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Agile Marketing
by Neil PerkinCreate and apply responsive and adaptive marketing principles and practices with this guide to redesigning marketing structures, processes and culture, to be fit for purpose in today's changeable environment. Agile Marketing is an essential and practical roadmap to transforming your marketing by applying agile principles at scale and overcoming mindset and culture challenges to enable greater efficiency and quicker response times. Covering areas such as putting data and automation at the centre of agility, measuring success and creating and maintaining space for innovation, it features a range of invaluable frameworks, practical guidance and insightful examples from organizations such as Dell and Pepsi. Written by a recognized agile expert and marketing thought-leader who has worked with marketing teams in some of the largest global organizations, Agile Marketing also explores how to empower high-performing marketing teams and develop and pivot agile campaigns and content. Featuring tips and tools throughout and a step-by-step agile marketing transformation blueprint, it is a crucial resource for creating effective and streamlined marketing today and into the future.
Work and Employment in a Changing Business Environment
by Stephen Taylor and Graham PerkinsWork and Employment in a Changing Business Environment is the definitive textbook for the new CIPD Advanced Level 7 module. It provides students with an understanding of the major contemporary trends in the HR business environment and discussion of significant areas of HR and Learning and Development (L&D) activity that derive from or are given additional prominence as a result of environmental developments.It provides students with an understanding of ways in which major, long-term environmental developments affect employment, work and people management in organizations as well as a thorough grounding in current and short-term developments in the people management environment. These areas include globalisation, technology, the economy, labour markets, society, politics, public policy and employment regulation. This book also includes expert coverage of how change, innovation and creativity can promote improvements in organisational productivity. Most importantly, this brand new textbook covers the key elements that students on HR masters courses will need in their future careers including flexibility, agility and resilience. productivity, ethics and values, sustainability, equality, diversity and inclusion, wellbeing and working internationally. Case studies and examples demonstrate how the theory applies in practice and pause and review boxes will help students think critically about the content. Work and Employment in a Changing Business Environment is ideal reading for all postgraduate students on both CIPD and non-CIPD accredited courses. Online supporting resources include powerpoint slides for every chapter.
The Whispers
by Heidi PerksThe internationally bestselling author of Her One Mistake, hailed by New York Times bestselling author Lisa Jewell as &“slick, gripping, and compelling,&” explores toxic relationships, dark secrets, and a twisted web of lies in an explosive new novel about a woman searching for her missing best friend. Anna loves Girls&’ Night with her friends. With the kids safely in bed, it&’s a chance for the women to let loose, enjoy some wine, and just laugh. But after one lively evening, Anna doesn&’t arrive for school drop-off the next morning—or the next, or the next. Everyone, especially her husband and young son, are frantic with worry but none more so than Grace, her childhood best friend. Grace is certain that someone is hiding the truth about Anna&’s unexplained disappearance. As rumors fly and accusations are whispered among neighbors, Grace decides to take matters into her own hands and find out what happened to Anna…or die trying.
Renaissance Truths
by Alan R. PerreiahThough they have long been portrayed as arch rivals, Alan Perreiah here argues that humanists and scholastics were in fact working in complementary ways toward some of the same goals. After locating the two traditions within the early modern search for the perfect language, this study re-defines the lines of disagreement between them. For humanists the perfect language was a revived Classical Latin. For scholastics it was a practical logic adapted to the needs of education. Succeeding chapters examine the concepts of linguistic meaning and truth in Lorenzo Valla’s Dialectical Disputations and Juan Luis Vives’ De disciplinis. The third chapter offers a new interpretation of Vives’ Adversus pseudodialecticos as itself an exercise in scholastic sophistry. Against this humanistic background, the study takes up the concepts of meaning and truth in Paul of Venice’s Logica parva, a popular scholastic textbook in the Quattrocento. To advance recent research on language pedagogy in the Renaissance, it clarifies the connections between truth and translation and shows how scholastic logic performed an essential task in the early modern university: it was a translational language that enabled students who spoke mainly their regional vernaculars to learn the language of university discourse. A conclusion reviews some major themes of the study-e.g., linguistic determinism and relativity, vernacularity and translation, semantical vs. epistemic truth-and evaluates the achievements of humanism and scholasticism according to appropriate criteria for a perfect language.
Gardening Naturally
by Laurie Perron and Sarah Quesnel-LangloisEcological gardening with ease and simplicity. Gardening Naturally offers a wealth of information and practical advice for growing indoor and outdoor plants based on sustainability, a rejection of artificial chemicals, and respect for biodiversity and the natural world. From advice on planning your garden and dealing with disease, insects, and the arrival of cold weather, to tips for starting your own compost, repotting effectively, and choosing which local and native flowers to best attract pollinators, Gardening Naturally will interest anyone who wants to add flowers, edibles, and greenery to their daily life, no matter the size of their balcony or the extent of their garden.
Tracy Flick Can't Win
by Tom PerrottaSoon to be a major motion picture starring Reese Witherspoon &“Tom Perrotta is…one of the great writers that we have today. I love this book.&” —Harlan Coben An &“engrossing and mordantly funny&” (People) novel about ambition, coming-of-age in adulthood, and never really leaving high school politics behind—featuring New York Times bestselling author Tom Perrotta&’s most iconic character of all time.Tracy Flick is a hardworking assistant principal at a public high school in suburban New Jersey. Still ambitious but feeling a little stuck and underappreciated in midlife, Tracy gets a jolt of good news when the longtime principal, Jack Weede, abruptly announces his retirement, creating a rare opportunity for Tracy to ascend to the top job. Energized by the prospect of her long-overdue promotion, Tracy throws herself into her work with renewed zeal, determined to prove her worth to the students, faculty, and School Board, while also managing her personal life—a ten-year-old daughter, a needy doctor boyfriend, and a burgeoning meditation practice. But nothing ever comes easily to Tracy Flick, no matter how diligent or qualified she happens to be. Her male colleagues&’ determination to honor Vito Falcone—a star quarterback of dubious character who had a brief, undistinguished career in the NFL—triggers memories for Tracy and leads her to reflect on the trajectory of her own life. As she considers the past, Tracy becomes aware of storm clouds brewing in the present. Is she really a shoo-in for the principal job? Is the Superintendent plotting against her? Why is the School Board President&’s wife trying so hard to be her friend? And why can&’t she ever get what she deserves? A sharp, darkly comic, and pitch-perfect chronicle of the second act of one of the most memorable characters of our time, Tracy Flick Can&’t Win &“delivers acerbic insight about frustrated ambition&” (Esquire).
The State of Russia Under the Present Czar
by John PerryThe state of Russia, under the present czar. In relation to the several great and remarkable things he has done, as to his naval preparations, the regulating his army, the reforming his people, and improvement of his countrey. Particularly those works on which the author was employ'd ... Also an account of those Tartars, and other people who border on the eastern and extreme northern parts of the czar's dominions ... To which is annex'd, a more accurate map of the czar's dominions, than has hitherto been extant. By Captain John Perry. 1716. This edition first published in 1967. Routledge is an imprint of Taylor & Francis, an informa company.
Syria under Bashar al-Asad
by Volker PerthesSyria entered a new phase with the death of its long-serving leader, Hafiz al-Asad, and the accession of his son Bashar in 2000. While the new president has disappointed much of the hopes for political opening which he himself has created, Syria is clearly undergoing a process of change. The author analyses the factors of economic and political change in the country, and gives a portrait of its new leadership.
Critical Theory and Democracy
by Martín Plot and Enrique PeruzzottiThis book focuses on Andrew Arato’s democratic theory and its relevance to contemporary issues such as processes of democratization, civil society, constitution-making, and the modern Executive. Andrew Arato is -both globally and disciplinarily- a prominent thinker in the fields of democratic theory, constitutional law, and comparative politics, influencing several generations of scholars. This is the first volume to systematically address his democratic theory. Including contributions from leading scholars such as Dick Howard, Ulrich Preuss, Hubertus Buchstein, Janos Kis, Uri Ram, Leonardo Avritzer, Carlos de la Torre, and Nicolás Lynch, this book is organized around three major areas of Arato´s influence on contemporary political and social thought. The first section offers a comprehensive view of Arato’s scholarship from his early work on critical theory and Western Marxism to his current research on constitution-making and its application. The second section shifts its focus from the previous, comprehensive approach, to a much more specific one: Arato´s widespread influence on the study of civil society in democratization processes in Latin America. The third section includes a previously unpublished work, ‘A conceptual history of dictatorship (and its rivals,)’ one of the few systematic interrogations on the meaning of a political form of fundamental relevance in the contemporary world. Critical Theory and Democracy will be of interest to critical and social theorists, and all Arato scholars.
White Supremacist Violence
by Brian Van Brunt and Lisa Pescara-Kovach and Bethany Van BruntWhite Supremacist Violence is a powerful resource for education and mental health professionals who are developing the tools and skills needed to slow the progress of the fast-growing hate movement in the United States. Chapters immerse the reader in a hybrid of research, historical reviews, current events, social media and online content, case studies, and personal experiences. The first half of the text explores the ways in which individuals become increasingly indoctrinated through the exploitation of cognitive openings, perceptions of real or imagined marginalization, and exposure to political rhetoric and manipulation, as well as an examination of social media and commerce sites that create a climate ripe for recruitment. The second half of the book walks the reader through three case studies and offers treatment considerations to assist mental-health professionals and those developing education and prevention-based programming. White Supremacist Violence gives readers useful perspectives and insights into the white supremacy movement while offering clinicians, threat-assessment professionals, and K-12 and university educators and administrators practical guidance on treatment and prevention efforts.
Aristotelian Ethics in Contemporary Perspective
by Julia PetersBy bringing together influential critics of neo-Aristotelian virtue ethics and some of the strongest defenders of an Aristotelian approach, this collection provides a fresh assessment of the strengths and weaknesses of Aristotelian virtue ethics and its contemporary interpretations. Contributors critically discuss and re-assess the neo-Aristotelian paradigm which has been predominant in the philosophical discourse on virtue for the past 30 years.
Beyond the Philosophy of the Subject
by Michael A Peters and Marek TesarThis first volume focuses on a collection of texts from the latter twenty years of Educational Philosophy and Theory, selected for their critical status as turning points or important awakenings in post-structural theory. In the last twenty years, the applications of the postmodern and poststructuralist perspectives have become less mono-focused, less narrowly concerned with technical questions and also less interested in epistemology, and more interested in ethics. This book covers questions of genealogy, ontology, the body and the institution, giving examples of theoretical applications of post-structural theory that testify to the generative and endlessly applicable potential of this work to different fields and avenues of thought. While informed by Foucault's thinking of the political subjugation of docile bodies to individuals as self-determining beings, the chapters in this book culminate in amalgamations of different schools of educational philosophy, which explore poststructuralist approaches to education. Beyond the Philosophy of the Subject will be key reading for academics, researchers and postgraduate students in the fields of philosophy of education, philosophy, education, educational theory, post-structural theory, the policy and politics of education, and the pedagogy of education.
Globalizing Human Rights
by Christian PetersonGlobalizing Human Rights explores the complexities of the role human rights played in U.S.-Soviet relations during the 1970s and 1980s. It will show how private citizens exploited the larger effects of contemporary globalization and the language of the Final Act to enlist the U.S. government in a global campaign against Soviet/Eastern European human rights violations. A careful examination of this development shows the limitations of existing literature on the Reagan and Carter administrations’ efforts to promote internal reform in USSR. It also reveals how the Carter administration and private citizens, not Western European governments, played the most important role in making the issue of human rights a fundamental aspect of Cold War competition. Even more important, it illustrates how each administration made the support of non-governmental human rights activities an integral element of its overall approach to weakening the international appeal of the USSR. In addition to looking at the behavior of the U.S. government, this work also highlights the limitations of arguments that focus on the inherent weakness of Soviet dissent during the early to mid 1980s. In the case of the USSR, it devotes considerable attention to why Soviet leaders failed to revive the international reputation of their multinational empire in face of consistent human rights critiques. It also documents the crucial role that private citizens played in shaping Mikhail Gorbachev’s efforts to reform Soviet-style socialism.
Pioneering Paths in the Study of Families
by Gary W Peterson and Suzanne SteinmetzMeet the men and women whose groundbreaking work elevated the field of family studies! In Pioneering Paths in the Study of Families: The Lives and Careers of Family Scholars, you'll find 40 autobiographies written by leading scholars in sociology, family studies, psychology, and child development. Their fascinating stories demonstrate how their family experiences, educational opportunities, and occupational endeavors not only shaped the disciplines they chose but also shaped the theoretical perspectives they utilized and the topics they researched. From the editors: These autobiographies document the experiences of scholars from the early twentieth century to the present. The descriptions of early influences on their education, of their graduate school experiences, and of their academic career paths, provides a wealth of valuable material. Since four of these scholars have died and a number are in their eighties or older, these histories provide rich case studies on factors that influence the decision to go to college, get married, pursue an advanced degree, make specific occupational choices, and investigate certain topics. These autobiographies also detail the barriers that early women scholars in the social sciences faced. The scholars whose lives you will learn about in Pioneering Paths in the Study of Families include: Joan Aldous Katherine R. Allen Pauline Boss Carlfred B. Broderick Wesley R. Burr Catherine Street Chilman Harold T. Christensen Marilyn Coleman Rand D. Conger Randal D. Day William J. Doherty Evelyn Millis Duvall Glen H. Elder, Jr. Bernard Farber Margaret Feldman Mark A. Fine Greer Litton Fox Frank F. Furstenberg Viktor Gecas Harold D. Grotevant Gerald Handel Michael E. Lamb Ralph LaRossa Gary R. Lee Helena Znaniecka Lopata Harriette P. McAdoo Hamilton McCubbin Brent C. Miller Phyllis Moen Gerhard Neubeck Gary W. Peterson Ira L. Reiss John Scanzoni Walter R. Schumm Barbara H. Settles Laurence Steinberg Suzanne K. Steinmetz Sheldon Stryker Marvin B. Sussman Irv Tallman
Staff and Student Supervision
by Dorothy E. PettesOriginally published in 1979, this successor volume to Dorothy Pettes’ earlier Supervision in Social Work volume aimed to provide supervisors and team leaders with the information they needed to function more effectively as either staff or student supervisors in both individual and group supervision. It covers the role and function of supervision in modern day social service organisations and compares and contrasts supervision in casework, group work, community organisation and residential work. A final section reports developments in the preparation and teaching of prospective supervisors. Staff and Student Supervision was the most up-to-date and comprehensive book on supervision to be published at the time. It provides detailed analysis of the tasks undertaken and the problems faced by both staff and student supervisors, while at the same time moving into new and experimental areas. The task-centred approach, as presented by Miss Pettes, closely links in with new developments in social work practice and provides the supervisor with a firm base from which to maintain professional accountability and responsible involvement. It also suggests ways of involving workers in a flexible two-way partnership with the supervisor. This approach would have appealed to those preparing to become supervisors for the first time as well as to experienced supervisors ready to develop their skills further; to tutors and to training officers who would find much of value in the book; and to practitioners generally who would welcome Miss Pettes’ concise account of the supervisor’s role in relation to social work practice and administration.
E-Logistics
by Yingli Wang and Stephen PettitE-Logistics serves as the nerve system for the whole supply chain and enables smooth information flow within and between organizations. This new and updated edition provides the latest and most comprehensive coverage on digitalization in logistics and supply chain. It covers all transport modes and the role of ICT in supporting an integrated freight and supply chain network. E-Logistics provides a cross-academic and industry perspective with leading academics and practitioners as contributing authors. A variety of successful e-logistics business approaches are discussed covering a range of commercial sectors and transport modes. Subsequent chapters address in depth support systems for B2C and B2B e-commerce and e-fulfilment, warehouse management, RFID, electronic marketplaces, global supply network visibility and service chain automation. Industry case studies are used to support the discussion. The new edition also covers emerging technologies such as AI, machine learning and autonomous vehicles, Internet of Things, Robotics, drone and last mile deliveries.
Worlding Women
by Jan Jindy PettmanIn Worlding Women Jan Jindy Pettman asks 'Where are the women in international relations'? She develops a broad picture of women in colonial and post-colonial relations; racialized, ethnic and national identity conflicts; in wars, liberation movements and peace movements; and in the international political economy.Bringing contemporary feminist theory together with women's experiences of the `international', Pettman shows how mainstream international relations is based on certain constructions of masculinity and femininity. Her ground-breaking analysis has implications for feminist politics as well as for the study of international relations.
Torture As Public Policy
by James P. PfiffnerAfter September 11, 2001 the Bush Administration decided that the most important intelligence about terrorism would come from the interrogation of captives suspected of terrorism. As a result, many detainees were subject to harsh interrogation techniques that at times amounted to torture. Here, James P. Pfiffner authoritatively examines the policy directives, operational decisions, and leadership actions of the Bush Administration that reversed centuries of US policy on the treatment of enemy prisoners. He shows how the serious reservations of career military lawyers about these policies were overcome by the political appointees of the Bush Administration. Pfiffner then analyses the philosophical and legal underpinnings of the policies and practices that have led to the denunciation of the United States' policies by its allies and adversaries throughout the world. Looking ahead, Pfiffner anticipates Obama administration policy changes to restore U.S. credibility and accountability. In all, Torture as Public Policy is a model of detailed policy analysis that demonstrates how greatly public policy matters beyond the back corridors of bureaucracy.
The Northeast Question
by Pradip PhanjoubamThis book explores the idea, psychology and political geography of Northeast India as forged by two interrelated but autonomous meta-narratives. First, the politics of conflict inherent in, and therefore predetermined by physical geography, and second, the larger geopolitics that was unfolding during the colonial period. Unravelling the history behind the turmoil engulfing Northeast India, the study contends that certain geographies — most pertinently fertile river valleys and surrounding mountains which feed the rivers — are integral to nature and any effort to disrupt this cohesion will result in conflict. It comprehensively traces the geopolitics of the region since colonial era — in particular the Great Game; the politics that went into the making of the McMahon Line, the Radcliffe Line and the Pemberton Line; the region’s relations with its international neighbours (China, Bhutan, Myanmar, Bangladesh and Nepal); as well as the issue of many formerly non-state-bearing populations awakening to the reality of the modern state. Lucid and analytical, this book will be of great interest to scholars and researchers of Northeast India, modern Indian history, international relations, defence and strategic studies, and political science.
Narrative Medicine
by James PhelanNarrative Medicine: A Rhetorical Rx rests on the principles that storytelling is central to medical encounters between caregivers and patients and that narrative competence enhances medical competence. Thus, the book's goal is to develop the narrative competence of its reader. Grounded in the rhetorical theory of narrative that Phelan has been constructing over the course of his career, this volume utilizes a three-step method: Offering a jargon-free explication of core concepts of narrative such as character, progression, perspective, time, and space. Demonstrating how to use those concepts to interpret a diverse group of medical narratives, including two graphic memoirs. Pointing to the relevance of those demonstrations for caregiver-patient interactions. Narrative Medicine: A Rhetorical Rx is the ideal volume for undergraduate students interested in pursuing careers in healthcare, students in medical and allied health professional schools, and graduate students in the health humanities and social sciences.
What Is Life?
by Jay PhelanAvailable for the first time with Macmillan's new online learning tool, Achieve, What Is Life? teaches students to ask the questions they need to understand how biology plays out in their daily lives. The rigorously updated 5th edition brings forward the features that made the book a classroom favorite (chapters anchored to intriguing questions about life, spectacular original illustrations, innovative learning tools) with a more focused and flexible presentation, enhanced art, and full integration with Achieve, Macmillan’s new online learning system.
Achieve supports educators and students throughout the full range of instruction, including assets suitable for pre-class preparation, in-class active learning, and post-class study and assessment. The pairing of a powerful new platform with outstanding biology content provides an unrivaled learning experience.
Leibniz and the Environment
by Pauline PhemisterThe work of seventeenth-century polymath Gottfried Wilhelm Leibniz has proved inspirational to philosophers and scientists alike. In this thought-provoking book, Pauline Phemister explores the ecological potential of Leibniz’s dynamic, pluralist, panpsychist, metaphysical system. She argues that Leibniz’s philosophy has a renewed relevance in the twenty-first century, particularly in relation to the environmental change and crises that threaten human and non-human life on earth. Drawing on Leibniz’s theory of soul-like, interconnected metaphysical entities he termed 'monads', Phemister explains how an individual’s true good is inextricably linked to the good of all. Phemister also finds in Leibniz’s works the rudiments of a theory of empathy and strategies for strengthening human feelings of compassion towards all living things. Leibniz and the Environment is essential reading for historians of philosophy and environmental philosophers, and will also be of interest to anyone seeking a metaphysical perspective from which to pursue environmental action and policy.
Law and the City
by Andreas Philippopoulos-MihalopoulosLaw and the City offers a lateral, critical and often unexpected description of some of the most important cities in the world, including Moscow, Istanbul, Berlin, Singapore, Athens, Mexico City, Toronto, Sydney, Johannesburg: each one from a distinctive legal perspective. An invaluable 'guide' to adopting a different approach to the city and its history, culture and everyday experience, Law and the City is not simply an exploration of the relationship between these two spheres. It details: a flourishing of law’s spatiality and urban legal locality an unfolding of both the juridical urban body and the city’s legal dreams, of both the ‘urban law’ and the ‘juridical polis’. Enlightening and at the same time problematizing the reader, this volume is an innovative collection of truly global dimensions that will prove compelling reading both for specialists and for critical travellers.
Politics and Society in India
by C. H. PhilipsIndia inherited a system of representative and responsible government from Britain, a large part of which was incorporated in the new constitution of independent India. But in the early 1960s it was already becoming clear that this political system could not long continue without change; and the probability is that the change would be considerable. A system deriving its inspiration from a homogenous, tight little nation-state like Britain could scarcely fit a sub-continent of heterogeneous elements like India. Already, under a deceptively smooth surface, important changes in the nature of Indian political life were taking place. Originally published in 1963, the purpose of these collected studies was to explore, in the rapidly changing situation, the intimate relationship of Indian politics and society and to indicate the ways in which the deeper social and political currents were moving. As an aid in assessing the degree of change in the modern political life of India, several studies of traditional attitudes towards politics in the Hindu and Muslim empires are included, along with an assessment of the central meaning of the fundamental British statement of policy in the Montagu Declaration of 1917. Against this background, the greater part of the volume discusses the practices and trends of the previous few years.
Queering Nutrition and Dietetics
by Phillip Joy and Megan AstonThis book presents experiences of LGBTQ+ people relating to food, bodies, nutrition, health, wellbeing, and being queer through critical writing and creative art. The chapters bring LGBTQ+ voices into the spotlight through arts-based scholarship and contribute to experiential learning, allowing for more understanding of the lives of LGBTQ+ people within the dietetic profession. Divided into three parts, the first explores eating, food, and bodies; the second discusses communities, connections, and celebrations; and the final part covers care in practice. Topics include body image, eating disorders, weight stigma, cooking and culinary journeys, queer food culture, queer practices in nutrition counseling, and gendered understandings of nutrition. Exploring not only experiences of marginalization, homophobia, transphobia, and cisheteronormativity within dietetics and nutritional healthcare, this collection also dives into the positive connections and supportive communities that food can create. Special attention is paid to the intersections of oppression, colonialism, social justice, and politics. This book will be beneficial to all health professionals, educators, and students creating and fostering safer, more inclusive, and more accepting environments for their LGBTQ+ clients.