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Math for Programming
by Ronald T. KneuselA one-stop-shop for all the math you should have learned for your programming career.Every great programming challenge has mathematical principles at its heart. Whether you&’re optimizing search algorithms, building physics engines for games, or training neural networks, success depends on your grasp of core mathematical concepts. In Math for Programming, you&’ll master the essential mathematics that will take you from basic coding to serious software development. You&’ll discover how vectors and matrices give you the power to handle complex data, how calculus drives optimization and machine learning, and how graph theory leads to advanced search algorithms.Through clear explanations and practical examples, you&’ll learn to:Harness linear algebra to manipulate data with unprecedented efficiencyApply calculus concepts to optimize algorithms and drive simulationsUse probability and statistics to model uncertainty and analyze dataMaster the discrete mathematics that powers modern data structuresSolve dynamic problems through differential equationsWhether you&’re seeking to fill gaps in your mathematical foundation or looking to refresh your understanding of core concepts, Math for Programming will turn complex math into a practical tool you&’ll use every day.
How Fascism Works: The Politics of Us and Them
by Jason StanleyNEW YORK TIMES BESTSELLER • &“No single book is as relevant to the present moment.&”—Claudia Rankine, author of Citizen&“With unsettling insight and disturbing clarity, How Fascism Works is an essential guidebook to our current national dilemma of democracy vs. authoritarianism.&”—Jelani Cobb, New Yorker staff writerA Yale philosopher identifies the ten pillars of fascist politics, and charts their horrifying rise and deep history.As a scholar of philosophy and propaganda and the child of refugees of WWII Europe, Jason Stanley has long understood that democratic societies, including the United States, can be vulnerable to fascism. In How Fascism Works, he identifies ten pillars of fascist politics—an appeal to the mythic past, propaganda, anti-intellectualism, unreality, hierarchy, victimhood, law and order, sexual anxiety, favoring &“the heartland,&” and a dismantling of public goods and unions—that amount to an urgent diagnosis of the tactics right-wing politicians use to break down democracies and a critical lens on the current moment. Stanley knits together reflections on history, philosophy, sociology, and critical race theory with stories from contemporary Hungary, Poland, India, Myanmar, and the United States, among other nations, making clear the immense dangers of language and beliefs that separate people into an &“us&” and a &“them.&” By uncovering disturbing patterns that are as prevalent today as ever, Stanley reveals that the stuff of politics—rhetoric and myth—can become policy and reality all too quickly. Only by recognizing them, he argues, can we begin to resist their most harmful effects and return to democratic ideals.
Programming with OpenSCAD: A Beginner's Guide to Coding 3D-Printable Objects
by Justin Gohde Marius KintelProgramming with OpenSCAD is a STEM-focused, learn-to-code book for beginners that introduces core computational thinking concepts through the design of 3D-printable objects. Develop coding skills as you build increasingly complex 3D models and print them into fun games, puzzles, and more.OpenSCAD is freely available open source software that enables nondesigners to easily create 3D designs using a text-based programming language. It&’s a great language for beginners because the instant 3D visualization gives you immediate feedback on the results of your code. This book channels OpenSCAD&’s visual benefits and user-friendliness into a STEAM-focused, project-based tutorial that teaches the basics of coding, 3D printing, and computational thinking while you develop your spatial reasoning by creating 3D designs with OpenSCAD. Presuming no prior experience with either programming or 3D design, each chapter builds a scaffolded understanding of core concepts. You&’ll start by defining, drawing and displaying geometric primitives with text-based code, then expand your creative toolbox with transformation operations – like rotating, reflecting, scaling, and combining shapes. As the projects become more sophisticated, so will your programming skills; you&’ll use loops for replicating objects, if statements for differentiating your designs, and parameterized, self-contained modules to divide longer scripts into separate files. Along the way, you'll learn 3D printing tips so that you can produce physical mementos of your progress and get physical feedback that lets you correct mistakes in real time. In addition, the book provides hands-on and accessible design exercises at the end of each chapter so that you can practice applying new concepts immediately after they are introduced. You&’ll learn:Programming basics like working with variables, loops, conditional statements, and parameterized modulesTransformation operations, such as rotate, reflect, and scale, to create complex shapesExtrusion techniques for turning 2D shapes into elaborate 3D designsComputational-thinking concepts, including decomposition, abstraction, and pattern recognition OpenSCAD&’s Boolean, Minkowski and hull operations for combining multiple 3D shapes into one3D design fundamentals, like navigating the xyz-axis, orthogonal vs. perspective views, and constructive solid geometryOrganizing bigger designs into separate files to make code more readable and collaborative Accessibly written for a wide audience (advanced middle schoolers, high school students, college students, artists, makers and lifelong-learners alike), this is the perfect guide to becoming proficient at programming in general and 3D modeling in particular.
A Beginner's Guide to 3D Modeling: A Guide to Autodesk Fusion 360
by Cameron CowardA Beginner&’s Guide to 3D Modeling is a project-based, straightforward introduction to computer-aided design (CAD). You&’ll learn how to use Autodesk Fusion 360, the world&’s most powerful free CAD software, to model gadgets, 3D print your designs, and create realistic images just like an engineering professional—with no experience required! Hands-on modeling projects and step-by-step instructions throughout the book introduce fundamental 3D modeling concepts. As you work through the projects, you&’ll master the basics of parametric modeling and learn how to create your own models, from simple shapes to multipart assemblies. Once you&’ve mastered the basics, you&’ll learn more advanced modeling concepts like sweeps, lofts, surfaces, and rendering, before pulling it all together to create a robotic arm. You&’ll learn how to:• Design a moving robotic arm, a door hinge, a teapot, and a 20-sided die• Create professional technical drawings for manufacturing and patent applications • Model springs and other complex curves to create realistic designs • Use basic Fusion 360 tools like Extrude, Revolve, and Hole• Master advanced tools like Coil and ThreadWhether you&’re a maker, hobbyist, or artist, A Beginner&’s Guide to 3D Modeling is certain to show you how to turn your ideas into professional models. Go ahead—dust off that 3D printer and feed it your amazing designs.
Sharks Don't Sink: Adventures of a Rogue Shark Scientist
by Jasmin GrahamThe uplifting story of a young Black scientist&’s challenging journey to flourish outside the traditional confines of academia, inspired by her innate connection to nature&’s most misunderstood animal—the shark."Jasmin Graham has that winning combination of talent and grit needed to excel as a scientist. Every girl who wants to be a marine biologist should have this book." —Hope Jahren, New York Times bestselling author of Lab Girl and The Story of MoreSharks have been on this planet for over 400 million years, so there is a lot they can teach us about survival and adaptability. For example: how do sharks, which unlike other fish are denser than water, stay afloat? They keep moving. When Jasmin Graham, an award-winning young shark scientist, started to feel that the traditional path to becoming a marine biologist was pulling her under, she remembered this important lesson: keep moving forward.If navigating the choppy waters of traditional academic study was no longer worth it, then that meant creating an ocean of her own. Jasmin joined with three other Black women to form Minorities in Shark Sciences (MISS), an organization dedicated to providing support and opportunities for other young women of color. She became an independent researcher: a rogue shark scientist, seeking ways to keep these extraordinary endangered creatures swimming free—just like her.Sharks Don&’t Sink is a riveting, moving, and ultimately triumphant memoir at the intersection of science and social justice: a guidebook to how we can all learn to respect and protect some of nature&’s most misunderstood and vulnerable creatures—and grant the same grace to ourselves.
The Recursive Book of Recursion: Ace the Coding Interview with Python and JavaScript
by Al SweigartAn accessible yet rigorous crash course on recursive programming using Python and JavaScript examples.Recursion has an intimidating reputation: it&’s considered to be an advanced computer science topic frequently brought up in coding interviews. But there&’s nothing magical about recursion. The Recursive Book of Recursion uses Python and JavaScript examples to teach the basics of recursion, exposing the ways that it&’s often poorly taught and clarifying the fundamental principles of all recursive algorithms. You&’ll learn when to use recursive functions (and, most importantly, when not to use them), how to implement the classic recursive algorithms often brought up in job interviews, and how recursive techniques can help solve countless problems involving tree traversal, combinatorics, and other tricky topics. This project-based guide contains complete, runnable programs to help you learn: How recursive functions make use of the call stack, a critical data structure almost never discussed in lessons on recursionHow the head-tail and &“leap of faith&” techniques can simplify writing recursive functionsHow to use recursion to write custom search scripts for your filesystem, draw fractal art, create mazes, and moreHow optimization and memoization make recursive algorithms more efficient Al Sweigart has built a career explaining programming concepts in a fun, approachable manner. If you&’ve shied away from learning recursion but want to add this technique to your programming toolkit, or if you&’re racing to prepare for your next job interview, this book is for you.
The Nature of Code: Simulating Natural Systems with JavaScript
by Daniel ShiffmanAll aboard The Coding Train! This beginner-friendly creative coding tutorial is designed to grow your skills in a fun, hands-on way as you build simulations of real-world phenomena with &“The Coding Train&” YouTube star Daniel Shiffman.What if you could re-create the awe-inspiring flocking patterns of birds or the hypnotic dance of fireflies—with code? For over a decade, The Nature of Code has empowered countless readers to do just that, bridging the gap between creative expression and programming. This innovative guide by Daniel Shiffman, creator of the beloved Coding Train, welcomes budding and seasoned programmers alike into a world where code meets playful creativity.This JavaScript-based edition of Shiffman&’s groundbreaking work gently unfolds the mysteries of the natural world, turning complex topics like genetic algorithms, physics-based simulations, and neural networks into accessible and visually stunning creations.Embark on this extraordinary adventure with projects involving:A physics engine: Simulate the push and pull of gravitational attraction.Flocking birds: Choreograph the mesmerizing dance of a flock.Branching trees: Grow lifelike and organic tree structures.Neural networks: Craft intelligent systems that learn and adapt.Cellular automata: Uncover the magic of self-organizing patterns.Evolutionary algorithms: Play witness to natural selection in your code.Shiffman&’s work has transformed thousands of curious minds into creators, breaking down barriers between science, art, and technology, and inviting readers to see code not just as a tool for tasks but as a canvas for boundless creativity.Whether you&’re deciphering the elegant patterns of natural phenomena or crafting your own digital ecosystems, Shiffman&’s guidance is sure to inform and inspire. The Nature of Code is not just about coding; it&’s about looking at the natural world in a new way and letting its wonders inspire your next creation. Dive in and discover the joy of turning code into art—all while mastering coding fundamentals along the way.NOTE: All examples are written with p5.js, a JavaScript library for creative coding, and are available on the book's website.
C++ Crash Course: A Fast-Paced Introduction
by Josh LospinosoA fast-paced, thorough introduction to modern C++ written for experienced programmers. After reading C++ Crash Course, you'll be proficient in the core language concepts, the C++ Standard Library, and the Boost Libraries.C++ is one of the most widely used languages for real-world software. In the hands of a knowledgeable programmer, C++ can produce small, efficient, and readable code that any programmer would be proud of.Designed for intermediate to advanced programmers, C++ Crash Course cuts through the weeds to get you straight to the core of C++17, the most modern revision of the ISO standard. Part 1 covers the core of the C++ language, where you'll learn about everything from types and functions, to the object life cycle and expressions. Part 2 introduces you to the C++ Standard Library and Boost Libraries, where you'll learn about all of the high-quality, fully-featured facilities available to you. You'll cover special utility classes, data structures, and algorithms, and learn how to manipulate file systems and build high-performance programs that communicate over networks. You'll learn all the major features of modern C++, including:Fundamental types, reference types, and user-defined typesThe object lifecycle including storage duration, memory management, exceptions, call stacks, and the RAII paradigm Compile-time polymorphism with templates and run-time polymorphism with virtual classesAdvanced expressions, statements, and functionsSmart pointers, data structures, dates and times, numerics, and probability/statistics facilitiesContainers, iterators, strings, and algorithmsStreams and files, concurrency, networking, and application developmentWith well over 500 code samples and nearly 100 exercises, C++ Crash Course is sure to help you build a strong C++ foundation.
Learn Physics with Functional Programming: A Hands-on Guide to Exploring Physics with Haskell
by Scott N. WalckDeepen your understanding of physics by learning to use the Haskell functional programming language.Learn Physics with Functional Programming is your key to unlocking the mysteries of theoretical physics by coding the underlying math in Haskell.You&’ll use Haskell&’s type system to check that your code makes sense as you deepen your understanding of Newtonian mechanics and electromagnetic theory, including how to describe and calculate electric and magnetic fields.As you work your way through the book&’s numerous examples and exercises, you&’ll learn how to:Encode vectors, derivatives, integrals, scalar fields, vector fields, and differential equationsExpress fundamental physical principles using the logic of Haskell&’s type system to clarify Newton&’s second law, Coulomb&’s law, the Biot-Savart law, and the Maxwell equationsUse higher-order functions to express numerical integration and approximation methods, such as the Euler method and the finite-difference time-domain (FDTD) methodCreate graphs, models, and animations of physical scenarios like colliding billiard balls, waves in a guitar string, and a proton in a magnetic fieldWhether you&’re using this book as a core textbook for a computational physics course or for self-study, Learn Physics with Functional Programming will teach you how to use the power of functional programming to explore the beautiful ideas of theoretical physics.
Automate the Boring Stuff with Python, 3rd Edition
by Al SweigartThe bestselling introduction to Python programming, revised to include the latest Python features, improved explanations, and new chapters about databases and sound files.If you&’ve ever spent hours renaming files or updating hundreds of spreadsheet cells, you know how tedious tasks like these can be. But what if you could have your computer do this work for you?In this fully revised third edition of Automate the Boring Stuff with Python, you&’ll learn how to use Python to write programs that do in minutes what would take you hours to do by hand—no prior programming experience required. Early chapters will teach you the fundamentals of Python through clear explanations and engaging examples. You&’ll write your first Python program; work with strings, lists, dictionaries, and other data structures; then use regular expressions to find and manipulate text patterns. Once you&’ve mastered the basics, you&’ll tackle projects that teach you to use Python to automate tasks like: Searching the web, downloading content, and filling out formsFinding, extracting, and manipulating text and data in files and spreadsheetsCopying, moving, renaming, or compressing saved files on your computerSplitting, merging, and extracting text from PDFs and Word documentsInteracting with applications through custom mouse and keyboard macrosManaging your inbox, unsubscribing from lists, and sending email or text notificationsNew to this edition: All code and examples have been thoroughly updated. You&’ll also find four new chapters on database integration, speech recognition, and audio and video editing, as well as 16 new programming projects and expanded coverage of developer techniques like creating command line programs.Don&’t spend your time on work a well-trained monkey could do. Even if you&’ve never written a line of code, you can pass off that grunt work to your computer. Learn how in Automate the Boring Stuff with Python.
Building a Debugger: Write a Native x64 Debugger From Scratch
by Sy BrandMaster the inner workings of your x64 Linux system and expand your OS expertise by writing your very own debugger using C++.If debuggers seem like magic to you, there is no better way to demystify them than to write your own. This book will show you exactly how to do it, walking you through the entire process of building a debugger for x64 Linux systems using C++. As go from an empty filesystem folder to a fully fledged debugger capable of setting breakpoints, stepping through code, manipulating variables, and more, you&’ll learn how to:Attach to a processRead and write to registersSet hardware and software breakpointsOutput disassemblySupport multithreading and other tasksAs you add features to your debugger, you&’ll also pick up a wealth of knowledge about operating systems, compilers, software testing, and low-level programming that you can use in your day-to-day development.
Yasmin Bandara Levels Up!: The brand-new children’s book from comedian Romesh Ranganathan!
by Romesh RanganathanFrom comedy superstar Romesh Ranganathan comes a second unique and hilarious middle-grade story, perfect for readers of David Baddiel, Little Badman and Adam B's Adam Wins the Internet!Yasmin Bandara has NO IDEA what she wants to be when she grows up.Her parents want her to become a doctor and focus on school, they won’t even let her play computer games unless it’s an educational one called Monkey House. Yasmin’s amazing at it, but yawn!So when her best friend Zane introduces her to an exciting football game called FifPro, Yasmin can’t get enough! She secretly plays whenever she can, hoping one day she’ll be as good as her favourite gamer, mysteriously known as ‘The Goat’.But balancing schoolwork with gaming is starting to make Yasmin’s head SPIN. And when she’s invited to play in tournaments for both games, she realises she’s got to make a choice.Can Yasmin make her parents proud AND beat The Goat, or will it be GAME OVER?
The Liver Repair Plan: Four Weeks to Better Liver Health
by Sarah Di LorenzoEasy steps to transform your liver health The liver's ability to heal and regenerate can greatly improve your wellbeing. Clinical nutritionist and bestselling author Sarah Di Lorenzo&’s four-week plan has helped hundreds of her patients repair their inner health and now she&’s sharing it with you. One in three Australians have a fatty liver, one of the most prevalent liver conditions worldwide. Revitalising your liver health can increase energy, aid weight-loss, improve sleep, slow aging, reduce headaches, improve skin health, reduce brain fog and lower anxiety.The Liver Repair Plan offers practical guidance, easy-to-follow meal plans, and more than 50 delicious, nutrient-dense recipes that will support your liver's health and vitality.
The Greatest American: Benjamin Franklin, The World's Most Versatile Genius
by Mark Skousen&“I have sometimes almost wished it had been my destiny to have been born two or three centuries hence.&” -- Ben FranklinWas Benjamin Franklin an indispensable public servant or a cunning chameleon? A hard-headed entrepreneur or an opportunistic privateer? A devoted family man or a notorious womanizer? A scientist and inventor or a hoaxer and self promoter? A believer or a heretic? The first civilized American or the most dangerous man in America? Read this book, and you decide! In The Greatest American, Dr. Mark Skousen—&“America&’s Economist&” and a direct descendant of the old man—reveals many new features and little-known facts about Ben Franklin, such as: - Why Franklin was a free trader: "No nation was ever ruined by trade." - The surprising benefits of inflation to pay for the American Revolution. - How the War of Independence transformed him from a religious heretic to a believing theist. - Why he hated party politics. - How he changed his mind about slavery and became a devote abolitionist. - The truth about his love affairs with women. Did he really abandon his wife Deborah, or did she abandon him? - Why he never applied for any patents for his famous inventions. - Why George Washington loved Franklin and John Adams despised him. - Why he turned against his beloved son, William, and never forgave him. - His preference for private welfare and charities rather than state-run social programs and welfare. Benjamin Franklin was the oldest of the founding fathers -- he was indeed a whole generation ahead of George Washington, John Adams and Thomas Jefferson -- and yet he was the most forward-looking of the group and the most modern of the founders. The Greatest American shows just how much of an impact Benjamin Franklin had on American politics and daily life. &“Few scholars today know Benjamin Franklin as well, or as intimately, as Mark Skousen. That familiarity is on full display in The Greatest American. Skousen, a direct descendant of his subject, ranges nimbly across the remarkable breadth of Franklin&’s life, from his views on business and economics to education and, yes, sex. Along the way, he makes a com- pelling case not only for Franklin&’s greatness but also for his relevance today. He is the most modern of founders—and the most fun.&” —Eric Weiner, author, Ben and Me, and former foreign correspondent for NPR &“Mark Skousen lucidly, delightfully and successfully lays out the life of one the most extraordinary figures in American— and indeed world—history. Franklin personified and promoted the characteristics and culture that made America great, especially the drive for self-improvement and inventiveness. His genius for diplomacy was absolutely essential for the success of the American Revolution. The significance of his astonishing scientific achievements, insights, and research are only now being fully appreciated. One can only exclaim: What a man!&” —Steve Forbes, chairman and editor in chief, Forbes magazine &“If anyone embodies the Renaissance man, it&’s Ben Franklin— printer, scientist, musician, inventor, author, activist, statesman, and diplomat. Mark Skousen delves into every facet of his remarkable life, including Franklin&’s surprisingly active love life into his eighties, in this lively and entertaining book. Highly recommended!&” —Alexander Green, chief investment strategist, The Oxford Club, and author of Beyond Wealth
The Good House: A Novel
by Tananarive Due*From the author of The Reformatory—A New York Times Notable Book of 2023* Award-winning author Tananarive Due's critically acclaimed story of supernatural suspense, as a woman searches for the inherited power that can save her hometown from evil forces.The home that belonged to Angela Toussaint's late grandmother is so beloved that the townspeople in Sacajawea, Washington call it the Good House. But that all changes one summer when an unexpected tragedy takes place behind its closed doors, and the Toussaint's family history—and future—is dramatically transformed. Angela has not returned to the Good House since her son, Corey, died there two years ago. But now, Angela is finally ready to return to her hometown and go beyond the grave to unearth the truth about Corey's death. Could it be related to a terrifying entity Angela's grandmother battled seven decades ago? And what about the other senseless calamities that Sacajawea has seen in recent years? Has Angela's grandmother, an African American woman reputed to have "powers," put a curse on the entire community? A thrilling exploration of secrets, lies, and divine inspiration, The Good House will haunt readers long after its chilling conclusion.
Passport to Danger
by Sheila GrantPassport to Danger is a thrilling story of espionage during the height of the Cold War with the action racing from posh office towers in New York City to a crescendo in the resort towns of Cuernavaca and Acapulco with stakes of nuclear proportions.The CIA-backed invasion of the Bay of Pigs had been repelled by Russian-armed Cuba, the Berlin Wall had been erected separating East from West, and the Cuban Missile Crisis had brought the US and Russia one launch button away from World War III. The arms race between the two world powers was at a fevered pitch and the Cold War was at its apex. It is against this backdrop that supermodel Elizabeth Lamont is recruited by the CIA after a case of mistaken identity and thrust into the conflict as a double agent impersonating notorious KGB operative Nicola Neumann. Elizabeth&’s mission is to reach Anton Sobokov, who defected from Russia and became a leading US nuclear physicist. Now he&’s being held by the KGB in a house in Cuernavaca, Mexico, waiting to be transported to Cuba by plane and Moscow by boat. While impersonating Nicola Neumann, Elizabeth must gain access to the house and obtain the encrypted code to Sobokov&’s work before it falls into the hands of the Soviets. Should she fail, the balance of power could shift from the US to Russia. With a growing affection for Steve Brenner, a nuclear scientist and close friend of the perceived traitor, Sobokov, the stakes become personal as Elizabeth must prevent her emotions from sabotaging her mission—even if the answers she uncovers devastate the man she may be growing to love.
The Special Pumpkin
by C. L. ReidEmma loves Halloween! She has the perfect costume that works well with her cochlear implant. But she doesn’t have a pumpkin to carve. Emma searches for the perfect pumpkin, but she soon discovers that perfect isn't important in this early chapter book.
Kwanzaa
by Artika R. Tyner"¡Kwanzaa es un día de celebración! Honra la herencia afroamericana. Algunas personas marcan la festividad encendiendo el kinara. Las familias y amigos se reúnen para comer un gran banquete. Los lectores descubrirán cómo una festividad compartida puede tener múltiples tradiciones y celebrarse de todo tipo de maneras. Kwanzaa is about celebrating! It honors African American heritage. Some people mark the holiday by lighting the kinara. Families and friends gather to eat a big feast. Readers will discover how a shared holiday can have multiple traditions and be celebrated in all sorts of ways."
Principles of Microeconomics
by N. Gregory MankiwIntroduce microeconomics using the inviting, reader-friendly approach in PRINCIPLES OF MICROECONOMICS, 10E by acclaimed author and economist Gregory Mankiw. The most widely-used learning solution in economics classrooms worldwide, this edition is designed to guide all types of learners to a strong foundation in microeconomics with the latest updates, interactive practice and current examples. Carefully crafted content focuses on the most important microeconomic principles to avoid overwhelming students with excessive detail. The author presents the background students need at key moments in your course. This edition works seamlessly with the latest MindTap digital course solutions and student-focused resources. A leading support package by award-winning teaching economists with Aplia homework solutions and author videos provides additional relevance and interactive learning opportunities.
Early Education Curriculum: A Child’s Connection to the World
by Hilda L. Jackman Nancy H. Beaver Susan Skinner WyattEARLY EDUCATION CURRICULUM: A CHILD'S CONNECTION TO THE WORLD focuses on the role of observation and assessment in early childhood programming, the process of planning and implementing a curriculum, setting up an inclusive child-centered environment, and the uses of evaluation and documentation for continuous program improvement. Updated with current research and standards, the text continues to present new material on brain research that underlies teaching ideas as well as information on reflective practice, intentional teaching, and using the environment as a teaching tool. The seventh edition includes more material on diversity and diversity strategies, activity plans for different age groups, and more floor plans. New case studies provide examples of how activities planned align with specific standards, and allow students to apply knowledge gained to real-life situations. The book retains its strong applied focus on the how-to's of teaching, with many hands-on teaching tips.
Business Law: Text and Cases, The First Course
by Roger LeRoy MillerThe first to implement an undergraduate-oriented pedagogy with law school-like content, Miller's market-leading “Business Law Text and Cases- The First Course” 15e continues to set the standard for excellence. This abridged version of Millers “Business Law: Text and Cases” continues its legacy, providing accessible, engaging, and relevant coverage of business law with the perfect blend of cases (now in both summarized and excerpted format) illustrating "black letter" law and cutting-edge contemporary issues., making it a perfect fit for your one semester course. Throughout the text, the author emphasizes the role of ethics in law and provides a trusted framework for ethical decision-making. The accompanying MindTap challenges your students to apply their knowledge of the law to today’s real issues with critical thinking and case analysis assignments.
Personal Finance For Dummies, UK Edition
by Eric Tyson Hannah SmithYour friendly guide to financial success Managing your money and making informed financial decisions for you and your family can be challenging. You're not alone if you find it difficult to understand tax, plan for retirement, create a workable budget, or protect your wealth from unexpected events. This edition of Personal Finance For Dummies, tailored for a UK audience, offers an easy-to-read guide to improving your financial situation, no matter your income level. You'll learn how to set financial goals, invest wisely, and protect your assets while still enjoying life. Inside the book: Expert advice on making sound investments that minimise risk and maximise returns Clear explanations of UK tax rules so you can save money by using all the allowances you're entitled to Practical tips and real-world examples to help you plan for a comfortable retirement Managing your money and building a financially secure future doesn't have to be confusing! Grab a copy of Personal Finance For Dummies, UK Edition for the straightforward, down-to-earth advice you need to help you create the life you've always imagined.
The Glory of Giving Everything: The Taylor Swift Business Model
by Crystal HaryantoUnlock the secrets to business success with the powerhouse strategies of Taylor Swift In The Glory of Giving Everything: The Taylor Swift Business Model, author Crystal Haryanto delves into the extraordinary business dynamics behind Taylor Swift's career. This book addresses how Swift has not only revolutionized the music industry but has also created a sustainable brand that resonates deeply with fans. Haryanto provides valuable insights on leveraging personal branding, fan engagement, and innovative marketing in today's competitive landscape. Packed with timeless lessons, this book outlines how Swift's unique approach to her audience turns fans into avid consumers, making them an integral part of her success. Readers will discover the intricacies of strategic networking and collaboration through a fascinating analysis of Swift's career. In the book: Discover how personal branding can be adapted to different markets Learn the importance of viewing customers as stakeholders in your business Explore effective strategies for maximizing viral marketing and merchandising The Glory of Giving Everything is designed for entrepreneurs, marketers, and fans alike who want to glean insights from one of the most iconic figures in modern entertainment. Whether you're a lifelong Swiftie or new to her world, this book will inspire you to elevate your own business strategies and embrace the artistry of entrepreneurship.
The New Science of Customer Relationships: Delivering the One-to-One Promise With AI
by Thomas H. Davenport Jim SterneA practical strategy guide for building profitable customer relationships using the latest AI science and tech The New Science of Customer Relationships: Delivering the One-to-One Promise with AI is a science-based and insightful new approach to integrating the latest generative AI technologies into your company's customer communications. Analytics and marketing experts Thomas Davenport and Jim Sterne walk you through the technology and tools you need to understand, the data you need to collect, the processes you need to implement, and the ethics you need to observe to build an industry-leading customer relationship framework. In the book, you'll learn to create systems that reliably generate smart, persuasive, and hyper-personalized interactions with your company's best customers. You'll also discover how to integrate these systems directly into your firm's existing operations so you can use the tools to realize tangible financial results. Inside the book: Tips for using generative AI to analyze customer responses and extract actionable insights about how they feel and what they think Specific tools and technologies you can use to collect customer data and conduct effective analytics to improve your products and services Discussions of ethical guidelines to guide your organization's data and customer communication practices Perfect for marketers, sales team leaders, technology professionals, and anyone else responsible for evolving their company's customer relationships, The New Science of Customer Relationships is a hands-on playbook that explains the science of the latest customer communication technologies and walks you through exactly how to implement them.