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Introduction to Sociology
by OpenStaxIntroduction to Sociology was written by teams of sociology professors and writers and peer-reviewed by college instructors nationwide. The textbook was developed for OpenStax College as part of its Open Educational Resources initiative. This free online text meets standard scope and sequence requirements and incorporates current events such as the Occupy Wall Street movement. The text is designed for the Introduction to Sociology course at any two- to four-year school.
Principles of Marketing version 2.0
by Jeff Tanner and Mary Anne RaymondPrinciples of Marketing Version 2.0 by Tanner and Raymond teaches the experience and process of actually doing marketing - not just the vocabulary. It carries five dominant themes throughout in order to expose students to marketing in today's environment:
Introduction to Psychology
by Charles StangorWhen you teach Introduction to Psychology, do you find it difficult — much harder than teaching classes in statistics or research methods? Do you easily give a lecture on the sympathetic nervous system, a lecture on Piaget, and a lecture on social cognition, but struggle with linking these topics together for the student? Do you feel like you are presenting a laundry list of research findings rather than an integrated set of principles and knowledge? Have you wondered how to ensure your course is relevant to your students? If so, then you have something in common with Charles Stangor. Charles Stangor's Introduction to Psychology utilizes the dual theme of behavior and empiricism to make psychology relevant to intro students. Charles wrote this book to help students organize their thinking about psychology at a conceptual level. Five or ten years from now, he does not expect his students to remember the details of most of what he teaches them.
CK-12 Algebra I
by Ck-12 FoundationCK-12 Foundation's Algebra FlexBook is an introduction to algebraic concepts for the high school student. Topics include: Equations & Functions, Real Numbers, Equations of Lines, Solving Systems of Equations & Quadratic Equations.
Introduction to Economic Analysis
by R. Preston Mcafee and Tracy R. LewisThis book presents standard intermediate microeconomics material and some material that, in the authors' view, ought to be standard but is not. Introductory economics material is integrated. Standard mathematical tools, including calculus, are used throughout. The book easily serves as an intermediate microeconomics text, and can be used for a relatively sophisticated undergraduate who has not taken a basic university course in economics. The focus of this book is on the conceptual tools and not on fluff. As such, it reflects the approach actually adopted by the majority of economists for understanding economic activity. There are lots of models and equations, and no pictures of economists ;-) Economic analysis is used in many situations. When British Petroleum sets the price for Alaskan crude oil, it uses an estimated demand model, both for gasoline consumers and also for the refineries to which BP sells. Economic analysis was used by experts in the antitrust suit brought by the U.S. Department of Justice both to understand Microsoft s incentive to foreclose (eliminate from the market) rival Netscape and consumer behavior in the face of alleged foreclosure. Stock market analysts use economic models to forecast the profits of companies to predict the price of their stocks. When the government forecasts the budget deficit or considers a change in environmental regulations, it uses economic models. This book presents the building blocks of the models in common use by an army of economists thousands of times per day. This book, plus econometrics, provides most of the economic analysis tools to take upper division economics courses of any type.
Intermediate Algebra
by OpenStax"Intermediate Algebra is designed to meet the scope and sequence requirements of a one-semester Intermediate algebra course. The book's organization makes it easy to adapt to a variety of course syllabi. The text expands on the fundamental concepts of algebra while addressing the needs of students with diverse backgrounds and learning styles. Each topic builds upon previously developed material to demonstrate the cohesiveness and structure of mathematics."--Open Textbook Library.
Anatomy & Physiology
by OpenStaxHuman Anatomy and Physiology is designed for the two-semester anatomy and physiology course taken by life science and allied health students. The textbook follows the scope and sequence of most Human Anatomy and Physiology courses, and its coverage and organization were informed by hundreds of instructors who teach the course. Instructors can customize the book, adapting it to the approach that works best in their classroom. The artwork for this textbook is aimed focusing student learning through a powerful blend of traditional depictions and instructional innovations. Color is used sparingly, to emphasize the most important aspects of any given illustration. Significant use of micrographs from the University of Michigan complement the illustrations, and provide the students with a meaningful alternate depiction of each concept. Finally, enrichment elements provide relevance and deeper context for students, particularly in the areas of health, disease, and information relevant to their intended careers.
Microeconomics
by Russell Cooper and A. Andrew JohnThis textbook, Microeconomics: Theory Through Applications, centers around student needs and expectations through two premises: ... Students are motivated to study economics if they see that it relates to their own lives. ... Students learn best from an inductive approach, in which they are first confronted with a problem, and then led through the process of solving that problem. Many books claim to present economics in a way that is digestible for students; Russell and Andrew have truly created one from scratch. This textbook will assist you in increasing students' economic literacy both by developing their aptitude for economic thinking and by presenting key insights about economics that every educated individual should know.
Criminal Law
by Lisa StormIf you ask Lisa Storm, she'll say, "Let's face it, legal textbooks can be dry." She'll also tell you what you already know, "This is unfortunate because law, especially criminal law, is an intrinsically compelling topic." That is why she employs the "applied approach" (and takes it to a new level) to hold your students' attention and keep them alert. Criminal Law employs a variety of instructional techniques which will engage your students from start to finish. First, every chapter contains embedded videos, ethical scenarios, charts, diagrams, and/or tables to demonstrate the legal concepts and examples provided. These enhancements break up the text and also appeal to various learning styles.
Advanced Business Law and the Legal Environment
by Don Mayer and Daniel M. Warner and George J. Siedel and Jethro K. LiebermanMayer, Warner, Siedel and Lieberman's Advanced Business Law and the Legal Environment is an up-to-date textbook with coverage of legal and regulatory issues that are more technical than the topics in the authors' Foundations of Business Law and the Legal Environment. Appropriate for students who have already taken an introductory Legal Environment or Business Law course, the text is organized to permit instructors to tailor the materials to their particular approach. The authors take special care to engage students by relating law to everyday events with which they are already familiar with their clear, concise and readable style. Advanced Business Law and the Legal Environment provides students with context and essential legal concepts relating to the Uniform Commercial Code and various aspects of property law. The text provides the vocabulary and legal savvy necessary for business people to talk in an educated way to their customers, employees, suppliers, and other stakeholders -- and to their own lawyers. With Advanced Business Law and the Legal Environment, the authors have created a text that not only has both case summaries and excerpted cases, but one that you can easily customize by deleting chapters, reordering the content, adding your own material, and even editing at the line level with Flat World's easy-to-use MIYO (Make It Your Own) Platform.
Principles of Social Psychology
by Charles StangorHave you ever had trouble teaching the various topics of social psychology and fitting them together to form a coherent field? Dr. Stangor said he felt like he was presenting a laundry list of ideas, research studies, and phenomena, rather than an integrated set of principles and knowledge. He felt like this was not only hard for him, but even more challenging for his students. He wondered how they could be expected to remember and understand all of the many phenomena that we social psychologists study? And how could they tell what was most important? It was then that he realized a fresh approach to a Social Psychology textbook was was needed to structure and integrate their learning; thus, Principles of Social Psychology was born.
Information Systems
by John GallaugherInformation Systems: A Manager’s Guide to Harnessing Technology V 1.4 is intended for use in undergraduate and/or graduate courses in Management Information Systems and Information Technology. Version 1.4 of John's book retains the same structure and theory of the earlier versions, but Version 1.4 updates key statistics and examples, and includes up-to-date case material, such as Pinterest and Facebook’s Instagram acquisition. Adopting version 1.4 guarantees your students will have the most current text on the market, drawing real and applicable lessons from material that will keep your class offerings current and accessible.
The Legal Environment of Business
by Don Mayer and Daniel M. Warner and George J. Siedel and Jethro K. LiebermanMayer, Warner, Siedel and Lieberman's The Legal Environment of Business is an up-to-date textbook with comprehensive coverage of legal and regulatory issues for your introductory Legal Environment of Business course. The text is organized to permit instructors to tailor the materials to their particular approach. The authors take special care to engage students by relating law to everyday events with their clear, concise and readable style.
Writing about Literature through Theory
by John Pennington and Ryan CordellWriting about Literature through Theory by Pennington and Cordell is the first introduction to literature text to embrace both the best of print culture and the opportunities of the digital age, while being grounded in the rhetoric and composition field pertaining to the developmental writing process. It is also unique because it uses literary theory as the foundation for students’ development as critical thinkers and writers. Following Gerald Graff’s ideas in “Disliking Books at an Early Age,” Writing about Literature through Theory uses theoretical approaches to open literary texts up to students across the disciplines. Writing about Literature through Theory focuses on writing as a process, and each chapter includes the following:
Managerial Accounting
by Kurt Heisinger and Joe HoyleKurt Heisinger and Joe Ben Hoyle believe that students want to learn accounting in the most efficient way possible, balancing coursework with personal schedules. They tend to focus on their studies in short intense segments between jobs, classes, and family commitments. Meanwhile, the accounting industry has endured dramatic shifts since the collapse of Enron and WorldCom, causing a renewed focus on ethical behavior in accounting. This dynamic author team designed Managerial Accounting to work within the confines of today’s students’ lives while delivering a modern look at managerial accounting. Managerial Accounting was written around three major themes: Ready, Reinforcement and Relevance. This book is aimed squarely at the new learning styles evident with today’s students and addresses accounting industry changes as well.
Money and Banking
by Robert E. WrightThe financial crisis of 2007-8 has already revolutionized institutions, markets, and regulation. Wright's Money and Banking V 2.0 captures those revolutionary changes and packages them in a way that engages undergraduates enrolled in Money and Banking and Financial Institutions and Markets courses.
Stand Up, Speak Out
by Jason S. Wrench and Anne Goding and Danette Ifert Johnson and Bernardo A. AttiasThe two key themes to Stand up, Speak out: The Practice and Ethics of Public Speaking make it a welcomed addition to the choices you have for a public speaking textbook. First it focuses on helping students become more seasoned and polished public speakers, and second, its emphasis on ethics in communication. It is this practical approach and integrated ethical coverage that sets Stand up, Speak out: The Practice and Ethics of Public Speaking apart from the other texts in this market.
Leading with Cultural Intelligence
by Mai MouaLeading with Cultural Intelligence outlines the important concepts of cultural intelligence (CI) and the steps that must be practiced to become a culturally intelligent leader. CI is both a strategy and a tool that leaders can use to gain more confidence and proficiency when working across cultures. This book outlines the importance of understanding culture and its impact on organizations, the strategic value of cultural intelligence, and the significance of integrating and practicing cultural intelligence in everyday business life. When all these aspects are properly integrated and applied in the leadership and management process, organizations are more innovative and adaptable to respond to cultural changes.