy management attention control emotion regulation mental toughness. Representing the most up-to-date review of current scientific research, theory and practice in sport psychology, this book is a vital resource for all advanced students, researchers and practitioners working with athletes and sports performers.
Advances in Coach Education and Development: From research to practice
by Andrew Abraham Wayne Allison Andy CaleThis book highlights the latest advances in coach education and development through collaborative research co-ordinated by the English Football Association, the only national governing body of sport to run a coaching research programme. Advances in Coach Education and Development presents the first set of studies generated by this programme that display how research has informed policy and practice within the FA. Divided into three parts, each investigates an aspect of this programme such as the FA’s coaching education and development provision, its commitment to developing the developer, and how its coaches put their knowledge into practice. Each chapter includes sections that examine current issues, suggest considerations for other governing bodies and pose key questions including: What can other governing bodies learn from the FA’s programme? What is the best way to capture and compare different coaching systems? How can other organisations optimise success within their coach education and development programmes? How can future research continue to unpack and understand the complex role of coach educators? Bringing together a unique set of studies covering every level of football, from elite to grassroots, this book is essential reading for any serious sports coaching student, researcher or coach educator.
Advances in Exercise and Health for People With Mobility Limitations
by David HollarThe purpose of this book is to provide public health, disability, and rehabilitation professionals and practitioners evidence-based science with respect to health disparities faced by people with disabilities, especially people with mobility limitations; alternative methods of rehabilitation and exercise science for this population; assistive device technology; and, improved access to health care, employment, and social participation.According to the National Institute on Disability, Independent Living, and Rehabilitation Research (NIDILRR), approximately 57 million Americans live with a disability. Disability severity and types vary considerably, such that each individual with a disability faces unique physical, social, and environmental barriers in order to enjoy quality of life and full participation in society. A large research literature shows that people with disabilities face substantial employment and health disparities compared to people without disabilities. People with mobility limitations often experience secondary conditions to compound their primary disability. Hollar (2013) and Hollar and Lewis (2015) showed that people with mobility limitations were significantly more likely to experience obesity and lack of access to physical exercise. Other studies have shown that access to proper physical examination facilities and equipment remain a substantial barrier in many clinics and hospitals despite the enactment of the Americans with Disabilities Act 25 years ago. Research on alternative exercise programs and new assistive device technologies offers promise to improve physical functioning and exercise for people with mobility limitations. Furthermore, increased focus on biopsychosocial over traditional medical models for disability will help policymakers and the public to recognize the complex, contextual issues (e.g., personal, social, environmental) that affect the lives of people with disabilities.Readership includes public health practitioners and educators, disability and rehabilitation researchers, clinicians and sports medicine practitioners, and disability advocates. There have been general handbooks on disability, but advances in technology and alternative exercise programs, as well as novel disability health programs, are dispersed in the research literature. This book will help to highlight these programs for health policy experts, especially given the high health and social disparities experienced by this population.
Advances in Human Factors in Sports and Outdoor Recreation: Proceedings of the AHFE 2016 International Conference on Human Factors in Sports and Outdoor Recreation, July 27-31, 2016, Walt Disney World®, Florida, USA (Advances in Intelligent Systems and Computing #496)
by Paul Salmon Anne-Claire MacquetThis book describes cutting-edge applications of human factors for sport and outdoor recreation disciplines and provides practical guidance on a range of methods for describing, representing, and evaluating human, team, and system performance in sports domains. Contributions in this book show how various human factors methods, applied historically in the complex safety critical domains, are suited to describing and understanding sports performance and sports injury prevention. The book discusses a wealth of methods for different purposes, such as data collection, task analysis (including cognitive task analysis), workload measurement, assessing situation awareness, performance assessment (including team performance assessment), decision making and cognition in sports, human error identification, and interface evaluation methods. With respect to other publications in human factors and ergonomics, which have been more focused on the biomechanical, physiological, environmental, and equipment-related aspects of sports performance, this book gives a special emphasis to research on analysis of individual and team sports, cognitive and social human factors, and covers both sports and outdoor recreation disciplines. Based on the AHFE 2016 International Conference on Human Factors in Sports and Outdoor Recreation, held on July 27-31, 2016, in Walt Disney World®, Florida, USA, this book provides readers with a timely survey of new methods that can be implemented during any sport or outdoor recreation event for analyzing and improving the performance and safety of both individuals and teams.
Advances in Human Factors in Sports, Injury Prevention and Outdoor Recreation: Proceedings of the AHFE 2017 International Conference on Human Factors in Sports, Injury Prevention and Outdoor Recreation, July 17-21, 2017, The Westin Bonaventure Hotel, Los Angeles, California, USA (Advances in Intelligent Systems and Computing #603)
by Tareq AhramThis book describes cutting-edge applications of human factors for sports, injury prevention and outdoor recreation disciplines and provide practical guidance on a range of methods for describing, representing, and evaluating human, team, and system performance in various domains. Contributions in this book show how various human factors methods, applied historically in the complex safety critical domains, are suited to describing and understanding sports performance and sports injury prevention. The book discusses a wealth of methods for different purposes, such as data collection, task analysis (including cognitive task analysis), workload measurement, assessing situation awareness, performance assessment (including team performance assessment),decision making and cognition in sports, human error identification, and interface evaluation methods. With respect to other publications in human factors and ergonomics, which have been more focused on the biomechanical, physiological, environmental, and equipment-related aspects of sports performance, this book gives a special emphasis to research on analysis of individual and team sports, cognitive and social human factors, and covers both sports and outdoor recreation disciplines. Based on the AHFE 2017 Conference on Human Factors in Sports, Injury Prevention and Outdoor Recreation, held on July 17-21, 2017, in Los Angeles, California, USA, this book provides readers with a timely survey of new methods that can be implemented during any sport or outdoor recreation event, and for analyzing and improving the performance and safety of both individuals and teams.
Advances in Knee Ligament and Knee Preservation Surgery
by Robert G. Marx Norimasa Nakamura Volker Musahl Alan Getgood Peter Verdonk Seth L. ShermanThis comprehensive book offers an overview of the latest advances in knee ligament and knee preservation surgery, including cartilage, meniscus, and osteotomy procedures.Designed to offer practical guidance on the management of complex knee problems, it presents clinical scenarios as well as recommendations by leading international experts. Written in collaboration with ISAKOS and drawing on a variety of perspectives it is invaluable tool for orthopedic and sports medicine surgeons.
Advances in Physical Ergonomics & Human Factors: Proceedings of the AHFE 2018 International Conference on Physical Ergonomics & Human Factors, July 21-25, 2018, Loews Sapphire Falls Resort at Universal Studios, Orlando, Florida, USA (Advances in Intelligent Systems and Computing #789)
by Waldemar Karwowski Ravindra S. GoonetillekeThis book reports on the state of the art in physical ergonomics and addresses the design of products, processes, services, and work systems to ensure they are productive, safe, and enjoyable for people to use. The human body’s responses to physical and physiological work demands, strain injuries from repetition, vibration, force, and posture are the most common types of issues examined, along with their design implications. The book explores a wide range of topics in physical ergonomics, including the consequences of repetitive motion, materials handling, workplace safety, the usability of portable devices, design, working postures, and the work environment. Mastering physical ergonomics and safety engineering concepts is fundamental to creating products and systems that people can safely and conveniently use, as well as avoiding stresses and minimizing the risk of accidents. Based on the AHFE 2018 Conference on Physical Ergonomics and Human Factors, held on July 21–25, 2018, in Orlando, Florida, USA, this book provides readers with a comprehensive perspective on the current challenges in physical ergonomics, which is a critical aspect in the design of any human-centered technological system, and for factors influencing human performance.
Advances in Rugby Coaching: An Holistic Approach
by Richard Light Stephen Harvey John R. Evans Rémy HassaninContemporary sports coaching studies have moved beyond simple biophysical approaches to more complex understandings of coaching as a set of social relationships and processes. This is the first book to examine what that means in the context of one major international sport, rugby union. Drawing on cutting-edge empirical research in the five most powerful rugby-playing nations, as well as developments in pedagogical and social theory, the book argues for an holistic approach to coaching, coach development and player and team performance, helping to close the gap between coaching theory and applied practice. With player-centered approaches to coaching, such as Game Sense and Teaching Games for Understanding, at the heart of the book, it covers key contemporary topics in coach education such as: Long term coach development Experience and culture in coaching practice Positive coaching for youth rugby Improving decision-making ability Collaborative action research in rugby coaching Informed by work with elite-level rugby coaches, and examining coaching practice in both the full and sevens versions of the game, this book encourages the reader to think critically about their own coaching practice and to consider innovative new approaches to player and coach development. It is essential reading for all students of sports coaching with an interest in rugby, and for any coach, manager or administrator looking to develop better programmes in coach education.
Advances in Sport, Leisure and Ergonomics
by Thomas Reilly Julie GreevesThis important new volume brings together recent research by leading international ergonomists and sport and exercise scientists. The book presents a wide range of studies in occupational ergonomics, each utilizing techniques that are also employed by sports and exercise science research groups, and therefore breaks new ground in the interface between sport and industry. Arranged into sections examining environment, special populations, human factors interface, sports technology and occupational health, this book will be an essential purchase for all those involved in sports science or ergonomics research.
Advances in Theory and Practice of Computational Mechanics: Proceedings of the 21st International Conference on Computational Mechanics and Modern Applied Software Systems (Smart Innovation, Systems and Technologies #173)
by Lakhmi C. Jain Margarita N. Favorskaya Ilia S. Nikitin Dmitry L. ReviznikovThis book discusses physical and mathematical models, numerical methods, computational algorithms and software complexes, which allow high-precision mathematical modeling in fluid, gas, and plasma mechanics; general mechanics; deformable solid mechanics; and strength, destruction and safety of structures. These proceedings focus on smart technologies and software systems that provide effective solutions to real-world problems in applied mechanics at various multi-scale levels. Highlighting the training of specialists for the aviation and space industry, it is a valuable resource for experts in the field of applied mathematics and mechanics, mathematical modeling and information technologies, as well as developers of smart applied software systems.
Advancing Sports and Exercise via Innovation: Proceedings of the 9th Asian South Pacific Association of Sport Psychology International Congress (ASPASP) 2022, Kuching, Malaysia (Lecture Notes in Bioengineering)
by Tony Morris Rabiu Muazu Musa Anwar P. P. Abdul Majeed Garry Kuan Yu-Kai Chang Teo Eng WahThis book presents the proceedings of the 9th Asian South Pacific Association of Sport Psychology International Congress (ASPASP) 2022, Kuching, Malaysia, which entails the different sporting innovation themes, namely, Applied Sport and Social Psychology, Health and Exercise, Motor Control and Learning, Counselling and Clinical Psychology, Biomechanics, Data Mining and Machine Learning in Sports amongst others. It presents the state-of-the-art technological advancements towards the aforesaid themes and provides a platform to shape the future direction of sport science, specifically in the field sports and exercise psychology.
Advancing the Profession of Exercise Physiology
by Tommy BooneIn recent times, the ASEP (American Society of Exercise Physiologists) leaders have developed and implemented academic standards to promote professionalism in academic programs throughout the U.S. The effort represents a significant change in the scope and the monitoring of the exercise physiologists' accountability. Through these new standards, all academic exercise physiologists are challenged by ASEP to accept responsibility for promoting the professionalization and self-regulation that will lead to lead to improved client and patient care when prescribing exercise medicine. Accreditation helps to reduce unnecessary variation within and between academic programs. Moreover, given the collaborative improvement in academic programs and faculty responsibility to the undergraduate students, the quality of their educational care will be significantly improved. Academic exercise physiologists must take responsibility for where exercise physiology is today and take responsibility to the evolving state of exercise physiology and student market-driven career opportunities in exercise medicine. Advancing the Profession of Exercise Physiology provides understanding and guidance on the importance and the significance of academic leadership in promoting the profession of exercise physiology as a healthcare profession that is founded on professionalism, accreditation, ethical practice, and entrepreneurial skills. This new volume examines the ethical need for professionalism in exercise physiology, which is, in turn, imperative for future growth and sustainability.
Adventure Bowhunter: Tom Miranda's Quest for the Super Slam of North American Big Game
by Tom MirandaJoin adventure bowhunter Tom Miranda as he travels throughout North America in pursuit of the archery Super Slam - all 29 of the continent's big-game animals. Considered the Everest of bowhunting, the Super Slam stands as the pinnacle of archery hunting achievements. Follow Miranda through 13 years and 54 hunts as he chases the incredible Super Slam.
Adventure Cats: Living Nine Lives to the Fullest
by Laura J. MossJust when you thought you knew all there was to know about cats comes the ultimate—and unexpected—guide to taking your cat into the wild. Here are cats walking on a leash. Cats hiking on a leash. Cats tramping through snow. Cats camping. Cats kayaking, canoeing, even surfing—yes, cats who love water. When animal writer and active hiker Laura Moss couldn’t find an online resource for hitting the trail with her cat, she created one. AdventureCats.org took off like wildfire, with attention from Wired, the Huffington Post, Outside magazine, BuzzFeed, and much more. Now, the book Adventure Cats—a collection of jaw-dropping photographs, inspiring stories of real-life cats, and all the how-to a cat owner needs—will take readers and their cats well beyond the backyard. Learn how to leash-train a cat. What to do if you encounter wildlife on the trail. Plus, winter safety tips, and how to bring a little bit of the outdoors to an indoor cat. The stories themselves are catnip for animal lovers, from Nanakuli, the one-eyed cat who hangs ten; to Georgie, a four-year-old gray tabby who lives on a sailboat; to Quandary, who not only insists on hiking with her family but also teaches them a valuable lesson: When you follow your cat’s natural tendency to wander, you experience the outdoors at a slower, richer pace. This book will delight every cat person, regardless of whether their pet is inclined to adventure. (Take the quiz at the beginning of the book to find out!)
Adventure Education: An Introduction
by Matt Berry and Chris HodgsonAdventure Education is a form of experiential learning typically associated with activities involving risk, from cooperative games such as raft building to high adventure activities such as rock climbing. Adventure Education: An Introduction provides a comprehensive introduction to the planning, delivery and evaluation of Adventure Education, with a strong emphasis on professional practice and delivery. Written by a team of leading Adventure Educators who can draw upon an extensive experience base, the book explores the most important strategies for teaching, learning and implementation in Adventure Education. The book is fully illustrated throughout with real-world case studies and research surveying the key contemporary issues facing Adventure Education Practitioners. This includes essentials for the adventure educator such as risk management and tailoring activities to meet specific learning needs, as well as providing an insight into contemporary uses for adventure programmes. With outdoor and adventure activities being more popular than ever before, this book is essential reading for any student, teacher or practitioner looking to understand Adventure Education and develop their professional skills.
Adventure Education: Theory and Applications
by Dick Prouty Jane Panicucci Rufus CollinsonAdventure Education: Theory and Applicationsallows students to -get a broad view of adventure education and programming; -explore the role of games, low- and high-element courses, and outdoor pursuits in adventure education; -use key concepts, student activities, and Web-based research to enhance the learning process; -employ real-world examples to explore strategies for adventure education in a variety of settings; and -learn core skills for effective facilitation and leadership preparation in adventure programming. With Adventure Education: Theory and Applications, adventure education enters the educational mainstream. This comprehensive text is ideal for introductory adventure courses in a variety of college departments and as a reference for professionals in the field. Project Adventure, a leader in the field of facilities-based adventure learning, teams up with leading adventure educators and professionals to provide a broad view of adventure education and programming. Together, they present the foundational theories and applications of adventure education. In doing so, they -explore the role of games, low- and high-element courses, and outdoor pursuits in adventure education; -cover the core skills for effective facilitation and leadership preparation; -include student-friendly features, such as key concepts, summaries, student activities, additional readings, and Web-based research to meet students' levels of experience and enhance the easy delivery of the course; and -recommend strategies for adventure education and programming based on real-world examples that connect to a variety of recreational, educational, therapeutic, and community settings. Part Ipresents the history of adventure education as well as the numerous theories and philosophies that have informed its development. It explores the world of adventure in education, health care, and therapeutic, corporate, and school settings. It also provides an overview of adventure organizations and career options, which is helpful to students who are interested in pursuing the study of adventure. Part IIoutlines the technical and pedagogical skills needed for facilitating adventure experiences. Part IIIdescribes each adventure component, explaining how they work in the educational process. It covers facilities-based pursuits such as games, cooperative activities and initiatives, and challenge courses as well as outdoor pursuits. Some sample activities and many additional resources are provided. The final chapter covers models for programming adventure in educational, therapeutic, corporate, and community settings. For students who select careers in other fields, the leadership and team skills learned through Adventure Education: Theory and Applicationswill serve them well in their future workplaces. For students who do go into adventure education, this text is their guide for finding their own paths in the field.
Adventure Kayaking: Big Sur to San Diego
by Robert MohleA guide to 52 trips that have been selected by the author as the area's best kayaking spots. Choose from a wide variety of adventures, from day-long paddling expeditions along the spectacular Big Sur coast, to scenic tours of san Diego's historic harbor. Also journey out to the unique Channel Islands to explore mysterious sea caves or venture inland to catcha glimpse of the fascinating wildlife at some of the lakes and rivers of Southern California.
Adventure Kayaking: Cape Cod and Marthas
by David WeintraubDiscover what the Pilgrims missed when they moved to Plymouth after landing on Cape Cod. Explore the numerous bays, ponds, harbors, marshes, and tidal creeks of this New England treasure. In the expanded second edition of this classic book, author David Weintraub adds kayaking adventure off Martha Vineyard's shores. From one-hour trips to all-day excursions, kayakers of every skill level will find a route to explore.Trip descriptions, maps, launch sites, and driving directions, plus nearby historical and scenic attractions: this book is a must-have guide to the solitude and beauty of these regions.
Adventure Kayaking: Inland Waters
by Don SkillmanPaddle the premier inland waters of the Western States, where the scenery ranges from the fjord-like Ross Lake, nestled in the shadow of Washington State's Cascade Range, to the eroded, red-rocks of Utah's Lake Powell. Expert kayaker Don Skillman describes a range of varied trips to satisfy every type of kayaker.
Adventure Kayaking: Russian River Monterey
by Michael JeneidExplore by kayak the lagoons, bays, rivers, and lakes of Northern California, including the Russian River, San Francisco Bay, Monterey Bay, Lake Tahoe, and Donner Lake. Author Michael Jeneid hand-picked the most scenic and enjoyable kayaking areas for both beginners and experts. With this fact-filled book you can find the hidden kayak spots. The 24 trips include daytrips, overnight trips, easy paddles, options for canoers, and real adventurers for the advanced kayaker.
Adventure Psychology: Going Knowingly into the Unknown (Routledge Research in Health, Nature and the Environment)
by Eric Brymer Paula ReidIn recent years a new set of psychological principles has emerged from research investigating adventure and adventurous activities. Adventure involves a special type of physical activity in natural contexts where participants voluntarily participate in experiences where the environment and activity are challenging, perhaps dangerous and potentially life threatening. To go on an adventure is to participate in an enduring event requiring sustainable effort, where effective performance is measured not only by success but also by survival. This book brings together the emerging literature in ‘Adventure Psychology’ that supports enduring performance and wellbeing. The first section examines sustaining performance and wellbeing. The second section studies the transformative aspect of adventure. Adventure Psychology is of use in everyday life and the techniques and understandings can help people and business prepare for the future. This book will help us all thrive despite adversity, volatility and uncertainty. Written for trainers, educators, researchers and students of sports, performance and organisational psychology as well as adventurers and endurance athletes, Adventure Psychology is designed to meet the needs of specialists across a variety of fields but importantly also to be accessible and applicable for those wanting to live life fully — to realise our full potential.
Adventure Sports Coaching
by Chris Hodgson Matt Berry Jane LomaxCoaching adventure sports is part of the core work of many adventure educators but has been largely neglected in the adventure studies literature. This is the first book to link contemporary sports coaching science with adventure sports practice. It examines the unique set of challenges faced by adventure sports coaches, such as the dynamic natural environment and the requirement to train athletes to levels of high performance outside of traditional structures of competition, and explores both key theory and best practice. The book covers key topics such as: Skill acquisition and skill development Models of learning and teaching Performance analysis Tactics and decision-making Training principles Mental skills techniques Goal setting and progression Risk management Each chapter contains applied examples from a range of adventure sports, including mountaineering, rock climbing, canoeing, kayaking, surfing, and winter sport, as well as practical coaching techniques and a guide to further reading. Written by a team of authors with wide experience of coaching, teaching, researching and high performance participation in adventure sports, this book is invaluable reading for any student or practitioner with an interest in adventure, outdoor education, sports coaching or lifestyle sport.